Beruflich Dokumente
Kultur Dokumente
SECTION V PRICE 8
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SECTION I
PRODUCT CHARACTERISTICS
A successful shampoo may be defined as a product having some cleansing and foaming
action which leaves the hair soft, lustrous and manageable.
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SECTION II
PRODUCT APPLICATIONS
A good shampoo should cleanse hair and scalp thoroughly without staining or irritation
and should not remove too much of the natural oil from the scalp.
The success of shampoos in replacing a cake of soap, lies in the fact that the shampoo is
not only a detergent but a cosmetic as well and that it must impart luster, beauty and
manageability.
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SECTION III
INDIAN MANUFACTURERS
There are a number of manufacturers of Herbal shampoo, both in the organised and
unorganised sector.
* A Spiderman India
82, Dabri Ext. Main,
New Delhi - 110 045
* Ajantha Chemicals
P.O. Poonithura,
Thripunithura, Kochi - 682 317
* Auriga International
13, Subhlaxmi Society,
Opp Police Staion,
Sabarm, Ahmedabad - 380 005
* Azba Herbals
6/320 M.L. Street,
Periapet,
Vaniyambadi - 635 751
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* CavinKare Pvt. Limited,
(Formerly Beauty Cosmetics Limited,)
130 (New No.237), Peters Road,
Chennai-600 086
* Emami Limited
Unit I: CS 46 & 47, PIPDIC Industrial Estate
Mettupalayam, Pondicherry-605 009
* Healthy Herbals
Factory & Office :
S. Duraisamypuram
Sindalakarai Post
Ettayapuram Taluk
Thookthukudi Dist.-628 902
* Mas International
Bodinayakanur,
Tamil Nadu
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* Sarok Marketing Media
6/817, Chhpria Sheri, Mahidhar Pura,
Galemandi Bazar, Surat - 395 003
* Sidda
617, Surveyor Colony,
Madurai - 625 007
* Sky International
24, "Arunoday", Sudarshan Nagar
Chinchwad,
Pune - 411 033
* Sareen Herbal
E-101 Greater Kailash Enclave-1,
New Delhi - 110 048
* Vaipani Herbal
Maharashtra
* Wella Ayurvedic
`Om', 25, Ulkanagar,
Aurangabad - 431 005
* Wonder Herbs
604-L, Model Town,
Panipat - 132103
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SECTION IV
IMPORT/EXPORT LEVEL
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4.2. Sample of individual exports
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SECTION V
PRICE
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SECTION VI
INDIAN DEMAND
Pantene
Hindustan Lever Ltd. Ayush antidandruff
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6.7. Major herbal shampoo brands
Nyle, a herbal shampoo owned by Madras based Beauty Cosmetic Ltd has become the
third largest selling shampoo brand in the country.
The other important Shampoo brands are Clinic Plus and Sunsilk which have largest and
the second largest shampoo market in the country.
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SECTION VII
Soak Amla, Shikkai, Henna, Khus, Charilla and Reetha for one night for 12 hours.
Boil till the mixture remains half strain and add lavender oil and sodium benzoate.
Coconut Oil Shampoo is made made by saponifying odourless oil with potash.
Sometimes other fixed oils are added and these include palm, peanut etc., but they have a
tendency to decrease the foaming properties of the product and are only used in cheaper
grade articles. Usually, 1000 parts of coconut oil require for complete saponification
about 3000 parts of potassium hydroxide.
This is dissolved in 1 litre of water at about 75 deg.C and added to the oil at the same
temperature in a steam pan. Saponification can be tested by using phenolphthalein as
indicator. If the liquid remains white, further additions of alkali are necessary whereas
when it turns red more oil should be added.
The heat is continued until saponification has taken place and the product is neutral.
It is then diluted to 5 litres with distilled water in which some carbonate of potash has
been dissolved.
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Mixing vessel Richard Engineering (Bombay) Pvt. Ltd.
42, IIF, Veerabadran Street
Near Valluvar Kottam
Nungambakkam, Chennai-600 034
Ganson Ltd.
645, Anna Salai, Chennai-600 006
Filter Fluid Control Equipments
77/574, Mount Road, Chennai-600 006
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SECTION VIII
Ingredients Quantity
Amla 1 kg
Shikakai 2 kg
Char 1 kg
Charilla 1 kg
Khus 1 kg
Reetha 2 kg
Water 25 litres
Glycerine 4 gms
Lime juice 200 kg
Sodium Benzoate 75 gms
Ingredients Quantity
Coconut oil 1000 parts
Potassium hydroxide 300 parts
Distilled water 1000 parts
Potassium Carbonate 30 parts
Distilled water 2970 parts
Herbs Quantity
Bhandir 15 parts
Amla 20 parts
Gritakumari 5 parts
Bahera 5 parts
Harita 5 parts
Bhiringraj 15 parts
Arishtak 10 parts
Shikakai 25 parts
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SECTION IX
1. Land
2. Building
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4. Technical know-how fees (Rs. In lakhs) Rs. 1.50 lakhs
Electrificatiion 2
Steam boiler and auxillaries 2.60
Water storage tank, borewell etc 0.40
Fuel storage tank 0.30
Laboratory equipment 0.40
Office machinery & equipment 0.40
Material handling equipment, packaging machinery, 0.60
weigh balance etc.
Diesel generator 3.60
Effluent treatment 1.20
Total 11.5
Pre-operative expenses:-
Establishment 1.00
Rent rates and taxes 0.40
Travelling expenses 0.60
Interest and commitment charges on borrowing 2.40
Insurance during construction period 0.40
Other preoperative expenses and deposits -
Interest on deferred payment -
Total 5.40
Promoters contribution 35
Term loan from financing institutions 53
Total project cost 88
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11. Financial statements
B Fixed cost
G. Breakeven point in % 42
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SECTION X
SWOT ANALYSIS
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SECTION XI
With the increasing standards of living in the country, the demand for Shampoo are likely
to go up steadily in the coming years.
In view of the consumer acceptance and eco friendly nature of the product, herbal
shampoo is rapidly substituting the synthetic shampoo.
Since India has good strength in the herbal sector, the export opportunity for Herbal
Shampoo can be well exploited, by introducing innovative and relevant specifications of
the product and initiating R & D efforts.
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