AN UNDERSTANDING AND APPLICATION OF ARISTOTLE’S ETHOS, PATHOS AND LOGOS

RELATING TO TACTICS OF MILITARY RECRUITERS TO ENCOURAGE YOUTH TO MILITARY

Hannan Vitug
Baliuag University
College of Environmental Design and Engineering

ABSTRACT

This research is to show how the Military Recruiters use their tactics to encourage
youth to military. It includes the aspects explored techniques that commonly practice
by the recruiters to get the interests of the youth. However, it is also focuses on the role
of the armies to give a faultless information about the mission and vision of the Armed
Forces in order to advertise how the military services and practices to the youth’s
population. It shows a brief overview about how the strategies and tactics of military
affect the level of youth interests to military.

OBEJECTIVE

The reason why the researcher came up to this topic is because the population
of the Armed Forces now is being declined. Most of the juvenile does not want to enter
military or worst the present soldier at their time quitting their obligations without second
thought or any hesitations. The reason why the researcher chose this topic is to discuss
more specifically the strategies to endorse military in youths. To elaborate that there is
something more in being a peace and unity defender not just only the benefits they
receive but the gratitude and braveness they have despite of the undesirable
lamented in their organization. The researcher also aims to understand by the readers
the correlation of Aristotle’s Ethos, Pathos and Logos in the study to encourage youth to
military and to know the different ways of the military recruiters to brighten up the
youth’s interest in military service and also the effects of the military services to most of
the juvenile.

In terms of Aristotle’s Ethos, Pathos and Logos correlation in this study the Ethos
may come up about the ethics on how they convince the youth to military. The
strategies play a vital role to define the ethics provided in the study. For example, in the
other countries entering and practicing the obligations of a soldier is a must and that is
the ethics behind their Republic Laws. The Pathos shows the emotion in this research by
practicing the mission and vision of the Armed Forces on how they take a lot of
courage and determination to be brave and fulfil their obligations. They discuss about
the traits of a soldier should have. And in terms of Logos, the soldier must know the
answer in the question “why am I here?” to reason out to prove that the people need a
lot of soldiers to grapple the peace in their beloved country.
INTRODUCTION

An understanding and application of Aristotle’s Ethos, Pathos and Logos relating

to tactics of military recruiters to encourage youth to military is being discussed in this
study. It elaborates the specific strategies that the recruiters may use. They may use
tactics like discussing their mission and vision first such as improving their preparedness
by planning, resourcing and implementing educational programs to catch the interests
of the youths, and to provide services for training and programs that may help the
youth to practice and train their selves about the military services. One of the strategies
is informing the youth what is the effect of military services to them, it discusses what
may be developed inside the training and program. It may help the youth to boost their
confidence and to open other opportunities not just for themselves but also for their
family. And the recruiter may also discuss that being a peace and unity defender is also
being a servant their own country.