New Era University

College of Communication
No.9 Central Ave. New Era, Quezon City
Tel. No. 981-4221 local 3920 |communication@neu.edu.ph|

DEVELOPMENT PLAN FOR TANGLED AND LOOSE ELECTRICAL

WIRES IN BARANGAY PALTOK QUEZON CITY

SUBMITTED TO:
DR. ANNE MARIE P. STA. ANA

SUBMITTED BY:
MICHAELLA LOUISE E. PALLASIGUE
F 10:00AM-1:00PM
 New Era University
College of Communication
No.9 Central Ave. New Era, Quezon City
Tel. No. 981-4221 local 3920 |communication@neu.edu.ph|

I. Executive Summary

This development communication plan that has a theme “Think safe, take action”

is particularly created for Barangay Paltok in Quezon City. The said plan aims to set

awareness for the safety of everyone in the community and to be able to avoid huge

accidents and dangers. This plan has intent to have security and protection in our

Barangay, more importantly, for all families in the community. The major principle of

this plan is to have a safer place and home to the residents of Barangay Paltok.

This plan helps the people living in Barangay Paltok to be more aware, ready and

attentive on what may possibly happen. This plan also can reduce the numbers of

crimes, dangers and accidents in the Barangay. To be able for this plan to

materialize, more negotiations and discussions is a must. The given strategies and

events may also help the Barangay Officials to have the cooperation and response

of the community.

The total budget that is needed for this plan is 6,961,300 pesos. The funds for

this development communication plan will be used in foods for staff and attendees,

campaign materials, freebies and the items needed for fixing the electrical cables

and wires.

II. Situational Analysis

One of the main problems in Barangay Paltok is the tangled and loose electric

wires. I would like to propose this plan to the Barangay officials to implement the

safety regulations and give solutions to the said problem. Tangled wires may cause

burnt out streetlights, hazardous fire, exploding of transformers, illegal or jumper

connections and power pilferages.

 New Era University
College of Communication
No.9 Central Ave. New Era, Quezon City
Tel. No. 981-4221 local 3920 |communication@neu.edu.ph|

In order for this plan to work more effectively, the Barangay Paltok officials will

have responsibilities of the wires and cables on Meralco to fix the tangled and loose

electrical wires. This process of repair is critical for the effective function of the

electrical wires and ease of use and maintenance while also taking into

consideration costs and production. Over and above the physical cable

considerations, Electrical Engineers can design, manufacture or source the required

ties, wires, clamps and connectors suitable for the environment.

The purpose of this plan is to help the community to have a better shelter and to

keep away the community from harm’s way, avoid dangers, provide safeties and

give peaceful living in the community.

III. Development and Project Objectives

A. To reduce unwanted disaster like fire

B. To terminate the illegal or jumper connections

C. To save electricity and energy

D. To have peace and security living

E. To provide a safe place for the community

F. To avoid accidents and dangers in the dark roads caused by burnt out

streetlights

IV. Target Audience Analysis

Primary – All families in the community that are affected by the tangled

electrical wires and damaged streetlights.

 New Era University
College of Communication
No.9 Central Ave. New Era, Quezon City
Tel. No. 981-4221 local 3920 |communication@neu.edu.ph|

V. Message Design and Channel Strategy

A. Message

The theme “Think safe, take action” for this development

communication plan aims to set awareness regarding the tangled

and loose electrical wires that mainly cause threatening and

destructing fire and unsafe dim roads because of burnt out

streetlights. This plan is for a higher quality of a sound society.

B. Strategy

1. Freebies

Whistles – for attention and rescue when someone in danger

2. Seminar

A. Inform about the fixing and replacing of tangled and loose

electrical wires for a better and safe place. Discuss the

advantages of the plan and to avoid the dangers that could

possibly happen like holocaust.

 New Era University
College of Communication
No.9 Central Ave. New Era, Quezon City
Tel. No. 981-4221 local 3920 |communication@neu.edu.ph|

B. Seminar in fixing electrical wires inside the houses and

compounds that may also cause a fire and any danger may

happen.

3. Communication Materials

A. Poster Reminders

B. Tarpaulins
 New Era University
College of Communication
No.9 Central Ave. New Era, Quezon City
Tel. No. 981-4221 local 3920 |communication@neu.edu.ph|

VI. Events

A. Seminar

1. The “Safety, Our #1 Priority” Seminar will be discuss the importance

and the advantages of fixing the tangled and loose electrical wires for the

safety of everyone living in Barangay.

2. The “Stop, Think, Act” Seminar will also talk about the danger and

accidents that may possibly happen inside the houses and compounds

and on how we will treat and act to those accidents and dangers.

B. The announcement of assigned schedules of every street in fixing tangled

and loose electrical wires. There are 2 main roads in the Barangay which

are Kundiman and Aragon Street and there are 8 roads which are

Natividad, Zamora, Matias, Basa, Gomez, Anak Bayan, Zorra and Ilagan

Street.

VII. Medium

A. Group message – Sends a message to the community for them to be

aware of the plan and could also use for announcements and updates like

schedules of the day for fixing the post electrical wire in every street.

B. House-to-house – The volunteers and the Barangay officials will roam

around the Barangay to post the posters and regards to donators or solicit

of the Barangay.

C. Social Media – Since everyone is almost facing their phones all

throughout the day. Barangay would like to a chance to create a facebook

page for the residents of Barangay Paltok. Posters and announcements

can also be posted on the said facebook page. The members can send a

message for any concerns regarding the said plan. The administrations of

the facebook page will be the Youth Council Officials of the Barangay.
 New Era University
College of Communication
No.9 Central Ave. New Era, Quezon City
Tel. No. 981-4221 local 3920 |communication@neu.edu.ph|

VIII. Perceive Impact

A. The officials and the residents will be more aware and responsible for any

risks.

B. The Barangay will be a safer place for the community.

C. The community is peaceful and complaisant in living in Barangay.

D. The number of accidents similar to the said causes of tangled wires will

decrease.

IX. Problematique Map

Poverty

Corrupt officials

Poor governance
Threat to the
residents
Lack of awareness in
danger that could Negligence
possibly happen Hazardous Fire and
Exploding of
transformers

Electric shock to
residents when Unsafe Electrical Wire Illegal or jumper
heavy rain comes System connections

Huge bundle of
Dangerous wires and cables can cause
loose wires hang down electrical leakage

Tangled and Loose Post Electrical

Wires
 New Era University
College of Communication
No.9 Central Ave. New Era, Quezon City
Tel. No. 981-4221 local 3920 |communication@neu.edu.ph|

X. Gannt Chart

EVENTS MARCH 2018 – APRIL 2018

Week Week Week Week Week Week Week

1 2 3 4 5 6 7

“Safety, Our
#1 Priority”
Seminar
“Stop, Think,
Act” Seminar

Kundiman
(Main Road)

Aragon
(Main Road)

Natividad

Zamora

Matias

Basa

Gomez

Anak Bayan

Zorra

Ilagan

LEGEND:

SEMINARS ANNOUNCEMENTS SCHEDULE OF FIXING

 New Era University
College of Communication
No.9 Central Ave. New Era, Quezon City
Tel. No. 981-4221 local 3920 |communication@neu.edu.ph|

XI. Budget Plan

WEEK # 1

EVENT: “Safety, Our #1 Priority” & Stop, Think, Act” Seminar and

Announcement

ITEMS FOR SEMINARS QUANTITY AMOUNT

Breakfast Food for staffs and attendees 60x2 10,000

Poster Reminders 100x2 300

Tarpaulin 2 1,000

Freebies 100x2 5,000

TOTAL: 16,300

WEEK # 2, 3, 4, 5, 6, 7 & 8

EVENT: Fixing post electrical wires

NEEDED ITEMS FOR FIXING POST QUANTITY AMOUNT

ELECTRICAL WIRES
Replacements of Old Distribution Transformer 40 45,000x30=
1,350,000
Replacements of Old Power Line Cables, 300 15,000x300=
Phone Lines, Primary Wires and Neutral Wires 4,500,000
Strain Insulators 70 6,500x70=
455,000
Renewal Surge Arrestors 80 8,000x80=
640,000
TOTAL: 6,945,000

TOTAL BUDGET NEEDED FOR “THINK SAFE, TAKE ACTION” DEVELOPMENT

PROJECT

WEEK 1 16,300

WEEK 2, 3, 4, 5, 6, 7 & 8 6,945,000

GRAND TOTAL: 6,961,300

 New Era University
College of Communication
No.9 Central Ave. New Era, Quezon City
Tel. No. 981-4221 local 3920 |communication@neu.edu.ph|

XII. Documentation