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Volume 04 Issue 05 January - 2014

Hydroponics Fodder Effects of Nutrition Significance of Livestock Sectors Treating Infertility Opportunities and Challenges
Livestock Feeding on Reproduction In Indian Ecoconmy A Common Problem in Cattle Dairy Industry

2 3 4 6 7

Caring for Dairy Cows during Cold Winter Months


Caring for cattle is very important for their optimum health and production. In winter months, special care needs Dear Vets,
to be taken to prevent the animals from winter stress and related problems.
Winter season is considered to be flush
Caring for cattle requires dedication and hardwork under affecting milk quantity and quality. season for milk. Due to rapid increase
the best of circumstances, but during long and cold winter Winter Housing in domestic demand for milk and
months, an even higher level of determination is required. Outdoor housing has many benefits and cows are very related products, the dairy industry is likely to touch
If you take the time to implement proper precautions well-adapted to living in normal cow shed/farms. Rs.5,00,000 crores by 2015.
timely, many of the problems and stress associated with the Although sheds provide good protection, they need to be The milk production is likely to reach 200 MMT from
winter months can be minimized. During this season many wellventilated and well bedded to avoid trapping current level of 134 MMT by 2020. This clearly
animals often refuse to eat, become feverish and ammonia which can lead to respiratory problems. indicates, that the veterinarians would have greater
pneumonitic. This affects the milk production, health and
Bedding role in maintaining the livestock health and farm
reproduction of the animal. Normal cow and buffalo body
Although cows have many admirable qualities, profits.
temperature ranges between 101-102 degree Fahrenheit
cleanliness certainly is not one of them. Thus, unlike most Needless to mention, apart from management of
animals which have the good sense to stay out of their own healthy feed and fodder, skilled manpower would
waste, cows will actually lie in it during cold weather to play an important role towards achieving this
keep warm. Of course, eventually the manure freezes, and landmark.
the cow is left filthy and freezing if you cannot keep them In addition for improving the farm profits effective
from this tendency. utilization of cow dung for production of compost and
Suitable bedding to the depth of 4-6 inches in large gas would go a long way in addressing the farm needs.
animals and 2 inches for smaller animals should be
This may be a new sector for our field vets, but it is felt
provided on puccaa (concrete) floor as direct contact of
animal with cold floor will leads to more body heat loss that in coming years, the cow dung would be equally
through conduction. Paddy straw, dry grass, wheat bhusa, valuable resource. I suggest, we should look at this
saw dust, rice husk etc. could be used as bedding material. emerging opportunity to help our dairy farmers.
Jhuls (clothing) made up of gunny bags may also be used In this issue we have discussed and shared articles on
on larger animals animal's shed and its floor should not effective management of livestock during winter
remain wet and cool for longer periods of time. months, role of nutrition in reproduction, treating
Feeding infertility, contribution of livestock sector in Indian
and suitable ambient temperature is 65-75 degree F. Severe economy and opportunities and challenges prevailed
Nutrition, especially balanced rations, fortified and
cold surroundings result in increased energy loss, which
supplemented with protein ingredients like whole cotton in dairy industry. We hope you would enjoy reading.
has to be compensated by giving extra calorie-rich feed
seed or cakes, becomes important. Rations containing We wish our readers a very Happy New Year 2014 and
and special care. Breed, nutrition, age, state of lactation,
gestation effects and management are the main factors look forward for your continued support and guidance.
Contd. on page 5

Ayurvet Wins CII- ITC Sustainability Award 2013


for its Exemplary Performance and Contribution in CSR Activities
Ayurvet was conferred with the prestigious CII-ITC was well attended by some of the most illustrious and
Sustainability Award 2013 for its Strong Commitment distinguished CEOs who came to receive their awards.
towards its exemplary performance and contribution in the It is worth mentioning that this honour was conferred
economic, social and environmental segment of its on Ayurvet, the only Animal Health Care Company
business. Shri. Sachin Pilot, Hon'ble Minister for amongst various public sector undertaking and
Corporate Affairs, Government of India presented this renowned corporate houses.
award to Mr. M. J. Saxena, Managing Director, Ayurvet The awards were presented to 23 winning companies
th
Limited at India Habitat Centre, New Delhi on 20 including reputed companies like Tata Steel Limited,
December 2013. Ayurvet had presented and demonstrated SRF Limited, Infosys Limited, Ambuja Cements
its triple bottom line case study (Economical, Social and Limited, Ultra Tech Cement Limited, Mahindra and
Environmental) for the award.
Contd. on page 2
The Awards are a part of the CII-ITC Centre of Excellence
for Sustainable Development's continued efforts to create
awareness, promote policy and practices, and create
capacity to mainstream sustainability practices. Not only
do the Awards help reward exemplary enterprises for their
Mr. M. J. Saxena receiving award from Shri. Sachin Pilot, Hon'ble
Minister for Corporate Affairs, GoI. Preparing the Livestock for
pioneering efforts, but this recognition also helps create beacons of inspiration for others to follow. The ceremony Countering the Summer Stress
Page 2 JANUARY ISSUE 2014

AYURVET WINS CII- ITC SUSTAINABILITY... Contd. from page 1


Mahindra Rourkela Steel PlantSteel Authority of India ASK THE EXPERT
Limited Reliance Industries Limited, Hindustan Zinc Q.What are some management strategies that can be
Limited and Ayurvet Ltd etc. used to combat cold weather? Ram Kumar, Goa
Speaking on the occasion, Sh. Sachin Pilot, Hon'ble Minister A. Some of the tips and management strategies to
for Corporate Affairs said, In tackling sustainability issues combat cold weather are as under-
such as climate change, the poor will be most affected. It is our 1. The effects of cold stress increase when wind speed
responsibility to empower them so as to conserve and nurture increases and hair coat insulation value is reduced when
natural resources. He also said that the top management and wet or muddy. Simple windbreaks, shelters, bush or
the Boards have to drive the agenda, and allow middle bedding can help cows cope with the extreme
management the elbow room to execute. Sustainability has to temperatures. Be careful not to force cattle into barns or
be built into company ethos. Ayurvet team along with Mr. M. J. Saxena, M.D. Ayurvet
enclosures during storms as the chances of disease and
getting wet (i.e. condensation dripping off of rafters or the
News and Views roof) increase the longer they remain in close quarters.
2. Consider splitting the herd into management groups:
Hydroponics Fodder as Livestock Feed Thin cows could be fed differently than the fat cows
making the best use of existing feed inventories.
It is a well accepted fact that feeding dairy animals is in which trays containing soaked seeds are accommodated. Competition between cows often leads to timid,
incomplete without including green fodder in their diet. Pipes containing micro-foggers are fitted just above the smaller or younger cattle not receiving their fair share.
However, the major constraints in the production of green trays for water fogging, which ultimately maintains the 3. Feed cattle in the late afternoon or early evening. The
fodder are decreasing land size for fodder cultivation, scarcity green house humidity. energy from feed that is available to keep an animal's
of water, more labour requirement, non-availability of good Save water:To save water through recycling, one water body warm is known as the heat increment of feeding.
quality green fodder round the year, requirement of tank is provided inside each green house with pump Incremental heat production is at its maximum 4 to 6
manure/fertilizer and natural calamities. As an alternative to facility.Tubelights are fitted both in walls and roof of the hours after the feed is consumed. Therefore, feeding
conventional method of green fodder production, hydroponics green house to optimise the light requirement of the plants. late in the afternoon provides higher amounts of heat
technology is coming up to grow fodder for farm animals. The control unit regulates input of water and light from fermentation overnight when temperatures are
Greek word: The word hydroponics has been derived automatically through sensors. Different types of fodder like lowest, making the most efficient use of your feed
from the Greek word 'water working'. Hydro means 'water' maize, wheat, cow pea, etc. can be grown by hydroponics supplies and meeting the cattle's energy requirements.
and ponic means 'working' and it is a technology of technology. The yield of the hydroponics green fodder is Q.How much grain can be fed during cold weather to
growing plants without soil, but in water or nutrient rich highly influenced by the type and quality of seed, cleanliness meet the cow's additional energy requirements?
solution in a short duration. The hydroponics green fodder and hygienic condition of the green house. Hydroponics And how does dry matter intake change during
production unit consists of a green house and a control unit. fodder is more nutritious than the conventional green fodder. cold weather? Rakesh, Gaziabad
This machine has a potential to produce 120-960 kg of In the situations where conventional fodder cannot be grown A. Barley contains 1.5 Mcals DE per pound, so adding 3
green fodder daily in seven days. Inside the green house, farmers can produce hydroponics green fodder for their to 4 lbs of barley to the cow's ration during cold stress
racks are present and each rack contains a number of rows, animals. would meet the additional needs. Cows that are not
(Courtesy-The Hindu)
on a grain ration prior to the cold weather may
experience rumen upset if more than 4 lbs of grain is
Livestock Population to Reach 312 Million by 2015: ASSOCHAM introduced into the diet at one time.
Cold weather increases dry matter intake by up to 30%
According to industry body ASSOCHAM, growing at a account for about 35 per cent of India's total livestock whereas, snow can decrease dry matter intake by about
compounded annual growth rate (CAGR) of about four per population. Bihar, Karnataka, Madhya Pradesh, 15%. If the animal remains dry and a snow layer gathers
cent, the total livestock population in India is likely to Maharashtra, Tamil Nadu and West Bengal are other states on the hair coat it can add insulation value. Cold alone
increase from 280 million in 2012 to about 312 million in with significant livestock population. can increase the need for a change to the ration, however,
2015. While Maharashtra ranks first in indigenous cow since wet or mudded hair coats reduce the insulation
Cattle constitute a share of about 60 per cent in India's total population (3.8 million) followed by Madhya Pradesh (3.7 value, this additional stress can cause dry matter intake
livestock population followed by buffaloes (32 per cent), million). Uttar Pradesh has the maximum number of to decrease. An increased wind speed reduces the hair
coat insulation and increases maintenance requirements
goats (four per cent) and sheep (two per cent). Pigs, horses, buffaloes (8.6 million) followed by Andhra Pradesh (5.2
when the animal is cold stressed.
ponies, mules, donkeys, camel, yaks, mithun and other million). Q.How does body condition affect energy
varieties together account for the remaining livestock Rapidly growing human population has resulted in an requirements during colder temperatures?
population across India. There are about 170 million cattle, upward spiralling trend in demand and consumption of Manak, Gurgaon
over 80 million buffaloes, 11 million goats and over five milk products, meat, eggs, skin, leather, fibre and even wool A. Thin cows require more energy for maintenance than
million sheep in India. not just in India but globally. An increase in number of fat cows. The more subcutaneous fat a cow has, the
Andhra Pradesh, Rajasthan and Uttar Pradesh alone livestock is also led by genetically upgraded animals. greater the ability to withstand colder temperatures.
Cows that lose weight prior to calving can end up
with weaker calves
Rs. 1400 Crore Boost to Dairy Entrepreneurship Q. What is Hydroponics technology and what are its
benefits? Lokesh, Gujarat
In an effort to generate self-employment opportunities in value addition to milk through processing and production A. Hydroponics is the science of soil-less growing of
dairy industry, the government will provide Rs. 1400 crore of milk products. plants in nutrient rich solutions with very little
for enhancement of milk production, procurement and Under the DEDA, an amount of Rs.552.19 crore has been water. It is a technique where the physiological
other infrastructure required for the sector. released as back ended capital subsidy to the beneficiaries requirements of plants can be met without use of soil
The decision to give a boost to the employment oriented for establishment of 1,50,908 dairy units upto Septemebr or natural sunlight. Hydroponics techniques have
dairy sector was taken by the Cabinet Committee on 2013. The National Bank for Agriculture and Rural proven it to be very useful and efficient for producing
food for livestock. The food that is available is free
Economic, Affairs (CCEA). Development (NABARD) will be the nodal agency for
from undesirable materials such as weeds, insects,
The Cabinet Committee on Economic Affairs (CCEA) implementation of the scheme.
dust, insecticides, germicides, carcinogens.
has approved modification and continuation of the Dairy The bank will implement the scheme through all scheduled Benefits of Hydroponics technology -
Entrepreneurship Development Scheme (DEDA) during commercial banks, regional rural and urban banks, state 1. Saving of water, 2. Marginal land usage
the 12th Plan with an outlay of Rs. 1400 crore covering cooperative banks, state cooperative agriculture and rural 3. Reduction in growth time
activities such as enhancement of milk production, development banks and other such institutions, which are 4. Reduced labour requirement
procurement, preservation, transportation, processing and eligible for getting refinanced. 5. Constant feed supply
marketing. The funding pattern comprises entrepreneurship The proposals will be sanctioned by the banks as per 6. Enhancement of nutritional value
contribution, back ended capital subsidy and bank loan. guidelines of RBI, NABARD and the government. The 7. Completely natural
The objectives of DEDS are to generate self-employment eligible beneficiaries of the scheme will be entities like Q.What are the main causes of infertility in dairy
animals? ? Preeti, Meerut
and provide infrastructure for dairy sector, set up modern agricultural farmers, individual entrepreneurs, self-help
A. Infertility is mainly caused by following reasons;
dairy farms and infrastructure for production of clean milk, groups, diary cooperative societies, milk unions, milk a) Nutritional imbalance
encourage heifer calf rearing for conservation and federation and panchayati raj institutions (PRIs). b) Reproductive tract Infections
development of good breeding stock, bring structural The scheme will be implemented across the country and c) Congenital abnormalities
changes in the unorganized sector, upgrade traditional cover all sections of society including women, landless d) Hormonal imbalance
technology to handle milk on commercial scale, provide small and marginal farmers in rural and urban areas. e) Management errors
Page 3 JANUARY ISSUE 2014

Effects of Nutrition on Reproduction-A Review


Yugal Raj Bindari1, Sulochana Shrestha1, Nabaraj Shrestha1 and Tara Nath Gaire2
1
Himalayan College of Agricultural Sciences and Technology (HICAST), Gatthaghar-15,
Bhaktapur, Nepal 2Veterinary Officer, DLSO (Parbat), Nepal

Nutrition plays a major role in enhancing reproductive efficiency in all animals. Minerals and vitamins have got very important role in improving the reproductive efficiency.
However, over feeding of these nutrients can impair the health and efficiency.

Minerals: Minerals are important for all physiological Research indicates that selenium supplementation reduces However, there is conflicting evidence as to the importance of zinc
processes in animals including reproduction. Mineral the incidence of retained placentas, cystic ovaries, mastitis concentrations in the semen and infertility of male.
deficiencies and imbalances are often cited as causes of and metritis. In addition, cattle that maintain adequate Copper (Cu): Copper is a necessary component of
poor reproduction. It is clear that adequate amounts of blood selenium levels have reduced incidence of abortions, number of enzymes including superoxide dismutase, lysyl
minerals must be provided, but little is known about the still births and peri-parturient recumbency. oxidase and thiol oxidase. These enzymes function to
effects of marginal deficiencies and imbalances. The same Compromised selenium status has also been associated eliminate free radicals that increase tissue susceptibility to
is true for excessive intakes of minerals which may indeed with poor uterine involution, and weak or silent heats. In bacterial infections, increase structural strength and
be harmful. Producers should avoid overfeeding minerals. males, selenium supplementation has been shown to elasticity of connective tissues and blood vessels and
If a little bit is enough, twice as much will not be better and increase semen quality. Symptoms of chronic selenium increase strength of horn such as in the claw (Hoof),
may in fact cause problems. toxicity include lameness, sore feet, deformed claws and minimizing lameness.
An important concept surrounding macromineral balance loss of hairs from tail. In pregnant animals, selenium Reproductive problems that relate to copper deficiency
is dietary cation-anion difference (DCAD). DCAD toxicity will produce abortions, stillbirth and weak and manifest themselves in inhibited conception rate even
measures the level of four macrominerals: sodium and lethargic calves as selenium accumulate in the fetus at the though estrus may be normal. Symptoms of copper
potassium, which are cations and carry a positive charge, expense of the cow. deficiency include early embryonic death, resorption of
and chloride and sulfur, which are anions and carry a Diets should contain at least 0.1 ppm selenium on a dry embryo, increased retained placentas and necrosis of the
negative charge. The equation for calculating DCAD matter basis. In some herds, feed sources must be placenta.
balance is: (Sodium + potassium) (chloride + sulfur) = supplemented with selenium injections to maintain blood Weak and silent heats have been reported. Dairy cows with
DCAD in mEq/100g of ration dry matter levels above the recommended 8-10 mg/100 ml. In herds higher serum copper levels had significantly less days to
where selenium levels are extremely low, injections are often first service, fewer services per conception and fewer days
required to rapidly return blood selenium levels to normal. to open. Proper copper supplementation of the sire is
After injection, feed supplements may provide enough selenium needed for production of quality semen.
to maintain adequate blood levels in the cow. Blood tests are Manganese (Mn): Manganese is an activator of enzyme
recommended to confirm selenium status when questions arise. systems in the metabolism of carbohydrate, fats, protein
Zinc (Zn): Zinc is an essential component of over 200 and nucleic acids.
enzyme systems of which the metabolic action include Manganese appears to have a vital role in reproduction. It
carbohydrate and protein metabolism, protein synthesis, is necessary for cholesterol synthesis, which in turn is
nucleic acid metabolism, epithelial tissue integrity, cell required for synthesis of the steroids, estrogen,
repair and division, and vitamin A and E transport and progesterone and testosterone.
utilization. In addition, zinc plays a major role in the immune Insufficient steroid production results in decreased
system and certain reproductive hormones. Zinc is known to circulating concentrations of these reproductive hormones
be essential for proper sexual maturity, reproductive resulting in abnormal sperm in males and irregular estrus
capacity, and more specifically, onset of estrus. cycles in females. The corpus luteum has high manganese
Research shows that a negative DCAD prior to calving helps Zinc has a critical role in the repair and maintenance of the content and may be affected by level of manganese
cows successfully join the milking string, decreasing the uterine lining following parturition, speeding return to supplementation. Also, vaginal manganese concentration
incidence of metabolic disorders postpartum and increasing normal reproductive function and estrus. In bulls, a zinc is higher in cycling than in anoestrous ruminants. A
early lactation production. By helping cows mitigate the deficiency results in poor semen quality and reduced deficiency in manganese may be associated with
challenges of the transition period, a negative DCAD helps testicular size and libido. suppression of estrus, cyclic ovaries and reduced
maintain reproductive integrity for future lactations. Zinc has also been shown to increase plasma beta carotene conception rate.
Phosphorus (P): There has been much debate and levels. Increased plasma beta carotene has been directly Cobalt (Co): Cobalt is needed for proper vitamin B12
research conducted on phosphorus supplementation correlated to improved conception rates and embryonic synthesis. Maintaining adequate vitamin B12 status benefits
effects on reproductive function. Decreased fertility rate, development. Improved zinc status also improves fertility by both the dam and offspring. When adequate, sufficient
feed intake, milk production, decreased ovarian activity, reducing lameness, resulting in cows more willing to show amounts of vitamin B12 cross the placenta and are present in
irregular estrous cycles, increased occurrence of cystic heat and improved mobility and performance of bulls. colostrums. Milk and colostrums in particular, contain high
ovaries, delayed sexual maturity and low conception rates Inadequate zinc supplementation results in mild to severe levels of vitamin B12 which is required for the conversion of
have been reported when phosphorus intakes are low. claw (hoof) disorders, including weak claws that are more propionate to glucose and for folic acid metabolism.
In a field study when heifers received only 70-80% of their susceptible to inter-digital and digital dermatitis and foot rot. Depletion of cobalt and vitamin B12 at parturition causes
phosphorus requirements and serum phosphorus levels The recommended dietary content of zinc for dairy cattle is depressed milk production and colostrums yield and quality.
were low, fertility was impaired (3.7 services per conception). typically between 18 and 73ppm depending upon the stage of Reduced fertility and sub-optimal conditioning of the
Services per conception were reduced to 1.3 after adequate lifecycle and dry matter intake. Copper, Cadmium, Calcium offspring are noted in cobalt deficiency. Inadequate cobalt
phosphorus was supplemented. and iron reduce zinc absorption and interfere with zinc levels in the diet have been correlated with increased early
In another experiment, increasing phosphorus metabolism. calf mortality.
supplementation from 0.4% to 0.6% of the ration had no A recent study investigating level and source of zinc on a A cobalt deficiency ultimately results in vitamin B12
effect on days to first estrus or services per conception. limited number of crossbred bulls (n=16) demonstrated deficiency.
However, in some instances, responses have been reported that zinc supplementation increased mean ejaculate Manganese, zinc, iodine and monensin may reduce cobalt
in the field when phosphorus supplementation was volume, sperm concentration, percent live and percent deficiency. The required dietary content of cobalt for dairy
increased to 0.5% or 0.6%. The reason for these differences motility. Studying fertile and infertile male, it was observed cattle is 0.11ppm.
in response is unclear, but may be related to the availability that seminal zinc levels were lower for infertile male than Iodine (I): Iodine is required for synthesis of thyroid
of phosphorus that is added to the ration or the actual fertile male and researchers suggested that poor zinc hormone, thyroxin, which regulates the rate of metabolism.
amount of phosphorus consumed. Caution should be used nutrition may be a risk factor for infertility in male. Zinc Prior to regulation of the feeding rate of Ethylenediamine
to not overfeed phosphorus-it is costly, of potential supplementation was shown to reduce asthenozoospermia in dihydriodide (EDDI), many producer fed iodine compounds
environmental concern, and does not positively influence male by reducing oxidative stress, DNAfragmentation & apoptosis. to cattle in excess of the nutritional requirement to prevent
reproduction in beef or dairy cattle. The ration containing foot rot.
0.45 to 0.50 percent phosphorus on dry matter basis should Reproduction is influenced through iodine's action on the
be provided to high producing cows. thyroid gland. Inadequate thyroid function reduces
Selenium(Se): Selenium is important for normal conception rate and ovarian activity. Thus, iodine deficiency
spermatogenesis and largely as a component of seleno- impairs reproduction and iodine supplementation has been
proteins phospholipid hydroperoxide glutathione recommended when necessary to insure that cows consume
peroxidase (PHGPx/GPX4) and Seleno-protein V. Most of 15-20 mg of iodine each day.
the selenium found in the testis is associated with Recently, the effects of excessive iodine intakes have been
PHGPx/GPX4. It serves as a powerful antioxidant recognized.
protecting cells from oxidative stress. PHGPx also appears Excessive iodine intakes have been associated with various
to be involved as a structural protein to provide normal health problems including abortion and decreased resistance to
sperm motility. It has also been shown that a variant to this infection and disease. Signs of subclinical iodine deficiency in
protein is necessary for normal chromatin condensation breeding females include suppressed estrus, abortions, still
and subsequent normal spermatozoa head formation. Both births, increased frequency of retained placentas and extended
deficiency and excessive selenium have been demonstrated gestation periods. Calves born to cows that are marginally
to be detrimental to normal spermatogenesis. deficient in iodine are weak and may be hairless. Furthermore,
Marginally selenium deficient animals will abort, or calves animals that have a subclinical iodine deficiency will also have
will be weak and unable to stand or suckle. Contd. on page 6
Page 4 JANUARY ISSUE 2014

Significance of Livestock, Poultry and Fishery Sectors in Indian Economy


Brishketu Kumar, Rakesh Sheel, Sr. K. Sirohi, Haider Ali, V. Singh College of Agriculture, NAU, Bharuch

India is blessed with livestock health. It has the largest population of cattle and buffaloes, which has inherent tolerance of diseases and ability to thrive under different climatic
conditions. It is therefore important to look at the various opportunities, which can help in creating value for our economy.

Livestock sector includes animal husbandry, dairy and milk production is estimated at 693 million tonnes during In 2008-09, India's export of meat products (including buffalo
fisheries sectors. It plays an important role in the national 2007-08 and Indian milk production stands at 104.8 meat, sheep/goat meat, poultry products, animal casings and
economy and in the socio-economic development of the million tonnes. Several measures have been initiated by the processed meat) stood at U$ 1.25 billion. The value of output
country. It also plays important role in the rural economy as Government to increase the productivity of milch animals, from meat group in 2011-12 was Rs.83,641 crore.
supplementing family incomes and generating gainful which has resulted in increasing the milk production Poultry and Egg
employment in the rural sector, particularly among the significantly from the level of 102.6 million tonnes at the Poultry is one of the
landless labourers, small and marginal farmers and end of the Tenth Plan (2006-07) to 127.9 million tonnes at fastest growing segments
women's. the end of the Eleventh Plan 2011-12). India, the largest of the agricultural sector
Livestock production performance has been more producer of milk in the world is set to produce over 133 in India today. Their
impressive than that of food grain production. milk, egg, million tones milk during 2012-13. growth rate has been
meat, and fish showed impressive growth rates of 5 to 10%. Despite a higher growth rate, the per capita availability of rising at 8 to 10 percent
Livestock represents the only way in which the natural milk in India is 252 grams per day which is lower than the per annum.
vegetation that covers large parts of India can be converted world average of 265 grams per day. As a result, India is now
into products that can be used by man. It provides drought Concentrated diary products such as skimmed milk the world's fifth largest egg producer and the eighteenth
power and manure to the crop enterprise and this in turn continues to be the largest item of export, which together largest producer of broilers. Table eggs and broiler meat are
provides feed and fodder. accounts for nearly 78% of net milk and milk product the major end products of the poultry sector in India. The
Fortunately India is blessed with a tremendous livestock exports during 2007-08. The value of output of milk is Rs. organized sector of poultry industry is contributing nearly
wealth. It has the largest population of cattle and buffalo in 3,05, 484 crore in 2011-12, which is higher than the value 70% of the total output and the rest 30% in the unorganized
the world and its breeds are admired for heat tolerance and of output of paddy and wheat. sector in India.
inherent resistance to diseases and ability to thrive under Meat-Production The Andhra Pradesh, Tamil Nadu and Maharashtra
different climatic condition. The cattle population of India The meat products industry in producing nearly 70% of the country's egg production. Egg
is very large. According to 2001 census the livestock India is largely in the un- production has increased from 21 billion in 1990-91 to
population was estimated at 495 million comprised of 203. organized sector. With rapid 66.45 billion in 2011-12. Poultry development in the
1 million cattle, 98.1 million buffaloes 60.7 million sheep, urbanization, higher income country has shown steady progress over the years. The
120.3 million goats and 13.1 million pigs. The others were levels and changes in lifestyle, poultry meat production is estimated to be about 2.47
estimated at 3.6 million. market for scientifically million tonnes. Export of poultry products was currently at
India is the fastest growing country and more than 70 produced and hygienically around Rs.457.82 crore in 2011-12 as per the report of
percent peoples of India are earning from agriculture and packed meat and meat products are expanding rapidly. Agricultural and Processed Food Product Export
animal husbandry. India is leading country in total milk Cattle, buffaloes, sheep and goat, pigs and poultry are the Development Authority (APEDA). The value of output
production, so, the animal husbandry plays vital role in types of animals, which are generally used for production from eggs was Rs.17,803 crore for 2011-12.
national economy. of meat. Flesh foods/meat and meat products are rich in Poultry exports are mostly to Maldives and Oman. Indian
The present contribution of livestock to the national protein and are good sources of vitamin B12 which is poultry meat products have good markets in Japan,
economy is estimated to be 18,000 crores mainly from absent in plant food. Malaysia, Indonesia and Singapore.
milk and milk products (70%), meat and meat products There is a huge scope for expanding exports, especially in Fish Production
(11.5%), poultry (8.8%) and dung for fuel (7.8%). In buffalo and poultry meat, eggs and diary products. The India has about 8041 km of
addition the value of other animal products such as eggs, country has 3,6000 slaughter houses, 9 modern abattoirs coastline, and about 5.70 million of
wool, leather goods etc. make the total 18,000 crores. and 171 meat-processing units licensed under the meat fresh water area suitable for fisheries
Apart from above items, the value of draught power from products order. production. Fishing, aquaculture
88 million bullocks including 8 million buffalo bullocks The meat production has registered a healthy growth from and allied activities are reported to
indispensable to agriculture operations is of the order of 2.3 million tonnes at the end of Tenth Five Year Plan (2006- have provided livelihood to over 14
Rs. 5000 crores. 07) to 5.5 million tonnes at the end of the Eleventh Five million persons in 2006-07.
Near about 70% of livestock market in India is owned by Year Plan (2011-12). The Annual growth rate for meat At present, India's total fish production is about 76.21
67% of small and marginal farmers and by the landless production in 2011-12 was about 13%. thousand tonnes. This sector has great potential to export
labourers. Livestock are an important source of income for Out of total meat produce in India, 54% is from mutton and their fish and fish product also.
the rural poor also. This sector contributed important share chevon (Sheet and goat meat respectively), 26% from beef Since 1991, overall export of fish raised at considerable
in export of Indian international trade. Recently the (buffalo meat), 13% from chicken and 7% from port (Pig rate. According to the data provided by Ministry of
livestock sector playing very important role in poverty meat). Even though 70% of Indian population consumes Agriculture and Commerce of India, the export of fish and
alleviation in rural area. meat the per capita availability of meat is less than 5 kg per fish products increased from last ten years. India is the second
The livestock sector contributed over 5.26 percent to the year as compared to world's average of 14 kg per year. largest producer of fish and the second largest producer of
total GDP during 2006-07. According to estimates of the In meat and meat processing sector, poultry meat is the fresh water fish in the world.
Central Statistical Organization (CSO), the value of output fastest growing animal protein in India. The estimated
from livestock and fisheries sectors together at current Fish production has increased from 41.57 lakh tonnes
production of meat was 6.5 million tonnes during 2007-08. (24.47 lakh tonnes for marine and 17.10 lakh tonnes for
prices was about Rs. 2,82,779 crores during 2007-08 According to APEDA(Agricultural and Processed Food Product
which is about 31.6% of the value of the output of inland fisheries) in 1991-92 to 86.66 lakh tonnes (33.71
Export Development Authority), the export of buffalo meat was lakh tonnes for marine and 52.95 lakh tonnes for inland
Rs.8,94,420 crores from agriculture and allied sector. increased from (Rs. 1536.77 crore) in 2003-04, to (Rs.3549.70 crores)
Highlighting the importance of the livestock sector in the fisheries) in 2011-12. The value of output from fisheries
in 2007-08. Indian buffalo meat is witnessing strong demand in
Indian economy, the Annual Report states that the value of sector was about Rs.76,699 crore during 2011-12 which is
international markets due to its lean character and it's near organic
output from livestock sector at current prices was about Rs. nature.Indiaisthe6thlargestexporterof bovinemeatintheworld. Contd. on page 8
4,59,051 crore during 2011-12 which is about 25.6% of the

Opportunity to Advertise in Livestock Future


value of output from the agriculture and allied sector.
Milk Production
India continues to be the largest producer of milk in the corporate advertorial / logo / event information
world and India produced
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attained the first rank in
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the beginning, production Approach 5000+
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million tonnes (MT) in Please send in your cheque / draft in favour of Ayurvet Limited, addressed
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Animal Health Experts to 6th Floor, Sagar Plaza, Vikas Marg, Laxmi Nagar Distt Centre, Delhi-92.
increased to 108.5 million bi-monthly Contact on (Tel.) 011-22455992-94, (Fax.) 011-22455991
tonnes in 2008-09. World e-mail swati@ayurvet.com / info@ayurvet.com
Page 5 JANUARY ISSUE 2014

Caring for Dairy Cows... Contd. from page 1


weather -- how cold or wet it is. If the cow is shortchanged
about 17 percent fibre in the animal feed are also helpful to on feed during cold or wet weather and isn't able to supply
increase fat percentage in milk. Concentrate mixture her needs for lactation and body warmth, she'll lose weight
should comprise grains (40 percent), oil cakes (32 percent), and have trouble rebreeding.
brans (25 percent), mineral mixture (2 percent) and Udder moisturising Balms
common salt (1 percent). Apart from this the extra energy- One of the banes of winter milking is to fight against
rich grains at approximately 0.8 percent of body weight cracked and chapped skin. While winter weather can wreak
should be fed to counter the stress of cold for maintaining havoc on your own skin, your dairy cow will also suffer
normal milk production and other activities. Sometimes a from udder ailments if the udder is not kept dry and
small amount of jaggery can be diluted and sprinkled over moisturized. Care should be taken to dry the udder
the silage and then closed inside the barrel to be used later. thoroughly. There are many commercial moisturisers can
We find that the animals love the taste of this feed. Water, be used with highly effective healing and moisturizing of
possibly lukewarm, should be clean and available four cracked udder. One of the banes of winter milking is to fight
times a day at their drinking time. against cracked and chapped skin. While winter weather can
To avoid incidences of nitrate toxicity and bloat in winter, wreak havoc on your own skin, your dairy cow will also suffer
the leguminous fodders should be mixed with either non from udder ailments if the udder is not kept dry and
and depressed should be viewed as a possible case of
legumes or wheat bhusa. moisturized. Care should be taken to dry the udder thoroughly.
pneumonia; an increased rate of respiration and loss of
Feeding of Pregnant Cows There are many commercial moisturisers can be used with
appetite are signs of more advanced pneumonia and
Body condition should be assessed as a cow goes into highly effective healing and moisturizing of cracked udder.
should be treated very seriously. Pneumonia is most
winter; she should be fed to maintain or regain moderate to common during the late winter/early winter months.
good condition -- to withstand the rigors of bad weather Keeping cows dry and well-ventilated is essential to
without loss of production. Thin cows suffer more cold preventing pneumonia, but if you suspect an animal has
stress and rob body fat stores to keep warm. Calves may be become ill, they will need veterinary care.
born weak, cows may not produce adequate colostrum, calf EWinter Dysentery: Although rarely fatal, winter
survivability is lowered, as is the cow's ability to breed back dysentery is an alarming and rather unpleasant illness
on time. To help cows maintain health and body condition, caused by bovine Coronavirus. This disease causes
vaccinations should be kept up to date, parasite populations extremely runny, blackish-green diarrhoea. You may
should be determined (and cattle dewormed) and also see a dramatic decrease in milk production.
windbreaks and bedding should be provided during the Although this disease does not usually require treatment,
worst of winter's storms. After calving, the cow's energy electrolytes and proper nutrition will improve recovery
requirements should increase, depending on her milk time. Winter dysentery can be minimized or avoided by
production. Inadequate feed at this time can lower weaning keeping housing clean over the winter and moving
weights and reduce conception rates when cows start to feeding areas often.
rebreed. If cows calve during winter (January, February, EBacterial abortions: Your cow will be more susceptible
early March), care must be taken to ensure adequate to abortion- including agents over the winter, so if your
nutrition. How much feed a cow needs during early cow is bred special care should be taken to keep her clean
lactation depends on her milking ability and upon the and healthy. Consult with your vet about potential threats
in your area, and make sure to move feeding areas more
Ayurvet Uttam Santulit Pashu Aahar frequently in order to reduce bacterial growth.
offers one such opportunity to feed the Although caring for cows during cold weather can seem
animals effectively during winter months like a challenge, once you are prepared the winter months
can be extremely rewarding. Maintaining a positive
attitude is vital during the long winter months, and if you
are able to keep smiling through the cold, your dairy cow
will reward your with fresh, wholesome milk through the
long winter months.

Winter Diseases
Winter is a prime time for diseases to flourish in all
livestock, and dairy cows and calves are no exception.
While there is no way to fully prevent winter outbreaks,
there are some diseases that are common and should be
assiduously watched for over winter:
EViral and bacterial pneumonia: Any cow that is listless
Page 6 JANUARY ISSUE 2014

Treating Infertility, a Common Problem in Cattle


Dr. T. Senthilkumar, Assistant Professor, Directorate of Extension Education, TANUVAS, Chennai

Infertility in cattle accounts for major economic losses in dairy farming and dairy industry in India. Maintaining an infertile animal is an economic burden and in most
countries such animals are driven to slaughterhouses. In cattle, nearly 10-30 per cent of lactations may be affected by infertility and reproductive disorders. To attain good
fertility or high calving rate both the male and female animals should be well fed and kept free from diseases.

Reproduction is the first system to be affected Successful heat deduction is possible only when the Balanced diet
by malnutrition animals can be properly identified when they come in Cattle should be fed with a well balanced diet with energy,
oestrus (heat), proper maintenance of records and proper protein, minerals and vitamin supplements. This helps in
training of staff. increased conception rate, healthy pregnancy, safe
The farmers should closely monitor the animals 4-5 times parturition, low incidence of infections and a healthy calf.
from early morning to late night. Poor heat deduction can Care of young female calves with good nutrition helps
cause increased levels of infertility. them attain puberty in time with an optimum body weight
Considerable skill is needed to deduct the animals in heat for of 230-250 kgs, suitable for breeding and thereby better
visible signs. Farmers who maintain good records and spend conception.
more time watching the animals obtain better results. Feeding adequate quantity of green fodder during
"To avoid fertilization failure, breeding should be done during pregnancy will avoid blindness in newborn calves and
the oestrus period. Animals that do not show oestrus or do not retention of placenta (after birth).
come to cycle should be checked and treated," In natural service, breeding history of the bull is very
Deworming once in 6 months should be done for worm important to avoid congenital defects and infections.
infestations to maintain the health status of the animals. Infections of the uterus can be largely avoided by having
Periodic deworming cows served and calved under hygienic conditions.
A small investment in periodic deworming can bring After 60-90 days of insemination, the animals should be
Right Nutrition: greater gains in dairying. Generally vaccinations are checked for confirmed pregnancy by qualified
avoided during pregnancy. For successful dairy farming, veterinarians.
Cattle should be fed with a well balanced diet to increase
nutrition plays an important role. When conception occurs, the female enters a period of
conception rate.
Reproduction is the first system to be affected by malnutrition. anestrus (not exhibiting regular oestrus cycles) during
Infertility in cattle accounts for major economic losses in
pregnancy. The gestation (pregnancy) period for cow is
dairy farming and dairy industry in India. Maintaining an
about 285 days and for buffaloes, 300 days.
infertile animal is an economic burden and in most
countries such animals are driven to slaughterhouses. Avoid transportation
In cattle, nearly 10-30 per cent of lactations may be Unwarranted stress and transportation should be avoided
affected by infertility and reproductive disorders. To attain during the last stages of pregnancy. The pregnant animal
good fertility or high calving rate both the male and female should be housed away from the general herd for better
animals should be well fed and free from diseases. feeding management and parturition care.
Many reasons Pregnant animals should be drained of their milk two
months before delivery and given adequate nutrition and
The causes of infertility are many and can be complex.
exercise.
Infertility or failure to conceive and give birth to a young
This helps in improving the health of the mother, delivery
one can be due to malnutrition, infections, congenital
of a healthy calf with average birth weight, low incidence
defects, management errors and ovulatory or hormonal
of diseases and early return of sexual cycle.
imbalances in the female.
Sexual cycle Breeding cycle
Breeding can be started within four months or 120 days
Both cows and buffaloes have the sexual cycle (oestrus)
after delivery to achieve the goal of one calf per year for
once in 18-21 days for 18-24 hours. But in buffaloes, the
economic and profitable dairy farming.
cycle is silent posing a big problem to the farmers.

Contd. from page 3 Effects of Nutrition on ... environments and oocyte maturation. Vitamin A is animals. Calves may be born dead, weak or deformed. Cows may
required for maintaining healthy tissue in the reproductive not show heat when exposed. Recent research has implicated
increased incidence of foot rot and respiratory disease due to
tract. In deficient cattle, delayed sexual maturity, abortion, Vitamin D with heart health, cancer and infectious diseases. In
suppressed immune responses. One notable characteristic of
the birth of dead or weak calves, retained placenta and areas where sunlight is limited or on operations where animals are
a clinical iodine deficiency is an enlargement of the thyroid
metritis have been reported. A deficiency of vitamin A has housed indoors, supplemental vitamin D is required. If an animal
gland, often termed as goiter.
a direct effect on the structure and function of pituitary is losing weight or has a poor body condition score, vitamin D
Potassium (K): Limited research suggests that feeding can be deficient Cows receiving a normal amount of natural
gland, gonads and uterus. Livestock, particularly
high levels of potassium may delay the onset of puberty, light manufacture their own Vitamin D. Most commercial
ruminants, consume vitamin A, mainly in inactive form,
delay ovulation, impair corpus luteum (yellow body) concentrates contain supplemental vitamin D in amounts
the carotenes or provitamin A, except when it is fed as a
development and increase the incidence of anestrous in sufficient to meet the cow's requirement of 10,000 IU per day.
supplement in cereal based concentrates. Provitamin A is
heifers. Smith and Chase reports lower fertility in cows fed Vitamin E: Vitamin E functions as an intra-cellular
converted into active vitamin A in small intestine and
with high levels of potassium or diets in which the antioxidant scavenging for free reactive oxygen and lipid
together with preformed vitamin A stored in liver.
potassium-sodium ratio was too wide. hydroperoxidases, and converting them to non-reactive forms,
Vitamin D: Vitamin D is required for normal calcium and
Chromium (Cr): Chromium potentiates insulin action, thus maintaining the integrity of membrane phospholipids
phosphorus metabolism. However, deficiencies are seldom
resulting in increased uptake of glucose and amino acids against oxidative damage and peroxidation. The investigation
encountered in commercial herds. Animals with vitamin D
by cells in the body. A chromium deficiency in lactating for the role of vitamin E in reproduction continues. To date
deficiency symptoms have a stiff gait, labored breathing, weakness
cows may result in increased incidence of ketosis and there is no documented evidence that vitamin E deficiency is a
and possibly convulsions. Swollen knees and hocks can also
decreased milk production. Improved energy balance in significant cause of reproductive failure in dairy herds.
occur. Bones may be soft (rickets) or be reabsorbed in older
early lactation may improve reproduction. Moreover, the vitamin E requirement of milking cows is not
Salt (Sodium and Chloride): Salt deficiencies can affect known with certainty. In one experiment, cows were fed low
the efficiency of digestion and indirectly the reproduction vitamin E rations for four generations. There were no
performance of cows. Sodium and chloride normally do not measurable effects on reproduction. In vitamin E and selenium
appear in feedstuffs in adequate amounts to meet animal deficiency condition, these free radicals accumulate and not
requirements and should be provided free choice at all times. only damage cell membranes, but also disrupt several
Vitamins: The vitamin requirements of dairy cows are processes linked to the synthesis of steroids, prostaglandins,
met by a combination of rumen and tissue synthesis, natural sperm motility and the development of the embryo. It is not
feeds and feed supplementation. Most commercial surprising therefore that negative impacts of vitamin E and
concentrates contain supplemental vitamins so the selenium deficiencies have been observed on various
probability of infertility due to a vitamin deficiency is components of the reproductive events, including ovulation
greatly reduced. When commercial concentrates are not fed, rate, uterine motility, sperm motility and transport, conception
vitamin supplements should be provided. Proper vitamin rate and post-partum activities b, fetal membrane expulsion,
and mineral balance must be provided in dry cow rations embryo survival, milk production, post natal growth.
when feed intake is restricted and (or) low quality forage is Conclusion: It is clear that nutrition is directly related to
fed to control or reduce body condition. To ensure adequate reproduction in the dairy cow. Nutrient either in deficient
intake, vitamins and minerals should be fed in small amounts of amount or in higher amount has been shown to be capable of
low energy concentrates or mixed in a complete dry cow ration. altering reproduction. The basic problem is that the degree of
Vitamin A: Vitamin A is one of the fat soluble vitamins the excess, deficiency or imbalance which is required to alter
and is well known to regulate the development, cellular reproduction is still unclear. The best recommendation at present
growth and differentiation, and tissue function. Its is to provide a feeding program for dairy cows which is balanced
metabolites affect ovarian follicular growth, uterine for all nutrients and meets all known nutrient requirements.
Page 7 JANUARY ISSUE 2014
fact that the feeding cost of his animal comprises of more
Opportunities and Challenges Facing Dairy Industry that 80% of the total cost of rearing the animals. Perhaps
the main reason for this may be that the farmer grows the
Dr. Madhu Shelly, Asst. Prof. (Animal Sciences) KVK,Muktsar majority of the green fodder in his own land and has never
Factors that make dairy a safe sector to venture into: bothered about its cost.
EThe demand for milk and its products is active year Awareness on the part of the dairy farmer about the
round. In fact demand is increasing day by day. economics of his day to day business is important. It will be
Consumption is on the rise by both vegetarians as well as ideal for all the entrants into this file to get help from the
non-vegetarians. consultants who are well versed with all the aspects of
EDairy farming does not need skilled labour, thus dairy farming viz.
reducing costs and making availability of labour easy. ESelection of proper breed for maximum animal
EUnlike other agricultural sectors, dairy is not dependant productivity.
on rains and production goes on year round. EConstruction of proper cattle sheds.
EReturns on this business are available within a month. The cost incurred in 1 and 2 will be one time only and will
Today virtually no other business offers such a short be depreciable.
gestation period. However, all the cost given below (in 3 to 7) are recurring
EUse of byproducts provides additional income and and (do account for more than 80% of the farming costs)
increases returns. For example, dung can be used to have to be controlled from day one to see that the farms
produce biogas cooking and even as manure and make profits.
In Punjab, milk production is a very important part of the compost.
agricultural economy. Punjab is one of the smallest states EVeterinary aid is available at most the villages in india.
Management practices as regard to
in Indian Union with a total area of 50362 sq.km. which is EThere is no direct competition from the foreign
1. Importance of balanced nutrition
1.5% of the Indian landmass. Dairy farming is an age old counterparts. 2. Importance of growing green fodder
subsidiary profession in the rural areas of Punjab. Punjab is EIncentives available from the government, both central 3. Reproduction (reproductive cycle) management
the second largest milk producing state in India, producing as well as state. 4. Nutrition: feeds and feeding
around 10% of the country's milk production, that is, 8 EMarketing of the end product that is milk is very easy (as 5. Preventive health management: for preventing
million tones annually. India is the world's largest milk compared to other businesses). However if value occurrence of diseases in the farm
producer today. addition is followed even at the small scale, profits can be 6. Optimisation of profits by value addition of milk;
In the past 15 years, milk production in India has doubled increased considerably. With no expenses incurred for making milk products like ghee, khoa/paneer, milk
and is now over 100 million tones a year thus becoming marketing channels: no shop required. powder, table butter, cheese/ edible casein, ethnic sweets,
India's No.1 farm commodity. Despite being the largest ice-cream etc.
milk producer, the country's average milk yield falls far
Why dairy business goes into losses:
In rural areas of our country. Farmers carry on dairy 7. Productivity enhancement: This will lead to farmers
below the world average. getting more milk from same number of animals, which
actively secondary to their main agricultural activity. Also
We have a large cattle (cow, buffalo) population in the country will improve his profitability.
dairying is carried on in a traditional manner as was being
which comprises one-sixth of that available in the world.
done by past generations. For example the same patterns of Proper records should be maintained to get
Percapita milk availability stands at 223 and 926 gms/day
feeding and watering are followed as was being done years quicks information on:
for India and Punjab respectively. India's milk production
ago. E The money accrued from the sale of milk
is expected to grow at about 3% per annum. However due
Lack of scientific and modern methods, proper training and E Other income (of manure, sale of calves, gunny bags
to increasing population, per capita availability of milk is
proper counselling are some of the reasons why a dairy etc) from the farm
expected to increase by only about 1.5% per annum. Based
might fail. E Dairy expenses which are visible
on estimates by National Dairy Development Board
(NDDB), the demand for milk is likely to reach 180 million It is commonly seen that most of the farmers who keep E Monthly expenses: not seen but are cutting into our
tonnes by 2022. This leads to mismatch between demand animals for milk have very little or no idea about the profits due to cases of repeat breeding etc.
and supply, hence creates opportunities for new entrants to expenses (per day) involved in raising the animals. it is E Dairy/yearly profit per animal along with the expenses
this industry. interesting to note that the farmer is even unaware of the there of.

Post production loss of livestock products: A Big concern for Indian Economy
The White revolution has changed the face of Indian Dairy Livestock products include milk, meat and eggs are of
industry and now we are striving hard for bringing in The perishable nature. The proper storage and preservation has
Pink Revolution which relates to production of meat. been an area of concern. There is long way from the Farm
Currently India is producing around 6.27 million tons of to the Fork and it requires hygienic handling and storage of
meat which is 2.21% of the total world's production. To livestock products. Without improving the cold storage
produce such a large quantity of meat around 103 lakh facilities, the control of loss of livestock products cannot
buffaloes, 478 lakhs goats and 7560 lakhs chicken are be realized. The main problem is lower installation
slaughtered annually. Along with the edible meat, there is capacity and poor power backup in the cold stores which
annual production of 7.1 million tones of inedible are spread unevenly leading to fragmentation in cold
byproducts, which are neither properly collected nor chain. The existing facilities are also not upgraded and
stored. This not only leads to a financial blow but also there is poor awareness of Good Storage Practices among
generates a potent environmental pollutant. This load is prominent players. We need to strengthen the post
Livestock products are integral part of food basket since further increased by dead and fallen animals. The non production facilities in our country for proper utilization of
time immemorial and considered as essential for utilization of byproducts has lead to high price of meat in livestock products. Today, we are just harnessing the
maintenance of life, growth, production and reproduction India. There is a dire need to improve the status of meat benefits of about less than half of what we produce. So the
due to its high nutritive value. India is a largest producer of industry in India, said Dr Manish Kumar Chatli, Professor problem lies in consolidation of what we have and by
livestock products. and Head, Department of Livestock Products Technology, improving our storage facilities, we can achieve the target
Livestock now controls a quarter of the agriculture gross GADVASU. of becoming the leader in livestock products.
domestic product (GDP). In 2010-11, it generated outputs
worth Rs 3,40,500 crore (at current prices). This was 28
percent of the agriculture GDP and about 5 percent of the
AYURVET SOLUTIONS FOR OPTIMUM GROWTH
country's GDP. The total output from livestock was & BOOSTING MILK PRODUCTION
higher than the value of food grains (Rs 3,15,600 crore)
and fruits and vegetables (Rs 2,08,800 crore), and this is
going to go up substantially, estimates Dr. V. K. Taneja,
Vice-Chancellor of Guru Angad Dev Veterinary and
Animal Science University in Ludhiana.
On the World's Dairy map, India proudly stands at highest
pedestal. The total milk production is 127.9 million tonnes
and the per capita milk availability to an Indian is 290g/day
which is more than the World's average of 284g/day.
Though much has been achieved but still we are falling
short because of rampant losses due to lack of fragmented
cold storage and refrigerated transport, revealed by Dr V.K
Taneja.
Page 8 JANUARY ISSUE 2014

Significance of Livestock, Poultry.... Contd. from page 4 source to create the employment in rural areas all round the activity. This sector is playing very important role in the
year. Indian Agriculture is mainly dependent on monsoon rural economy as support sector of the economy.
about 4.15% of the value of agricultural and allied sector output. and hence agriculture filed faces certain bottlenecks to Especially 70 million rural households primarily, small
Animal Draught- Power provide employment during such periods. and marginal farmers and landless labourers in the country
The bullock pair may be regarded as the backbone of On an average Agriculture sector may provide 200 days are getting employment opportunities in dairy. Dairying
Indian Agriculture. Though the animal draught power does employment to the rural persons. This means they have to has become an important secondary source of income for
not relate with human nutrition directly. Indirectly it find alternate source of employment for income during the millions of rural families.
contributes in the production of food grains. rest of the year. Dairy farming, sheep and goat rearing, Poultry is also another way of getting food and food
The renowned draught animals (cattle and buffaloes) poultry production, pig farming, rabbit rearing are the security in India. Apart from food security it has provides
include Khillar, Amritmahal, Hallikar, Ongole, Malvi, alternate sources of mix farming. employment to about 1.5 million people. Livestock Sector
Rathi, Nagore, Neman, Hariyana, Gir and Deoni. There are It may be possible to generate the employment for the not only provides essential protein and nutritious human
about 86 million draft animals, which comprise of 76 farmers as well as landless labourers who can do this job diet through milk, eggs, meat etc. but also plays an
millions bullocks, 8 million buffaloes, 1 million camels themselves, or it may be possible to employ young and the important role in utilization of non-edible agricultural by-
and donkeys. old family persons as a side business. Many of the products. Livestock also provides raw material/by-
80% of the agriculture/farm operations are done by operations in Animal Husbandry and Poultry Farming can products such as hides and skins, blood, bone, fat etc.
bullock drawn implements. It is estimated that 40,000 be done by rural women. This provides subsidiary occupation to a large section of
megawatts of energy (Traction power) is made available Benefits of Livestock Sector Developments in India the society particularly to the people living in the drought
through the use of draft animals and the value of this has Animal Husbandry sector provides large self-employment prone, hilly, tribal and other remote areas where crop
been estimated Rs.5000 crores. opportunities. Presuming that one family member is production on its own may not be capable of engaging
Farm yard Manure for Organic Farming employed in looking after the livestock, 25 million people them fully. In the adverse climatic conditions and national
A minimum of 10-20 kg dung is obtained on an average from are estimated to be employed with the livestock rearing calamities like drought, flood etc., animal husbandry
every cow or buffalo. This is an excellent source of F.Y.M. or practices shall be proved to be boon for sustaining the
compost manure. This is badly needed to improve the inherent livelihood of the landless and marginal farmers in the state.
soil fertility, and to have the extended manorial effect on the Conclusion
crops parts. Dung cakes are utilized as a source of fuel in rural Indian livestock industry makes up for a significant amount
parts of India. of world's livestock resources. Both the national economy as
It is estimated that 640 million tons of cow dung is being well as the socio-economic growth of the country is backed
utilized to meet the house hold fuel requirements. Besides the by the livestock sector. Besides, offering great potential and
cow dung, goat excreta, and poultry dropping can also be better outstanding contribution in the agricultural sector over the
utilized for organic farming. past years, the livestock sector is performing well in the
Employment Generation manner of production, value addition and export of diary,
Animal Husbandry & Dairying may be regarded as a fishery, wool, poultry and other products.

Dr. K. S. Dangi is Chairman of Haryana


Ayurvet Wins Rmai Flame Award 2014 Livestock Development Board
for its Exemplary Performance and Contribution in Rural Communication The government has appointed Dr. K. S.
Dangi as the Chairman of Haryana
The Flame Awards were instituted by the Rural Marketing Livestock Development Board (HLDB).
Association of India in 2006 to recognize excellence in Dr. Dangi retired from the post of Director
marketing, promotion and initiatives in rural markets of General, Animal Husbandry and
the country. Dairying, August last. He has been the
Ayurvet received this award under the category of longest ever Head the Department of
Integrated Long Term Campaign of the YearA Rural Animal Husbandry in the country with more than 14
Communication Campaign for Ayurvet Pashu-Jagat years of service. Dr.Dangi is a gold medallist of
veterinary college, Hisar, with a Ph.D from one of the
Radio Programme. Ayurvet had submitted the case study leading universities of US. The services of Dr. K. S.
on rural communication campaign through Ayurvet Pashu- Dangi have been recognised at different fora both at the
Jagat Radio Programme an joint initiative with Animal state and national Levels and he was also awarded
Husbandry Department and All India Radio for Improving "Lifetime Achievement Award" in 2012.
Farm Profits.
It is worth mentioning that the competition was very tough,
however out of 209 entries received for various categories,
Dr. Anup Kalra receiving the award from Mr. Salil Dalal, we were amongst the winners.
President Rural Divison at Pidilite and Mr. Puneet Vidyarthy, The eminent jury comprising brand custodians,
General Manager & Head Rural at JCB India Limited
educationists and other experts in the field of rural
Ayurvet won another prestigious RMAI (Rural Marketing marketing including Mr. S. Sivakumar Chief Executive
Association of India) Flame Awards 2014 on 17th January (ABD) ITC Ltd, Ms. Geetu Verma, Executive Director,
2014 at Hotel Taj Vivanta, Gurgaon for excellence in Rural Unilever Ltd along with other senior executives from Dabur
Marketing and Communications. The objective of these India Ltd, Harish Bijoor Consultants Inc., NIILM Centre of
awards is to recognize and reward successful case studies Management Studies, Bloomberg TV India, Eicher Tractors
in rural marketing. & Glaxo Smithkline evaluated the applications.

J kes

LIVESTOCK FUTURE Bi-monthly magazine related to Livestock news for Veterinary Industry
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