Don'T-Settle-For-AirWatch WP en US v1.5

Dont Settle
for AirWatch
Choose the Leader in
Mobile Security Innovation
415 East Middlefield Road

Mountain View, CA 94043
Tel: +1.877.819.3451
Fax :+1.650.919.8006
info@mobileiron.com
www.mobileiron.com
MKT EN V1.5
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Table of Contents
Executive Summary 3
Go Beyond the Limits of AirWatch 4
MobileIron is Built to Secure the Modern Enterprise 6
Ensure Success with Focused Mobile and Cloud 6

Security Expertise
Protect Apps and Data with Defense-grade 8

Security
Transform Business with a Truly Scalable Platform 11
Support Future Requirements with Innovative 11

EMM
Its Time for a Better Mobile and Cloud Security Strategy 12
Disclaimer: This information is being provided to you in connection with your possible business transaction with MobileIron. Any
information concerning products and services other than MobileIrons comes from public and other third party sources, and we
have not independently verified this information. Although we believe it to be accurate, we cannot guarantee the accuracy of it.
2
Executive Summary
Over the past few years, organizations have used a variety of tools and technologies
to enable basic mobile device management (MDM) and essential apps like email and
calendar. But those capabilities are inadequate for companies that want to move beyond
the basics and transform their business processes by securely moving apps and data
to the cloud. For AirWatch customers, this means they should start evaluating leading
enterprise mobility management (EMM) platforms like MobileIron in order to achieve
their mobile transformation goals. Our platform is 100% focused on building todays
modern enterprise architecture, which is quickly shifting core business processes away
from legacy technologies and standardizing on mobile devices and cloud services.
Modern, mobile transformation requires an EMM provider that can:
Securely support any mobile app or cloud service, on any device, running any OS,
app, or cloud service.
Keep mobile enterprise data and applications secure.
Integrate with the existing infrastructure without impacting end-user productivity.
Be a trusted advisor who can help plan, design, and deploy a comprehensive
strategy with experienced customer support services.
MobileIron is a proven leader in EMM innovation and mobile security for the modern
enterprise. In addition to being the enterprise choice for secure mobility, we rank in the
top five for all categories of the Gartner Critical Capabilities for High-Security Mobility
Management. We have also been positioned as a Leader in the Gartner Magic Quadrant
for Enterprise Mobility Management Suites for six consecutive years. Our platform is
built from the ground up to address evolving mobility and cloud requirements. Plus,
MobileIron integrates with leading technology providers, so customers arent forced into
proprietary technology stacks that dont meet their needs. We ensure our customers can
choose the best technologies that fit their environment.
This paper highlights the key advantages of MobileIron over AirWatch. Its designed to
help current AirWatch customers better understand how MobileIron can address some of
the limitations of the AirWatch platform by meeting enterprise needs today and down
the road.
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Go Beyond the Limits of AirWatch
In every enterprise, one thing is certain: many of the cutting-edge mobile technologies that
are popular today will be obsolete within the next decade. Thats why one of the biggest IT
challenges is building a security infrastructure that can meet todays business requirements
without locking companies into inflexible and shortsighted management tools and
methodologies.
Supporting a continuously evolving mobile and cloud services

platform requires an EMM provider like MobileIron who After evaluating AirWatch
can deliver the security infrastructure every business needs.
MobileIron is ideal for customers who need a stable, secure,
and MobileIron, it was clear
and highly scalable EMM platform that supports a broad
ecosystem of apps and cloud services. Just as important,
that MobileIron could meet
MobileIron integrates with a variety of enterprise IT systems our needs the best. MobileIron
and applications via standards-based not proprietary
mechanisms, so we can focus on meeting customer needs Cloud delivered everything we
instead of complex integration issues like AirWatch.
needed and more. Not only
While AirWatch was a satisfactory MDM tool for basic use
cases in the past, mobile enterprises now require more
can IT quickly set up all of the
than just simple device management. They need to give policies and configurations for
users secure yet simplified access to an evolving app and
cloud ecosystem. The VMware acquisition of AirWatch and each device, employees can
subsequent Dell acquisition of EMC (VMwares majority
shareholder) has changed the business and product direction securely access all of the apps
to be more focused on integrating products and selling the
stack, rather than enabling true mobile transformation. As
and business content they need
a result, customers with growing mobile and cloud security
challenges may feel uncertain about whether AirWatch can
to start working within minutes
deliver on key modern enterprise security requirements such of turning on their new devices.
as:
-Levi Johnstone, Head of Technology Engineering

1. Industry-leading Focus and Expertise. Supporting the Edward Rose and Sons
broad range of todays enterprise mobility requirements
requires an EMM platform and industry leadership that is
100% focused on meeting business needs. It also requires
extensive expertise and a global customer services
network that understands the real mobility and cloud
services security challenges customers face across every
industry, in any region of the world.
Disclaimer: This information is being provided to you in connection with your possible business transaction with MobileIron. Any information concerning products and services
other than MobileIrons comes from public and other third party sources, and we have not independently verified this information. Although we believe it to be accurate, we cannot
guarantee the accuracy of it.
4
2. Defense-grade Security. In recent years, malware has increasingly targeted
mobile operating systems with the intent of rooting or jailbreaking the device
to make it vulnerable to further exploits such as spyware and communication
interception. However, despite the rise in high-profile mobile malware attacks,
anti-malware adoption continues to remain flat with a global adoption rate
of less than 5%. With more sensitive business data residing on more mobile
devices than ever before, defense-grade security measures are needed to
keep data such as personal identity and competitive strategy information from
falling into the wrong hands. Thats why organizations need a mobile and
cloud security platform that provides strong encryption and allows admins
to selectively wipe devices, disable shadow IT, and prevent data exfiltration
to cloud services while still enabling a highly productive mobile user
experience.
3. Scalable, Integrated Platform. The consumerization of

IT means that most enterprise users now have multiple Compared to Airwatch, the
devices including phones, tablets, laptops, smart
watches and more to access data from a vast and MobileIron platform was the
growing ecosystem of mobile apps and cloud services.
The rapidly expanding Internet of Things (IoT) is pushing clear leader when it came to
the market for devices even further. Thats why a scalable
and fully integrated platform thats built from the ground
Android compatibility.
up to support mobile and cloud security requirements is
more important than ever. It needs to do more than just - Karsten van Bergerem
scale to the number of devices in the enterprise. It needs Department Manager, IT Operations
the flexibility to support multiple device types, form TX Logistik
factors, and operating systems, as well as protect app and
cloud access on all devices across the enterprise. An EMM
provider also needs to be innovative, forward-thinking,
and integrate with other market-leading technologies.
Relying on a vendors proprietary stack doesnt provide
enough flexibility to ensure enterprises can easily adapt to
mobile technology and security challenges down the road.
4. Mobile Innovation. The adoption of mobile and cloud technologies is driving

massive changes in organizations around the world. Companies everywhere
are trying to get ahead instead of just constantly reacting to change. The fact
is, flexible and agile organizations that can quickly adopt modern enterprise
technologies and platforms will be the ones to drive greater innovation
and accelerate productivity to maintain a competitive edge. The choice of
platform is absolutely essential to this kind of business transformation.
Organizations need a proven leader in mobile innovation who can fully support
modern mobile device management, cloud security, and multi-OS desktop
management to meet both day-to-day and future business requirements on
mobile.
https://www.mobileiron.com/en/security-reports/mobile-security-and-risk-review-3rd-edition
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5
MobileIron is Built to Secure The
Modern Enterprise
MobileIron offers a secure, enterprise-ready platform that addresses a broad range of
mobile device and application management requirements, such as defense-grade security,
massive scalability, and proven mobile innovation and leadership. Heres why AirWatch
customers should take a closer look at MobileIron.
Ensure Success with Focused

We realized early on that we
Mobile and Cloud Security would need a powerful ally
Expertise to accomplish our aggressive
Mobile and cloud technology is evolving faster than any mobility goals. We needed
technology that has come before it. Thats why its especially
important to have an EMM partner like MobileIron who a solution that would allow
is totally focused on the changing needs of the modern
enterprise. We have a clear strategic vision and expertise us to move beyond device
to help all of our customers meet their ambitious enterprise
mobility goals.
management to security for
Since AirWatch was acquired by VMware, key leaders,
applications and content. It
including the AirWatch founders, have left the company. was clear that MobileIron and
This has left the direction of the AirWatch subsidiary in the
hands of VMware veterans who have limited experience in reseller Mobco truly understand
the mobile security market. As a result, AirWatch is investing
heavily in integration with WorkspaceONE and VMwares how to make companies
datacenter offerings. Even though the industry is rapidly
shifting from virtual desktop infrastructure (VDI) to native
successful
mobile apps, devices, and cloud services, we do not believe with mobile.
that VMware (and AirWatch) are truly focused to meet
mobile requirements like mobile app-to-cloud security. In
addition, we believe that VMwares support and professional - Kalman Tiboldi, Chief Business Innovation Officer
services teams do not have sufficient in-depth experience TVH Group
with AirWatch products.
6
MobileIrons Experienced Customer Services Teams Why MobileIron?
Deliver Results MobileIron offers several advantages over
AirWatch:
MobileIron is completely focused on solving customer challenges and
not on integrating complex point products. That allows us to provide
easy access to deployment services and support experts at every stage of Partner with a leading EMM provider
implementation, from initial rollout to ongoing management. Its why more that is 100% focused on mobile and
cloud security.
than 13,000 companies have become successful by relying on MobileIrons
experienced, global services and support network. Our professional
services and customer support teams contribute directly to the bottom line Protect data across mobile, desktop,
by maximizing the value of every EMM investment. Customers can quickly and cloud services using defense-
grade security.
access technology and implementation support to successfully progress
through every step of the mobile journey.
Meet compliance and information
Our professional services experts help customers define their mobile security requirements for highly
strategy and work through complex issues such as legal and HR processes. regulated industries such as financial
We also help with solution deployment, enrollment design, and training for services, government, healthcare, and
more.
IT admins and end users. Once customers are up and running, our global
customer support team helps quickly solve problems and identify issues
before they impact end users. Because weve been a modern mobility Expand mobile business operations
leader ever since the beginning, customers gain the benefit of our with a unified and scalable platform.
in-depth experience across every industry, in every corner of the globe,
solving real-world problems every day. Move beyond basic MDM and
ongoing integration issues with an
innovative, modern EMM platform.
Quickly achieve mobile

implementation goals with highly
experienced professional services
and customer support teams.
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7
Protect Apps and Data with Defense-grade Security
Industry Certifications. MobileIron maintains and continually updates a long list of industry certifications.
FIPS 140-2 FedRAMP DISA Approved STIG

FIPS 140-2 is a National Institute FedRAMP is a mandatory U.S. The Security Technical
of Standards and Technology government program that provides Implementation Guide (STIG)
(NIST) standard for cryptography a standardized approach to security is approved by the Defense
and its utilization. This standard is assessment, authorization and Information Systems Agency (DISA)
recognized by many governments continuous monitoring for for deployment on Department of
and public sector organizations cloud services. Defense (DoD) networks.
including the U.S. government.
NIAP MDM PP V2 SOC2 CJIS

A National Information Assurance Service Organization Controls Criminal Justice Information
Program (NIAP) approved Protection (SOC) are a series of accounting Services (CJIS) is designed to secure
Profile, which includes requirements standards that measure the control fingerprint records, background
to ensure particular functionality is of financial information for a service check information, and other criminal
present, addresses organization. They are covered justice information that is stored with
DOD-specific needs for mobile under the SSAE 16 and ISAE 3402 or shared between local, state, and
device management servers. professional standards. federal law enforcement agencies.
NSA Approved (CSFC) Derived Credentials & CAC/PIV

MobileIron has been approved as a A Derived PIV Credential, which
validated Commercial Solution for is issued by a federal department
Classified (CSFC) by the National or agency to be used with mobile
Security Agency (NSA). devices where the use of a physical
card is impractical. The Derived PIV
Credential is designed to serve as a
federal government-wide standard
for a secure identity credential
interoperable across agencies.
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Mobile App-to-Cloud Security Reduce the threat of data loss with advanced security
across the entire mobile and cloud infrastructure. Typically, all a user has to do is enter
their credentials on any device, app, or cloud service to access data from the cloud
which puts enterprise data at tremendous risk. MobileIron is the only EMM vendor that
provides unique access control capabilities to solve these mobile app-to-cloud security
challenges.
MobileIron Access is a cloud security solution that allows IT admins to define granular
cloud access control policies based on device posture, application authorization, and user
identity. It helps bridge the gap between mobile and cloud security and provides better
insight into how users are accessing enterprise cloud services. Access uses a standards-
based approach that helps quickly detect and remediate mobile app-to-cloud threats
such as:
Unsanctioned cloud app: When a user connects an unauthorized third-party cloud

service to a corporate cloud service like Salesforce, this puts corporate data at
tremendous risk of exfiltration to a malicious cloud source.
Unmanaged app: This is an IT-approved app, such as Salesforce, Concur, Box, or

Dropbox, that a user downloads from a personal app store instead of the enterprise
app store. This means the app is unmanaged, and therefore unsecured by IT.
With MobileIron, if a user attempts to access cloud apps via a non-compliant device
or insecure app, he is presented with a customized remediation screen that walks him
through the steps necessary to bring the device or app into compliance. No help desk
intervention is required. As of this writing, AirWatch cannot block these types of risky
apps.
MobileIron continually checks device posture to ensure that devices accessing company
apps and data are fully compliant with corporate security policies. If a device fails
compliance checks, IT can restrict access until the security posture is remediated.
MobileIron EMM also allows IT to securely distribute apps like Office 365 through the
MobileIron Apps@Work enterprise app store. This helps to ensure Office 365 data
remains secure on the device or in motion to Microsoft Cloud. Only trusted apps and
devices can access Office 365 data when its secured by MobileIron.
Secure Email. Dont compromise between email security and employee productivity.
Allow employees to choose between secure native email or a high-security containerized
option that delivers the experience employees want with the data protection enterprises
require. MobileIron supports certificate-based authentication to simplify user access.
It also provides conditional access based on the devices security posture. That means
no more worrying about data in third-party servers or service outages. IT can also wipe
all email data if the device is ever lost or stolen. Best of all, these capabilities can be
expanded to Microsoft Exchange, Office 365, and IBM Notes.
9
Secure Mobile Apps. Protect app data on any device or network. MobileIron offers critical
app security capabilities such as cross-platform, government-grade encryption of app
data at rest and in motion. It also supports the AppConfig communitys standards-based
tools and best practices that enable a more consistent, open, and simple way to configure
and secure mobile enterprise apps.
Organizations can also take advantage of the enhanced security capabilities of Samsung
KNOX as well as the MobileIron AppConnect framework. AppConnect offers an extensive
ecosystem with more than 150 third-party and in-house apps, so this solution is ideal for
organizations that need to deploy wrapped apps with support for single sign-on (SSO),
app-level access control, and app-specific configurations. It also enables secure access
through DLP enforcement for corporate intranet and file-sharing without requiring a VPN.
AppConnect-enabled apps can also be deployed to the secure workspace of the Android
for Work app.
Secure Per-app VPN Connectivity. IT can empower users to securely connect to

authorized cloud services and access internal web apps and intranet sites without having
to manage VPN connectivity. Our appliance-based architecture allows organizations to
have one gateway for all devices, which is ideal for a long-term mobility solution. This
means there is no need to manage a Windows gateway for Android per-app VPN or
Linux gateways for iOS. This type of architectural complexity can lead to higher design,
deployment, and maintenance costs, and ultimately increase TCO.
Secure and Seamless User Authentication. Protect against modern threats by going
beyond basic SSO. MobileIron is the first EMM provider to launch secure SSO, which
is a context-sensitive, certificate-based, identity provider-neutral approach to cloud
authentication. Users enjoy the benefits of password-less access to enterprise services
while IT ensures that only authorized users and apps can connect to backend resources.
Just as important, IT can end the frustration of user account lockouts an reduce
help requests from employees who forget their passwords. MobileIron makes user
authentication easy with digital certificates, Kerberos, secure SSO, and robust support for
public key infrastructure (PKI). Digital certificates provide strong authentication without
the need for passwords so employees can instantly access their devices, apps, and data
without having to remember and type in cumbersome passwords.
Visual Privacy Policy. MobileIron supports visual privacy to allow employees to see
exactly which types of data are visible to IT and which actions the company can take
on personal or company-owned devices. This helps narrow the trust gap between
employees and their companies, which can accelerate the adoption of new mobile
enterprise services and BYOD programs. MobileIron has led the industry in adopting
visual privacy and announced our policy a full six months before other vendors.
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MobileIron: A Recognized Global Leader in Mobile and Cloud Security
As more companies shift from a desktop-centric work style toward modern mobile
devices and operating systems, they are looking to our flexible, scalable, and innovative
mobile and cloud security platform to secure all their apps and data. In addition to being
the enterprise choice for secure mobility, we have been positioned as a Leader in the
Gartner Magic Quadrant for Enterprise Mobility Management Suites for six consecutive
years. MobileIron also ranks in the top five for all categories of the Gartner Critical
Capabilities for High-Security Mobility Management.
In addition to being the enterprise choice for secure

mobility, we have been positioned as a Leader in
the Gartner Magic Quadrant for Enterprise Mobility
Management Suites for six consecutive years.
MobileIron also ranks in the top five for all categories
of the Gartner Critical Capabilities for High-Security
Mobility Management.
https://www.gartner.com/doc/3424517/critical-capabilities-highsecurity-mobility-management
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11
Transform Business with a Truly
Scalable Platform
MobileIron was built from the ground up to provide a scalable, secure, and unified
platform for the modern mobile enterprise. We have always been 100% focused on
mobility and continue to support the unique requirements of enterprises that are moving
their business apps and data to the cloud today. Our OS-agnostic platform fully supports
app, device, and data security while ensuring a seamless and productive user experience.
In addition to supporting new technology requirements and integrating with industry-

leading vendors, MobileIron is also massively scalable. Our MobileIron Cloud solution
can include more than a million users on a cluster. MobileIron Core can support up to
100,000 users on a single server. Our appliance-based architecture can be deployed
in minutes without the need for third-party servers, licensing, or intervention from our
professional services team to deploy software updates.
Support Future Requirements with

Innovative EMM
Mobile and cloud technologies are evolving faster than ever before. The devices and apps
that emerge in a few years will be dramatically different from the ones used today and
enterprises will be expected to support those technologies. To meet future requirements,
organizations need a partner who is already thinking of the future, and whose platform
is built to handle rapid growth and changing technology requirements. A vendor that is
instead focused on their preexisting stack investment is unlikely to have these mobile
security and flexibility goals as their product priority. For example, VMwares proprietary
integration between WorkspaceONE, VMware Identity Manager, and AirWatch MDM
actually lock customers into the VMware stack and could prevent them from using
technologies they may already have in their environment.
With 45 modern mobile security patents and counting, MobileIron is a mobile and cloud
security leader with a proven track record of innovation and scalability. With MobileIron
Access, IT can reduce the risk of data loss from mobile app-to-cloud security threats by
establishing a data boundary that prevents users from accessing enterprise cloud services
on unsecured devices, apps, or browsers. With MobileIron Bridge, we are also helping
customers unify their security and management processes across multi-OS mobile and
desktop platforms including Windows 10 and macOS. These are just two of the most
recent examples of how MobileIron is delivering innovative solutions to help customers
leverage evolving technologies to transform their business operations.
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Its Time for a Better Mobile and
Cloud Security Strategy
Organizations dont have to settle for a vendor that is more focused on integrating and
selling proprietary solutions than on meeting mobile and cloud security requirements. Now
is the time for AirWatch customers to evaluate a new EMM solution that can meet current
business needs and scale to support future enterprise mobility requirements. See how
MobileIron can provide the in-depth focus and expertise to deliver a highly productive user
experience, world-class innovation and scalability, and experienced technology leadership
organizations can count on.
For More Information

For more information about MobileIron, please visit us at
https://info.mobileiron.com/dontsettle-AW.html
For questions regarding why Mobileiron , please contact globalsales@mobileiron.com
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Securing the Modern Enterprise Around the World
COPYRIGHT 2016 MOBILEIRON. ALL RIGHTS RESERVED.
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MobileIron is a registered trademark of MobileIron, Inc. in the United States and/or other countries. All other trademarks, trade names, or logos are the
property of their respective owners and do not signify any endorsement or sponsorship by such owners.

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Dont Settle

415 East Middlefield Road

Go Beyond the Limits of AirWatch 4

MobileIron is Built to Secure the Modern Enterprise 6

Ensure Success with Focused Mobile and Cloud 6

Protect Apps and Data with Defense-grade 8

Transform Business with a Truly Scalable Platform 11

Support Future Requirements with Innovative 11

Its Time for a Better Mobile and Cloud Security Strategy 12

Modern, mobile transformation requires an EMM provider that can:

Keep mobile enterprise data and applications secure.

Integrate with the existing infrastructure without impacting end-user productivity.

Supporting a continuously evolving mobile and cloud services

-Levi Johnstone, Head of Technology Engineering

3. Scalable, Integrated Platform. The consumerization of

4. Mobile Innovation. The adoption of mobile and cloud technologies is driving

Ensure Success with Focused

Quickly achieve mobile

FIPS 140-2 FedRAMP DISA Approved STIG

NIAP MDM PP V2 SOC2 CJIS

NSA Approved (CSFC) Derived Credentials & CAC/PIV

Unsanctioned cloud app: When a user connects an unauthorized third-party cloud

Unmanaged app: This is an IT-approved app, such as Salesforce, Concur, Box, or

Secure Per-app VPN Connectivity. IT can empower users to securely connect to

In addition to being the enterprise choice for secure

In addition to supporting new technology requirements and integrating with industry-

Support Future Requirements with

For More Information

For questions regarding why Mobileiron , please contact globalsales@mobileiron.com

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