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Cules son las nuevas tendencias y herramientas respecto a los canales de

distribucin?

Las nuevas herramientas que se estn implementando a los canales de


distribucin son las siguientes:

Mejorar la gestin de los imprevistos para ganar competitividad.

Respeto al medioambiente

Cambios en la norma ISO 17712

Crecimiento del comercio electrnico y minorista

El Big Data y los software de gestin

Colaboracin online

La distribucin, a travs de la voz.

En este caso la adaptacin y aprovechamiento de las mismas puede permitir una


gestin ms eficaz de todo el proceso. Las empresas debern adoptar estas
nuevas tecnologas en su dinmica de trabajo para hacer que la cadena de
abastecimiento sea ms rentable y ofrecer finalmente un mejor servicio.

Adems, las organizaciones debern tener en cuenta una serie de condicionantes


que afectan especialmente al sector y todas sus infraestructuras.
1.What are the new trends and tools regarding distribution channels?

The new tools that are being implemented to the distribution channels are the
following:

Improve the management of contingencies to gain competitiveness.

Respect for the environment

Changes to ISO 17712

Growth of e-commerce and retail

Big Data and management software

Online collaboration

The distribution, through the voice.

In this case the adaptation and use of them can allow a more efficient management
of the whole process. Companies should adopt these new technologies in their
work dynamics to make the supply chain more profitable and finally offer a better
service.

In addition, organizations should take into account a number of constraints that


particularly affect the sector and all its infrastructures.
Como tecnlogo en Negocios Internacionales, Cual crees que es el futuro
de los canales de distribucin?

Pienso que el futuro para los canales de distribucin se enfoca hacia la tecnologa,
ya que la evolucin de las tcnicas de distribucin y las nuevas tecnologas est
facilitando la aparicin de nuevos modelos de contacto comercial.

Para que comprendan lo voy a explicar con el siguiente ejemplo:

Una de las innovaciones realizadas por los diferentes comercios son los llamados
cdigos QR, una tecnologa puntera hoy en da en el mundo de la distribucin,
creada para los clientes ms ocupados.
La empresa de supermercados TESCO los emplea en el metro de Corea de forma
muy prctica y original.

TESCO ide un sistema ingenioso y efectivo, que consisti en convertir las vallas
publicitarias del metro de Corea en lineales de supermercado por medio de la
colocacin de carteles.

Gracias a las aplicaciones mviles y a los cdigos QR, se puede hacer la compra
que luego te llevan a casa, con solo escanear los cdigos del artculo con tu
Smartphone. De este modo, crean supermercados virtuales.
Con esta idea de negocio, TESCO consigue adaptarse a los hbitos de los
consumidores, sorprenderles y diferenciarse de la competencia,
a mi parecer es un buen canal de distribucin ojala en unos aos se pueda
implementar en Colombia.
As a technologist in International Business, what do you think is the future of
distribution channels?

I think that the future for distribution channels is focused on technology, as the
evolution of distribution techniques and new technologies is facilitating the
emergence of new models of commercial contact.

For you to understand I will explain with the following example:

One of the innovations made by the different merchants are the so-called QR
codes, a leading technology today in the world of distribution, created for the
busiest customers.

The supermarket company TESCO employs them in the Korean subway in a very
practical and original way. TESCO devised an ingenious and effective system,
which consisted of converting Korean subway billboards into supermarket lines by
placing posters.

Thanks to mobile applications and QR codes, you can make the purchase and
then take you home, just scan the article codes with your Smartphone. In this way,
they create virtual supermarkets.

With this business idea, TESCO is able to adapt to the habits of consumers,
surprise them and differentiate themselves from the competition, in my opinion is a
good channel of distribution hope that in a few years can be implemented in
Colombia.

Hello Francy

interesting and complete your contribution, in this sense, distribution and logistics
management has been forced to adapt to these changes in order to meet the
challenges that are emerging.
The tools and trend you mention are directed towards the technological area I think
as you are the future of distribution channels..

Hi Brenda... What you do about internet sales,


I agree with you, because growing e-commerce and developments in the retail
sector force companies to adapt to these demands, which often lead to short-term
deliveries and almost anywhere in the world. Good contribution Brenda