SAMIR SINGH

E-mail: samir_63@rediffmail.com
Phone: +91 8224010199

An enthusiastic and high energy driven professional targeting Senior Level Assignments in:

Agri Sales & Marketing | Business Development | Channel Management

Industry Preference: Agriculture

Location Preference: Indore, Gujarat, Rajasthan, Maharashtra

Acknowledged for strengthening companies to lead in highly competitive markets and delivering innovative business
development concepts & strategies

PROFILE SUMMARY

Persuasive and influential professional offering 18 years of rich expertise in:

Sales & Marketing New Market Development P&L Management

Training & Development Strategic Planning Product Management
Channel/Distribution Management Team Building &Leadership Operational Excellence

Extensive experience in setting up new initiatives, creating strategic marketing plans & budgets, conducting market research
studies & organizing various product launches & events; delivered excellent performance while working under various roles:
Territory Sales Manager, Regional Sales Manager, Channel Manager Proven excellence in identifying & establishing strategic
alliances / tie-ups with suitable business partners, resulting in deeper market penetration to achieve profitability for
Pesticides& Seeds
Skilled at managing all aspects of product marketing including product enhancements, competitive analysis, market
forecast and product positioning; pioneered solution in establishing market and business presence for Syngenta India
Ltd. across Rajasthan, CG, MP & Maharashtra
Successfully developed existing market by improving brand image among customers & channel partners and forged
strategic partnerships with key industry leaders resulting in world-wide expansion
Defined product/channel marketing strategy, including development of channel marketing activities in accordance with
overall business goals and objectives
Effective leader with excellent motivational skills to sustain growth momentum while motivating peak individual performances
ACADEMIC DETAILS

B.Sc. (Ag. & AH) from G.B. Pant University, Pant Nagar, Uttaranchal in 1991

ORGANISATIONAL EXPERIENCE

2016 Till date: Willowood Crop Sciences Private Ltd

Business Volume Handled: INR 260 Million

Growth Path:
1998-2008 Territory Sales Manager- Syngenta India Ltd
2008-2011 Regional Sales Managers Field Crop- Syngenta India Ltd
2011- 2013 Channel Manager - MP, CG, MH, Gujarat & Rajasthan- Syngenta India Ltd
2014 2015 Regional Sales Manager - Rajasthan- Syngenta India Ltd
2015 2016 Regional Sales Manager Integrated Crop Solution - Syngenta India Ltd
2016- Till Regional Sales Manager- Willowood crop sciences

Role:
Exploring potential business avenues & managing marketing & sales operations for achieving the business targets;
initiating market development efforts and increased business growth
Allocating budget Growth Plan to support channel partner programs, identifying and nurturing key solution
(providers) for leveraging channel strategy
 Defining product/channel marketing strategy, including development of channel marketing activities in accordance
with overall business goals and objectives
Developing relationships with the distribution networks for exploring and developing new opportunities
Designing, implementing and monitoring strategically focused plans to create advantage for both the company and
business partners
Managing marketing and sales related MIS and utilizing the same for operational efficiencies and strategy
development
Conducting negotiations and settling the best deal for the company with key clients and prospective customer
Planning and implementing strategies in-line with marketing communication guidelines and policies to achieve the
assigned target, as a consultant for partner/customers
Leading business planning and performance management of channel partners, including development and execution
of joint sales plans, local area marketing, staff coaching, recruitment and hosting constructive meetings

Significant Accomplishments:
Leveraged skills in achieving business of:
o Ampligo 0 3.5 Kl
o Merit of boosting market share for Malwa from170 mio to 220 mio within a time span 2015-16
Augmented business:
Boosted market share for Malwa from 70 lakh to 2.6 Cores within a time span of 3 years.
Enhanced Field Crop business in MP CG from INR 2.6 Crore to INR 13.5 Crore within a span of 3 years
Reshaped the market of Rajasthan for CP products through execution of various strategies
Bagged Zonal Sales Performance Award in 2014 for delivering excellent results

PERSONAL DETAILS

Date of Birth: 1st May 1968

Languages Known: English & Hindi
Address: 161-G Shivalika, Kalindi Mid-Town, By-Pass Road, Indore, Madhya Pradesh