Shortlist (Entertainment)

Cat. No Entry Title Client Product Entrant Company Entrant Country Idea Creation Production Media
No

A03 (Online: Fiction)

A03/002 00039 GRAVITY CAT SONY INTERACTIVE GRAVITY DAZE 2 HAKUHODO INC. Tokyo JAPAN HAKUHODO INC. TokyoTOHOKUSHINSHA FILM
ENTERTAINMENT CORPORATION Tokyo
A03/003 00040 GRANDPAS TV E-LIFE MALL E-LIFE MALL J. WALTER THOMPSON CHINESE TAIPEI J. WALTER THOMPSON SPRING FILMS Taipei
BRANDING TAIWAN Taipei City TAIWAN Taipei City
A03/007 00002 INSTANT BUZZ NISSIN FOOD CHIKIN RAMEN DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo DASH Tokyo
PRODUCTS CO., LTD.
A03/008 00029 HOEEKI - THE MUDAH.MY ONLINE ISOBAR Kuala Lumpur MALAYSIA ISOBAR Kuala Lumpur SOTONG POTONG
FRIDGE CLASSIFIEDS STUDIO Petaling Jaya
A03/009 00030 HOEEKI - THE MUDAH.MY ONLINE ISOBAR Kuala Lumpur MALAYSIA ISOBAR Kuala Lumpur SOTONG POTONG
TREADMILL CLASSIFIEDS STUDIO Petaling Jaya
A03/014 00041 THE DAUGHTERS HONDA TAIWAN ALL NEW CR-V DENTSU ONE Taipei City CHINESE TAIPEI DENTSU ONE Taipei City
LITTLE LOVE
A03/031 00037 WOW GIRLS' LAB TAIWAN WACOAL WACOAL SPORTS X-LINE HYPERMEDIA Taipei CHINESE TAIPEI X-LINE HYPERMEDIA ZEN PRODUCTION
Taipei COMPANY Taipei

A04 (Online: Non-fiction)

A04/005 00014 PITCHING ALLIANCE CINE-CLUB ALLIANCE FRANAISE DE SINGAPORE OGILVY & MATHER JOINERY Los Angeles
FRENCH FILMS TO FRANAISE DE SINGAPOUR Singapore SINGAPORE
A04/007 00078 SHACKLETON'S HYUNDAI MOTOR HYUNDAI MOTOR INNOCEAN WORLDWIDE SOUTH KOREA INNOCEAN ASAP Seoul / EDITIN INNOCEAN
RETURN BRAND CAMPAIGN Seoul WORLDWIDE Seoul Seoul / LOVE AND WORLDWIDE
A04/008 00055 THE MOST MTI HAND IN HAND DRILL Tokyo JAPAN DRILL Tokyo
LOVING PROJECT
A04/009 00094 TOUCH OF CARE PROCTER & GAMBLE VICKS PROCTER & GAMBLE SINGAPORE PUBLICIS SINGAPORE
Singapore
A04/010 00113 RECREATING THE ART GALLERY OF ART GALLERY OF REVOLVER/WILL O'ROURKE AUSTRALIA THE GLUE SOCIETY REVOLVER/WILL
KISS NEW SOUTH WALES NEW SOUTH WALES Sydney Sydney O'ROURKE Sydney

A07 (Talent)
A07/001 00052 #BEATME UN WOMEN ANTI-DOMESTIC BBDO PAKISTAN Lahore PAKISTAN BBDO PAKISTAN Lahore AZADFILM Karachi / BBDO PAKISTAN
VIOLENCE THE VIDEOGRAPHERS Lahore
A07/002 00015 PITCHING ALLIANCE CINE-CLUB ALLIANCE FRANAISE DE SINGAPORE OGILVY & MATHER JOINERY Los Angeles
FRENCH FILMS TO FRANAISE DE SINGAPOUR Singapore SINGAPORE

A08 (Brand Experience)

A08/005 00006 THE UNUSUAL AP (THAILAND) PROPERTY CJ WORX Bangkok THAILAND CJ WORX Bangkok MEOUR Bangkok CJ WORX
FOOTBALL FIELD DEVELOPMENT Bangkok / SPORE
A08/006 00026 PENGUIN FROZEN PENGUIN BOOKS PENGUIN FROZEN TBWA\SHANGHAI CHINA TBWA\SHANGHAI AU79 TBWA\SHANGHAI
STORYBOOK STORYBOOK COMMUNICATIONS
A08/012 00118 SOUND IN INTEL HYPER-SENSE mcgarrybowen Shanghai CHINA mcgarrybowen Shanghai mcgarrybowen Shanghai
SILENCE MUSIC SHIRT

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Shortlist (Entertainment)
A09 (Branded Games)
A09/001 00038 GLICODE EZAKI GLICO CO., CORPORATE DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo BIRDMAN Tokyo /
LTD. COCONOE Okayama /

A10 (Digital / Social)

A10/006 00116 THE RESPONSIVE DIESEL JOGGJEANS FRED & FARID SHANGHAI CHINA FRED & FARID FRED & FARID FRED & FARID
LOOKBOOK SHANGHAI SHANGHAI SHANGHAI

A11 (Sports)
A11/001 00060 INSTABILIA NRL AUSTRALIA STATE OF ORIGIN VML Sydney AUSTRALIA VML Sydney VML Sydney

A13 (Excellence in Audience Engagement & Distribution Strategy)

A13/003 00065 CUBE MOVIE SAMSUNG GALAXY S8 CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE PLANIT PRODUCTION CHEIL
ELECTRONICS Seoul Seoul WORLDWIDE

A14 (Excellence in Partnerships for Branded Content)

A14/002 00036 V SKILLS FRUCOR AUSTRALIA BEVERAGES CLEMENGER BBDO AUSTRALIA CLEMENGER BBDO AUNTY DONNA Sydney /
SYDNEY SYDNEY / TKT SYDNEY CLEMENGER BBDO
A14/004 00017 THROUGH THE GOOGLE GOOGLE PLAY R/GA SYDNEY AUSTRALIA R/GA SYDNEY EXIT FILMS Sydney / ESSENCE DIGITAL
DARK MUSIC R/GA SYDNEY / XYZ Singapore

A15 (Innovation in Branded Content)

A15/005 00110 THE HEARING COCHLEAR COCHLEAR CHE PROXIMITY Sydney AUSTRALIA CHE PROXIMITY Sydney NOISE INTERNATIONAL CHE PROXIMITY
TEST IN DISGUISE IMPLANTS Sydney / Sydney
A15/007 00120 SOUND IN INTEL HYPER-SENSE mcgarrybowen Shanghai CHINA mcgarrybowen Shanghai mcgarrybowen Shanghai
SILENCE MUSIC SHIRT

Total Entries: 25

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PR Additional

DENTSU PUBLIC
RELATIONS Tokyo

OGILVY PUBLIC
RELATIONS

DRILL Tokyo TERA MOBILE

TOKYO
20:20 MSL Mumbai

BBDO PAKISTAN
Lahore
OGILVY PUBLIC
RELATIONS

CJ WORX Bangkok /
SPORE Bangkok

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DENTSU PUBLIC GOOGLE ZOO
RELATIONS Tokyo Tokyo

FRED & FARID DIESEL Glendale

SHANGHAI

CHEIL WORLDWIDE
Seoul

EDWIN DE
SWARDT Cape
POEM GROUP
Sydney

CHE PROXIMITY
Sydney

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