Children’s nursery

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Contents
Introduction: .................................................................................................................................... 3
Background of the research: ....................................................................................................... 3
Research aims and objectives: .................................................................................................... 3
Research questions: ..................................................................................................................... 3
Literature review: ............................................................................................................................ 4
Introduction: ................................................................................................................................ 4
Identification of the factors that contribute to the process of research project selection:........... 4
Providing an appropriate plan and procedures for the agreed research specification: ............... 5
Using appropriate research evaluation techniques ...................................................................... 6
Undertaking a critical review of key references: ........................................................................ 7
Research methodology in context to the development of the children’s nursery: .......................... 8
References: .................................................................................................................................... 11

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Introduction:

Background of the research:

The aspect of business start-up and the development of aspects that relate to it have been at the
forefront of the agenda of research scholars, management scientists, practising managers,
entrepreneurs as well as researchers who seek to have better understanding of the development of
a start-up business and the ways to conduct an effective and comprehensive research on the
given topic (Bryman and Bell, 2000).

As such, the subject matter of prescribing effective and meaningful means for the start up
business to be successful, especially in the case of the establishing educational and grooming
institutions for children which requires specific and additional facilities and features to woo
customers and meet their expectations and aspirations (Coldwell and Herbst, 2004).

As such, this research endeavour would seek to prescribe effective ways to conduct research on
the given topic with specific reference to the establishment of a children nursery at a specific
location.

Research aims and objectives:

The primary aim of the present research would be to identify and specify the ways for effective
and in-depth research on the given subject matter with specific reference to the starting up of a
children nursery.

The following objectives would be sought to be met in the course of the research:

I. To identify research project specifications on the given topic of business start-up for
children nursery.
II. To identify the effective means of collection and collation of information from the
various sources
III. To specify appropriate methods and techniques to be implemented for the desired
research specification that would enable carrying out effective research on the concept of
business start- up.
IV. To specify essential aspects that need to be examined and analyzed to make the start up
venture a success.

Research questions:

I. In what ways can an effective research be conducted on business start up context?

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 II. What are the aspects that need to be taken into account at the time of the collection and
collation of information and data from the various sources?
III. What are the essential aspects that need to be considered by entrepreneurs in the course
of their business start up and how can this be prescribed through research and analysis?

Literature review:

Introduction:

Any research needs to be supported and guided by the account of the literary accounts of the
researches and studies that have been undertaken on the subject by prior researchers. The use of
the existing knowledge on the area where the subject matter of the research topic falls need to be
supported by authentic and valid literary support generated from books, articles, journals,
research accounts as well as online sources of data and information for the identification of the
theoretical and conceptual context that defines the theoretical framework of the given topic and
the related subject matter of the same (Emory, 2006).

Identification of the factors that contribute to the process of research project

selection:

Literature reviews are generally undertaken at the early stages of the research endeavour so as to
enable the researcher to have data and information form a range of information sources including
the ones that were out of the reach of the students at the time of their academic careers. As such,
the conduction of the literature review enables the researcher have access to the aspects and
concepts that have so far been unknown or inadequately researched upon but are vital to provide
the conceptual framework to the research subject matter (Gibaldi, 2009). Moreover, the
significance of literature review can also be related to the fact that the access to and the
interpretation of the concepts and theories enable the researchers to transcend the disciplinary
boundaries that seek to limit the scope of research and as such they are able to evolve a diverse
and rich perspective towards the subject matter under investigation (Senick, 2004).

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The significance of literature review in the context of carrying out a dissertation can be related to
the stages of effective and efficient conduction of literature review like the efficiency of
evaluation of the sources of information, conduction of search and identification of the sources
of information, development of the theoretical and conceptual frameworks on the given subject
matter and laying down the literature review on the given topic (Zikmund, 2003).

Providing an appropriate plan and procedures for the agreed research

specification:

The application of the tool of literature review on the given context of the development of
business in the context of a children nursery would enable the researcher to have access to and
examine and assess the earlier and the recent literary account on the given topic and help the
researcher in identifying the aspects that have been covered by prior researchers and the ones
that have been incorporated by the recent ones (Zwick and Rapoport, 2002). This is significant
owing to the fact that this would enable the researcher in the identification of the aspects that are
yet to be adequately covered and as such, fill in the cleavage that still exists on the given topic
(Hamp-Lyons and Courter, 2004). The essence of the literature rests in its focus and case
specificity and as such, the inclusion and exclusion criteria hold special importance and vitality
in the conduction of the literature review.

Applying the literature review and understanding its significance in the context of the study of
the development of children nursery business, it would enable the researcher identify the aspects
that have not been adequately addressed by the prior researchers and hence, provide the rationale
for future researches being conducted on the given aspects of the subject matter. To be more
specific, the literature review on the given topic would deal with the aspects of the analysis of the
external environment and the prospects and expectations pertaining to the feasibility of the
development of business in the form of the children nursery in the specified area (Hart, 2008).

Literature on the given topic states that the aspects of the feasibility analysis, the location, the
appropriateness of the business development vis-a-vis the other aspects of the presence of rivals
and competitors, the affordability criteria, income and social status of the target customers, the
expectations and aspirations of the target customers from the children nursery, pertaining to the
services that are catered, the facilities, the value for money, the fee structure, the additional and
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academic facilities and affiliations vis-a-vis the rivals existing in the area and the overall
attitudinal and behavioural trends displayed by the customers towards such nurseries (Hedblad,
2005).

Researchers have mentioned that the start up of a business need to be supported by the aspects of
the valid and authentic market data and information on the roles and activities of the rivals and
the trends of customer behaviour and the success of the endeavour and the prospects of the
venture in the initial stages would be determined by its appeal, uniqueness and the value
proposition that the management of the business are able to communicate to the people and the
extent to which such marketing activities have been successful. As such, researchers, as evident
from the prior studies have sought to emphasize on the vitality of marketing research and
intelligence gathering to render such ventures successful in the short run as well as in the long
run (Machi and McEvoy, 2009).

Using appropriate research evaluation techniques

As such, as mentioned in the preceding section of this assignment, the conduction of the
literature review would enable the researcher so far the context of the development of a start up
business in the form of a children nursery is concerned, in the identification of the subject matter,
the research question and the corresponding hypothesis. The conduction of literature review on
the given context would also enable the researcher to identify the specific area of literature where
the conduction of the presw3ent research would contribute and in turn, enable in the successful
contextualizing of the relational research on that very literature where the contribution is being
made (McCuen, 2006).

As specified by researchers, the conduction of a literature review also enables the researcher in
the effective identification of the range of literary sources or references manifest in the
bibliography that would be necessary for the effective and efficient research on the given topic.
Building of the theoretical aspects and the terminology contained in the subject matter would
enable in the critical review of the references that have been accessed and taken into account for
the analysis and interpretation of the given subject matter of the research topic currently under
investigation (Mohrman and Lawler, 2011).

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Literature review on the subject matter would also enable the researcher in effectively specifying
the research methods and techniques and in the final interpretation and analysis of the results to
state logical and meaningful findings and observations. As such, so far the critical analysis of the
references that are to be used for the present research can be identified as the aspects of
relevance, authenticity, the article being up- to- date and case specific (Neuman, 2000).
Moreover, the references that are well structured and laid out in an easy and convenient manner
with reference to the related academic literature are opined to be appropriate and valid for
research and analysis.

The evaluation and analysis of relevant data and information for the purpose of the present
research would involve taking into account of the information sources that are relevant and
essential for the given context. So far the research on the development of a start up business in
the form of a children nursery is concerned; the literature review would collect and collate
information and data from both, academic as well as professional literature (Senick, 2004). The
inclusion of the data and information sources from both academic as well as professional sources
would enable the researcher in the effective identification of the research theme and the access to
and understanding of the solid theoretical and conceptual theme for the conduction of the
research on the given topic.

Undertaking a critical review of key references:

As such, at the core of the endeavour to conduct an in-depth and comprehensive literature
review on the given subject, would lay the accessing of and collection of relevant data and
information from research articles and research journals to have a detailed understanding of the
theoretical and conceptual themes and aspects that help define the subject matter and also helps
in the specification of the appropriate research methods and techniques that ought to be applied
to the given case. The taking into account of the academic literature as contained in the books,
journals and the research articles would enable the researcher in distilling the information
recorded by prior researchers on the given topic and collating the same with the context of the
present research in the development of a start up business of a children nursery (Senick, 2006).

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On the other hand, as prescribed, the account of the professional literature and its application to
the given context would enable the researcher to identify and assess the aspects related to
development of themes and contexts typical to the professional fervour of the given topic.

In this way, the collation of professional and academic literature would enable the researcher to
collate and interpret data and information from academic as well as from professional sources
and understand and apply the professional as well as literary aspects to the given case for
effective and efficient fulfilment of the aspects and the project specifications as have been
mentioned and explained in the preceding sections of this paper and would be explained in the
following section dealing in research methodology (Senick, 2007).

Research methodology in context to the development of the children’s

nursery:

The research design has been made to develop the idea of the growth of children’s nursery
school for the growth of the business based on the areas and population. Being a researcher, the
concept can be developed with the help of ontology and epistemology. Here the concept of
ontology is to take up the objectivism and subjectivism is concerned to that of the reality of the
nature and here epistemology structure of research on the topic deals with the positivism while
Interpretivism is to accept knowledge. Positivism deals with the concept of realism to fix the
impact from the external and internal factors. But the concept of Interpretivism does not get
impacted with the help of the internal and the external factors. Thus, to develop the concept of
the nursery school for children, the researcher can take the help of the positivism to develop the
school depending upon the effects of the internal and the external factors selecting the place and
the environment to develop the schools. The following proposals are developed based on the
necessities of the children’s school to develop the concept of learning habits within them. The
concept of positivism will help to develop since it will not bring any changes I the concept of
developing the school but will help with the different factors for the importance of developing
the business and the strategies to be maintained for growing it. It will help to understand the real
situation of the environment and the surroundings for developing the school whether it will
develop the learning capabilities of the children. The school develops based on the needs and the

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urge of the surrounding people. The research philosophy will help in making the research
approaches to make the researcher overcome the barriers and enhance the research work. The
philosophy of the research work can be further developed on the following topic based on the
inductive and deductive ways. The inductive ways helps to develop the work taking personal
observations and interpretations while the deductive ways of approaching the research work is to
develop on the basis of the statistic tools for making the decisions. The inductive process of the
research will be further developed in two ways like qualitative and quantitative ways. Qualitative
way is to develop the concept with the theoretical data that is collected while the quantitative
method is based on the data and the views of the surveys collected from the surroundings and the
other principles of the schools so that they can develop based on that of hypothesis.

In order to execute the research work completely, the development of the concept can be
developed and the business can be succeeded if the data is protected and that of the responsibility
are all the vital elements for making a better development of the academic research.

If the researcher can develop the concept of the nursery school for the children maintain a
strategy which can develop the business. Before developing the school, there needs to be taken a
survey taking the views from the local authorities and the people locating in the place.
Depending on the needs of the people and environment, the people can develop the concept of
school for the children for the development of the school and knowledge enhancement of the
children. The developer of the business takes the different strategies in order to execute the plans
for the business and they need to take a marketing survey to meet the needs of the present market
strategy on the concept of developing the school. The surveys and the data collected may include
the benefits and the needs of education for the children. Here, the qualitative method can be used
to take the opinions of the people and the government’s permission maintaining the laws and
rules and the views often common people. Motivation is needed in order to execute the plan and
to develop the strategy. While the quantitative data is collected using the surveys and the reviews
and the interviews with the different principles of the schools to execute the development plans
and the strategies of the business and to know the importance of the learning and education for
the children.

The research work is conducted based on the data collection of the views from the same field and
on the basis of the questions that needs to be followed to ensure the business plan and maintain

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the marketing factor for the growth. To develop the nursery school for the children, there are
certain requirements and rules to be maintained. Apart from the concept of data collection and
executing the plan, the researcher needs to understand the importance of spreading the business
in order to develop the business for the improvement of the society and to make the children
educated and socialised. The development of the business depends on the co-operation of the
society and the local authorities. The place needs to be identified first to make the setup of the
school depending on the environment and the needs of the people and the society. Data is
collected making the questionnaire and the questions based on the importance of the school in
order to get the views of the public and the local authorities. The qualitative is followed by the
quantitative one in the research work. Opinions and reviews are important for the development
of the business that is counted as the qualitative data. The concept of the positivism is executed
so that the realism is fixed and is not turned over so that the concept can be developed and the
business can be developed for the growth and the development of the children. The school of
nursery can be developed taking the views from other nursery schools and their skills in
developing the facilities and the learning abilities for the children. Being a researcher the
development of the concept is based on the research views of the secondary data collected from
previous surveys and also from the primary data collected taking the interviews and surveys.

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References:

Bryman, A. and Bell, E. (2000). Business research methods. Oxford: Oxford University Press.

Coldwell, D. and Herbst, F. (2004). Business research. New York: Juta Academic.

Emory, W. (2006). Business research methods. Homewood, Ill.: R.D. Irwin.

Gibaldi, J. (2009). MLA handbook for writers of research papers. New York: Modern Language
Association of America.

Hamp-Lyons, L. and Courter, K. (2004). Research matters. Rowley, Mass.: Newbury House.

Hart, C. (2008). Doing a literature review. London: Sage Publications.

Hedblad, A. (2005). Children's Literature Review. Farmington Hills: Cengage Gale.

Machi, L. and McEvoy, B. (2009). The literature review. Thousand Oaks, Calif.: Corwin Press.

McCuen, R. (2006). The elements of academic research. New York: ASCE Press.

Mohrman, S. and Lawler, E. (2011). Useful research. San Francisco, CA: Berrett-Koehler
Publishers.

Neuman, W. (2000). Understanding research.

Senick, G. (2004). Children's Literature Review. Farmington Hills: Cengage Gale.

Senick, G. (2006). Children's Literature Review. Farmington Hills: Cengage Gale.

Senick, G. (2007). Children's Literature Review. Farmington Hills: Cengage Gale.

Senick, G. (2004). Children's Literature Review. Farmington Hills: Cengage Gale.

Zikmund, W. (2003). Business research methods. Mason, OH: Thomson/South-Western.

Zwick, R. and Rapoport, A. (2002). Experimental business research. Boston, MA: Kluwer
Academic Publishers.

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