Segment Centers

Traditional Low End High End

Round Pfmn Size Pfmn Size Pfmn Size
0 5.0 15.0 2.5 17.5 7.5 12.5
1 5.7 14.3 3.0 17.0 8.4 11.6
2 6.4 13.6 3.5 16.5 9.3 10.7
3 7.1 12.9 4.0 16.0 10.2 9.8
4 7.8 12.2 4.5 15.5 11.1 8.9
5 8.5 11.5 5.0 15.0 12.0 8.0
6 9.2 10.8 5.5 14.5 12.9 7.1
7 9.9 10.1 6.0 14.0 13.8 6.2
8 10.6 9.4 6.5 13.5 14.7 5.3

Ideal Spots (Max Demand) - Traditional is same, LowEnd is lagging

Traditional Low End High End
Round Pfmn Size Pfmn Size Pfmn Size
0 5.0 15.0 1.7 18.3 8.9 11.1
1 5.7 14.3 2.2 17.8 9.8 10.2
2 6.4 13.6 2.7 17.3 10.7 9.3
3 7.1 12.9 3.2 16.8 11.6 8.4
4 7.8 12.2 3.7 16.3 12.5 7.5
5 8.5 11.5 4.2 15.8 13.4 6.6
6 9.2 10.8 4.7 15.3 14.3 5.7
7 9.9 10.1 5.2 14.8 15.2 4.8
8 10.6 9.4 5.7 14.3 16.1 3.9
 Performance Size
Pfmn Size Pfmn Size
8.0 17.0 3.0 12.0
9.0 16.3 3.7 11.0
10.0 15.6 4.4 10.0
11.0 14.9 5.1 9.0
12.0 14.2 5.8 8.0
13.0 13.5 6.5 7.0
14.0 12.8 7.2 6.0
15.0 12.1 7.9 5.0
16.0 11.4 8.6 4.0

Performance Size
Pfmn Size Pfmn Size
9.4 16.0 4.0 10.6
10.4 15.3 4.7 9.6
11.4 14.6 5.4 8.6
12.4 13.9 6.1 7.6
13.4 13.2 6.8 6.6
14.4 12.5 7.5 5.6
15.4 11.8 8.2 4.6
16.4 11.1 8.9 3.6
17.4 10.4 9.6 2.6
Buying Criteria
S.No. Paramter Current Level of ABLE Ideal Level
1 Age 3.1 - will move to 4.1 2
2 Price 28 19.5-29.5
3 Position 5.5, 14.5 5.7, 14.3
4 MTBF 17500 14000-19000
5 Awareness 55% ($1000) 100%
6 Accessibility 54% ($1000) 100%

Demand Forecast

Traditional Industry
Unit Demand 7387
Next Year Growth
Rate 9.2%
Next Year Industry
Unit Demand 8066.604

Share as per
empirical data-Able 1048.65852

Units Sold last year 999

Inventory 189
Demand as per trad
rate 1090.908

Required Production 901.908

Importance %
47%
23%
21%
9%