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www.gmbusinessconnect.co.uk June/July 2017


GMBizConnect

Harrington Brooks
open for business
Debt Management business Harrington Brooks host their annual Creditors
Conference bringing best practice across the sectors thought leaders,
plus celebrate full authorisation from the FCA.

Business is Personnel
Interview with Tricia Bullman, Owner and Managing Director of Hales
fastest growing specialist recruiters Halecroft Recruitment.

MMU push apprenticeship programme


Interview with Yvonne Rennison, Head of Business and Public
Engagement, looking at the Manchester Metropolitan
University Apprenticeship programme.

The Trafford Business Expo


Preview of Traffords flagship Business Expo back
at Emirates Old Trafford on 27 June.

Connectworking Lunch
The best charity business networking lunch
is back at Hotel Football on 29 September.

CONNECTING BUSINESSES ACROSS GREATER MANCHESTER


Matthew Cheetham, CEO of One Advice Group and Harrington Brooks, pictured outside Headquarters located in Jackson House in Sale.
Visit us at the
Trafford
Business Expo
on June 27 at
Emirates Old Trafford
June/July 2017 GM BUSINESS connect 3

contents
4 news GM BUSINESS
From Greater Manchester
10 connect
subscribe
and beyond.

10 features
Harrington Brooks open for business
Debt Management business Harrington Subscription is easy and FREE.
Brooks host their annual Creditors Simply visit www.gmbusiness

12
Conference discussing best practice
across the sector. connect.co.uk and click subscribe,
Business is Personnel where you can register your details
Interview with Tricia Bullman, Owner to receive an electronic link to the

14 16
and Managing Director of specialist magazine as soon as it is published.
recruiters Halecroft Recruitment.

editorial
MMU push apprenticeship
programme
Interview - Yvonne Rennison, Head of
Business and Public Engagement, MMU.
The Greater Manchester Business Here at GM Business Connect
Awards 2017 we are on the lookout for both
Review of the inaugural awards news articles relating to business
ceremony featuring all the winners. activity within Greater Manchester,
The Trafford Business Expo 2017
and educational articles that can
4 page feature of the seminal business
event back for a fourth year. help businesses at any level. If you
The Trafford Park Business Network regularly send out press releases,
Review of Trafford Parks foremost or if you are looking for press
business networking event. coverage of a newsworthy event,
The Business Network Young
Professionals
please get in touch either by phone
Focus on the fast growing business or send an email to editorial@
network for young professionals. gmbusinessconnect.co.uk
Authenticity in retail
pro-Manchester round table on the

18 adver tise
23
retail sector with JMW Solicitors.
Smarter Business Tech Live
Preview of 2 day Business Tech Expo. We offer a fantastic range of
Connectworking Charity Lunch
advertising opportunities, from
Back for a triumphant 3rd year!
Review of the best business
networking charity lunch taking place
24 full pages through to eighth pages
that offer advertising at extremely
on 29 September at Hotel Football.
reasonable rates.
Learning from mistakes + branding
Review of K-Clubs recent breakfast Discounted packages are available
networking event. on request for series bookings.
Inspiring Manchester
Joint Vodafone/Samsung business For more information please
showcase.
Thinking global
GM Chamber/UK Chamber look at
26 download a copy of our media
pack found on our website:
post-Brexit challenges for businesses. www.gmbusinessconnect.co.uk

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Counting the cost of credit or alternatively please email:
Interview with Paul Daine from Premium advertising@gmbusiness
Collections. connect.co.uk or phone:
32 social media
Social Media scheduling. Paul Mirage
33
digital marketing Jon Cheetham
07708 987518

6 common website mistakes. 07971 575977


34
apprenticeships
Office 0161 969 8632

Apprenticeship reforms with Salford


City College.

35 finance
welcome
to the latest edition of
The magazine connects businesses
across Greater Manchester, and is
DISCLAIMER
Whilst we have taken all reasonable steps to ensure the accuracy
and completeness of the information contained within this
How to choose an accountant. completely free. magazine, we give no warranty and make no representation

36 GM Business Connect and join regarding the accuracy or the completeness of the content
PUBLISHED BY of this information. Consequently we accept no liability for any
wellbeing the fastest growing business to BUSINESS Business Connect Publishing Ltd, losses or damage (whether direct, indirect,
Are some people born lucky? business forum in Greater Manchester. P U B L I S H I N G 8 Eastway, Sale, M33 4DX special, consequential or otherwise) arising

37 diary dates
List of business networking events.
GM Business Connect is a dynamic
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38
content are not necessarily those of its
DESIGNED, EDITED AND PUBLISHED BY
magazine that is crammed full of local Jon Cheetham, Paul Mirage.
publisher Business Connect Publishing
Limited. The publisher cannot be held
places to meet and regional news, articles, interviews ADDITIONAL CONTRIBUTORS responsible for any inaccuracies supplied
Venues across Greater Manchester. and regular columnists. Strand Creative Web Design, Mark Copeland Photography to us in editorial or advertising material.
4 GM BUSINESS connect June/July 2017

news
Brexit funding gap a threat Global Solar Investment to
to growth and productivity be Higher than Coal, Gas and
Billions of pounds in EU funding
dedicated to supporting small firms
schemes, the majority believe EU
funding has had a positive impact
Nuclear Combined in 2017
must be replaced to avoid the risk of on their business (68%) and local
an economic slowdown post-Brexit, area (64%). The research indicates
according to the Federation of Small the benefits of EU funding are even
Businesses (FSB) latest report. FSB broader, with many other businesses
is calling on the new Government to indirectly gaining from wider
seize the opportunity presented by economic growth.
Brexit to radically reform Englands FSB Chairman for Manchester & North
business support landscape. Cheshire, Simon Edmondson, said: Declining project costs are driving generation. Lower project costs and
Its proposals include creating a Small businesses in our region are investment towards renewables as the continued regulatory support for
streamlined Growth Fund for England staring into a business support black industry continues to transition to more renewable energy in key markets
before the Brexit process completes. hole from 2021. This is a particularly decentralised and intelligent energy will see global renewable power
The Fund would bring together a pressing issue for the many small firms systems, finds Frost & Sullivans Energy investment reach $243.1 billion in
domestic replacement for EU funding with growth ambitions. & Environment team. 2017, with solar photovoltaic (PV) the
and the Single Local Growth Fund Global Power Industry Outlook, 2017, fastest growing segment, followed
If the next Government is serious
(SLGF). a new analysis from Frost & Sullivans by wind power by 2020 non-hydro
about developing an Industrial
The EU has dedicated 3.6bn to Strategy that delivers prosperity Power Generation Growth Partnership renewables will account for 65% of
developing the competitiveness of across all areas, it must replace EU Service program, examines power global power investment. India is the
UK small firms for the funding round funding dedicated to small business market trends, including installed hottest growth market with renewable
ending in 2020. There is currently support and access to finance after capacity, investment, and regional investment set to increase by 24% per
no regional development spend we leave the EU. Brexit marks an growth across coal-fired, gas-fired, year to 2020. The evolving market will
budgeted at the national level beyond unprecedented opportunity for nuclear, hydro, solar PV, wind and compel power sector participants to
2021. The new Reformed Business fundamental reform. LEPs and Growth biomass power. craft innovative business models, offer
Funding: What small firms want from Hubs must be empowered to tailor The rise of renewable energy customer-centric solutions, and create
Brexit report finds that eight in ten and simplify support according to local continues. With prices for both solar flexible portfolios. There will also be
(78%) small firms have sought business requirements. Ensuring that all small and wind continuing to decline, higher consolidation as companies
support services over the last year. firms are aware of business support renewable investment keeps booming seek funding to expand and introduce
Of those that have applied for such schemes should be a top priority. at the expense of traditional power novel products.

Craigleith Planning Major Manchester Investment


The company has moved to a new Director Geoff Willis said: Taking be backed by development funding
base at 49 King Street and is looking new office space in the heart of arranged by Craigleith Finance, so
for more than 200m worth of assets Manchester clearly shows our we are able to provide a full turnkey
in which to invest over the next appetite for investment in both the service.
12 months, with the focus on the city and the North West in general. The Group is now looking to add to
L-R Mark Antscherl, CEO and residential market in Manchester and
Geoff Willis, Director of Craigleith Property Group
the North West. Craigleith currently Our investment model is proving its Manchester team by recruiting an
Property investment company has offices in London and Edinburgh particularly appealing to residential experienced residential investment
Craigleith Property Group has taken but has already facilitated over 100m developers looking to exit all or manager to drive investment activities
new office space in Manchester as it worth of deals over the past 18 part of their schemes across this predominantly across Manchester,
gears up for major expansion. months in Manchester. region and this investment can also Leeds, Birmingham and Liverpool.

Are you a member yet? From only 172.50 per year.


Benefits include:

24/7 legal advice


We think Small
Full tax protection
Business is Great
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Regular networking locally and nationally
Cost savings on business expenses such as free banking
Plus much more

Contact Simon Edmondson 07766 493 428 simon.edmondson@fsb.org.uk www.fsb.org.uk


June/July 2017 GM BUSINESS connect 5

New President of ICAEW BiP expand into Media City


Manchester appointed The BiP Group, a leading provider
of business intelligence solutions for
BT, Capita, KPMG, Deloitte, Hays,
Apple and IBM. Promark Media,
voice as the city region seeks to the public and private sectors, has which employs 30 staff and was
maximise the benefit of devolved launched its new North of England previously based in Chorley, is one
office in Media City. of the UKs leading construction
powers to better serve local people.
The new building, named Pacific media companies with an established
In the same way I will be working
House, houses two of the BiP Groups portfolio of digital magazines and
on an in-depth review of how
brands, Ingenium and Promark Media,
ICAEW Manchester and our members online channels.
which have been acquired over the
can be better supported by the last two years. The bringing together of these
national institute. brands in one central location will
Ingenium, which employs 35 staff and
Anthony will continue to champion was previously based in Stockport, support BiP Groups ambitious
Anthony Woodings access to the profession like his is a specialist in lead generation, growth plans for them; as well as
predecessor Alan Clarke, through content creation, data, surveys and providing a presence in the North
Anthony Woodings, Partner in a range of training routes. online events, with clients including of England for other BiP brands.
Hurst & Company Accountants LLP
in Stockport, has been appointed
President of ICAEW Manchester
0161 233 0500
Chartered Accountants.
He now heads the 5,000-strong
info@mbealtrincham.co.uk
membership group across
www.mbealtrincham.co.uk
Greater Manchester. ICAEW
Manchester Chartered Accountants 30 The Downs, Altrincham, WA14 2PX
is the local society of the ICAEW
(Institute of Chartered Accountants
in England and Wales), a leading
worldwide professional membership
organisation. The role of the society
locally is to represent the views of
Greater Manchester members to the
national body and have a voice on
matters affecting business in the area.
Anthony also sits on the ICAEW
governing council as an elected
member for Manchester. He
commented: I am looking forward
to the next 12 months. Its an exciting
time to be representing Manchesters

Award-winning cartoonist Tony Husband


and his interesting friends are available
for live presentations at your open days,
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6 GM BUSINESS connect June/July 2017

Together team with EIG to help


auction buyers find bargains
Specialist lender Together has teamed As well as winning the top accolade for
up with Essential Information Group its bridging finance, Together was also
(EIG), the UKs leading property auction highly commended in the Best specialist
search engine, to provide all the lender category at the highly-regarded
information auction customers need to industry awards, which are now in their
find and fund the right property. eighth year. The winners party will be
Auction buyers will be able to discover held at the Museum of Science and
the best bargains, often before they Industry in Manchester.
appear in auction catalogues, thanks Developed to support and promote
to the expansive portal which monitors excellent service and good practice
virtually every auction house in the across the industry, the awards are voted
country. for by brokers and intermediaries and
Whether its for residential, commercial saw a record number of voters this year,
or semi-commercial property, the at more than 7,000.
market-leading search facility is now Marc Goldberg, commercial CEO for
linked to new dedicated auction Together, said: Its an honour to have
finance pages on Togethers website, been recognised by brokers for our
with everything customers need to bridging finance offering. We strive to
help them in their search. ensure that our products and processes
Theres also a handy new finance meet their needs, and this award is
calculator, to help bidders work out a great measure of our success. Our
what they can afford when they get valued partnerships with the broker
into the auction room. Chris Baguley, community have played a huge part in
commercial director for Together, our continuing growth here at Together,
said: Buying at auction is different and were very grateful for their support.
from the traditional property purchase
This award is also a result of the hard
process, and thats why weve decided
work of our dedicated colleagues, who
to launch our dedicated auction
consistently go the extra mile to deliver
finance web pages to help customers
for our partners, often against tight
understand the whole process, from
deadlines, to ensure the best outcome
start from finish. These include a host
for the customer.
of information for auction buyers;
whether theyre new to the auction Together has recently overhauled its
world or seasoned property investors, bridging application process which will
as well as simple steps on securing see the application time for a broker
the funding needed to meet the tight slashed from thirty minutes to just
auction house deadlines, which are two. With the new simplified process,
usually just 28 days, or even less, to intermediaries will be able to generate
complete the purchase. a quote in as little as sixty seconds, and
Were delighted to have formed receive an offer in two minutes, using the
an exclusive partnership with EIG lenders portal, My Broker Venue.
to link their auction property search New appointment
engine to our new pages, as it means In other news, Together has appointed
customers will be able to search Mike Davies as its new director of
thousands of properties to find the corporate affairs, as the specialist lender
one they want, then we can quickly get continues to expand its operations in line
to work putting the funding in place. with long-term growth plans.
Of course, well still have our Mike joins from Instinctif Partners, where
auction team on hand at over 300 he spent over seven years, and was
property auctions each year, to a managing partner of the Financial
provide a personal service and answer Institutions Group in the Capital
questions, but its important that our Markets and Corporate division. Mike
digital presence now reflects our said: Together has a 42 year heritage,
standing as one of the UKs leading leading positions in growing markets,
providers of specialist auction finance. an excellent customer-focused team
Top award for Together and a unique and dynamic culture. I am
Thousands of brokers from across the delighted to be joining the business at
UK have cast their vote and have such an exciting time in its development
chosen Together as Best short-term/ and look forward to working with the
bridging lender at the Financial team to deliver the next phase of the
Reporter Awards 2017. Groups growth story.
June/July 2017 GM BUSINESS connect 7
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8 GM BUSINESS connect June/July 2017

news
Informed Solutions appointed to the Metropolitan
Police Services Digital Policing Framework
Altrincham-based leading UK Digital have worked together in the past, Announced recently by TV personality
Transformation practice, Informed but this recent success represents Maggie Philbin at the launch event in
Solutions, have been appointed onto a significant step change in their London, Elizabeth joined the exclusive
the Metropolitan Police Services (MPS) partnership. DL100 list, one of 100 finalists across
Digital Policing Solution Provider 10 categories. The Digital Leader of
Speaking of Informed Solutions
Framework. Following a competitive the Year will now be decided by a
latest success, UK CEO Seth Finegan
tender process, Informed are one of combination of public vote and an
said: It is immensely satisfying to
only seven organisations to have been all-star judging panel with voting
be recognised as one of only seven
selected, and are proud to be the only closing on 9 June.
SME among the supplier list. companies awarded a place on
the Digital Policing Framework Elizabeth is recognised for her
This four year framework, worth especially as we are the only outstanding contributions in
up to 350m, has established enhancing digital skills and inclusion gather to celebrate. Speaking of her
SME shortlisted.
a panel of solution providers from as well as championing the cause nomination, Elizabeth said: I am
which the MPS and the other Informed Solutions Global CEO for diversity in the sector. She has thrilled and honoured to be a finalist
contracting authorities will procure shortlisted for prestigious contributed heavily to thought for Digital Leader of the Year, which is
end-to-end digital solutions that solve Digital Leader of the Year award leadership and represents the digital all the more special as the nomination
business problems. In other news Global CEO, Elizabeth sector on a number of senior boards, comes from my peers within the
Informed are very much looking Vega, has been shortlisted for including the TechUK main board and industry. We have for many years
forward to assisting the MPS Digital Digital Leader of the Year in this Cabinet Office Small Business Panel. been strong supporters of the Digital
Policing vision by developing, years DL100 (Digital Leaders) awards The winners of each category will be Leaders Network and the DL100
delivering and operating a definitive for her contribution to bridging announced at a ceremony in Central Awards because they do a terrific
portfolio of IT services that support the digital skills gap in the UK, the London on 22 June, where digital job in recognising and celebrating
the MPS in making London the safest Women in IT agenda and more leaders from across the UKs public, diversity in all its guises across the

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June/July 2017 GM BUSINESS connect 9

Brooks Macdonald celebrates 10th Anniversary in Manchester


The Manchester office of investment expectations. Im very proud of what we bank investments; these people were
management firm Brooks Macdonald have accomplished and am extremely seeking alternatives, which provided a
recently celebrated its tenth anniversary grateful to the professional advisers, particularly strong growth driver for us.
by hosting a drinks reception for its clients and employees who have helped At the same time, there were
clients at King Street Townhouse. us get to where we are today. These more investors who wanted to
Since founding, the office has provided clients demonstrate our commitment to deal with independent investment
investment management services to building strong long-term relationships managers, while our decision to retain
professional advisers, private clients, based on excellent service and a customer-focused service has
trusts and charities throughout the performance. We hope to continue also helped.
North West. It has evolved into a developing our professional adviser
thriving business and now employs 13 relationships and will seek to exceed our
clients expectations as they plan and
members of staff. The company has
won a variety of awards recognising its save for their future requirements. SPECIALISTS IN
SIGNAGE
localised client service and investment In the post-crash, low interest-rate
management performance. economy we have experienced
Robert Salter, Head of Brooks significant demand for our services.
Macdonalds Manchester office said: A broad loss of confidence in banks, in DESIGN PRINT INSTALL
In 2007, Claire Bennison, Director, particular, heralded a period of growth
opened our Manchester office. for our office. In 2009, there were a
Since then, it has steadily grown lot of people who had run their own
as a business, far exceeding our portfolios and suffered losses from

Online marketplace OnBuy


partners with UKFast
British online marketplace OnBuy.com this as another significant milestone in
has signed a two-year partnership deal OnBuys journey to becoming a credible
for hosting and support with leading alternative to Amazon and eBay.
online cloud services provider UKFast This partnership benefits both
as it prepares for a surge in traffic. sellers using the OnBuy platform and
The partnership ensures the stability consumers looking to buy products.
and speed of the OnBuy platform UKFast hosting is super-fast which gives
in anticipation of a significant rise in both sellers and consumers a site that
the number of sellers and consumers is user-friendly, trustworthy and will not
using the site ahead of the rollout of slow down with surging traffic. MAGNETIC INTERNAL / ESTATE
WINDOW DIGITAL
VEHICLE BANNERS EXTERNAL AGENCY FASCIAS
a nationwide TV campaign at the end UKFast has the benefit of scalability, GRAPHICS
SIGNAGE SIGNAGE SIGNAGE
PRINT
of May. so its fit for future growth and can
UKFast, a business-to-business hosting scale when web traffic surges, such as Call us now to find out how we can display your
company based in Manchester, is an during a product launch or during an
industry leader for managed hosting, advertising campaign.
business in the best possible way.
cloud services, and colocation. Cas added: OnBuy is British born and Call Dave or Paul on 0161 864 2688 to find out more.
Cas Paton, Managing Director of bred, so we are proud to be partnering RW Signs, 2a Jackson Street, Stretford, Manchester M32 8AY
OnBuy, said: Im excited to announce with a company that is UK-based and office@rwsigns.co.uk www.rwsigns.co.uk
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10 GM BUSINESS connect June/July 2017

conference CONNECT 2017 :


The Harrington Brooks 2017 Creditor Conference

Harrington Brooks ope the conference to talk to him


about One Advice Group of which
meets these threshold conditions and
can continue to focus on getting the best
Harrington Brooks is a main brand: solution for our customers.
Thank you for inviting us to the Congratulations! How do you expect
conference. Please could you tell that authorisation will change the
us more about One Advice Group business?
and the work that it does? This is an important milestone for the
The One Advice Group, which whole group. We have had to make
incorporates Harrington Brooks changes to the business over the last
and OpenDoor, provides a range two years, made some tough decisions
of professional financial and legal and have worked closely with the FCA to
services, debt resolution and deliver improvements. We can confidently
personal insolvency solutions for demonstrate that we are committed to our
Matthew Cheetham,
customers UK wide. regulatory responsibilities and to treating
CEO of Harrington Brooks The Group is one of the regions customers fairly.
and One Advice Group
largest employers with 350 staff There has been significant investment
members, operating out of across the business to embed our desired
GM Business Connect are always consumers too with household headquarters at Jackson House, culture and values. We are pleased with
keen to attend industry events in debt at an all-time high, interest Sale, Manchester. the progress that has been made with
the region. We recently attended rates for savers remaining at embedding compliance and our desire
I am delighted to be able
Harrington Brooks annual Creditor record lows and the cost of living to do the right thing across the group.
to announce that, in March,
Conference at the Macdonald Hotel continuing to rise, huge burdens
Harrington Brooks was granted There is no doubt that we need to keep
and Spa in Manchester, which this are being placed on families across
full authorisation by the Financial improving and ensuring we are providing
year focused on themes around the the country.
Conduct Authority (FCA) for debt the best outcomes for our customers. We
Dimensions of Debt. We were therefore really impressed management - making us one of have the systems and controls in place to
Building on the success of last years to see how Harrington Brooks the first debt management firms help us do this and we are confident that
event, the Sale-based business is leading the way to tackle to receive this status. We had held the work we do with supervision will show
gathered together high-profile indebtedness, and pleased Interim Permissions since April this. Currently we are working on what
industry figures and businesses that they are seeking industry 2014. To put this into context, there we believe supervision will look like, and
to learn, challenge and debate agreement to push forward real were around 350 firms who held well be briefing and preparing the whole
how to create better outcomes change for consumers. the appropriate licences in 2014, business shortly.
for those facing financial difficulty. Matthew Cheetham, CEO of and today only about 10 firms have What new opportunities lie ahead for
This included stakeholders from Harrington Brooks, explains: For been granted full authorisation by the business?
the credit, police, education and a second year running, Harrington the FCA.
political sectors. With our full authorisation and recent
Brooks Creditor Conference has As part of its new regime, the FCA changes made in our organisational
Topics for discussion throughout been a fantastic success. wanted debt management firms to
the day included: interest-only The debate, as it was last year, meet a set of required conditions,
mortgages; disruption and was interesting and insightful, including: fair and transparent fees,
innovation; policy updates; and I would like to thank all those the provision of suitable advice,
debunking credit scores and who both spoke and attended fully trained employees, appropriate
customer profiling; the importance for making it such a great event. systems and controls to protect
of financial education; different I hope now that the industry can client money, and a sustainable
approaches to vulnerability and get behind our push to tackle business model that was focused
financial abuse; and upcoming indebtedness, and advance on getting the best outcomes for
changes to enforcement. important changes for our sector the customer.
The conference came at a to benefit consumers. Im therefore very pleased that the
particularly important time for We caught up with Matthew after FCA confirmed that the business
June/July 2017 GM BUSINESS connect 11

pen for business


structure, we are now in a strong addition, there will be opportunities around the Manchester area.
Matthew Cheetham,
Harrington Brooks
and One Advice
Group
position for the future. We have new to attract additional customers We have recently entered into
opportunities to look forward to and through new and existing affiliates, a partnership with Otten Penna
will be looking to gradually increase from creditor or professional Solicitors, and were looking to build
the number of people to whom we give referrals and by progressing new on our relationships with our existing
debt advice. ways of acquiring and retaining partners and get new creditor and
customers in a cost effective way. professional partnerships on board.
What was once a highly fragmented
sector is consolidating and we want to We are also keen to continue Our message is clear: Harrington
be at the forefront of that process. In to work with businesses in and Brooks is firmly open for business.
James Jones,
Are there any other ways Experian
that you have contributed
KPMGs Director and Chief Economist, Yael Selfin, to the local area?
delivered the keynote speech at the conference. We place a huge importance on
She outlined her analysis of how major issues like our work in the local community and
Brexit and geopolitical trends have impacted, and take pride in our position as a large Michael Wolfenden,
will continue to impact, the British economy. Her employer, and an employer of choice. Engage Services
Yael Selfin
forecasting predicted that, over the next two years: In particular, the Group has
GDP growth will slow Growth in household incomes will stagnate undertaken significant engagement
Interest rates will remain low Inflation will remain high with local schools as part of our
Financial Education for Future
Yael commented: I was delighted to deliver the keynote speech at
Generations programme. This Nick Pearson,
Harrington Brooks Dimensions of Debt conference. The debate amongst Debt Councillors
has led to colleagues taking the Charitable Trust
delegates was very interesting and it was helpful to get on the ground
time to engage with over 350 local
insight from those working at the front line of the consumer economy.
children about the importance
and value of money, as well as the
effects of lending and spending, to
Sara Williams,
ensure that they can make positive Debt Camel
Dan Chappelow, a Detective Constable at the financial choices as they get older.
West Midlands Police, delivered an interesting As part of this, our colleagues have
speech after the lunch break, which focused on also developed PayDay, a financial
vulnerable adult awareness. education game to teach children
He defined vulnerable adults as: Any person aged about financial responsibility, which Karl Grimes,
Dan Chappelow
18 or over who is or may be in need of community has been rolled out to local schools. Newall Green
High School
care services, by reason of mental, physical or learning disability, age or We have also engaged directly
illness AND is or may be unable to take care of him/herself or unable to in substantial charity work for local
protect him/herself against significant harm or exploitation. charities in and around the North
He then warned that such adults are at serious risk of financial abuse West. Since we started tracking our
and encouraged attendees to be alert to various indicators of abuse. fundraising earnestly, colleagues Amy Rowe,
The types of abuse he highlighted were: have raised over 20,000 for our Mouthy Money
charity partners such as Forever
Misuse or theft of money Fraud and extortion of material assets
Manchester, the Christie NHS
Misuse or misappropriation of property, possessions or benefits Foundation Trust and more recently
Exploitation or pressure in connection with wills, property or inheritance for the One Advice Group Fund.
We were therefore delighted that Michael Taggart,
our involvement in the community Mouthy Money

has been recognised by Business in


Mike Kane MP, Harrington Brooks local MP for the Community, as Newcomer Award
Wythenshawe and Sale East at the time of the for Responsible Business, and the
conference, attended and joined a panel discussion DRF and DEMSA via their Investing
Ralph Jackson,
about the impact of debt on society. in the Community Award. Lansons

Mike
Kane As an MP, he said that one of his key priorities is to
tackle the issue of indebtedness. In his constituency
If you are interested in hearing more about
alone, 16,000 people are over-indebted. Debt is a drain on daily life,
he warned, adding that UK household debt is over 1.5 trillion and is the business or the services that Harrington
expected to get worse. Brooks and One Advice Group provide,
Mike went on to thank Harrington Brooks for the work they are doing to please contact Darren Smith,
support people in debt, and added that he is keen to bring key partners in Group Commercial Director on 0161 975 3319
the Manchester area together to work collectively to tackle indebtedness. www.OneAdvice.co.uk www.HarringtonBrooks.co.uk
12 GM BUSINESS connect June/July 2017

interview
Business is P
Nestled in the leafy heart of Hale can
be found one of the most dynamic
worked as a temp in an agency, but I
didnt return - I stayed in recruitment.
learning about new industries every
week. At one time, we were managing
where 700 businesses that are owner led
are there to support each other.
and fast growing businesses you can I decided to make a career out of it. up to 350 temporary workers weekly. For example, if Im recruiting for you in
expect to come across. I started in industrial recruitment with Temporaries means short term London, I can use a counterpart there
Halecroft Recruitment has been a great mentor Les Hollowood from placements in businesses in all who knows the local marketplace and can
steadily growing over the past few Charleswood Personnel. He really different sectors. Any role that support me in that particular placement. I
years due to Owner and Managing encouraged me in a marketplace that belonged in an office - from can then take on any role, even if its not my
Director Tricia Bullmans unswerving was completely male dominated. administrator to accounts clerk specialism (HR, finance and supply chain).
vision of how a forward-looking I went from being a secretary to to receptionist, call centre So, if somebody comes along with a legal
recruitment business should look. working on a busy temps desk placing representatives basically any role, I can facilitate that recruitment by
She bases this on a gold-plated drivers and warehouse operatives - support role that happened within bringing in an experienced recruiter on the
pedigree within the industry and which when I look back was a really an organisation. legal side to provide support. We can fill
shows just how it should be done in interesting part of my career, doing I had wonderful times, achieving any particular position throughout the UK.
an extremely busy marketplace. daytime, twilight and night-time some tough targets and being
shifts. It didnt phase me at all, calling A lot of my clients are well-known brands
GM Business Connect caught up with rewarded with visits to many different spanning over 30 years and we enjoy a lot
and waking households up to find
Tricia to find out more: European countries. I rose through of repeat business.
available drivers to go out and
Can you describe your business and the ranks quickly and as it was a small
having interesting conversations with There are also many different avenues
your role within it? family business I made a difference to
their partners at 3am! we are spreading in to right now too.
what they did as they allowed me to
Halecroft Recruitment was set up to I then chose to move to another We are working in partnership with other
be myself.
support executive recruitment across commercial recruitment agency based specialisms, for example, if we are working
Manchester and the UK. I hold a true As Halecroft Recruitment where are with a small business and they are not
in Sale which I stayed at for 2-3 years.
hands-on role as Owner/Managing you now in terms of the business ready yet to hire an HR person, we can then
The next move was more permanent,
Director, a dedicated recruitment and what you promote? facilitate this by bringing in an external HR
where I stayed for 26 years working my
professional who takes a different way to the Operations Manager role. We moved to Hale 12 months ago, consultancy to help them - they would work
more personalised approach, with with a phenomenal launch party. We on an ad hoc basis.
I grew my own career in that
a great reputation for placing high had a great start to the business and A good description of one of our roles
particular period, as well as the
quality, qualified and experienced it has continually grown since that is as a consultancy to the business - a
businesses I worked for.
candidates. We started 3 years ago, recent launch with more staff joining bolt-on to the HR department; to come in,
I met many clients who have become the company.
and became independent in April understand your business and spend time
friends, and today I am placing their
2016. Were based in Hale and cover Our growth was based on looking understanding your organisation.
children and even grandchildren.
senior appointments, on a national at my skillset and making a definite Would the staff member then work for
Ive worked with people coming in
basis through Search & Selection choice to complement it by bringing you and youd be billing the business?
to their first job, right the way up to
methodologies.
their current positions in management others in. For example, our senior We are extremely flexible. We have day
At present, the business specialises and executive or director roles. Ive executive consultant, Kim Dodd, (who
rated contractors that work for us and they
in placing executive people in to HR, helped people through the whole of is ex-AstraZeneca) has brought in the
could go in typically on a 6 or 12-month
Accounting and Finance, and Supply their career not just placing them once skills of how the big corporates do placement, working with the business,
Chain positions across the UK. We and walking away. Its about working their recruitment.
with us facilitating their pay directly.
cover temporary, contract, interim and with the candidate and managing the To complement this I brought in Beth
It sounds that this flexible approach is
permanent vacancies - anything from candidates journey through many Owen - an intern from Manchester
very much a unique selling point?
team leaders, management, up to different stages. University - who is taking us from
board and director level positions. a name to a brand. That has been Absolutely. As I said we provide
Have you any specialist areas?
Tell us about your own personal achieved in the last six months - she is temporary, contract and interim recruitment
In the 26 years, I predominantly which is very flexible, meaning that clients
history in recruitment? doing phenomenally well.
managed the Temporaries can come in and buy a particular expertise
I got in to recruitment when I was department supporting lots and lots Sue Weighell, our Financial Director,
for a period and we can facilitate this by
17, over 30 years ago! I came in as of different businesses across Greater has been instrumental in our growth making sure that they are put in touch with
a temp, typing up CVs. I remember Manchester. Facing plenty of daily to date. Not only is Sue a Portfolio
the right candidate who can deliver the
one Christmas when I was at college I challenges, but exciting as I was Accountant, she also offers her
right service that they require.
expertise and wealth of knowledge
L-R within networking, business Try before you buy?
Tricia Bullman,
Beth Owen
development and change. A well- Thats one way to put it. We have one
and Kim Dodd regarded figure within the Greater client in particular based in Manchester that
Manchester community. we have worked with for three years and
Behind the scenes, we are part of we make predictions each time somebody
several membership organisations. goes in to the business on a temporary
Were part of TEAM which is the basis, as they usually end up being taken
largest network of independent on permanently.
recruiters in the UK. This is the flagship Now in some instances its not necessarily
Sue Weighell
employment agencies movement, for the same role they were originally
June/July 2017 GM BUSINESS connect 13

Personnel
recruited for on the temporary basis,
its a different position within the
organisation. They always seem
now what I call a modern PA. Over
time, the traditional PA position was
slightly taken away - where everyone
Yes, probably. Will we have an office in London?
Yes, probably. Within the next 3 years, most
definitely. Currently,
to recognise the potential of the was expected to do their own letters we have a presence in
candidates we put forward. and correspondence, Email etc. In those two places but I
We do work with genuinely great moving into my own first directorship see Halecroft not as a
organisations that are growing. We I realised the importance of a PA. huge but a medium sized
work with start-ups looking to make that Executives are often not in the office recruitment business
and so need a PA to manage their offering something different
next move taking on their first recruit to
email, desk and diary. Its essential for to customers and clients.
recruiting whole departments.
any executive to have a right-hand You place importance on
We also work with multi-national
person - an exec PA. being physically based in city
businesses looking to recruit individuals
centres. Is this because you are
in to departments and we work with the What are your plans for growing
a people business? To be face to face?
other side as well, where unfortunately your own business?
they are having to down-size and release Yes. Its really important for us to meet
At the moment, we employ
people; we help them with redundancy our candidates. Our candidates today
4 people and over the next 12
management, and at this point we offer are our clients tomorrow - they are one
months hope to add to that. We
a consultancy service to support these and the same. We are a people business.
are promoting internally. We are
candidates and ensure their CVs are in We are passionate about engaging with
promoting our marketing and PR
place and interview ready to go out in the the right level of person to represent our
person in to a consultancy role who
workplace and look for new jobs. organisation. We dont help everybody
will look after our digital marketing
who approaches us, if we cant help
Which sectors do you currently cover, sector and we will be back-filling that
people we have a network to which we
and are you looking to expand? with an intern or apprenticeship.
direct them - to find the right recruitment
We specialise in HR and Recruitment, We are also looking for another business for them.
Accountancy and Finance, and Supply recruitment consultant to come on
Its all about being honest. Where we
Chain and Procurement. Due to the board with specific expertise in one
turn business away, its with a purpose.
number of requirements that have come of our divisions. This is all supported
We also partner with other recruitment businesses
in over the past 12 months, we have by the Business Growth Hub, in Manchester where people know Im a good recruiter,
decided to add extra specialisms to our ensuring we are a bigger stronger a hands-on director not just giving direction, I also fill
portfolio - Digital Marketing, PA and more forward thinking business that vacancies, meet candidates, take down job briefs,
Business Support. has hopefully doubled in size in the work collectively with the business.
next twelve months.
We do believe that PAs are critical One day that might be different but at this present
to supporting the executive level Will you stay in Hale? time I enjoy being the hub of the organisation with
appointments that we make, and so I love City Centre Manchester. I love people learning from me and in turn, I learn from
important to that level of person that St. Pauls in London - I sit and people them. Im always learning.
we believe they must sit in an executive watch. We are all about people. I want somebody in the future to take the reins
recruiters portfolio. Hale is a vibrant centre of business off me, someone who has an abundance of energy Tricia Bullman,
Owner and
The role of the PA comes in two types. activity so, yes, we will stay in Hale. and commitment and is as passionate as me Managing Director of
There is the traditional PA and there is Will we have an office in Manchester? about recruitment. Halecroft Recruitment
14 GM BUSINESS connect June/July 2017

focus
Educating
Yvonne Rennison is the newly
appointed head of Business and
Public Engagement for Manchester
Metropolitan Universitys Faculty

Manchesters
of Business and Law. She invited
us recently to have a chat about
the work the Faculty was engaged
with, particularly in relation to
Manchesters business community.
Can you explain the role of
the Business School, your new
position, and what you have to
offer going forward?
We are the Faculty of Business
and Law and we offer a range
of undergraduate/postgraduate
programmes but, in addition to
that, we offer bespoke courses. For
example - Continued Professional
Development courses. We have
various commercial clients to
whom we offer bespoke courses. In
addition, we are a market leader in
Degree Apprenticeships - which is
vital given the introduction of the
levy in April this year.
The Faculty also has a Centre for
Enterprise which works with small within the SME sector. This can be manner, but HEIs are also now either using their levy or, if they are a
and medium sized enterprises. achieved both through a Degree able to work with employers to non-levy payer, by drawing down on
Through European funding we are Apprenticeship or graduate offer Degree Apprenticeships. This government funding.
in a position to offer free courses scheme or placement. involves us working closely with Essentially it is an alternative way of
to small businesses focusing on
Most peoples idea of the employers who recruit their getting a degree, but you are working at
things like growth, leadership and
Apprenticeships involve avoiding apprentices, and send them to the same time. We currently offer Degree
finance. Targeting and working
with SMEs is very important for the academic route, can you Manchester Met for the academic Apprenticeships in Digital Technology,
the Faculty, not only to benefit explain more about the Degree portion of their role. This is brilliant Law and also in Chartered Management-
those businesses, but ultimately to Apprenticeships? from a students point of view, as the whole arena of apprenticeships
benefit the economy in the region. they earn while they learn and has changed. We are currently working
Under the new apprenticeship on Masters degree apprenticeships
avoid paying tuition fees which is a
We want to see development model introduced by the for solicitors, and, also a Chartered
massive financial help.
and growth in SMEs which will government, apprenticeships can Management Institute Level 7 degree and
potentially lead to recruitment be delivered in the traditional The employer can benefit from likewise within the digital arena.

Yvonne Rennison, Head of Business We as a university dont create these


and Public Engagement for they are developed by the employer
Manchester Metropolitan Universitys
Faculty of Business and Law
groups under the Trailblazer scheme,
so essentially there has to be a standard
approved by the government for it to
be a Degree Apprenticeship - whether
its level 6 or 7. The number of sectors
that are gaining this standard for
approval is increasing. Where there
is a standard available for delivery we
would certainly have a look to see if its
something wed offer.
Are there any age restrictions to
prospective apprentices?
There is no age restriction. The beauty
of the new apprenticeship arena is that
under the Trailblazer model, businesses
can use the levy (or non-levy payers can
access funding) to upscale existing staff.
This is very different from the old model
which were mainly available for 16 -24 year
olds. So, a business may have someone
June/July 2017 GM BUSINESS connect 15

Business Community
in management who has experience collegiate and collaborative with Do you have anything on the In terms of helping businesses
but no degree, and they could now the same aim. immediate horizon you would like understand how levies are going
reward that person with a Chartered to promote or share? to affect them, have you got
Another facet which Ive noticed
Management level 6 or 7 degree. something specific in place to
is the sheer amount of work we We are working with the financial train or help them understand?
Tell us about your role; how do in the Faculty with businesses services sector on a Financial
are you going to engage with and community. Internally we need Services Degree Apprenticeship. On our website www2.mmu.
local business? to broadcast that as much as we The government have not fully ac.uk /apprenticeships/ there is a
can so we can then broadcast signed this off yet, but we are keen to lot of information with regards the
This position was a brand new
it externally. be ready to deliver this programme levy. The website does provide a
role and I started in January. My full
- and we would like to work with as contact but Im quite willing
title is Head of Business and Public The more our colleagues are
many financial services businesses to have any conversations with
Engagement for the faculty of Business aware of each others activities
as we can across the region. any businesses and from there I
and Law. The job is to promote all
the better. For example, law can point the individuals in the
the brilliant activities that the Faculty In addition, we have a big
colleagues being informed when right direction.
undertakes. This is not just promoting priority within sports management
the management department
graduates for jobs and intern I see my role as a broker between
is speaking to businesses and and sports business and were
placements, but research, the faculty the faculty and the businesses,
creating awareness of what also looking to work with law
produces a lot of research that has so because I am aware of events
they are doing and vice versa, firms to promote the Solicitor
enormous impact in the region. that are happening and who is
helps us spread the word to the Apprenticeship at level 7. It is
involved, I can direct individuals
Lots of colleagues are doing an wider region. very much focussed on Degree
to the correct corresponding
enormous amount of work in the Apprenticeships thats the
Part of my strategy is to bring professionals for detailed queries
community, and so my role is to ensure landscape, thats the concern
this together. I do have a business within their sectors.
the wider community are aware of for organisations with regards to
everything we do within this faculty. development manager and spending their levy. The key to me is that we listen
great support from a gateway to what businesses need. I see
For example, working with yourselves team; I also work closely with the We are also working with Greater my role listening, building and
at GM Business Connect is a good Apprenticeship Centre (which is Manchester Chamber of Commerce nurturing business relationships.
way of making my presence known to try and myth-bust surrounding
university wide) and, I work very For example, a business might
within the business community. We apprenticeships in general. Non-
closely with marketing where there reveal a skills gap and we can
as a university, and as a faculty, are levy payers particularly dont really
is a lot of overlap. then look at ways to help
also members of pro-Manchester, understand the apprenticeship - through our research in the
the Greater Manchester Chamber of Each department had a arena, and we want to raise Faculty and knowledge transfer
Commerce and so, via membership departmental lead for business awareness of the fact that although partnerships where we could
organisations and working in a more and public engagement so they they dont pay the levy, there is find an ex-graduate to work
collaborative way, we are getting are the brokers between whats still funding available to contribute with a business for a year or two
actively involved. going on in the faculty and whats toward staff training. developing a new programme.
My initial strategy is to look at what going on in the department.
we are currently doing, not just in Every 4-6 weeks we have
departmental lead meetings If you would like to find out more about the
terms of events and sponsorships
but how we are actually engaging. so they can tell me what their work the Faculty of Business and Law does
As a central point, I am trying to departments are doing and I will please contact Yvonne Rennison on
coordinate and join the dots let them know what is happening 0161 247 3775 or email y.rennison@mmu.ac.uk
between departments working with from a Faculty point of view and www2.mmu.ac.uk/apprenticeships/
same organisations, ensuring we are what the priorities are.
16 GM BUSINESS connect June/July 2017

review

Rick Moorhouse

The Greater Manch


Business
May 19 marked the spectacular Services, the evening delivered
first awards night of the Greater exactly the right mix of fun, glamour,
Manchester Business Awards. and acknowledgement for all the
Business owners had the chance to businesses that took part.
bring their staff and clients along The venue for the Awards Ceremony were introduced by our host for the individuals, and the process of choosing the
to a fun and glamorous night out was the Radisson Blu Edwardian evening - Key 103s Darren Proctor. winners was incredibly difficult due to the
in recognition of the hard work Hotel in Manchester which has been After a four course meal, accompanied very high calibre of nominees.
and support they had put into remodelled from the site of the by singer Rick Moorhouse, the awards
Event organiser James Caldwell from innov8
the business. former home of the Halle orchestra ceremony commenced with the 10
Conference Services commented: When we
the Lesser Free Trade Hall. categories being introduced in turn
For both clients and staff its the first set out to create the Greater Manchester
by 10 judges. As well as 10 winners,
opportunity to say thank you from As media partners GM Business Business Awards last year, we had a vision
there were also 3 Excellence awards
the business owners, and lets face Connect were more than pleased to that were handed to 3 businesses that for creating Greater Manchesters fairest and
it also a chance for businesses to support the event, and indeed it is although hadnt won their respective most transparent Business Awards.
network and to make new contacts shaping up to be one of the pivotal categories, had in fact displayed We put together a panel of leading
and prospects. dates in our portfolio of business qualities that the judges felt merited Business Experts from across the Greater
The Greater Manchester Business activities, particularly fitting in with special recognition. Manchester Industry, Technology,
Awards certainly lived up to our mantra of connecting businesses Manufacturing, Legal and many more
The choice of shortlisted businesses,
which we are extremely keen
expectations. This was the first event and indeed eventual winners, were as sectors. The Panel was also from different
to promote.
of what is intended to be a regular a result of 10 judges who were brought backgrounds, with some of the panel being
feature in the Greater Manchester The evening commenced with a in from many different businesses, based in micro-businesses for 25+ years,
Business Community diary. drinks reception in the lobby area organisations and backgrounds. Out whilst others had worked their way up their
Organised by specialist conference which then moved into the main of the many submissions there were a International Company over many years.
organisers, innov8 Conference banqueting suite where proceedings total of 33 shortlisted businesses and Therefore in order to get onto the Shortlist

Customer Service Excellence (Under 10 Employees) Business of the Year (Under 10 Employees) Corporate Social Responsibility Young Business Person of the Year
- Premium Collections, Paul Daine - Green Cloud Hosting, Kamran Maqbool - Manchester TreeStation, Phil Benn - Roman Dibden

Business Person of the Year Start-up Business of the Year - Strategic Analytics Team Customer Service Excellence (Over 50 Employees) - Contact
- Mark Flanagan, Shield Safety Group - John Rippon, Paul Jorgensen, Howard Seed - Edward Cox, Lucy Lloyd-Ruck
June/July 2017 GM BUSINESS connect 17

hester Host Darren Proctor,


Key 103

Awards 2017
the entrants had to impress a good much higher than we expected for has been incredibly high, everyone Awards will now
number of the Panel Members. the first year of the event, which had a fantastic evening with great cement itself as a
made for a tough process in the entertainment from Rick Moorhouse, yearly awards process and
We implemented a scoring method
judging system. We wanted this to be who is fast becoming a local legend, we expect that next year will be
which prevented panel members unfairly
an award that companies wanted to and our brilliant compere Darren even tougher with companies now
skewing the process. We (innov8) had no
genuinely win and from the interest in Proctor from Key103. not only looking to enter it for the
input into the Shortlisting or Winners for
the entries we received, we certainly first time, but also those who won
the awards, we left that entirely to the As an Events Company, we get
created this. To the point whereby the this year will want to win again next
Panel and they spent an awful lot of time frustrated when we see Awards
panel awarded an additional three
deliberating the entries. putting out huge shortlists of 30 year. Our aim however will still be
Excellence Awards to companies
I cannot stress how important it is to get categories and 10 companies in the same, to create the fairest and
that they felt had made fantastic
a Panel of Business Leaders together like each category. For us its not about therefore the most valuable Business
achievements, but the strength of the
the ones we had, who make the process entries in their category meant they getting a thousand people in one Award in Greater Manchester.
impartial and ensure that the awards goes didnt win their main award. room, its about getting the cream of As the inaugural Greater Manchester
to those who truly deserve it. We were Manchesters Businesses together to Business Awards 2017 reached a
To get to the evening, with the
truly thankful for the Panel in sharing their share their successes and highlight fitting end, talk was already of next
venue completely full and also such
years of Business Experience and also their fantastic achievements, whilst years event, with the emphasis firmly
a fantastic buzz in the room the
for the time and effort they put into the rewarding those who are truly on celebrating Manchesters vibrant,
whole evening, was testament to
whole process. exceptional with an Award. innovative and growing business
the strength of the Businesses in
The quality of the entries we had was Greater Manchester. Feedback so far The Greater Manchester Business community.

Customer Service Excellence (10 - 50 Employees) - Aequitas Legal Excellence Award - Tropical Palms Group, Wayne Coyle Excellence Award - Carcoon, George Page

Business of the Year (10 - 50 Employees) - Surface Wall Finishes Business of the Year (Over 50 Employees) - Purple Excellence Award - Adlington Hall and Gardens
- Ashley Fox, Lee Devlin - John Oliver, Pete Lee Bridget Roberts, Sarah Brown

Photography Mark Copeland, 07835 390431, mark@envisionimages.co.uk


18 TRAFFORD BUSINESS connect June/July 2017

preview www.trafford-business-expo.co.uk

The Trafford Busi Back for an incredible fourth year


the Trafford Business Expo seems to
have gone from strength to strength.
In the past few years there has been
an increase in business events and
networking opportunities right across
Greater Manchester, and its in this
present business culture of growth and
economic development that events
such as the Expo seem to thrive.
Previously we were talking about
economic recovery, however, just
looking across the Greater Manchester
business community the word growth
now seems more apt.
Businesses are focusing on the natural
need to reach out and stand up to
be noticed, and events such as the
Expo are absolutely crucial in achieving
those goals.
Saying that, good business events
June/July 2017 GM BUSINESS connect Tuesday 19
June 27
10am - 4pm
The Point
Emirates

iness Expo 2017


Old Trafford

are not simply down to riding the increase your exposure; visitors Each month Altrincham HQ to break through the noise and win
momentum of a bullish economy, but attend the exhibition with an open spend 200+ hours per month more business.
are inevitably driven by creating the mind, ready to discuss business managing marketing campaigns for James Caldwell,
right style of event, at the right venue, opportunities. businesses. This is an opportunity Managing Director
at the right time. It also doesnt hurt to to witness Social Media changes in of innov8
Our aim is to provide no more
offer free admission, free car parking, real time and action them. Conference
than two types of the same
a choice of free high calibre speakers, Services
company from each industry at Twitter - how to break through
free refreshments and lunch, plus a
the event, therefore providing the noise innov8 Conference
host of added value features such
a clear opportunity to promote Services is one of
break-out areas for networking. Twitter is a noisy place - the
your business ahead of your the UKs leading
Visiting the Expo has to be important prime lifespan of a tweet is just 18
competitors. Professional Conference Organisers
for any business within not just Trafford minutes long. So how do you break
Exhibiting is also a chance to through the noise? How do you get (PCO) by providing a wide variety
but Greater Manchester. The business of services to help manage and
touch base with your existing seen? How do you win business
growth currently seen in the borough support events. innov8 also have
customers and gain valuable from twitter? Altrincham HQ have
is now faster than the Northwest their own portfolio of business
feedback on your business, built up an audience of 12,000+
average, and with huge businesses events including exhibitions,
such as Kelloggs, Regatta, Peel Group, products and services from the local Twitter followers, generate
people who know your work. conferences, and the Greater
Proctor & Gamble and LOreal situated 500,000+ impressions every month
Manchester Business Awards.
locally to the venue, not to mention There are over 11,500 businesses and importantly win business every
the 1,300 other businesses a stones established in Trafford enabling week from Twitter.
Article continues
throw away in Trafford Park, it could great opportunities for local Alex will be giving some tips to
be said that attending an event such business partnerships to form. We overleaf
make twitter easier, advising how
as the Trafford Business Expo can help have been thrilled by the amount
grow your business in the company of of daily enquiries and registrations
some very large and iconic brands. that we have been receiving
Both exhibiting and visiting the Expo regarding exhibiting and attending
puts businesses in contact with key the Trafford Business Expo.
decision makers from other businesses.
The vast majority of both visitors and
exhibitors are there to engage the
Speakers
wider business community. Liz continued: We are excited
Essentially, in many cases the people to announce our speaker line up
you meet will want to engage others to for this years Trafford Business
buy or use their products or services, Expo. We have some fantastic
however, all businesses need other sessions lined up for the day
businesses to survive. which will cover a wide range of
business topics.
In order to sell a product or service
there is an inherent requirement These workshops will be free
to understand how that product or to attend and always extremely
service functions. This includes the popular, so be sure to arrive early
requirements of specific support to secure a seat. We are delighted
from external businesses. You buy to introduce:
to sell - and sell to buy. Key events Alex McCann,
like the Trafford Business Expo can Social Media
create exactly the right atmosphere to Speaker
encourage this. and Owner of
The event is organised as last year by Altrincham HQ
innov8 Conference Services, and Liz Altrincham HQ
Sinclair, Show Director commented: is a social media
Exhibiting at the correct event can management
be the most powerful marketing tool and training company based in
available to any organisation. The Cheshire that has worked with
majority of visitors who attended 100s of local business developing
the Trafford Business Expo in 2016 their social media strategy. Over
were the key decision makers of the the past 7 years Alex has built up
companies. an impressive client list including
These are the crucial people you the BBC, NHS, University of
want to notice your business, so use Manchester, Manchester Arndale
the exhibition to your advantage and and many more.
20 TRAFFORD BUSINESS connect June/July 2017

preview
The Trafford Business Expo 2017
An UnConferencing Session unconference session, which is four rules. These rules are:
based on a business related sometimes known as an Open Whoever shows up is the
topic defined by the workshop Space conference. Unconferencing right group.
attendees is a session on a particular topic,
which is driven by the participants Whatever happens is the
We are excited to introduce a discussions and knowledge. only thing that could have.
concept which is brand new to the Whenever it starts is the
One fantastic thing about
Trafford Business Expo workshops. right time.
an Unconference is that its The UnConference Session topics will
James will be facilitating an spontaneous and only follows When its over, its over. be crowd sourced from the attendees
of the workshop. We ask that you
come prepared to the session with a
business topic or scenario that you
would like to learn more about and
explore further.
The discussions will be facilitated
by James, however the advice and
conclusions will be made by the
participants in this style of group
development.
So come along with an open mind
to share your thoughts with other
delegates and take other peoples
ideas on board.

Visit us at the
Trafford
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Expo
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June/July 2017 GM BUSINESS connect 21

Karen Garrattley, business is viable and how much attachments, and much more. accounting software is a wise
Managing Director of tax they owe. Instead, they can see Karen and her team of bookkeepers investment. Working in the cloud
COS Bookkeeping day by day, hour by hour, where have also evolved around the cloud will give you a better overview
their money is and how well the offering. COS Bookkeeping can of your finances, and improve
Karen has been helping
business is performing. now offer quicker support and real collaboration with your team.
businesses with their
Bookkeeping used be a chore for time collaboration with clients and Xero
bookkeeping for nearly
30 years. She has seen any business and particularly their data. Sage One empowers the
accounting software the bookkeeper. Typically, data During the Trafford Business Expo, UKs small businesses.
evolve - consistently embracing new entry was time consuming and Karen will demonstrate two of the Free yourself from admin
techniques and new technologies. took the fun out of being in leading cloud softwares and talk with clever, easy features,
business! New advancements about how small changes can make
The latest move to The Cloud, built around you. Sage UK
hugely reduce the processing a huge difference to your business.
combined with direct links to high time previously required. New These workshops are free to attend
street Banks, has opened new ways features and systems include How online accounting can ensure for all pre-registered delegates.
of working for businesses. Business bank feeds, character recognition, the success of your business The Trafford Business Expo is free
owners are no longer waiting 6 months seamless links to other If you want your business to to attend so secure your place to
after their year end to find out if their software, smartphone apps, files work smarter and faster, cloud guarantee your place.

How are you PROMOTING your business?

Back for a fourth fantastic year, Trafford Business Expo is shaping up to be one
of the unmissable business events of 2017. Organised by innov8 Conference Services, Tuesday
stands are selling fast but there are places available... 27 June 2017
To find out more about exhibiting or to book your FREE delegate place visit: 10am - 4pm
www.trafford-business- expo.co.uk Media sponsors
The Point, Emirates Old Trafford, Talbot Road,
Old Trafford, Manchester M16 0PX
or call: Liz Sinclair on 0161 300 6396

The Trafford Business Expo 2017


22 GM BUSINESS connect June/July 2017

review

The Trafford Park


The morning of 23 May
saw the regular joint Trafford
Council and GM Chambers
Trafford Park Business Network

Business Network
take place at Emirates
Old Trafford.
This was of course the morning
after the terrible event that
happened at the Manchester
Arena, and as such was Trafford. Adam was actually a last Business Growth Hub are currently together. The Trafford Economic
overshadowed by that event. minute replacement for Emirates offering businesses in terms of Partnership are currently planning
However, as Mancunians it Old Trafford CEO Daniel Gidney, digital support and skills advice. the agenda for the next Trafford Park
seemed doubly important to who was due to speak but in light She introduced the Digital Growth Business Network event which will take
meet up as usual and to carry on, of the situation couldnt attend. Team and their remit of providing place in September.
and indeed, the feeling we all had Looking out across the grounds we support for businesses on their
- organisers, exhibitors and guests For further information and to register
could see preparations taking place digital journey across operational, interest in attending, contact the
- was that it was extremely infrastructure and marketing
for the weekends Courteeners Trafford Council Strategic Growth
important to both acknowledge activities.
concert and although the attitude Team on 0161 912 4583
what had happened as a business
across the city was one of fortitude It was then the turn of Doug Ward, or email business@trafford.gov.uk
community and to carry on with a
and resolve, there was also the Co-founder of SpaceportX.com,
sense of absolute purpose.
necessary increased security activity Tech City UK government advisor
Chris Fletcher, Chair of Trafford that has had to be implemented at and digital entrepreneur. Doug
Economic Partnership and Chris Fletcher, Chair
all public events. gave us a candid overview of what of Trafford Economic
Marketing and Policy Director for Manchester as a city is currently Partnership and
GM Chamber greeted everyone Adam did a great job of welcoming Marketing and Policy
offering the tech community, Director for GM Chamber
with a warm welcome. He was the us on behalf of the venue, and
and also how it is blossoming into
first to publicly comment on the also to share his role in facilitating
a new global centre of tech and
events from the night before, and as business support of the venues digital activity. Indeed the recent
such very eloquently reiterated what activities, including major newly opened route at Manchester
everybody had been talking about - naming rights deals to match day Airport from Manchester to Adam Pearson, Head of
emphasising the spirit and fortitude sponsorships. Silicon Valley via San Fransisco
Commercial at Emirates
Old Trafford
of Manchester as a community. Next to present was Sallyann Betts, seem to be testament to this newly
He then introduced the first Digital Growth Manager from the developing status.
speaker Adam Pearson, Head Business Growth Hub. Sallyann The tech theme continued with
of Commercial at Emirates Old gave us an overview of what the Ross Menghini, Head of Business
Sallyann Betts, Digital
Development from Apadmi Growth Manager from the
giving us an insight into the App Business Growth Hub
developers rapid growth. Servicing
a good number of blue-chip
businesses, Apadmi seem to be
growing exponentially, and are a
classic example of the sort of tech Doug Ward, Co-founder of
SpaceportX.com, Tech City
business that Manchester is hosting. UK government advisor

To finish off Nick Howard from


Nettl website designers gave us
some great tips on content for
our websites, particularly the use
Ross Menghini, Head of
of video. Business Development,
Apadmi
After Nicks presentation there
were 10 x 1 minute slots awarded
on business cards drawn out of a
bucket. Then back to networking.
In an area that contains over Nick Howard,
Studio
1,000 businesses and over 35,000 Manager,
Nettl website
employees events like this are designers
crucial in bringing businesses
June/July 2017 GM BUSINESS connect 23

focus
The Business Network
Young Professionals
Local Chartered Accountants,
Booth Ainsworth, have praised L-R: Eimear Gunn, Accountant
Eve Haffenden, Marketing and PR
The Business Network Young Coordinator, Sasha Phillips, Accountant.
Professionals (BNYP) as having
been particularly useful to their
employees. Booth Ainsworth have
a couple of their accountants on
the programme which is aimed at
young professionals and is based
around enhancing the softer skills
and peer-to-peer networking.
BNYP is a continuing professional
development programme, offering
members a chance to excel in their
careers, keeping their skills and
knowledge up to date with the
latest information. By providing a
combination of practical seminars
alongside networking opportunities,
BNYP are actively encouraging
peer-to-peer support.
Eve Haffenden, PR & Marketing
Coordinator, at Booth Ainsworth
said So often in professional
practices, the majority of the
networking training, marketing
development plans and commercial
acumen are awarded to the senior
management and partners, but we
are keen that the soft skills are
developed early on. The Business
Network Young Professionals is
ideal for this type of training which myself really taking on board the their skills. Each event is completely and I have made good friends and
so often gets overlooked. Both our contribution from the speakers and unique, with its great balance of invaluable business connections as
delegates come back enthused other members. networking and seminars, the BNYP a result.
from the meetings. cements itself as one of the best in
The Lowry Hotel hosted the most The next event takes place on
Sasha Phillips, a member from the business. I couldnt recommend Tuesday 18 July at The Lowry
recent event in May with seminars
Booth Ainsworth, said: The BNYP highly enough. Hotel with seminars on Resilience
on Understanding Your Natural
encourages and helps me to at Work and Customer Service
Talent and The Motivation of Sim Duffy, another member from
become stronger at networking, Excellence.
Others from Bernadette Willems Johnson Reed, the UKs leading
whilst providing fantastic seminars
of Greater Manchester Mediation equipment leasing and finance
which offer tips and tricks to help If you are a young
Limited and Telephone Skills supplier, said The BNYP strikes
in both personal and working
and The Art of the Proactive the perfect balance between professional eager to
life situations.
Call from Owen Richards of Air informal networking and practical strengthen what youre
Eimear Gunn, also from Booth Marketing Group. information to ensure members capable of, please contact
Ainsworth and a member, said truly benefit from each session. Mattie Lopeman, Director
The quality of the speakers and It was another success receiving
Ive met like-minded people and Host via matthew@
their methods of presenting are a excellent feedback with one
member, Dave Rogers of
across a diverse range of roles and business-network.co.uk
crucial factor in what makes BNYP industries.
so successful; I never feel bored Indiespring, a Digital Agency, or on 07912 516178.
during a seminar, I am actually more saying The BNYP is perfect for Mattie makes each and every Full details can be found at
engaged than I am at alternative not just young professionals but for member feel relaxed in a friendly, www.bnyp.co.uk
training seminars and find any professional that seeks to hone yet professional, environment,
24 GM BUSINESS connect June/July 2017

focus
Authenticity
in retail
In the latest pro-manchester
round table discussion we
looked at how retail is grappling
with the challenges of a disrupted
digital market and how to build
an authentic brand.
In business, the retail market is vital importance of the culture of
the most intense, the most testing the business, while Maria Malone
environment. The interplay of reiterated the instincts about the
relationships brings everything business, particularly when it came
about modern commercial to recruitment.
capitalism right out into the open. There are some thorny issues to
Selling, buying, pricing, who you bear in mind. What about products
employ, how you source, how you sourced from China? What about
distribute, how you present your ethically produced and sourced
goods to the customer. All of these fashion items? How much does
are displayed in the stark theatre of a sense of the ethically sourced
the market. fashion item start to enhance the
brand, a concession to values,
Theres no hiding place either. In
over and above unit prices and
our round table, supported by
squeezed margins.
JMW Solicitors, we looked at the
central challenge of building trust So how did we do?
between retailers and consumers. As Rupert Cornford of Carter
Its an uncertain time for retailers, set out to answer was how are The key to sustaining a high Corson, business psychologists,
between the economy and retailers reacting to this consumer level of loyalty and business is reflected, What struck me was
changing consumer behaviours, desire and selling lifestyles over absolutely down to an authentic the sense of community between
the world they once knew is well products and what channels are culture. As Maria Malone from the customers / fans of these brands
and truly over. According to the retailers choosing to project their Fashion Institute at Manchester that are being built from scratch
Economist, 4,000 retail stores in brands core values and beliefs Metropolitan University pointed that they have the chance to
the US closed last year, automation that make them stand out from out, Fearlesss have got to the stage create such trusted loyalty, they
provides a challenge, not just as the competition? where customers would feel disloyal almost felt part of the family. I really
a way of attracting digital savvy if they were to shop elsewhere. The picked up the importance of four
Beth ODonnell and Rick Bartram things, commitment, consistency,
customers, but to drive down costs. founded the social media fashion business has grown and managed
to maintain that same level of community and culture. And part
Driven by this new generation retail sensation that is Fearlesss of that was about Fearlesss
of consumers for whom digital (the final s is deliberate). With engagement, at times stripping
back what didnt contribute to that showing a bit of themselves, giving
is the default, not the new thing, regular updates on available items customers a sense that they were
the desire to know more than just on Facebook, they have created a unique and authentic link with
real people too.
the price tag of a product has loyal and dedicated customer base the fanbase.
created a new pressure in the retail For Rachel Beattie, at the very
that feels far more emotional, than For Phil Smith, a veteran retail
industry, the pressure to be real beginning of her journey as a
transactional. The trick has been to consultant and previously a senior
and authentic. new fashion retail business for me
turn them into fans of the brand, executive at B&Q, there are trace
I think it was the culture aspect
Forward-thinking retailers recognise using Instagram and Facebook, elements of the basics in future in everything you do as this was
that consumers are moving primarily, to create social stories in facing retail brands. you are something for my brand I wanted
beyond simply buying products. lifestyle, fitness and street fashion. opinion former in a niche and to be a huge part but hearing
They are investing in brands, both They have built up an aspirational growing market, its just called that view consolidated was
emotionally and financially. They are brand, using authentic models, social media these days. really valuable!
forming emotional bonds and ties maintaining a dialogue and a The best advice that the Fearlesss Written by Michael Taylor (MMU)
with the brands they support and relationship with customers, the vast team got from around the table
buy from. majority of whom purchase on their was to trust in their instincts - Jayne pro-manchester is a corporate
One of the key questions we mobiles, 80 per cent in fact. Riley from Seventy7 citing the membership organisation representing
the 240,000 employed in the financial and
professional service community
in and around Greater Manchester.
Boasting more than 300 corporate member
firms, pro-manchester engages with over
5,000 individuals. For more details call
0161 833 0964 or email:
admin@pro-manchester.co.uk
June/July 2017 GM BUSINESS connect 25

preview
Smarter Business Tech LIVE
- is your business behind the tech curve?
The crucial importance of business services and specialist partners, uniquely focused showcase of the Chain and much more...
technology at every level of todays are supported by some 70+ hours very latest IT solutions and services With pre-bookable 1-2-1 demos,
successful business and enterprise of free intelligence and educational developed to meet the specific business clinics, eight free to attend
is the basis for Manchesters brand programmes in partnership with needs of the dynamic SME and theatres, and some 150+ specialist
new business empowering event leading industry bodies and with Mid-size sectors, requiring scalability, leading solutions suppliers, Smarter
Smarter Business Tech LIVE , unmissable visionary contributions agility and performance from Business Tech LIVE is set to be
taking place this coming November from global business tech giants Cloud, Hosting and Infrastructure the one stop shop tech event for
15 & 16 at Manchester Central including Microsoft, HP Enterprise, to data management, from Remote businesses not to miss!
Convention Complex. SAP, Vodafone, Brother, Fujitsu, Working to Cyber security, from
Communications to Managed Smarter Business Tech LIVE
Bringing together crucial SME Oracle+NetSuite plus others... is delighted to announce GM
Services and more...
and Mid-Size IT and Business Smarter Sales and Marketing Business Connect magazine as a
Management streams, with the very provides access to the latest Smarter SME Business headline media partner.
latest in Sales and Marketing tech for software, solutions and partners Management provides SME/Mid-
all B2B/B2C professionals, Smarter empowering performance for sales Size administration and operational
management teams with the latest For latest information,
Business Tech LIVE is set to be the & marketing teams, harnessing
largest business technology EXPO all latest digital platforms and
in enterprise-level, departmental updates and to
and sector specific tech-enabled register for your
in 2017 for the crucial Northern and savvy best practice from PPC
software and solutions - from ERP
Midlands regions. to SEO, from Social Marketing to FREE entry badge visit
to CRM, from HR to Financial
THREE complimentary expo eCommerce, from Mobile marketing
management, from Customer www.smarter
to Data & Analytics and lots more.
streams packed with the very latest Service to Asset Management, from businesstechlive.com
technologies, software, tech Smarter SME IT provides a Project management to Supply

Introducing the largest business technology


EXPO for the North and Midlands!

Manchester Central 15th & 16th November 2017


www.smarterbusinesstechlive.com
GM Business Connect are a partner media organisation to the event

THREE SHOWS
1 EXPO!
HP Advert AW 216x143mm.indd 1 19/05/2017 17:37
26 GM BUSINESS connect June/July 2017

BUSINESS

preview CHARITY LUNCH

Kicking-off Dennis Tueart, footballing


legend and ex MCFC
Director with his donated

for Charity
signed shirt

Phil Jones MBE,


Managing Director of
on the rooftop pitch of Hotel Football. Brother UK and President
of Forever Manchester
After cocktails and networking in the
(expected) September sunshine, the
event will move downstairs to the
Stadium Suite, where a fantastic two Edwina
course lunch will be served, Currie

Sponsors Together Money will be


embracing the event as they did
last year, and we are also pleased
to welcome back our compre Phil
Jones MBE, Managing Director of
Back for a third year, GM Business we ensure the event is all about Brother UK and President of Forever Chris Baguley,
Commercial Director,
Connect are pleased to bring you raising profiles - not just of the three Manchester. together money

the Connectworking Lunch. charities all monies will go to, but Guest after-dinner speaker will be
for every single sponsor and person none other than Edwina Currie, and the Alex Hulme Foundation.
Most know us as the B2B Magazine
that connects businesses. We are that puts on a badge and gets who will be sharing an engaging Footballing legend Dennis Tueart will
all about networking, grass roots themselves noticed at what we like speech which we are sure will be also be making an appearance donating
meeting and greeting, and when to think as a great tribute to free extremely memorable. a signed MCFC shirt and in turn signing
close on 150 business people take business networking. The 3 charities benefitting from the copies of his book and chatting with
the time, effort and investment to The annual event on Friday 29 event will be Forever Manchester, all the guests. All proceeds of his book
get together on a Friday afternoon September will kick off once again Royal Manchester Childrens Hospital sales go to the Christie.
Organised by in association with

B U S I N E S S

CHARITY LUNCH

Friday 29 September 2017


Kick off 11.30am - 4.00pm Hotel Football, 99 Sir Matt Busby Way, Old Trafford, Manchester M16 0SZ

BACK FOR A THIRD YEAR!


GM Business Connect magazine are once again pleased to be able to invite Manchesters business community together
for a very special networking charity lunch supporting three fantastic Manchester charities:

Forever Manchester Royal Manchester Childrens Hospital Charity The Alex Hulme Foundation
The event will kick off with registration at 11.30am - 12noon. This is a chance to network on the rooftop pitch with reception drinks
featuring stunning skyline views across Manchester. We will then go down to the Stadium Suite to enjoy a special set menu of a
two course lunch with tea and coffee, after which well enjoy an after dinner speech from writer, politician and broadcaster Edwina Currie.
Our compre will be Phil Jones MBE, Managing Director of Brother UK.
There will be prize draws and raffles, including the chance to meet and network at the table with many of
Manchesters leading businesses. A full bar service is available throughout the afternoon.
There is also an after-event party downstairs in Caf Football.
Tickets are only 50+VAT per person (plus booking fees). Dress code: Lounge Suit.
Tables of 8 are available @ 400+VAT (plus booking fee).
Spaces are limited - please book early to avoid disappointment.

EDWINA CURRIE PHIL JONES MBE


WRITER, BROADCASTER, MANAGING DIRECTOR,
POLITICIAN BROTHER UK

To book your place visit www.eventbrite.com - connectworking lunch


or contact Paul Mirage on 07708 987518 for further information.
In association Main sponsors Filmed by
with
28 GM BUSINESS connect June/July 2017

review Robert Leggett,


Omni RMS

Learning from mistakes


+ your brand is your promise Daniel Bennett,
Brand Promise

April saw K-Club once again at the badges operating under the pun- of The Proven 5 Step Blueprint Dr. Robert Cialdini (the Regents
AJ Bell Stadium in Salford hosting tastic name of Serves You Right. to Building a Powerful Brand to Professor Emeritus of Psychology
their regular breakfast networking increase Sales, Margins and Profits. and Marketing at Arizona State
Testimony to his natural acumen he
event. The excellent cooked University) and his 6 rules of
was the youngest person to open a Confidently opening with his
breakfast was well received, and influence: Likeable, Reciprocity,
business account at Lloyds bank. belief statement Your brand is
the networking yielded some great Consistency, Social Proof, Authority
your promise, Daniel asked the
new contacts as is usual at this The first mistake he notes, was not and Scarcity.
audience what they would like to
regular event. the simple business strategy nor in
have more of in their businesses Daniel pointed out that people
following his passion to earn, but
K-Club is a specific networking - customers, investors, return and dont buy on price, people buy
instead it was going to university.
group aimed at Business Leaders fun. Identifying a brand as the most what they want rather than what
Agreeing to do so under parental
and Entrepreneurs. The typical valuable asset a business can have, they need and justify expense
duress, he recognises that the
attendees have proven records of he points out that the most valuable with emotional reasoning. Affluent
mistake was in not following his true
achievement in developing some brands engage emotionally with people value their time above all
passion and the result was failure to
of the Northwests leading people, e.g. Apple. else and as business people time is
attend and a large loan.
companies and brands. our most valuable commodity.
Lesson 1: Follow your passion... Brands are about your future
Each event focuses on providing what do you want it to look like? He reiterated that at the heart of
After a series of jobs, Robert our relationships with customers
members the opportunity to became involved in recruitment From small products to global
network with other business is trust that, our brands are our
and had an idea to fill a gap in the giants, people pay more for promise - a brand is about mission,
leaders and entrepreneurs. In market - to help companies stop products that have a story. Being a
addition to networking there are values, vision, story. Our brands are
using recruitment agencies. This maverick, being niche and different about keeping us on track.
two main speakers to listen to, and idea was Omni - a recruitment is a good thing - he explains that
before they appeared we heard agency management company our brands should show us standing Branding tools start with the
from Simon Moorehead from the out from the crowd. product name, he said before
Manchester Civic Society on a brief Starting in 1998 Omni was quickly going on to point out that
synopsis of what the society did. turning over millions, and with a Daniel encouraged the audience to although visual presence (or logo)
positive cash flow becoming the really think further - about personal is important, its a tiny part of how
After Simon we were introduced to 46th fastest growing company in the brands and business brands. A
Robert Leggett, Chairman of Omni, we are branded. Straplines, hooks
UK within its first 4 years. business should be able to stand and unique messages are key
one of the UKs leading outsourcers. on its own two feet as a brand yet
Robert described his excitement and the platforms of Facebook
In a presentation entitled The at the time and his own large scale also, the entrepreneur behind the and other social media, print
best mistakes I ever made Robert personal spending. Omnis clientele business is a brand too, a personal materials, expos and events are
noted that so many business talks were mainly financial institutions identity from which they are judged. crucial tools. We have options; we
focused on success. He opened and at the beginning of the He emphasised that there is great can DIY or get professional help
with an upbeat personal account recession the company saw sudden need for an entrepreneur to take thinking about design. Design is
of the major mistakes he has made rapid falls in revenue as their clients control of their personal brands about transformation he explains,
in his own experience - mistakes downsized or went out of business. making sure there is selected Its about capturing a space
that formed crucial learning that he Omni was trading insolvent despite supporting information available for in the hearts and minds of your
could share with the audience. the cash flow. Lesson 2: Pace... people to find, information that is customers facilitating engagement
Passionate about earning money, genuine and true. and emotional influence.
The third mistake, he said, was
Robert started out his business about people - not hiring the very He also discussed how perception Daniel concluded in stating that
career at 13 with a paper-round and best people. Pointing out the irony is variable and that we need to branding is about attracting people
worked all through his school years of his being in recruitment, he has be aware of how effectively we toward you, and marketing is the
working in a local Hotel. Noting recently come to appreciate the communicate our values and rounding up, the herding of that
that his friends also wanted to earn, benefit of only hiring extraordinary image. He stated that trust is at the attention. It will take commitment
he started a business providing people those who make instant heart of successful brands, and we and investment in the self to reap
outside staff for caterers - providing impact. Leaders of business build this by building credibility, success whilst remembering the
his friends with dickie-bows and need to invest the time in hiring. authority and influence. In citing value of your brand, your promise.
Lesson 3: Spend time recruiting
the very best.
For further information please
In summing up, Robert identified
the Three Ps. encourages the
contact Amanda Manson,
audience to follow their Passion, Communications Director
be quick in decision-making - Pace, on
and hire extraordinary People.
The next speaker was Daniel
07754 069 829
amanda.manson@k-club.co.uk
Bennett, founder of Brand Promise,
with over 25 years experience of www.k-club.co.uk
brand building. Daniel is also author
June/July 2017 GM BUSINESS connect 29

focus
Inspiring
Manchester
An exclusive event jointly
organised by Samsung and
more good days to businesses
from the day they launch to when
using Samsung technology and
a 20 loan. Prizes were awarded
Vodafone took place in April at theyre well established and need for the best marketing video and
the Lowry Hotel. The event was to stay ahead of the competition. most profit made - Enter MCR won
entitled Inspire Manchester and This is something guests both, making an incredible 710
showcased the latest business experienced first-hand on the day profit from their business which
technology, hardware and as Samsung demonstrated how created 360 photographs for local
promotions available from both their latest technology, such as businesses. It was a great example Sally Wright,
B2B Marketing
corporations. Central to the event Gear VR, S8 and DeX, can benefit of a start-up business putting Director,
were presentations from three Samsung technology at the very Samsung
businesses immediately and in
special guests. the future. heart of its proposition and using
First up was Sally Wright, Sally also touched upon it to bring more good days to
Samsungs B2B Marketing Samsungs recent research into small businesses in the local area.
Director. Sally discussed how how technology could be having The second speaker of the
technology troubles can get in the a negative impact on the UKs evening was Sami Istephan,
way of productivity, stopping staff overall productivity. The research Vodafone UKs Head of Alliances.
from enjoying a good day at work highlights how UK businesses are Sami discussed how Samsung
and ultimately hindering business spending too much time figuring and Vodafone are joining forces
success. But when technology out tech issues instead of focusing to help bring more good days to
works as it should and is used on important business matters. the North by digitally transforming
Sami Istephan,
innovatively, its far more effective The research presented some the region. The government Head of Alliances,
and can open up new and exciting staggering statistics too, including is already building a Northern Vodafone UK

business opportunities. As Sally that in small businesses each Powerhouse to boost the local
explained, businesses often employee loses nearly four hours economy, investing in skills,
over-estimate the impact their every week trying to resolve innovation, transport and culture,
technology will have on them over technology problems. The and Vodafone is supporting this
the next two years, but under- corporation is currently working investment, with plans to create
estimate its impact over the next with Think Productive to come 1,400 jobs in the region and invest
10 years. up with some top tips on how to 36m by 2019.
Samsung declared its improve productivity. Sally shared Theyre also investing 2bn on
commitment to helping some of her favourites on the their network to keep customers
businesses get the most out of night, including Ninja Email. connected. Sami explained
their technology right now. By Finally, she presented the winners how all this digital investment, Sir Steve Redgrave,
continually communicating with of the Samsung Apprentice alongside the governments plans, Olympic rowing legend

customers to fully understand Challenge with prizes. Manchester is leading to a communications


businesses and employees.
their business needs and pain Metropolitan University students revolution that will create new
points, theyre able to innovate were set the task of creating a business opportunities and give The final speaker of the evening
and develop products that bring new business and marketing it greater flexibility to the regions was Olympic rowing legend Sir
Steve Redgrave. He had the
audience transfixed with his
insight into all the hard work and
dedication that went into helping
him achieve his best days ever
winning gold at five different
Olympic Games. Planning and
perseverance certainly pays off.
In summary Samsung and
Vodafones message was clear -
plan for success with technology
and youll soon be enjoying more
good days too.
30 GM BUSINESS connect June/July 2017

focus
Thinking global: Manchester business priorities
Chris Southworth, Secretary General increased productivity and access
of the International Chamber of to labour underpinning economic
Commerce (ICC) United Kingdom, growth in the Manchester region.
and Chris Fletcher, Marketing & The prominent government-led
Policy Director, Greater Manchester Northern powerhouse initiative has
Chamber of Commerce (GMCC) played a significant role in securing
explain why now is the time Manchesters connectivity, both
for Manchesters businesses to on home soil and abroad. Of the
engage at the global level, and in major cities across the Northern
doing so discuss the challenges Powerhouse, Manchester is set to Chris Southworth, Secretary General,
and opportunities facing Greater receive over 130 million of the total International Chamber of Commerce, Chris Fletcher, Marketing & Policy Director,
United Kingdom Greater Manchester Chamber of Commerce
Manchesters business community in a 556 million allocated by government.
post-Brexit environment. impact Greater Manchesters ability In addition, for many businesses -
In 2015, Manchester Airport
The word uncertainty has become announced a 1 billion, 10-year to continue with ongoing projects, particularly importers and exporters -
common parlance since the June expansion to create a new or plan future projects. For instance, focusing on the potential opportunities
EU referendum though not among terminal and increase annual the ERDFs 10 million fund towards available in a post-Brexit environment is
Manchesters robust business passenger numbers by 10 million the Metrolink project - connecting also crucial. Now is not the time to turn
sector. Despite the initial shock in demonstrating Manchesters position different parts of the city and reducing inwards, but rather the time to tap into
the immediate aftermath of the as a global gateway. More recently, journey times - is under question. any opportunities arising from new free
referendum result, in and around Manchester Airport held its first flight While the UK government has stated trade agreements - such as with the
Manchester businesses have been, for to San Francisco making Silicon it will supplement funding to these U.S. or the Commonwealth, as well as
the most part, upbeat and resilient. Valley more accessible, to the delight projects, there is no guarantee that maintaining our existing relationships in
According to the GM Chambers 2016 of the tech sector. The airport has also alternative funding for future projects Europe and beyond.
Q2 survey, conducted before the EU expanded to include destinations will be provided. In line with this, ramping up
Referendum, 68% of respondents further afield, with direct flights and engagement in international institutions
thought that the business environment Clearly, there is a lot at stake and an
possible routes to the Middle East and will help smoothen the path for
was positive or very positive. Following urgent need to consider the impact
Asia all putting Greater Manchester trade, particularly helpful for SMEs at
the referendum, this fell only of potential changes on progress
on the global map. home, and also for those operating in
and investment into the city and
marginally to 62%. Challenges emerging markets with more complex
surrounding areas.
Yet even with a positive outlook Despite such strong investment and trade routes.
Protecting interests
and a business-as-usual attitude, growth, local businesses still need A global outlook will prove crucial
it remains crucial for Manchesters Given the uncertainty, what can local
to consider any challenges that may to future investment in and around
businesses to be aware of the wider businesses and relevant stakeholders
arise in a fast-changing landscape. Greater Manchester. And businesses
policy environment in which they are do to protect their interests? The
Political uncertainty over the coming should ensure they are represented
operating, as well as the challenges first port of call should be increasing
years - including those around Brexit at the international level, voicing their
and opportunities ahead. And that the levels of engagement in global
- could act as a drag on the potential priorities to government. Fortunately,
means thinking globally. policy-making initiatives. The timing
expansion of the regions economy. there are channels through which to
could not be more important, with
Global reach For instance, a lack of transitional do just this, by collaborating with the
EU negotiations raising questions
Certainly, there are reasons to be arrangements during the Brexit International Chamber of Commerce
over the UKs future role on the global
positive. Manchesters economy is negotiation process could complicate (ICC) United Kingdom and the GMCC
stage. If the UK is to be successful
growing faster than ever now one trade processes and inadvertently turn on local, national, and international
outside the EU, businesses need
of the top three fastest growing city foreign investors away. It could also business issues, for instance.
to invest in helping make sure the
economies in the UK, generating 56 turn Manchesters businesses inwards business environment outside the Furthermore, the new role of an
billion a year in gross value added - making them less likely to seek new EU is as good as that of the EU accountable, elected metro mayor
(GVA) and expected to create up to trade partners or participate in global Single Market. That means more will champion business interests in
27,500 new jobs by 2026. supply chains. Similarly, recruitment engagement with global institutions Greater Manchester, particularly
Furthermore, Manchester is the issues and the effects of exchange working with other businesses to important throughout the Brexit
second most popular destination for rates on inflation and pricing policy ensure policies are conducive to process. Businesses need to work
foreign investors in the UK and was are among a plethora of concerns business. together with the new mayor to ensure
even ranked 23rd in the world for facing businesses. that our voice is heard.
At this pivotal moment, there is
investment in 2015 outperforming In particular, one of Brexits side certainly more local businesses Above all, flexible approaches will
New York, Beijing, Berlin and Toronto. effects has been the potential can do at the international level be important for businesses, as will
It also enjoys the title of the largest slowdown or loss of European funding involvement in the B20 process, for collaboration with organisations in
northern tech hub, with a digital sources - notably that of the 2014-20 instance. In fact, no businesses north order to tap into opportunities and
economy now worth around 1.7 European Structural and Investment of the M25 have engaged in the B20 stay abreast of the challenges. Clearly,
billion annually. Funds programme, comprising Germany 2017process, and the lack of there is plenty that businesses can do
And the key to this success? In short: European Regional Development engagement is clearly unsustainable to protect their interests; but this is best
connectivity coupled with an existing Fund (ERDF) and European Social in the long-run. Fortunately, however, done collectively - as one voice.
national and international brand. Fund (ESF), which were due to few other areas around the UK are as For further information contact the
Investment in digital infrastructure provide 176 million and 145 million well-placed to engage in global policy Greater Manchester Chamber of
and transport is now being delivered, respectively. as Manchester - with its sophisticated Commerce on 0161 393 4321
allowing for quick and easy journeys, The loss of funding sources could business sectors and connectivity. www.gmchamber.co.uk
June/July 2017 GM BUSINESS connect 31

interview
Counting the cost
of credit
The consequences of the Brexit
leave vote for businesses operating
internationally are going to have a
noticeable impact, particularly with
fluctuating exchange rates having an
impact on payment terms.
Businesses need to plan and rely there is not just the problem of not collected a fluctuating exchange rate So, how can you minimise the risk
on managed cashflow streams, and having that payment made when it could have serious consequences. of non-payment?
when a payment becomes a debt is due, but when the debt is finally GM Business Connect caught up It is undoubtedly now more
with Paul Daine, Managing Director important than ever that all
of Premium Collections a debt businesses have a clearly defined
recovery firm who work with a credit management policy which
whole range of businesses locally, sets out the processes required to
nationally and internationally (and chase late payments and escalate
also a winner of the recent Greater from their own credit control team.
Manchester Business Awards If they are not large enough to have
Customer Excellence Category). their own in-house department then
We ask Paul for his thoughts on how Premium Collections can certainly
the Brexit vote will affect business. help. Our team of highly trained
There are many of us who are still experts are on hand to assist you
in shock at how the Brexit vote went, and are skilled in national and
but the consumers and businesses international debt collection.
of Britain have to come to terms with My advice to any business looking
the consequences of the leave vote at chasing debtors, wherever they
and get on with both their personal are located - in this country or
and business lives. abroad - is to act quickly and act
Undoubtedly if you were to put 10 professionally. Ensure that you have
business owners in a room and ask a strict procedure in place, and if in
them for their opinions you would any doubt - talk to us. We will do our
get 10 different answers. best to help.

For businesses that grant credit Premium Collections are specialists


to their clients for either goods in both domestic and international
or services the risk of not getting debt recovery.
paid is as high now as it was at the For further information contact
start of the recession in 2008. A Paul Daine on 0161 962 4695
recent survey revealed that around or email paul.daine@
a third of all business payments are premiumcollections.co.uk
overdue. The value can be higher for
www.premiumcollections.co.uk
businesses that export.
32 GM BUSINESS connect June/July 2017

social media
Social Media Scheduling
-the Pros and Cons
Its coming to that time of year pre-alloted times. is no back up plan. and the wider public doesnt realise
when there are distractions every businesses schedule their social
Scheduling is something we do Enhanced creativity
which way you turn. The holiday for ourselves and clients as you media updates.
season is kicking in, staff are The very idea of scheduling your
shouldnt be permanently chained updates one after each other on THE DOWNRIGHT UGLY
out of the office, the sunshine is to your device because of the
distracting, and yet marketing a dashboard means it highlights Weve talked a lot about the
social media shackles. when youre repeating yourself scheduling side of automation so far
never sleeps.
Social Media should be an which is so easy to do when youre which can beneficial.
Yes - marketing never sleeps enhancement to your business, not squeezing your social media Then theres the downright ugly.
You cant simply take a few months a distraction from your business updates ad-hoc to 2 minutes
sabbatical from Social Media The auto DMs on twitter, the clunky
Consistency between other tasks.
activity and hope that the break Facebook chat bots, the updates
Do you really think its acceptable Scheduling your social media is in on how many twitter followers you
doesnt have an effect on your
for a brand to go silent when one fact a great creativity hack. have gained or lost each week,
bottom line. Social Media puts you
at the front of peoples minds and member of staff is on holiday? Having that time out where your the paper.li bots...
there at the tip of tongue. We live in a switched on world only focus is producing great There are some things you just dont
content enhances those creative do on Social Media and these are
Its at times like this when dreams where customers consider social
juices. Planning, Creating and the ugly sides of automation.
of automation and scheduling media to be as important a
Optimising content are all massive
creep in and with that in mind communication method as a
benefits of scheduling and actually
So what is the right mix?
heres a look at the Pros and Cons telephone or email. Its ok to schedule on Social Media
thinking about your Social Media
of Social Media Scheduling Social Media should not stop as long as you.
plan only enhances it.
because one person takes their
PROS annual leave. All businesses CONS
a) Remember what you have
scheduled.
Time savings should have a contingency plan
for Social Media, and holidays and
Authenticity b) Listen on Social Media for real
Scheduling elements of your
Its not exactly authentic to time events.
social media saves you massive scheduling updates before going
amounts of time. Our brains are away and letting other staff handle schedule every social media c) Engage with people more than
being rewired with the constant real time communication is key for update is it? you schedule updates.
distractions of notifications so the holiday cover. That isnt what social media was Ideally, if youre scheduling Social
idea of time blocking your social Bigger than that - its a huge risk designed for. Media updates then at least 2/3 of
media activity is a wise one. to have just one person in an Social Media was designed to your updates should be done in real
There are tools such as Hootsuite, organisation with the Social Media be living, breathing and of the time, and you should be spending
Buffer, Tweetdeck, Social Bro, skill sets. In our experience 9 of out moment - you should be posting the bulk of your time engaging in
10 businesses where Social Media on Social Media in the same way real time also.
Social Jukebox which mean you
can schedule your updates at the goes inactive is where theyve you have conversations - you dont Social Media Scheduling should
beginning of the day or week and left social media to just one person automate conversations. be used to free up time to produce
simply let your updates go out at in the organisation and there Reputational damage better content and to engage with
your audience.
Social Media is just a technological
layer on what is happening in
real life.
You have no control over world
events, and when you schedule
social media updates you have
to be acutely aware of what is
happening in real time.
Lets say, heaven forbid, a tragic
world event happens such as
the recent terrorist attack in
Manchester, and all the world is
talking about it on social media
...except for your business that has
scheduled an update asking Is Alex McCann
MARTIN HAMBLETON I COMMERCIAL PHOTOGRAPHER everyone having a fantastic day? Altrincham HQ
info@martinhambleton.com 07766 815703 www.commercialphotographynorthwestblog.co.uk
Its happened time and time again www.altrinchamhq.co.uk
June/July 2017 GM BUSINESS connect 33

digital marketing
The 6 biggest mistakes that can
kill your website ranking on Google!
The concept of two cute, cuddly garbage but it leaves the user, who and hundreds of thousands of do regular housekeeping exercises
animals striking dread into the hearts Google ultimately is most concerned individuals who specialise in leaving on their site to ensure it remains
of webmasters worldwide is at first, with serving, with a poor experience. thousands of comments on websites Google friendly. No better way than
a comical one; Google Penguin Anything which jeopardises Googles and blogs. Each comment will carry a to enlist the help of a quality SEO
and Panda. reputation for offering the most backlink in the hope of providing link agency to do a free Google audit of
However, these two strangely named relevant content to the searcher juice to the site. the website to ensure all bases are
algorithms can completely devastate receives the most serious sanctions. But seriously, does anyone think a covered.
a poorly conceived, structured and 3. Keyword stuffing backlink for Viagra from a gardening
executed site in minutes. The most relevant content for each website is going to fool anyone?
Constantly scouring the internet and search produces the highest ranking. Well, obviously, many do! These
analysing websites, these two bots However, constantly repeating comments are not only flagrant
are sophisticated, highly efficient the same keyword or keyphrase spamming practices but they
and merciless. throughout the content piece will can even harm the site they are
not enhance ratings. Again, user placed on.
Should a webmaster ignore the
experience is the highest priority and
Google SEO guidelines, take Not only will webmasters incur the
keywords should be used in context
shortcuts or even worse try to cheat wrath of the Penguin algorithm
and only when relevant.
the system, their website could but also justified complaints from
be de-indexed instantly without The Major Penguin Criteria website owners. It is a rapid shortcut
warning and a stern warning will 1. Paid for links to site de-indexing and should be Howard Jones
follow from the internet search giant. The more backlinks a site has avoided at all costs. Jungle Marketing
Worse still, even after rebuilding and is normally a good indication All responsible website owners will www.jungle.marketing
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Each algorithm has a specific task. Google ranking criteria. It must
Panda monitors content on websites be stressed however that relevant
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by hiding content in white space. from sight. Video also helps to increase the PPC ADVERTSING
Placing white text on a white 2. Reciprocal links visitor time on page, this can have SOCIAL MEDIA
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become finders...
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34 GM BUSINESS connect June/July 2017

apprenticeships
Raring to go with
Apprenticeship Reforms
to ensure that local and regional and careers for local people.
John Spindler, CEO and
Principal, Salford City College business benefit from the Levy. The Apprenticeship Sales Team
with recent Adult Apprentice
of the Year Winner In addition, the College is graded would welcome the opportunity to
John Horrocks
good by Ofsted and gained the come and speak to your business
prestigious FE College of the Year at and discuss your needs, whether
the Educate North Awards. Debbie that be recruiting new Apprentices
Ward, Director of Apprentices and or offering training to current staff
Community at the College believes members.
the opportunities are immense, For more information on how
she said, For the first time ever, you can work with Salford City
employers will have their own College, contact the team on
funds available to invest in the 0161 631 5000
Apprenticeship training they want.
The funds come from the bottom Visit us at the
line, so it makes absolute sense to Trafford Business Expo
reinvest it and ensure it benefits their on Tuesday 27 June
business. By doing this, they will at Emirates Old Trafford
naturally be providing opportunities

Salford City College has been Annual Apprenticeship Awards and


hosting Apprenticeship Levy employer lunches and afternoon
Information Sessions leading up teas. Some of the employers the
to the changes introduced by the College already works with include;
Apprenticeship Reforms which Seddons, BBC, MCT Joinery,
came into play in May. JD Williams and Salford Royal NHS
Foundation Trust.
All organisations with a monthly
PAYE return of over 250,000 The College currently employs
will pay 0.5% of their total around 20 Apprentices and here
monthly PAYE value into a digital is what some of them say:
Apprenticeship Levy account. It doesnt feel like work because
This account will be theirs to I love what I do. The culture is
spend on Apprenticeship training, amazing and the facilities are
both for new recruits to their phenomenal. Cherrie Beatie
organisation and any internal I chose an Apprenticeship
staff who require Apprenticeship because in this industry I think
training. its better to learn hands on.
With around 1,000 Apprentices Apprenticeships like this dont
recruited by the College, they offer come around that often so this
programmes in a range of areas is a really good opportunity.
including; Childcare, Health and Rory Green
Social Care, Construction and Built I studied at Salford City College
Environment, Digital and Creative, for three years and chose to
Education, Hair and Beauty, continue onto an Apprenticeship as
Hospitality, Retail and Catering and I believe you can learn better doing
Professional, Management and the actual job adapting to different
Financial Services. situations. Im really enjoying it.
Salford City College enjoys working James Wynne
with hundreds of employers Salford City College are currently
throughout Greater Manchester the number one performing
and enjoys creating a true Further Education College
partnership. Employers are invited in Greater Manchester for
to College events such as the Apprentices and are determined
June/July 2017 GM BUSINESS connect 35

finance
How to Choose
an Accountant
Choosing the right accountant
to manage your personal tax affairs
or the many financial elements
of your business (such as audits,
payroll, tax or management
accounts) can be a difficult decision.
of utmost importance, whether Yes, emails and telephone and helpful, their service provision
There are so many elements you its to answer a pressing question conversations are useful, but will follow suit.
must take into consideration to about your accounts, or simply sometimes a meeting is necessary,
ensure the firm you choose are get some advice and guidance on particularly in the initial stages of A value-added service
the right fit for your business. They a new legislation initiative set by bringing an accountant on board. Face-to-face - do they offer
must be able to match your needs the Government perhaps.
Personal relationships - nobody an initial consultation free of
and budget, as well as have a team
Jargon free - when it comes to likes to be passed from pillar to charge? Meeting face-to-face
providing a personalised service
communication, most importantly, post, and building strong client can really help when it comes
that you are confident in.
it needs to be jargon free. relationships is essential when it to determining the needs and
So, in this issue, Les Leavitt, comes to understanding client requirements of a business, in
Managing Partner at local firm The best accountants understand needs. addition to beginning that all-
LWA, has provided an overview that complicated terminology important personal relationship.
of essentials to look out for when can be confusing and difficult to Therefore, you should find out
understand, particularly when which member of the team you Accreditations and testimonials
choosing an accountant, and how
will be dealing with, and if they - for peace of mind, it helps to
to get the most from them going busy business owners dont have
will be your permanent account choose an accountant which
forward, which you can use as a the time to decode each email
manager going forward. is regulated by a professional
checklist for finding the perfect or conversation.
body, but look out for any other
match for your business. Be local - ideally you want an This way, you can be confident accreditations which contribute
accountant that you can meet your dedicated contact for the to the credibility of the firm. Does
Communication is key service you are utilising has a
with face to face when needed, so the firm showcase case studies
Ease of contact - being able to choosing a firm in a location near genuine understanding of your and client feedback?
easily contact your accountant is to you is ideal. needs and requirements.
Variety of services offered - as
A proactive approach well as ensuring the accountancy
firm offers all of the services you
Ideas and suggestions - rather require, look into the variety of
than just providing the services other services they offer which
you have requested, look for an may benefit you in the future.
accountant who will regularly Your accountants should help you
suggest new tax-saving ideas grow, and as you grow, so will your
and concepts which will benefit list of requirements, so make sure
your business. After all, they are they have the capacity to look
the experts! after your needs going forward.
Commercial awareness - you need Having the right accountants in
an accountancy team with whom place should save you time and
you can talk openly and honestly money, ultimately making your
about your business ideas and life easier.
goals. By gaining a genuine
understanding of your business,
your accountants can then tailor
their services to your long-term
aspirations.
Regular updates - visit the website
of your desired accountant to
see how proactive they are when
it comes to regular updates and
informative content. Do they have
an expert blog or issue a helpful Les Leavitt
newsletter covering key topics? Its Leavitt Walmsley Associates
likely that if an accountants online Chartered Certified Accountants
presence is informative, engaging www.lwaltd.com
36 GM BUSINESS connect June/July 2017

wellbeing
Are some people
born lucky or is it an
attitude of mind?
Way back in the day world-class they harbour underlying fears, attract into each situation. things to say that will keep
golfer Jack Nicklaus was asked obstacles, limitations or ourselves focused and
Turning self belief and self-worth
how lucky he felt at being so other priorities and modifiers on track.
around to attract success and
successful. His reply was that the to success.
good results, feeling that they And not forgetting that
more he practised, the luckier he
They may feel resentful at their are deserved and earned can sometimes bad luck can turn
got! How true is that!
situation or have a sense that impact on every area of life. out to be good and vice versa.
Belief, determination and theres no point in trying as Sometimes not getting the job
So much of what we do, think
motivation all feature heavily in others are better, more gifted, or the house that we wanted
and feel is communicated to
successful peoples strategies. luckier than they. may turn out for the best, as
other people in non-verbal ways.
That, and a commitment to something better comes along.
In these instances their heart
hard work. A persons feelings, attitudes
and enthusiasm may not be Or sometimes the good luck
and expectations are expressed
Athletes are great examples of truly invested in the project brings with it changes in life in
through their stance, their
people who tenaciously keep or challenge. unfortunate ways and we end up
body language, their facial
on going, refusing to allow losing more than we gain.
These are times when therapy expressions.
a negative outcome to deter can help or they need to stop Some lottery winners have
their resolve. A high percentage of
and ask themselves some found themselves rueing the day
communication is done non-
If you think about a high jumper, questions; how much do I want that they won the jackpot and
verbally and this factors in when
they only know theyve achieved this, what else matters in my sometimes people have said
we create our own luck.
the limit of their ability when life, is there something I need that being made redundant was
they fail to clear a jump, and fail to deal with first? And for some When we send out either the best thing that happened
repeatedly. They keep on trying, people the answer may be that a positive or a negative to them as they were forced
believing that they will succeed, they tried, had a go and that is expectation it influences the into doing something new and
until they either clear the height satisfying enough. eventual outcome and what we different.
(when they will again raise the attract to ourselves.
There are people who really Luck can come in many forms
bar), or fail and keep on going enjoy work and working hard. Visualisation of a good result can with failure sometimes providing
until theyre unable to continue It defines who they are, how they help. See yourself as you would meaningful and unexpected
anymore. spend their time. like to be, the outcome that you opportunities.
Many people say that we create really want.
They may even have concerns
our own luck. And yes, for some that if they did reach their Sportspeople practice over
people a positive attitude has goals what would they do next. and over in their minds, seeing
been nurtured from childhood, This is an interesting way to themselves at every stage of
with supportive role models hi-jack success. their performance. They feel,
encouraging their confidence experience, smell, live, taking
and self belief. Being a workaholic, defining
that shot successfully.
who you are through your work-
Some may even be born with a related role, may mean that the Use positive language when
silver spoon in their mouth. But journey itself is more important you talk to yourself.
people from tough backgrounds and relevant than any eventual
So many people talk to Susan Leigh MNCH (ACC)
can also appear to be lucky as destination and outcome.
themselves more harshly than
they power through, determined Susan runs Altrincham based
Others may feel that they do they would ever talk to another Lifestyle Therapy offering a
to achieve their own desired
not deserve to succeed or be person. Its important to avoid tailor made combination of
outcomes.
lucky. Accepting that good negative self talk. counselling and hypnotherapy
The way we treat set backs, things happen to people like on a one-to-one or group basis.
Try saying acceptable rather than
limitations, other peoples me, can require a real mindset
fantastical things to yourself. For more articles, information
attitudes towards us, are all change.
Telling yourself something or to make contact please call
significant in our approach
Our attitude, approach, desire like - I can do this, I am worth 0161 928 7880 or visit
to success.
and motivation all impact on the it, I deserve my success, I have www.lifestyletherapy.net
Some people dont realise luck and good fortune that we earned this, are all reasonable
June/July 2017 GM BUSINESS connect 37

diary dates
4 Networking Sale - 3rd Tuesday monthly Action for Business Trafford Rotary Club Sale
City Centre - Fridays Fortnightly - 20 Jun, 18 Jul, 15 Aug... 5.30pm - 7.30pm 11 Aug 12noon - 2.00pm Networking, Dinner - Every Tuesday 7.00pm
- 23 Jun, 7 Jul, 21 Jul... 12noon - 2.00pm Venue The Boathouse, Sale Water Park, Venue Victoria Warehouse, Trafford Wharf Venue The Belmore, Brooklands Road,
Venue Revolution, Deansgate Locks Rifle Road, Sale M33 2LX Road, Stretford M17 1AB Sale M33 3QN
Whitworth Street West Cost FREE Cost 15 (members free) Contact Peter Munday 0161 969 1391
Manchester M1 5LH Stockport - 2nd Thursday monthly - Action for Business Salford Mari Griffin 0161 962 6078
Cost 15 13 Jul, 10 Aug, 14 Sep 5.30pm - 7.30pm 28 Jun 12noon - 2.00pm Simply Networking Expo
Contact Jon Mason 01942 765308 Venue Grosvenor Casino, 59 Wellington St, Venue Copthorne Hotel Manchester 15 Jun, 4 Oct 10.00am - 2.00pm
Stockport SK1 3AD Clippers Quay, Salford Quays Venue Grosvenor Casino Salford, Riverside,
Cheadle - Fridays Fortnightly M50 3SN
Cost FREE 5 Derwent Street, Salford M5 4SW
- 23 Jun, 7 Jul, 21 Jul... 8.00am - 10.00am
8 Sep 7.30am - 9.30am Contact Mark Greenwood 0844 858 9099
Venue De Vere Hotel Cheadle, Wilmslow - 1st Wednesday monthly -
Venue The Lowry, Pier 8 www.networking4business.com
Cheadle Royal Business Park, 5 Jul, 2 Aug, 6 Sep 5.30pm - 7.30pm
Venue Hallmark Hotel, Stanley Drive,
The Quays, Salford M50 3AZ page Smarter Business Tech Live
Cheadle SK8 3FS Cost 15 (members free) 25 15 & 16 Nov
Cost 15 Wilmslow SK9 3LD
Action for Business Rochdale Venue Manchester Central Convention Complex
Contact Kristian Main 0161 244 8856 Cost FREE Windmill St, Manchester M2 3GX
22 Jun, 14 Sep 12noon - 2.00pm
Stockport - Fridays Fortnightly Contact Natalie Lewis Venue Mercure Manchester Norton Contact Jini Stone 0203 829 6060
- 16 Jun, 30 Jun, 14 Jul... 8.00am - 10.00am natalie@dynamicnetworking.biz Grange Hotel, Manchester Road, www.smarterbusinesslive.com
Venue Bamford Arms, Buxton Road, www.dynamicnetworking.biz Rochdale OL11 2XZ Stockport Business
Stockport SK2 6NB page Federation of Cost 15 (members free) Expo 2017
Cost 15 4 Small Businesses 22 Nov 10.00am - 4.00pm
Stockport Breakfast Club
Contact Karen Hyde 07432 656401 Networking Altrincham 12 Oct 7.15am - 9.30am Venue Edgeley Park, Hardcastle Road,
Sale - Tuesdays Fortnightly 3rd Mon - 19 Jun, 17 Jul, 18 Sep... Venue Alma Lodge Hotel, 149 Buxton Road, Edgeley, Stockport SK3 9DD
- 13 Jun, 27 Jun, 11 Jul... 8.00am - 10.00am 6.00pm - 8.00pm Stockport SK2 6EL Cost FREE (pre-registration required)
Venue Sale Golf Club, Sale Lodge, Venue altspace, Second Floor, Cost 30 (members 15) Contact Liz Sinclair 0844 887 1550
Golf Road, Sale M33 2XU 19-23 Stamford New Road, Quarterly Economic Breakfast liz@innov8-conferences.co.uk
Cost 15 Altrincham WA14 1BN 30 Jun, 29 Sep 8.00am - 10.00am The Business
Contact Janine Mitchell 07854 273916 Cost FREE Venue Elliot House, 151 Deansgate Network Manchester
#FSBConnect Macclesfield Manchester M3 3WD Business Lunch 22 Jun
Salford Quays - Wednesdays Fortnightly
3rd Tues - 20 Jun, 18 Jul, 15 Aug... Cost FREE 10.00am - 2.00pm
- 21 Jun, 5 Jul, 19 Jul... 8.00am - 10.00am Venue The Mere Golf Resort & Spa,
Venue The Beefeater, 11 The Quays, 8.00am - 10.00am Handbags & Briefcases
Venue The Legh Arms Pub Inspirational Ladies - Buffet lunch networking Chester Road, Mere,
Salford Quays M50 3SQ Knutsford WA16 6LJ
Conference Centre, London Road, 28 Jun 11.30am - 2.00pm
Cost 15 Business Lunch 19 Jul, Aug 31
Adlington, Macclesfield SK10 4NA Venue The Place at Platt Lane, Platt Lane
Contact Paula Cohen 01606 532530 Fallowfield, Manchester M14 7FZ 10.00am - 2.00pm
www.4networking.biz Cost 10 (includes breakfast) Venue The Lowry Hotel, 50 Dearmans Place,
Cost 36 (Free for Members)
Bowdon Business Club #FSBConnect Oldham and Saddleworth Chapel Wharf, Manchester M3 5LH
4th Mon - 26 Jun, 24 Jul, 28 Aug... Contact Jenny Matthews 07984 872325
Weekly every Friday Business Lunch 28 Sep, 25 Oct
info@handbagsandbriefcases.co.uk
- early networking includes full breakfast 6.00pm - 7.45pm 10.00am - 2.00pm
Venue Clough Manor, Rochdale Road, page K-Club Manchester Venue The Midland Hotel, 16 Peter St,
6.45am - 8.30am 28 Entrepreneurs networking breakfast
Venue Mercure Bowdon Hotel, Denshaw OL3 5UE Manchester M60 2DS
6 July 7.30am - 10.00am Cost 42.50
Langham Road, Bowdon WA14 2HT Cost 10 (includes refreshments)
Venue AJ Bell Stadium, Barton-Upon-Irwell, Contact Helen Bennett 0870 751 7523
Cost 10 Network Bury and Bolton Salford M30 7EY
1st Fri - Starts 1 Sep, 6 Oct, 3 Nov... helen@business-network.co.uk
Contact Members@BowdonBusinessClub.co.uk Cost 30.00
8.00am - 9.45am Trafford Business Club
Business for Breakfast Manchester Business Weekly Networking every Friday
Networking - Fortnightly Venue Ainsworth Arms, Breakfast Club
465 Bury & Bolton Road, - early networking includes breakfast
Venues Events are held at Bolton, Bury, Weekly Networking every Friday 6.30 - 8.30am
Stockport, Heaton Park, Radcliffe M26 4LJ - includes breakfast 7.00 - 8.30am Venue The Claremont Centre,
Didsbury, Littleborough, Cost 10 (includes breakfast) Venue Manchester Tennis & Racquet Club, Claremont Road, Sale M33 7DZ
Manchester City Centre, Network Media City 33 Blackfriars Road, Salford M3 7AQ Cost 5 for guests
Oldham, Stockport and Whitefield 1st Mon - 3 Jul, 4 Oct, 2 Nov... Cost Visitors free for 2 visits Contact Laura Evans 07976 894419
5.45pm - 8.00pm Contact 0161 820 1135
Cost 10 page Trafford Business
Contact www.bforb.co.uk or email Venue Orega Serviced Offices - info@manchester-bbc.co.uk 18 Expo 2017
centralservices@bforb.co.uk MediaCityUK, The Studios, Manchester Pro Business 27 June 10.00am - 4.00pm
Blue, Salford M50 2ST Two course lunch and networking
Business over Breakfast Venue The Point, Emirates Old Trafford
Cost FREE Last Weds monthly - 28 Jun, 26 Jul, 30 Aug Talbot Road, Old Trafford M16 0PX
Networking - Fridays fortnightly
LinkedIn Masterclass 12noon - 2.30pm Cost FREE (pre-registration required)
7 Apr, 21 Apr, 5 May... 7.30 - 9.00am Venue Rajdoot Tandoori, Carlton House,
Venue Per Tutti Bar & Grill, 29 Jun 9.15am - 12.30pm Contact Liz Sinclair 0844 887 1550
18 Albert Square, Manchester M2 5PR liz@innov8-conferences.co.uk
3 - 11 Liverpool Road, Venue Progress Centre, Charlton Place,
Cost 20
Manchester M3 4NW Manchester M12 6HS Trafford Park Business
Contact Steve Maz 0161 260 0011
Cost 15 Cost 30 (FSB Members only) Network
http://pro-business.co.uk/
Contact Tracy Heatley 07812 076946 Contact Simon Edmondson 07766 493428 15 Sept 8.00am - 10.30am
M62 Connections Venue Hotel Football, 99 Sir Matt Busby Way,
Cheshire Business Simon.Edmondson@fsb.org.uk PAYG Networking Wednesdays Fortnightly Manchester M16 0SZ
Expo 2017 Forward Ladies 14 Jun, 28 Jun, 12 Jul... 9.30am - 11.30am Cost FREE (only Trafford Park businesses)
18 Sep 10.00am - 4.00pm Womens Networking Power Business Venue The Coach House, Wilderspool Contact Elaine Wood 0161 912 4583
Venue The Hallmark Hotel Manchester Breakfast Club - Monthly Wood, Trafford Centre M17 8WW Elaine.Wood@trafford.gov.uk
Airport, Stanley Road, Wilmslow 5 Jul, 2 Aug, 6 Sep, 4 Oct, 1 Nov Cost 10
Warren Bruce Networking
Cheshire SK9 3LD 9.30am - 11.00am Thursdays Fortnightly Jun 22 8.00am - 10.00am
Cost FREE (pre-registration required) Venue Alberts Schloss, 27 Peter Street, 22 Jun, 6 Jul, 20 Jul... 9.30am - 11.30am Venue Warren Bruce Court, Warren Bruce
Contact Liz Sinclair 0844 887 1550 Manchester M2 5QR Venue The Sandbrook, Sandbrook Way, Road, Stretford, Manchester M17 1LB
liz@innov8-conferences.co.uk Cost 15 Rochdale, OL11 1RY Cost FREE
page Connectworking Lunch Contact 0845 6434 940 Cost 10 Contact Emma Meichan 0161 875 2230
26 The best charity lunch of the year hosted by enquiries@forwardladies.com Contact Bill Dove 07932 044 743 emma.meichan@manchestergrowth.co.uk
GM Business Connect page Greater Manchester www.m62connections.co.uk Womens 20/20
Friday 29 Sept 11.30am - 4.00pm 18 Chamber of Commerce Planning Workshops Womens networking
Venue Hotel Football, 99 Sir Matt Busby Way, Action for Business Bury with Mark Dyble, Business Growth Specialist - second Wednesday each month
Manchester M16 0SZ 3 May, 10 Oct 7.30am - 9.30am 8 Sep 9.30am - 4.30pm Apr 12, May 10, June 16, July 12
Cost 50+VAT+booking fee per person Venue Village Hotel Bury, Waterfold Venue Altrincham Town Hall, Market Street, 12.15 - 2.30pm
Business Park, Bury BL9 7BQ Altrincham WA14 1PG Venue Mercure Bowdon Hotel,
320+VAT+booking fee table of
Cost 15 (members free) Cost 195 (Early bird 125) Langham Road, Bowdon WA14 2HT
Contact Paul Mirage 07708 987518
+65 for additional colleague Cost 20 for non-members
paul@businessconnect Action for Business Manchester Contact Mark Dyble 07931 882555 Contact Catherine Sandland
publishing.co.uk 14 Jun, 25 Oct 7.30am - 9.30am mark@markdyble.com enquiries@2020network.co.uk
Dynamic Networking Venue Slater+Gordon, 58 Mosley Street
page pro-manchester
Free Business Networking Manchester M2 3HZ 24 Hot topic breakfasts, Sector lunches, Dont forget your Business Cards!
Bolton - 4th Tuesday monthly Cost 15 (members free) Economic Updates
- 27 Jun, 25 Jul, 22 Aug... 5.30pm - 7.30pm 16 Aug 7.30am - 9.30am Full listings can be found on: Please note If you plan to visit any of the above events
Venue Last Drop Village, Hospital Road, Venue Hilton Deansgate Manchester www.pro-manchester.co.uk please ensure all details are correct in advance. Whilst every
Bromley Cross, Bolton BL7 9PZ 303 Deansgate, Manchester M3 4LQ Contact Nicola McCormick 0161 817 3483 effort has been made to confirm accuracy some details may
Cost FREE Cost 15 (members free) nicola.mccormick@pro-manchester.co.uk be subject to change.
38 GM BUSINESS connect June/July 2017

places to meet
Altspace Altrincham DeVere Venues Mersey Farm Runway Visitor Park
Address 19-23 Stamford New Road, Address Cheadle House, Cheadle Royal Address Carrington Lane, Ashton On Mersey, Address Sunbank Lane, Altrincham
Altrincham WA14 1BN Business Park, Cheadle SK8 3FS Sale M33 5BL WA15 8XQ
Contact 07946 728 863 Contact 0161 492 100 Contact 0161 962 8113 Contact 0161 489 3932
Facilities Co-working office space Facilities Conference, Leisure, Restaurant Facilities Restaurant, Hotel, Free Parking Facilities Conference Room, Conference area
underneath Concorde, Restaurant,
AJ Bell Stadium Eaton Place Business Park Midland Hotel Concorde Experience and Tours,
Address 1, Stadium Way, Eccles, Address 114 Washway Road, Sale M33 7RF Address 16 Peter St, Manchester M60 2DS Meeting Rooms
Salford M30 7EY Contact 0161 905 1424 Contact 0161 236 3333
Contact 0161 786 1570
Facilities Meeting Rooms, Offices
Sams Chop House
Facilities Function Rooms, Hotel
Facilities Conference, Meeting Rooms, Events
Address Back Pool Fold (off Cross Street),
Elliot House Mr Thomass Chop House
Albert Square Chop House Manchester M2 1HN
Address 151 Deansgate, Manchester M3 3WD Address 52 Cross Street, Manchester M2 7AR
Address Memorial Hall, 14 Albert Square, Contact 0161 834 3210
Contact 0161 393 4352 Contact 0161 832 2245
Manchester M2 5PF Facilities Restaurant, Pub
Facilities Meeting Rooms, Private Dining Facilities Restaurant, Pub
Contact 0161 834 1866
Facilities Function Room, Restaurant, Pub St Anthonys Centre
Emirates Old Trafford On The 7th The Landing Address Eleventh Street, Trafford Park,
Home of LCCC - Event Space Address The Blue Tower, MediaCityUK,
Bean and Brush Art Caf Manchester M17 1JF
Address 12 Hayfield Walk, Sale M33 7XW Address Talbot Road, Manchester M16 0PX Salford Quays M50 2ST Contact 0161 848 9173
Contact 0161 973 2140 Contact 0161 282 4020 Contact 0161 686 5500 Facilities Conference Rooms
Facilities Caf, Food, Drink Facilities Conference, Meeting Rooms, Events Facilities Bar, Restaurant, Conference Room
San Carlo Fiorentina
Bizspace Atlantic Business Centre Event City Orega Offices Address Manchester Airport, Marriott Hotel,
Address Atlantic Street, Altrincham WA14 5NQ Address Phoenix Way, Manchester M41 7TB Address 3 Piccadilly Place, Manchester M1 3BN Hale Road, Hale Barns,
Contact 0161 926 3600 Contact 0161 870 9800 Cheshire WA15 8XW
Facilities Conference Rooms, Caf Facilities Conferences, Large Events 76 King Street, Manchester M2 4NH Contact 0161 904 5043
Facilities Bar & Restaurant
Bizspace Empress Business Centre Friends Meeting House Blue Tower, MediaCityUK M50 2ST
Address 380 Chester Road, Address 6 Mount Street, Manchester M2 5NS The Coffee House
Manchester M16 9EA Contact 0161 834 5797 Contact 0800 840 5509 Address Warburton House, 14 Eagle Brow,
Contact 0161 877 5579 Facilities Meeting Rooms, Conference Venue Facilities Meeting Rooms, Serviced Offices Lymm WA13 0LJ also at
Facilities Meeting Rooms, Offices 102 School Road, Sale M33 7XB
Houldsworth Mill Red House Farm Contact 01925 551797
Bossco Business Design Store Address Houldsworth Street, Reddish, Address Red House Lane, Dunham Massey, Facilities Coffee, Snacks
Address 13 Stonepail Road, Gatley SK8 4EZ Stockport SK5 6DA Altrincham WA14 5RL
Contact 0161 282 0011 Contact 0161 941 3480 The FUSE
Contact 0161 975 6000
Facilities Tea/Coffee, Web Design, Print, Facilities Restaurant, Conference Room Address Warburton Lane, Partington M31 4BU
Facilities Meeting Rooms, Conferences
Business Support Contact 0161 393 4511
Red Rooms Facilities Conferences, Meeting Rooms, Events
La Famiglia
Bowdon Rooms The Cinnamon Club Meeting rooms for hire across a
Address 12-14 Victoria Road, Hale,
Address The Firs, Bowdon, The LifeCentre
Altrincham WA15 9AD range of Bruntwood properties
Altrincham WA14 2TQ Address 235 Washway Road, Sale M33 4BP
Contact 0161 929 9626 Contact 0161 850 0770
Contact 0161 282 0011 Address Station House, Stamford New Road,
Facilities Italian Restaurant Facilities Meeting Rooms, Caf
Facilities Conferences, Boardroom, Live Music Altrincham WA14 1EP
McGregors The Lowry Hotel
Caf Gourmand Landmark House, Station Road,
Address 29 Stamford New Road, Address 50 Dearmans Place, Chapel Wharf
Address 221 Ashley Road, Hale WA15 9SZ
Altrincham WA14 1EB Cheadle Hulme, Cheshire SK8 7BS
Contact 0161 929 6050 Manchester M3 5LH
Facilities Coffee and Patisserie Shop Contact 0161 928 1487 Contact 0161 827 4000
111 Piccadilly, Manchester M1 2HY
Facilities Natural Organic Food Served Facilities Conference, Leisure, Hotel
Carrington Business Park Contact 0843 504 4753
Address Carrington Lane, Carrington, Macdonald The Mere Golf Resort & Spa
Manchester M31 4DD Manchester Hotel Address Chester Road, Mere,
Facilities Offices, Meeting Rooms
Contact 0161 776 4000 Address London road, Manchester M1 2PG Knutsford, Cheshire WA16 6LJ
Facilities Caf, Conference Rooms Contact 0344 879 9088 Contact 01565 830 155
Regus
Facilities Leisure Club, Spa, Facilities Meeting Rooms, Conferences
Meeting rooms for hire across a
Costa Coffee Conference Centre, Restaurant range of Regus properties Victoria Warehouse
Address 33-35 George Street,
Altrincham WA14 1RN Manchester Airport Address Trafford Wharf Road, Stretford,
Address Regus Express Hilton
Contact 0161 929 0382 Marriott Hotel Manchester M17 1AB
Manchester Airport, Outwood Lane,
Contact 0161 660 7000
Address Hale Road, Hale Barns, Manchester M90 4WP
Address Century House, Ashley Road, Facilities Conference, Leisure, Hotel
Cheshire WA15 8XW Contact 0161 261 1440 / 07785 253 488
Hale WA15 9SF
Contact 0161 904 0301
Contact 0161 926 9913 Facilities Business Lounge, Warren Bruce Court
Facilities Leisure Club, Spa, Meeting Rooms, Offices Address Warren Bruce Road, Stretford,
Conference Centre, Restaurant Manchester M17 1LB
Address Golden Way, Urmston,
Manchester M41 0NA Address 5300 Lakeside, Cheadle Royal Contact 0845 602 5047
Manchester Escalator Business Park, Cheadle SK8 3GP Facilities Meeting Rooms
Contact 0161 926 7707
Address 233 Deansgate, Manchester M3 4EN
Facilities Coffee, Snacks Contact 07711 556913 Address Manchester Business Park,
Facilities Coffee, Food, Meeting Roo 3000 Aviator Way,
Cresta Court Hotel Manchester M22 5TG
Address Church Street, Mercure Bowdon Hotel
Altrincham WA14 4DP Address Langham Road, Bowdon WA14 2HT Contact 0845 300 3585
Contact 0161 927 7272 Contact 0161 928 7121
Facilities Snack, Rest, Hotel, Free Parking Facilities Hotel and Leisure, Free Parking Facilities Offices, Meeting Rooms
4 COLOURS
to make a
THOUSAND
SHADES
#COLOURINGYOURFUTURE

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