are. From looking at the responses male are more dominant as they hold 71.4% whereas females hold 28.6%. This is good for me because I know that I will get feedback from both genders and their opinion will be different which will help to improve my work even more. I was surprised by this response as I got a 100% rate on 16-21 years old. This is good for me as my intended target audience is 16+. On top of that my response will be more accurate.
From looking at the response, I
can tell that my digipak has done well as it received a feedback in every section. The most popular response is the use of black and white which received half the votes(50%), the audience may feel there is a link between the main product and the ancillary product. The next popular answer is the colour of the text, this tells me that the use of red is good as it stands out to the audience. The third answer is the images with 15.4%. With this question I asked the audience what genre it belongs to and 88.5% participants answered pop this is good for me as my intended genre was pop. However, 11.5% participants said that my digipak belongs to hip-pop this is because I may have used some of the codes and conventions from hip-pop. Overall, this question is positive, to improve this work I need to include more conventions from the pop genre. Majority of people went with strongly agree in this question and having 76.9% of the votes, this tells me that the audience really enjoyed the digipak which is good because it will help to boost sales. And some agreed that the digipak is professional, once again this good because people are more likely to purchase my product. 7.7% of the votes said that my digipak is neutral meaning that they liked some and disliked some of the features in the digipak. This question shows that my product is not the most effective, in order to improve it I could of used a better layout or font style. I was very pleased with the responses on this question this is because my intended target audience was between 16-21 and majority of them said that my product is 16-21.
Majority of the participants said
the font type needs to be improved, this is because the font type may be difficult to read. On top of that some responses said that my digipak was a little bit of dark, this tells me that I may have over done the use of black and white filter. Overall, this question has been really helpful as it tells me what I need to improve on, for example, changing the type to a more readable one.