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Over 19 years of experience with well-honed expertise in the areas of Parts - Sales and Marketing Strategies, team leadership,

channel development and client


retention the bulk of which is with the Automobile giants like CNH Industrial , Eicher Tractors, Hyundai Mobis Ltd. , Honda Motors Europe , Tata Motors Ltd, Hero
Honda & , Mahindra & Mahindra ( FES ) .
Strong experience in handling Sales, Spare Parts, Channel Development & Inventory for the automobile sector.
Proficient in leading dedicated teams for running successful business operations in automobile sector and experience of developing procedures and service
standards for business excellence
Formulating corporate goals, short term and long term budgets and developing business plans for the achievement of these goals.
Successfully managed Inventory control, Procurement, Warehousing, Dealer development and Logistics.
Seasoned professional, with planning, budgeting, execution, monitoring and resource balancing skills and ability to handle multiple functions and activities in high
pressure environments with tight deadlines.
Achieved all pre-assigned targets by constantly motivating the sales channel and the sales force.
Effected substantial increase in turnover and sales by increasing market reach and undertaking sales promotion activities, local publicity & sales campaigns.
Highly motivated, positive and goal-oriented, with demonstrated professionalism, attention to detail as well as the ability to build and lead effective teams.
Strong organizer, motivator, team player and a decisive leader with successful track record in directing from original concept through implementation to handle
diverse market dynamics.
Organizing Mega Events for privilege customers for brand promotion.

Achieve Parts Sales targets for Dealers & Autorised Service Centres.
Monitor scheduling activities for timeliness and accuracy and provide inputs for changes in exceptional schedules .
Monitor Distribution of Parts through Stock Transfer Orders as per Fill Rate targets .
Monitor Time phased and Trigger point Inventory Balancing
Support Field Service team for any parts requirement for Fleet / Govt / PMO / Defence Cell customers
Monitor Quality Parameters of dealerships and guide team for improvements.

Sales Price finalization for domestic parts based on Pricing policy,


Annual /Half yearly sales Price revision based on purchase cost, source change, tax code,
Basic Price control for Local, KD(Imported parts) and MIP(Made in Plant) parts
Competitive bench marking and Market Survey of Competitors,
Maintain Tax structure and finalize Dealer billing structure,(Determining the margin for dealers & distributors)
Standard Cost Factor (SCF) for IP Parts,
Publication of Price book and communicating parts price change info to all dealers,
Basic Price(Purchase price from vendor) & Sales Price Control for Accessory Parts (In order to maintain competency)
Finalizing promotional items for Parts Promotional program and Special Discount program,
Profit analysis- Parts operation Margin,
Coordination with external agency for parts price survey,
Weekly / Monthly reports preparation
Coordination with Sales Team for Target Achievements
Price Elasticity Analysis for Price revision items.(How price change affects the demand for part)

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