Beruflich Dokumente
Kultur Dokumente
Blog 200 300 400 500 550 600 650 700 800
Email 100 100 200 200 300 300 400 400 500
Facebook 100 100 200 200 300 300 400 400 500
Twitter 100 100 200 200 300 300 400 400 500
LinkedIn 0 0 10 10 20 20 30 30 40
3000
2500 LinkedIn
2000 Twitter
1500 Facebook
Email
1000
Blog
500
0
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
3000
2500
2000
1500
1000
500
0
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
Oct-17 Nov-17 Dec-17 MoM Growth
900 950 1000 5%
500 600 700 17%
500 600 700 17%
500 600 700 17%
40 50 50 0%
0 Email Marketing
-1
7 17 -1
7
-1
7
-1
7
-1
7 Direct Traffic
n ar- ay Ju
l p v
Ja M M Se No
1000
800
600
400
200
0
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
200
0
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
Sep-17 Oct-17 Nov-17 Dec-17 MoM Growth
130 140 150 160 7%
130 140 150 160 7%
130 140 155 170 10%
130 140 150 160 7%
130 140 150 160 7%
130 140 150 160 7%
130 140 150 160 7%
n/a n/a n/a n/a n/a
0 Email Marketing
7 17 7 7 7 7 Direct Traffic
n -1 ar- -1 l -1 -1 -1
Ja ay Ju Se
p v
M M No
500
400
300
200
100
0
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
100
0
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
Sep-17 Oct-17 Nov-17 Dec-17 MoM Growth
50 55 60 65 8%
50 55 60 65 8%
60 70 80 90 13%
50 55 60 65 8%
50 55 60 65 8%
50 55 60 65 8%
50 55 60 65 8%
50 55 60 65 n/a
60
50
Offline Sources
40 Other Campaigns
30 Social Media
20 Referrals
Paid Search
10
Organic Search
0
Email Marketing
Direct Traffic
60
50
40
30
20
10
0
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
40
30
20
10
0
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
100%
80%
60%
40%
20%
0%
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
Aug-17 Sep-17 Oct-17 Nov-17 Dec-17 MoM Growth
4 4 5 5 6 20%
4 4 5 5 6 20%
4 4 5 5 6 20%
4 4 5 5 6 20%
4 4 5 5 6 20%
4 4 5 5 6 20%
4 4 5 5 6 20%
4 4 5 5 6 n/a
by Source
ources
mpaigns
edia
ch
Search
arketing
affic
Marketing
-17
-17
arketing
Nov-17
Jan-17 Feb-17 Mar-17 Apr-17 May-17 Jun-17 Jul-17 Aug-17
Visits 350 420 490 560 630 700 770 840
Leads 80 120 160 200 240 280 320 365
Customers 8 8 16 16 16 24 24 32
Visit-to-Lead %
60%
50%
40%
30%
20%
10%
0%
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
Lead-to-Customer %
12%
10%
8%
6%
4%
2%
0%
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
Visit-to-Customer %
4.5%
4.0%
3.5%
3.0%
2.5%
Visit-to-Customer %
4.5%
4.0%
3.5%
3.0%
2.5%
2.0%
1.5%
1.0%
0.5%
0.0%
Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17
Sep-17 Oct-17 Nov-17 Dec-17 MoM Growth
910 980 1055 1130 7%
410 455 500 545 9%
32 40 40 48 20%