MASTER OF

BUSINESS
ADMINISTRATION

raising the
bar of
management
education

1
 MESSAGE FROM DEAN

W elcome to UKM Graduate School of Business - the business school

that means business.

As one of the most senior public business schools in the region

we strive to work with our partners within the public and private
sectors in preparing their future managers. Our close and constant
collaborations with our stakeholders result in flexible and relevant
academic programmes that focus on personal, managerial and industrial
competencies. These competencies are aimed toward grooming
exemplary, talented and responsible leaders who would be assertive and
adept within their chosen respective fields.

Today, the global transformation of higher education goes beyond

academic programmes. At GSB we deliberate and question on everything
we do as to what impact we do bring to the society. Our events, research
projects, executive development training, consulting and publications,
among others, ought to be relevant and must help enhance the quality of
life. We are indeed reconceptualising and raising the bar of excellence in
business and management education. This is our commitment - this is our
raison d’être.

We aim high even when we know this is surely going to be a challenging

venture. We would not have started it were it not necessary. If you
embrace similar dream as we do, i.e. to make a difference, come aboard
and take part in this exciting journey you will never regret.

“The greatest danger for most of us is not that our aim is too high and we
miss it, but that it is too low and we reach it” – Michelangelo

Cheers

Dr Zaher Zain

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MBA MODES
MBA12: 12-month Master of Business Administration programme for full-time students with 2 years work
exerience

MBA18: 18-month Master of Business Administration programme for full-time students with or without work
experience. Selected students without work experience may be offered places in the Corporate Employment
Learning Programme (CELP) or additional focus on Leadership Development and Project Management

MBA24: 24-month Master of Business Administration programme with classes conducted on alternate weekend
for part-time students

Sem 1 Sem 2 Sem 3 Sem 4

Project Management / Leadership

MBA 12

Module 1A Module 1B Module 2 Module 3

Project Management / Leadership

MBA18

CELP
Module 1A Module 1B Module 2 (Corporate Employment Module 3
Learning Programme)

Project Management / Leadership

MBA24

Module 1A Module 1B Module 2 Module 3

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WHY STUDY AT UKM
GRADUATE SCHOOL OF BUSINESS
We are a national university. Your future is our priority

during weekdays from 8:30 am to 5:30

pm
• Part Time - two 7-hour classes a
weekend on alternate weekends, also
from 8:30 am to 5:30 pm. This means
if there are classes on Saturday and
Sunday on this weekend, then there
will be no class on the following
weekend.

Accreditation
Our MBA is accredited by MQA and
ABEST21. We are currently in the
process of accreditation by AACSB and
will be pursuing other accreditations
in future. We are also a member of
EQUIS, EFMD and AAPBS.

Diversity
We accept students from diverse
Malaysia’s Top Business Schools educational background including
Our MBA programme is among Lock-step Modular Programme business and non-business such as
the most relevant, flexible, action- Our programme follows a lock-step engineering, medicine, pharmacy,
oriented, and exciting MBA especially modular approach, arguably one of law, IT, etc. This helps in enhancing
designed for working individuals. We a kind in Malaysia. This means our the richness of classroom discussions
were indeed the first university to students will only study one training- and in building a solid, future alumni
offer MBA in Malaysia back in 1970s. In like module/course at a time. Full Time network that represents various parts
2007, the Ministry of Higher Education students will attend 2-day lecture of the industry.
declared us as one of Malaysia’s Top a week whereas Part Time students
Business Schools and a Centre of will have a 2-day lecture in alternate English Medium
Excellence in Management Education. weekends. All our courses are conducted in
We recently redesigned our MBA In a way our students could see English. Our Klang Valley students
programme to suit the requirement of themselves as attending 96-day may choose concentrations in
working individuals even better that training courses over 12, 18 or 24 Management, Finance or Marketing
makes our MBA now as one of the months to complete their MBA. and soon, Human Resources. They
most preferable in Malaysia.
Alternate Weekend
Our Part Time programme takes 24
months to complete. The classes are
conducted every alternate weekend.
As much as we would want our
students to focus on their studies, we
would also want them to continue to
balance and focus on their jobs and
families. Indeed, our students are our
hopes for a better future.
Typical class scheduling:
• Full Time - two 7-hour classes a week
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also have many choices of elective industry partners in sponsoring and
courses which are more industry- implementing their projects, locally
oriented, two-day training-like and overseas.
courses, including courses related
to Managerial Economics, Islamic Corporate Employment Learning
Finance, Capital Market, Public Programme
Management and new additions Full Time students with prior work
Tourism Marketing, Healthcare and experience may choose a 12-month
Engineering, and many more in the or 18-month programme while
near future. students without experience would
register for 18-month i.e. 12 months
Active Learning for coursework and 6 months for
One-third of our content emphasises Corporate Employment Learning
on action-oriented learning which Programme. In fact, we encourage
includes Leadership Development and students without prior work
Project Management. More and more experience to attend our Part Time
courses are conducted in a workshop, weekend classes so that they could
training-like approach that are more apply for jobs while completing their particular Campus and in the intended
suitable for working people. MBA. More than 90% of our current Semester. We customise students’
MBA students are admitted with prior class scheduling to suit their work
work experience and about 80% of requirements.
them are studying Part Time. Our
employability rate is currently among High Credential Faculty
the highest in Malaysia. Our Faculty members are equipped
with solid educational background.
Multiple Campus All of our current 20 Full Time faculty
Full Time students may choose to members hold Doctoral Degrees
study in Bangi or Kuala Lumpur from various universities either local
Campus. Part Time students may or abroad. Our Part Time lecturers
enroll in Kuala Lumpur or Kota are experienced lecturers or industry
Kinabalu. Part Time Kuala Lumpur practitioners.
students may attend their 1st year
courses in Bangi and need to attend Convenience & Modern Facility
2nd year courses in KL. We will be We continuously invest in providing
offering our Part Time MBA in other conducive, first-class learning facilities
cities with the next one will be in for our students. Our new, modern KL
Our students are exposed to the
Kuching starting from March 2018. City Campus was launched in January
latest updates in the industry through
Our students may choose to attend 2018.
programmes such as Sharing Sessions,
any course at any campus with
Management Conferences and CEO in
prior approval from us provided
Action. Our students are also involved
that the courses are offered at that
in other voluntary activities such as
GSB Mandarin, GSB Band, and many
other team-building and students
activities. In the pipeline includes the
GSB Masterspeaker, GSB Karate, GSB
Golf and many more.

Social Activism
All our MBA students work within their
respective cohorts in forming their
own NGOs and aligning their MBA
Projects with these organisations.
Our students collaborate with
various government agencies and
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 MANAGERIAL
COMPETENCY
These core courses are designed to provide students with key
management competencies that form the building blocks of a
company in order to achieve both the mission and vision in
creating added value and improve business performance, as well
as the human capital development. The courses are aligned with
performances for success through organizational awareness,
strategic thinking, decision making, marketing communication,
problem solving and functional technical business knowledge

• Organisational & Human • Operation Management &

Resources Management
• Business Economics
• Managerial Accounting
• Managerial Finance
Decision Analysis
• Strategic Marketing
16 credit-hour
• Business Ethics & Governance
• Corporate Strategy

8 credit-hour
MBA

8 credit-hour
RESEARCH & PROJECT
MANAGEMENT
These action-learning courses involve working on real and
practical challenges in managing a project as well as learning the
theoritical foundation of project management. The courses ur
ho
8c
red dit-
enhance the knowledge and skills of the students through it- 8 cre
ho
ur
working on real problems and solutions as part of managerial
development. The 3 courses for a total of 8 credits under this block
are;
Research Methodology
Project Management
MBA Project

LEADERSHIP
DEVELOPMENT
This course with total of 8 credits, running throughout the Marketing Cluster
programme, provides students with the necessary tools to achieve • Consumer Behaviour
leadership goals and maximize management potentials in their • Product Management
professional environment. The course enables students to • Services Marketing
effectively lead teams, transform performances and build • Sales Analysis and Strategy
self-confidence by exploring key leadership and management
theories in the context of the practical skills required to succeed in
today’s performance-driven job market.

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 • Micro-Economics of Competitiveness
• Advanced Micro-Economics of Competitiveness
• Micro-Economics of Competitiveness - Analysing
Clusters
• Malaysian Capital Market: Overview and Financial Analysis
• A Practical Guide to the Malaysian Equity Market
• Dynamics of the Malaysian Debt Market
Industrial Electives • Exploring Islamic Capital Market
• Takaful Products
This smorgasboard of industrial-relevant • Introduction To Sukuk
electives provide opportunity to explore • Islamic Wealth Management
additional subjects relevant to students’
• Global Marketing Strategy
personal and professional goals.
• Digital and Social Marketing
• Hospitality & Tourism Marketing
• Sustaining the Business of Tourism
• Analyzing Public Policy
• Public Management Reform
• Economic Policy and Development
INDUSTRIAL • Foreign Policy and National Security
COMPETENCY

Concentration Electives
The modular courses are developed together
with industrial experts covering specific and
relevant industrial knowledge, abilities and skill
sets required for managers to compete in
future. Student may choose four courses from
one of the concentration clusters available

Management Cluster Human Resource Cluster Finance Cluster

• Management Information • Employee Resourcing • Financial Statement Analysis
System • Training & Development for Decision Making
• Organisational Theory and • Performance Evaluation • Applied Corporate Finance
Practice Management • Investment Management
• Corporate Behaviour • Managing Future HRM • Financial Markets and
• Organisation Development and Institutions
Change Management

* Approved by Senate as at 27th August 2015 6

* Courses offered are subjected to any changes from time to time
CAMPUS AND FACILITY
Since evolving from the Faculty of Economics & Administration in 1972, UKM-Graduate School of Business (UKM-GSB)
has gone a long way as a separate entity with an autonomy status. The UKM-GSB aims to raise the bar of management
education by having a quality programme in its content, pedagogy, faculty members and learning environment. As of
January 2018, UKM-GSB has 474 MBA students consisted of 102 full time and 372 part-time students.

The main campus is located in Universiti Kebangsaan Malaysia, Bangi with 8 lecture rooms, 2 seminar rooms, a library, a
computer lab, and a conference room, all fully equipped with modern facilities and equipment. In addition, surrounded
by serene greenery, the Bangi campus has a lounge and rest areas as well as the peaceful ambience of Rotunda Café for
the benefits of students and guests.

Lecture Room

Rotunda Cafe

UKM-GSB also has a campus in Kota Kinabalu conveniently

located at Universiti College Sabah Foundation (UCSF). This
campus marked UKM-GSB’s MBA programme in Sabah since
March 2017.

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In January 2018, UKM-GSB notched another accomplishment with the opening of GSB Corporate Campus at a
convenient location in Kuala Lumpur. This modern campus, that can accommodate up to 500 students at any one
time, is fitted with latest high-end teaching and learning equipment, hi-speed Wi-Fi, aesthetically-pleasing ergonomic
furniture and comfortable lounge for students and alumni. With the whole podium floor of 20,000 square feet, the
campus has 9 lecture/training rooms, a multi-purpose hall, a lounge, and offices.

Multi Purpose Hall

Lecture Room

Menara 238 Alumni Lounge Student Lounge Meeting Room

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LEADERSHIP DEVELOPMENT
PROGRAMME
The leadership programme is a journey where the students can expect to leverage on our team of dedicated facilitators
and industry experts who will share their knowledge and experience of having been in key leadership roles in various
organizations. The focus is on how these skills can be applied in the real world. The students will have the opportunities
to develop their leadership competencies and discover their leadership goals in a dynamic learning environment.

MBA PROJECTS
The students will take Project Management course to
expose them to the concepts, methods, techniques,
and best practices in managing a project successfully.
Upon completion of the course, the students will
undertake actual projects that provide maximum social
benefits as part of their practical learning experiences
in managing projects. By managing actual projects, the
students will be more intellectually conscious of the
reality of their societies and be more responsive to their
surroundings.

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 ADMISSION REQUIREMENTS

Master of Business Administration (MBA):

• Bachelor Degree with outstanding CGPA
- 3.00 and above ( without work experience)
- 2.50 - 2.99 (with a minimum of 2 years work experience)
- 2.00 - 2.49 (with a minimum of 5 years work experience)

International Applicants
Applicants whose native language is not English should demonstrate good command of English - either IELTS
band 6.0 or TOEFL score of minimum 550 (paper based) / 213 (computer based) / 79 (internet based);

Interview
Applicants who do not meet the above requirements may be called for an interview to assess their
complementary competencies and merits

DURATION AND FEE

Programmes Duration/Month Malaysian (RM) International (RM)

12
MBA : Full-time MBA 12 26,800.00 34,300.00

18
MBA : Full-time MBA with CELP/Project
18 26,800.00 34,300.00
Management/ Leadership Certificates
24
MBA : Part-time MBA with classes on alternate
24 26,800.00 -
weekends

HRDF CLAIMABLE
Graduate School of Business is HRDF-certified
All the Training Programmes/Workshop conducted by Graduate School
of Business are HRDF claimable under the Skim Bantuan Latihan
(SBL) Scheme, subject to prior application to HRDF by the employers/
companies.

Skim Bantuan Latihan (SBL) Scheme

For programmes under the SBL Scheme, prior approval must be
obtained from the Council’s Secretariat. Under the scheme, employers
are free to identify their own training needs and formulate training
programmes to retrain and upgrade their employees’ skills in line with
their operational and business requirements.

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UKM
MBA
Academic rigour meets
industry relevance
Competency meets
character
Graduate School of Business,
11 Kebangsaan Malaysia,
Universiti
43600 Bangi, Selangor, Malaysia
• Flexible Credit-based Modular MBA
• Variety of industry-driven specialised and
elective courses
• Special focus on Action Learning through
Project Management
• Exciting path to Leadership through intensive
Leadership Development Programme
• Fast-paced, action-packed, 1-year full-time
MBA in UKM, Bangi
• 2-year part-time MBA in UKM’s City Campus,
Kuala Lumpur, on every alternate weekend
• Competitively priced tuition fee with flexible
payment scheme
+6 03 8921 4718/4486
admission_gsb@ukm.edu.my
http://gsb.ukm.my/
www.facebook.com/gsbukm