ORACLE DATA SHEET

ORACLE REPORTING AND

ANALYTICS

Business intelligence is what turns data into information, allowing

organizations to deploy resources more effectively, increase
operational efficiency, determine a campaign’s effectiveness, and
identify new streams of revenue. Oracle offers the most
RELEVANT PRODUCTS comprehensive portfolio of technology and applications for enabling
• Oracle Business Intelligence
Enterprise Edition Plus
the insight-driven organization, including leading business intelligence
• Oracle Business Intelligence applications, business intelligence platform technology, and data
Standard Edition One
• Oracle Business Intelligence warehousing.
Publisher
• Oracle BI Applications for
Oracle Business Intelligence Suite—a member of the Oracle Fusion
Siebel CRM
• Oracle BI Applications for Middleware product family—is the most comprehensive business
Oracle E-Business Suite
intelligence (BI) platform available today, addressing the full spectrum
• Oracle BI Applications for
PeopleSoft Enterprise of business intelligence needs, including interactive dashboards, ad
• Oracle Data Warehouse
hoc analysis, proactive intelligence and alerts, advanced reporting and
• Oracle OLAP

• Oracle Hyperion Essbase publishing, real-time predictive analytics, mobile analytics, and more.

About Oracle Reporting and Analytics

Oracle offers an integrated solution across business intelligence applications, tools,
and database in providing a complete end-to-end solution from a single vendor. For
organizations that prefer best-of-breed solutions, the Oracle Business Intelligence
Suite and Oracle Business Intelligence Applications are “hot pluggable” with the
ability to mix technologies from various partner vendors. Open, pre-built, industry-
specific business intelligence applications provide actionable intelligence for each
business function and user role.

Key Benefits
Oracle Business Intelligence Enterprise Edition Plus (OBI EE Plus) features a model-
centric architecture (versus a report-centric architecture) that drives a model-driven
implementation methodology, which substantially reduces the margin of error
attributed to inaccurate requirements and supports the construction of derived
calculations that span across the metadata and slice and dice without constructing new
reports. Business analysts create database aggregate tables (by generating database
DDL using OBI EE) based on reporting needs.

OBI EE consists of a Business Intelligence Server that can leverage a variety of data
sources and infrastructure components, Interactive Dashboards, Answers for ad hoc
query and analysis, Delivers for alerts, Business Intelligence Publisher for pixel
perfect reporting, Disconnected Analytics for leveraging the Suite in disconnected
mode, and also has Briefing Books and Office plug-ins. These tools provide an easy-
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to-use infrastructure that is designed for use by business users.

Oracle’s Business Intelligence Applications leverage extensive experience providing

industry-specific business solutions to thousands of the largest and most sophisticated
global organizations. These applications incorporate key metrics, workflows, and
business processes reflecting the analytical best practices for each business function.
These pre-built solutions include all the necessary technical components, business
ORACLE CONSULTING
logic, and industry best practices to rapidly deploy a successful business intelligence
DIFFERENTIATORS
solution at the lowest total cost of ownership, providing more assured business value
• Oracle Expertise in delivering
best practices using than alternative business intelligence tools.
standardized
methodology, process,
How We Do It
tools, and resources
• Breadth of Services for Your Oracle’s integrated reporting and analytics solutions can deliver insights to your
Needs to integrate business that can drive competitive advantage in the market place. To drive results
functional, technical, and
your reporting and analytics solution must deliver data that is not only insightful, but
change management
services necessary for also actionable. User adoption is compelled by the value received.
optimal user adoption
Auto Comms. Complex Consumer Energy Financial High Insurance Life Public Travel
• Aligned with Your Goals with & Media Mfg. Sector Services Tech & Health Sciences Sector & Trans
a cost-effective and
Service &
comprehensive upgrade Sales Marketing Financial Supply Chain Workforce
Contact Center
Analytics Analytics Analytics Analytics Analytics
solution resulting in project Analytics
success Pipeline Churn Campaign Receivables / Supplier Employee
Analysis Propensity Scorecard Payables Analysis Performance Productivity
Triangulated Customer Response Customer Inventory Compensation
Forecasting Satisfaction Rates Profitability Analysis Analysis
Sales Team Resolution Product Product Procurement Compliance
Effectiveness Rates Propensity Profitability Cycle Times Reporting
Up-sell / Service Rep Loyalty and Regulatory Inventory Workforce
Cross-sell Effectiveness Attrition Compliance Availability Profile
Discounting Service Cost Market Basket Expense Employee Turnover
Analysis Analysis Analysis Management Expenses Trends
Lead Service Campaign ROI Cash Flow BOM Analysis Return on
Conversion Trends Analysis Human Capital
Other Operational
Prebuilt adapters: & Analytic Sources

Oracle BI Suite Enterprise Edition

Multi-Source Analytics with a Single Architecture

Oracle Consulting
To achieve these goals Oracle Consulting leverages both the functional and technical
expertise of its consultants to clearly understand your reporting and analytics
requirements. We provide a variety of solution-based offerings that can be tailored to
enable your company to quickly launch a successful deployment of your Oracle
Reporting and Analytics solution.

Oracle’s team of Reporting and Analytics Consultants bring a host of benefits to your
business intelligence implementation. Based on your needs an Oracle implementation
team may include the following roles:

• Mitigating risk is essential. Years of collective experience as the number

one information company stands behind each Oracle Business Intelligence
Project Manager. This role comes with an “all-access pass” to Oracle’s
Unified Project Methodology which encapsulates reporting and analytics
best practices accumulated from years of global implementations, access to
Oracle’s business intelligence development organization and the latest
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technology innovations, and Oracle’s comprehensive support organization to

quickly and efficiently resolve issues should they arise. All these services
are brought together in one person to increase the probability of delivering
on time and under budget.

• Strategic advantage comes at no extra charge. Oracle’s Business

Intelligence Business Analyst has years of experience understanding how
to turn your data into a powerful tool for your business. This analyst
specializes in understanding your business requirements and choosing the
right combination of Oracle analysis tools that enables you to spin raw data
into a competitive advantage. Once the solution is developed this analyst
will ensure that appropriate testing is completed and the expectations of the
business are being met.

• We don’t just implement, we engineer. An Oracle Business Intelligence

Solution Architect comes with years of experience understanding complex
business intelligence issues and engineering the right combination of Oracle
technology to solve the problem. This role draws upon knowledge of a
variety of data sources and data extraction tools. This means that you can be
assured that you are getting the latest from a rapidly evolving Oracle
technology landscape.

• Get the right data to the right people at the right time. This is the job
description of Oracle’s Business Intelligence Reporting/Application
Specialists. It sounds simple, but unused data is always a company’s most
wasted asset. This team is prepared to help you unlock this information by
providing scalable, reliable, secure and compliant reporting information
solutions that make sense for you. Whether you need dashboards, ad-hoc
reporting or alerts, these reporting specialists ensure the right combination of
Oracle technology is put in place to meet your specific requirements.

Oracle Consulting brings the power of Oracle’s leading business intelligence

technology and applications to customers through the Oracle Unified Method, a
proven approach to maximizing business value while minimizing risk, time and cost
associated with the implementation of performance management solutions. In
addition, we leverage a number of partners with niche vertical and horizontal expertise
to help ensure the most capable and appropriate provider is available to support your
business objectives. Oracle consultants have access to the wide range of resources
within Oracle, including best practices developed in our work with other customers
and the knowledge of the engineering team that works to develop Oracle’s Reporting
and Analytics products.

How We Are Different

The Oracle Consulting team is focused exclusively on Oracle technologies, and we
have the experts that others turn to for leading practices in Oracle software
implementations. We know Oracle best and can provide your business with tightly
integrated, comprehensive, superior services throughout your ownership experience.
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Getting Started
Leverage Oracle’s methods, tools, and extensive experience with customer
implementations across diverse industries and geographies. Tight integration across
Consulting, Development, Support, Education, and Global Delivery puts the entire
Oracle team behind your success. To learn more, contact your local Oracle Consulting
representative at 1-800-633-0615, email ask-oracleconsulting_us@oracle.com, or visit
www.oracle.com/consulting.

Copyright 2007, Oracle. All Rights Reserved.

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