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Issue 28
December 2006–January 2007
In This Issue 2 Feature: Getting water on the global agenda – New approaches in
This issue’s two feature stories private philanthropy
examine the increasing attention
philanthropic actors of all kinds – 4 Feature: Running for life – Around the world in 80 days – on foot
from individuals to foundations to
corporations – are paying to the 6 Global Giving Round-Up
issue of access to clean water. The
• WINGS global forum, Bangkok: how to make a difference in philanthropy
Global Water Challenge is bringing
together a collection of all these • Sale of “Breakfast at Tiffany’s” gown aids Calcutta’s poorest
actors, as well as civil society • CSR index for Malaysia launched
organizations and international aid • Sixth Social Entrepreneur’s Summit January 21-23
agencies, to bring safe water to
• Global Philanthropy Forum Sixth Annual Conference at the Googleplex,
underserved communities in Africa.
April 11-13
The Blue Planet Run, an initiative
created by philanthropist Jin Zidell, • Bill and Melinda Gates set timeline for life of foundation
is also bringing a variety of part- • Reality TV shows to focus on giving
ners together to raise awareness • Making “hut calls” in remote Kenya: AID Village Clinics
about water and mobilize resources
• The Philanthropy Workshop: Learning grantmaking in Ghana
for its provision. Water is also likely
to surface on the agenda at the • New research center on philanthropy coming to UK
2007 annual meeting of the World • David Rockefeller’s $225 million bequest creates new global development fund
Economic Forum Annual Meeting • Campaign to carry message of tolerance to global audience
at Davos, as leaders of the food
• Global Philanthropists Circle meets world challenges with passion and
and beverage industry gather for a
innovation
session on environmental security
and green opportunities. • University for a Night celebrates power of partnership
Established in 2006, the Global Water Challenge quickly found success with its first
project, the school-based intervention subsequently funded by the Gates Foundation in
Western Kenya’s rural Nyanza Province. The GWC project, Water for Schools, devel-
oped out of a pilot funded by The Coca-Cola Company’s East and Central Africa divi-
sion, working with CARE Kenya and the Millennium Water Alliance.
Under the expansion funded by the Gates Foundation, a consortium led by CARE
Kenya aims to take Water for Schools to at least 300 schools over the five-year period of
the grant. In the first three years alone, the benefits of the program, rechristened
SWASH+ (Sustaining and Scaling School Water, Sanitation, and Hygiene Plus
Community Impact) are expected to reach more than 90,000 students and their fami-
lies. Ultimately, consortium partners will work with the government of Kenya to iden-
tify the most effective features of the project and scale them up province-wide and
nationally.
“The Bill & Melinda Gates Foundation is pleased to join the Global Water Challenge as
a way to learn whether school-based water sanitation and hygiene programs can be an
effective, sustainable and scalable approach to enhancing safe water and sanitation,”
the foundation said when the award was announced in November. SWASH+ is being
funded as part of a new learning initiative in water, sanitation and hygiene created by
the Gates Foundation’s Global Development division.
As in many other parts of the developing world, the need for such services is great in
Kenya, where more than half of the rural population lack access to safe water and com-
munities are severely impacted by water-borne diseases such as diarrhea, cholera and
typhoid.
The crisis afflicts millions of women and young girls who are forced to spend hours
each day collecting and carrying water, restricting their opportunities and choices.
Water-borne diseases hold back poverty reduction and economic growth in some of the
world’s poorest countries, the report concluded.
The report estimates the cost of achieving the Millennium Development Goal on water
and sanitation at about $10 billion a year, or “less than half of what rich countries
spend each year on mineral water,” yet “unlike wars and natural disasters, this global
crisis does not galvanize concerted international action.”
What is needed is a “global action plan to focus fragmented
World Economic Forum Water Initiative international efforts to mobilize resources and galvanize polit-
fosters partnerships ical action by putting water and sanitation front and centre on
the development agenda,” said Kevin Watkins, lead author of
Water is likely to surface on the agenda at the 2007 annual
meeting of the World Economic Forum Annual Meeting at
the report.
Davos, as leaders of the food and beverage industry gather
for a session on environmental security and green opportuni- Collective approach to problem-solving pays off
ties. A leading beverage company representative, Neville While the Human Development Report’s call to action was aimed
Isdell, CEO of The Coca-Cola Company, will serve as co-
primarily at governments of wealthy nations, efforts such as
chair for the annual meeting. Industry heads will discuss how
those mounted by the Global Water Challenge point to the
to negotiate the complex challenges of operating in commu-
promise of public-private partnerships in bringing a collective
nities experiencing environmental stress while also producing
approach to the task of raising global awareness and support to
the jobs and products that serve as drivers of local
economies in the developing world.
tackle water and sanitation problems. The potential of such
efforts was underlined by the success of GWC’s maiden project
Over the past year, the Forum’s Water Initiative has been
in attracting a major grant from the Gates Foundation.
stepping up efforts to bring together different stakeholders in
the water debate to help improve resource management and The Global Water Challenge provides a mechanism for lever-
expand access to water services for all. Using its role as a aging the expertise and resources of each of its members,
neutral environment for discussion, the Forum has been able according to Coca-Cola’s Daniel Vermeer. The company pro-
to help move private and public stakeholders toward part- vided seed funding to start up GWC under the umbrella of the
nerships at the regional and national level in Rajasthan, India UN Foundation, and has been instrumental in bringing other
and South Africa. Both are regions facing serious water
companies and organizations to the table around the issue of
stress and competition for water resources. The Water
water. (A transcript and brief video of Vermeer speaking about
Initiative is supported by private and public partners
Coca-Cola’s efforts are available online at www.synergos.org/
including Alcan, Inc., Nestle, PepsiCo International,
gpcparlor/annualmeeting06/). The Coca-Cola Foundation also
Swiss Agency for International Development and
Cooperation, USAID India, UNDP India, Confederation of
provided start-up funds for GWC and, in conjunction with the
Indian Industries, Government of Rajasthan and NEPAD company’s Community Water Partnerships program, supports a
Business Foundation. While achieving progress can be a wide range of water projects around the globe in the 200 coun-
slow and challenging process, the Forum hopes to nurture tries where the firm’s 1000 facilities are located.
regional and national collaborations that will ultimately feed
Seed funding was also provided to GWC by the Wallace
into a broader global alliance to address the worldwide
Genetic Foundation, Cargill Corporation, Dow Chemical
water crisis.
Company and Procter & Gamble. Other partners include the Blue Planet Run
Foundation (see related story on founder Jin Zidell below), CARE, the Case Foundation,
Emory Center for Global Safe Water, the Millennium Water Alliance, the UN
Foundation, UNICEF, the US Centers for Disease Control and Prevention, Water
Advocates, Water for People and the Water Supply & Sanitation Collaborative Council.
Its executive director is Paul Faeth, who brings 20 years of experience working on
water and environment-related issues, most recently as executive vice president and
managing director for World Resources Institute.
Following its success in Kenya, GWC is now exploring whether it wants to seed Water
for Schools programs in other geographic locations such as Asia or Latin America.
On a site visit to Nyanza Province in July, Vermeer said that he had been struck by the
ripple effect that safe water and sanitation is having throughout participating commu-
nities, but particularly among women and girls. Following a village ceremony, several
women took him aside to explain the changes that clean water had wrought in their
lives.
Instead of taking their daughters six miles to get unclean water, they were now able to
obtain clean water at the edge of their village. No longer are they chronically sick from
water-borne illnesses. With their newfound time and water, they are growing a veg-
etable garden, improving their diets and even selling some of the surplus at the local
market. With this income stream, they are pooling their money and have bought tables
and chairs that they rent out for local events.
“What’s beautiful about that is that nobody planned it. All it took was the water, and
the rest they did themselves. They had the resources, the intelligence and the ingenuity
to pull it off,” he said. The example illustrates the vision that Vermeer said he shares
with other partners in the GWC of “water as a platform for people to be able to
develop themselves.”
The Blue Planet Run (www.blueplanetrun.org) will kick off on June 2, 2007 at United
Nations headquarters in New York. Running in relay style, a team of 18 will keep the
event going 24 hours a day, seven days a week, circumnavigating the globe at roughly
40 degrees north latitude. Approximately 80 days, 12,000 miles and 16 countries later,
the last runner will arrive back in NYC.
“We’re trying to bring safe drinking water to those who thirst for it. And this is the
beginning of the fundraising campaign for the world to get engaged and get behind
this movement,” said Zidell at the 2006 annual meeting in New York of The Synergos
Institute’s Global Philanthropists Circle in October. (A transcript and video of Zidell
describing his efforts are online at www.synergos.org/gpcparlor/annualmeeting06/.)
The Blue Planet Run version of Lance Armstrong’s “LiveStrong” bracelet is a pair of
blue shoelaces, available for a donation of $25. “Hopefully, in a year or so you’ll see
one maybe on a backpack, or through someone’s hair, and you’ll know that that person
saved a life. Our overall brand is really ordinary people doing something extraordinary
for their fellow man,” said Zidell.
“When we think of a billion people who do not have access to safe drinking water, we
cannot be thinking of water in isolation. It is literally the first rung on the ladder out of
the pit of poverty for those billion-plus people,” said Zidell, speaking as a panelist on
how philanthropists can effect change through public-private partnerships.
Zidell, along with his late wife Linda, had a long history of activism in environmental
philanthropy in their home town of San Francisco. In 2001, a year after Linda’s death, a
chance encounter with a marathon runner planted the idea in his head of a world run
for the environment.
Zidell is currently the only private philanthropist serving on GWC’s steering com-
mittee.
Another GWC steering committee member, Michael Madnick, Senior Vice President of
the UN Foundation, is also a member of the board of the Blue Planet Run Foundation.
Beyond the vital role of raising global awareness, the 2007 run is also intended as a
major fundraiser for the Blue Planet Run Foundation’s water projects around the
world. In 2005, the foundation doubled its funding and broadened its network to
include 40 projects in nine countries: Nicaragua, Mali, India, Sierra Leone, Honduras,
Afghanistan, Vietnam, Malawi and Bolivia.
The focus is on community-based projects that local residents can maintain and run
themselves. The foundation’s partners include global NGOs such as WaterAid and
Water for People, as well as local organizations such as El Porvenir in Nicaragua and
Watershed Organization Trust in India.
Links to websites with Plenary speaker Jaime Augusto Zobel de Ayala II, Chairman and CEO of the
more details are available Philippines-based Ayala Corporation, provided an overview of the global context in
at the online edition of
which private philanthropists operate today. Ayala is a member of Synergos’ Global
Global Giving Matters at
www.globalgivingmatters.org Philanthropists Circle. Drawing from experience leading one of the largest business
groups in the Philippines as well as its social development arm, the Ayala Foundation,
he cited examples from the Asian business and philanthropic sectors. “One of the most
potentially fruitful areas for business engagement with social problems revolves
around the business of meeting the basic needs of low income groups,” Ayala said,
adding that communities themselves are coming up with better ways to deliver serv-
ices based around their needs.
In developing countries such as the Philippines, said Ayala, where problems are
tremendous and resources scarce, some in the business community are experimenting
with “social consortia,” which take their inspiration from the success of corporations
pooling together capital and technical skills for major business projects. One such
social consortium, Gearing up Internet Literacy and Access for Students, aims to put
computer labs with Internet access into all 5,789 public high schools in the Philippines
and has connecting 1,000 schools to the Internet so far. The consortium includes not
only corporations but national and local government agencies, parent-teacher organiza-
tions, NGOs and even Filipinos in the diaspora.
Ayala shared the plenary podium with Juree Vichit-Vadakan of Thailand’s Center for
Philanthropy and Civil Society, who spoke about socio-cultural and political aspects of
giving in Thai society, and Barry Gaberman, former senior vice president of the Ford
Foundation. Reporting from WINGSForum 2006 is available on the WINGS website.
theme “Financing Social Change: Leveraging Markets and Entrepreneurship.” The two-
and-a-half day event, being held at Google’s headquarters in California, provides a
combination of plenaries, breakout sessions and opportunities for networking.
Speakers will include Google.org’s Executive Director Larry Brilliant, Julio Frenk,
Minister of Health of Mexico, Kurt Hoffman, head of the Shell Foundation, Peter Piot,
Executive Director of UNAIDS, Judith Rodin, President of The Rockefeller Foundation,
and 2006 Nobel Peace Prize Winner Muhammad Yunus of the Grameen Bank.
Participation in the conference is by invitation only and is intended for individuals
with a commitment to philanthropy, as well as executives of private, public, and corpo-
rate foundations around the world. For more information on the event, and links to
extensive information on global philanthropy, visit www.philanthropyforum.org.
Riders for Health, a UK-based organization focused on solving medical transport issues
in Africa. An excerpt from the CNN broadcast is available at www.aidvillageclinics.org.
The daylong meeting provided numerous opportunities for learning and exchange.
Zainab Salbi, founder and CEO of Women for Women International, and Blaise Judja-
Sato, founder and president of VillageReach, described how their past experiences
inspired them to take action on issues they are passionate about. Salbi, from a privi-
leged Iraqi family, spoke of her efforts today to empower women in regions of conflict.
Judja-Sato, a telecom executive, explained how family values absorbed as a boy in
Cameroon continue to influence his leadership of a nonprofit that delivers lifesaving
vaccines to remote corners of Mozambique.
we keep a sense of modesty and humor about what we are doing. Philanthropy is for
the long-term – for the year 2173.”
Global Giving Matters does not present solicitations of support for particular
initiatives or organizations.
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