Beruflich Dokumente
Kultur Dokumente
A Summer Project
On
“Analysis of Four Departments of
Dhanhar Masala Company”
Prepared by:
Acknowledgement
I would like to thanks to Veer Narmad South Gujarat
University to include this summer training in the curricular of
B.B.A. program.
Date:
Place: Surat
Yours Sincerely,
Executive Summery
The project basically deals with the recently
the customer of Dhanhar Masala. The servey about the customer
satisfaction. The servey says that most of people give top rank to
the best masala of industry.
In this project, we have covered four cites for the servey of test of
masala for the purpose of to identify about the industry awareness,
satisfaction of services, which were provided by the DHANHAR
MASALA PVT.LTD.
Finding said that industry has not yet covered the business
persons those who are used masala for the purpose of pleasure, test
& safety of health. So, it is necessary to marketing in that sense to
cover all the various customers.
All the information is presented in simplified manner have been
included wherever required.
Declaration
We here by declare that this training report is
prepared with my own efforts as well as under guidance of
manager of DHANHAR MASALA PVT.LTD. This report has
been prepared at “DHANHAR MASALA” during 20/4/2011 to
20/6/2011 with my skills & Management tools & techniques,
which we learnt in college during first two years.
Name of the
Student,
Banti
Patel.
Date:
Place:
Preface
The knowledge lies every where whether it is
theoretical or practical. Theory of any subject is important but
without its practical knowledge it becomes useless particularly for
management student. As a student of the business administration,
we have studies many theories in the class room but after taking up
this project works, we have experienced & understood these
management theories & practices in its full sense, which play vital
role in business field today.
This report is designed with the objective to gain
practical knowledge about the beverage industry it’s working &
functioning in different department of “DHANHAR MASALA
PVT. LTD”
MISSION:
To delight the customer by continuously developing
new products tuned to evolving needs & maintaining high standard
of quality & efficiency in production & prompt delivery.
VALUES:
1. High priority on customer satisfaction.
2. High standards of consistent quality & reliability.
3. Promoting use of modern technology & practices.
4. Minimizing profitability for cost-effectiveness.
5. Commitment to community development &
environment protection.
INDEX
7 Annexure
INTRODUCTION
History of Industry:-
DHANHAR MASALA BHANDAR
introduce it self as a leading manufacturer & exporter of Indian
particularly masala’s, Hing’s & others. Established on 1966, the
company has always followed the philosophy of providing quality
products & services to our ever increasing clientele. Today
DHANHAR has become a name synonymous to Indian spices, it’s
tastes & aroma, & has becomes a name of repute in spices & hing
industry.
Meaning of Dhanhar:-
Prof. V.B. Shah Institute of Management Page 8
Dhanhar Masala Pvt. Ltd.
History – An Overview:-
Thirty eight year back, two
dynamic entrepreneurs, Mr. Dhansukhbhai Chhabildas
Vankawala & Harkishanlal vankawala, pioneers in spices &
Hing industry & connoisseurs of Indian testes, joined hands
together to start Dhanhar Masala, supported by Mr. Bipinchand
Chhabildas Vankawala; a mechanical engineer by profession. The
firm started as a gruh udhyog manufacturing Hing, graduated in
terms of size & volume; obviously due to healthy response from
the market. In the 1972, a manufacturing plant was established in
surat. The company started manufacturing spices in 1976 with a
singal product “Dal Shak Masala” & has consistently climbed up
the growth ladder since. The company at present is manufacturing
more than 30 different spices. For bulk order, we can customize
the products according to your requirement.
2. MARKETING DEPARTMENT
1) Marketing environment
2) Products of the industry
3) Packaging & Labeling
4) Price of the products
5) Organization’s buying process
6) Product life cycle & Marketing strategy
7) Channels of distribution
8) Marketing / sales department at a glance
9) Promotional activity
Clerk
Peon
Agent
Head ofHitesh
Marketing Department
bhai
(Head)
1. Marketing Environment
(Competition)
There are some points which are used in
DHANHAR MASALA are given bellow here in the marketing
environment (competition).
A. Concept of target
B. Concept of channel
C. Concept of competition
D. Concept of public
Concept of Target:-
There is annual tern-over is 3 ton per
day (1080 ton per year). Profit target of the company is 20% of
sales.
Concept of Channel:-
There are three types of marketing
chanel.
1) Communication Channel:-
Through this channel
deliver & receive massage from target market. The company’s
communications channel includes News paper, Radio, Local TV
channel, postures, Local transportation.
2) Distribution channel:-
Through this channel company
display sell & deliver the physical products to the buyers.
3) Service Channel:-
Through this channel company can
carry out transactions with potential buyers. This channel include
Agent Godown Delivery, Warehouses, Transportation companies,
Insurance company etc.
Concept of Competition:-
It includes all the actual &
potential rival offering & substitute of there product a buyer might
be consider. The company may be of monopoly, total competitive
or oligopoly.
E.g. There are many masala brand against Dhanhar Masala as
like as SK masala, Gajanand masala, & Ramdev masala.
Concept of Public:-
The Population outside of the company
within the nation. From which company can identify their potential
buyers, current users, Decision makers & general public
Macro Environment
1. Social & Cultural Environment:-
Dhanhar masala
does not affect to cultural factors but it’s affect social factors
because cultural factors cultural, sub-cultural, social factors.
Society sales belief, values & harms that largely define testes &
preferences of customers. Peopal observe almost unconsciously a
world view that defines their relationship to them to measures &
the universe.
Regional differences in language, customs,
social system, values, habits, & religion & cast system may be
social & cultural environment.
2. Technological Environment:-
One of the most
dramatic force shopping people live is technology. Technology
includes automatic packing machine, computers, printers, etc.
There are many technology is being used in Dhanhar Masala.
Technological environment increase production more & more.
Because of using technical machinery & equipments it takes
low/minimum time for maximum production.
Information
Choice
Redresses
Representation
4. Economic Environment:-
Marketers require
purchasing power as well as people. The available purchasing
power in economy depends on current income, price, debts, saving
& credit availability.
Income distribution is also creating major impact for
economy growth.
Physical Environment
Raw Material:-
Dhanhar masala Purchasing row material
from various Country & states.
E.g. - Red chilly powder from Karnataka,
- Hing from Afghanistan
- salt from Pakistan
- Plastic package from Mumbai
Live Stock:-
They are no expiry date which are reaching or not
reach to consumer in Dhanhar Masala.
13 Panipuri Masala
15 Garlic masala
16 Buttermilk masala
17 Chewada Masala
18 Milk masala
19 Sambhar Masala
21 Singoda Masala
22 Rajwadi Atta
23 Sindhav Salt
24 Chicken masala
25 Mutton Masala
26 Fish Masala
Product Mix
Meaning of Product mix:-
“A Product mix (also called
product assortment) is the set of all products lines & items that a
particular seller offer for sale to buyers.”An organization with
several product lines has a product mix.
In other words, Product
mix is the composite of product offer for sale by a firm. It is the
collection of product manufacture or distributed by the firm.
i. Profit Maximization
ii. Maximization of sales
iii. Stability of sales & sales income
iv. Maximum Benefits
Primary Package
Secondary Package
Shipping Package
Packaging is also kept pace with our products &
its market, conforming to international standards & featuring
diverse packing methods to match client requirement.
Packaging is not available in Kg with double
polypropylene in liner in trucks. It is also available 10000 kg
cardboard boxes on wooden pallets. Trucks are also available for
5000 kg & 10000 kg.
We have a special inspection team, which
ensures the quality of packing before the material is dispatched
from the works.
PRIMARY PACKAGE
1) Consumer Packaging.
2) Family Packaging.
3) Multiple Packaging.
2. LABELING
Meaning of Labeling:-
Prof. V.B. Shah Institute of Management Page 28
Dhanhar Masala Pvt. Ltd.
Introduction:-
Product is new, awareness in market, cost of
marketing high & profits are low.
Introduction is the first stage in the life of the
products. This is an infant stage. The product is a new one. The
new product means, A product that opens up an entirely new
market, replaces an exiting products or significantly broadens the
market for an exiting products. In this stage profits may bellow,
because of heavy advertising & sales promotion in order to
stimulate the demand.
Marketing strategy:-
There are four type of the marketing
strategy in Introduction stage but Dhanhar Masala use only two
types of the strategy.
Growth:-
The product has given satisfaction to the first buyers.
Salas increase rapidly & product started generate profits.
Growth is the second stage in the life of the product. In
this stage, the product satisfaction the market & a product gains
acceptance from the part of consumer & Businessman. So, sales &
profits are increase. The success of the firm depend upon the
efficient manufacturing & distribution system of the products.
Previous buyers continue in their purchase & new buyers appear.
Marketing Strategy:
There are five type of marketing strategy
in Growth stage but Dhanhar Masala use only four types of
Marketing strategy;
a) To increase the quality of the products & add new
feature of the product.
b) To start a campaign to search out new area of market.
c) To intensity the advertisement & find out the
distribution for wide spread sales.
d) In order to attract price marketing strategies the
industry to decrease the price at appropriate time.
Maturity:-
The product reaching maturity & sales are good. But
better for market share is about to begin.
At this stage, keen competition increase. Sales
continue to increase for a while, but at decreasing rate.
Competitors go for mark down price by increasing advertising
deals. Market expenses increase, even after mark-down price,
which enable to face competitors. Thus, profits are thinned,
Additional expenses are involved in production modification in the
market. Overall marketing effectiveness becomes the key factors
in this stage.
Marketing Strategy:
There are five types of marketing
strategy in Maturity stage & Dhanhar Masala can used all the
strategy,
7. Channels of Distribution:-
Meaning of Channel of distribution:-
Prof. V.B. Shah Institute of Management Page 35
Dhanhar Masala Pvt. Ltd.
According to
American Marketing Association; “A channel of distribution or
marketing channel is the structure of intra-company organization
units & extra-company agent & dealers, wholesale & retail
through which a commodity, products or services is marketed.”
According to
Richard M. clevent, “A channel is the pipe line through which
products floes in its way to the customers. The manufacturer puts
his products into the pipe line or marketing channel & various
marketing people move it along to the consumer at the other & of
the channel.”
Manufacturer
CNF
(Super Stockiest)
Prof. V.B. Shah Institute of Management Page 36
Dhanhar Masala Pvt. Ltd.
Agent
Wholesaler
Retailer
Consumer
Distribution channel:
The producer & the final customer
are part of every channel. We will use number of intermediate
levels to designate the length of channel. There are many type of
distribution channel in industry. There are following;
1. Zero level channel.
2. One level channel.
3. Two level channel.
4. Three level channel.
Prof. V.B. Shah Institute of Management Page 37
Dhanhar Masala Pvt. Ltd.
9. Promotional Activities
Meaning of Promotion:-
Promotion means a set of
effort made by the company for stimulate the demand for its
products & product without making any alteration in product mix,
price & channel of distribution.
Promotion is any
communication activity whose main object is to move forward a
3. Human Resource
Department
Prof. V.B. Shah Institute of Management Page 40
Dhanhar Masala Pvt. Ltd.
Structure of HR Department
Agent
Clerk
Peon
Hitesh
Head of HR Department
bhai
(Head)
Introduction:-
Activities of personal / HR
Department
Meaning of HR:-
“HRM is a management function
concerned with hiring, motivation & maintaining people in an
organization. The function & principle are applied to
acquisitioning, developing, maintaining & remunerating
employees in organization.”
Definition of HRM:-
“HRM is a series of integrated
decision that form the employment relationship, there quality
Prof. V.B. Shah Institute of Management Page 44
Dhanhar Masala Pvt. Ltd.
Activities of HR department
HRM department helps managers to recruit, selection, trained &
develop members for the company.
1) Managerial function:-
I. Planning:-
Planning is the process of deciding the goal &
formulating policy & programs to achieve the goal.
II. Organizing:-
Organising is the process of allocating
tasks among the members of the groups. Establishing
authority & responsibility relationship among them &
integrating their activity towards the common objectives.
Organizing is the framework through which management
directs controls & co-ordinates the efforts of people.
III. Directing:-
Directing is the process of motivating,
activating, leading & supervising the people. Directing
includes all those activity by which a manager influence
the actions of subordinates. Directing is the heart of the
management process. Directing also help in building
sound individual & human relation in an organization.
IV. Controlling:-
It implies checking, verifying & regulating
to ensure that everything occurs in conformity with the
plans adopted & the instruction issued. Such monitoring
helps to minimize the gap between desired result &
actual performance.
2) Operating Function:-
There are five functions in the
operative function. But Dhanhar Masala use only three functions
in their industry, which are bellow here.
a) Procurement Function:-
Procurement Function is
concerned with securing & employing the right kind & proper
number of people required accomplishing the organizational
objectives.
Dhanhar Masala consists only five activity in procurement
function.
1) Job analysis
2) Human resource planning
3) Recruitment
4) Selection
5) Placement
b) Development Function:-
Human Resource development
is the process of improving the knowledge, skills, aptitude &
values of employees so that they can perform the present & future
jobs more effectively.
Dhanhar Masala consists only three activity in Development
function.
1. Performance appraisal
2. Training
3. Exicutive Development
c) Compensating Function:-
Compensating Function is refers
to providing & fair remuneration to employees for their
contribution to the attainment of organizational objectives.
Dhanhar Masala consists only three activity in Compensation
function
1. Job evaluation
2. Wage & salary administration
3. Bonus
Definition Of Recruitment:-
“Recruitment is the process
of finding & attracting capable applicant for employment. The
process begins when new recruits are sought & ends when their
application from which new employees are selected.
Planning
Strategy development
Prof. V.B. Shah Institute of Management Page 48
Dhanhar Masala Pvt. Ltd.
Screening
1) Recruitment Planning:-
Planning is the first steps of the
recruitment process. Planning’s involves the translation of likely
job vacancies & information about the nature of the job.
2) Strategy development:-
Once it is known how
many & what type of recruits are required serious considerations
needs to given to,
“Buy” decision
Source of recruitment
Sequencing the activities in the recruitment process
1) Screening:-
Screening is to remove from the
recruitment process, at an early stage, those applicants who are
visible unqualified for the job. It Screening, clear job specification
are unavailable. Applicant qualifications judge on the basis of
their knowledge, skills, abilities & interest required to do the job.
2. Selection
Meaning of selection:-
“Selection is the process of picking
individual with requisite qualification & competence to fill jobs in
the organization.”
The objective of selection process is
to determine whether an applicant meets the qualifications for a
Definition of selection:-
“Selection is the process of
differentiating between applicants in order to identify & hire those
with a greater likelihood of success in job.”
Selection is the most important process of the any company &
industry. Selection is the based on choose best workers &
employment for the industry.
Preliminary interview
Selection test
Employment interview
Reference check
Physical examination
I. Preliminary interview:-
Preliminary interview is
the first steps in the selection process in Dhanhar Masala.
Preliminary interview, on the other hand, helps reject misfits for
reasons, which did not appear in the application forms.
I. Employment interview:-
An interview test is
conducted at the beginning & at the end of the selection
process. The emphasis here is on the letter. Different
types of interview are taken into Dhanhar Masala are as
follows,
One to One interview
Sequential interview
Personnel interview
I. Reference check:-
Reference check is the most
important process of the selection. Many employee
request name, address & telephone number of reference
for the purpose of verifying information & perhaps,
gaining additional background information on an
applicant.
II.Physical examination:-
Last & final steps of the
process of selection is the physical fitness test in Dhanhar Masala.
The results of medical test is recorded in a statement preserved in
the personnel records.
HR programming
Meaning of Development:-
“Development is the
process of developing the knowledge & skills in employees for
doing a particular job. Development involves preparing the
individual for a future job & growth of individual in all respects.”
Training Methods:-
There are two methods for training but
Dhanhar Masala can used more methods of the training, there are
bellow here,
➢ Job Rotation
➢ Job Coaching
➢ Job instruction
➢ Training through step by step
➢ Committee assignment
2) Seniority bases:-
Prof. V.B. Shah Institute of Management Page 59
Dhanhar Masala Pvt. Ltd.
Transfer
Meaning of Transfer:-
Prof. V.B. Shah Institute of Management Page 60
Dhanhar Masala Pvt. Ltd.
Objectives of Transfer:
There are six objectives of transfer into Dhanhar
Masala.
To meet organizational need
To satisfy employee needs
To better utilize employees
To make the employee more versatile
To adjust the workforce
To provide relief
6) Performance Appraisal
“Performanc
e appraisal is the process of obtaining, analyzing & recording
information about the relative worth of an employee. performance
appraisal & merits rating are used synonymously.”
Measuring Performance
Safety Stander:
Company follows safety ruse restricts.
The company is constructed there plant in such a ways. That in a
case of emergency the worker can be secured more then one way
out are provide assembly point is in case of fire safety virulent can
be implemented urgently as well as general returns, company
provided for the worker hand glows, gumshoes, helmets, masks, to
prevent from the masala reactive. Around the block more in
emergency the firebridged and disaster management center
telephone number are kept in such a way that can be contact
errantly without loosing time first-aid box are kept in each section
of the plan.
Record and System:
As per the rules and regulation
company has to maintain all the rerecord to person working in the
factory. More ever company has to keep the record has per
government reels and factory act. In all necessary firms as well as
regarding safety company has get certain machine cheeked though
government approval agency time to time related to safety rules
and maintain its records.
Factory and office work of time:
The company must have to
come timely and employee has to follow the rules made by the
company and government. Employee not go outside the plant or
site without the permission of his superior or authority. In the
organization this rules touch every person who work in the firm.
Time Keeping:
Shift timing
Dhanhar Masala Pvt. Ltd. Has only one shift that is day shift and
time is: 9 a.m. to 8 p.m.
Break:
12:30 to 1:30 p.m. lunch break
8. Employee Welfare:
Meaning of Employee Welfare:-
According to the Arthur James Todd,
“Employee Welfare means anything done for the comfort and
improvement, intellectual or social of the employee over and
above the wages paid, which is not a necessity of the industry.”
According to the Oxford dictionary
employee welfare or labour welfare means “the effort to make
living for workmen.”
Welfare Activities:-
Welfare activities means those
activities which are do always in favor of employees. It means the
special extra facilities given to employees from company. As it is
Dhanhar Masala provides such kind of facilities to employee
which are as follow,
Provide good condition of equipment and also provide better
environment for work
Supervisor
Worker
Clerk
4. PRODUCTION DEPARTMENT
Plant Location
Production Manager
Assistant
Worker
Introduction
Meaning of Production:-
“Production is the process of converting the
raw material and for the other input the product for further
They are not thinking for the changing the site. They want to buy
or take on the lease new site near the old plant.
Production Department
Process Layout / Product Layout:-
Process layout / Product layout
plant depend in 10 types of production department and the process
layout / product layout are as follows.
Flow chart of manufacturing Masala
Plastic / billet
Arrival
Charged in re-use
Furnace capacity
Intermediate
Work
Cooling Room
Prof. V.B. Shah Institute of Management Page 77
Cutting To length
Inspection
Storage &
Dispatch
Dhanhar Masala Pvt. Ltd.
Plastic/Billet:-
Plastic/Billets is a one types of raw-materials.
The plastic/billets they purchases in different places for the
different item and he is delivery to the other places and cities,
which are uses Masala. All the industries have too very big stock
in plastic/billets.
Reheating Furnace:-
Prof. V.B. Shah Institute of Management Page 79
Dhanhar Masala Pvt. Ltd.
Intermediate Work:-
Finishing Work:-
Finishing mill means the finished the
Masala Packaging. The Industry is always very carefully to the
finished for the packaging. The Industry always demands in the
market and he was not rough product for the customer. So,
Industry is always very carefully for the finishing mill and the
Prof. V.B. Shah Institute of Management Page 83
Dhanhar Masala Pvt. Ltd.
Cooling Room:-
Prof. V.B. Shah Institute of Management Page 84
Dhanhar Masala Pvt. Ltd.
Inspection:-
Inspection means a one types of checking for
the packages. The Industry checks the packages a briefly. The
3. Technology used:-
Technology is play very important role of the any Industry
and Company. Dhanhar Masala used latest technology in the
Raw Material:-
Dhanhar Masala uses the raw material to make
a product like plastic/billets. Every product has a different raw
material. Dhanhar Masala use raw material given below:
Prof. V.B. Shah Institute of Management Page 93
Dhanhar Masala Pvt. Ltd.
1. Plastics / Billets
2. Different Masala raw material comes
different places
Procuring the raw material:-
The need of raw material exist when Industry receives order
from the customers. For that Industry makes contract or agreement
with the suppliers of raw material. Contract may be duration for
the one month or one year. Industry purchases the raw material in
the local market.
According to the agreement
duration of contract, price of raw material, quality of raw material,
and in some case quantity is also specifying, Party’s name, and
suppliers name mention in the contract.
Raw-Materials are goods which
have not yet been committed to production in a manufacturing
firm. They may consist of basic raw materials or finished
components, in many cases of finished goods of one Industry
becomes the raw materials of another Industry.
E.g.:- The finished goods of
Dhanhar Masala are the Masala, which becomes the raw material
from different places for different Masala.
All the plastics Raw-material comes from the Bombay
Rock Salt’s Raw-material comes from the Pakistan(Lahore)
Hing’s Raw-material comes from the Afghanistan(Iran)
So, Different types of Raw-material are uses in the Dhanhar
Masala and it comes to many far and different places.
Finish Goods:-
After come raw materials for different types of
masala, then work in progress to the end of finished goods.
Finished Goods are completed products awaiting sale. Finished
Inventory Control
Definition of Inventory Control:-
“Inventory control means the decision of the firm is
to the extent to which inventory can be economically stored.”
Inventory Control:-
Dhanhar Masala Industry they are not able
to engage large amount of money in stock. So, industries plant
manager has to handle the inventory of raw material, semi-finished
goods etc. There is no such type of different department to manage
the inventory. According to the manager who handle the inventory,
in early stage there were no speedy transportation and
communication so they have to consider the lead time for the raw
material required that’s why the company need to maintain
inventory of raw material and finished goods or semi-finished
goods. Today there is a greatest change in the IT sector, transport
facility etc. so, there is less need to maintain inventory. Now the
raw material is available in the same place or near by place, in case
raw material purchased from outside the other city then it is
available in one or two days. So, there are fewer burdens to bring
the stocks.
Dhanhar Masala Industry maintain stock for
the safety purpose so production runs in a smooth way. The stock
keeps for the using it crisis time. So, production not stop.
5. Quality Control
About Quality:-
Quality refers to the sum of attributes or
properties that describe a product. These are generally expressed in
term of specific product characteristics such as length, width,
colour, etc. these characteristics must be quantitatively expressed
in terms that can be objectively measured or observed.
Quality Control:-
Customers of any industry first take care
and try to know about the quality of the product. It happens in this
industry also.
5. FINANCE DEPARTMENT
Prof. V.B. Shah Institute of Management Page 97
Dhanhar Masala Pvt. Ltd.
Head of
Finance
HiteshBhai
Wankawala
Introduction
A firm needs to manage its resources effectively and
efficiency to achieve its objectives. The managing of resources in
an effective manner is possible only when the management work
out the future courses of action in advance and takes decision in a
professional manner. Financial Planning should estimated the
resources required to carry out operations and determine how far
these resources can be generated internally by the firm itself and
how far they will have to be obtained externally.
Organization Structure of Finance Department:-
Chairman
Directors
General Manager
Accountant
Cashier
Clerk
Accounting Policies:-
Methods of accounting:
The company follows mercantile
systems of accounting as mentioned in the companies act, 1956.
Fixed assets:
All fixed assets are recorded at cost of acquisition
including installation cost wherever applicable excluding motivate
amount.
Depreciation:
It is being provided accounting to the companies act
1956 considering written down value method using single shift
working in respect of plant and machinery. In respect of other
assets depreciation is provided according to rates prescribed in
schedule IV of the company’s act 1956 in case of addition during
the year. Depreciation is provided of the prorate basis.
Inventories:
Inventories are valued at the cost or net realizable
value whichever is lower.
Income and expenses recognition:
Income and expenses are
accounted for an accrual basis.
Miscellaneous expenditure:
Miscellaneous expenses are
amortized over a period of 10 year.
3. Issuing Shares
Dhanhar Masala has no Issuing Shares and no applicable
shares.
6. Working Capital
Working Capital of a company is like the blood
to human body. It is the most vital ingredient of a business.
Working Capital management if carried out effectively, efficiently
and consistently will assure the health of an organization.
Meaning:-
Working Capital is defined as the excess of current
assets over current liabilities.
Current assets are those assets which will be
converted into cash within current accounting period or within the
next year as a result of ordinary operation of the business. They are
cash or near cash resources. This include,
Cash and bank balance
Receivables
Inventory
Raw material, stores and spares
Work in progress
Finished goods
Prepaid expenses
Short term advances
Temporary investment
Cash
Inventories
Circulation of Current Assets:-
Current liabilities are the debts of the firms that
have to be paid during the current accounting period or within a
year. These include,
➢ Creditors for goods purchases
➢ Outstanding expenses
➢ Short term borrowings
➢ Advances received against sales
➢ Taxes and dividend payable
➢ Other liabilities maturing within a year
Operating Cycle:-
Formula to calculate Operating Cycle is,
Operating Cycle = R+W+F+D-C
= 1 days
Debtors collection period:
D = Average debtors
Average credit sales per day
= 36 days
Creditors payment period:
C = Average creditors
Average credit purchase per day
= 20 days
Operating Cycle = R+F+D-C
= 32 Days
Cash
Meaning of Cash:
Cash Budget
Meaning of cash Budget:-
Receivables
Meaning of Receivables:-
When a firm sells goods for
cash, payments are received immediately and therefore no
receivables are credited. A firm grants credit to its customer so that
its sales are not lost to competitors.
According to Hampton,
“Receivables are assets accounts representing amounts owed to the
firm as a result of the sale of goods / services in the ordinary
course of business.”
Receivables:-
All the companies would like to sell their
products for cash, but the pressure of the competitor and the force
of the customers persuade to sale them on credit hence the
companies grant credit facilities to increase the sales. Those
customer who can’t borrow from other sources or find it very
expensive or inconvenient use the credit facilities.
The credit period provided by Dhanhar Masala
industry is usually up to 60 days after the sales date if the product
is sold by credit, finished goods get converted into accounts
receivable in books of the seller. While most of the products are
sold by cash but if sold in credit the company charges higher price
on the basis of the credit period allowed.
4. Difficult Cost
Conclusions
After completing our two months of summer
training in Dhanhar Masala, which was a golden opportunity
provided to us by the university and Dhanhar Masala Industry to
visit each department of the company and get practical experience
and knowledge in the field of marketing, HR, production and
finance which helped us to prepare the project. Hence after
preparing the project we got knowledge about the management and
over all handling of the company.
The preparation of the project was been made easier
due to the co-operation of Mr. Jigneshbhai and Mr. Hiteshbhai by
providing each and every detail of the company and the
opportunity to face the real business environment. We are also
SWOT Analysis
Strength:-
Company has a many strength points but one is his
product techniques and marketing strategies to compete with its
competitors. Company has a control over the personnel department
the base of the finally strong. Dhanhar Masala produce Masala to
Best Quality and Chipper Price is the strong point of the
industry.
Weakness:-
Opportunity:-
Company increase its attention to cost and
reduce it, and enter in other state of Indian state of Indian market
and global market like USA, UAE, etc.
Threat:-
Company may face big problem created by the other
Masala industry because its cost is too low and it covers the
Masala market.
BIBIOGRAPHY
Annual report of Dhanhar Masala industry
Reference Book:-
Marketing Management – Philip Kotler
Finance Manager - Bhagvati & Pillai
Production Management – Ashwathpa
Website:-
www.dhanharmasala. Com
www.managementprojects. com