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Dr.

RAM MANOHAR LOHIYA NATIONAL


LAW UNIVERSITY
PSYCHOLOGY

Synopsis
on
ATTITUDE-BEHAVIOUR RELATIONSHIP

Submitted to Submitted by

Ms. Tanya Dixit Sudhanshu Singh


Roll No. 145
Enrollment no. 170101145
1st Year (1st Semester)

2017-2018
INTRODUCTION
Most definitions of attitude include some associations between attitudes and behaviour however
loose it may be and regardless of direction. Thus, thereare definitions which state that attitudes
are drive producing and direct provide a state of readiness for prepare the individual for
behaviour. However, there are also definitions which predict that it is behaviour which shapes,
dictates or gives rise to attitudes.

RESEARCH METHODOLOGY
Method- For the purpose of following research, researchers method is doctrinal. This
methodology is suitable for the research topic: Attitude-behaviour relationship which requires
extensive and closed examination of facts.

Sources- The research would be conducted by investigator through utilizing the primary,
secondary and miscellaneous sources. Books and articles would be referred for the research
purpose.

TENTATIVE CHAPTERISATION

1. INTRODUCTION
2. STRUCTURE OF ATTITUDE
Attitudes structure can be described in terms of three components.

o Affective component: this involves a persons feelings / emotions about the attitude
object. For example: I am scared of spiders.
o Behavioral (or conative) component: the way the attitude we have influences how we act
or behave. For example: I will avoid spiders and scream if I see one.
o Cognitive component: this involves a persons belief / knowledge about an attitude
object. For example: I believe spiders are dangerous.
This model is known as the ABC model of attitudes.

3. THE PROBLEMS
In the first place, according to Doob, the misunderstanding surrounding the attitude-
behaviour controversy evolved around the use of the word because by researches in
all of the applied psychological fields: people vote X because; consumers buy X
because; drivers do not wear seat belts because. The use of the term because
implied that there was causation between attitudes and behaviour when in fact there
was only correlation which would be better expressesd:
Instead attitudes are specific probabilities of
Specific forms of response to specific social objects

4. ATTITUDES AS PREDICTORS OF
BEHAVIOUR
With the multiple of research projects which have been conducted into the attitude-
behaviour relationship by social psychologists in all fields- education, marketing,
medicine, politics, environment, social work, etc., it appears that there are at least ten
ways in which the researcher can attempt to increase the reliability of the attitude-
behaviour relationship; that is to get a better fit between attitude measures and
reported or observed behaviour.

5. CONCLUSION
TENTATIVE BIBLIOGRAPHY
Psychology- Morgan and King
Social Psychology- Baron & Byrne

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