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Lean Startup Analyst Application Perspective
A Minimum Viable Product (MVP) helps entrepreneurs start the process of learning as quickly as possible. It is
not necessarily the smallest product imaginable, though; it is simply the fastest way to get through the Build-
Measure-Learn feedback loop with a minimum amount of effort. The goals of the MVP is to begin the process of
learning, not end it. Unlike a prototype or concept test, an MVP is designed not just to answer product design or
technical questions. Its goal is to test fundamental business hypothesizes. (Eric Ries, 2011: 93-94)
C: Coherence
B: MVP Loop Production on between Mobile D: Talk about User E: Learning Validity
A: Method Equivalent
Mobile Application Apps and User Apps Experiences Mobile Apps by User
Experiences
1. The Steps = create Need to Fastest Minimum C1: Devices Qualifies World Wide Experience [Standard]
Operation
order not chaos A B C D IOS
Ground Deeper
2. Q&A= test a vision Core component of Lean Startup Creator A X Android
[Specific]
3. Function = just do it B X X X
approach Build Measure Learn Devices Validity
[Coherence] [Accuracy] [Validity]
C X
MVP Download
C2: User Qualifies
Validity
Downloader
Learner
Apps User
Experiences
***C1+C2 = Outcome