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Business English Course

A specialized course that is built for employees to communicate successfully in general business situations including
managers, sales representatives, account managers and business leaders.

During this course, the participants will learn:

 To communicate with others in practical, business oriented situations


 To express themselves in English with greater fluency, accuracy and confidence
 To handle themselves in English in a variety of business contexts, from negotiating to using the telephone, to
making business presentations, to socializing.

The content will be supported by a systematic work on core grammatical structures, vocabulary patterns and
pronunciation. Actual content depends on a pre course analysis based on the company structure and products.

Course Features

 Flexible contents to meet emerging needs


 Flexible logistics, including training location, scheduling and duration
 Customized materials including appropriate company documents
 A choice of training methods, including in-house training, in-country immersion, online training and self-study
materials.
 Experienced native speakers using participative and practical methodology.
 Review and assessment
 Customized online reporting platform to include attendance, trainer notes, and progress assessment.
 Customized online learning resource to include lesson materials, extra resources and learner forums

Course Packages and Outlines

Course: Business English Crash Course

Duration: 1 month (4 sessions)

Description: A course designed to introduce the basics of Business English focusing on the fundamentals of speaking,
writing and general business knowledge on socializing.

INTRODUCTION

 Describing roles and responsibilities


 Typical and critical Situations
 Protocols and meeting people in business
 Importance of politeness in business – structures and expressions of politeness
 Various Idioms, expressions and vocabulary related to business

SOCIAL ENGLISH

 The basics of Customer Service


 The first five minutes
 Business Conversations
 Techniques to pacify and irate customer
 Paraphrasing negative statements

TELECOMMUNICATIONS

 Professional phone etiquette


 Taking and leaving messages
 Checking and clarifying information
 Finance – specific situations
 Listening to different accents and intonations

BUSINESS WRITING

 Parts of a business letter


 Guidelines for business letters and emails claim
 General Punctuation Review

COURSE: INTERMIDIATE BUSINESS ENGLISH

DURATION: 3 MONTHS (12 Sessions)

Description: A detailed training to advance the knowledge in writing, speaking and effectively dealing with customers. It
also features preparation of business documents in English and a deeper understanding of business.

INTRODUCTION

 Describing roles and responsibilities


 Typical and critical Situations
 Protocols and meeting people in business
 Importance of politeness in business – structures and expressions of politeness
 Various Idioms, expressions and vocabulary related to business

SOCIAL ENGLISH

 The basics of Customer Service


 The first five minutes
 Business Conversations
 Techniques to pacify and irate customer
 Paraphrasing negative statements

TELECOMMUNICATIONS

 Professional phone etiquette


 Taking and leaving messages
 Checking and clarifying information
 Finance – specific situations
 Listening to different accents and intonations

BUSINESS WRITING

 Parts of a business letter


 Guidelines for business letters and emails claim
 General Punctuation Review

BUSINESS CORRESPONDENCE

 Emails – register style and standard phrasing


 Notes and Memos
 Business Specific Languages

MARKETING PRESENTATIONS
 Introducing topics effectively
 Linking and sequencing ideas
 Concluding
 Responding to questions

NEGOTIATING

 Key negotiating language and framing your argument


 Negotiating with suppliers
 Negotiating with customers

REPORTS

 Skim reading reports and news feeds


 How to report information and ideas
 Writing reports – style, register conventions

COURSE: EXECUTIVE BUSINESS ENGLISH

Duration: 6 months (24 sessions)

Description: An intermediate level of business English involving various aspects of the company including customer
service, executive meetings, global economics, leadership and management skill and the formal business language that
is used internationally. A course designed to tackle all the business aspects that relates to the company to enable
interaction with the global commerce.

INTRODUCTION

 Describing roles and responsibilities


 Typical and critical Situations
 Protocols and meeting people in business
 Importance of politeness in business – structures and expressions of politeness
 Various Idioms, expressions and vocabulary related to business

SOCIAL ENGLISH

 The basics of Customer Service


 The first five minutes
 Business Conversations
 Techniques to pacify and irate customer
 Paraphrasing negative statements

TELECOMMUNICATIONS

 Professional phone etiquette


 Taking and leaving messages
 Checking and clarifying information
 Finance – specific situations
 Listening to different accents and intonations

BUSINESS WRITING

 Parts of a business letter


 Guidelines for business letters and emails claim
 General Punctuation Review
BUSINESS CORRESPONDENCE

 Emails – register style and standard phrasing


 Notes and Memos
 Business Specific Languages

MARKETING PRESENTATIONS

 Introducing topics effectively


 Linking and sequencing ideas
 Concluding
 Responding to questions

NEGOTIATING

 Key negotiating language and framing your argument


 Negotiating with suppliers
 Negotiating with customers

REPORTS

 Skim reading reports and news feeds


 How to report information and ideas
 Writing reports – style, register conventions

MEETINGS

 Setting agenda, controlling conversations


 Participating, turn taking, listening and notation
 Diplomatic agreement and disagreement

PROCESS MANAGEMENT

 Describing process (cause and effect)


 Criticizing and recommending
 Quality assurance and continuous improvement

GENERAL MANAGEMENT

 Case Studies
 Writing effective proposals
 Managing team
 Leadership presence
 Cross Cultural Awareness
 Wider economic picture

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