SYNOPSIS

“An analytical study of Car loans and advances through

kalyani motors’’
RAJEEV SB
(1JB14MBA53)

Internal Guide- Mrs. Roopa Balavenu

Assistant professor

Department of management studies,

SJBIT

Department of Management Studies (MBA)

SJB Institute of Technology

Kengeri, Bangalore 560060

BATCH 2014-16
Title of the study: Car loans and advances through kalyani motors

Organization: Kalyani Motors ramanagara ,vivekanandanagar.

Key words: Car loans and advances, dealership, auto loan.

Introduction: Loans and advances through car dealers (kalyani motors) form banks,
providing car loan facility on the base of customers worthiness. it helps to dealers
easily sale of cars and also get good customers response and satisfaction.

Back ground of study: The study is made on loans and advances through kalyani
motors for different level of customer’s worthiness for also easy sale of cars.

Statement of the problem: To analysis of different customers worthiness,loan

procedures.

Need for study: To know the car loans procedure in kalyani motors ,there are
different kinds of customers existing in the availing to purchase the four wheelers light
goods vehicles.

Objective of the study:

● To study on car sale through loans or single payment.

● To study the procedure of credit evaluation for the customers availing car loans
in kalyani motors.
● To study overall car sold through loan in kalyani motors.
● To study the different cars loan in kalyani motors.

Research methodology:
Type of research: Descriptive
Secondary sources: Research paper, journals, financial statement, company website
and balance sheet.
Sample size: 5years (2011-15)
Review of literature:
1.
Title : Model Development and Validation for Studying Consumer Preferences of Car
Owners.
Author : K.S.Venkateswara Kumar and S. Hanumantha Rao
Objective : The objective of the research paper is to explore and conceptualize various
parameters, which influence the purchase patterns of passenger cars in the State of
Kerala. The paper also aims to develop a framework to study the behavioral patterns,
and also validate the acceptability of the research model so developed, which might
eventually influence the consumer purchase, of the passenger cars in the State.
Methodology : Eescriptive.

2.
Title : Credit Scoring Model for Auto Ancillary Sector
Author : Srinivas Gumparthi, Dr.V.Manickavasagam and M.Ramesh
Objective : The primary objective of this research is to provide a robust credit scoring
model which is free from subjectivity and has got empirical proof for decision making.
In this study we made an attempt on design and develop a credit scoring model which
is specific for Indian Auto Ancillary Sector.
Methodology : Descriptive.

3.
Title : Dominant mean percentage score factors of the consumer purchase behavior
of passenger cars
Author : Balakrishnan Menon Dr. Jagathy Raj V.P.
Objectives : The major objective was to build up a Consumer Purchase Behaviour
Model, with major parameters influencing the behavioural patterns of the passenger
car owners.
Methodology : Exploratory
4.
Title : The relationship between personality and consumer behavior buying patterns
within the automobile industry.
Author : Lucinda Parmer, Miami University John Dillard, University of Houston-
Downtown
Objectives : The unadjusted relationship between buying behaviors, and the Big Five
personality traits utilizing the Mini-International Personality Item Pool are
summarized in Table 2. Type of ownership was significantly associated with the
extraversion domain.
Methodology: Linear predictor,

5.
Title : Lean Manufacturing Practices in Indian Automobile Industry: Issues and
Challenges.
Author: Er. Rajesh K Mehta and Prof. (Dr) K. K. Chhabra.
Objectives : The present paper aims to study Issues and Challenges pertaining to Lean
Manufacturing Practices in Indian Automobile Industry and to understand basic
concept of Lean Manufacturing Practices.
Methodology : Descriptive

6.
Title : Factors Affecting Customer Satisfaction: A Study on Maruti Suzuki
Author: Prof. Archana Singh and Mili Srivatava
Objectives : To study the customer satisfaction with the usage of vehicles of
MARUTI SUZUKI , To study the impact of different factors of marketing on
customer satisfaction. And To study the opinion of the owners of vehicles regarding
pre-sales and after sales services provided by the dealers.
 Methodology: Exploratory.

Limitation of the study:

● The study duration is short.
● The analysis is limited to just 5 years data study
● Limited interaction with concern at due to their busy schedules.

Conclusion:
This study helps to provide the details about car dealers how to provide the facilities to buy
the cars in kalyani motors and providing the EMI details of the particular car based on the
customers worthiness . Its shows the financial status and developments in kalyani motors.

Reference:
1. Model Development and Validation for Studying Consumer Preferences of Car
Owners - K.S.Venkateswara Kumar and S. Hanumantha Rao , IJMT, ISSN:2249-
1058 , VOL 2 Issue 5.

2. Credit Scoring Model for Auto Ancillary Sector- Srinivas Gumparthi,

Dr.V.Manickavasagam and M.Ramesh , International Journal of Innovation,
Management and Technology, Vol. 1, No. 4, October 2010.

3. Dominant mean percentage score factors of the consumer purchase behavior of

passenger cars - Balakrishnan Menon Dr. Jagathy Raj V.P. , IJRIM , Volume 2, Issue
5 ,May 2012 ,ISSN 2231-4334.

4. The relationship between personality and consumer behavior buying patterns within
the automobile industry. - Lucinda Parmer, Miami University John Dillard,University
of Houston-Downtown , International Journal of Management and Marketing
 Research , Vol. 8, No. 1, 2015, pp. 1-13 , ISSN: 1931-0269 (print) ISSN: 2157-0698
(online).

5. Lean Manufacturing Practices in Indian Automobile Industry: Issues and

Challenges. - Er. Rajesh K Mehta and Prof. (Dr) K. K. Chhabra , International
Journal of Research in Advent Technology, Vol.2, No.6, June 2014 , E-ISSN: 2321-
9637.

6. Factors Affecting Customer Satisfaction: A Study on Maruti Suzuki - Prof. Archana

Singh and Mili Srivatava , International Journal of Advanced Research in Computer
Science and Software Engineering ,Vol 3, Issue 5, May 2013 ISSN: 2277 128X