Ticketing Company

Revenue Assumptions
Particulars Apr-17 May-17 Jun-17 Jul-17 Aug-17 Sep-17 Oct-17 Nov-17 Dec-17 Jan-18 Feb-18 Mar-18 FY18 FY19 FY20 FY21 FY22

Events through Ticlet

Major - 1 1 1 1 1 1 1 1 1 1 1 11 25 50 75 100
Medium - 2 2 2 2 2 2 2 2 2 2 2 22 50 75 150 225
Minor - 5 5 5 5 5 5 5 5 5 5 5 55 100 200 500 750

Tickets or Attendees /event or day

Major 5,000 - 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 55,000 1,25,000 2,50,000 3,75,000 5,00,000
Medium 750 - 1,500 1,500 1,500 1,500 1,500 1,500 1,500 1,500 1,500 1,500 1,500 16,500 37,500 56,250 1,12,500 1,68,750
Minor 150 - 750 750 750 750 750 750 750 750 750 750 750 8,250 15,000 30,000 75,000 1,12,500
- 7,250 7,250 7,250 7,250 7,250 7,250 7,250 7,250 7,250 7,250 7,250 79,750 1,77,500 3,36,250 5,62,500 7,81,250

Commission Income
Average Price per ticket / pass
Major 1,500 1,500 1,500 1,500 1,500 1,500 1,500 1,500 1,500 1,500 1,500 1,500 1,750 2,000 2,500 3,000
Medium 500 500 500 500 500 500 500 500 500 500 500 500 600 750 900 1,000
Minor 250 250 250 250 250 250 250 250 250 250 250 250 300 400 450 500

Ticket Sales (Rs Lacs)

Major - 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 825.00 2,187.50 5,000.00 9,375.00 15,000.00
Medium - 7.50 7.50 7.50 7.50 7.50 7.50 7.50 7.50 7.50 7.50 7.50 82.50 225.00 421.88 1,012.50 1,687.50
Minor - 1.88 1.88 1.88 1.88 1.88 1.88 1.88 1.88 1.88 1.88 1.88 20.63 45.00 120.00 337.50 562.50
- - 84.38 84.38 84.38 84.38 84.38 84.38 84.38 84.38 84.38 84.38 84.38 928.13 2,457.50 5,541.88 10,725.00 17,250.00

% Sold through Ticlet 20.00% 20.00% 20.00% 30.00% 30.00% 30.00% 40.00% 40.00% 40.00% 50.00% 50.00% 50.00% 36.36% 60.00% 60.00% 75.00% 75.00%
Commission on sales (%) 1.00% 1.00% 1.00% 1.00% 1.00% 1.00% 2.00% 2.00% 2.00% 2.00% 5.00% 5.00% 2.43% 5.00% 5.00% 5.00% 6.00%
Commission on sales - 0.17 0.17 0.25 0.25 0.25 0.68 0.68 0.68 0.84 2.11 2.11 8.18 73.73 166.26 402.19 776.25

Event Management Income

Charges /event
Major 50,000 - 0.50 0.50 0.50 0.50 0.50 0.50 0.50 0.50 0.50 0.50 0.50 5.50 12.50 25.00 37.50 50.00
Medium 10,000 - 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 2.20 5.00 7.50 15.00 22.50
Minor 3,000 - 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 1.65 3.00 6.00 15.00 22.50
Event System Revenues - 0.85 0.85 0.85 0.85 0.85 0.85 0.85 0.85 0.85 0.85 0.85 9.35 20.50 38.50 67.50 95.00

Advertisement Income
Advertisement Charges /event
Major 25,000 - 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 2.75 6.25 12.50 18.75 25.00
Medium 5,000 - 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 1.10 2.50 3.75 7.50 11.25
Minor 2,000 - 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 1.10 2.00 4.00 10.00 15.00
Advertisement Income - 0.45 0.45 0.45 0.45 0.45 0.45 0.45 0.45 0.45 0.45 0.45 4.95 10.75 20.25 36.25 51.25
Total Revenues - 1.47 1.47 1.55 1.55 1.55 1.98 1.98 1.98 2.14 3.41 3.41 22.48 104.98 225.01 505.94 922.50
Ticketing Company

Cost Assumptions
Particulars Apr-17 May-17 Jun-17 Jul-17 Aug-17 Sep-17 Oct-17 Nov-17 Dec-17 Jan-18 Feb-18 Mar-18 FY18 FY19 FY20 FY21 FY22
Year 1 2 3 4 5
Expoenses Inflation 15.00% 15.00% 15.00% 15.00%
Admin Expenses /month
Office Rent 15,000 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 1.80 2.07 2.38 2.74 3.15
Telephone 5,000 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.60 0.69 0.79 0.91 1.05
Internet 1,200 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.14 0.17 0.19 0.22 0.25
Travelling & Conveyance 8,000 0.08 0.08 0.08 0.08 0.08 0.08 0.08 0.08 0.08 0.08 0.08 0.08 0.96 1.10 1.27 1.46 1.68
Printing & Stationery 2,500 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.30 0.35 0.40 0.46 0.52
Electricity 4,000 0.04 0.04 0.04 0.04 0.04 0.04 0.04 0.04 0.04 0.04 0.04 0.04 0.48 0.55 0.63 0.73 0.84
Repairs & Maintenance 10,000 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 1.20 1.38 1.59 1.83 2.10
Audit & Legal Fees 5,000 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.60 0.69 0.79 0.91 1.05
General Consumables 5,000 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.60 0.69 0.79 0.91 1.05
Insurance Charges 500 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.06 0.07 0.08 0.09 0.10
Postage & Courier 2,500 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.30 0.35 0.40 0.46 0.52
Admin Expenses 58,700 0.59 0.59 0.59 0.59 0.59 0.59 0.59 0.59 0.59 0.59 0.59 0.59 7.04 8.10 9.32 10.71 12.32

Salaries /month
Developers 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
Admin 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
On-Site Employees 5 5 5 5 5 5 5 5 5 5 5 5 5 7 10 12
Site Managers 2 2 2 2 2 2 2 2 2 2 2 2 4 5 5 5
Office Boys 2 2 2 2 2 2 2 2 2 2 2 2 3 3 3 3
Directors 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
No of Employees 18 18 18 18 18 18 18 18 18 18 18 18 - 21 24 27 29

Developers 18,000 0.54 0.54 0.54 0.54 0.54 0.54 0.54 0.54 0.54 0.54 0.54 0.54 6.48 7.45 8.57 9.86 11.33
Admin 15,000 0.45 0.45 0.45 0.45 0.45 0.45 0.45 0.45 0.45 0.45 0.45 0.45 5.40 6.21 7.14 8.21 9.44
On-Site Employees 15,000 0.75 0.75 0.75 0.75 0.75 0.75 0.75 0.75 0.75 0.75 0.75 0.75 9.00 10.35 16.66 27.38 37.78
Site Managers 35,000 0.70 0.70 0.70 0.70 0.70 0.70 0.70 0.70 0.70 0.70 0.70 0.70 8.40 19.32 27.77 31.94 36.73
Office Boys 15,000 0.30 0.30 0.30 0.30 0.30 0.30 0.30 0.30 0.30 0.30 0.30 0.30 3.60 6.21 7.14 8.21 9.44
Directors 75,000 2.25 2.25 2.25 2.25 2.25 2.25 2.25 2.25 2.25 2.25 2.25 2.25 27.00 31.05 35.71 41.06 47.22
Salaries 1,73,000 4.99 4.99 4.99 4.99 4.99 4.99 4.99 4.99 4.99 4.99 4.99 4.99 59.88 80.59 103.00 126.66 151.95

Marketing /month
Magazines 15,000 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 1.80 2.07 2.38 2.74 3.15
Trade Fairs 20,000 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 2.40 2.76 3.17 3.65 4.20
Social Media 50,000 0.50 0.50 0.50 0.50 0.50 0.50 0.50 0.50 0.50 0.50 0.50 0.50 6.00 6.90 7.94 9.13 10.49
Print Media 35,000 0.35 0.35 0.35 0.35 0.35 0.35 0.35 0.35 0.35 0.35 0.35 0.35 4.20 4.83 5.55 6.39 7.35
Marketing Expenses 1,20,000 1.20 1.20 1.20 1.20 1.20 1.20 1.20 1.20 1.20 1.20 1.20 1.20 14.40 16.56 19.04 21.90 25.19

Web Maintenance /month

Website & Hosting 3,000 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.03 0.36 0.41 0.48 0.55 0.63
Application 5,000 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.60 0.69 0.79 0.91 1.05
App Store Fees 1,200 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.01 0.14 0.17 0.19 0.22 0.25
Server Fees 5,000 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.60 0.69 0.79 0.91 1.05
Web Maintenance 14,200 0.14 0.14 0.14 0.14 0.14 0.14 0.14 0.14 0.14 0.14 0.14 0.14 1.70 1.96 2.25 2.59 2.98
Total Cost 6.92 6.92 6.92 6.92 6.92 6.92 6.92 6.92 6.92 6.92 6.92 6.92 83.03 107.21 133.61 161.86 192.44
Ticketing Company

Pre-operative Expenses
Particulars Amount FY18 FY19 FY20 FY21 FY22
Software Development 5,00,000
Salaries 5,00,000
Hardware 5,00,000
Promotional Activities 5,00,000
Registrations and Legal 5,00,000
Total 25,00,000
Less: Trial Income 5,00,000
Total 20,00,000

Opening - 16.00 12.00 8.00 4.00

Addition 20.00 - - - -
Deletion 4.00 4.00 4.00 4.00 4.00
Closing 16.00 12.00 8.00 4.00 -
Ticketing Company

Profit & Loss

Particulars FY18 FY19 FY20 FY21 FY22
Commission on sales 8.18 73.73 166.26 402.19 776.25
Event System Revenues 9.35 20.50 38.50 67.50 95.00
Advertisement Income 4.95 10.75 20.25 36.25 51.25
Total Revenues 22.48 104.98 225.01 505.94 922.50

Salaries 59.88 80.59 103.00 126.66 151.95

Web Maintenance 1.70 1.96 2.25 2.59 2.98
Admin Expenses 7.04 8.10 9.32 10.71 12.32
Marketing 14.40 16.56 19.04 21.90 25.19
Pre-operative Exp. 4.00 4.00 4.00 4.00 4.00
Total Expenses 87.03 111.21 137.61 165.86 196.44

EBITDA -64.54 -6.24 87.40 340.07 726.06

EBITDA Margins (%) -287% -6% 39% 67% 79%

Interest 0.20 0.20 0.20 0.20 0.20

Depreciation 4.14 4.30 4.46 4.63 4.79
PBT -68.88 -10.74 82.74 335.24 721.07
Tax -18.80 -2.84 22.53 90.84 195.19
PAT -50.08 -7.90 60.21 244.40 525.88
Appropriations
General Reserve - - - 200.00 400.00
Others
Carried forward -50.08 -7.90 60.21 44.40 125.88
Ticketing Company

Balance Sheet
Liabilities FY18 FY19 FY20 FY21 FY22
Equity Capital 0.05 0.05 0.05 0.05 0.05

Securities Premium 99.95 99.95 99.95 99.95 99.95

General Reserve - - - 200.00 600.00
Profit & Loss Account -50.08 -57.98 2.24 46.63 172.51
Net Worth 49.92 42.02 102.24 346.63 872.51

Term Debt - - - - -
Current Maturities - - - - -
- - - - -
Short Term Loans - - - - -
Other Loans - - - - -
- - - - -
Total Debt - - - - -

Provision for Taxation -18.80 -2.84 22.53 90.84 195.19

Expenses Payable 5.58 7.39 9.36 11.45 13.69
Other Liabilities -13.22 4.55 31.89 102.29 208.88
Total Liabilities 36.70 46.57 134.12 448.93 1,081.40
Assets FY18 FY19 FY20 FY21 FY22
Gross Block of Fixed Assets 15.00 20.00 25.00 30.00 35.00
Less: Acc. Depr. 4.14 8.44 12.90 17.53 22.32
Net Block of Fixed Assets 10.86 11.56 12.10 12.47 12.68
Capital Work in Progress - - - - -
Total Fixed Assets 10.86 11.56 12.10 12.47 12.68

Investments & Advances - - - - -

Trade Receivables 1.54 2.53 4.75 8.32 11.71

Less: Trade Payables 6.82 13.22 16.47 19.96 23.73
Net Working Capital -5.28 -10.69 -11.72 -11.64 -12.02

Cash & Bank Balance 32.76 35.12 101.41 350.98 882.75

Advance Tax -18.80 -2.84 22.53 90.84 195.19

Deffered Tax Asset (Net) -0.18 -0.12 0.04 0.23 0.45
Total Tax Assets -18.98 -2.96 22.56 91.08 195.64

Prepaid Expenses 1.34 1.54 1.77 2.04 2.35

Pre-operative Expenses 16.00 12.00 8.00 4.00 -
Other Assets 17.34 13.54 9.77 6.04 2.35
Total Assets 36.70 46.57 134.12 448.93 1,081.40
Ticketing Company

Cashflow Statement
Particulars FY18 FY19 FY20 FY21 FY22
PAT -50.08 -7.90 60.21 244.40 525.88
Add: Depreciation 4.14 4.30 4.46 4.63 4.79
Add: Interest 0.20 0.20 0.20 0.20 0.20
Add: Taxation -18.63 -2.90 22.37 90.65 194.98
-64.37 -6.30 87.24 339.88 725.85

Change in Debtors -1.54 -0.99 -2.22 -3.57 -3.39

Change in Other Assets -17.34 3.80 3.77 3.73 3.69
Change in Creditors 6.82 6.40 3.25 3.49 3.77
Change in Other Liabiities 5.58 1.81 1.97 2.09 2.24
Less: Taxes Paid 18.80 2.84 -22.53 -90.84 -195.19
12.32 13.86 -15.76 -85.10 -188.88
Cash flows from Operations -52.04 7.56 71.49 254.77 536.97

Fixed Assets -15.00 -5.00 -5.00 -5.00 -5.00

Investments & Advances - - - - -
Others
Cash flows from Investments -15.00 -5.00 -5.00 -5.00 -5.00

Equity infusion 100.00 - - - -

Debt - - - - -
Interest paid -0.20 -0.20 -0.20 -0.20 -0.20
Cash flows from Investments 99.80 -0.20 -0.20 -0.20 -0.20

Net Cash flows for the year 32.76 2.36 66.29 249.57 531.77
Opening Cash - 32.76 35.12 101.41 350.98
Closing Cash Balance 32.76 35.12 101.41 350.98 882.75
Ticketing Company

Taxation
Particulars Details FY18 FY19 FY20 FY21 FY22
PBT -68.88 -10.74 82.74 335.24 721.07
Depreciation as per Co. Act 4.14 4.30 4.46 4.63 4.79
Depreciation as per IT Act 4.80 4.07 3.89 3.91 4.00
PBT as per IT Act -69.54 -10.51 83.31 335.96 721.86

Tax as per IT Act 27.04% -18.80 -2.84 22.53 90.84 195.19

Tax as per Co Act 27.04% -18.63 -2.90 22.37 90.65 194.98

DTA / (DTL)
Opening - -0.18 -0.12 0.04 0.23
For the year -0.18 0.06 0.15 0.19 0.21
Closing Deferred Tax -0.18 -0.12 0.04 0.23 0.45
Ticketing Company

Working Capital
Particulars FY18 FY19 FY20 FY21 FY22
Credit Sales 9.35 20.50 38.50 67.50 95.00
Expenses 83.03 107.21 133.61 161.86 192.44

Debtor Days 60 45 45 45 45
Creditor Days 30 45 45 45 45

Debtors 1.54 2.53 4.75 8.32 11.71

Creditors 6.82 13.22 16.47 19.96 23.73
NWC -5.28 -10.69 -11.72 -11.64 -12.02
Ticketing Company

DCF 1 2 3 4
FY FY17 FY18 FY19 FY20
Particulars Mar-17 Mar-18 Mar-19 Mar-20
Time Period (Year) - 1 2 3
Sustainable Growth Rate post 2022 2.00%
Discounting Rate 30.00%

Net Profit -50.08 -7.90 60.21

Free Cashflow -51.66 0.81 64.70
PV of Terminal Value 107.28 139.46 181.30 235.69
Total PV of Cashflows -9.81
Value as on Date 97.47

Total Equity Infusion 100.00

Infusion by Promoters 20.00
PE Required 80.00
Stake Sale 82.07%