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Delhi Land and Finance

CONTENTS
y Introduction y History y Balance Sheet y Profit and Loss Statements y Economic
Ratios y Financial Statistics and Analysis y Porter s 5 Forces Model Analysis y
SWOT Analysis y Future Projects y Other Developments y Gallery
INTR DU TION
y DLF- Delhi Land And Finance y India s biggest real estate developer y BUILDING
INDIA- Mission and vision of company y Founded as Raisina Cold Storage and Ice
Company y Current chairman- Mr. Kushal Pal Singh world s richest property develo
per- world s 98th richest man according to forbes
HISTORY
y Founder- Mr.Raghuvendra Singh on 16 March 1946 y Starting developments in Delh
i like Krishna Nagar, Greater
Kailash
y Company acquire land on outskirts like Gurgoan
Awards y Most trusted brand By reader s digest- 2008
y Real estate excellence in 2008- Best IPO of the year y Most diversified real e
state developer award by CNBC
2007
Major milestones
Balance Sheet
Balance Sheet Source of Funds Shareholders Loan funds Deferred tax Application o
f Funds Fixed Asset Investments Current assets, loans and advances Less : Curren
t liabilities and provisions Net Current Assets 347,325.76 295,631.50 1,871,177.
69 309,322.78 2,204,812.17 325,615.92 183,983.00 1,834,158.12 375,306.67 1,968,4
50.37 1,237,482.37 961,496.90 5,832.90 1,126,914.63 838,640.75 2,894.99 2009 200
8
Profit & Loss Account
Profit & Loss INCOME 383,904.46 EXPENDITURE 202,817.64 Profit before Tax Tax Exp
ense Net Profit Balance available for appropriation APPROPRIATION Earnings Per S
hare 181,086.82 26,100.42 154,777.03 328,273.11 328,273.11 9.09 294,053.72 311,7
92.23 54,352.18 257,459.04 284,386.04 284,386.04 15.48 605,845.95 2009 2008
Economic Ratios
RATIOS Current Ratio Quick Ratio e t uity Ratio Inventory Turnover Ratio e tors
Turnover Ratio arnings Per Share
ixe ssets Turnover Ratio
Mar '05 Mar '06Mar '07Mar '08 Mar '09 1.21 0.74 1.65 0.67 7.53 192.98
1.56
1.51 1.91 4.67 2.43 62.46 60.22
1.88
1.75 1.36 10.37 0.33 11.00 2.65
1.44
2.34 3.28 0.74 -9.96 15.10
--
2.96 3.83 0.78 -4.95 9.08
--
ivi en Per Share Operating Profit Per Share (Rs) Net Operating Profit Per Share
(Rs)
4.00 191.34 1,175.12
4.00 81.18 252.45
2.00 4.31 7.20
4.00 18.02 32.24
2.00 10.34 16.59
Liquidity Ratio
4.5 4 3.5 3 2.5 2 1.5 1 0.5 0 Mar '05 Mar '06 Mar '07 Mar '08 Mar '09 Current Ra
tio Quick Ratio
Market value ratios
Earnings Per Share
250 200 150 100 50 0 Mar '05 Mar '06 Mar '07 Mar '08 Mar '09 Earnings Per Share
Raw Material Costing
Date 30.6.07 30.9.07 31.12.07 31.03.08 30.06.08 30.09.08 31.12.08 31.03.09 30.6.
09 30.09.09 31.12.09 Revenue 1207.11 3249.24 3651.25 4372.36 3846.34 3744.39 136
6.67 1122.32 1649.86 1750.94 2025.77 Raw material cost 192.08 768.56 896.93 1134
.84 1118.41 1180.56 185.61 491.36 558.26 384.34 673.3
Raw material cost
1400
1200
1000
600
400
30.6.07 30.9.07 31.12.07 31.03.0
30.06.0 30.09.0
31.12.0
€
€
€
€
€
00 Raw material cost
200
0 31.03.09 30.6.09 30.09.09 31.12.09
Sal s Vs Cost
Dat 30.6.07 30.9.07 31.12.07 31.03.08 30.06.08 30.09.08 31.12.08 31.03.09 30.6.0
9 30.09.09 31.12.09 Revenue Expenditure 1207.11 3249.24 3651.25 4372.36 3846.34
3744.39 1366.67 1122.32 1649.86 1750.94 2025.77 250.92 968.26 1097.03 1523.64 14
66.17 1577.85 673.46 1019.38 971.15 913.69 1262.46
5000 4500 4000 3500 3000 2500 2000 1500 1000 500 0 30.6.07 30.9.07 31.12.07 31.0
3.08 30.06.08 30.09.08 31.12.08 31.03.09 30.6.09 30.09.09 31.12.09
Revenue Expenditure
Expenditure ariations
Date 30.6.07 30.9.07 31.12.07 31.03.08 30.06.08 30.09.08 31.12.08 31.03.09 30.6.
09 30.09.09 31.12.09 Employee cost Revenue 23.08 60.62 60.86 141.15 102.47 58.24
120.97 137.46 73.42 117.93 128.93 Expenditure 1207.11 3249.24 3651.25 4372.36 3
846.34 3744.39 1366.67 1122.32 1649.86 1750.94 2025.77 250.92 968.26 1097.03 152
3.64 1466.17 1577.85 673.46 1019.38 971.15 913.69 1262.46
1800 1600 1400 1200 1000 Expenditure 800 600 400 200 Worker cost
0 30.6.07 30.9.07 31.12.07 31.03.08 30.06.08 30.09.08 31.12.08 31.03.09 30.6.09
30.09.09 31.12.09
Profit Analysis
Date 30.6.07 30.9.07 31.12.07 31.03.08 30.06.08 30.09.08 31.12.08 31.03.09 30.6.
09 30.09.09 31.12.09 Net Profit 579.27 2018.55 2144.08 2176.82 1863.97 1935.35 6
70.79 159.05 396 439.74 467.89
Net Profit
2500
2000
1500
Net Profit 1000
500
0 30.6.07 30.9.07 31.12.07 31.03.08 30.06.08 30.09.08 31.12.08 31.03.09 30.6.09
30.09.09 31.12.09
Market Capital
Market Cap. DLF DB Realty HDIL Indiabulls Real Sunteck Realty Anant Raj Ind Ackr
uti City Godrej Property Sobha Developer Parsvnath 56,402.81 10,953.94 9,673.22
6,998.83 3,994.58 3,927.73 3,802.63 3,511.71 3,165.01 2,548.42 Sales Turnover 2,
827.90 1,719.29 45.03 2.17 413.78 440.99 974.7 744.04 Net Profit 1,547.77 830.43
16.56 9.57 365.84 263.78 109.7 113.04 Total Assets 21989.88 8,610.98 5,296.28 2
18.08 3,349.15 2,036.17 3,001.65 3,756.32
Market Cap. (Rs. cr.)
3% 3% 2% DLF DB Realty HDIL 7% 9% 10% 54% Indiabulls Real Sunteck Realty nant Ra
j Ind ckruti City Godrej Property Sobha Developer Parsvnath
4%
4%
4%
Porter s 5 Forces Model Analysis
Potential New Entrants
Bargaining Power of Suppliers
Intra-Industry Rivalry
Strategic Business Unit
Bargaining Power of Buyers
Substitute Products and Services
Threat of new entrants
y Decrease in profitability due to increase in number of
entrants. y Real Estate Sector needs high working capital. y This results in hig
h entry barriers. y Existing firm has an edge over the others due to more indust
rial experience.
Threat Of Established Rivals
y DLF has 54% of the Market share in the Real Estate
Sector. y High competition in the sector. y Established rivals are a threat to u
pcoming players. y DLF ,Unitech and Ansals are the major players in this sector.
Bargaining Power Of Suppliers
y Bargaining power of suppliers is low. y Supplier s margins have been stagnant
despite strong
growth in volumes. y Large number of suppliers are available y This leads to shi
ft of contracts when a supplier tries to increases the price.
Bargaining Power of Buyers
y Bargaining power of the buyers is low. y Difficult to predict the direction an
d magnitude of
price movement on real estate. y Forces of demand and supply would always apply
y Price movement would follow accordingly
Threat Of Substitute Product
y No substitutes to the basic product
So, y No threat of substitute products.
SWOT Analysis
Strength Weakness
Opportunities
Threats
Strength
y DLF has a very good market share of about 54% y Brand Value y Huge supplier ba
se ensures a fixed raw material cost y A well established and firm base in north
India
Weakness
y Little or no projects in the other parts of India y No parallel products to su
pport during times of bad
economy
Opportunities
y Expansion of business in other parts of India y It can invest more in Power ge
neration projects like
Hydroelectric or Wind power
y Investment in raw material
Backward Vertical
Integration
Threats
y Competitors may try to et more mar et s are t rough
improve techni ues
FUTURE PROJECTS
1. India's largest Exhibition and Convention Centre to be built by DLF in Sector
24, DWARKA, NEW DELHI by 2010. 2. Mall of India is an under-construction shoppi
ng mall in Gurgoan, India- area of 4,500,000-square-foot (418,100 m2)- the large
st mall ever built in India-one of the largest in the world- estimated cost $ 29
8 million( 1500 crore INR). 3. DLF Corporate Greens -located next to NH 8, in th
e upcoming Sector 74A, Gurgaon -Spread over sprawling 25 acres-the project is to
be developed on the lines of district centre comprising premium Commercial , Re
tail and IT spaces. 4. DLF Plaza Lucknow - catering to office, retail, leisure,
entertainment requirements- also internationally acclaimed Hilton Garden Inn hot
elarea of 69677 sq mts (approx)- will have 2 levels of basement parking to accom
modate approx 800 cars-24 hour security surveillance- equipped with modern fire
fighting systems.
OTHER DEVELOPMENTS
Wind Power projects DLF group is the largest owner of wind power plants in India
with an installed capacity of 228.7 MW.
Project Locations 1. 150 MW wind power project in Kutch, Gujarat. 2. 11.2 MW win
d power project in Gadag, Karnataka. 3. 33 MW wind power project in Osisan and R
atan Ka Baas, Rajasthan. 4. 34.5 MW wind power project in Elavanthi and Panapatt
i, Tamilnadu.
DLF Constructions
Gurgaon , Haryana
DLF Gateway Tower
Gurgaon
Plaza Tower
SkyLine
Gurgaon
SkyLine
New Delhi
Thank You

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