CARIBBEAN EXAMINATIONS COUNCIL

DIGITAL MEDIA

UNIT ONE: Internal Assessment Paper

A paper completed in partial fulfillment of the requirements sent out for candidates sitting
the Unit 1 Caribbean Advanced Proficiency Examinations (CAPE) for the Caribbean
Examinations Council.

[MAY/JUNE 2017]

SYNDESI ®
JIM WATCH

Submitted to: Jon Saleen Oliphant

(Digital Media Course Facilitator)
School: deCarteret College
Candidates’ Name: Michale Anderson
Shivnarine Morrison
Sanjae Whyte
TABLE OF CONTENTS
Introduction
Digital media is any media that is encoded in machine-readable format. Digital

media can be created, viewed, distributed, modified and preserved on digital electronic

devices. Computer programs and software, digital imagery, digital video, web pages,

digital audio and e-books are all examples of digital media.

The idea for Syndesi’s JIM watch from the fact that many persons injured

themselves while in the gym by over working themselves. The developers have

personally experienced these issues while working out and saw it fit to create a product to

lessen this problem. However, we wanted to appeal to a broader audience so the WiFi

feature, Syndesi, was incorporated in the final product. With the JIM, we hope to keep

persons fit, safe and connected to the world.

Acknowledgement
Firstly, we would like to express sincere gratitude to God for providing the

strength to complete this project. Thanks to our facilitator, Mr. Jon Saleen Oliphant, for

guidance with this project. Also thanks to our parents for providing the funds to print this

project, staying up at late nights to help complete the project and for motivation. Special

thanks to the Caribbean Examination Council for introducing this course of study, it has

been a great pleasure studying this subject.

Description of Product:
Syndesi’s JIM watch is an intelligent personal assistant which keeps a wearer

healthy by providing work out reminders, keeping track of the perosn’s weight and

recommend workouts based on such data. Incorporated in the JIM is Syndesi. This is the

feature that allows for the wearer of the watch to stay connected. Syndesi collects data

packets when in a WiFi zone and stores them for later use. This allows for the watch to

act as a portable hotspot. The watch will also accommodate a memory card slot and will

be able to be paired with bluetooth headsets so music can be played from the watch.

Other features of JIM include GPS, voice recognition and it will be able to pair

with cellphones.

Prototype of the JIM

Research:
 Target Audience

The JIM was initially targeted at those who worked out in the gym,

particularly body builders. After further discourse with the group we realized that

a plain old watch just for bodybuilders would not bring in much profits. We added

the Syndesi feature and targeted the product to a broader audience – persons who

wish to live a healthy lifestyle.

 Design of Data Capture instrument/ Data Collection

The product idea was first introduced in a focus group. Here we got

feedback from persons and heard all the features they would like to see in the

product. Interviews were conducted within the school and a questionnaire was

developed using SurveyMonkey and issued to persons through Facebook, Twitter

and WhatsApp.

Questionnaire sample:
Data Analysis and Presentation

Question 1
Question 2
Question 3
Question 4
Question 5
Question 6
Question 7
Question 8
Question 9
Question 10
Progress and Process and Proposal:
 Rationale

Persons always cause injury upon themselves in the gym. Also, many persons
cannot find the time to work out in a gym facility because of their busy schedules.
The JIM watch aims to eliminate this issues and also keep persons connected to
the world where ever they go.

 Timeline

Date Task Completed By:

September 2016
October 2016
November 5, 2016
November 9, 2016
November 15, 2016
November 17, 2016
November 17-19, 2016
November 21,2016
November 30, 2016 –
January 4, 2017
January 9, 2017
January 10, 2017
January 10-21, 2017
January 21- February 13,
2017
Formation of Groups
Brainstorm product ideas
Product idea was selected
Project concept was
developed. Features were
added to enhance initial
idea.
Questionnaire was
developed.
Distribution of
questionnaires.
Interviews were conducted.
Data collected from
questionnaires and
interviews was analyzed.
The project proposal was
written.
Logo design
Development of prototype
Weekly group meetings.
Enhance materials in
preparation for pitch
presentations.
Teacher; Jon Saleen
Oliphant
Sanjae Whyte
Michale Anderson
Shivnarine Morrison
Sanjae Whyte
Michale Anderson
Shivnarine Morrison
Sanjae Whyte
Michale Anderson
Shivnarine Morrison
Sanjae Whyte
Michale Anderson
Shivnarine Morrison
Sanjae Whyte
Michale Anderson
Shivnarine Morrison
Michale Anderson
Group members assisted in
ensuring that all aspects of
the project was mentioned,
grammar was on point etc.
Shivnarine Morrison
Sanjae Whyte
Michale Anderson
Sanjae Whyte
Shivnarine Morrison
 Milestones

Final logo design

Initial prototype design

 Final prototype design

Initial design for the watch’s home screen

Initial poster design

Second draft for poster design

Final poster design
Methodology/ Use of Digital Tools and Techniques
We conducted triangulation research using judgmental sampling. At first
quantitative research was conducted using a questionnaire. After the results were
analyzed, we conducted an interview. This was to ensure that the views of persons
who answered the questionnaire we reliable.

The questionnaire was generated using SurveyMonkey software. Logo designs,

poster designs and all other designs were done using Photoshop. Video and
auditory aspects of the project were done using WavePad software.

The project idea was communicated to our audience through social media. We
also hosted a TVET day were our product was introduced to the school body and
feedback received.

Overview
Syndesi’s JIM watch is an intelligent personal assistant which keeps a wearer
healthy by providing work out reminders, keeping track of the perosn’s weight
and recommend workouts based on such data. The JIM features a WiFi
application, Syndesi. Other features of the JIM include GPS, voice recognition,
earphone jack, connectivity to cell phone and Bluetooth headsets as well as
accommodation for a memory card.
Bibliography
SurveyMonkey.com

Digital Media Syllabus 2016