Year 10 English Term 3 Teaching & Learning Outline 2017

Simela Petridis (Pre-service teacher Adelaide)

Wee Teaching and Learning Outline Assessment

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3 UNIT: MEDIA

Introduction into Advertisement:

Tuesday: Homework Tues:
Advertising analysis take
- Brainstorming activity
home activity (Commercial
Forms of advertisement. Advertisement mind mad on the white board. News
Dig)
(forms of publication), billboards, radio, posters, television, social media etc
http://www.readwritethink
Get students to answer the following questions: .org/files/resources/lesson
_images/lesson1166/Coom
- Where do you encounter advertising? (They will likely mention ercialDig.pdf
television, billboards, radio, Websites, school hallways, and so
on.)
- Which specific advertisements "stick in your head?"
- What makes these advertisements memorable? (They might Links:
mention music, catchy slogans, celebrity appearance, the Pathos/Logos/Ethos Video
appeal of the product itself, and so forth.) http://www.readwritethin
- Do you think advertisements have an effect on your personal k.org/videos/rhetoric/vide
interests? o-61.html

Think. Pair. Share Students are to share their answered questions with the
person next to them and compare/contrast their difference in choice. Evoke Sheets:
class discussion with specific examples. http://www.readwritethin
Pathos/Legos/Ethos k.org/files/resources/lesso
n_images/lesson1166/Pers
- Video uasiveTechniques.pdf
- Draw a table on the board/butchers paper?
- Teach the method/Reiterate the method (Only page 1)
- Students are to draw a table on butchers paper of (P/L/E) and - Persuasive
find advertisements that demonstrate each method as well as Techniques table
their definitions. (In groups) hand out

Wednesday: Clips:
Target Audience Chis Hemsworth Australia
- Students will watch various advertisements and complete the Tourism ad:
target audience activity sheet. (5 times)
- The aim is to understand why companies aim to target specific https://www.youtube.com/
audience as a sales pitch. watch?v=vUF7ja9ehIs
- Discuss students choices Subaru Car ad:
-
https://www.youtube.com/
watch?v=50UGhvtwsC8

Energy Australia ad:

 https://www.youtube.com/
watch?v=eMwcu8ZOtTM

AAMI insurance ad:

https://www.youtube.com/
Friday: watch?v=KFD6iiavcrk

Iselect ad:
The use of colour in advertising
- Have different coloured poster sheets around the room ladled https://www.youtube.com/
1-7 (may differ). watch?v=YKBAOHSCVvQ
- Students are to write their immediate feelings when they look
at each colour, what it makes them feel like, hungry? Sad?
Happy?
- Repeat this activity for each colour.

Think. Pair. Share.

- Describe the importance and significance of the use of colour in

advertising and what it does to its target audience
- Colour activity sheet.

4
Task Sheets:

__________________________________________________________ Colour activity sheet

- Find companies
Tuesday: that use this
- Reiterate Pathos/Logos/Ethos plus persuasive techniques colour whilst
table. commenting on
- Assessment (Critical Analysis of Advertisements) their use of
Pathos/Logos/Eth
Wednesday: os

- Creating their own advertisement using persuasive techniques

(in pairs) Colour Vocab:
- Use the advertising techniques planning sheet https://smallbiztrends.com
- Students have the double /2014/06/psychology-of-
colors.html

Friday:

- Students have the double to complete their creating an Task 1: Identify and critique
advertisement assessment. the use of literary
- Due either today or Tuesday first thing. techniques in advertising.
 Task 2:

5 Letter to the Editor/Opinion Piece/ Persuasive Writing

Tuesday:
Letter to the Editor
Pg. 12-21 of Pearson year 10

- Brainstorming activity
- Who has read or heard of Letters to the Editor? What is it?

Wednesday:
Critical Reading task

Friday:
Writing your own opinion piece on your chosen issues
- Brainstorm an array of issues, use issues in the media at the
moment
- Choose a handful of issues
- Terrorism, Michelle Corby, Donald Trump etc.

Use Persuasive techniques in your writing.

6 Tuesday
Double lesson working on the news interview. TASK 3 CONT

Wednesday:
Understanding Macbeth
- Macbeth overview lesson
- Act out part of the story?
 - Watch clips?
Homework Tuesday:
Work on assessment

Friday: Homework
Critical Analysis of the differentiation of Advertisement in Macbeth Thursday/Fri:
Spelling revision, work on
assessment

7 Tuesday: Macbeth Performance

Macbeth Continues

Wednesday:

Friday:
Play review assessment

8 Media and Visual Literacy

Monday
- Spelling test/marks

Tuesday

Thursday
Distribute Spelling Words

Friday
9 Monday
- Spelling test/marks

Tuesday

Thursday
Distribute Spelling Words

Friday

Monday
- Spelling test/marks

Tuesday

Thursday
Distribute Spelling Words

Friday
Unit: Media
Assessment Tasks
*All assessment time frames subject to change

Task 1 Persuasive Pitch

Task 2 Letter to the Editor
Task 3 Oral Presentation News interview
Task 4 Critical Reading assessment

Paired Task sheet list:

Week 2:
- Persuasive Writing Techniques Tablet
- Persuasive Writing Assessment Sheet/ Planning Template
- Spelling Words
- Spelling Words Activity Sheet

Week 3:
- Letter to the Editor Annotation task sheet
- Letter to the Editor Assessment sheet
- Spelling test activity sheet
- Spelling test words *tbc
Week 4:

- Spelling test works *tbc

- News reporting Task Sheet
- News reporting Planning Sheet * attach how to sheets etc.

- Find a print advertisement (poster, bus station poster, product add)

- Give them a selection
- Identify and evaluate the techniques

Advertisement Creations

- Creative your own advertisement

Macbeth Advertisement Comparative analysis

- How Macbeth is advertised?

- Play review?