Wooing more Indian visitors
Malaysia to boost promotional efforts in India’s cities
‘NEW DELHI: Tourism Malaysia will
take advantage of the Indian gov-
femments move to simplify the
travel process for its nationals by
intensifying promotional efforts in
Indie’s Tier-2 and Tier-3 cites.
"ts International Promotion
Division senior director Datuk
Musa Yusof said besides Mumbai,
Kolkata, Chennai and New Delhi,
the agency had also identified other
cities to promote Malaysia asa far.
ily leisure and shopping destina-
tion.
smese cies have potential asthe
next growth areas, where Indians
fan receve thelr posspors within a
Seok, compared to one to two
months previously.
Blsoincia. has been. showing
good GDP grovths of 610 7.5%
re pat fev years with the people
tnjoping better purchasing power
fd takung the opportunity travel
overseas he sid.
He said other than traditional
destinations in peninstla Malays
‘Tourism Malaysia Would also step
Lup efforts to promote tourist desti-
nations in Sabah and Sarawak.
Tan interview in conjunction
with the South Asia Travel and
‘Tourism Exchange travel fair here,
Musa said about 770,100 Indians
visited Malaysia in 2014 and 650,089
in 2013.
‘Malaysia earned RM2.2bil and
RML9biL_ respectively from the
arrivals, which was a growth of
18.3%,
‘Only 599,820 arrivals were
recorded between January and
September 2015, a decrease of 496
compared to the same period in
2014.
‘Musa ettributed the drop to two
ineldents involving MH370 and
‘MINI7, aswell as the world econom-
‘slowdown,
“dlowever, India is still among the
top 10 tourist generating markets
for Malaysia and we are working
losely with local tour operators
fand regal airlines to bring in
more Visitors from the subcont-
neni," headded. — Bernama