Student Name:

TGV3M - Gr. 11 TV & Video Teacher: Mr. Elsie

Editing Rubric - Tech Promo Video R Level 1 Level 2 Level 3 Level 4- 4 4+ Mark

Visual Storytelling (Editing)

Does not meet video lacks interesting and engaging visuals to create video includes some interesting and engaging most of the video includes interesting and engag- video includes a wide variety of interesting and
• Video is made up of short sequences of interesting and engaging visuals assignment short sequences visuals to create short sequences ing visuals to create short sequences engaging visuals to create short sequences /4
• Video clips match and visually flow with the voice over recording criteria
video clips don’t match or visually flow with the V/O some video clips match or visually flow with the V/O most video clips match or visually flow with the V/O all video clips match or visually flow with the V/O

Visual Flow, Cutting on Action and Pacing of Video (Editing)

• Edits are hidden by cutting on action Does not meet Video does not demonstrate effective sequencing of Meets 2 of 4 visual flow, cutting on action and some video clips don’t match or visually flow with Meets all 4 visual flow, cutting on action and pacing
• Visuals cut/edit on the action and/or camera movement assignment shots to create a seamless video pacing criteria the V/O criteria
/4
• Pace of video is suitable to advance a visually engaging story criteria
Many edits are noticeable
• Video effectively combines a variety of shot sizes, angles and movements to create
visual interest Video can’t be followed logically

Video Transitions (Editing)

• 5 second black slug is included at the start and end of the video Does not meet
assignment
• Fade in/out at the start/end of video Meets 1 of 3 video transition criteria
• Straight cuts used throughout the video criteria
Meets 2 of 3 video transition criteria Meets 3 of 3 video transition criteria with attention /4
Meets 2 of 3 video transition criteria to straight cuts throughout
Straight cuts are used in most of the video

Audio (Editing)

• All audio is set to appropriate levels Does not meet

• Voice Over (V/O) / Narration / Dialogue -3dB assignment
criteria Meets all 4 audio and music criteria with attention /4
• Music -18dB (fade up at start and fade out at the end of the song) Meets 1 of 4 audio and music criteria Meets 2 of 4 audio and music criteria Meets 3 of 4 audio and music criteria
to the overall audio mix
• B-roll / NAT Sound -22dB
• Audio mix: music compliments V/O and NAT sound

Opening Title - Tech Dept - Full Page Graphic

• Graphic is included in its entirety Does not meet

• Graphic plays at the required time in the video timeline assignment Meets 1 of 3 graphic criteria Meets 2 of 3 graphic criteria Meets 3 of 3 graphic criteria
Meets 3 of 3 graphic criteria with attention to detail /4
criteria and safe overlays
• Graphic is placed correctly within the safe title and action overlay area

Specific Course Title - Full Page Graphic

• Graphic is included in its entirety Does not meet

• Graphic plays at the required time in the video timeline assignment Meets 1 of 3 graphic criteria Meets 2 of 3 graphic criteria Meets 3 of 3 graphic criteria
Meets 3 of 3 graphic criteria with attention to detail /4
criteria and safe overlays
• Graphic is placed correctly within the safe title and action overlay area

Tech Bug Graphic

• Graphic is included in its entirety Does not meet

• Graphic plays at the required time in the video timeline assignment Meets 1 of 3 graphic criteria Meets 2 of 3 graphic criteria Meets 3 of 3 graphic criteria
Meets 3 of 3 graphic criteria with attention to detail /4
criteria and safe overlays
• Graphic is placed correctly within the safe title and action overlay area

Teacher Comments: