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Competitor Price Location Facility Strength Weakness Strategy

Price:
Provide
Sta. Ana Good
Keepsakes PHP 80-300 Very Good Service: Fair training for the
(excellent) Location:
employees.
Excellent

Adjust the
Service:
price range
Obrero Good Price: Fair
Blooming Days PHP 50-250 Excellent that will suit
(Good) Quality: Too expensive
the budget of
Good
consumers.

Transfer to a
place that will
be easier for
the
consumers to
locate the
place.

Obrero Ambiance: Location The price is


FTU PHP 60-185 Good
(Fair) Good Price too expensive
for the
size/quantity
of the product.
They should
either adjust
the price or
adjust their
product.

They should
expand their
Limited parking place or
Cheatime Jacinto space renovate the
PHP 65-175 Fair Price: Good
Bakehouse (Fair) Not enough place that can
space inside cater all of
their
consumers.

Adjust their
price range
Marfori Too expensive that will suit
Yolks PHP 135-400 Excellent Price: Good
(Good) price the budget of
the
consumers.
They should
exert more
effort in their
promotions.
Provide
Location:
informations
Marfor Good Lack of
Batu Bakeshop PHP 80-380 Excellent about the
(Good) Serving: advetising
business in
Good
social media
and other
forms of
promoting the
business.

They should
exert more
effort in their
promotions.
Provide
Price:
informations
Marfori Good Lack of
Street Grub PHP 40-250 Good about the
(Fair) Serving: advertising
Facebook Twitter Instagram business in
Good
social media
and other