Beruflich Dokumente
Kultur Dokumente
2018
MEDIA KIT & ADVERTISING RATES 1
obody delivers like Southern
Rosebud Multimedia delivers more than just the news to
DailyTidings.com
y g
Steven Saslow
MedfordNickel.com
CEO & PUBLISHER
ssaslow@rosebudmedia.com
111 North Fir St. • Medford, OR 97501
Gail Whiting (541) 776-4411
Bill Krumpeck Scott Sussman
VICE PRESIDENT OF SALES NATIONAL SALES MANAGER DIRECTOR OF DIGITAL MEDIA
gwhiting@rosebudmedia.com
Advertising: (541) 776-4422 ssussman@rosebudmedia.com
bkrumpeck@rosebudmedia.com
(541)776-4439 Subscriptions: (800) 258-6041
(541) 776-4426 (541)776-4359
2
M U L T I M E D I A
Contact usTABLE
today 541-776-4411
OF CONTENTS
3
[
Welcome to Southern
Rosebud Multimedia
Oregon Media Group
advertising
v options for your business that are
4
[ Market Profile
[ Jackson County, OR
Gender
Men 82,249 48%
Women 88,535 52%
Age
Jackson 18-34 43,290 25%
35-44 24,513 14%
45-54 25,459 15%
55+ 77,522 45%
$64,213
Children at Home 25,786 29%
5
Consumer Spending
$3.2 Billion
Key Consumer categories Expenditure
(in millions)
Apparel and Services $144
Contributions $136
Education $60
Food at Home $370
Food Away from Home and Alcohol $214
Health Care $425
Household Furnishings & Appliances $109
Housing Related Expenses $523
Personal Care Products and Services $70
Pet Expenses $50
Sports & Entertainment $144
Transportation & Auto Expenses $677
2017 Nielsen - Jackson County, OR
6
[ [
Reach
610
60% of Women
55% of Adults Age 18-54
out of
67% of Adults Age 55+
66% of College Educated Adults
54% of High School Graduates
54% of HHI under $50,000
65% of HHI $50,000+
7
Wednes
day, Ma
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DailyTidi
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| Servi
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since 187
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Comics Sports
..............2 ...............
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PHOTO
BY JOH
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Rosebud Multimedia
8
MONTHLY
2018 SOUTHERN OREGON
HEALTHY LIVING
Increase brand awareness with Oregon
Publications Healthy Living. Publishes the beginning
9
MARCH
JANUARY OH BABY! BABY PLANNER
3,500 copies of this full
WEDDING PLANNER color spiral bound keepsake
This full color spiral bound will be distributed to
planner and keepsake will be hospitals, birthing centers
given to every bride at the and OBGYN offices.
Southern Oregon Wedding Show
as well as being available at Publishes: Late March
local bridal related shops. Deadline: 2/9
Publishes: 5/25
55
things to do in AUGUST Prep Football 20
Deadline: 5/10
SOUTHERN
OREGON 16 Mailili T
Ma Tribune
ribu
ribun
bune | Friday, S
Sept.
ept.
ept
ept. 22,, 20
2016
166
Publishes: 8/31
Deadline: 8/10
10
OCTOBER
PAINT IT ALL PINK
Section dedicated to Breast
Cancer Awareness. Reach over
60,000 consumers in Jackson
County. Published in the Mail
Tribune and Ashland Tidings.
Publishes: 10/3
Deadline: 9/21
NOVEMBER
SOUTHERN OREGON'S
BEST OF THE BEST GREAT GIFT CARD GUIDE
Don’t miss your opportunity Don’t miss your opportunity to be the answer for
to thank customers! Put your Holiday Gifting! Reach over 60,000 readers of the
message in front of over Mail Tribune and Ashland Tidings.
60,000 readers of the Mail
Tribune and Savvy Living. Publishes: 11/9
Deadline: 10/29
Publishes: 10/28
Deadline: 10/1
HOLIDAYS IN THE
ROGUE VALLEY
Your message front
and center! Reach over
60,000 local consumers.
Published in the Mail
Tribune and Ashland
Tidings.
Publishes: 11/16
Deadline: 11/2
11
[Web Redesign
Web
[
Redesign The Best
The Local
Best News
Local Site Just
News Site Got
JustBetter
Got Better
What’s new?
Integrated advertising opportunities throughout the site
• A less cluttered environment for a better user experience
• Increased visibility for your messages
• Easier navigation to encourage more time on site
Your message is seen by users on any device so you’ll reach
them wherever they are.
additional details.
ADS LOAD AS USERS SCROLL THROUGH THE PAGE
#IMPRESSIONS = #VIEWS!
12
Digital Products
Expandable Ads
Medium Rectangle and Leaderboard
APPEARS ON:
Desktop: 300 x 250 or 728 x 90
Expanded Desktop: 600 x 250 or 728 x 250
See specs page for details
What is it?
The two most common ad units on steroids!
This is our most affordable high-impact digital display option. Add only $3/CPM to
your base display rate.
13
Digital Products
Static
Billboard
APPEARS ON:
Home Page and Inside Section Fronts
Desktop: 970 x 250 or 300 x 250
Mobile: 300 x 250
See specs page for details
What is it?
Always on the page when it loads, the static billboard package includes a large,
high impact unit in a premium position (desktop) and on mobile devices, within
the content.
14
Digital Products
Page Takeover
What is it?
A page takeover is impossible to miss! Your message takes up all of the available
advertising inventory - even the background.
15
Digital Products
15% Compression Fee for Impressions set to serve less than 1 months time (Sizes priced by day are not subject to the compression fee)
nts Dollar
Dollar Volume agreements
Dollar Volume
Volume agreements
agreements (continued)
DV Mail Tribune & Tempo Color Daily Tidings
Mail Tribune& Classified Color
MailDV
Tribune & Tempo Color
DV Mail
MailTribune
SavvyTribune Classified
Living&&Tempo Color
Color
Savor 65"+
Color Mail Tribune
Revels Color Classified Color
Level 1"-64 1/2" 1"-95 1/2" 96"+
1"-64
Level
1/2"
Level 65"+ 1"-95
1"-64 1/2"
1/2"
1"-64full 96"+
65"+
1/2"color 1 color65"+ 1"-95 1/2"
1"-90" 96"+
Number DV Discount DV Level 1 color full color 1 color full color 1 color full co
el 1 color
Number
Number DV Discount fullDV
full color
DV Discount
1 color color
DV Level
Level 11
1 color
color
color full
full
full color
color
color $ 11 color
color
color full
1426.00 full
full color
color
color 1 color full color
color $ 426.00 full
1 color co
Open $ 273.00 $ 402.00 $ 587.00 $1273.00
color full
$ 402.00 $ 587.
$ 273.00 $ 402.00 $ 426.00 $ 587.00 Open $$ 273.00
273.00 $$402.00
402.00 $$ 426.00
426.00 $$587.00
587.00 $ 273.00 $ 402.00 $ 426.00 $ 587.
1 34.0% $ Open 2,000 $ 180.18
$ 273.00 $ $ 265.32
402.00 $ $ 281.16
426.00 $ $ 387.42
587.00 $ 180.18
$ 105.00 $ $ 265.32
179.00 $ 281.16 $ 387.
000 $ 180.18 $ 265.32
1
1 34.0%
$ 281.16 $
34.0% $$ 387.422,000
2,000 $$
$180.18
180.18 $$ $265.32
265.32 $$ $281.16
281.16 $$ $387.42
387.42 $ 180.18
69.30 $ 265.32 $ 281.16 $ 387.
2 35.5% $ 3,500 $ 180.18
176.09 $ 265.32
259.29 $ 281.16
274.77 $ 387.42
378.62 $
$ 176.09 $
$ 118.14
259.29 $ 274.77 $ 378.
500 $ 176.09 $ 259.29
2
2 35.5%
$ 274.77 $
35.5% $$ 378.623,500
3,500 $$
$ 176.09
176.09 $$259.29
259.29 $$ 274.77
274.77 $$378.62
378.62 $ 176.09 $ 259.29 $ 274.77 $ 378.
3 36.0% $ 4,500 $ 174.72 $ 257.28 $ 272.64 $ 378.62
176.09 $ 259.29 $ 274.77 $ 375.68 $
$ 174.72 $ 115.46
67.73 $ 257.28 $ 272.64 $ 375.
500 $ 174.72 $ 257.28
3
3 36.0%
$ 272.64 $
36.0% $$ 375.684,500
4,500 $$ 174.72
174.72
$ 170.63
174.72 $ $$257.28
257.28
$ 251.25
257.28 $ $$ 272.64
272.64
$ 266.25
272.64 $ $$
$ 375.68
375.68
375.68 $ 174.72
$ 170.63
67.20 $ $
$ 257.28
114.56 $ 272.64 $ 375.
4 37.5% $ 6,500 $ 366.88 $ 251.25 $ 266.25 $ 366.
500 $ 170.63 $ 251.25
4
4 37.5%
$ 266.25 $
37.5% $$ 366.886,500
6,500 $$
$170.63
170.63 $$ $251.25
251.25 $$ $266.25
266.25 $$ $366.88
366.88 $ 170.63 $ 111.88
251.25 $ 266.25 $ 366.
5 38.5% $ 8,500 $ 170.63
167.90 $ 251.25
247.23 $ 266.25
261.99 $ 366.88
361.01 $ 65.63 $
$ 167.90 $ 247.23 $ 261.99 $ 361.
500 $ 167.90 $ 247.23
5
5 38.5%
$ 261.99 $
38.5% $$ 361.018,500
8,500 $$
$ 167.90
167.90 $$247.23
247.23 $$ 261.99
261.99 $$361.01
361.01 $ 167.90
64.58 $ 247.23 $ 261.99 $ 361.
6 40.0% $ 11,500 $ 163.80 $ 241.20 $ 255.60 $ 361.01
167.90 $ 247.23 $ 261.99 $ 352.20 $
$ 163.80 $
$ 110.09
241.20 $ 255.60 $ 352.
500 $ 163.80 $ 241.20
6
6 40.0%
$ 255.60 $
40.0% $$ 352.20
11,500
11,500 $$
$ 163.80
163.80 $$241.20
241.20 $$ 255.60
255.60 $$352.20
352.20 $ 163.80 $ 241.20 $ 255.60 $ 352.
7 42.0% $ 15,000 $ 163.80
158.34 $ $ 241.20
233.16 $ $ 255.60
247.08 $ $ 352.20
340.46 $ 63.00 $
$ 158.34 $ 107.40
233.16 $ 247.08 $ 340.
000 $ 158.34 $ 233.16
7
7 42.0%
$ 247.08 $
42.0% $$ 340.46
15,000
15,000 $$ 158.34
158.34
$ 155.61
158.34 $ $$233.16
233.16
$ 229.14
233.16 $ $$ 247.08
247.08
$ 242.82
247.08 $ $$
$ 340.46
340.46
340.46 $ 158.34
$ 155.61
60.90 $ $
$ 233.16
103.82 $ 247.08 $ 340.
8 43.0% $ 18,500 $ 334.59 $ 229.14 $ 242.82 $ 334.
500 $ 155.61 $ 229.14
8
8 43.0%
$ 242.82 $
43.0% $$ 334.59
18,500
18,500 $$
$155.61
155.61 $$ $229.14
229.14 $$ $242.82
242.82 $$ $334.59
334.59 $ 155.61 $ 102.03
229.14 $ 242.82 $ 334.
9 44.0% $ 22,500 $ 155.61
152.88 $ 229.14
225.12 $ 242.82
238.56 $ 334.59
328.72 $ 59.85 $
$ 152.88 $ 225.12 $ 238.56 $ 328.
500 $ 152.88 $ 225.12
9
9 44.0%
$ 238.56 $
44.0% $$ 328.72
22,500
22,500 $$
$ 152.88
152.88 $$225.12
225.12 $$ 238.56
238.56 $$328.72
328.72 $ 152.88
58.80 $ 225.12 $ 238.56 $ 328.
10 46.0% $ 37,000 $ 147.42 $ 217.08 $ 230.04 $ 328.72
152.88 $ 225.12 $ 238.56 $ 316.98 $
$ 147.42 $
$ 100.24
217.08 $ 230.04 $ 316.
000 $ 147.42 $ 10
217.08
10 46.0%
$ 230.04
46.0% $
$$ 316.98
37,000
37,000 $$ 147.42
147.42
$ 139.23
147.42 $ $$217.08
217.08
$ 205.02
217.08 $ $$ 230.04
230.04
$ 217.26
230.04 $ $$
$ 316.98
316.98
316.98 $ 147.42
$ 139.23
56.70 $ $
$ 217.08
96.66 $ 230.04 $ 316.
11 49.0% $ 62,000 $ 299.37 $ 205.02 $ 217.26 $ 299.
000 $ 139.23 $ 11
11
205.02 49.0%
49.0%
$ 217.26 $$$ 299.37
62,000
62,000 $$
$139.23
139.23 $$ $205.02
205.02 $$ $217.26
217.26 $$ $299.37
299.37 $ 139.23 $ 205.02 $ 217.26 $ 299.
12 50.5% $ 87,000 $ 139.23
135.14 $ 205.02
198.99 $ 217.26
210.87 $ 299.37
290.57 $ 53.55 $ 91.29
$ 135.14 $ 198.99 $ 210.87 $ 290.
000 $ 135.14 $ 12
198.99 50.5%
12 $ 210.87 $
50.5% $$ 290.57
87,000
87,000 $$
$135.14
135.14
135.14 $$ $198.99
198.99
198.99 $$ $210.87
210.87
210.87 $$ $290.57
290.57
290.57 $
$ 135.14
51.98 $ $ 198.99
88.61 $ 210.87 $ 290.
19
Non Contract Rates
Mail Tribune, Daily Tidings Retail and Classified Rates Daily Tidings Retail and Classified Rates
Mail Tribune,
National and Civic Mail Tribune, Daily National
Tidingsand Civic
Retail and Classified Rates
Mail Tribune, Daily Tidings Retail and Classified Civic Rates
Rates Effective 6/4/2018 Rates Effective 6/4/2018
National and Civic
NATIONAL Rates Effective 6/4/2018
Mail Tribune Retail Display Mail Tribune
Rates Effective 6/4/2018
Savvy Living/ Mon-Thurs & Sat Mon-Thurs & Sat
Non Contract Rates Mon-Thurs & Sat Fri & Sun Savor Tempo/TV Display Line* Savor Displa
Non Contract Rates
NATIONAL $ 52.66 $ 57.42 $ 5.00 $ 58.51 $
To qualify for Civic Rate: Civic rates apply to all churches and civic
35.11 $ 3.511 $ 3.3
CIVIC (Continued)
Daily Tidings
CIVIC Classified Classified
Mail Tribune Retail Display Retail Display Mail Tribune Mail Tribune
Display Retail Display
Line* Classified
Revels Mail Tribune
CIVIC CIVIC RATE
Savvy Living/ $Mon-Thurs &5.63
Sat $ Mon-Thurs3.37 &$ 0.523 $
Sat Living/
Savvy 5.63 Mon-Thurs & Sat Mon-Thurs & Sat
Mail Tribune Retail Display Mail Tribune
rs & Sat Fri & Sun Savor Tempo/TV Display
Mon-Thurs & Sat Line*
Fri & Sun Savor Display
Savor Tempo/TV Fri & Sun- Display Fri
Display & Sun- Line*Savor Displa
Line*
19.92 $ 20.92 $ 5.00 $ RATE
CIVIC 20.92 $ 11.93 $ $
19.92 Savvy Living/
20.92 1.193
$ $ 5.00 $3.33 20.92 $Mon-Thurs
$ &11.93
Sat12.540
$Mon-Thurs
$ &1.193
Sat
1.254$ 3.3
Mon-Thurs & Sat Fri & Sun Savor Tempo/TV Display Line* Savor Displa
CIVIC RATE $ 19.92 $ 20.92 $ 5.00 $ 20.92 $ 11.93 $ 1.193 $ 3.3
CIVIC (Continued)
Daily Tidings Daily Tidings
CIVIC (Continued)
Classified Classified Classified Classified
isplay Display Line* Revels Retail Display Daily Tidings Line*
Display Revels
5.63 $ 3.37 $ 0.523 $ RATE5.63
CIVIC $ 5.63 $ Classified
3.37 $ Classified
0.523 $ 5.63
Retail Display Display Line* Revels
CIVIC RATE $ 5.63 $ 3.37 $ 0.523 $ 5.63
CIVIC COLOR
Mail Tribune & Tempo Color Mail Tribune Classified Color
1"-64 1/2" 65"+ 1"-95 1/2" 96"+
1 color full color 1 color full color 1 color full color 1 color full color
CIVIC $ 273.00 $ 402.00 $ 426.00 $ 587.00 $ 273.00 $ 402.00 $ 426.00 $ 587.00
21
PREPRINT GRID - PRICING Grid
Preprint 2018 – Pricing 2018
PREPRINT GRID - PRICING 2018
PREPRINT GRID - PRICING 2018
PREPRINT
INSERTIONGRID RATES- PRICING 2018
- FULL ZONE
INSERTION
Size RATES - FULL ZONE 1x 13x 26x 52x
INSERTION RATES - FULL ZONE
Size
INSERTION
Single RATES - FULL ZONE 45 1x 13x 26x 42 52x 40
Size Sheet-8 Tab 1x 13x 43 26x 52x
Single
Size
10-16 Sheet-8 Tab
Tab 1x 45
52 13x 43
50 26x 42
48 52x 40
46
Single Sheet-8 Tab 45 43 42 40
10-16
Single
18-24 Tab
Sheet-8 Tab
Tab 52
45
57 50
43
55 48
42
53 46
40
51
10-16 Tab 52 50 48 46
18-24
10-16
26-32 Tab
Tab 57
52
60 55
50
57 53
48
54 51
46
52
18-24 Tab 57 55 53 51
26-32
18-24
34-40 Tab
Tab 60
57
65 57
55
60 54
53
57 52
51
54
26-32 Tab 60 57 54 52
PREPRINT
34-40
26-32
42 and Tab
Tab GRID
larger Tab - PRICING 2018 65
60
69 60
57
67 57
54
64 54
52
61
34-40 Tab 65 60 57 54
42 and larger
34-40 Tab Tab 69
65 67
60 64
57 61
54
42 and larger Tab 69 67 64 61
INSERTION
PARTIAL
42 and larger
PARTIAL RATES
Tab - FULL
INSERTION
INSERTION RATES
RATESZONE
-- LESS
69THAN
LESS THAN FULL
FULL RUN
67RUN 64 61
PARTIAL
Size
Single INSERTION
Sheet-8 RATES
Tab RATES - 51.75- LESS
1x THAN FULL
13x RUN26x 52x
PARTIAL INSERTION LESS THAN 49.45
FULL RUN 48.30 46.00
Single
PARTIAL
10-16 Sheet-8 Tab RATES - 51.75
INSERTION 45THAN 49.45
LESS 43RUN 48.30
FULL 42 46.00
40
Single Tab
Sheet-8 Tab 59.80
51.75 57.50
49.45 55.20
48.30 52.90
46.00
10-16
Single
18-24 Tab
Sheet-8 Tab 59.80
52
51.75 57.50
50
49.45 55.20
48
48.30 52.90
46
46.00
10-16 Tab
Tab 65.55
59.80 63.25
57.50 60.95
55.20 58.65
52.90
18-24
10-16
26-32 Tab
Tab 65.55
57
59.80
69.00 63.25
55
57.50
65.55 60.95
53
55.20
62.10 58.65
51
52.90
59.80
18-24 Tab 65.55 63.25 60.95 58.65
26-32
18-24
34-40 Tab
Tab 69.00
60
65.55
74.75 65.55
57
63.25
69.00 62.10
54
60.95
65.55 59.80
52
58.65
62.10
26-32 Tab 69.00 65.55 62.10 59.80
34-40
42 andTab
26-32 Tab
larger Tab- PRICING 2018 74.75
65
69.00
79.35 69.00
60
65.55
77.05 65.55
57
62.10
73.60 62.10
54
59.80
70.15
PREPRINT
34-40 Tab GRID 74.75 69.00 65.55 62.10
42 andTab
34-40 larger Tab 79.35
69
74.75 77.05
67
69.00 73.60
64
65.55 70.15
61
62.10
42 and larger Tab 79.35 77.05 73.60 70.15
42 and
FULL larger
RUN Tab & SAVVY 79.35
SAVOR 77.05 73.60 70.15
INSERTION
FULL RUN RATES&
SAVOR - FULL
SAVVY ZONE
FULL
SingleRUN
PARTIAL SAVOR
INSERTION
Sheet-8 & SAVVY
RATES
Tab& SAVVY 1x - LESS
38.25 THAN FULL
36.55RUN 35.70 34.00
FULL RUN
Size SAVOR 13x 26x 52x
Single
FULL
10-16 Sheet-8
RUN SAVORTab& SAVVY 51.75 38.25 36.55
49.45 35.70
48.30 34.00
46.00
Single Tab
Sheet-8 Tab 44.20
38.25
45 42.50
36.55
43 40.80
35.70
42 39.10
34.00
40
10-16
Single
18-24 Tab
Sheet-8 Tab
Tab 44.20
59.80
38.25
48.45 42.50
57.50
36.55
46.75 40.80
55.20
35.70
45.05 39.10
52.90
34.00
43.35
10-16 Tab 44.20
52 42.50
50 40.80
48 39.10
46
18-24
10-16
26-32 Tab
Tab 48.45
65.55
44.20
51.00 46.75
63.25
42.50
48.45 45.05
60.95
40.80
45.90 43.35
58.65
39.10
44.20
18-24 Tab 48.45
57 46.75
55 45.05
53 43.35
51
26-32
18-24
34-40 Tab
Tab 51.00
69.00
48.45
55.25 48.45
65.55
46.75
51.00 45.90
62.10
45.05
48.45 44.20
59.80
43.35
45.90
26-32 Tab 51.00
60 48.45
57 45.90
54 44.20
52
34-40
26-32
42 and Tab
Tab
larger Tab 55.25
74.75
51.00
58.65 51.00
69.00
48.45
56.95 48.45
65.55
45.90
54.40 45.90
62.10
44.20
51.85
34-40 Tab 55.25
65 51.00
60 48.45
57 45.90
54
42 andTab
PREPRINT
34-40 larger Tab- PRICING 2018
GRID 58.65
79.35
55.25 56.95
77.05
51.00 54.40
73.60
48.45 51.85
70.15
45.90
42 and larger Tab 69
58.65 67
56.95 64
54.40 61
51.85
42 and larger
PARTIAL Tab& SAVVY - LESS
SAVOR 58.65
THAN FULL56.95
RUN 54.40 51.85
PARTIAL
FULL
PARTIALRUN
INSERTION SAVOR
SAVOR &&
RATES
SAVOR &-SAVVY
SAVVY
FULL ---LESS
ZONELESS THAN FULL
FULL RUN 41.06
Single
PARTIALSheet-8 Tab
INSERTION
SAVOR &SAVVY
RATES
SAVVY LESS
LESS THAN
- 43.99 FULLRUN
42.03
THANFULL
THAN RUN
RUN 39.10
Single
Size
PARTIAL
10-16 Sheet-8
Tab SAVOR Tab& SAVVY - LESS 43.99
38.25
1x THAN 13x
50.83 42.03
36.55
FULL 41.06
35.70
RUN 26x
48.88 46.92 39.10
34.00
52x
44.97
Single Sheet-8 Tab 51.75
43.99 49.45
42.03 48.30
41.06 46.00
39.10
10-16
Single
18-24 Tab
Sheet-8 Tab
Tab 50.83
44.20
45
43.99
55.72 48.88
42.50
43
42.03
53.76 46.92
40.80
42
41.06
51.81 44.97
39.10
40
39.10
49.85
10-16 Tab 50.83
59.80 48.88
57.50 46.92
55.20 44.97
52.90
18-24
10-16
26-32 Tab
Tab 55.72
48.45
52
50.83
58.65 53.76
46.75
50
48.88
55.72 51.81
45.05
48
46.92
52.79 49.85
43.35
46
44.97
50.83
18-24 Tab 55.72
65.55 53.76
63.25 51.81
60.95 49.85
58.65
26-32
18-24
34-40 Tab
Tab 58.65
51.00
57
55.72
63.54 55.72
48.45
55
53.76
58.65 52.79
45.90
53
51.81
55.72 50.83
44.20
51
49.85
52.79
26-32 Tab 58.65
69.00 55.72
65.55 52.79
62.10 50.83
59.80
34-40
26-32
42 Tab
andTab
larger Tab 63.54
55.25
60
58.65
67.45 58.65
51.00
57
55.72
65.49 55.72
48.45
54
52.79
62.56 52.79
45.90
52
50.83
59.63
34-40 Tab 63.54
74.75 58.65
69.00 55.72
65.55 52.79
62.10
42 andTab
34-40 larger Tab 67.45
58.65
65
63.54 65.49
56.95
60
58.65 62.56
54.40
57
55.72 59.63
51.85
54
52.79
42 and larger Tab 67.45
79.35 65.49
77.05 62.56
73.60 59.63
70.15
42 and larger
NICKEL Rates Tab
= same at above 69sizes &65.49
67.45
for 67 64
62.56
frequency. 61
59.63
NICKEL Rates
PARTIAL SAVOR= same at above
& SAVVY - LESSforTHAN
sizesFULL
& frequency.
RUN
NICKEL
FULL RUNRates = same
SAVOR at above for sizes & frequency.
& SAVVY
Single
NICKELSheet-8
PARTIAL =Tab
INSERTION
Rates sameRATES
at above- 43.99
LESS sizes &42.03
for THAN FULL RUN 41.06
frequency. 39.10
Single Sheet-8 Tab 38.25 36.55 35.70 34.00
10-16
Single Tab
Sheet-8 Tab 50.83
51.75 48.88
49.45 46.92
48.30 44.97
46.00
10-16 Tab
18-24 Tab
10-16 Tab
44.20
55.72
59.80
42.50
53.76
57.50
40.80
51.81
55.20
39.10
49.85
52.90
22
18-24 Tab 48.45 46.75 45.05 43.35
COMBINATION PREPRINTED INSERTS newspapers along with the Mail Tribune on the
front page.
INSERTION Preprint Billing
• If the insert contains simulated news, the words
• Minimum charge of $350 per month will apply
DISCOUNT for all zoned preprint distribution. "Paid Advertising" must appear at the top of any
• Insert rates apply to inserts from single such page in not less than 12 point boldface caps.
The combination rates will • Inserts that do not meet the specifications
apply to each ad repeated advertisers. Any section appearing for a group of
merchants will be charged as ROP space and outlined will require approval for acceptability
without copy change within
billed individually according to our rate card. and appropriate size. $50 per month for storage
six days of the original
Preprint charges will be based on our quarterly and handling for preprints warehoused at our site.
publication date. First
combination is equivalent to distribution report. • Partial or zoned preprints are not available for
a 25% discount. Second • R.O.P. CREDIT FOR PREPRINT USAGE: Insert insertion in a Friday or Sunday edition.
combination is equivalent to advertising dollars spent will earn an equivalent
a 35% discount. Both ROP inch credit based on daily ROP contract in Preprint Shipping and Delivery
discounts are based on force. • Deliver to 33 N. Fir St., Medford, Oregon 97501.
original ad placement cost. • Inserts with flap attached will be billed an • Receiving hours:
Additional combination may Monday through Friday
additional 50 cents per thousand, per flap.
be placed within six days of 8:00 a.m. to 5:00 p.m.
• Zoned insertion: Eight zones available for partial
the original publication date
at the prevailing second distribution. Partial-zoned inserts are accepted if
the entire zone is distributed. Individual zones • Each pallet should be plainly labeled as to the
combination rate.
cannot be divided. number of inserts stacked thereon. Pallets not to
• Maximum standard size 12½” x 21½”, folded to exceed 48” height.
Discount is not applicable to
open, national or civic rate 12½ x 10¾” • Do not strap bundles.
advertisers. • Minimum size 5” x 7”. Insert other than • 10 days prior notice for placing reservations,
standard size and tabsize newsprint should be delivery 7 days prior to date of insertion.
• Please contact our office for most current
POSITION submitted for acceptance.
preprint quantities.
• An additional charge of $25 per thousand for
CHARGE quarterfolding will apply if, upon receipt, inserts
are oversized or paper quality standards will not
For an additional 25% charge,
pass through the inserting equipment. All four-
we will guarantee the page on
which an ad will appear, but page dinky tabs require half folding prior to
delivery. Call for preprint distribution information.
not the position on the page
itself. Guaranteed position • Single-page insert minimum weight 60 lb. stock.
will be acceptable only within • Up to 8½" x 10¾" considered flexie size. Two
Rosebud Multimedia’s news flexie pages equal one tabloid page.
guidelines and format • Up to 5" x 7" considered coupon book size.
policies. Combination Four pages equal one tabloid page.
insertion discount does not • From 8½" x 11" to 12" x 11½" considered
apply to position charge. tabloid size.
• Up to 8½" x 11" single sheet billed as card.
• It is permissible to include the names of other
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CREATIVE SERVICES responsibility of the originator of that file.
• Total or Target Market Coverage Additional work to a file, beyond loading
Accepted file formats for advertising • Print, insert & delivery program the material onto Rosebud Multimedia's
Graphic files: .ai, .bmp, .eps, .gif, .jpg, .pdf, • Co-op advertising program system, will be charged at $75 per hour,
.png, .psd and .tif (Where applicable, all • Custom design market surveys with a $75 minimum.
fonts shold be outlined before submission.) • Digital display ads • Rosebud Multimedia will not be
Ad Copy: Microsoft Word .doc or .docx, .rtf, • Preprint distribution, responsible for unusable material, delays or
.txt or spreadsheets in .xls, .xlsx or .csv zones or total market missed schedules due to errors, improperly
Video for digital ads: .flv, .mov, .mp4 • SEM & SEO prepared files or unclear instructions.
or .wmv • Website development • Please consult your Marketing Consultant
Note: Microsoft publisher (.pub) files are for additional information on electronic
no longer accepted for any advertising. CAMERA-READY ADS transmission or output.
Rosebud Multimedia gladly accepts
Advertising Design/Spec layouts electronic media for camera-ready ADVANCE DEADLINES
Your Marketing Consultant can explain how advertising. • Double trucks and color advertisements
you can increase results by outlining a • Camera-ready ads must be in PDF format are due 24 hours in advance of normal
planned advertising program complete with with fonts converted to outlines or deadlines.
advertising ideas and layouts. Give yourself embedded. • Advertisements requiring special services,
plenty of time — advance notice required. • All graphics must be at least 200 dpi at artwork, and ads with intricate layout or
100%. color specifications or extensive copy are
Needs Analysis due 24 hours in advance of normal
Please contact your Marketing Consultant • Type on a screened background of a deadlines.
for current program. Our professional staff density higher than 20% is not advised. • National holiday deadlines will be
can assist you in your advertising planning • Light face serif or script type is not announced.
for best results. Budgeting monthly or yearly advisable on screened backgrounds or
with sound merchandising and reverses.
presentation; gaining great impact by tying • Images must be CMYK or Grayscale. No CIRCULATION
in with special events and yearly RGB files accepted. Contact our office for current circulation
promotions. Our marketing consultants can • Please include a hard copy of the ad. This and distribution figures. 541-776-4455
assist your account or merchants association will verify we have the proper ad and that
with campaigns and illustrations. no elements are missing.
• Any changes in PDF files are the
M U L T I M E D I A
On a publication day following legal holiday, and for special sections and groupings, please add 24 hours to above schedule. Ad cancellations limited to above closing schedule. All deadlines effective 6/1/2018.
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