Report For Sip

A
SUMMER INTERNSHIP PROJECT REPORT
ON
“QUALITY OF LIFE AT COLONY”
AT
INDIAN RAYON
(A UNIT OF ADITYA BIRLA NUVO LIMITED)
VERAVAL-362266(GUJARAT)
SUBMITTED TO
NARANDAS JETHALAL SONECHA MANAGEMENT
&TECHNICAL INSTITUTE
IN PARTIAL FULFILLMENT OF THE REQUIERMENT FOR
THE DEGREE OF MASTER IN BUSINESS ADMINISTRATION
UNDER
GUJARAT TECHNOLOGICAL UNIVERSITY
UNDER THE GUIDANCE OF
MS.SHITALVADHAVI
PREPARED BY:
GangwaniDivya (158170592015)
DadwaniVinisha (158170592010) AUGUST 2016
MBA SEM 2
Prepared by VinishaDadwani
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Student Declaration
We, DadwaniVinisha and GangwaniDivya, the student of MBA programme at
NARANDAS JETHALAL SONECHA MANAGEMENT AND TECHNICAL
INSTITUTE hereby declare that the report on summer training and project work
Entitled “A STUDY ON QUALITY OF LIFE AT COLONY” with special reference to
INDIAN RAYON (A GROUP OF ADITYA BIRLA NUVO LTD). Is the result of our
Own work.We also Acknowledgement the other works cited in the report.
DATE: SIGNATURE OF STUDENT
PLACE: CHANDUVAV
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PREFACE
In order to achieve excellent success in business world not only the theoretical but
practical knowledge is also required, as it plays a vital role in coping with the day to
day challenges.
Being a student of MBA Faculty, summer training is a part of our course

and hence it has been our Endeavour to get the overall idea of real organizational
functions.
We are glad for completing our training at Indian rayon (A UNIT OF ADITYA
BIRLA NUVO LIMTED) at Veravalwhich is a developing organization on the path of
its progress adding new feathers to its crown.
Our project report covers a study of Human Resource and other functions performed
by Indian rayon. Here, the special concern is the Research Study on the quality
of life at colony.
An attempt has been made by us to provide all the relevant and important details
regarding the topic to support the theoretical edifice with evidence. Hereby, we
submit the summer training report for the partial fulfilment of the MBA course.
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ACKNOWLEDGEMENT
“Knowledge is of no value unless you put it into practice.”
This Quote has been our spirit for this effort.Man’s hunger for knowledge
never ends for fulfilling this hunger for knowledge one requires not only theoretical
but also practical knowledge. Practical Training is essential in each and every part of
our life. It’s a little start of getting practical knowledge. It gives us an immense
pleasure to present this project to the NJ SONECHA MANAGEMENT &
TECHNICAL INSTITUTE of business management. It has been always our earnest
endeavour to make this project outperforming.
We have done our project report on QUALITY OF LIFE AT COLONY with

special reference to Aditya Birla Nuvo ltd. We are highly satisfied with the task of
project work provided to us. This has proved to be the first step towards the globalize
world with the healthy Management skills.
Further we would like to take this opportunity to express our heartily

gratuitous towards “INDIAN RAYON” (A unit of ADITYA BIRLA NUVO LTD) and to
we would like to thankful to Miss Shraddha Mehta who allowed us to carry out our
project and guided whenever required And the thankful to BIKRAM JEET SINGH
and SUBHASH SURENDRAN And also thankful to MR. J.V DAVE for their co-
operation to provide relevant books as well as journals that made our task smooth.
Last but not least we are also grateful to my teachers and all those who
directly or indirectly helped us in completion of the project report
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TABLE OF CONTENTS
Sr no. Particulars Page No.

1 Industry overview 6-9
2 Company overview 10-13
3 Founder & Chairman of company 14-15
4 Products 16
5 Present managing body 17
6 Process of viscose filament yarn 18
7 Company profile 19-21
8 Departmental overview 22-31
9 SWOT Analysis 32-35
10 Executive summary 36-37
11 Introduction of study 38-39
12 Facilities provided by company 40-41
13 Literature reviews 42-43
14 Research objectives 44
15 Research methodology 45-46
16 Data analysis & Interpretation 47-70
17 Findings 71
18 Suggestions 72
19 Learning Outcomes 73
20 Annexures 74-75
21 Bibilography 76
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INTRODUCTION TO TEXTILE INDUSTRY IN INDIA
Introduction:
India is the one of the world's largest producers of textiles and garments.
Abundant availability of raw materials such as cotton, wool, silk and jute as well as
skilled workforce have made the country a sourcing hub. It is the world's second
largest producer of textiles and garments. The Indian textiles industry accounts for
about 24 per cent of the world's spindle capacity and eight per cent of global rotor
capacity. The potential size of the Indian textiles and apparel industry is expected to
reach US$ 223 billion by 2021, according to a report by Technopak Advisors.
The textiles industry has made a major contribution to the national economy in
terms of direct and indirect employment generation and net foreign exchange
earnings. The sector contributes about 14 per cent to industrial production, four per
cent to the gross domestic product (GDP), and 27 per cent to the country's foreign
exchange inflows. It provides direct employment to over 45 million people. The
textiles sector is the second largest provider of employment after agriculture. Thus,
the growth and all round development of this industry has a direct bearing on the
improvement of India's economy.
India has overtaken Italy, Germany and Bangladesh to emerge as the world's
second largest textile exporter, as per recent data released by 'UN Comtrade'. India's
share in Global Textiles increased by 17.5 per cent in 2013 compared to 2012.
The Textiles Vision Document formulated by the National Manufacturing

Competitiveness Council (NMCC) has projected that textiles exports from India will
touch US$ 300 billion by the year 2024-25.
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HISTORY OF TEXTILE INDUSTRY
The textile industry is the largest industry of modern India. It accounts for
over 20 percent of industrial production and is closely linked with the agricultural and
rural economy. It is the single largest employer in the industrial sector employing
about 38 million people. If employment in allied sectors like ginning, agriculture,
pressing, cotton trade, jute, etc. are added then the total employment is estimated at
93 million. The net foreign exchange earnings in this sector are one of the highest
and, together with carpet and handicrafts, account for over 37 percent of total export
earnings at over US $ 10 billion. Textiles,1 alone, account for about 25 percent of
India’s total forex earnings.
India’s textile industry since its beginning continues to be predominantly cotton

based with about 65 percent of fabric consumption in the country being accounted
for by cotton. The industry is highly localised in Ahmedabad and Bombay in the
western part of the country though other centres exist including Kanpur, Calcutta,
Indore, Coimbatore, and Sholapur.
The structure of the textile industry is extremely complex with the modern,
sophisticated and highly mechanized mill sector on the one hand and the hand
spinning and hand weaving (handloom) sector on the other. Between the two falls
the small-scale power loom sector. The latter two are together known as the
decentralized sector. Over the years, the government has granted a whole range of
concessions to the non-mill sector as a result of which the share of the decentralized
sector has increased considerably in the total production. Of the two sub-sectors of
the decentralized sector, the power loom sector has shown the faster rate of growth.
In the production of fabrics the decentralized sector accounts for roughly 94

percent while the mill sector has a share of only 6 percent.
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Being an agro-based industry the production of raw material varies from year to
year depending on weather and rainfall conditions. Accordingly the price fluctuates
too. India’s trade in textiles and its share in world trade can be categorized as
follows:
India’s Trade in Textiles
(1998)
Type India's Share in
World Trade
Yarn 22%
Fabrics 3.2%
Apparel 2%
Made-ups 9%
Over-all 2.8%
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INTRODUCTION
The Aditya Birla Group is one of India’s largest businesses

Houses,which is operating in 15 countries. It has 60 manufacturing units
In India as well as overseas.
The foreign countries are Thailand, Indonesia, Malaysia,
Egypt, Canada and international trading also spanning Singapore, UK, DUBAI.,
U.S.A., South Africa, Tanzania, Russia, Myanmar.
Aditya Birla Nuvo Ltd. (ABNL), a USD 4.5 billion Conglomerate

by revenue size, is part of Aditya Birla Group, a USD 40 billion Indian multinational
.Having a market cap of about USD 2.5 billion as on 30th November 2012, ABNL is
present across Financial Services, Telecom, Fashion & Lifestyle, IT and
Manufacturingbusiness. Anchored by over 65,000 employees, ABNL touches lives
ofmore than 120 million Indians.
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PLANTS OF THE COMPANY
Rayon plant:
The rayon plant located at veraval is an ISO 9002 and ISO
14001 certified plant. The main production of the rayon is the viscous
filament yarn apart from chemical like Sulphuric acid, Carbon-disulphide
which both is consumed in house and sodium sulphate which is
by-product.
Power plant:
To meet the power and steam requirement of the ray one caustic
plant, the company has set-up a 16.5MW thermal power plant with staff
of our technology. As the international trend in fuel and power
management goes strongly in direction of producing pollution. Free
power, two circulating fluidized bed combustion (CFBC) type boiler
have been installed. To meet the future power requirement of the ray one
and caustic plant, another power plant of 20MW is proposed. This plant
will also be based on same CFBC technology.
Caustic plant:
Caustic soda being one of the major inputs for producing ray
one a modern membrane cell technology chloral alkali plant has been
installed and commissioned in the year 1997. The caustic plant is
integrated with plant and ray one plant.
 250 tons of caustic soda lye (ray one grade quality) per day.
 165 tons of caustic soda flakes per day.
 Liquid chlorine 210 tons (80% of caustic soda flakes) in addition to other
by products like hydroxide acid, sodium hypo and compressed
Hydrogen gas
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HISTORY AND DEVELOPMENT
The late Prime Minister Shree Lal Bahadur Shastri laid the foundation
stone of Indian Rayon and industries Ltd. It was incorporated on the 26th
September 1956 under the company’s act of 1956 and the company was getting
the commencement certificate on 13th Feb, 1958.
The inauguration of the company was done by an American ambassador

Mr. H.H. Galbreth on 13th April1963 and the same day company took its trial
production.
Shri Morarji Vaidya one of the leading industrialists of Gujarat with a view
to manufacture viscose Filament yarn (VFY) in collaboration with von-corn
international of USA started this organization.
The regular production of Rayon was started on 27 th September, 1963 as

result of strike and chaos in the unit the present management. After 1966 due to
expansion INDIAN RAYON AND CORPORATION PVT. LTD. After company is
paying dividend regularly to the share holders. Now a day ADITYA BIRLA GROUP is
no.2 business group in India.
Once a sick company and by late Shree AdityaVikram Birla on 1966 and
it was named as INDIAN RAYON DIVISON, who believed consolidation, expansion
and diversification, because of his believes and seniority towards work, this company
has not only turned around but also made up strong market position today. By 1975
the JAYSHREE TAXTILES has merged with INDIAN RAYON.
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Aditya Vikram Birla
(Founder of Aditya Birla Group)
(November 14, 1943-October 1, 1995)
Aditya Vikram Birla was an Indian industrialist. He dared to dream of setting up

a global business empire at the age of 24. He was the first to put Indian business on
world map.
He was one of the first Indian industrialists to expand abroad, setting up plants
in South East Asia, the Philippines and Egypt, among other places. His unexpected
death at the age of 52 left his young son (Kumar Mangalam Birla) in charge of his
group of companies and also much doubt about whether it would survive him.
These doubts however proved unfounded as his company has enjoyed success and
so has his legacy of philanthropic activities.
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KUMAR MANGALAM BIRLA
(Chairman of Aditya Birla Group)
Kumar Mangalam Birla, born on 14th June, 1967 is the chairman of the
Aditya Birla Group. This Group is 3rd largest business house in India.
Kumar Mangalam belongs to the 4rth generation of Birla family. The
illustrious family belong to Rajasthan, one of the cultural states of India.
Kumar childhood was spent in Kolkata and Mumbai.
After his B.Com from University of Bombay and CA from ICAI, he went
to London for an MBA Degree from London Business School.
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PRODUCTS
Name of the final End users of final Raw material

product product
Viscose filament Apparels, home Pulp, caustic soda,

yarn furnishings, slipovers, Acid, Carbon
industrial uses di-sulphide, Zinc
Carbon disulphide Rubber chemicals, Charcoal
agrochemicals,
pesticides, pharmacy,
viscose
Sodium sulphate Glass industries, By product
paper, textiles, dyes,
gum
Sulphuric acid Fertilizers, Sulphur
intermediates,
viscose, dyes,
chemicals
Caustic soda lye Paper,alumina,viscose Salt coal
etc.
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PRESENT MANAGING BODY
Form of Organization: Public limited company
Size of Organization: Large scale industry
Branches: 44 units in 30 cities
Iso certificates: 9001, 14001
Total Employee: Staff – 807
Workman: permanent 1741
Badli 560
Promoter: Mr. Morarji Vaidya
Managing Director: Mr. Rakesh Jain
Chairman: Mr. Kumar Mangalam Birla
Board of Directors: Mr. Kumar Mangalam Birla
Mrs. Rajshree Birla
Mr. B.L. Shah
Mr. B.R. Gupta
Mr. S.K. Mitra
Company Secretary: Mr. Devendra Bhandari
Auditors: Khimji Kunverji & co.
S.R. Batliboi & co.
Whole time Director: Mr. Sushil Agrawal
Chief Financial Officer: Mr. Manoj Kedia
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Process of Viscose Filament Yarn
VISCOSE SECTION
SPIN BATH
SECTION
SPINING SECTION
AFTER TREATMENT
SECTION
TEXTILE SECTION
PACKING SECTION
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COMPANY PROFILE
VISION
To be a leading customer focused VFY business that delivers premium products

globally through innovative and sustainable process & to become world class chlor-
alkali plant with specific focus on value creation for share holder, customers,
employees and society.
MISSION
To produce premium products in viscose filament yarn to meet the expectations of

customers
To achieve minimum cost of production through innovation, energy conservation,

Development and involvement of all stakeholders
To maintain clean, safe and pollution for environment.
VALUE
Integrity:-
Acting and Taking decisions in a manner that is fair and honest. Following the
highest standards of professionalism and being recognized for doing so.
Commitment :-
On the foundation of integrity doing all this needed to deliver value to all
stakeholders. In the process, being accountable for our own actions and decision,
those of over team and those in the part of the organization for which we are
responsible.
Passion :-
An energetic, intuitive, zeal that arises from emotional engagement with the
organization that makes work joyful inspires each one to give his or her best.
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Seamlessness :-
Thinking and working together across functional groups, hierarchies, business and
geographies. Leveraging diverse competencies and perspectives to gain the benefits
of synergy while promoting organizational unity through sharing and collaborative
efforts.
Speed :-
Responding to internal and external customers with sense of urgency. Continuously

striving to finish before deadlines and choosing the best rhythm to optimize
organizational efficiency.
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INTRODUCTION
Marketing deals with identifying and meeting human and social needs. One of the
shortest definition of marketing is “meeting needs profitable”
“A market may be considerd as a convient meeting place buyers and sellers gather
together for exchange of goods and services”
The company has a very efficient and excellent marketing department, which try to
provide maximum satisfaction to the customer while having reasonable profit on the
other hand.
ADVERTISING
Indian Rayon (a unit of Aditya Birla Nuvo Ltd.) is very sound company producing
industrial product.
These groups have covered near about 75% of yarn market of the nation. Thus,
there is no question of advertising.
The product of company, Rayon yarn is use as araw material in textiles industries.
Any media of advertising does not affect that and that is the reason why the
company is not advertising its product.
CHANNEL DISTRIBUTION
Company has adopted its own sales branches in sales office in context of its channel
of distribution. The company keeping in view and the demand of customer and the
current market trend.
In company, the main product is Rayon yarn, so this unit utilize level and one level of
channel of distribution. They are conducting the sales activity with the help of agent
dealers, sub-dealaers in different cities and different state.
Company also produce chemical along with the yarn like sodium sulfate, acid and
carbon-di-sulfate are distributed through dealers and selling agent.
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sales
company customer
officer
PRICING
Pricing is key factor, which remarkably effects the sales operation. Price may be
defined as “the value of the product attributes expressed, in monetary terms which a
customer pay of its expected to pay inchange and anticipation of the expected of
offered utility.
The firm has to consider any factor in setting its pricing policy.
-pricing objective
-determining demand
-estimation cost
-analyzing competitor price and offers
-pricing method
-selecting final price
Price is the only element in the marketing-mix that produces revenue. Company has
not adopted any clear pricing policy but it follows the mixture of following pricing
strategy.
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INTRODUCTION
The finance department is the backbone of a company’s operations and processes.

It records operating transections, analyzes them and prepares financial statements
that inform top management, regulartors and investors about a company’s economic
health. Finance employees also ensure that internal mechanisms and policies
comoply with regulatory standerds, industry practices and human resources policies.
The part of an organization that manages its money. The business functions of a
finance department typically include planning, organizing, auditing, accounting for
and controlling its company’s finances. The finance department also usually
produces the company’s financial statements.
In finance department of the company, the various statements are been prepared at
the end of the accounting year of the company. The various statements which are
been prepared in the company include profit and loss account, Trial balance,
balance sheet, cash flow statement etc.
CAPITAL BUDGETING
The process in which a business determines whether projects such as building a

new plant investing in along-term venture are worth pursuing. Oftentimes, and
outflows are assessed in order to determine whether the returns generated meet a
sufficient target benchmark.
Also known as “investment appraisal”
Ideally, businesses should pursue all projects and opportunities that enhance
shareholder value. However, because the amount of capital available at any given
DivyaGangwani 27
time for new projects is limited, management needs to use capital budgeting
technique to determine which projects will yield the most return over an applicable
period of time.
Popular methods of capital budgeting include net present value (NPV), internal rate
of return (IRR), discounted cash flow (DCF) and payback period.
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INTRODUCTION
 Human resource management is the area of administrative focus dealing with an

organization’s employees. HRM is sometimes reffered to simply as human
resources.
 A company’s human resource department is responsible for creating, implementing

and overseeing policies governing employee behavior and the behavior of the
company toward its employees.
 Human resources are the people who work for the organization, human resource
management is really employee management with an emphasis on those employees
as human capital. As with other business assets, the goal is to make effective use of
employees, reducing risk and maximizing return on investment.
 Areas of HRM oversight include-among many others employee recruitment and

retention, exit interviews, motivation, assignment selection, labor low compliance,
performance reviews, training, professional development, meditation and change
management.
Meaning of HRM
 HRM is management function that helps managers to recruit, select, train and
develop members for an organization. Obviously HRM is concerned with the people’s
dimensions in organizations. HRM refers to set of programs, functions, and activities
designed and carried out.
 It is the process of acquiring, training, appraising and compensating employees and

attending to their labor relation health and safety and fairness concern.
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SWOT ANALYSIS
STRENGTH
Yarn produce here is high quality then also management tries to increase the quality
of yarn in order to fulfill their potential customer and new ones. Total produced items
and wasted are being sold, this shows the efficiency of sales activity.
Batter packing, carriage and transportation system with all modern equipment and
good after sales service.
Regular meeting and seminar are conducted in the entire department in order to find
out loopholes and solve the sales.
Division also have continuous spinning yarn department in which the modern
technology is used for the spinning the yarn and it is adopted from company.
Division have domestic as well as export market and for this they are doing the
internet marketing in order to find new markets.
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Division has WCM (world class manufacturing) cell in which they look out for better
way of manufacturing.
ISO 9002 for the better quality of the production carries division.
Division is certified by ISO 140001 for the good environment management system,
for their division has horti-culture department in order to look to the surrounding
environment.
Honoured by safety award.
Company has its own power plant, mostly consumption. This makes it strong to face
uncertain market conditions.
Division has well equipped lab for internal application and quality control purpose.
WEAKNESS
Cost of production is more due to existence of very old technology installed in this
division.
Many process steps and process is more sensitivity to normal process variations.
Division is unable to pay more attention towards proper human resource

management.
Location away from consuming centers.
Bigger process cycle higher process stock.
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Cost Disadvantages (high power costs, finance & logistic costs, inferior
infrastructure)
High capital cost due to expensive technology.
OPPORTUNITY
Division should find new market area for its products specially chemicals.
More research activity should be done, as there is chance of finding new markets.
VFY use for certain textile items is specific and indispensible.
Quality has more weigh age in international market IR&IL post spinning yarn is next
to ashani Japan and better than Chinese and Russian yarn used in international
market.
Biggest opportunity when opening up of global market when MFA expired in 2005.
Quota restriction will go which will boost the export of yarn directly and though textile
in word’s two biggest market Europe and US.
Growing Demand.
Increase growth rate and profitability.
THREATS
Government policies are the main hurdles of the division’s performance.
Emergence of cotton thread made the market share of rayon of yarn low.
Fashion changes are also basic threads for such division.
The viscose process is highly polluting. The basic raw material is again pollution
prone.
Increase in labour costs
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Financial Capacity
Increase in the domestic price of raw materials like salt and coal
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EXECUTIVE SUMMARY
A study on overall organizational work and functioning has been conducted in

INDIAN RAYON, One of the blue chip units of the ADITYA BIRLA GROUP OF
COMPANIES.
ADITYA BIRLA NUVO AND INDUSTRIES LIMITED (formally known as ADITYA

BIRLA NUVO CORRPORATION LTD.) is Multi-product and multi-location industrial
conglomerate , a part of Aditya Birla Group , illustrious and magnificent legacy
spread over a period of 50 years.
The rayon Division is one of the 12 Divisions of Indian rayon, located in Veraval,
Gujarat. The main product of the Rayon Divisions is the Viscose Filament Yarn apart
from chemicals like sulphuric Acid, a carbon-di-sulphide, which are both consumed
in-house and sodium sulphate, which is by product
Indian Rayon (A Unit of Aditya Birla Nuvo Ltd.) is very sound company producing
industrial product. Major factories producing rayon yarn in India are under one
management i.e. The Birla group. Aditya Birla Group has covered near about 75% of
the yarn market.
ADITYA BIRLA NUVO at Veraval is producing a product which is used by all

manufacturing industries. Hence, all marketing activities work through centralized
system at Mumbai.
Production management ADITYA BIRLA NUVO deals with production process, so

that the resulting goods or service is produced according to specification, in the
amounts and by schedule demanded and at minimum cost
ADITYA BIRLA NUVO managers the finance properly and to make the financial
properly and to make the financial management special finance department is
created which mainly perform the function like financial planning, Raising of funds,
Allocation of funds and financial control.
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In Indian rayon different products are being produced like Viscose FillamentYarn,
cauflakes are caustic soda lye , caustic soda flakes , hydrogen , liquid chlorine ,
sodium hypo. All these products are exported. Especially flakes are being exported
in foreign counties and other products are delivered towards within India.
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INTRODUCTION OF QUALITY OF LIFE
 QOL is the general well being of individual and societies, outlining negative
and positive features of life.
 It observes life satisfaction, including everything from physical health, family,
education, employment, wealth, religious beliefs, financial and environment.
Definition:
 The QOL is the totality of features and characteristics of the varying

environment and changing conditions that bear on their ability to satisfy the
human needs for actualization at three levels of awareness:
 Physical.
 Emotional.
 Mental.
 Intangible component of someone’s life.
Ex: satisfaction with life, confidence, self esteem, social status,emotional/

psychological well being etc.
WHY NEED QOL
In current scenario every organization wants more output In comparison of less

output, it can be possible when working employee find its working place comfortable
as per the job requirement. So its very important for an organization to make a
Quality relationship between its employees and working environment.
Now-a-days, there is no balance between the family and work life due to the job
pressure and conflicting interest and over-socialization that lead too much of interest
about the co-workers for satisfaction of their ego, creating problems in the mind of
neighbours’.
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FACILITIES PROVIDED BY COMPANY
Quarter facility:
Indian rayon co. gives quarter facilities to his employees, staff as well as the
workers. Generally this quarter facility is given on the basis of the category of
employees. And whitewashing rule is every 4 year in the quarter (house).
Entertainment facility:
The company has its own auditorium in which it conducts different types of programs
and on different types of occasions especially for its staff members. It also provides
many types of sports facilities to its workers. The company also arranges rayon
cricket tournaments every year between the very large companies in saurashtra.
And also watch movie own theater in the company.
Welfare facility:
The centre was established in 1993 for the benefit of workman and their families.
The families include games like volley ball, tennis, carom, chess, and library and for
ladies ladies embroidery and tailoring classes are conducted as a continuous
activity.
School facility:
The school name is Indian rayon for both English medium as well as Hindi medium.
And take the nominal fees of the company employees.
Canteen facility
The company has followed the act that reveals that wherever there are 250 or more
working there should be a canteen facility runs on no profit no loss aces. It provides
snacks, tea and coffee at nominal rate.
Library facility:
Company is having its own library which contains useful books to all the sector of the
study and magazines of all kinds. It also provides internet facility to its employees.
DivyaGangwani 40
Credit co –operative society facility:
Members are given loan facility up to an amount of rs 60000 at the nominal rate. This
in managed by co-operative society.
Electricity facility:
Company provides free electricity in the quarter.
Furniture facility
Company provides qualitative and quantitative furniture to their employees. For the
employees at staff level company provides 2 beds, 1 cupboard, 1 table, 4 PVC chair,
1 dining table. For employees at a management level company provides sofa set, 4
beds, and other thing is same as staff level.
Pest control facility:
Company takes a good care of the employee for the surrounding of colony so it
provides pest control service in colony twice in week.
Guest house facility:
The company provides a guest house facility to the employees. And the food quality
is good and hygienic. And the company takes a reasonable charge of the food.
Gym facility:
The company provides a gym facility of the employees in the colony. And the
recently new equipment purchase in the gym.
Swimming pool facility:
The company provides the swimming pool facility.
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LITERATURE REVIEWS
 To examine the bigger picture of quality of life and the definition already
established by previous research.
 Established a standardize working definition for the purpose of the study.
 Literature reviews mostly relies on primary sources, i.e., research reports
which are description of studies written by researchers.
 Purpose of literature reviews attain a good knowledge of the field of inquiry-
facts, etc..
 It gives a short description about problem.
 Commence a long term study of interest.
 Most primary sources are found in published literature.
 We have collected data from different resources like research and
methodology (Deepak chavla and neena sondhi) and last 2 years project
reports.
 Researchers has collected secondary data from research proposal, research
method, Analytical method, internet, types of research, data collection
methods, etc..
 Research fundamentals and Terminology
 Research is the systematic investigation into and study of materials and

sources in order to establish facts and reach new conclusions.
 Research comprises "creative work undertaken on a systematic basis in

order to increase the stock of knowledge, including knowledge of humans,
culture and society, and the use of this stock of knowledge to devise new
applications."[1] It is used to establish or confirm facts, reaffirm the results of
previous work, solve new or existing problems, support theorems, or develop
new theories.
DivyaGangwani 42
 Descriptive Research : Descriptive research is usually a fact finding is usually
a fact finding approach generalizing a cross-sectional research study of the
present situation . eg A study on problems of industrial relations in India with
an inter disciplinary approach .It is classified under conclusive research .
 Pros & cons

 Pros :
 Flexible
 Directly measure behavior
 Give Researcher “Insider view “
 Allows for morphing of study
 Cons :
 Time consuming
 Difficult to record everything
 Participant may not at in true Nature
DivyaGangwani 43
RESEARCH OBJECTIVES
Quality of life is the general well being of individual and societies. Outlining negative
and positive features of life. It observes life satisfaction, including everything from
housing, education, water, club etc,.facility.Quality of life at colony wide range of
contexts including the development
 To know the present scenario of quality of life in colony.

 To know the level of satisfaction of employees towards facility provided in the
colony.
 To know the views of the employees about the different facility like water,
housing, club. Horticulture, etc,.,
 To know the area of improvement needed in the quality of life.
 To know the level of organization growth.
 To know the individual satisfaction with his/her life dimensions comparing with
his/her ideal life.
 To know the gap between hopes and expectation of employee and their
present experience scenario.
 To verify and test important facts.
 To overcome or solved the problems occurring in the everyday life faced by
the employee.
 To know the complication of colony
Importance of research objective:
 This report is useful for the researchers who are willing to do research about
Quality of life at colony.
 This report can be useful as a secondary data for company.
 This report helps in knowing the current and future scenario of company.
DivyaGangwani 44
Rational Of the Study:
A study on Quality of life at colony”
RESEARCH METHODOLOGY:
The research conducted by Descriptive research this type of research is qualitative

and quantitative. Qualitative refers to the characters of the data or process by which
the data has been gathered. The research process consists of a series closely
related activities. Why a research study has been undertaken. Why a research has
been taken, how the research problem has been defined, in what way data has been
collected.
 Research Design :Descriptive
Data Collection: -
(1)Primary Data:
Data Collection Tools
 Personals Interview.
 In – Depth Questionnaire
(2) Secondary Data:
Data Collection Tool
 Literature Review(bibliography)
 Last year reports
 Research methodology book
Sampling:
The data has been collected from the Employees and their families., A questionnaire
was prepared and interviewing with employee family personal.
DivyaGangwani 45
Sampling Method: Convenience Sampling
Sampling Unit: Aditya Nagar, Officers Quarters, Supervisory building.
Sample Size: 198
Limitation of the Study:
 Time consuming.
 Being a learner in research that can be few mistakes occurred in course of
study but they are part of learning the subject and system as whole.
 People may not be ready to respond in some cases.
 Since the study is concerned with exploring reactions of the respondents
hence the element of subjectivity cannot be ruled out.
 In some cases people may not be available in time
DivyaGangwani 46
DivyaGangwani 47
ADITYA NAGAR
Section-1 Housing
Scale Percentage
Favorable 64.79
Non- favorable 20.53
Neutral 14.68
Section-1 Housing
14.68
20.53
favorable
64.79 Non- favorable
Neutral
Interpretation:
 In the Aditya Nagar, 64.79% respondents are satisfied with housing.

 20.53% respondents are not satisfied with housing because they need best
Quality of white wash with every 2 years.
 14.68% respondents are Neutral because they are satisfied or not.
DivyaGangwani 48
Section-2 Colony infrastructure
Scale Percentage
Favorable 71.27
Neutral 12.82
12.82
15.91
favorable
Non- favorable
71.27
Neutral
Interpretation:
 From the above chart I can interpreted that 71.27% respondents are favorable
with colony infrastructure.
 15.91% respondents are dissatisfied with colony infrastructure because they
need sweeper comes alternate days with best Quality.
DivyaGangwani 49
Section-3 Staff club -cultural & sports activities
Scale Percentage
Favourable 71.27
Non- favourable 15.91
Neutral 12.82
Staff club-cultural & Sports activities
12.82
15.91
favorable
71.27
Non- favorable
Neutral
Interpretation:
 From the above chart we can interpreted that 71.27% respondents are
satisfied with staff club-cultural & sports activities.
 15.91% respondents are dissatisfied because they need best chairs during
club programme.
DivyaGangwani 50
Section-4 staff club-club infrastructure
scale Percentage
favorable 71.27
Neutral 12.82
staff club-club infrastructure
12.82
15.91
favorable
Non- favorable
71.27
Neutral
Interpretation:
In staff club-club infrastructure.
 15.91% respondents are dissatisfied in staff club-club infrastructure because
they need Gym trainee and swimming trainee according to gender.
DivyaGangwani 51
Section-5 Staff club-others
Scale Percentage
favorable 62.32
Non- favorable 9.4
Neutral 28.28
Staff club-others
28.28
favorable
9.4 62.32 Non- favorable
Neutral
Interpretation:
with staff club and others.
 28.28% respondents are neutral because they do not want library.
 9.4% respondents are dissatisfied because they need library with new edition
DivyaGangwani 52
Summary chart of Aditya Nagar
Sections favorable Non-favorable Neutral

Housing 64.79 20.53 14.68
Colony infrastructure 71.27 15.19 12.82
Staff club -cultural & sports
activities 73.81 4.33 21.87
staff club-club infrastructure 72.36 4.95 22.69
Staff club-others 62.32 9.4 28.28
71.27 73.81 72.36

80 64.79
70 62.32
60
50
40 28.28
30 20.53 21.87 22.69
14.68 15.19
12.82 favorable
20 9.4
4.33 4.95
10 Non-favorable
0
Neutral
Interpretation:
 From the above chart I can interpreted that 73.81% respondents are satisfied
with staff club –cultural & sports activities.
 14.68% respondents are dissatisfied in housing because they need improve in
Quality of white wash with every 2 years.
DivyaGangwani 53
OFFICERS BUILDINGS:
Section-1 Housing
Scale Percentage
favorable 55.79
Neutral 57.78
Section-1 Housing
57.78 55.79
favorable
Non- favorable
Neutral
32.79
Interpretation
because pest control and response of wooden repair and furniture repair is
sufficient.
 32.79% respondents are dissatisfied because Quantity of water is not
sufficient and need cleanliness in water storage (tank). In this society
response of civil repair and maintenance is not proper.
DivyaGangwani 54
Scale Percentage
favorable 60.81
Neutral 13.86
Colony infrastructure
13.86
25.33 favorable
Neutral
Interpretation
 From the above chart we can interpreted that the 60.81% respondents are
satisfied because they are satisfactory with horticulture and maintenance, and
food provided in guest house.
 25.33% respondents are dissatisfied because in this society need more
dustbin and timely trash removal in weekly 2 time.
DivyaGangwani 55
Scale Percentage
favorable 94.75
Non- favorable 1.33
Neutral 3.92
Staff club -cultural & sports activities

1.33 3.92
favorable
Non- favorable
Neutral
94.75
Interpretation
with staff club-cultural & sports activities because they are satisfied with
Quality of food during club program, and scheduling & timing of staff event.
 1.33% respondents are dissatisfied with staff club and sports activities
because they have transportation problems and need sports accessories for
their children’s.
DivyaGangwani 56
Scale Percentage
favorable 86.66
Non- favorable 3.28
Neutral 7.2
staff club-club infrastructure

3.28
7.2
favorable
Non- favorable
86.66 Neutral
Interpretation
 86.6% respondents are satisfied with staff club-club infrastructure because

Quality of club auditorium.
 3.28% respondents are dissatisfied because they need Gym trainee
according to Gender.
DivyaGangwani 57
scale Percentage
favorable 79.93
Neutral 5.48
Section-5 Staff club-others Percentage
5.48
14.58
favorable
Non- favorable
79.93 Neutral
Interpretation
 79.93% respondents are satisfied with behavior of club staff members and
library.
 14.58% respondents are non favorable because they need lighting in library
and need new edition with different languages.
DivyaGangwani 58
Summary chart of officer building

Housing 55.79 32.79 57.78
activities 94.75 1.33 3.92
staff club-club infrastructure 86.66 3.28 7.2
100 94.75
86.66
90
79.93
80
70 60.81
55.79 57.78
60
50 favorable
40 32.79 Non-favorable
30 25.33 Neutral
20 13.86 14.58
7.2 5.48
10 1.333.92 3.28
0
Interpretation
From this summary chart I can interpreted that 94.75% respondents are satisfied
with staff club-cultural sports activities.
57.78% respondents are dissatisfied with housing because they need best Quality of
white wash and response in civil repair and maintenance with proper work.
DivyaGangwani 59
SUPERVISORY BUILDINGS:
Section-1 Housing
scale Percentage
favorable 53.17
Neutral 14.03
Section-1 Housing
14.03
favorable
53.17
Neutral
Interpretation
 53.17% respondents are favorable in supervisory buildings.

 32.81% respondents are non-favorable with housing in the supervisory
building because in this building the Quality of white wash is cheap with long
term frequency. so they need in Quality of white wash and cleanliness of
water tank.
DivyaGangwani 60
Scale Percentage
favorable 47.8
Neutral 15.09
15.09
47.8
favorable
38.41
Non- favorable
Neutral
Interpretation
 From this chart I can interpreted that the 47.8% respondents are satisfied with
colony infrastructure.
 38.41% respondents are non favorable because they need more sweeper
inside the colony. Pest control is proper but dustbin is not sufficient and
proper, so they need more dustbins with top.
DivyaGangwani 61
Scale Percentage
favorable 90.26
Non- favorable 0
Neutral 9.74
Staff club -cultural & sports activities

0
9.74
favorable
Non- favorable
90.26 Neutral
Interpretation
 90.26% respondents are favorable with staff club-cultural sports activities.

 In this society number of non favorable respondents is negative.
 9.74% respondents are neutral because they may be satisfied or not. because
some percents responses have not interested.
DivyaGangwani 62
Scale Percentage
favorable 88.67
Non- favorable 0.79
Neutral 10.54
Staff club-club infrastructure

0.79
10.54
favorable
Non- favorable
88.67 Neutral
Interpretation
 From this chart I can interpreted that 88.67% respondents are favorable.
 0.79% respondents are dissatisfied because they need Gym trainee.
 10.54% respondents are neutrl.
DivyaGangwani 63
Scale Percentage
Favorable 80.36
Non- favorable 8.21
Neutral 11.43
11.43
8.21
favorable
Non- favorable
80.36 Neutral
Interpretation
 80.36% respondents are favorable with staff club-other.

 8.21% respondents are not favorable in supervisory buildings because they
need cleanliness inside library and need more new books.
DivyaGangwani 64
Summary chart of supervisory building

Housing 53.17 32.81 14.03
activities 90.26 0 9.74
staff club-club
infrastructure 88.67 0.79 10.54
100 90.26 88.67

80.36
80
53.17
60 47.8
38.41
32.81
40 favorable
14.03 15.09 10.54 11.43
20 9.74 8.21
0 0.79 Non-favorable
0 Neutral
Interpretation
 In the supervisory building 90.26% respondents are favorable with staff club-
cultural & sports activities.
 38.41% respondents are not favorable in supervisory buildings because they
need cleanliness inside colony and stairs.
DivyaGangwani 65
GRANT CHARTS
Non-
Housing Favorable favorable Neutral
Aditya Nagar 64.79 20.53 14.68
Supervisory Building 53.17 32.81 14.03
Officers buildings 55.79 32.79 57.78
70 64.79
55.79 57.78
60 53.17
50
Aditya Nagar
40 32.8132.79
Supervisory Building
30
20.53 Officers buildings
20 14.6814.03
10
0
Favorable Non-favorable Neutral
Interpretation:
32.81 % respondents are not favorable with housing in Aditya Nagar because of
need improvement in White wash.
64.79% respondent are favorable with housing in Aditya Nagar.
57.87% respondents are Neutral in Officers building because some what person’s
has satisfied or not.
DivyaGangwani 66
Colony Non-
infrastructure Favorable favorable Neutral
Aditya Nagar 71.27 15.91 12.82
80
71.27
70
60.81
60
47.8
50
Aditya Nagar
38.41
40 Officers buildings
30 25.33
20 15.91 15.09
12.8213.86
10
0
Interpretation:
From the above Grant chart of colony infrastructure 71.27 respondents are satisfied
in Aditya Nagar.
38.41% respondents are dissatisfied with colony infrastructure in supervisory

buildings because they need cleanliness inside colony and proper trash removal.
DivyaGangwani 67
cultural-sports Non-
Activities Favorable favorable Neutral
Aditya Nagar 73.81 4.33 21.87
Supervisory Building 90.26 0 9.74
100 94.75
90.26
90
80 73.81
70
60 Aditya Nagar
50 Officers buildings
40 Supervisory Building
30 21.87
20
9.74
10 4.33 3.92
1.33 0
0
Interpretation:
4.33% respondents are non favourable with staff club-cultural & sports activities in
Aditya Nagar.
94.75% respondents are favourable with staff club-cultural & sports activities in
officer’s buildings.
DivyaGangwani 68
staff club & club Non-
infrastructure Favorable favorable Neutral
Aditya Nagar 72.36 4.95 22.69
88.67
86.66
90
80 72.36
70
60
Aditya Nagar
50
Officers buildings
40
30 22.69
20
10.54
4.953.28 7.2
10
0.79
0
Interpretation
From the above Grant chart I can interpreted that 88.67% are satisfied with staff
club-club infrastructure in supervisory buildings.
4.95% respondents are not favorable with staff club-club infrastructure in Aditya
Nagar. Because they need gym trainee.
DivyaGangwani 69
Non-
staff club-others Favorable favorable Neutral
Aditya Nagar 62.32 9.4 28.28
90
80.36
79.93
80
70
62.32
60
50 Aditya Nagar
Officers buildings
40
28.28
30
20 14.58
11.43
9.4 8.21
10 5.48
0
Interpretation:
80.36% respondents are favourable with staff club & others in Supervisory buildings.
14.58% respondents are dissatisfied with staff club and others in officer’s buildings
because they need library inside nearby colony.
DivyaGangwani 70
FINDINGS
 Indian Rayon focuses on safety security and value as proper rules and
regulation
 Having huge network
 Easy availability of raw materials
 Indian Rayon Norms is as per central Government rules and regulation.
 Indian Rayon is following positive and proactive approaches towards export
 Indian Rayon is exporting all over India from under developed countries to
advance countries.
 Aditya Birla has Awarded Hindalco as five trading house on the export
achievement.
 Indian Rayon has Active HR Team.
 Employees are satisfied with Quality of life at colony.
DivyaGangwani 71
SUGGESTIONS
 Civil work should be improved.

 Parking should be spacious
 Sweeper should come on alternate days.
 Proper maintenance of ground should be done.
 Quality and frequency of white wash should be improved.
 Quality of furniture should be improved.
 Horticulture should be improved.
 Tank cleaning should be done in every 2 months.
 Quality of pest control should be improved.
 proper response should be provided in complaints registration process.
DivyaGangwani 72
LEARNINGS OUTCOMES
 We have also understand the concept of Quality of life.

 These 6 weeks has played very vital role for me as such summer training is
part of MBA program apart from this we has developed skills which are
required for being a successful HR.
 Most important outcome of SIP for we have understood the facts like How to
know the current situation of company in employees and their family
mined, how to convince the people with our different skills because
each and every day you are going to meet a new person. I have also
know about the what is the Quality of life at colonies.
 We have also visited the many places like Aditya Nagar, Supervisory
Building, Officers Quarters.
 We have also learnt that how to talk with the professional people like they are
very sophisticated and very well behaved.
 We have also learnt that how to increase our communication skills and other
skills.
 The experience of the S.I.P is a very good for me and it’s in the positive
manner.
DivyaGangwani 73
ANNEXURES
DivyaGangwani 74
DivyaGangwani 75
BIBILOGRAPHY
Bibliography
Dessler, G. (2011). Human Resource Management. london.
Dessler, G. (2016). human resource management. pearson.
Kotler, P. (2014). Marketing Management.
I m Pandey (: McGraw-Hill Education :- Publisher )
(2016). Retrieved from www.indianrayon.com: www.indianrayon.com
(2016). Retrieved from www.adityabirlanuvo.com: www.adityabirlanuvo.com
DivyaGangwani 76

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A

SUMMER INTERNSHIP PROJECT REPORT

“QUALITY OF LIFE AT COLONY”

(A UNIT OF ADITYA BIRLA NUVO LIMITED)

NARANDAS JETHALAL SONECHA MANAGEMENT

IN PARTIAL FULFILLMENT OF THE REQUIERMENT FOR

THE DEGREE OF MASTER IN BUSINESS ADMINISTRATION

GUJARAT TECHNOLOGICAL UNIVERSITY

UNDER THE GUIDANCE OF

DadwaniVinisha (158170592010) AUGUST 2016

We, DadwaniVinisha and GangwaniDivya, the student of MBA programme at

NARANDAS JETHALAL SONECHA MANAGEMENT AND TECHNICAL

Entitled “A STUDY ON QUALITY OF LIFE AT COLONY” with special reference to

DATE: SIGNATURE OF STUDENT

Being a student of MBA Faculty, summer training is a part of our course

“Knowledge is of no value unless you put it into practice.”

We have done our project report on QUALITY OF LIFE AT COLONY with

Further we would like to take this opportunity to express our heartily

Sr no. Particulars Page No.

The Textiles Vision Document formulated by the National Manufacturing

India’s textile industry since its beginning continues to be predominantly cotton

In the production of fabrics the decentralized sector accounts for roughly 94

India’s Trade in Textiles

The Aditya Birla Group is one of India’s largest businesses

Aditya Birla Nuvo Ltd. (ABNL), a USD 4.5 billion Conglomerate

The inauguration of the company was done by an American ambassador

The regular production of Rayon was started on 27 th September, 1963 as

(Founder of Aditya Birla Group)

(November 14, 1943-October 1, 1995)

Aditya Vikram Birla was an Indian industrialist. He dared to dream of setting up

(Chairman of Aditya Birla Group)

Name of the final End users of final Raw material

Viscose filament Apparels, home Pulp, caustic soda,

Form of Organization: Public limited company

Size of Organization: Large scale industry

Branches: 44 units in 30 cities

Iso certificates: 9001, 14001

Total Employee: Staff – 807

Workman: permanent 1741

Promoter: Mr. Morarji Vaidya

Managing Director: Mr. Rakesh Jain

Chairman: Mr. Kumar Mangalam Birla

Board of Directors: Mr. Kumar Mangalam Birla

Mrs. Rajshree Birla

Mr. B.L. Shah

Mr. B.R. Gupta

Mr. S.K. Mitra

Company Secretary: Mr. Devendra Bhandari

Auditors: Khimji Kunverji & co.

S.R. Batliboi & co.

Whole time Director: Mr. Sushil Agrawal

Chief Financial Officer: Mr. Manoj Kedia

To be a leading customer focused VFY business that delivers premium products

To produce premium products in viscose filament yarn to meet the expectations of

To achieve minimum cost of production through innovation, energy conservation,

To maintain clean, safe and pollution for environment.

Responding to internal and external customers with sense of urgency. Continuously

-analyzing competitor price and offers

-selecting final price

The finance department is the backbone of a company’s operations and processes.

The process in which a business determines whether projects such as building a

Also known as “investment appraisal”