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The document discusses effective store layout and merchandise management. It provides details on Big Bazaar's store layout and visual merchandising approach. Big Bazaar follows a grid layout with different floors for various product categories. Visual elements like lighting, signage, flooring and use of mannequins help display products effectively and guide customers. Together, store layout and attractive displays enhance the shopping experience and can increase impulse purchases.
The document discusses effective store layout and merchandise management. It provides details on Big Bazaar's store layout and visual merchandising approach. Big Bazaar follows a grid layout…