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GESTION LOGISTICA

CRISTIAN YAIR MORENO VALENCIA

SERVICIO NACIONAL DE APRENDIZAJE


SENA
LA DORADAS CALDAS
2017
GESTION LOGISTICA

CRISTIAN YAIR MORENO VALENCIA

DOCUMENTO A COMPANY PRODUCT

INSTRUCTORA
MAYRA ALEJANDRA PEA HURTUA

SERVICIO NACIONAL DE APRENDIZAJE


SENA
LA DORADAS CALDAS
2017
DOCUMENTO A COMPANY PRODUCT

PLANNING
AROMAS of the countryside, is a family company that was born in the year 2012, is
dedicated to roasting, distribution, manufacturing and marketing of specialty coffee, with
the scope to create a company that is able to satisfy the tastes and needs of the customers
who like to enjoy a good 100% Colombian coffee.
Conditions of coffee production, the geographical conditions in terms of the location of the
municipality of Pitalito, may be favourable from the point of view of economic, political
and social; for the creation of the factory AROMAS of the countryside, in the city of
Pitalito by Center of the Colombian South Road star.
The product has the quality to different scents, penetrating the palates of cosy form,
producing a quick charm by its incomparable flavor of the real field.
COFFEE
Coffee beans are the seeds of a fruit, popularly called cherry, and that includes the outer
cover is the exocarp and which determines the color of the fruit, a layer of sticky, rich in
sugars and attached to the bead that is known as mucilage and corresponds to the mesocarp,
a cover of yellow grain, which is the parchment and corresponding to the endocarp; When
the grain is with him is known as coffee beans or coffee. Another very thin layer that is
seminal tegument and are known as silver film, and the grain itself, which is the green
coffee, or coffee almond, corresponds to the endosperm with it prepares coffee.
Benefits:
Previene diabetes type 2
Retrasa the emergence of Alzheimer's risk Parkinson
Reduce
Mejora the State of mood and motivation
Disminuye feeling tired body these studies were revealed by the State University of
Kansas in the United States.
How taken:
El coffee can be consumed or mix different types of meals is an easy product to use
human.
El coffee is prepared in hot water and can be saborisar to taste of the coffee
El diner you can enjoy at any time of the day, with its great aromas is able to satisfy
the palates of all consumers.
ORGANIZATION
This scenario shows the resources and activities necessary to achieve the objectives of the
project, the design and structuring of a good logistics network.
Logistics is essential for trade. Logistics activities than a system which is the link between
production and markets are separated by time and distance. With the growing market and
looking for competitiveness and globalisation of business excellence, has developed
different schools or approaches in management occupying a role dependent on the lens
through which we look at the market. It has been observed throughout the world and in our
country specifically increasing attention intellectual, academic and business around
logistics processes; Low level of information exchange in real-time, poor or inadequate use
of technologies (including ICT), arguments for outsourcing, the importance of traceability
and the new growing services and health. Environmental regulations applied by the opening
of new markets, among others, recognized in the integrated management of the chain of
supply as a source of competitive advantage.
FEATURES OF OUR SPECIALTY COFFEE:
Es a cool product,
Ligeramente amorgo,
Producto Seco
Tostado and ground
Empaquetado in bags aluminized vacuum
Poca sugar
Bajo in fat
Aromatizado
CARE TO TAKE INTO ACCOUNT:
Mantener in a vida
Aproximadamente frescoTiempo place 4 months complying with the standards of
care of the product

PRODUCT PACKING
The packaging of the product is done in 3 presentations in aluminous bags that through a
corresponding study determined that in this type of package the product retains better its
flavor and aromas longer.
Aluminized Bolsa 500 g vacuum packed
Aluminized Bolsa 250 g vacuum packed
Aluminized Bolsa 150-gram vacuum packed
COMPETITION IN THE MARKET
The AROMAS of the countryside company special coffee is a product that stands out to
others for being new and innovative with different aromas and flavours typical of the true
Colombian countryside, where for their manufacture is choose the best grain in the region
to achieve that characteristic different from the other cafeses sabor
Depending on the flavour typical of our product could say that maximum consumption that
would result in a person would be up to three rates of specialty coffee during the daily.
The amount of product that we make would be according to the need required by our
clients, avoid showing unnecessary losses that generate damage in our business, since as
time goes on the sale of the product will be within the region, both rural and urban level,
since it is a product that can be distributed easily from one place to another allowing and
giving consumers easier access.
Also to know the product in cultural fairs, festivals or other activities carried out in
different places to offer a good service to the customer and through this to be able to show a
good image and offer excellent quality in our product.
Our direct competition on the market is the large industries producing the best coffee
nationally and internationally which is a great challenge for our company to become known
in the market and position ourselves in a region.

SELECTION OF SUPPLIERS
Technical aspects:
Quality of product or service supplied, and the degree of adaptation to our needs.
Technical capacity of the provider and its staff.
Accredited quality (ISO-certified and the like).
Adaptability
Flexibility.
Delivery times.
Commercial and economic aspects:
Prices.
Form and payment terms.
Post sale service.
Warranty.
Aspects of the business:
Stability: permanence future supplier.
Proximity: Physical proximity
Ease of understanding.
Ease of understanding.
Third-party references.

Currently the supplier of raw materials and supplies in case, a company called Cadefihuila
that was the one that offered the best coffee, specialty coffee is required and inputs for the
manufacture of our product with a better price and transportation including the production
plant which saves transportation costs
PROVIDER INFORMATION

INFORMATION PROVIDER

COMPANY NAME
ADDRESS
CONTACT
POSITION
TELEPHONE
DELIVERY CONDITIONS
PAYMENT METHOD
USUAL DELIVERY POINT
PREVIOUS EXPERIENCE (RECOMMENDATIONS)
LIST OF ORDERING THE LAST THREE YEARS
ORDERS DELIVERED
PENDING ORDERS

EVALUATION OF SUPPLIER

PROVIDER'S NAME PRODUCT

ASPECTS CRITERIA (CONCEPT TO EVALUATE) SCALE: 1 VERY BAD, 3 EXCELLENT SCORE


1 2 3
EXPERIENCE
AVAILABILITY
STRATEGIC QUALITY
IMAGE
IMPROVEMENT

COMPLIANCE DELIVERY
COMMUNICATION WITH THE CUSTOMER
TECHNICAL RESPONSE TO CLAIMS
PRICE
PLANNING

TOTAL

DIAGRAM INTERNAL COMMUNICATIONS COMPANY

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