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Dear sir/madam.
I, SUHAS N student of SJBIT pursuing final semester in MBA. I am carrying out a dissertation
project on “A study on Effectiveness of Distribution Channel at Kurlon” with special reference to
Bangalore City. As part of the academic requirement.
I would very much grateful to you, if you spare your valuable time to fill up the questionnaire and
help me in carrying out the project. The information furnished by you will be kept confidential and
is used only for academic purpose.
1. Name____________________________
9. Give rating to the following parameters which you consider while selecting dealers?
10. Rate the following parameters based on the relationship with the company and dealers.
Highly
Satisfied Neutral Dissatisfied Highly
Particulars satisfied
satisfied
14. Rate the following parameters based on importance you attach to these as a measure of
performance evaluation of distributors / dealers?