Semester I

Temporary Course Internal External Total

Course Course Title Credits
Code Marks Marks Marks
Code

Organizational
T2573 020441101 2 60 40 100
Behaviour

T2216 020441102 Business Statistics 2 60 40 100

T2220 020441103 Operations Research 2 60 40 100

Managerial
T6075 020441104 2 60 40 100
Economics

Essentials of
T2114 020441105 Marketing 2 60 40 100
Management

Introduction to
T2184 020441106 Operations 2 60 40 100
Management

Human Resource
T2572 020441107 2 60 40 100
Management

Contemporary
T2555 020441108 2 100 - 100
Practices in Business

T2003 020441109 Financial Accounting 2 60 40 100

Legal Aspects of
T1140 020441110 2 60 40 100
Business

T3152 020441111 Advanced Excel 1 50 - 50

Business
T2239 020441112 2 100 - 100
Communication

Business
T2238 020441113 2 100 - 100
Environment

Basics of Financial
T2769 020441114 2 60 40 100
Management

Research
T2225 020441115 2 100 - 100
Methodology

Total 29 1050 400 1450

 Sub Committee for Curriculum Development
Marketing Specialization
Course Name: Essentials of Marketing Management

Number of Credits: 2

Course Code MM P 002

Course Range 500-599,

Level - 4

Learning Objective(s): At the end of the course the student will be able to:

1. Apply the fundamental concepts of marketing to the industry.

2. Examine Marketing perspectives essential for all managers today
3. Analyse the marketing strategies of companies.
4. Experiment with out of the box thinking which will help them to develop innovative marketing
strategies.
Pedagogy:

1. Lectures/ Interactive sessions/Visiting Faculty

2. Simulations
3. Case Studies.
4. Presentations
5. Industry / Field Visits.
6. Assignments.
7. Projects.
8. Workshops.

Pre-learning:

Course Outline

S.No Topic Hours

1 Understanding Fundamentals of Marketing : 4
Definition and evolution of marketing, Scope of marketing:
Company orientations; Fundamental marketing concepts,
needs, wants, demand, target market, value & satisfaction,
relationships & networks, marketing mix, marketing
channels, supply chain, competition, PESTEL factors.
2 Customer Value, Satisfaction and Loyalty. 3
Concept of value, Customer value proposition, Total
customer satisfaction, Monitoring satisfaction, product and
 service quality, customer profitability, measuring customer
lifetime value, attracting and retaining customers, Loyalty.
3 Marketing Process- 1
Steps in marketing process
Goal setting
Criterion for planning the process
Analysis of current situation
4 Analyzing Consumer Markets; Cultural, Social, Personal 4
factors; Psychological processes: Motivation, Perception,
Learning and Memory; Five Stage Buying Decision Process
Model; decision making based on level of involvement and
brand differentiation; Methods of profiling buying decision
process
Analyzing Business Markets; Organisational buying,
business buying process, stages in buying process, B to B
customer relations
5 Adapting marketing to changing scenario: 4
How business practices are changing.
Pure click versus brick and click companies.
Digitalization & connectivity.
Disintermediation and reinter mediation.
Customization and customerisation.
Concept of value.
Websites, online ads and promotion, internet
domains, CRM
6 Market segmentation, Targeting and Positioning. 4
Market Segmentation, Segmenting the Market,
Benefits / Purpose and Limitations of Market
Segmentations, Market Segmentation Procedure,
Basis for Consumer/Industrial Market
Segmentation.
Market Targeting Introduction, Procedure
Product Positioning - Introduction, Objectives,
Usefulness, Differentiating the Product, Product
Positioning Strategy
7 Marketing - Mix Decisions (Product, Promotions and 4
distribution)
Product-Mix, Branding and Packaging
Decisions, Product Life cycle - Stages and
Strategies for Different Stages of PLC.
Promotion: Promotion-mix, Advertising, Sales
Promotion, Personal Selling, Publicity and
Public Relations.
Channels of Distribution for Consumer/
Industrial Products, Factors Affecting Channel
Distribution
8 Marketing - Mix Decisions (Pricing ) 4
Pricing Decisions, Pricing Objectives, Policies
Methods of Setting Price, Pricing Strategies
9 Contemporary issues in Marketing: 2
 Select any one topic from the ones recommended:
i). Green Marketing
ii).Hospital & Health care Marketing (Why healthcare
marketing, Role of marketing in the Healthcare sector
Collaborative approach to patient care.)
iii). Digital Marketing
iv). E-marketing
v) CSR and Rural Marketing
Books Recommended

1. Kotler / Koshy / Keller / Jha [ 2009 ] Marketing Management A South Asian Perspective, 13th
Ed. Pearson Education ( Reference Book)
2. Kotler Philip [ 2005 ] Marketing Management Analysis Planning and Implementation and
Control , 11th Ed. Pearson Education
3. Kotler Philip / Armstrong Gray [ 2006 ] Principles of Marketing - 11th Ed. Pearson Education .
4. CZINKOTA/Kotabe/Mercer [1997] Marketing management Blackwell Busines.
5. Boyd/Walker/Larreche [1995] Marketing management -2nd Ed.- Irwin Pub.
6. Etzel/Walker/Stanton [2004] Marketing 13th Ed.-TMH
7. Fundamentals Of Marketing (Mc Graw Hill) , Stanton William J
8. Marketing Management: Planning, Implementation And Control, Ramaswamy V.S. And
Namakumari S
9. Strategic Marketing Management Text And Cases;Rangan,V.K Icfai Press 2007 2 Ed.
10. Marketing Research By Day Kumar Wiley Publication 2007 7th Ed

Suggested Evaluation Methods:

Class test.
Group project/ Industry project.
Presentations.
Assignments.
Class Participation.
 Sub Committee for Curriculum Development
Operations Management Specialization
Format to submit syllabus
Course Name: Introduction to Operations Management

(UG/PG): PG

Number of Credits: 2

Code: OMP23

Level: 4

Learning Objective(s):

1. To familiarize the basic concepts in Operations Management and its relevance in

present business environment.
2. To discuss various issues related to location, layout, line balancing etc.
3. To analyze the different models of inventory management.
4. To study the basic concepts of quality management.

Pedagogy:

Lectures supported by examples, case studies

Assignments on various Operations concept in Various organizations

Pre-learning:

None

Course Outline
Sr. No. Topic Hours
Concept of manufacturing and operations management, engineering,
productivity, efficiency, utilization, difference between product and
1 3.5
service, interrelationship between productivity, profitability and
materials
Locating production and service facilities: importance of location, 2.5
2
factors affecting the decision of selecting a location
Layout planning: Layout concept, development of a process layout, 3.5
3 product layout, factors affecting layout selection, new trends in
manufacturing layouts, process selection and break-even analysis
Introduction to line balancing, cycle time, determination of work 3.5
4 station efficiency, sensitivity analysis
Introduction to work study, method study and work measurement, 4.0
techniques of establishing standard time for an operation, application
5 of a standard time, concept of an average worker, allowance, rating
factor in calculation of a standard time, machine/man hour
calculation, Learning curve, value analysis, value engineering
Material Handling: As a necessary evil, indicators of poor 3.0
6 material handling, principles of a good material handling
system, material handling equipment
Purchase and Procurement activities, principles, procedures 2.5
7 and practices: 5Rs of purchasing, price determination, price
forecasting
Inventory Management definition of inventory, purpose of 3.5
8 inventory, types of inventory, inventory costs, Inventory
Management, ABC Analysis
Concept of quality control, design quality vs. manufactured 4
quality, SQC techniques, sampling techniques, sampling plans,
9 Ishikawa diagram, SQC charts, chance and assignable causes, X-
r charts, P charts, np charts, c-charts, sampling errors, Quality
Management: ISO9000-2000, 14001,QS/TS9000, TQM
Total Hours 30

Books Recommended

1. Operations Management for Competitive Advantage by Chase, Jacobs & Aquilano, Tata
McGraw Hill.
2. Operations Management by Roberta Russell & Bernard Taylor, Prentice Hall India, 4th
Edition
3. Principles of Operations Management by Heizer Jay & Render Barry, Prentice Hall.
4. Operations Management Theory and Practice B.Mahadevan, Pearson
5. Operations Management: Strategy and Analysis by Krajewski Lee J. & Ritzman Larry P,
Pearson Education Asia / 2002

Suggested Evaluation Methods:

Class Assignments
Involvement in class activities
Examination
 Sub Committee for Curriculum Development
QS &A Specialization
Course Name: Business Statistics

(UG/PG): PG

Number of Credits: 2

Course No. QS&A P 3

Level: 4

Learning Objective(s):

1. To enable students to present, analyze and interpret data.

2. To enable students to use concepts of probability in business situations.
3. To enable students to make inferences from samples drawn from large datasets.
4. To enable students to apply univariate and multivariate statistical techniques.

Pedagogy:

1. Classroom lectures and laboratory sessions

Pre-learning: Foundation course in Statistics

Course outline:
Sr. No. Topic Hours

The need for statistics and probability theory. Basic descriptive statistics.

Populations and samples the need for inference tools. Mean, variance
1 3
and standard deviation for populations and samples. Measures of location
and dispersion. Graphical depictions of data. Frequency graphs,
histograms, scatter-plots. Using software to explore data.

The correlation coefficient. The normal distribution, Standard scores.

2 Bivariate data. Interpretation of the Pearson correlation coefficient. The 3

ubiquity of the normal distribution. z-scores and their use. Chebyshev's
theorem and it's comparison with the normal distribution.

Introduction to linear regression.

3 2
Fitting a linear model to data. Interpretation of the regression
coefficients.

Introduction to multiple regression models.

4 3
Using statistical software to build regression models. The principle of
parsimony and the need for probability theory.

Probability theory. Basic definitions and basic probability models.

Basic ideas of probability theory. Rules for calculating probabilities.

5 3
Mutually exclusive and independent events. Joint, marginal and
conditional probabilities. Baye's theorem. The binomial distribution.
Probabilities for the normal distribution.

Sampling theory. Parameters and statistics. The sampling distribution.

6 2
The Central Limit Theorem. Probabilities for the sampling distribution.

Estimation: point and interval.

7 2
Confidence intervals and their use.

The hypothesis testing framework. t-tests

8 Type I and Type II errors. Power of a test. Hypothesis testing using the 4
normal distribution. The t-distribution. One sample, paired and
independent samples t-tests. Lab session with software.

ANOVA

9 The need for a new technique to compare means of multiple groups. The 4
omnibus hypothesis and post-hoc tests. The ANOVA table. ANOVA using
software.

Non-parametric tests. Chi-square tests.

10 4
Cross tabulations. The need for non-parametric tests. Wilcoxon and
Mann-Whitney tests. Lab session with software.
Books Recommended

1. Anderson, Sweeney and Williams, Statistics for Business and Economics, Cengage
Learning, 2001(11e)
2. Levin and Rubin, Statistics for Management, Prentice-Hall, 2007

Suggested Evaluation Methods: Written tests & evaluation using statistical software
 Sub Committee for Curriculum Development
QS &A Specialization
Course Name: Operations Research

(UG/PG): PG

Number of Credits: 2

Course No. QS&A P 7

Level: 4

Learning Objective(s):

1. To enable learners to comprehend the evolution of Operation research

and its significances in businesses
2. To enable learners to formulate decision making models encountered
in businesses
3. To enable learners to analyze business problems using the power of
well- known operational research tools and techniques

Pedagogy:

1. Lectures
2. Cases
3. Demonstration using software

Pre-learning:

Mathematics (Level 1); Statistics (Level 3)

Course Outline
 S.No. Topic Hours
1 Introduction to OR 2
Historical Perspective,
Definition of OR,
Phases in OR intervention and application in
business
2 Linear Programming: 8
Mathematical Formulation and Assumptions,
Graphical solution, Special cases
Simplex Method
Sensitivity, duality and post- optimality analysis.
Applications.
3 Transport, Transshipment and Assignment Problems: 4
Formulation as special case of LP,
Initial Feasible Solution,
Optimal Solutions,
Applications.
4 Decision Theory: 4
Under risk and Uncertainty,
Decision Tree
Marginal Analysis
5 Queuing Theory : 4
Introduction,
Role of Exponential and Poisson Distribution,
Characteristics of a waiting line,
Single Server,
Optimization of Service Capacity
6 Simulation Model 2
Introduction,
Random numbers and Monte-Carlo Simulation,
Applications.
CPM and PERT Analysis 2
Introduction,
Network Analysis,
7
Critical Path Analysis,
Activity Float, PERT Analysis, crashing ,Cost
Optimization
Forecasting Techniques 4
Exponential Smoothing
8
Moving Average
Decomposition of Time Series Data
30

Books Recommended
 1. Anderson, D. R., Sweeney, D. J., & Williams, T. A. (2001). Quantitative methods
for business. South-Western College Pub.
2. Taha, H. A. (1995). Operations research: an introduction. Prentice Hall
3. Sharma, J K. Operations Research (3 Edition) : Theory And Applications

Suggested Evaluation Methods:

Quiz/ test 20
Assignment 20
Project/ Presentation 20
External Examination 40
 Sub Committee for Curriculum Development
QS& A Specialization
Course Name: Research Methodology

(UG/PG): PG

Number of Credits: 02

Course No. QS&A P 12

Level: 04

Learning Objective(s):

1. To enable students comprehend research issues

2. To enable students to identify research questions and formulate research
hypothesis
3. To equip students with various techniques of research design and data
collection
4. To enable students to synthesize qualitative and quantitative data crunching
techniques
Pedagogy:

1. Cases
2. Live Projects
Pre-learning:

Basic Statistics

Course Outline
S.No. Topic Hours
01 Introduction to Research
Types of research 04
Research Process
02 Literature Review
Traditional Literature review
Systematic Literature Review
04
Critical Literature review
Grouping variables through Literature review
Primary and Secondary data and exploration
03 Theoretical Framework and Hypothesis Formulation
Direct Linkage Model
Indirect Linkage Model
Control Variable Treatment
Moderating Variables
06
Mediating Variables
Intervening Variables
Cofounding Variables
Exogenous and Endogenous variables
Formulation of Hypothesis and Research questions
04 Research Design
Types of Research design
Instrument design, Scale formation
Sampling Design 06
Data Collection methods
Reliability test of Instrument
Validity test of Test of Data
05 Data Analysis &Interpretation
Descriptive Analysis
Normality tests
06
Outlier tests
Data Reduction
Hypothesis testing
06 Referencing
APA format
Harvard Style 02
IEEE format
MLA format
07 Report Writing 01
08 Ethical Practices in Research
Plagiarism
01
Introduction to plagiarism software
Legal, Governmental and other norms
Total
30
Books Recommended

1. Adler, Stier and Clark, How its done: An Invitation to Social Research
2. Becker, Writing for Social Sciences: How to start and finish your thesis, book,
or article
3. Cooper, Schindler , Social Sciences Research Methods:
4. Salkind, Exploring research

Suggested Evaluation Methods:

Projects and written exams

 Sub Committee for Curriculum Development
General Management Stream
Format to submit syllabus
Course Name: Business Environment

UG/PG): PG

Course Code : GM P -3

Number of Credits: 2

Level: 3/4/5

Learning Objective(s):

On completion of this course, students will be able to :

1. Enhance their understanding of Indian economic reality, government

policies, problems and solutions.
2. Widen their' intellectual horizons through understanding the domestic and
global economic and non-economic factors, and their impact on business.
3. To comprehend the economic and non-economic factors in different
sectors of Indian Economy.

Pedagogy:

1. Class Discussions
2. Case Study/ Games
3. Research based Presentations

Pre-learning:

Knowledge of Micro (Managerial Economics) and Macro Economics.

Course Outline
 S.No. Topic Hours
Introduction to Business Environment: Internal and External
1. 4
Environment (PESTLE) and Current Affairs Analysis
Features of Indian economy: Agriculture and
2. 4
Five Year Plans: Achievements and failures
Fiscal Policy: Public revenues, public expenditure, deficit/
surplus, public debt, development activities financed by public
3. 3
expenditure, FRBM, An evaluation of recent fiscal policy of Government of
India Highlights of Budget.
RBIs Monetary Policy: Instruments, Objectives of monetary and credit
4. 2
policy, Recent trends
Industrial Policies: A brief review of industrial policies, BoP crisis, and
5. Industrial policy of 1991: Liberalization, Privatization, Globalization, and 4
recent developments.
Trade Policy Magnitude and direction of Indian International trade,
6. 3
bilateral and multilateral trade agreements, EXIM Policy, WTO.
Foreign Exchange Market: Exchange rates & RBI intervention, forex
7. 2
reserves, BoP, Convertibility, FDI-FII.
Sectoral Analysis: Automobile Industry, IT, Ites Industry,
Pharmaceuticals Industry, Power Generation and Distribution
8. 4
Steel Industry, Retail Sector, Telecom sector, Banking Sector, BASEL,
Aviation Industry, Tourism, and Hospitality Industry.
Business in Other Economies: Economic Transition- Stagflation, US
sub-prime crisis, European Debt crisis, Japanese liquidity trap, the Great
9. 4
Depression, South East Asian currency crisis, German unification, Birth of
Euro.
Total (hours) 30

Books Recommended:

Dutt and Sundaram, Indian Economy, S. Chand, New Delhi, 2007.

K.Aswathappa, Essentials of Business Environment, 9/e Himalaya, 2007.

Justin Paul: Business Environment, 1e 2006, Tata MH

Misra and Puri: Indian Economy,, Himalaya, 2007.

Francis Cherunilam: Business Environment: Text and Cases, 17/e, Himalaya, 2007.

Recent Economic Survey Report of Government of India.

RBI Bulletins, Business Newspapers and articles in Journals and Magazines.

Suggested Evaluation Methods:

Written Assignments, Research Projects, Presentations, Quiz, Class Tests.

 Sub Committee for Curriculum Development
General Management Stream
format to submit syllabus
Course Name: Business Communication

(UG/PG): PG

Course Code : GM P -4

Number of Credits: 2

Level: 4

Learning Objective(s):

At the end of this course, students will be able to :

1. Understand the meaning and importance of communication in current globalized

scenario.
2. Communicate effectively in a professional environment.
3. Overcome communication barriers by using tools and methods of effective
communication.
4. Effectively use latest communication technologies.

Pedagogy:

1. Class room lectures

2. Interactive Discussions
3. Case lets
4. Practice Group Discussions, Presentations, etc
5. Games and Activities
6. Audio and Video Sessions

Pre-learning:

Basic comprehension of English language.

Course Outline
 S.No. Topic Hours

1 Introduction - Meaning, process, types, modes, channels and importance 2

2 Barriers of Communication and its consequences 1
Planning & Structuring Communication - setting goals, understanding
3 audience, knowing context, deciding mode and structure of communication 2

4 Body Language 2
5 Presentation Skills and use of audio-visual tools 2

6 Voice Culture - Pitch, tone, pace, volume, etc 1

Technology in communication - video conferences, telephonic conversations,
7 skype, etc 1

8 Public Speaking 1

9 3 C's of Communication - Clear, concise and correct 1

Captivating Audience-Making communication interesting by Analogies,
10 Surprises, Credible sources, Use of Story, Emotions & Humor etc 2

11 Interpersonal Communication 2
12 Meetings & Discussions 2
13 Effective Listening Skills 1

14 Efficient Email and Letter writing 2

15 Report Writing 2

16 Essay Writing 2

17 Proposal Writing 1
18 Getting Feedback and asking questions 1

19 Cross Cultural Sensitivity and Diversity Communication 2

Books Recommended

Business Communication by Shirley Taylor

Basic Business Communication by Lesikar Flatley
Body Language by Julius Fast
Basic Business Communication by Scott Ober
How to Speak Without Fear by Natalie Rogers

Suggested Evaluation Methods:

Class Tests
Group Discussions
Extempore and Presentations
Assignments and Projects
 Sub Committee for Curriculum Development
Economics
COURSE NAME: Managerial Economics

(UG/PG) PG Course code ECP038

Number of Credits: 2 Credits

Level: 3

Learning Objectives:

1. Will enable the student to apply economic principles in managerial decision problems
using economic reasoning.
2. It will help students to discover how firms attempt to reach optimal managerial
decisions in the face of constraints.
3. Will enable the student to understand and interpret business situations and
environment, using a quantitative and analytical approach.

Pedagogy:

The topics would be discussed by the instructor theoretically using examples. Learning by doing
would be encouraged in the investigation of problems, wherein students would be working on
simple, practical assignments that try to corroborate the classroom discussions.

Pre learning: Basic algebra, calculus, co-ordinate geometry and basic statistics (pre-induction
module)

Sl.No. Topic Hours

1 Introduction to Managerial Economics: 2
Economics of Effective management identify goals and contraints nature and
importance of profits- economic vs accounting profits- The Role of Profits- The
Five Forces Framework and Industry Profitability
2 Demand-Supply Analysis: 6
Demand-Demand Shifters-Income -Prices of Related Goods -Advertising and
Consumer Tastes-Consumer Expectations-Other Factors-The Demand Function
-Consumer Surplus
Elasticity of demand: price, cross, income
Supply-Supply Shifters-Input Prices -Number of The Supply Function -Producer
Surplus
Market Equilibrium: Price Restrictions and Market Equilibrium-Price Ceilings-
Price Floors
Changes in Demand-Changes in Supply-Simultaneous Shifts in Supply and
Demand
3 Consumer Behaviour: 6
 The preference ordering -- The feasible set -- The consumption decision --
Indifference curve analysis- consumers equilibrium- Comparative Statics-Price
Changes and Consumer Behavior-Income Changes and Consumer Behavior-
Substitution and Income Effects
4 The Production Process and Cost and Revenue: 8
The Production Function: Short-Run versus Long-Run Decisions
Measures of Productivity: Total Product-Average Product-Marginal Product -
The Role of the Manager in the Production Process-Produce on the Production
Function-Use the Right Level of Inputs-Isoquants-Isocosts
Cost Minimization-Optimal Input Substitution-The Cost Function-Short-Run
Costs -Average and Marginal Costs-Relations among Costs-Fixed and Sunk
Costs- -Long-Run Costs-Economies of Scale
Economic Costs versus Accounting Costs-Economies of Scope
Concepts of TR, AR and MR
5 Market Behaviour: 8
Types of Markets- perfect competition, monopoly, monopolistic competition,
oligopoly
Organisation of firm: Methods of Procuring Inputs,Transaction Costs,
Optimal Input Procurement-Spot Exchange-Contracts-Vertical Integration
Managerial Compensation and the principalagent Problem -Forces that
discipline Managers-Incentive Contracts-External Incentives-Reputation-
Takeovers
The ManagerWorker PrincipalAgent Problem-Solutions to the Manager
Worker PrincipalAgent Problem, Profit Sharing-Revenue Sharing- Piece
Rate,Time Clocks and Spot Checks
Nature of Industry: Market Structure-Firm Size-Industry Concentration-
Measures of Industry Concentration-Limitations of Concentration Measures
Potential for Entry-Conduct-Pricing Behavior
Integration and Merger Activity-Vertical Integration-Horizontal Integration-
Conglomerate Mergers (concepts)
Research and Development, Advertising
Performance-Profits
The StructureConductPerformance Paradigm
Pricing strategies for firms with market powers: Market Power and its sources,
conjectural variations, Basic Pricing Strategies

Books Recommended

1. D. Salvatore: Managerial Economics

2. G. Mankiw: Principles of Economics
3. Karl E. Case, Ray C Fair & Sharon Oster: Principles of Economics
4. Baye M.R, Managerial Economics and Business Strategy

Suggested Evaluation Methods:

As per SIU Exam Rule book: Page-20, Exam Rule 5:5.1(a)(III).

 Sub Committee for Curriculum Development
Banking & Finance Specialization

Course : FP33

Course Name: Basics of Financial Management

Number of Credits: 2

Level:3

Course Code: T2769

Learning Objective(s)
The students will be able to:
1. Develop an analytical/practical approach to corporate finance decision
making
2. Apply & analyse the concepts in real life situations.
3. Evaluate various theories related to different concepts.

Pedagogy:
1. Classroom sessions
2. Lectures
3. Cases
4. Newspaper clippings, articles, research papers

Pre-learning:
Course Outline

Session Topic Hours

1 Financial Environment of Business 4
a. Capital Markets (Overview of different markets Equity(Primary
and Secondary), Debt, Derivatives, Foreign exchange, other asset
classes)
b. Overview of financial Institutions
c. Regulatory framework

2 Introduction to Financial Management 3

a. Objectives and Functions

3 Investment Decisions
a. Time Value of Money 8
b. Valuation of Stocks and Bonds 4
c. Capital Budgeting and Analysis 7
4 Analysis of the firm 4

30

Books Recommended
Stephen A. Ross, Randolph W. Westerfield, Jeffrey Jaffe (2010), Corporate Finance,
McGraw-Hill
Stephen A. Ross, Randolph W.Westerfield, Jeffrey Jaffe & Ram kumar Kakani, (2009)
Corporate Finance, McGraw-Hill
Aswath Damodaran, Corporate Finance: Theory and Practice, John Wiley and Sons
Richard A. Brealey, Stewart C. Myers, Franklin Allen, Principles of Corporate Finance, 11/e
McGraw-Hill, Latest Edition
Richard Brealey, Stewart Myers, Franklin Allen, Pitabas Mohanty, (2012) Principles of
Corporate Finance, Mc Graw-Hill

Suggested Evaluation Methods:

Quiz
Class Test
Case Analysis
Assignments
Problem sets
Project
Exam
 Sub Committee for Curriculum Development
IT Systems for Management Specialization
Format to submit syllabus
Course Name: Advanced Excel

(UG/PG): PG

Number of Credits: 1

Level: 3

Learning Objective(s):

To make the student competent enough to use excel applications for data
analysis and interpretation.
To help the student to understand excel applications with respect to financial
functions.

Pedagogy:

Lecture

Discussion

Case Study

Pre-learning:

Course Outline
 S.No. Topic Hours
1. Using Excel for statistical Data Analysis
1 1
2. Sensitivity Analysis ( Quantitative & Qualitative)
2 1
3. Multipage Budget (Modeling & Simulation)
3 2
4. Data Mining using Pivot Tables
4 1
5. NPV & IRR Evaluating Capital Investments
5 2
6. Unconventional Financial X NPV & X IRR
6 2
7. Amortisation Tables
7 3
8. Accounting Depreciation Functions
8 3

Books Recommended

Next Generation Excel ; Modelling in Excel for Analysts &MBAS

-Isaac Yottliel WILES
Excel Data Analysis Modeling & Simulation Hector Yuerrero
M S Excel 2010: Data Analysis & Business Modeling Wayne Winstion

Suggested Evaluation Methods:

Assignment

Written Test

Presentation
 Sub Committee for Curriculum Development
Human Resource Specialization
Course Name: Organizational Behaviour HR P1

(UG/PG):__P.G.

Number of Credits:_2

Level: 4

Learning Objective(s):

1. To help the students describehow organizational behavior affects the

performance and effectiveness.
2. To understand the dynamics of individual and group behavior in organizations
3. To have a basic frame work of predicting individual and group behaviour in
organizations
4. To enable students to use organizational behavior theories and methods to
achieve better interpersonal relationships and manage people effectively.

Pedagogy:

9. Lectures
10. Class discussions
11. Case studies
12. Presentations

Pre-learning: Nil

Course Outline
S.No. Topic Hours
1 Introduction to OB 1.15 hr
Definition of OB, Growth of OB, Challenges and Opportunities for OB, Models
of OB
Basic Human Processes

2 Perception, Definition Perception Process; Organizational Applications; 2.30hr

Impression Management
3 Learning- Definition; Theories; Principles of Adult Learning; Applications in 1.15 hr
Organizations
4 Personality- Definition; Theories; Big 5 Model; NBTI; Eriksons 8 stages of 5 hrs
Psycho- physical development
5 Emotions and Stress- Nature of Emotions; Nature of Stress; Stressors; Stress 2.30
Management hrs
The Individual in the Organization
6 Motivation- Theories-Early and Contemporary Approaches; Applications at 1.15
work hrs
7 Attitudes- Nature and types- job satisfaction, job involvement, organizational 1.15
commitment, types of organizational commitment hrs
Group Dynamics and Team Managment
8 Foundations of group behaviour- Nature of groups, stages of group 3hrs
development, group structure- roles, norms, status; group decision making
Types of teams- Creating high performance teams
9 Leadership- Nature and Theories- contemporary leadership roles 3hrs
10 Power and Politics- Definition and basis of organizational policitics 1.15
hrs
11 Art of Conflict Management- Definition of conflict; conflict process; causes of 3hrs
conflict; Managing organizational conflict
12 Understanding Organizational culture and climate 1.15
Definition, hrs
Impact of work culture on behavior and productivity
How culture is formed in organizations
13 Managing Change- Nature of planned change, Resistance to Change, Lewin 2.30hrs
and Kotters model of planned change
TOTAL 30 HRS
Books Recommended

1. .Greenberg.J and .Baron.R Behaviour in Organizations ,8thedition,

2. Robbins, S.(1991) Organisational Behaviour: Concepts, Controversies and Applications. 13th

ed. New Jersey: Prentice Hall

3. Aswathappa.K (2012) Organizational behavior: Text, Cases and Games.10th ed Himalaya

Publishing House

4. Robbins, S. P., & Judge, T. A. (2008). Essentials of organizational behavior (9th ed.). Upper
Saddle River, NJ: Pearson Prentice Hall.

5. Kinicki, A. & Kreitner, R. (2006) Organizational Behavior: key concepts,skills, & best practices.
2nd edition. McGraw Hill.
6. Luthans, F. (2005) Organisational behaviour. 10thed. McGraw Hill

7. Nelson, D. & Quick, J.(2006) Organizational Behavior: Foundations ,Realities & Challenges. 5th
ed. Thomson South-Western
8. Newstrom, J. & Davis, K.(1989) Organizational behavior: readings and exercises. 8 th ed. New
York: McGraw Hill.

9. Pareek Udai, (2004)Understanding Organisational Behaviour, 1st ed, Oxford University

Press,
10. Parikh.M and Gupta.R(2010) Organizational Behaviour. New Delhi: Tata McGraw Hill
11. Schermerhorn, J., Hunt, J. & Osborn, R.(1988) Managing Organizationalbehavior. 3rd ed. New
York: Wiley.

Suggested Evaluation Methods:

Class Test,Presentation,Assignments
 Sub Committee for Curriculum Development

Human Resource Management Specialization

Course Name: Human Resource Management HR P2

(UG/PG):PG

Number of Credits: 2

Level:3

Learning Objective(s):

1. Define the basic concepts, functions, scope & techniques used in HRM.
2. Analyze the various contemporary issues in current scenario.
3. Apply & demonstrate the HR skills of manager towards employees.
4. Interpret various HR policies.

Pedagogy:

1. Lectures
2. Case Study
3. Presentations
4. Role Play
5. Group Activities

Course Outline
S.No. Topic Hours
Unit -1 Introduction Human Resource Management
Introduction and importance
Evolution of HRM
Difference between Personnel Management & HRM
1 5
Role of HR Manager
Duties, Responsibilities & Challenges of HR managers
Evaluating various HR functions
Basic Model of HR-
Unit 2 Manpower Planning
Objectives of Manpower Planning
Estimating Manpower requirements
2 Recruitment & selection 5
Succession Planning
Career Planning
Downsizing & Restructuring
Unit 3 Job Analysis, Job Evaluation & Job Design
Job description & Job specification
3 2
Job Evaluation- Meaning, Methods
Job Design- Job Enlargement, Job Enrichment, Job Rotation
Unit 4 Recruitment & Selection
Recruitment,
4 Sources of Recruitment 4
Selection Process
Methods of Selection
Unit 5 Induction
Introduction to Induction
Requisites of an effective induction Programme
5 2
Importance of Induction
Steps in Induction
Problems and issues in Induction
Unit 6 Training & Development
Objective of Training,Training Need Analysis
6 2
Methods of Training
Training Evaluation
Unit 7 Compensation Management
Definition and importance
7 2
How to decide on the compensation for a profile
Various components in compensation
Unit 8 Performance Management
Definition and importance of performance and potential appraisal
8 Methods of Performance Appraisal 4
Barriers to effective performance appraisal
Various bias factors affecting performance appraisal
Unit 9 Employee relations
Concept of employee relations
9 Importance of maintaining harmonious relations, 4
Introduction to disputes
Books Recommended

1. Human Resource Management, Aswathappa, K, Tata McGraw Hill

2. Fundamentals of HRM , Stephen Robbins ,Prentice Hall
3. Human resources Management, Dessler, Gary, Prentice Hall, India
4. Human Resource Management, Uday Kumar Haldar, Juthika Sarkar, Oxford
5. Human resource Management, VSP Rao, Excel Books
6. HRM ,Snell Bohlander Vohra, Cengage Publicaiton

Suggested Evaluation Methods:

1. Test
2. Case Presentations
3. Role Plays
4. Projects
 Sub Committee for Curriculum Development

General Management Stream

Format to submit syllabus

Course Name: Contemporary Practices in Business

PG

Course Code : GM P -8

Number of Credits: 2

Level: 3

Learning Objective(s):

On successful completion of the course students will be able to:

To understand the basic concepts, functions & scope of Business Organization Business
Practices

1. To understand the various aspects related to growth of Key Sectors In Business

2. To find out the Socio- Economic Trends in Business
3. To understand the business situations

Pedagogy:

75% Teaching Theory Through Interactive Classes, PPTs, Role Plays, Group/
Individual Presentations
25% Teaching through Case Studies (Sector Specific) and Management Games

Pre-learning: NIL
Course Outline

S.No. Topic Hours

I Socio- Economic Trends 5

Pre 1991 and Post 1991 through 2008

(till new government is formed and it's impact on the corporate

sector).

5
Evolution of Business Organizations (Business Formats):
I a. Family Owned Business Houses.
b. Partial Subsidiaries
c. 100% Subsidiaries
d. Formats like Sole Trading,Partnership Firms etc.

Evolution of Business Practices and Growth of Key sectors. 10

II
a. Joint Ventures
b. Core Competence and Diversification
c. Herd Mentality and business practice of Power of 3.
d. Hypercompetition
e. Services Sector

5
Impact of Globalization on Domestic Corporate Sector
V
PESTEL Analysis

a. Concept of Globalisation (one truth many paths)

b. Caliberated Globalisation
c. Commodity Approach
d. Great Global Companies.
e. Study of various environmental factors through PESTEL
Analysis.

VI Industry Best Practices (Sector Wise and Functional 5

Specialization wise ) based on Field Work and actual Primary
Research
TOTAL 30 HRS
Books/Journal/Articles/ Newspapers Recommended

Business Standard
Times of India
Economic Times
The Economist
Financial Express

Suggested Evaluation Methods:

Written Test
Group/Individual Presentation
Quiz
Assignment
Projects- Individual and Group
 Sub Committee for Curriculum Development
Banking & Finance Specialization
Post Graduate
Course: FP1

Course Title: Financial Accounting

Level: 4

Learning Objective(s):

1. To develop an insight to concepts, principles and techniques of accounting;

2. To relate financial and accounting information for planning, decision making
and control;
3. To appraise accounting information for evaluation & interpretation.

Number of Credits: 2

Pre-Requisite Knowledge: Base level course, no pre-requisites required.

Course Outline

No. of
Sr. No. Topic
hrs.
Introduction to Accounting:
Introduction, Meaning & Scope of Financial Accounting, meaning and
1 2
nature of business transactions, introduction to basic elements of
financial accounting
Accounting concepts and conventions:
2 Accounting concepts, principles, conventions and assumptions, 2
disclosure, Generally accepted accounting principles (GAAP) & IFRS
Accounting Mechanics:
Accounting Process: Principles of double entry, Accounting Equation,
3 6
Accounting Process (Journal entries, Trial balance). Systems of
accounting and its effect on financial statements
Depreciation - Estimating the useful life, determination of cost, methods
4 for calculating depreciation(SLM & WDV) 2

Inventory Valuation of Inventory, different conventions on Inventory

5 Valuation 2

Preparation of Financial Statements: Balance Sheet, Profit and Loss

6 Account. Schedule VI of Companies Act. 8

Cash flow Statements: Understanding Cash flow statements

7 2
 Understanding Corporate Financial Statements - Including Notes to
8 Accounts, off Balance Sheet Items, Auditors & Directors Report, 4
Corporate Governance Reports, Standalone and Consolidated Statements.
Financial Reporting Standards and Regulations Indian AS, IFRS, US
9 GAAP 2

30

Recommended Pedagogy:

13. Lectures and PPTs

14. Use of Excel tools for preparation of final accounts
15. Case Study in the form of Annual Reports of companies.

Suggested Evaluation Methods: Quiz + Assignment in reading Annual Report of listed firms.

Level of evaluation:4

Books Recommended:

1. Narayanaswamy R., (2008) Financial Accounting A Managerial Perspective,

Edition, 3. PHI Learning Pvt. Ltd.
2. Dr. S. N. Maheshwari, Dr. S. K. Maheshwari, Sharad K. Maheshwari, (2012),
Accounting for Management , Vikas Publishing House

Reference Books:

Robert Libby, Patricia Libby, Daniel Short. (2011), Financial Accounting Seventh (6th) Edition,
Tata McGraw - Hill Education.
 Sub Committee for Curriculum Development

Name of the Course

Format to submit syllabus

Course Name: Legal Aspects of Business

(UG/PG): PG

Number of Credits:2

Level: 3

Learning Objective(s):

5. The aim of this course is to provide the management students adequate knowledge of
the legal aspects of doing business in India. Knowledge of law gives managers
confidence and credibility.
6. Managers and business leaders need to be aware of the legal implications of their day-
to-day decisions in their organizations.
Pedagogy

Simulation Exercise
Colloquium, debate
Project
Empirical analysis survey
Statistical analysis of efficacy of Law on economics
Critical research activity (groups)
Opinion on articles
Encourage group task duly regarding individual performance
Films & other Audio-video aid
Lecture Method
Case study
Case Laws
Self Learning
Field Trips
Moot Court
Student Presentation
Dramatization of the famous business trials
BookReview
Participatory Learning Method
Pre-requisites: No Requisite

Course Outline

Sr NO Detailed Topic No of Hrs

1 The Indian Contract Act: Meaning and Formation of Contract, 4

Essentials of contract agreement, Performance of Contract,
Discharge of Contract, Remedies for breach, Laws of agency
2 Sale of Goods Act: Definition of Contract of Sales, Essential 1
conditions and warranties, Transfer of the Title, Rights of
buyers and unpaid sellers, Caveat Emptor
3 Consumer Protection Act: Historical Background of Consumer 1
Protection in India, Definition of Consumer, Goods and Services,
Defects and Deficiency unfair trade practices, Right of a Consumer,
Judicial Machinery.

4 Negotiable Instruments Act 1

5 MRTP/Competition Act: Monopolistic Trade Practices, 3
Concentration of Economic Power, Unfair trade practices, Offences
and protection, Cartelization
6 Corporate Laws: Introduction to corporate laws, Types of 8
companies, association not for profit, illegal association, Formation
of company-Promoters, their legal positions, pre-incorporation
contract and provisional contracts., Documents-Memorandum and
Articles of Association, Appointment & responsibilities of Directors,
Lifting of the corporate veil, Majority Rule and Minority Protection,
Winding up procedures

7 IT and IPR : Laws relating to Trademark, Copyrights, Designs, 12

Trade Secrets & Patents, IPR Procedures & documentation, Non-
Disclosure/Confidentiality agreements, Trade Secrets Vs. Patents,
IPR protection & infringements and enforcements. Overview of
IT Law, Jurisdiction, Penalties and Offences

Books Recommended

Bare Acts: Sale of Goods, Consumer Protection, Intellectual Property Rights,

Information Technology Act
Business Law by P.C. Tulsian
Company Law and Law Practice, by G. K. Kapoor and A. K. Majumdar,
Taxman Publication
Merchantile Laws, N.D. Kapoor
Company Law , Avtar Singh
Information Technology Law and Practice, Vakul Sharma
Law of Contract and Tenders, Venkatesa Iyer
Law of Partnership by Avtar Singh
 Law of Contract by Avtar Singh
Business Law for Management by K.R. Bulchandani
Intellectual Property Law by P.Ganguly

Suggested Evaluation Methods:

Students will be evaluated through a mix of presentations, Tests, Projects,

regular assignments, involvement in class activities and examinations.