Beruflich Dokumente
Kultur Dokumente
Assignment
On
INTEGRATED MARKET COMMUNICATION
(IMC)
Social media –
REACH -
Frequency of media-
On television-
This campaign will continue till 20 days and than we will make plans
for later course of time .
We will also use help of print media to market our products, we will
use Dainik Bhaskar as it is having more customer base and coverage
than any other paper in Bhopal and surrounding areas.
LED-Urja
Personal Communication
Impersonal Communication
MEDIUM OF COMMUNICATION
Personal Communication-
Emails
Impersonal Communication-
Personal Communication
Impersonal Communication
MEDIUM OF COMMUNICATION
Personal Communication-
Emails
Impersonal Communication-
Sales Promotion –
Like in off season (May-June)
Singapour Tour to Dealer
Get Twenty litresand get saving of 100.(April)
Direct Marketing
Catalogs avaible through Retailers
Stalls at Bhopal Utsav Mela and others.
Online Marketing through our website
Direct Mails to contractors,Government Department
STORY BOARD
Total Imaging Total Solution.
A man returns from work and takes out the bulb hanging in his porch.
The bulb is replaced in a lamp and in the light he sets his gramophone.
Next it serves as the bathroom light followed by dinning and reading light.
... LED (Light Emitting Diode) LIGHT Power Saver. Ab ek bulb ke bijali ke kharche mein chale ... ‘
...pure panch LED Power Savers. Yani behatar roshani. Zyada bachat.
A couple of army officers come face to face to discuss the construction of a wall, separating their
regiments.
They come straight down to business as the person in charge, asks "Deewar ki height?" One growls, "12
feet."
The other counters, "10 feet." The next query mounts the tension even more, "Kitne din mein banegi?"
"10 din." "15 din." "Aur paint?"
“ECO FRIENDLY PAINTS!" they spit out in unison. The generals finally agree on something and the man
settles the issue gratefully.
MVO: "When you can't compromise natural paints hazaaron shades. Bemisaal quality."
They are now seen arguing over the shade of red to be painted, "Tomato red!" "Nahin cherry red."
Natural paints help to keep the air pure and healthy for people with multiple chemical
sensitivities.