EasySMS

reaching many made

easier
SMS Communicating Engine
 Synopsis

Communication has made so much impact on businesses today. The impact is so

huge that organization exists today just to support. You can imagine when will
happen to new products if all the billboards and TV ads stop? This is all in the
attempt to reach the intended audience. Looking at the existing way of
reaching the masses are expensive and they are not direct. So we need another
way of reaching the public to improve and complement the existing
ways. How about SMS?

Today cell phone is a must-have gadget. It is for this reason that Tri
Labs is suggesting that communicating SMS should be considered.
Apart from cutting down on cost, SMS are delivered instantly, leading
to instant impact and personal since an SMS is read when delivered
on a person’s phone. On this reasoning, EasySMS is developed to
address this need.

EasySMS is an SMS-based communication engine, which provides the

business community with an SMS-based tool for advertisement and
business growth opportunities.

EasySMS price structure is flexible to meet your need.

To make sure that we meet all you needs, Tri Labs is introducing a package
that will allow EasySMS to be intergraded into client system wherever needed
at a small fee.

Our aim is to make it easy to reach many.

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 Contents

SYNOPSIS .................................................................................. II

1. INTRODUCTION ...................................................................... 2

2. EASYSMS .............................................................................. 3

2.1. What is EasySMS? ..................................................................................... 3

2.2. Of what value is EasySMS to Your Business? .................................................... 3

2.2.1. Introduction...................................................................................... 3
2.2.2. What is EasySMS? ................................................................................ 3
2.2.3. What you need to do? .......................................................................... 4
2.2.4. Obvious benefits ................................................................................ 5

3. CONTACTS ........................................................................... 6
1. Introduction

For many businesses, communication has played a major part in their success.
It ought to be given the highest priority and importance in both the business’
internal and external aspects. Internal communication includes communication
between employees whilst external communication includes communication
between a company and its clients/customers and suppliers.

The desire to reach the intended audience gave birth to advertisements. Just
to show how advertising has been taken seriously, just look outside your
window and there is a high possibility that you will see a billboard advertising
some product on the road sides or public places. Catch the 8 o’clock news on
TV, on a radio, or any half hour program, they are filled with advertisements in
between breaks. A few of the businesses use telephones as their medium of
communicating with their clients about their accounts, services and new
products.

All of these ways of advertising have worked in the past and still working
today. But with advertisement costs and telephone charges going up a cost
effective way of reaching clients and customers needs to be found.

In today’s world almost everyone owns a mobile phone. Using the mobile phone
as the mean of advertisement means either calling the client or sending an SMS
to the client. Of the two, SMS is the cheapest and yet has the same effect as
calling.

SMS has the following advantages:-

• Many people have access to a mobile phone,

• 24-hour access to clients/customers,
• Instant delivery, leading to instant impact,
• Personal and read when the SMS is delivered,
• Cost effective, making it the most effective way to reach and advertise
today.

It therefore goes without saying that SMS-based advertising solutions are

today’s groundbreaking new way of advertising and reaching your intended
audience.
2. EasySMS
2.1. What is EasySMS?

EasySMS is an SMS-based communication engine, which provides the business

community with an SMS-based tool for advertisement and business growth
opportunities.

With a heavy backing support structure, EasySMS makes it the easiest tool to
use in the Tanzanian market.

2.2. Of what value is EasySMS to Your Business?

2.2.1. Introduction

Most businesses are constantly affected by a problem of long queues of clients

or customers, when they make follow ups on issues. This has led to many
customers queuing for hours to ask whether certain products or services are
available. This information could have been communicated to the customers by
SMS. When a new product or service is introduced in the market, the business
can make use of SMS to communicate the information to its customers.

This ensures that, customers entering the office/shop door are sure about their
needs and thus resulting in fewer and shorter queues.

2.2.2. What is EasySMS?

EasySMS is a new service and business product pioneered by TRI LABS Ltd, an
information and communication technology company recently established in
Tanzania, by highly motivated and talented Tanzanian entrepreneurs, who
bring innovative IT solutions to your business.

EasySMS is a service which enables businesses to send bulk smses to their

clients. It allows businesses to store their client’s mobile numbers in a
database and communicate to all their clients at an instant. The other
advantage is that it can be set to send personalized SMS to clients, i.e.;
automated reminders on key tasks.
 2.2.3. What you need to do?
In order to access our services you may register as a subscriber to our service,
for a mutually negotiated fee based on the volume of database and SMS
bundle. After you have registered with us, there are only four steps you’ll need
to take:-

1. You have to provide us with the list names of your clients plus their
numbers.
2. Purchase SMS-bundles from us that correlate with the number of your
clients,
3. We will enter your client’s list in our database,
4. Provide us with the message your want/need to be delivered to your
clients,
5. Specify the time and date for the message to be sent to the clients.
6. Then we will type the required message, and process it as soon as
possible.

NB: When a sms fails, our system will wait for some minutes, and resend
it. Five attempts of resending are done to make sure the sms has been
delivered. So if the 5th attempt fails also, then the system will send back
the message to us, we will recheck the number if it was entered
correctly, so if it was entered correctly then we will inform you about
the number and the correction that you will give us. We will work on it
to solve the problem. For example you have 10 clients to inform, that
means you will use 10 sms, so if each sms was sent at the 5th attempt, it
means the system have use 50 sms, but you will only pay for 10 sms,
because our charge is for the delivered smses only.

EasySMS provides you with limitless options for easy communication and we are
there to make it easier for you.
 2.2.4. Obvious benefits

Among the many benefits, the following shine out:-

• Customer feels cared for and valued, which translates to customer

loyalty,
• Customers get notification at SMS arrivals – products and services, saving
clients the time and transportation costs, only to be told come back next
week
• An easy way to alert your customers of any important or critical status.
• When launching a new product/service, customers can easily be made
aware of the product.
• Time and cost of calling are reduced, and efficiency of the system is
high.
• Finally there will be lesser queues as customers will visit the offices with
clear information.
3. Contacts

Website: www.trilabs.co.tz

Call: +255 715 000092

Email: ndiamukama@gmail.com