TECHNO-ECONOMIC FEASIBILITY STUDY ON E-COMMERCE PLATFORM FOR MARKETING OF HANDLOOM

AND HANDICRAFT PRODUCTS OF THE NORTH EASTERN REGION

INSTRUCTIONS FOR USE OF THE QUESTIONNAIRE FORMATS

1. The data collection is product specific as it is being analyzed from e-commerce perspective.
2. The questionnaire formats are of 3 types :-
a. Form no. F1 : for individual handicraft artisans / producers
b. Form no. F2 : for individual handloom weavers / producers
c. Form mo. F3 : for aggregators : individual/ entrepreneurs / marketing agencies who source products
of artisans and market the same.
In case any entrepreneur who produces his own products and also sources products from outside
he will fill up format F1 or F2 for own produce and F3 for products sourced.
3. Quality mark refers to Handloom mark, Silk mark, Craft mark, India Handloom Brand, Fair Trade Practice
Certication, G.I. etc., which conforms to the respective mandated norms.
4. For handloom products yarn specification (both in warp and weft) as well as weaving specification (epi /ppi)
is solicited and will be collected, wherever available, as furnished by the producer. Yarn specification if not
available in count, the same may be filled up as per the unit and specification communicated by the producer
/ aggregator. E.g. hand reeled, 2 ply etc. For End per inch and Pick per inch as well as other reference
may please refer to page number 6.
5. For Form number F1 and form number F2, if there are more than one product, multiple forms i.e. equivalent
to number of products, need to be filled-up as information desired on product and production process at
column B & C will vary with product variety. In such a case column A may not be filled up / repeated, however
all such forms from single producer are to be stapled together. The product reference number may accordingly
be linked to the producer with proper reference number.
6. Serial Number of producer will follow the code as explained below, -
Code : F1/AS/FI/01
F1 AS FI 01
For Handicraft producer Assam Name of Field Investigator (1st letter of Sl. Number of the producer to be assigned
Name and 1st Letter of Surname
Code : F2/AS/FI/01
F2 AS FI 01
For Handloom Assam Name of Field Investigator (1st letter of Sl. Number of the producer to be assigned
producer Name and 1st Letter of Surname
Code : F3/ AS/FI/01
F3 AS FI 01
For Aggregator Assam Name of Field Investigator (1st letter of Sl. Number of the aggregator to be
Name and 1st Letter of Surname assigned

7. Product serial number will be assigned accordingly for each individual product of each producer / aggregator.
E.g. F1/AS/FI/01/002, where the last digit 02 means the 2nd product of the producer with reference
number F1/AS/FI/01.
8. Each product needs to be backed by its photograph. The aim is to combine the product details alongwith the
photograph while cataloguing and analyzing. While furnishing data about the products to NEDFi, it is also
requested to paste photograph of the product just below the respective product data or to attach a photograph
therein, with product reference number written on the same. They are also requested to submit soft copy of
the original photograph separately so that resolution / quality of the photograph can be retained while
cataloguing. May please use a contrast background, to make the product prominent in the photograph.

The information solicited is part of NEDFi study. For any clarification may please contact Shri Ashim Kumar Das, Deputy
General Manager, NEDFi , Guwahati at mail akdas@nedfi.com : Phone : 0361-222-22-00 (Ext.220) or +91- 98540-28288
 TECHNO-ECONOMIC FEASIBILITY STUDY ON E-COMMERCE PLATFORM FOR MARKETING OF HANDLOOM
AND HANDICRAFT PRODUCTS OF THE NORTH EASTERN REGION

QUESTIONNAIRE (CATEGORY: AGGREGATOR) (FORM NO.: F:3)

NAME OF THE STATE: SERIAL NO:

DISTRICT: DATA COLLECTION LOCATION:
A. OVERALL INFORMATION:
A.1 NAME OF THE AGGREGATOR
A.2 CONTACT PERSON
A.3 ADDRESS: A4.ANNUAL TURN-OVER (RS. IN LAKH)↓

A.5 MOBILE NUMBER : A.6 MAIL-ID:-

A.10 NAME OF THE BANK WHERE YOU HAVE ACCOUNT
A.11 HAVE YOU AVAILED CREDIT FACILITY, IF YES, FROM WHOM?
A.12 DO YOU USE INTERNET (√) (Y) / (N)
A.13 NUMBER OF PERSONS WORKING IN THE ORGANIZATION
A.14 NAME OF MARKETING BRAND, IF ANY A.15 WEBSITE

A.16 EXISTING MARKET CHANNEL:- (√) WHICHEVER ARE APPLICABLE

1.PRIVATE TRADER 2.CO-OPERATIVE/ SHG 3.THROUGH OWN OUTLET 4. EXHIBITION 5. STATE GOVT. AGENCY

6. CENTRAL GOVT. AGENCY 7. EXPORT 8.E- COMMERCE, IF YES ELABORATE AT “D” BELOW 9.OTHERS (MENTION)

The information solicited is part of NEDFi study. For any clarification may please contact Shri Ashim Kumar Das, Deputy
General Manager, NEDFi , Guwahati at mail akdas@nedfi.com : Phone : 0361-222-22-00 (Ext.220) or +91- 98540-28288
 TECHNO-ECONOMIC FEASIBILITY STUDY ON E-COMMERCE PLATFORM FOR MARKETING OF HANDLOOM
AND HANDICRAFT PRODUCTS OF THE NORTH EASTERN REGION

B. PRODUCT SPECIFIC INFORMATION- (HANDICRAFT)

B.1 PRODUCT NAME B.2 PRODUCT REF NO
B.2 NUMBER OF SUPPLIERS / ARTISANS SUPPLYING AT PRESENT
B.3 RAW MATERIAL USED
B.4 MENTION RAW MATERIAL TREATMENT, IF ANY
B.5 PRODUCT DIMENSION (LXBXH IN CM)
B.6 PRODUCT WEIGHT (IN GM)
B.7 PRODUCT PRICE (SALE PRICE IN RS.)
B.8 DO YOU MAINTAIN A MINIMUM STOCK OF THE PRODUCT AT ANY GIVEN TIME, IF YES, HOW MANY?
B.9 IF NO IN B.8, HOW MANY DAYS REQUIRED FOR COLLECTION OF 1 PC 10 PCS
B.10 ANY QUALITY MARK ADOPTED? IF YES, MENTION THE NAME?
B.11 MENTION TYPE OF DYE ( COLOUR) USED : (√) (I).CHEMICAL DYE (II) NATURAL DYE
B.12 PRESERVATIVE TREATMENT/ SURFACE COATING USED
B.13 SUPPLY CAPACITY OF THIS PRODUCT, PER MONTH

ANY OTHER INFORMATION: PHOTOGRAPH OF THE PRODUCT: ↓

PHOTOGRAPH MAY BE PASTED HERE OR THE SAME
MAY BE ATTACHED SEPARATELY. IF ATTACHED
SEPARATELY KINDLY MENTION THE PRODUCT
REFERENCE CODE. PLEASE ALSO SUBMIT SOFTCOPY
OF THE ORIGINAL PHOTOGRAPH, WHICH WILL BE
USED FOR CATALOGUING OF THE PRODUCT.

The information solicited is part of NEDFi study. For any clarification may please contact Shri Ashim Kumar Das, Deputy
General Manager, NEDFi , Guwahati at mail akdas@nedfi.com : Phone : 0361-222-22-00 (Ext.220) or +91- 98540-28288
 TECHNO-ECONOMIC FEASIBILITY STUDY ON E-COMMERCE PLATFORM FOR MARKETING OF HANDLOOM
AND HANDICRAFT PRODUCTS OF THE NORTH EASTERN REGION

C. PRODUCT SPECIFIC INFORMATION- (HANDLOOM)

C.1 PRODUCT REF NO
C.2 PRODUCT NAME (IF SET, USE 2 COLUMNS)
C.3 PRODUCT DIMENSION (LXB IN CM)
C.4 PRODUCT WEIGHT (IN GM)
C.5 TYPE OF RAW MATERIAL USED
C.6 SPECIFICATION / YARN COUNT IN WARP *
C.7 SPECIFICATION / YARN COUNT IN WEFT *
C.8 END PER INCH- WARP*
C.9 PICK PER INCH –WEFT*

B.10 PRODUCT PRICE (IN RS.) (IF SET, MENTION PER SET)
C.11 NUMBER OF SUPPLIERS / ARTISANS SUPPLYING AT PRESENT
C.12 DO YOU MAINTAIN A MINIMUM STOCK OF THE PRODUCT AT ANY GIVEN TIME, IF YES, HOW MANY?
C.13 IF NO IN C.12, HOW MANY DAYS REQUIRED FOR COLLECTION OF 1 PC→ ____DAYS 10 PCS→ _____DAYS
C.14 DO YOU USE ANY QUALITY MARK? IF YES, MENTION THE NAME?
C.15 TYPE OF LOOM USED (√) (I)LOIN LOOM (I) THROW SHUTTLE (III)FLY SHUTTLE (IV) PIT LOOM (IV) DOBBY (V) JAQUARD
(VI) OTHERS (NAME)

C.16 TYPE OF DYE ( COLOUR) USED : (√) (I). CHEMICAL (II) NATURAL
C.17 SUPPLY CAPACITY OF THIS PRODUCT, PER MONTH
**INFORMATION WHEREVER FURNISHED BY WEAVER/PRODUCER/UNIT/AGGREGATOR

ANY OTHER INFORMATION: PHOTOGRAPH OF THE PRODUCT: ↓

PHOTOGRAPH MAY BE PASTED HERE OR THE SAME
MAY BE ATTACHED SEPARATELY. IF ATTACHED
SEPARATELY KINDLY MENTION THE PRODUCT
REFERENCE CODE. PLEASE ALSO SUBMIT SOFTCOPY
OF THE ORIGINAL PHOTOGRAPH, WHICH WILL BE
USED FOR CATALOGUING OF THE PRODUCT.

The information solicited is part of NEDFi study. For any clarification may please contact Shri Ashim Kumar Das, Deputy
General Manager, NEDFi , Guwahati at mail akdas@nedfi.com : Phone : 0361-222-22-00 (Ext.220) or +91- 98540-28288