Shortlist (Print & Publishing)

Cat. No Entry Title Client Product Entrant Company Entrant Country Idea Creation Production Media
No

A01 (Food)
A01/001 00005 SOUR-FACED UNITED FAMILY SUPER ZUPER HAKUHODO INDONESIA INDONESIA HAKUHODO INDONESIA HAKUHODO
MAN FOOD CANDY Jakarta Jakarta INDONESIA Jakarta
A01/002 00006 SOUR-FACED UNITED FAMILY SUPER ZUPER HAKUHODO INDONESIA INDONESIA HAKUHODO INDONESIA HAKUHODO
WOMAN FOOD CANDY Jakarta Jakarta INDONESIA Jakarta

A03 (Household Goods)

A03/005 00136 SUPER GRIB1 UNI-TOP TRADING POLY-BRITE J. WALTER THOMPSON THAILAND J. WALTER THOMPSON CHAMNI'S EYE Bangkok
(1988) CO., LTD. NATURAL LATEX BANGKOK BANGKOK
A03/006 00138 SUPER GRIB2 UNI-TOP TRADING POLY-BRITE J. WALTER THOMPSON THAILAND J. WALTER THOMPSON CHAMNI'S EYE Bangkok
(1988) CO., LTD. NATURAL LATEX BANGKOK BANGKOK

A05 (Home Appliances, Furnishings, Electronics & Technology)

A05/001 00001 ATOMIC ASD AMMELOO CHEFS AMBER CHINA Shanghai CHINA AMBER CHINA Shanghai
BOMB_PIG EDITION KNIFE
A05/002 00002 DYNAMITE_COW ASD AMMELOO CHEFS AMBER CHINA Shanghai CHINA AMBER CHINA Shanghai
EDITION KNIFE
A05/010 00009 URBAN JUNGLE XIAOMI MI BUNNY WATCH Q PUBLICIS SHANGHAI CHINA PUBLICIS SHANGHAI
TECHNOLOGY
A05/013 00123 BABIES JBL JBL HEADPHONES CHEIL WORLDWIDE Hong HONG KONG CHEIL WORLDWIDE CHEIL WORLDWIDE CHEIL
Kong Hong Kong Hong Kong WORLDWIDE Hong
A05/014 00124 DOGS JBL JBL HEADPHONES CHEIL WORLDWIDE Hong HONG KONG CHEIL WORLDWIDE CHEIL WORLDWIDE CHEIL
Kong Hong Kong Hong Kong WORLDWIDE Hong
A05/015 00125 BLOCK OUT THE JBL JBL HEADPHONES CHEIL WORLDWIDE Hong HONG KONG CHEIL WORLDWIDE CHEIL WORLDWIDE CHEIL
CHAOS Kong Hong Kong Hong Kong WORLDWIDE Hong

A06 (Miscellaneous)
A06/002 00016 BOAT PEDIGREE DOG ADOPTION COLENSO BBDO Auckland NEW ZEALAND COLENSO BBDO EXIT FILMS Auckland STARCOM
Auckland Auckland
A06/003 00017 MAN & BOOK PEDIGREE DOG ADOPTION COLENSO BBDO Auckland NEW ZEALAND COLENSO BBDO EXIT FILMS Auckland STARCOM
Auckland Auckland
A06/004 00018 TUB PEDIGREE DOG ADOPTION COLENSO BBDO Auckland NEW ZEALAND COLENSO BBDO EXIT FILMS Auckland STARCOM
Auckland Auckland
A06/005 00041 BRING YOUR PET HILLS PET SCIENCE DIET RED FUSE HONG KONG RED FUSE ILLUSION Bangkok / MEC TAIWAN
BACK NUTRITION ASIA LTD. PERFECT WEIGHT COMMUNICATIONS Hong COMMUNICATIONS RED FUSE Taipei City / RED
A06/009 00029 SURPRISING WAY CLEMENT STORE TRUE SAFE J. WALTER THOMPSON INDONESIA J. WALTER THOMPSON DIGITALACTIVE
JAKARTA JAKARTA PRODUCTION Jakarta /

A07 (Clothing, Footwear & Accessories)

A07/002 00043 REST. WIN. UNDER ARMOUR ATHLETE CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE CHEIL
REPEAT - RECOVERY Seoul WORLDWIDE

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A07/003 00044 REST. WIN. UNDER ARMOUR ATHLETE CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE CHEIL
REPEAT - RECOVERY Seoul WORLDWIDE
A07/004 00045 REST. WIN. UNDER ARMOUR ATHLETE CHEIL WORLDWIDE Seoul SOUTH KOREA CHEIL WORLDWIDE CHEIL
REPEAT - RECOVERY Seoul WORLDWIDE

A09 (Retail, e-Commerce, Restaurants & Fast Food Chains)

A09/003 00077 LOVING BANGKOK MCDONALD'S MCDONALD'S TBWA\THAILAND Bangkok THAILAND TBWA\THAILAND
NIGHT 1 Bangkok
A09/004 00079 LOVING BANGKOK MCDONALD'S MCDONALD'S TBWA\THAILAND Bangkok THAILAND TBWA\THAILAND
NIGHT 2 Bangkok
A09/005 00080 LOVING BANGKOK MCDONALD'S MCDONALD'S TBWA\THAILAND Bangkok THAILAND TBWA\THAILAND
NIGHT 3 Bangkok
A09/006 00082 LOVING BANGKOK MCDONALD'S MCDONALD'S TBWA\THAILAND Bangkok THAILAND TBWA\THAILAND
NIGHT 4 Bangkok
A09/007 00083 LOVING BANGKOK MCDONALD'S MCDONALD'S TBWA\THAILAND Bangkok THAILAND TBWA\THAILAND
NIGHT 5 Bangkok

A10 (Travel, Transport & Leisure)

A10/001 00036 BUILD THE DKSH (THAILAND) LEGO OGILVY Bangkok THAILAND OGILVY Bangkok ILLUSION Bangkok
FUTURE 1 LTD.
A10/002 00037 BUILD THE DKSH (THAILAND) LEGO OGILVY Bangkok THAILAND OGILVY Bangkok ILLUSION Bangkok
FUTURE 2 LTD.
A10/003 00038 BUILD THE DKSH (THAILAND) LEGO OGILVY Bangkok THAILAND OGILVY Bangkok ILLUSION Bangkok
FUTURE 3 LTD.
A10/007 00100 RIO AGODA HOTEL BOOKING OGILVY & MATHER CHINA OGILVY & MATHER
SHANGHAI SHANGHAI
A10/008 00101 HOLLYWOOD AGODA HOTEL BOOKING OGILVY & MATHER CHINA OGILVY & MATHER
SHANGHAI SHANGHAI
A10/009 00102 LONDON AGODA HOTEL BOOKING OGILVY & MATHER CHINA OGILVY & MATHER
SHANGHAI SHANGHAI

A18 (Charities & Non-profit)

A18/015 00058 DOG WORLD FOR ALL WORLD FOR ALL McCANN INDIA Mumbai INDIA McCANN INDIA Mumbai
( ANIMAL CARE &
A18/016 00059 CAT WORLD FOR ALL WORLD FOR ALL McCANN INDIA Mumbai INDIA McCANN INDIA Mumbai
( ANIMAL CARE &
A18/017 00060 RABBIT WORLD FOR ALL WORLD FOR ALL McCANN INDIA Mumbai INDIA McCANN INDIA Mumbai
( ANIMAL CARE &

B01 (Use of Print & Publishing)

B01/004 00135 MISHEARD FONT PANASONIC PANASONIC HAKUHODO INC. Tokyo JAPAN HAKUHODO INC. Tokyo AID-DCC Osaka / AOI
HEARING AIDS PRO. Osaki, Tokyo /

C01 (Original Print & Publishing)

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C01/004 00039 PENGUIN FROZEN PENGUIN BOOKS PENGUIN FROZEN TBWA\SHANGHAI CHINA TBWA\SHANGHAI AU79 TBWA\SHANGHAI
STORYBOOK STORYBOOK COMMUNICATIONS

Total Entries: 34

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PR Additional

IMPACT PR
Auckland
IMPACT PR
Auckland
IMPACT PR
Auckland
ASIARAY
ADVERTISING

CHEIL WORLDWIDE
Seoul

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CHEIL WORLDWIDE
Seoul
CHEIL WORLDWIDE
Seoul

MATERIAL Tokyo PANASONIC

CORPORATION

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