Beruflich Dokumente
Kultur Dokumente
GLENNA MATTHEWS
OXFORD U N I V E R S I T Y PRESS
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Berlin Ibadan
Copyright © 1987 by Oxford University Press, Inc.
First published in 1987 by Oxford University Press, Inc.,
200 Madison Avenue, New York, New York 10016
First issued as an Oxford University Press paperback, 1989
Oxford is a registered trademark of Oxford University Press
All rights reserved. No part of this publication may be reproduced,
stored in a retrieval system, or transmitted, in any form or by any means,
electronic, mechanical, photocopying, recording, or otherwise,
without the prior permission of Oxford University Press, Inc.
Library of Congress Cataloging-in-Publication Data
Matthews, Glenna.
"Just a housewife."
Includes bibliographical references and index.
1. Women—United States—Social conditions.
2. Housewives—United States—History—19th century.
3. Housewives—United States—History—20th century.
I. Title.
HQ1410.M38 1987 305.4'2'0973 86-33318
ISBN 0-19-503859-2
ISBN 0-19-505925-5 (pbk)
4 6 8 10 9 7 5
Printed in the United States of America
To my parents, Glen Ingles and Alberta Nicolais Ingles,
and to the memory of my grandmother,
Annie Delullo Nicolais
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Preface
t he
tHE READERS of the followingO pages
I O will soon deduce that I
have more than a passing interest in the plight of the housewife:
I was a suburban housewife for a number of years. Coming of age
in the late 1950s, I followed the path of much of my age cohort, a
path that included early marriage and early motherhood. Through a
combination of incredible naivete and considerable ignorance, I some-
how maintained the belief that I would go on to do graduate work
despite this. I was rarely frustrated, because it never occurred to me
that I had forfeited the chance to have an academic career. At the
same time, I noticed that my sister housewives and I were accorded
little respect in the culture, and that frequently made me angry. So
it is not surprising that, after a struggle to obtain a doctorate, the
likes of which I never would have dreamed of in advance, I have
written a book about housewives and the lack of respect from which
we all suffered.
I was fortunate indeed to be able to attend Stanford University
for my graduate work and to study with Carl Degler. He was one of
the few established historians in the country, I am sure, who was
prepared to take a "re-entry" woman seriously in 1969. Beyond this
obvious fact, he and the other historians with whom I studied at
viiii PREFACE
loving support has been important are my aunt, Norma Cook, and
my cousins, Robert Nicolais and the late John Nicolais. My two
children, Karen and David, made—and continue to make, as they
come home for visits with their friends—my own experience of do-
mesticity a wonderful part of my life.
Berkeley, California G. M.
January 1987
Contents
Introduction, xiii
ONE
The Emergence of a New Ideology, 3
TWO
The Golden Age of Domesticity, 35
THREE
Domestic Feminism and the World Outside the Home, 66
FOUR
Toward an Industrialized Home, 92
FIVE
Darwinism and Domesticity: The Impact of
Evolutionary Theory on the Status of the Home, 116
six
The Housewife and the Home Economist, 145
SEVEN
Domesticity and the Culture of Consumption, 172
EIGHT
Naming the Problem, 197
Afterword, 223
Notes, 227
Appendix, 263
Index, 269
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Introduction
ifjJu STARTED THIS BOOK with the dawning realization that while
American women were relegated to a separate domestic sphere in
1850, it was a sphere that was central to the culture. One hundred
years later, most American women were still functioning as house-
wives in some fashion, but the home was no longer central, and this
made the role of housewife much more problematic for those who
filled it. In fact, by the mid-twentieth century many women had
begun to think of themselves as "just a housewife."*
In 1850 a housewife knew she was essential not only to her family
but also to her society. History would be affected by the cumulative
impact of women creating good homes. Advice books, popular novels,
and even the writings of male intellectuals set forth this theme and
elaborated the ideal of the "notable housewife." In 1950, the subur-
ban, middle-class housewife was doubly isolated: physically, by the
nature of housing patterns, and spiritually, because she had become
merely the general factotum for her family. She was a cog in the
economic machine, necessary for the maintenance of national pros-
* See the Appendix for statistics about percentages of women in the
work force. Only 5.6 percent of married women were gainfully employed
outside the home as late as 1900.
XIV INTRODUCTION
It should be pointed out, too, that valuing the home and the skill
involved in performing domestic duties that have traditionally been
female does not mean endorsing the position that those duties should
always be performed by a woman. In a society with a completely
egalitarian gender system, both sexes could perform work around
the house and take pride in doing a good job. After all, domestic
tasks, other than the most menial, can have more of an immediate
emotional "payoff" than most jobs in complex organizations. What
has made domestic tasks especially obnoxious has been the fact that
they have been ascribed only to women and that women have thereby
been put in the position of rendering non-reciprocal personal service
to those they love.
I hope that the ensuing pages will contribute to the discussion of
what "home" can and should represent to feminists now. This is be-
cause we have a rich heritage from the past. For example, in the nine-
teenth century—before domesticity suffered its decline—Antoinette
Brown Blackwell spoke of how women could move from "bound to
rebound" between home and the world with energies for both. She
understood that this would be possible only if men were to enter
into a fair share of responsibility for the life of the home. Moreover,
in a letter to Lucy Stone, she spoke of wanting "to give and take
some home comfort" herself. It seems to me that Blackwell's vision
of giving and taking home comfort while participating actively in
the world is peculiarly appropriate for women of today. BlackwelPs
ideas demonstrate, too, that one can enthusiastically support the
value of "home" without endorsing a program of sexual asymmetry.
And now a word about my sources and general approach. In order
to cover a substantial sweep of time and examine the status of domes-
ticity as it was affected by such critical developments as industrializa-
tion, secularization, the culture of professionalism, and the appear-
ance of consumerism, I have opted for cultural, as opposed to social,
history. By this I mean that I have not used "history-from-the-
bottom-up" sources because to do so for the period of time covered
by this study would be the labor of a lifetime. Where I used manu-
script or archival material, it reflected the experiences of well-known
women like Elizabeth Cady Stan ton, Susan B. Anthony, or Harriet
XVI INTRODUCTION
relations gesture to cover up the loss of prestige for the job. In the
Utopian future of which I dream, neither term would be appropriate
since all adults would perform a fair share of the work involved in
maintaining the domestic environment.
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"Just a Housewife"
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0NE
3
4 JUST A HOUSEWIFE
the use of cheaper ingredients and required less skill on the part of
the baker.
If the colonial home had been viewed as mundane and lacking
vital connections to the realm of historical development, it had also
received relatively little notice for its role in people's emotional lives.
This was because patriarchal patterns of authority discouraged inter-
est in maternal nurture and the emotional warmth to be found at
home. Yet by the 18305, the home had begun to be sentimentalized
to an unprecedented degree. It is difficult to pinpoint the timing of
this change with precision because there was no clearly identifiable
event such as the American Revolution that precipitated the change.
Nonetheless we can point to the culmination of a number of long-
term trends operating in the Anglo-American world to explain this
phenomenon. In the first place childhood began to garner more at-
tention. In a provocative interpretation of the culture of late eigh-
teenth-century America, Jay Fliegelman argues that John Locke's
Education was "perhaps the most significant text of the Anglo-Amer-
ican Enlightenment" because it taught people to place a new value
on nurture and to esteem a consensual rather than authoritarian style
of parenting.13 Locke's empiricism, with its view of the human mind
as a tabula rasa at birth, implicitly made the affectionate home the
molder of intelligence as well as character. Only a fully affectionate
home would be able to produce the desired results. Such late eigh-
teenth-century works as Clarissa by Samuel Richardson and La Nou-
velle Heloise by Jean-Jacques Rousseau taught educated Americans
to condemn parental tyranny.
If the highest duty of loving parents was to create an affectionate
home so as to provide optimal nurture for their children, so, too,
scholars have discerned a new pattern for marriage coming into being
at about the same time. Carl Degler dates the emergence of the
modern American family, characterized by "companionate" norms
for marriage, as occurring between the American Revolution and
about 1830." Echoing the findings of Lawrence Stone writing about
eighteenth-century England,15 Degler argues that the importance of
emotion was fundamental in creating new expectations for marriage.
The relationship became more egalitarian and was based on mutual
10 JUST A HOUSEWIFE
more time and a greater profusion of utensils and other artifacts with
which to create the good home. In turn, novels, advice books, and
periodicals all began to reflect a highly positive image of the "notable
housewife" in action. By the 18505 there was an entire genre of "do-
mestic novel," written by, about, and for women, that depicted hero-
ines demonstrating remarkable initiative in creating homes. In sum,
the home gained a role both in women's lives and in their reading
matter as an arena for the display of prowess.
That nineteenth-century American women had more time for
tasks that were ornamental or ceremonial than had their colonial
counterparts was because an increasing percentage of families lived
in cities or towns by 1830, and the trend continued throughout the
century. This transition in itself eliminated many onerous tasks, for
urban women could now purchase a number of basic commodities
that had previously been produced at home, commodities that were
commercially available because of the beginnings of industrialization,
the other major source of change for women. A number of historians
have demonstrated what it meant for women's lives when women
were no longer required to spend a vast amount of time producing
cloth, for example. Although this was the most important develop-
ment, there were other items, too, like soap, that could be purchased
by the mid-nineteenth century—at a considerable savings of time to
the housewife.
Her time was also more abundant because of the increasing avail-
ability of domestic servants by the 18305 and because of changing
attitudes about the allocation of tasks between mistress and maid. In
essence, there began to be more social distance between the two and
a greater differentiation in the tasks they performed. Says Faye
Dudden in her recent book, Serving Women:
Beginning in the 18205 and more noticeably in the 18305,
Americans began to hire more servants to work in an explicitly
domestic sphere. Abandoning the language of help, they began
to call them "domestic servants" or just "domestics." The dif-
ference was more than semantic; it reflected altered relation-
ships. . . .18
12 JUST A HOUSEWIFE
But instead she sees her aunt make gravy, pouring cream into the
pan and then "a fine white shower of flour." Soon the mixture has
been transformed "as if by magic to a thick white froth."
Despite her aunt's harshness, Ellen cannot resist being fascinated
by so much dazzling prowess. Happily for Ellen, there are other
women characters she can observe in the performance of domestic
duties without the risk attendant on observation of her aunt, a risk
occasioned by her aunt's sharp tongue and imperious demands. She
watches her surrogate mother, Alice Humphreys, make tea cakes, for
example, and also watches a kindly neighbor, Mrs. Van Brunt, in
action. Mrs. Van Brunt serves her "splitters," "a kind of rich short-
cake baked in irons, very thin and crisp, and then split in two and
buttered, whence their name."38
Thus, in addition to the narrative tension created by the unfolding
of melodramatic events in this novel—which some scholars claim to
have inaugurated the very concept of "best-seller"—there is an under-
lying tension created as the reader wonders how many trials Ellen
will undergo before she learns the housewifely arts. Even mundane
physical details are important. Ellen expresses repugnance about
cleaning up after other people:
enable him or her to live a godly life, as, in fact, a "visible saint."
But underneath there was bound to be a powerful anxiety because
the sermons one heard every Sunday emphasized human shortcom-
ings and depravity. If God the Father was merciful but just in His
infinite wisdom, so too should His earthly representative in the com-
munity, the clergyman, be merciful but just. For women the pre-
scribed role was to accept clerical authority with meek submission,
as they accepted the authority of their husbands within the family.40
By the nineteenth century, there had been dramatic changes. The
Great Awakening of the eighteenth century had destroyed the unity
of Calvinism. This, in turn, undermined the authority of the clergy
in the established churches. Human agency began to assume a
greater role in theology, too. In fact, by the nineteenth century,
mainstream Protestants accepted a view of the individual's capacity
to take an active role in his or her own salvation that would have
been heresy in the seventeenth century. At the same time, the eigh-
teenth century had also seen an increasingly rational approach to
religion gaining acceptance. Deism, a view of God as the clockmaker
who started the universe in motion but who is remote from daily
lives, was espoused by many Americans, the most prominent being
Thomas Jefferson.
A leading scholar of American evangelical religion, William Mc-
Loughlin, divides the nineteenth century into the following periods.
Between 1800 and 1835 there was a counter-revolution against deism
but with much of the bite of seventeenth-century Calvinism gone.
Charles Grandison Finney, exponent of the possibilities for human
perfectibility, was one of the leading preachers of the day. Another
important figure was Lyman Beecher, "a major transitional figure in
the adjustment of the churches from the established religion of the
colonial period to the new era of voluntarism and denominational
competition." The second period, between 1835 and 1875, McLough-
lin calls Romantic Evangelicalism. The two leading figures were
Horace Bushnell and Henry Ward Beecher. After 1875, liberal
Evangelicals began to espouse the Social Gospel.41
Thus Romantic Evangelicalism was at its height during the exact
period when domesticity enjoyed its greatest esteem. Clearly, this
THE EMERGENCE OF A NEW IDEOLOGY ip
So many Americans agreed with Rush that by 1860 there was little
discernible difference in the literacy rates of the two sexes. What is
more, girls were just about as likely to be found in school as boys.53
All of this represented a sharp break with the colonial past.
The growing number of educated, urban women created a market
for advice books and novels—as well as for cookbooks—and both of
these genres then reflected the new possibilities for female self-
esteem available by the antebellum period. We have already exam-
ined The Wide, Wide World in some detail. Susan Warner's "best-
seller" was part of a veritable flood of domestic novels in the 18505,
22 JUST A HOUSEWIFE
the future. In other ways, however, the book looked backward to the
eighteenth century. Parkes denounced the new practice of "shop-
ping" as a "fashionable method of killing time," which was unfair
to the shopkeepers.57 Further, she thought that woman's employments
in the home, however useful, did not challenge the mind as did male
employments. At its height many exponents of the cult of domesticity
would present an altogether different argument, claiming that a
housewife might well benefit from an understanding of the princi-
ples of chemistry, for example, to say nothing of the depth of moral
and religious training she needed. Parkes's book is valuable in that
she presents an inchoate vision of what others would later develop
more fully and state more forcefully.
Another early writer on domesticity was the feminist-abolitionist,
Lydia Maria Child. Because she engaged in a voluminous corre-
spondence, which has been preserved and even indexed, we are for-
tunate enough to be able to juxtapose her prescriptions for "the
American Frugal Housewife" with her descriptions of her own house-
wifely experiences. Students of Child's life have pointed out that
Child's marriage to a man who tended to be improvident meant that
she had less domestic help than was usual for a middle-class woman.58
What is more, she and David Child spent several years living apart,
evidently for financial reasons. Therefore her close study of the best
way to achieve frugality, reflected in her popular advice book of
1829, was no affectation.
Child wrote The American Frugal Housewife during the first year
of her marriage, and from then until the end of her long life she
wrote and published almost constantly. Her letters reflect the strain
of carrying the "double burden" of heavy domestic responsibilities
and writing—writing not as an avocation but in order to support her-
self and her husband. One of the chief publicists for the cult of
domesticity, she often expressed the longing for a chance to enjoy a
home herself in a more unqualified way. For example, after twenty
years of marriage, she wrote to her husband, "Oh, if we only could
have ever so small a home, where you could be contented and have
no dreams about Congress!"69 In a letter to her mother-in-law written
eighteen years earlier, she had mentioned their "pecuniary troubles"
24 JUST A HOUSEWIFE
truth, that happiness is in duty, they are taught to consider the two
things totally distinct; and that whoever seeks one, must sacrifice the
other."85
Catharine Sedgwick's novel, Home, published in 1835, provides a
particularly valuable source for examining the characteristics of the
early cult of domesticity because its tone is so didactic as to reveal
clearly the author's own views. In a work possessing little literary
merit but evidently resonating in the minds of Jacksonian Americans,
Sedgwick chronicled the fortunes of the Barclay family, with an eye
to providing precise details about an exemplary home. She describes
the food, conversation, and interaction at the Barclay dinner table
and then sets a parallel scene in a chaotic household so that her
readers can learn what to do and what not to do. Mr. and Mrs.
Barclay regard meals as three opportunities a day for teaching "punc-
tuality, order, neatness, temperance, self-denial, kindness, generosity,
and hospitality." The food may be frugal, but the table is set with
"scrupulous neatness."66 Meals proceed at a deliberate pace so that
Mr. Barclay may instruct along the way. Boldly asserting the value
of good works as well as church attendance—the Barclays go to public
worship on Sunday mornings and engage in charitable activities in
the afternoon—Sedgwick also describes the way both husband and
wife spend time on the Sabbath inculcating Irish immigrants with
American values. Mrs. Barclay says that while her husband gives
instruction in the responsibilities of citizenship, "I take upon myself
the more humble, womanly task of directing their domestic affec-
tions and instructing them, as well as I am able, in their everyday
home duties."67 Again we see an intermingling of old and new, with
Mr. Barclay viewed in rather patriarchal a light, relative to the litera-
ture of mid-century.
Although she, too, published domestic advice in the 18305, the
Hartford poet Lydia Sigourney represents a somewhat later stage in
the evolution of the cult of domesticity. Rather than conceding that
household duties call forth only a limited range of abilities, she
asserts, "The science of housekeeping affords exercise for the judg-
ment and energy, ready recollection and patient self-possession that
are the characteristics of a superior mind."88 In particular, "Cookery
26 JUST A HOUSEWIFE
Alcott. A physician and the author of some thirty books and pam-
phlets, Alcott wrote for the young husband as well as for the young
wife. Achieving a happy Christian home was the supreme felicity
for both sexes, he thought. "I have seen bliss begun below. . . . I
have known a husband who regarded home, not as a prison—a place
of irksome restraint—and its inmates fellow-prisoners, but as a scene
of the highest delight."73 While he ascribed the preponderance of
authority in making decisions to husbands, he thought that marriage
should be a "school" for both parties. Husbands owed consideration
to their wives; for example, they should be careful about bringing
dirt into the house. Alcott thought that, in general, husbands did not
render enough help to their wives.
Another prolific writer of the Victorian period, Timothy Shay
Arthur, author of Ten Nights in a Barroom, among other novels,
gave the ideology of Republican Motherhood an unusual twist in his
advice to young men. If writers of the early Republic had urged that
women be well educated so that they could train good citizens,
thereby giving the home an expressly political function, Arthur went
so far as to argue that no man could be a good citizen unless he were
to have a good home:
Indeed, the more perfectly a man fulfills all his domestic duties,
the more perfectly in that very act, has he discharged his duty
to the whole . . . those who have least regard for home—who
have indeed, no home, no domestic circle—are the worst citi-
zens.74
Indeed, the domestic sphere was special for men as well as women.
"Home is man's true place."75
Home might be "man's true place," but most Americans probably
would have agreed with Henry Clarke Wright that, above all, it was
the "empire of the mother," to use the title of one of Wright's books.
Like Alcott and Arthur, Wright was an enormously popular writer
who extolled the value of the home. Like many of his contempo-
raries, such as Alcott, he believed that the best home was the purest
home, and that meant that sex should be for procreation only. Thus
we see another means by which the cult of domesticity gave women
28 JUST A HOUSEWIFE
dress and dyed, for example. Her biographer, Claudia Bushman, has
this to say about Harriet Robinson: "Harriet was competent, maybe
even inspired in her job as housewife. She had mastered her calling
and could not help thinking well of herself."79 It should be noted
that she did have "daily" help with the heavier chores and that "her
major duties were managerial rather than manual."80
But even if the valorization of the home made it likely that domes-
ticity was an "adequate prop" for female self-esteem, we must not
quit our discussion of the emergence of the new values without ac-
knowledging how hard many women's lives still were in the nine-
teenth century. If we examine just one family—and that a family of
outspoken advocates of the cult of domesticity—we can gain insight
into the sheer onerousness of the housewife's job. Harriet Beecher
Stowe wrote the best-selling novel of the nineteenth century, Uncle
Tom's Cabin, but in addition she also wrote books and articles on
the good home and how to achieve it. No one wrote more feelingly
than she about the joy of nurturing young creatures (even plants).
Yet before she wrote Uncle Tom's Cabin and became world-famous
and while she was in fact immersed in domesticity with a number of
young children to care for, she was much less positive about her own
tasks. In fact, Stowe may have suffered acutely from the disjunction
between the ideal of marriage and family life that she celebrated in
her novels and her own experience as a wife and mother. At one
point while her children were small, she took the water cure for
nearly a year, thus escaping from all domestic responsibilities and
also insuring that she would not become pregnant during this in-
terval. Shortly before she took the cure, she had written that she was
"sick of the smell of sour milk, and sour meat, and sour everything,
and then the clothes will not dry, and no wet thing does, and every-
thing smells mouldy; and altogether I feel as if I never wanted to
eat again."81
A member of one of the best-known families in the country, Stowe
nonetheless endured many of the problems that confronted other
women who were less well known. Her husband Calvin Stowe, a
clergyman and professor, had difficulty earning enough money to
support his family above the level of genteel poverty in the early
THE EMERGENCE OF A NEW IDEOLOGY 31
days of the marriage. Thus the family was unable to afford a level
of domestic help adequate to relieve Stowe's heavy burdens. She bore
several children within the space of a few years, including twin girls.
Her time was fragmented between the necessities of child care and
housework and the need to write in order to bring in extra money.
In her memoir of Stowe, Annie Fields describes an episode in which
another woman friend was urging the young writer to complete a
story. Stowe is said to have replied to the friend:
35
36 JUST A HOUSEWIFE
is the fact that he also gave thought to the moral foundations of the
just household in a democratic society. This is not to say that domes-
ticity was a major component of his work. Nonetheless, what he
wrote about the home in the essay "Domestic Life" was striking and
original.
In the first place, he advocated a distribution of household tasks
that would reflect democratic values:
Taken in its most literal fashion, this passage would seem to indicate
an absolutely egalitarian approach to housework. It is unlikely, how-
ever, that the sage of Concord was prepared to do laundry. In fact,
there are other passages in the essay which reflect the view that do-
mestic chores belong to women. What he was attempting, rather,
was to combat the application of invidious caste distinctions to domes-
tics. In his judgment, Americans needed to rethink their approach
to manual labor:
No physical detail of the house escapes his attention, from the archi-
tecture to the furnishings to the tea cups.
The Pyncheon family had acquired title to the land because of
the death of its original owner, Matthew Maule. Colonel Pyncheon
40 JUST A HOUSEWIFE
Godey's itself could not have given a better description of the ideal
housewife.
It soon appears that, if any human agency can redeem the
Pyncheons, it will be that of loving yet capable Phoebe. At one
point, Hepzibah even tells her that her housekeeping skills must
have come from her mother's side, because "I never knew a Pyncheon
that had any turn for them." Indeed, when Pyncheons are capable,
their ability takes the form of evil-doing, as in the case of Judge
Jaffrey Pyncheon, the villain, who has hounded Hepzibah and
her brother, Clifford, for years. After a complicated series of plot
turns, Hawthorne allows the novel to have a happy ending. Judge
Pyncheon dies, Phoebe is united with her lover Holgrave, a descen-
dant of the Maules, and the ineffectual Clifford Pyncheon is cleared
of any suspicion of murder with respect to his cousin's death. The
THE GOLDEN AGE OF DOMESTICITY 4!
1841, made larger claims for American women than had ever been
publicly made before with very few exceptions (such as the speeches
and writings of Sarah and Angelina Grimke). Simply put, Beecher
maintained that American democracy rose or fell on the efforts of its
female members.
If the home, optimally a loving one, was the most universally
shared institution in a hyper-competitive, atomized society, then it
had the unique capacity to soften the asperities of life and to prevent
society from fragmenting. As Kathryn Kish Sklar puts it in her biog-
raphy of Beecher:
Yet despite this stance, she was very decided in the opinion that
women need a good domestic education, too. Her numerous publica-
tions on the subject of domestic economy reflect the high value she
placed on excellence, on expertise, in the performance of domestic
duties. To compare the tone and content of Lydia Maria Child's
American Frugal Housewife of 1829 with A Treatise on Domestic
Economy (1841) offers a valuable perspective on the elevated status
of home at mid-century. Child had given common-sense advice in a
matter-of-fact tone with only a modicum of philosophizing about
what the optimum home might be. Beecher, on the other hand, be-
gan with extensive quotations from Alexis de Tocqueville on the role
of American women. Tocqueville had remarked that, although Amer-
ican women were confined to the domestic sphere, their influence
was vast. Beecher then employed these remarks as the starting point
for her own program for American women, a program that was both
4« JUST A HOUSEWIFE
domestic and political from the first page. Child had leaped from
topic to topic in a rather unsystematic fashion. Conversely, Beecher
attempted to give an organized and exhaustive compendium of every-
thing that a housewife might need to know, replete with the latest
scientific information wherever applicable. In so doing, she enhanced
the home's ability to serve as an arena for the display of female
prowess.
If one examines her advice in just one area, laundry, one will be
struck by how much brain work is called for in addition to the physi-
cal effort. Making the soap, or purchasing it as the case might be,
was only the first step. Each type of fabric would benefit from treat-
ment with a specific substance:
life—and done more that can be told of than I whose course and em-
ployments have always been retired and domestic. . . . I have been
mother to seven children—six of whom are now living. . . ,"29
Modest though this statement is, it provides the essential clue to
Stowe's motivation for writing her masterpiece: she had just suffered
the death of a much-loved infant son, and she could not bear to think
of the slave system or of a law that might visit the cruel fate of per-
manent separation from her child on a slave mother. Stowe's child
died approximately one year before the passage of the Fugitive Slave
Act. When a sister-in-law wrote this appeal to her in response to the
law's passage, "Hattie, if I could use a pen as you can I would write
something that will make this whole nation feel what an accursed
thing slavery is," she was ready.30 Despite the birth of her last child
in 1850, her words poured onto the pages, and the first installment of
Uncle Tom's Cabin appeared in The National Era on June 5, 1851.
It would be hard to overstate the success of the serialized version and
then the novel. At long last, an American novelist had had the cour-
age to break the silence about slavery. Henry Wadsworth Longfellow
recorded a typical reaction in his journal: "How she is shaking the
world with her Uncle Tom's Cabin! At one step she has reached the
top of the stair-case up which the rest of us climb on our knees year
after year. Never was there such a literary coup-de-main as this."31
Stowe began to receive an outpouring of letters in response to her
novel. To one correspondent, a member of the British aristocracy,
she replied as follows: "I wrote what I did because as a woman, as
a mother, I was oppressed and broken hearted with the sorrows and
injustice I saw."32
The novel is a stunning achievement because it combines moral
and religious passion with the realistic detail of a genre painting.
Stowe wanted to replace the sordid, unchristian, money-grubbing
values of the marketplace and the accommodationist politics of those
who voted for the Fugitive Slave Act with a new set of values based
on true Christianity and love. But rather than a Utopian approach to
what could replace the status quo, she had a very practical vision,
which was the set of values and behavior to be found in a loving
Christian home presided over by a large-hearted woman. In the
THE GOLDEN AGE OF DOMESTICITY 51
happens that Mrs. Bird has buried a beloved child only a month
earlier. Invoking the moral authority of the bereaved mother, she
persuades her husband to spirit the fugitives to safety. This episode
thus dramatically illustrates the kind of power women possess if only
they will assert it.
A slightly later episode shows Eliza and her son under the shelter-
ing wings of a Quaker family whose home embodies all of Stowe's
most deeply felt values. The kitchen is bright and neat, the chairs
themselves convey hospitality, but, above all, Rachel Halliday has "a
heart as good and true as ever throbbed in woman's bosom." Far from
envisioning their home as an enclave sacred to the family alone, these
Quakers make a point of sharing their living quarters with fugitive
slaves. Because their domestic activities form the moral center of the
novel, Stowe describes the most mundane details such as fixing break-
fast with the "joyous fizzle" of chicken and ham frying and the grid-
dle cakes that reached the "true, exact, golden-brown tint of perfec-
tion."39
With his wife and child safe, at least momentarily, Eliza's husband
George also finds his way to the Quaker settlement. He has been un-
dergoing religious doubts because of the cruel stresses to which his
family has been subjected. Nonetheless, in coming down to the Halli-
day's breakfast table, George has an experience of what we might
call the domestic sublime:
It was the first time that ever George had sat down on equal
terms at any white man's table; and he sat down, at first, with
some constraint and awkwardness; but they exhaled and went
off like fog, in the genial morning rays of their simple, over-
flowing kindness.
This, indeed was a home,—home, a word that George had
never yet known a meaning for; and a belief in God, and trust
in his providence, began to encircle his heart, as, with a golden
cloud of protection and confidence. . . ,37
For Stowe, thus, as for Horace Bushnell, home had a specifically re-
ligious function.38
In these terms, to be a good housekeeper is clearly fraught with
54 JUST A HOUSEWIFE
hearts and red with our blood. I feel the need of a little gentle
household merriment and talk of common things, to indulge
which I have devised the following.42
We can only assume that Stowe must have turned to nurturing ac-
tivities herself prior to this as a way of finding solace for the loss of
two beloved sons (another son had died in 1857).
Finally, although Stowe held back from full-fledged participation
in the nascent feminist movement in her prime and evidently became
more conservative as she aged,43 she did endorse suffrage—unlike her
sister Catharine—in the pages of Hearth and Home. Moreover, dur-
ing the crisis years of the 18505, she advocated a forceful public role
for women. In her recollections of Stowe, Annie Fields says that,
after the passage of the Kansas-Nebraska Act, the author of Uncle
Tom's Cabin engaged in "constant correspondence" with Charles
Sumner and other like-minded politicians so as to keep abreast of
events. She then issued an appeal to the women of America: "The
first duty of every American woman at this time is to thoroughly
understand the subject for herself and to feel that she is bound to
use her influence for the right." Stowe went on to enumerate ways
in which women could exert this influence such as circulating peti-
tions, hiring lecturers, and circulating congressional speeches.44
Thus, the larger political implications of Stowe's work and of her
life are manifest. She held up images of female competence and the
worth of the home while exhorting women to activity outside the
home during the years of the sectional crisis. Moreover, in the char-
acters of Uncle Tom and the pseudonymous Christopher Crowfield,
she tried to show that men, too, could partake of the virtues engen-
dered by home. And in describing the home of Rachel Halliday, al-
ways open to those in need of refuge, she gave a concrete demonstra-
tion of the redemptive capacity of a loving home. Like her sister,
Stowe possessed an epic vision of domesticity.
One contemporary who understood exactly what Stowe was about
was Theodore Parker. Home enlarges, he argued. "Its human or gen-
eralizing power may be seen in the character of woman, on whom
most of its cares, duties and pleasures, too, as things now are, seem to
devolve, as her sphere is home." Therefore it was not surprising to
THE GOLDEN AGE OF DOMESTICITY 57
She thought that her father would be able to subsidize such an un-
dertaking, and that her own role would be that of an executive, di-
recting the work of a housekeeper and servants.
Significantly, Blackwell did not assume that there was any contra-
diction between activism and devotion to the home. Rather, she rec-
ognized that anyone subjected to the emotional stresses attendant on
the life of the reformer would need to have a loving home as a place
of emotional refreshment. Her proposed solution may have been un-
realistic and elitist inasmuch as it would have required that a woman
have a certain family wealth. Nonetheless it is further evidence of
the consonance of reform and domesticity at mid-century.
Antoinette Brown was fortunate enough to meet and marry a man,
Samuel Blackwell, who not only shared her values but also devoted
a substantial portion of his time to sharing the household responsi-
bilities.50 Giving birth to seven children, she sometimes found herself
discouraged by the volume of work, though, even with her husband's
cooperation. She wrote a rare complaining letter to Susan B. Anthony
in 1859 when her oldest child was three years old. Enumerating her
chores, she exclaimed, "This, Susan, is woman's sphere!"51 Another
letter she wrote that year, in this instance to Lucy Stone, expressed
near despair about married women's prospects for activism: "No one
has faith enough in me to lend a finger's worth of help. . . ."B2 But
as time went on, as a household routine was established, and after
Sam developed a business that could be carried on at home, her mood
lightened. In 1879 Blackwell wrote in a letter to Stone that she
wanted to organize her life so as to "give and take some home com-
fort."53 In fact, this phrase is very reminiscent of the tone of the let-
ter she had written to Stone nearly thirty years earlier in which she
had set forth what she wanted from a home.
That she herself experienced domestic comfort as something one
both gives and receives may be a part of the explanation for the fact
that Blackwell went further than any other thinker of her day in
envisioning a symmetrical gender system. In books, in articles in the
feminist periodical, the Woman's Journal, and at woman's congresses
attended by leading feminists of the immediate postwar period, she
60 JUST A HOUSEWIFE
enunciated her views. Both sexes should have a domestic role, and
both sexes should have a public role:
role will not prove antithetical to the home because women will move
from "bound to rebound" between home and work: "A home-nest,
with the young birdlings in it, has warmth enough to shed its influ-
ence outward upon the maternal heart, go where it may; and the ac-
tive womanly brain, which has sufficient breadth to appreciate the
widest human interests, and to work to promote the welfare of the
race, stimulated by its deeper affections can have no difficulty in ap-
plying itself also to the loving details of the home regimen."56
All this did not necessarily add up to perfect symmetry. Women
might still bear somewhat more of the household responsibilities than
men, Blackwell conceded, and men more of those in the public
realm.67 Moreover, as we shall learn when we talk about the feminist
response to Charles Darwin, Blackwell was also willing to concede
that there might be biological differences between the sexes other
than merely in the reproductive systems. On balance, however, her
work represented a bold attempt to combine more flexible sex roles
with a deeply felt respect for the home. In effect, Blackwell linked
home and the world by calling for opportunities and responsibilities
for both sexes in both spheres.
The reformer and Unitarian clergyman, Samuel May, added yet
another dimension to the subject of allocating domestic chores. He
had what might be called a life-cycle approach to balancing private
and public duties. While the children are young, "the family . . .
ought never to be neglected for the service of the state, by the father
any more than the mother." When the children are raised, both sexes
should strive to contribute to the "common weal." He thought that
in general men were far likelier than women to be the disrupters of
families. Therefore, he saw no danger to the home in enfranchising
women, a development that would give women an important public
role.68
It was his unusual view of the human personality that underlay
this vision of the domestic sphere as something for which both sexes
need to accept responsibility: "A perfect character in either a man or
a woman, is a compound of the virtues and graces of each. . . . In
Jesus, the dearly beloved of God, we see as much feminine as mas-
62 JUST A HOUSEWIFE
hood was most consequential for women in the way that it fostered
improved education. Suzanne Lebsock, in her recent study of the
women in one small town in Virginia, goes on to link improved fe-
male education with the founding of the first charitable institution
to be established by female effort, an asylum for orphaned girls that
came into being in 1812: "The best guess is that education made the
difference; the founding of the asylum marked the coming of age of
Petersburg's first generation of educated women."84
Thus Republican Motherhood enhanced the likelihood of female
activism outside the home both indirectly—improved education for
women—and directly—giving women a role in the civic culture. The
high status of the home also suggested that those closest to it would
be the most capable of generosity toward the unfortunate. These de-
velopments, together with the changes precipitated by the Second
Great Awakening and the diminution of the drudgery of housework
for middle-class housewives, created a new pattern of daily life for
thousands of women. Mary Ryan found that in Utica in the 18405,
for example, there were more than a dozen women's groups in a
small city of only 12,000 people.85 Although men were creating asso-
ciations, too, the women were the ones who were creating the benev-
olent empire. This, in turn, gave women a new political role:
During the nineteenth century, women expanded their ascribed
sphere into community service and care of dependents, areas
not fully within men's or women's politics. These tasks com-
bined public roles and administration with nurturance and
compassion. They were not fully part of either male electoral
politics and formal governmental institutions or the female
world of the home and family. Women made their most visible
public contributions as founders, workers, and volunteers in
social service organizations. Together with the social separa-
tion of the sexes and women's informal methods of influencing
politics, political domesticity provided the basis for a distinct
nineteenth-century women's political culture.88
That the ideology of domesticity also fostered social and political
activism by women because it enhanced female self-confidence is
clear. The domestic novel, with its images of the competent house-
THE GOLDEN AGE OF DOMESTICITY 65
66
THE WORLD OUTSIDE THE HOME 67
her home: she could exert control over a physical environment and
in so doing go a long way toward controlling the behavior of other
people. The glorified home of the nineteenth century commanded a
new respect, even from men, relative to earlier periods of American
history, and this gave housewives the leverage to enforce their own
standards.
In one of her Christopher Crowfield articles, articles that originally
appeared in the Atlantic Monthly, Harriet Beecher Stowe sets forth
a fictitious conversation between two men on the subject of an overly
fussy housewife. A harassed husband describes his household to
Crowfield in these terms: "Now, you see, Chris, my position is a
delicate one, because Sophie's folks all agree that if there's anything
in creation that is ignorant and dreadful and mustn't be allowed his
way anywhere, it's a man."8 Although Stowe was exaggerating for
effect, there is a residue of truth to this passage. The cult of domes-
ticity might well have given a woman power over her husband in just
this fashion. As Mary Ryan puts it, "A father in a Victorian parlor
was something of a bull in a China shop, somewhat ill at ease with
the gentle virtues enshrined there."7
Emma D. E. N. Southworth was a novelist who well knew the
value of the domestic sphere in enhancing female power, a cause in
which she fervently believed. One of the most prolific and popular
novelists of the nineteenth century, Southworth had been left to
support herself and two small children because of her husband's
abandonment, and thus wrote out of urgent necessity and with no
great love for the male sex.8 Given her own experiences and her in-
sight into the value of home as a counterweight to male values, it is
not surprising to find Southworth displaying sensitivity to the politi-
cal uses of domesticity in her novel, The Deserted Wife.
The action begins in Maryland. Early in the proceedings we are
introduced to Heath Hall, a cold, comfortless, and neglected man-
sion, as well as to a number of flamboyant characters who comprise
the protagonists in a novel that clearly owes much to the Gothic
tradition. Hagar, the orphaned heroine, is virtually as neglected as
Heath Hall. Lacking the usual supervision a girl would have had in
1850, Hagar grows up untamed. Having fallen in love, she nonethe-
THE WORLD OUTSIDE THE HOME 69
less marries reluctantly because she intuits that marriage will mean
a loss of freedom:
It was curious; her very name and tide were gone, and the
girl, two minutes since a wild, free maiden was now little better
than a bondwoman; and the gentle youth who two minutes
since might have sued humbly to raise the tips of her little
dark fingers to his lips, was now invested with a life-long au-
thority over her.9
widow whose son, St. Elmo, is one of the most extreme misogynists
to be encountered in the domestic novels. As Edna matures and de-
velops into an intellectual of formidable proportions, St. Elmo is at-
tracted to her, but sneers constantly at women in general and at
literary women in particular: "I should really enjoy seeing them tied
down to their spinning wheels and gagged with their own books,
magazines, and lectures."
It is Edna's combination of ferocious ambition with stubborn re-
fusal to endorse suffrage that reveals Evans's own divided mind about
female power. Edna aspires not merely to be a literary woman but
also to be a philosopher. Toward that end she learns Greek and
Hebrew. Yet there is one scene in which she is depicted as mending
her mentor's clothes. Her first book is a philosophical treatise—which
meets with a stunning success, naturally—but her second is entitled
"Shining Thrones of the Hearth" and has as its aim "to discover the
only true and allowable and womanly sphere of feminine work." On
the one hand, Edna quotes John Stuart Mill approvingly. On the
other hand, she voices her dismay about Mill's endorsement of
woman suffrage, calling it "this most loathesome of political lepro-
sies." Evans explains Edna's purpose as follows:
Believing that the intelligent, refined, modest Christian women
of the United States were the real custodians of national
purity, and the sole agents who could successfully arrest the
tide of demoralization breaking over the land, she addressed
herself to the wives, mothers and daughters of America. . . .
Jealously she contended for every woman's right which God
and nature had decreed the sex. The right to be learned, wise,
noble, useful, in women's divinely limited sphere; the right to
influence and exalt the circle in which she moved . . . the
right to modify and direct her husband's opinions.12
After achieving an international success as an author, while yet stay-
ing within carefully defined bounds, Edna retires to marry the now-
reformed St. Elmo, presumably to live happily ever after and, if St.
Elmo's directions are obeyed, never to write again. Evans thus tries
to create a situation in which her heroine can have the best of both
worlds.
THE WORLD OUTSIDE THE HOME Jl
Give women some pursuit which men esteem and see if their
work is not well done, provided they are suitably trained. Now
we do not desire to change the station of the sexes, or give
to women the work of men. We only want our sex to become
fitted for their own sphere. But we believe this comprises,
besides household care and domestic duties, three important
vocations. . . .
She then went on to enumerate not only teaching but also preserving
and helping, under which rubric she included a call for women
physicians. She went even further the following year, saying that
any indoor employment would be akin to home and thus appropriate
for a woman who has to support herself, and pointing out that Louis
Godey employed eighty-eight female operatives in the different de-
partments of the Lady's Book, not including the editor and the
women contributors.14
In a book published in 1868, Manners or Happy Homes and Good
Society All the Year Round, Hale gave an endorsement of female
72 JUST A HOUSEWIFE
Tom cannot forswear mischief for any length of time. Indeed, Clem-
ens seems to be saying that it is a boy's nature to be mischievous, and
that there is something suspect about one, such as Tom's younger
brother Sid, who conforms to female standards.
Tom himself is far from impervious to the female sex, however.
He reveals Aunt Polly's most powerful weapon in a conversation
with a friend: "She! She never licks anybody—whacks 'em over the
head with her thimble—and who cares for that I'd like to know. She
talks awful, but talk don't hurt—anyways it don't if she don't cry."28
If Aunt Polly's tears give Tom pause, he is completely disarmed by
his love for Becky Thatcher, a love that motivates much of the action
in the novel. When Becky temporarily rejects him, for example, he
briefly runs away from home.
Tom, the naughty boy who is nonetheless the joy of his aunt's
heart, is contrasted with Huckleberry Finn, the town outcast who
need answer to no mother, aunt, or female guardian. Huck comes
and goes as he pleases, never goes to school or to Sunday school and
hence epitomizes freedom: "In a word, everything that goes to make
life precious that boy had. So thought every harassed, hampered,
respectable boy in St. Petersburg."29 Both Tom and Huck enjoy ad-
venture, but there are decided differences in their approaches to life
because of Huck's inexperience with female standards. For example,
during an episode involving Injun Joe, the villain, Tom "borrows" a
towel from his aunt (to be used to muffle the light) and sneaks into
a room where Injun Joe lies sleeping. Having to flee for his life,
Tom later recounts the experience to Huck:
Tom is brave enough to risk his life in order to defeat the evil Injun
Joe but not so foolhardy as to push his aunt beyond her limits, at
least on this occasion.
We also find out how much "home" means to Tom and his friends
THE WORLD OUTSIDE THE HOME 77
pretation is borne out by the fact that grown-up men who are not
villains or buffoons are almost entirely lacking from Tom Sawyer.
(Judge Thatcher is a sympathetic male character in the novel, but
he lives outside of town.) Samuel Clemens was evidently trying to
come to terms with female authority himself, and that is the crux of
the matter for Tom and Huck. How much sacrifice of male inde-
pendence is home comfort worth? If women give emotional content
to life, what do they exact in return?
The answer to these questions is different in Huckleberry Finn.
Published in 1885 but in gestation for a number of years, Clemens's
masterpiece reflects a much more pessimistic view of the human con-
dition than had the relatively sunny Tom Sawyer. There is no Becky
Thatcher for Huck, no female figure to make the sacrifice of inde-
pendence worthwhile. Huck, according to T. S. Eliot the most soli-
tary figure in fiction, therefore rejects home and most of human
society in his effort to be untrammeled.33
Written in the first person, the book begins with a paragraph ex-
plaining that Mark Twain wrote about Huck in Tom Sawyer and
only lied a little: "I never seen anybody but lied, one time or an-
other, without it was Aunt Polly, or the widow, or maybe Mary
[Tom's cousin]." Here again we encounter women as the moral ex-
emplars. And how successful they are at inculcating their values!
Early on, Huck, Tom, and their friends are discussing the ground
rules for the robbers' gang they hope to set up. One boy suggests that
Sunday would be a good day for their operations since he can usually
get out on Sundays, "but all the boys said it would be wicked to do
it on Sunday, and that settled the thing."
The important female characters in Tom Sawyer are benign if
troublesome. In Huckleberry Finn we are introduced to Miss Wat-
son, of whom this cannot be said. Sister of the widow Douglas, she
is a mean-spirited scold—unlike the widow, whose reaction to mis-
behavior is to look, according to Huck, "so sorry that I thought I
would behave for a while if I could." Because Miss Watson repre-
sents entirely negative authority, as does Huck's cruel and drunken
father, Huck sets off on a raft down the Mississippi in the company
of Jim, an escaping slave. (It should be pointed out that Jim is es-
THE WORLD OUTSIDE THE HOME 79
caping from Miss Watson, too, because she has talked of selling him
down the river.)
In the context of this book the most significant of their many ad-
ventures is the encounter with the Grangerford family. Only a man
who was thoroughly familiar with the "house beautiful" literature as
epitomized in the book of that title by Clarence Cook could have
written the passage about the Grangerford house.34 Indeed the de-
scription of the house is so precise and so vivid that it recalls some
of Stowe's descriptions of interiors and partakes of the same "genre"
quality:
A few details, such as the parrot, tip the reader off to the satirical
intent. We soon learn that the Grangerfords, who have created a
beautiful and gracious home and who are the soul of hospitality to
Huck, are engaged in a murderous feud with another family, the
Shepherdsons. Even the women, with one exception, are blood-
thirsty: "Miss Charlotte she held her head up like a queen while
Buck was telling his tale [of an encounter with a Shepherdson] and
her nostrils spread and her eyes snapped." After a massacre, Huck
and Jim make their way back to the raft: "I was powerful glad to get
away from the feuds, and so was Jim to get away from the swamp.
80 JUST A HOUSEWIFE
We said there warn't no home like a raft, after all. Other places do
seem cramped up and smothery, but a raft don't. You feel might free
and easy and comfortable on a raft."38
In essence, Clemens is suggesting that home may be a fraud, that
the comfort may be merely on the surface. It is worth contrasting the
passage above with the climactic speech of Clifford Pyncheon in
The House of the Seven Gables, a speech similarly rejecting the
value of home. When Clifford rants that the railroad can free people
from the prison of home, Hawthorne clearly intends the reader to
apprehend that this is a personality on the verge of disintegration.
In the instance of Huck, Clemens gives tacit approval to the notion
that a raft makes the ideal home.
Tom Sawyer ends with Huck's captivity in the home of the
Widow Douglas. Huckleberry Finn ends with Huck's departure for
territories unknown: "But I reckon I got to light out for the Territory
ahead of the rest, because Aunt Sally she's going to adopt me and
sivilize me, and I can't stand it. I been there before." This passage
is an ironic echo of the plea from young Samuel Clemens to his
fiancee, "You will break up all my irregularities when we are mar-
ried, and civilize me .. won't you?"37
Yet Huck's rejection of home and female standards is not Clem-
ens's last word on the subject. Perhaps his most poignant tribute to
the value of wife and home appears in A Connecticut Yankee in
King Arthur's Court, published in 1889. Hank Morgan finds himself
in Camelot and quickly uses Yankee know-how and nineteenth-
century technology to win a place for himself in the kingdom. He is
nonetheless an outsider in the society. Only his marriage to Sandy, a
young woman with whom he has gone knight-erranting, and the
birth of their daughter relieve his loneliness. In the words of Susan
K. Harris, "A non-conformist in all societies, and constantly fighting
to master his situation in the public sphere, Hank finds repose only
in the figures of wife and child and the tiny community they repre-
sent."38 Dying in the nineteenth century, Hank calls out "O, Sandy,
you are come at last—how I have longed for you!"
Evidently, Clemens never lost his reverence for feminine values
even while he chafed under the restrictions they placed on his free-
THE WORLD OUTSIDE THE HOME 81
While the WCTU and its adherents were making perhaps the
most effective linkage between the home and power for women in
the public sphere, they were by no means alone in this endeavor.
Because political rights for women represented such a radical inno-
vation, it is not surprising that suffragists and their allies used what-
ever arguments they could muster to justify their plea. As early as
the 18505, Theodore Parker employed the "government as house-
keeping" analogy in a call for woman suffrage: "I know men say
woman cannot manage the great affairs of a nation. Very well. Gov-
ernment is political economy—national housekeeping. Does any re-
spectable woman keep house so badly as the United States?"55 Others
would continue this line of reasoning. In an article in the Woman's
Journal of February 5, 1870, for example, Uncle Sam is referred to
as an "old bachelor" whose appearance reveals his celibate state. In
fact, this is why "our national housekeeping is carried on in such a
slipshod manner." Votes for women will remedy the matter.58 Lucy
Stone extended the analogy to the level of local government. In an
article entitled "Extravagant Housekeeping," Stone deplored the
widespread indebtedness among Massachusetts cities and asserted,
"This is very bad housekeeping." Obviously, the solution would be
to give women the municipal suffrage.57
By the turn of the century the chorus of voices using the house-
keeping argument for suffrage had increased substantially. In addi-
tion to members of the WCTU and suffragist leaders, it included
certain Socialists as well as representatives of the new discipline of
home economics. Unless a mother takes an interest in such matters
as the regulation of trusts, "she is sadly neglecting her duties towards
her child, towards her husband, and towards her home," contended
Meta Berger, wife of the prominent Socialist leader, Victor Berger.58
Therefore the ballot is of prime importance for every mother. Such
a woman "will appropriate the ballot as a domestic necessity," pre-
dicted two pioneering home economists.59
No doubt the most influential presentation of the housekeeping
argument was made by Jane Addams in an article in the Ladies
Home Journal in 1910. By this time Frances Willard was dead, and
Addams, with her settlement house work at Hull House, had taken
THE WORLD OUTSIDE THE HOME 89
as those in the area of foreign policy, that would lie outside the
boundaries of the housekeeping argument no matter how ingeniously
applied. By tying female participation in the polity to the home,
women risked their exclusion from such decisions as a declaration of
war, for example.
Finally, it is difficult to prove exactly how much the male writers'
attacks on home and female standards had to do with the eventual
devaluation of domesticity. That the two were related seems likely,
however. If Tom Sawyer, Huck Finn, and their kindred chafed so
memorably against the tyranny of the domestic ideal in the world
of fiction, they must surely have influenced their counterparts in the
real world—who were probably already feeling resentment about the
same thing. Politicizing the home and then turning this to female
advantage inevitably made enemies for domestic values, enemies who
would welcome a diminution in the sanctity of home.
FOUR
Toward an Industrialized Home
92
TOWARD AN INDUSTRIALIZED HOME 93
to direct his or her own life but also to contribute to the national
well-being by being a good citizen. Of course, there were many
Americans for whom this was myth, pure and simple, because their
lives were directed by economic forces beyond their control. But in
the absence of powerful organizations—such as the corporation—the
myth held enough reality to command allegiance from hundreds of
thousands of Americans. According to republican ideals, sturdy, in-
dependent male citizens were the backbone of the country, but so,
too, were Republican Mothers because they socialized the next gen-
eration to the duties of good citizenship. As we have seen, each home
became an essential unit in the larger pattern of the national com-
munity.1
By the late nineteenth century an ideology that rested on the indi-
vidual's capacity to direct his or her own fate was a bitter joke to
many Americans. If they still subscribed to republican ideas, it was
a greatly transformed republicanism, relative to that which had ex-
isted in the antebellum years. Big railroads, big steel, big oil, big
finance all changed the scale of doing business in the United States.
Entrepreneurs scrambled to find new ways of consolidating their
industries so as to avoid ruinous competition. In response, workers
joined groups based on class interests. Farmers came together in
various alliances and eventually in the Populist party. Professionals,
too, formed organizations to defend their interests. What many of
the new groups had in common was fear: fear of the rapacious eco-
nomic order, fear of social unrest unleashed by those who were the
victims of rapid change. To cling to the redemptive power of home
under these circumstances would have seemed like a sentimental
evasion.
The pervasive middle-class anxiety about the new urban-industrial
society found its most significant expression in Edward Bellamy's
Looking Backward, a book that spawned a short-lived movement
called Nationalism and inspired numerous imitations. One of the
best-selling novels of its era, Looking Backward deals with the ad-
ventures of Julian West, a man born in 1857, who wakes up one day
to find that he is in the year 2000. This plot device then allows Bel-
lamy to criticize his own world of the late i88os as well as to de-
94 JUST A HOUSEWIFE
about domestic comfort had risen when the supply of servants had
increased in the early nineteenth century.5 As we have seen, house-
wives began to devote more time to housework of a ceremonial nature
such as fancy needlework or holiday baking, secure in their ability
to turn over the more mundane tasks to servants. But when the sup-
ply of servants shifted from native-born to immigrant, housewives
began to confront domestics who had scarcely any idea of how to
approach their work. Backgrounds of poverty and deprivation had
provided little preparation for the performance of domestic duties
according to American standards. The volume of complaints about
servants swelled, with women typically blaming "green Erin" for all
their difficulties.
Moreover, the relationship between mistress and maid shifted
dramatically when ethnic and religious differences became so much
more marked. Lucy Salmon, an outstanding student of domestic
service at the turn of the century, was the first to identify this phe-
nomenon. Salmon pointed out that in the early nineteenth century
European travelers had always remarked on the absence of livery in
this country, livery representing a clear badge of inferior status for
servants in the Old World. Moreover, she quoted a New England
woman of the same period who asserted that the "help" had always
been married from the family parlor with her sisters for bridesmaids.8
"Help" routinely took meals with the family. Other evidence exists
to suggest that there could be an affectionate personal relationship
between mistress and maid in those years. For example, surviving
letters to Harriet Beecher Stowe from the family's nurse show that
the nurse called Stowe "My Dear Mama."7 Finally, the Barclays'
faithful domestic in Home is "help" and not a "servant." Sedgwick
calls her a "republican independent dependent."8
Clearly, no one was going to call "Bridget," as she was frequently
so personified, a republican independent dependent. She was Catho-
lic, poorly educated, and highly vulnerable. By no stretch of the
imagination could she be considered a member of the family. As
household size shrank because the average number of children de-
clined (from 7.04 per married white woman in 1800 to 3.56 in
1900), she was an increasingly intrusive presence. Beginning around
TOWARD AN INDUSTRIALIZED HOME 97
a housewife bent over an open hearth and tended a heavy iron pot;
in 1900 she stood at a stove, the temperature of which could be
"scientifically" regulated, and used a pan that was made out of an
alloy and hence was much lighter.22
Another invention that also lightened the load for women was the
sewing machine, a device that came into widespread use in the 186os.
As one reads the diaries and letters of an earlier period one is im-
pressed by the constant need for women to be sewing. Even on pio-
neering journeys, women spent time daily with their needles. In a
recent book on "westering" women, Sandra Myres reproduces diaries
of two such pioneers, one who took the overland trail and one who
went by sea, and both of whom left records of what they sewed while
en route.23 As a further example, Lydia Maria Child complained to
a friend about the heavy demands on her time occasioned by her
sewing:
Hess contends that by the end of the century, most cookbook writers
had become "handmaidens of industry, wittingly or no."
It was in the area of baking that the most noticeable deterioration
took place. Chemical leavening came into increasing use, and cooks
could thereby substitute pearlash, soda, cream of tartar, and even-
tually baking powder for natural leavenings such as beaten eggs. As
early as 1869 this was lamented in Hearth and Home. The anony-
mous author of "Housekeeping Experiences" recalled that her mother
had been one of the best cooks in their town. The sponge cakes of
bygone days had been made only of flour, sugar, and eggs, the latter
beaten until the arm ached: "In the time referred to, cream of tartar,
in its relation to cookery, was a thing unheard of. The arrangement
of making things sour with one chemical in order to make them sweet
with another, had not yet entered into the practice or imagination of
our mothers." The sponge cakes of 1869 were "dry and choky," the
author complained.37 Certainly, chemical leavening permitted the
cook to economize on the other ingredients while requiring the cook
to possess less judgment and skill than one who used no such magic
shortcuts.
Thus when we examine the history of American cuisine, a strik-
ing pattern emerges, a pattern that may enable us to gain insight into
the impact of economic and technological change upon the home
more generally. We can discern two very distinct stages in the impact
of industrialization on cookery. The first stage produced more abun-
dance and more time for the housewife, without any noticeable de-
skilling of the cooking process. In fact, the cuisine of the average
household improved inasmuch as the housewife could devote more
time to it as well as having access to more ingredients than she had in
the eighteenth century. But as the century wore on—scholars identify
the Gilded Age as the watershed—industrialization began to have the
opposite effect, and a de-skilling process began, along with the con-
comitant deterioration of the cuisine. This process would accelerate
106 JUST A HOUSEWIFE
"Git outa deh way," she persistently bawled, waving feet with
their disheveled shoes near the heads of her children. She
shrouded herself, puffing and snorting, in a cloud of steam at
the stove, and eventually extracted a frying-pan full of potatoes
that hissed.39
This is a grotesque caricature of the usual description of a mother
cooking for her family. Indeed, the Johnson's apartment is as much
an anti-home as the dwelling of Simon Legree. The difference be-
tween the approaches of Crane and Stowe lies in the fact that Stowe
made it obvious that Legree had created his house of horrors by
freezing out the softening influence of woman, except in the capacity
of mistress. In Maggie, the mother, with her fondness for breaking
furniture when in a rage, is the chief source of chaos. Her husband
explains his predilection for alcohol in this fashion: "My home reg'lar
livin' hell! Damndes' place! Reg'lar hell! Why do I come an' drin'
whisk' here this way? Cause home reg'lar livin' hell!"40 Crane makes
it plain that if the home is hell, Mrs. Johnson is the culprit—along
with the underlying social and economic forces that create a slum in
the first place. Moreover, in Maggie there is no home that is an oasis
of love and comfort—the role of the Quaker home in Uncle Tom's
Cabin.
As we have seen, Looking Backward, which did enjoy best-seller
status, dealt at length with home, but only from a technocratic view-
point. Nowhere in Bellamy's book is there any notion that traditional
skills might be valuable and hence worthy of being preserved. On
the one hand, he professes to value women highly and makes them
part of an "Industrial Army." On the other hand, women have a
highly distinct sphere, albeit not the home, and have what seems to
be second-class status.
Another best-seller of these years was the Reverend Charles Shel-
don's In His Steps, written in 1896. Because it sold millions of copies,
it is a valuable document for the historian who is trying to under-
stand the popular culture of the late nineteenth century, as well as
being valuable for insights into the evolution of American Protes-
tantism. Sheldon's book posed the question "What would Jesus do?"
and then set the standard for Christians of trying to follow as closely
Io8 JUST A HOUSEWIFE
formerly fulfilled in the home and has drawn them into its hopper."
This diminishes their chances of marriage, he contended, and creates
a worrisome social problem: "The health of society rests on the wel-
fare of the home. What, then, will be the outcome if the unmarried
multiply; if homes remain childless; if families are homeless; if girls
do not know housework; and if men come to distrust the purity of
women?"46
Both the mid-nineteenth century Protestants and the Social Gospel
Protestants agreed that the home was an institution of fundamental
importance to society. Where they differed was in extent of belief in
the independent power of the home. Using the language of modern
social science, we could say that Beecher, Bushnell, and Theodore
Parker saw the home as an independent variable, whereas Sheldon,
Gladden, and Rauschenbusch saw it as a dependent variable. For the
first group, the home acted upon society; for the second group, the
home was the passive object around which more potent social forces
swirled and upon which those forces acted.
The late nineteenth-century version of domesticity was, of course,
at variance with the militant vision of the home set forth by Cath-
arine Beecher in her Treatise on Domestic Economy of 1841. Beecher
had seen the home as a virtual battering ram for benevolent social
purposes. One wonders whether Beecher herself changed her mind
as she grew older, and the country entered so different a phase. Her
last book, American Woman's Home, which came out in 1869, was,
in fact, a revision of the 1841 volume that listed Harriet Beecher
Stowe as co-author. Much of the content was similar as far as the
specifics of advice were concerned. One difference in the books, how-
ever, lay in their introductions: in 1841 Beecher had begun with ex-
tensive quotations from Tocqueville and had then given her own
thoughts on the political ramifications of domesticity: in 1869 this sec-
tion had been dropped. It may be that Beecher thought her points
were too well known to require repetition. In any event, American
Woman's Home is much less political in tone than the earlier book.
That the domestic advice literature continued to depict the home
in elevated terms until well into the Gilded Age is suggested by
Julia M. Wright's The Complete Home, which appeared in 1879.
TOWARD AN INDUSTRIALIZED HOME 111
"For national and social disasters, for moral and financial evils, the
cure begins in the Household," Wright asserted in the preface. Each
household should be "gladsome in itself" but also a "spring of strength
and safety to the country at large." Her vision was a throwback to
the republican ideal because she insisted that each member of the
household, boys included, should contribute his or her labor to home
activities so as to spare not only the mother but also the servants. If
all labor willingly, then there will be time for beauty and social life,
she contended.47
The changes in the home and the domestic ideal in the Gilded
Age, then, can be summarized as follows. The ideal survived in ad-
vice literature and in the discussions of reformers. It no longer ani-
mated writers as it had a generation earlier and no longer afforded
much hope to Protestant spokesmen. Industrialization had already
led to a de-skilling of cookery, while new inventions proliferated that
would ultimately transform the nature of housework. Given the prob-
lematic aspects of domestic service and the onerous burden of work
that still existed in the average household, reformers sought means of
relief for the middle-class housewife.
Men and women of goodwill struggled with the problem; tech-
nology provided increasingly elaborate devices to save the housewife
from overwork; and yet the relief never really came. This seems mani-
fest when one examines the studies that suggest that time spent in
housework declined little if at all in the first two-thirds of the twen-
tieth century.48 An important reason that women's domestic respon-
sibilities stayed so heavy was the widespread diffusion of the private
automobile by the 19205. The very decade in which household tech-
nology created an industrialized home saw the housewife's job turn
into a post-industrial one; that is, the focus of her day began to shift
from production—of meals, of baked goods—to providing the service
of chauffeur. As Ruth Schwartz Cowan puts it, writing of the mid-
twentieth century, "The automobile had become, to the American
housewife of the middle classes, what the cast-iron stove in the
kitchen would have been to her counterpart of 1850—the vehicle
through which she did much of her most significant work, and the
work locale where she could most often be found."49
112. JUST A HOUSEWIFE
In the last analysis, all of the proposed solutions were retrograde in-
sofar as achieving full sexual symmetry, because they were steps
away from the vision articulated by Samuel May and Antoinette
Brown Blackwell.
Moreover, those reformers who failed to appreciate the importance
of a home's capacity to provide intimacy were unlikely to solve the
problem of mediating between public and private spheres. Many of
them—Bellamy, in particular, and Charlotte Perkins Gilman, as we
shall learn—wrote as if the public sphere should absorb all of so-
ciety's energy. They thus gave little or no attention to the issue of
how to create the virtuous home and how to link such a home to the
larger society, a problem that had engaged Emerson, for example.
Ironically, the long-term consequence of ignoring this issue was not
to liberate women, who were still ascribed to the home, but to trivial-
ize the home, thereby rendering it a much less satisfactory work en-
vironment.
Thus, material factors conduced to diminish the status of the home,
both in its capacity to play a transcendent role in the culture and in
TOWARD AN INDUSTRIALIZED HOME 115
W
^Kl/
ITH THIS STATEMENT, Richard Hofstadter opened his semi-
nal work about Darwinism in the United States, Social Darwinism
in American Thought, published more than forty years ago.1 Al-
though scholars in succeeding decades have explored many facets of
Charles Darwin's impact on American society, only in the last dozen
years have they turned their attention to Darwinism and women.2
The impact of Darwinism on the status of domesticity has received
116
DARWINISM AND DOMESTICITY I l"J
tant adherents on both sides of the Atlantic soon joined the cause.
Darwin continued to work diligently, and in 1871 The Descent of
Man appeared. In this book he made up for the omission of his own
species from the earlier work; specifically, he included humans in
the evolutionary process. Moreover, the Descent propounded the
theory of sexual selection as an addendum to—perhaps a modification
of—natural selection. Darwin was struck by the existence of secondary
sexual characteristics, such as the brilliant feathers on a male peacock,
that seem to have no obvious role in natural selection. He concluded
that some characteristics must have evolved in order to increase suc-
cess in mating, rather than success in obtaining food or in defense.
He further thought that there are two kinds of sexual selection, one
having to do with male struggle for mates and one having to do with
choice exercised by females.3 It was here that he dealt explicitly with
human females and revealed the extent to which he was the prisoner
of his own culture's sexual norms.
We know from a number of sources that Darwin was not espe-
cially enlightened about women. Perhaps most telling was his atti-
tude toward marriage. Returning to England from the voyage of the
Beagle, he resolved that he must quickly come to a decision about
whether or not to marry. His journal records some of his thoughts
about the pluses and minuses of matrimony:
While civilized man does not struggle for a mate as did savage man,
he does struggle to maintain himself and his family, and this will
keep up or even increase man's mental powers and, "as a conse
quence, the present inequality of the sexes." It should be noted that
this analysis is rooted in a tacitly Lamarckian view of evolution
whereby training women will not only educate the current genera
tion, but also improve the stock.
What is most important is the fact that this formulation makes the
home utterly irrelevant to human progress. Male struggle outside the
home is the engine of change. Of necessity confined to the home and
to nurturing activities, women necessarily carry a biological taint.
122 JUST A HOUSEWIFE
Ward Howe edited the volume, and her essay is a particularly strik-
ing example of this dilemma. She fully agreed with the view that
menstruation places extraordinary demands on the female system:
"I have known of repeated instances of incurable disease and even
of death arising from rides on horseback taken at the critical pe-
riod."22 Where she took issue with Dr. Clarke was in his indictment
of education as the sole cause of the problem. Indeed, the respondents
in the volume all took the doctor with the utmost seriousness and
shared many of the same premises.
A more systematic and hence more effective response came from
Antoinette Brown Blackwell in her remarkable book, The Sexes
Throughout Nature, published in 1875. In this work, she took on
not only Dr. Clarke but Charles Darwin and Herbert Spencer as
well. While Blackwell, too, accepted the premise that there are sig-
nificant differences between the sexes, she rejected out of hand the
idea that women need to be treated as semi-invalids during a portion
of their lives. Rather, hard and meaningful work will promote good
health: "It is one of my firmest convictions that if overwork has slain
its thousands of women, underwork has slain its tens of thousands,
who have perished more miserably." Given the fact that she had no
training as a scientist, she tried to take on the male scientific estab-
lishment with logic, a formidable tool in her hands.
It has taken the better part of the twentieth century for the under-
standing to coalesce that science is a human activity, subject to the
prejudices of its practitioners as are all human activities, and not a
purely objective reading of the book of the universe. Nonetheless,
Blackwell began her book by making this very point:
Having begun with the insight that those who accept the truth of
evolution need not accept as gospel everything that Spencer and
Darwin said about gender, Blackwell goes on to make a series of
telling points. For example, if Darwin and Spencer were correct
about the differential evolution of the two sexes, how much longer
will men and women belong to the same species? "These philosophers
both believe that inheritance is limited in a large degree to the same
sex and both believe in mathematical progression. Where, then, is
male superiority to end?" Given the long time span required for
evolution to take place, even small differences could become gross
differences over the millennia, if Darwin and Spencer were right.
Again congruent with her original insight, she argues that Darwin
fixed his attention only on masculine characteristics and could thus
conclude that there is a decided imbalance in the capacities of the
two sexes in favor of the male. If one takes seriously the contribution
of the female to the species, whatever the species may be, a balance
will be restored:
Since the nature of genetic encoding was not established until the
19505, this line of argument—one that suggests that sociobiologists are
guilty of a certain circularity of argument wedded to an imperfect un-
derstanding of genetics—was unavailable to those who might desire to
oppose biological reductionism one hundred years ago. Another line
of argument that was not available has to do with the current under-
standing of the stability of the human species. Modern science has
demonstrated that "Homo sapiens arose at least 50,000 years ago, and
we have not a shred of evidence for any genetic improvement since
then."28 Of course, Darwin and Spencer assumed otherwise and
rested much of the argument for male superiority on the supposition
DARWINISM AND DOMESTICITY 131
are inferior to men. Where he differed was in his estimate of the rela-
tive position of the sexes in the rest of the natural world, in his un-
derstanding of how women became inferior, and in his prognosis for
humanity. Indeed, the prognosis to be inferred from Darwin and
Spencer had been grim. Darwin had offered the slight hope that both
the education of women and the greater fecundity of those who were
well educated might help women catch up with men over a number
of generations. But Spencer dashed that hope with his theory, which
generated a great deal of attention, that educating women would
make them less fertile. Ward had an easier solution—get women out
of the kitchen:
It is often remarked that women are, as a rule, more frivolous
and trifling than men. Being the truth, it may as well be
spoken, and the explanation will prove a sufficient vindication of
the sex; for it will be found that their ideas are exactly as much
less important than those of men as their experiences are less
useful. Where the only objects with which woman comes in
contact are those of the kitchen, the nursery, the drawing-
room, and the wardrobe, how shall she be expected to have
broad ideas of life, the world, and the universe? Her ideas are
perfecdy natural and legitimate. She has seen and handled
culinary utensils, china, and silver-ware, and she has idea of
them. In the absence of other ideas, she will think about them,
talk about them, have her whole mind absorbed with them.
The mind must act, and this is all the material it has to act
upon. It is the same of dress; her soul is engrossed in dress,
since it is her most important object of experience. If you wish
to make her forsake it, you must give her something else to
think of. Give woman an interest in great subjects, and she
will soon abandon small ones. If she knew as much about the
great men of history or of her own age as she does about her
neighbors, she would cease to talk about the latter and talk
about the former. Teach her science, philosophy, law, politics,
and you will do much to put an end to gossip, slander, and
fashion-worship.82
about it. As a child, Charlotte Perkins had had little reason to see her
home in any very favorable light. Writing her autobiography near
the end of her life, she recalled a chaotic and unloving household
owing to her father's irresponsibility and her mother's coldness. Gil-
man's mother, a woman whose best hopes had been blighted by her
unhappy marriage and subsequent divorce, and the life of genteel
poverty to which the family was then condemned, withheld affection
from her daughter so as to toughen her for the vicissitudes of life.
The mother was "passionately domestic" but had not been able to
enjoy even that activity because of the family's circumscribed exis-
tence. A brother fourteen months older than she was the source of
teasing rather than companionship for Oilman. For all these reasons,
as an old woman, she could still recall vividly her first encounter with
a loving home. Visiting some cousins, she said, "I saw how lovely
family life could be. Instead of teasing and ridicule here was courtesy
and kindness."35 Another vivid childhood memory was the visit to
her great aunt, Harriet Beecher Stowe. (Gilman's paternal grand-
mother was Mary Beecher Perkins.)
Not surprisingly, when she became an adult, she had profoundly
mixed feelings about marriage. She had striven for years to achieve
control over her emotions and distrusted the powerful feelings, sex-
ual attraction among them, that were evoked in her by Charles Stet-
son, a young painter who wanted to marry her. She took months be-
fore reaching an affirmative decision and suffered "periods of bitter
revulsion, of desperate efforts to regain the dispassionate poise, the
balanced judgment I was used to."
As a young married woman and then a mother, Gilman suffered
an emotional decline and eventually a breakdown. Her mother came
to help, her husband undertook to perform more than the usual allot-
ment of husbandly duties, but nothing relieved her despair: "Here
was a charming home; a loving and devoted husband; an exquisite
baby, healthy, intelligent and good; a highly competent mother to
run things; a wholly satisfactory servant—and I lay all day on the
lounge and cried."38 Domesticity was literally driving her to mad-
ness, or so it seemed to her at the time. Consultation with a leading
physician, Dr. S. Weir Mitchell, who specialized in nervous dis-
136 JUST A HOUSEWIFE
orders and had obviously taken Herbert Spencer's ideas to heart, only
made things worse. Gilman recalled his advice as follows: " 'Live as
domestic a life as possible. Have your child with you all the time.'
(Be it remarked that if I did but dress the baby it left me shaking
and crying—certainly far from a healthy companionship for her, to
say nothing of the effect on me.) 'Lie down an hour after each meal.
Have but two hours' intellectual life a day. And never touch pen,
brush or pencil as long as you live.' "37
In her short story "The Yellow Wallpaper," Gilman uses homely
domestic details to evoke the horror of her own breakdown. Written
in the first person, the story describes a young housewife's descent
into madness. Deprived of meaningful work by her husband's sinister
overprotectiveness, she lies in her room and follows the pattern of
the wallpaper, becoming increasingly obsessed by it. Eventually she
loses the ability to distinguish between real life and her fantasies
about the wallpaper.38
Happily for her emotional well-being, Gilman rejected Dr. Mitch-
ell's advice and asserted her autonomy by leaving her husband. She
then transgressed a sacrosanct cultural norm by allowing him and his
second wife to do a major share of the rearing of young Katharine
Stetson—for which she received a great deal of criticism. Having
established a national and eventually an international reputation as
a writer and lecturer and thus an identity distinct from domesticity,
Gilman was able to remarry, happily, at the age of thirty-nine. Yet
she never fully recovered from the breakdown, being subject to pe-
riodic depressions for the rest of her life. Despite this self-confessed
emotional flatness, however, her boldness and her prolific writings
gave her a high status among her contemporaries. The Nation praised
Women and Economics (1898) as "the most significant utterance"
about women since John Stuart Mill's The Subjection of Women,
and the suffrage leader Carrie Chapman Catt placed Gilman at the
top of her personal list of outstanding American women.39
The extent to which Gilman departed from earlier discussions of
domesticity by feminists can best be gauged if we survey, in brief,
the history of feminist thought with respect to the home. In her
Vindication of the Rights of Woman (1792), the founding mother
DARWINISM AND DOMESTICITY 137
out, in general, many of these women were asking the right questions.
When we come to Gilman, however, we come to one whose loath-
ing for the home limited her ability to envision how domesticity and
justice for women could be compatible. Moreover, she shared Dar-
win's low estimation of the female contribution to human progress.
Indeed, the two attitudes were not unrelated. It was because she saw
so little positive in "home-making," insisting that what traditionally
have been women's tasks are not truly productive, that she could
dismiss female contributions so readily.
Gilman took from Ward the insight that in most of nature, except
for humankind, females are the more consequential gender, and
built on it. She cites an article in which he makes this argument that
appeared in the November 1888 issue of The Forum as being central
in the development of her own thought. "We are the only animal
species in which the female depends on the male for food, the only
animal species in which the sex-relation is also an economic rela-
tion."51 In becoming economically dependent on man, woman then
forfeited her ability to contribute to progress. "Back of history, at the
bottom of civilisation, untouched by a thousand whirling centuries,
the primitive woman, in the primitive home, still toils at her primitive
tasks."52
Like Ward a Lamarckian, Gilman assumed that the domestic en-
vironment endowed women with a hereditary taint. By this time, it
was known that both sexes inherit from both parents so that neither
she nor Ward made the same mistake as that made by Darwin and
Spencer, who argued that male struggle continues to upgrade men
alone. Rather, Gilman saw a kind of evolutionary see-saw operating
in which male activity tends toward human progress and enforced
female passivity toward retardation of the species: "This [the fact
that daughters inherit from fathers] has saved us from such a female
as the gypsy moth. It has set iron bounds to our absurd effort to
make a race with one sex a million years behind the other. . . . Each
woman born re-humanized by the current of race activity carried on
by her father and re-womanized by her traditional position, has had
to live over again in her own person the same process of restriction,
repression, denial. . . . All this human progress has been accom-
DARWINISM AND DOMESTICITY 141
plished by men. Women have been left behind, outside, below, hav-
ing no social relation whatever, merely the sex-relation by which they
lived."53
Of course, the principal objection to this categorical denunciation
of woman's work would have to do with the importance of mother-
hood. Gilman acknowledged the possibility of such an objection and
then dismissed it by denigrating the value of a human mother's nur-
ture. She asserted that because the human female neither personally
obtains the food nor builds the shelter for her offspring she does less
for her young "than any other kind of mother on earth." Furthermore,
human young need more than "primitive," instinctual mothering:
they need instruction by qualified teachers. "So largely is this true
that it may be said in extreme terms that it would be better for a
child today to be left absolutely without mother or family of any
sort, in the city of Boston, for instance, than to be supplied with a
large and affectionate family and to be planted with them in Darkest
Africa."54 What a mother does for her family is to cater to their per-
sonal needs and tastes, and this is inherently a lesser undertaking
than one which is social in nature. "The 'sacred duties of maternity'
reproduce the race, but they do nothing to improve it."
Gilman's attack on the home extended even to the physical nature
of the structure itself: "Sewer gas invades the home; microbes, de-
structive insects, all diseases invade it also; so far as civilized life is
open to danger, the home is defenceless." Moreover, "modern thera-
peutics is now learning how many of our disorders of the throat and
lungs may be classified as house diseases."55 In short, she suggests
that staying too much at home may make a person sick.
Not only did Darwinism help to shape her estimate of woman's
work, but evolution also explained the primitive nature of the home
in her view. Rather than equating antiquity with value, she equated
it with datedness: the home is our oldest institution and perforce the
lowest and most out-of-date. To revere the home is as irrational an
act as ancestor-worship would be. If the home has improved at all,
this is only because men, with all of their restless energy, have been
at least slightly involved with it as it has changed, slightly, over time.
In her prescriptions for how to deal with housework, she owed a
1^2 JUST A HOUSEWIFE
great deal to Bellamy and Looking Backward. Like Bellamy she had
little appreciation of the way in which family meals can provide an
opportunity for emotional intimacy. Therefore she was more than
eager to remove as many of the remaining functions from the home
as possible, including cooking and dining. Further, in her strong de-
sire to get women out of the house, she went beyond what any of her
predecessors had said by attacking housewifely competence. Women
are not good cooks, she claimed, and never can be as long as they
are working merely to please their families, "with no incentive for
high achievement." Home cooking is predicated on ignorance, "the
habits of a dark, untutored past." There are no "aunties of high re-
pute" in this scenario, nor is there any respect for female domestic
prowess. Rather, Gilman darkly hints that home cooking may bear
part of the responsibility for "the diseases incidental to childhood."56
Even if the cooking makes no one ill, it will always be mediocre as
long as women consult their families' palates instead of the latest
scientific findings. Professional cooks would display no such senti-
mental weakness, she maintained. In the antebellum period, home
had been seen as valuable because it represented a counterweight to
the market. Fifty years later Gilman depicted it as hopelessly flawed
because it lacked market incentives and "business methods."
What are we to make of Oilman's analysis? That she had insights
of great power and originality respecting the consequences of woman's
economic dependence is incontrovertible. But, building on evolu-
tionary theory, she probably did more to separate the home from his-
tory, that is, to make the home seem to be a retrograde and irrelevant
institution, than any individual. It was not that Gilman herself had
large numbers of adherents for her program. Educated people were
acquainted with her ideas, however, as well as with the Darwinian
view of sexual selection, and the home began to seem like a senti-
mental embarrassment, not to be taken seriously. If educated men
reflected about the home at all, there was the reassuring thought that
a new discipline, home economics, had come into being to solve
domestic difficulties.
More than one scholar dealing with the Progressive period, when
Gilman's reputation was at its height, has used the word "rationaliza-
DARWINISM AND DOMESTICITY 143
forces at work in American society, she says that the "need of our
time" is "to preserve the home as long as possible." The best she can
do in mediating between these two priorities is to suggest that the
housewife limit her domestic activities to an eight-hour day.58 As
long as Catt was under the influence of the idea that evolution could
make the home virtually obsolete, she was unlikely to come up with
a more creative solution.
Men and women living in a modern secular society are under a
handicap in dealing with transcendent values. Darwinism helped
create a secular and materialist outlook. As a consequence, reflective
people now lack a vocabulary for talking about love, nurture, or the
social importance of home without sounding sentimental and faintly
ridiculous, a liability that did not affect our nineteenth-century fore-
bears.59 When Blackwell, for example, spoke of the "moral sanctities"
of home, she drew upon the tradition of Christian nurture, many
of the spokespeople for which belonged to the socially concerned
wing of American Protestantism. Conversely, the only people likely
to use the term in the 19805 would be the religious right. Thus the
epic style of domesticity, with its linkage of the home and the world
through the redemptive power of love, perished in the late nineteenth
century under the dual impact of economic upheaval and evolution-
ary theory. Rather than attracting the attention of creative and so-
cially engaged intellectuals of both sexes, the home increasingly be-
came the domain of technocrats and advertisers.
SIX
'45
146 JUST A HOUSEWIFE
thing else."1 Happily for her, in 1875 she married Robert Hallowell
Richards, a metallurgist who was sympathetic to her scientific ambi-
tions, and with whom she collaborated early in the marriage. In
1884, MIT established a chemical laboratory for the study of sanita-
tion, and Ellen Richards received the position of instructor in sanitary
chemistry, a post she held until her death in 1911. During that pe-
riod she published a number of important books on the subject of
sanitation and the home.
Other pioneer home economists took a similar route. Of a slightly
later generation than Richards, Isabel Bevier (b. 1860) studied
chemistry at a number of the leading institutions in the country, in-
cluding MIT, where she worked with Richards. With these creden-
tials, Bevier spent a brief time as a professor of chemistry at Lake
Erie College for women, where she was expected to plan the menus.
She was to spend more than two decades at the University of Illinois
and to become one of the best-known home economists in the coun-
try, perhaps the best known after Richards's death. Nonetheless, she
came to the field because Professor Albert W. Smith of Case School
of Applied Science told her that "the place for women in chemistry
was in food chemistry." After receiving the appointment at Illinois,
she had to make it clear to the administration that "fine cooking was
not in my repertoire."2
Another home economist was Marion Talbot (1858-1948). Like
Bevier, she studied with Richards at MIT. Obtaining her baccalau-
reate of science in 1888, she briefly taught domestic science at Welles-
ley. For most of her distinguished career, however, she was asso-
ciated with the University of Chicago, as dean of undergraduate
women between 1899 and 1905 and then as head of the department
of household administration. What is especially remarkable is that
Talbot, a fighter against sexual segregation in higher education, none-
theless found herself administering a sex-specific department. She
had originally hoped that sanitary science and public health would
be at the center of the agenda for reforming American cities. By
1912 she had given up this hope and asked William Rainey Harper,
president of the university, to create a department devoted to the
study of the household and to put her in charge. Sanitary science had
14% JUST A HOUSEWIFE
ficient and good came closer to meaning the same thing in these
years than in any other period of American history. . . . An
efficient person was an effective person, and that characteriza-
tion brought with it a long shadow of latent associations and
pre-dispositions; a turning toward hard work and away from
feeling, toward discipline and away from sympathy, toward
masculinity and away from femininity.17
household cuisine shows any advance over that of the primitive sav-
age is, that some men have become cooks, and developed the function
and its essential machinery." If women were to have their way, there
would never be any improvement. "There are many of these domes-
tic industries still almost as rude and primitive as in the beginning.
. . . Even the intelligent housekeeper still talks about 'luck with
her sponge cake!' Luck! There is no such word in science, and to
make sponge cake is a scientific process!" So severe are women's defi-
ciencies, thought Campbell, that there is a "blank wall between
women and true progress erected chiefly by their own hands and
bearing at intervals such mottoes as Blessed be Drudgery!"20
As if all this were not enough, Campbell also disparaged a house-
wife's competence with respect to the physical care of the house itself.
In the first place, whatever innate taste she might have possessed had
been blighted: "The average woman's life is so spent in conflicting
interests and industries that she cannot develop any true taste for large
truths of relation." In the second place the home was potentially so
filthy that she was likely to be fighting a losing battle just to keep it
clean. Campbell cited research conducted by Ellen Richards in which
a pinpoint of dust was taken from the top of a dining-room door:
"Out of this pin-point of dust grew three thousand living organisms,
not all malignant, but all enemies of health." All one had to do was
to compare hospitals with the average home and one would soon
realize how primitive was the approach to cleanliness. For every
spotless New England home, there were all too many less desirable
examples, as instanced in "the frowsy shiftlessness of the poor white
in the South or in the workman's home of the North."21
Campbell's approach was far from unique. Gilman had argued
that housewifely backwardness might contribute to the infant mor-
tality rate. While not going that far, Isabel Bevier did hint that the
family's health could suffer from a mother's ignorance:
Happily the days are passing when the feeling prevails that
"anyone can keep house." We have been a long time in learn-
ing that housekeeping is a profession for which intelligent
preparation is demanded. The woman who attempts to usurp
the authority of the trained nurse in charge of the patient does
156 JUST A HOUSEWIFE
Lever Act of 1914 was especially significant. Using the land grant
colleges, this act set up a network of cooperative extension courses
for those women who were not regularly enrolled in a college or
university. As early as 1917 some 27,000 students attended 450 ex-
tension courses.28 Finally, the First World War, brief as American
participation might have been, made many housewives receptive to
expert advice. Owing to wartime exigencies, patriotic households
were being urged to forgo meat on specified days and, therefore,
families needed to alter their diets. According to an early historian
of home economics, the result was an enormous popularity for such
government pamphlets, published by the Department of Agriculture,
as "Do You Know Corn Meal?," "Save Sugar," "A Whole Dinner
in One Dish," "Choose Your Food Wisely," and "Wheatless Bread
and Cakes," each of which was sent to one million homes.29
As a consequence of all these changes, in July 1923 the federal
government established the Bureau of Home Economics as a part of
the Department of Agriculture. Something of the broad-based sup-
port for this undertaking is indicated by the range of women's groups
that participated in the preliminary planning conference. Among the
participants were representatives from the newly established League
of Women Voters, the General Federation of Women's Clubs, the
PTA (Parent-Teachers Association), the WCTLJ, the American
Association of University Women, and the American Home Eco-
nomics Association.30 Nonetheless, as with the Lake Placid confer-
ences, the early history of the Bureau indicates a certain confusion
of goals. Its announced functions were twofold: "to study practical
home problems and in this manner aid in improving and bettering
living conditions," and "to study the relative utility and economy of
agricultural products for food, clothing, and other uses in the
home. . . ,"31 Purpose number one implied that the Bureau was
assuming a responsibility for all housewives as consumers. Purpose
number two, on the other hand, implied that the Bureau was going
to look out for the interests of the agricultural producers. It was,
after all, part of the Department of Agriculture. That the two pur-
poses might have been fundamentally in conflict seems not to have
troubled people at the time. Another potential conflict soon surfaced
THE HOUSEWIFE AND THE HOME ECONOMIST 159
eulogy, and the funeral took place at Jane Addams's Hull House.34
Hunt's life and work demonstrate how misleading it would be to
emphasize only the scientific management aspect of home economics.
Whether the profession helped the urban woman very much is de-
batable. That the profession was genuinely helpful for rural women
seems evident, however. By the first decades of the twentieth century,
the nature of the housewife's job in the countryside was vastly dif-
ferent from what it was in a city. For example, a farmer's wife might
find herself cooking for a dozen threshers at certain times of the
year. She was much less likely than her city sister to have modern
conveniences such as a gas stove or running water. Because the job
was so demanding, the advice to farm women given by Nellie Kedzie
Jones in her column in The Country Gentleman between 1912 and
1916 was very different in tone from that directed to an urban au-
dience—more practical and less patronizing. Where Lillian Gilbreth
was to suggest that a child follow his mother around with thread so
that she could eliminate wasted motion, Jones had much less esoteric
goals in mind:
With hired men at your table, make up your mind to three
hearty meals every day in the year. [The columns were di-
rected to an imaginary niece.] I know the prospect is appalling
to one who is doing her own work, as you are; but face the
fact, prepare for the worst, and any respite you may get later
count as pure gain. Most of the writing of recipes, the esti-
mates of quantities for families of various sizes, and marketing
directions, have been done by Home-Economics experts who
have gotten their data from colleges, public institutions, city
homes and city eating places, but not from farms. They are
too small for farm conditions. Add about fifty per cent to the
usual standard recipe, or even double it and you will not be
far off. From the hired man's point of view a short ration is the
unpardonable sin. He believes that a pie ought not to be cut
into more than four pieces. I get round that difficulty, though,
by often serving easy puddings.35
sense as bases for domestic practice are clear evidence of the over-
arching elitism. When applied to cookery, this approach had espe-
cially unfortunate consequences. Without doubt, one of the most
negative elements of the impact of home economics on women and
all Americans, for that matter, has been an alienation from trust in
one's own tastebuds. Throughout most of the twentieth century
Americans have been warned that such trust is a bad idea because
"unscientific." As we shall learn in the next chapter, the person so
instructed becomes much easier to sell to—as advertisers learned to
their profit. In a memorable if polemical phrase, John and Karen
Hess refer to "the rape of the palate" whereby Americans "have
grown so accustomed to mass-produced, artificially flavored foods that
anything else tastes peculiar."39 In this process, home economists
played a big role because they set out to destroy good taste as a cri-
terion of the American diet.
Lest it be thought that experts were merely trying to save women
time and work, we can consider the subject of coffee. Several gener-
ations ago women routinely roasted and ground the coffee beans im-
mediately before brewing coffee. It then became possible to purchase
roasted coffee beans at a store, a savings of time for the housewife
with no great loss of flavor in the taste of coffee as long as she was
able to procure reasonably fresh beans. Enter the food-processing
companies, and Americans were taught to buy canned, vacuum-
packed, pre-ground coffee. This was more modern and hence more
desirable. As increasing numbers of Americans have traveled to
Europe in the postwar years, however, they have encountered a bev-
erage very different from the usual American variety. It is now
possible to buy whole beans in most American cities of any size, and
many Americans have discovered that they can make coffee, akin to
the European model, that costs no more money and very little more
effort than the canned variety. One can speculate that only people
who had been coaxed away from trusting their own tastebuds in the
first place could have been persuaded to drink so flavorless a brew as
the typical American coffee made from canned, ground beans.
Another negative consequence of the shrill attacks on the female
THE HOUSEWIFE AND THE HOME ECONOMIST 165
craft tradition has to do with the declining status of the aging woman
in the twentieth-century United States. Growing old is never easy,
but some societies honor the wisdom of their elders more than do
others. As we have seen, Harriet Beecher Stowe had celebrated the
collective expertise of "aunties of high repute" in her New England
novels. In fact, older women were the repositories of community wis-
dom respecting domesticity in the nineteenth century. If there was
one theme that was universal in the writings of the pioneer home
economists, however, it was disdain for such expertise. Blue-collar
male workers have had to contend with similar attitudes owing to
industrial engineering, but at least some men have had access to the
type of job in which age is likelier to be seen as an asset—judge, for
example. Until recently, such access was impossible for women. As a
consequence, the decades "between menopause and death," to use
Erma Bombeck's phrase, seem to have become much more prob-
lematic for older housewives than they had been in the nineteenth
century.
Because they were trying to construct a model of a fully rational-
ized, scientific discipline out of materials that did not always lend
themselves to the endeavor—domestically oriented emotions and val-
ues, and a craft tradition—the home economists not infrequently
found themselves engaged in what can only be called a reductio ad
absurdum approach to domesticity. Two pieces of evidence can be
adduced to support this generalization although many others doubt-
less exist. In 1927, The Farmer's Wife decided to try to identify five
"master home-makers" in each state where they could secure cooper-
ation. People were supposed to nominate candidates, who would then
be sent a forty-five-page work-sheet to fill out. The nominee was sup-
posed to sketch the floor plan of her kitchen, reveal whether any
member of her family suffered regularly from constipation, discuss
the sleeping habits of her children, and list her ten favorite labor-
saving devices, among other items. In a similar vein, a workbook
from a home economics class in 1932, evidently a college-level course
in home economics education, gives drills for opening and closing a
sewing bag and using a thimble. This is the sewing bag drill:
166 JUST A HOUSEWIFE
Hawes had a childhood calculated to give her respect for the capaci-
ties of housewives. Born in Virginia to a Yankee father who had
moved south and a mother whose family had been part of the South
for generations, Terhune wrote in vivid detail about the domestic
aspects of the Old South in her autobiography. She remembered, for
example, that her mother had been one of the earliest subscribers
to Godey's: "Every number was read aloud in the family circle gath-
ered on cool evenings about my mother's work-stand."41 She re-
membered her careful supervision of every aspect of household main-
tenance: "The notable housewife knew to a fraction how much of
the raw products went to the composition of each dish she ordered.
So much flour was required for a loaf of rolls, and so much for a
dozen beaten biscuits. . . ,"42 Like Stowe's reminiscences of New
England kitchens, Terhune's autobiography occasionally partakes of
the quality of a genre painting:
We had fried chicken and waffles, hot rolls, ham, beaten bis-
cuits, honey, three kinds of preserves, and by special petition
of all the children, a mighty bowl of snow and cream, abun-
dantly sweetened, for supper. This dispatched, and at full
length, the journey having made us hungry, and the sight of
us having quickened the appetites of the rest, we sat about the
fire in the great 'chamber' on the first floor that was the throb-
bing heart of the home, and talked until ten o'clock.43
books one can see elements of both old and new. As early as 1878,
for example, she was giving recipes that employed canned tomatoes
and canned corn. Although she waxed lyrical about the beaten bis-
cuits of her girlhood, her recipes called for chemical leavening, both
soda and baking powder. On the other hand, the pound cake recipe
she gave in 1896 was the real thing, with eggs as the only leavening.
Moreover, that same cookbook has a recipe for a French chicken
casserole, incorporating wine, salmon, and cucumber salad, that does
not sound like something to gladden the heart of a rationalizing
home economist.*4
By the late nineteenth century, Marion Harland was the country's
favorite domestic authority. Her columns appeared in a number of
newspapers, and she received five hundred to a thousand letters per
week asking for advice. Her autobiography was serialized in the
Ladies Home Journal in 1920. Her literary output consisted of
twenty-five novels, three volumes of short stories, twenty-five books
of domestic advice, and twelve miscellaneous books of travel, biog-
raphy, and history.45
The reason for going into detail about Terhune's life and em-
phasizing its rootedness in the nineteenth-century craft tradition is
that she lived long enough to sell her services to advertisers in the
twentieth century, thus becoming a one-woman bridge between the
cult of domesticity and the culture of consumption. An advertising
circular in the Warshaw Collection of Business Americana in the
Smithsonian Institution gives a ringing endorsement by "Marion
Harland" for the product in question.
If Terhune was a transitional figure who lived long enough to
endorse products, then Christine Frederick (1883-1970) was a
woman born at the right time to play a major role in the creation
of the advertising industry.48 Receiving a baccalaureate in science
from Northwestern University in 1906, she married, gave birth to
four children, and then began to study efficient procedures in the
home by setting up a model kitchen, the Applecroft Home Experi-
ment Station, at her own house in Greenlawn, Long Island. Soon
the fame of her experiments spread, and in 1912 she became house-
hold editor for the Ladies Home Journal. Wedded to the utility of
THE HOUSEWIFE AND THE HOME ECONOMIST 169
the scientific management model for home economics, she used her
position at the Journal to proselytize for this approach. In addition
to having all the right tools, housewives should learn to do every-
thing exactly on schedule, she thought. "And it is this great question
of the best way of dispatching housework and having it run on a
schedule, just as a train does, that I want to show in my next article.
I worked it out, I do it, and it works like a clock." Another cardinal
principle had to do with standardization: "Standardize some house-
hold task so that you can do it every day in an identical manner
•without much mental attention [emphasis added]. Does this not
make it seem less difficult?" She recommended that a housewife stick
to just one task at a time, until all the sweeping, for example, is com-
plete. She should work out a standard practice for each task, write
it down, and then stick to it. While "cooking too often depends on
the caprice of the family," laundry can be readily standardized.47
It should surprise no one to learn that evolutionary theory under-
lay her program: "The only reason that man is not still a savage is
his capacity to analyze, study, and plan. Women have, however,
relied far too much on custom and their emotions, with the result
that they have not lifted their sphere of labour out of the hard phys-
ical drudgery era, as man has lifted his office and shop, by scientific
management and invention."48 As with so many others, her analysis
required the intervention of outside experts like herself to improve
the housewife's lot. She was confident that the results would be
worthwhile: "by dignifying home economics as a science, and plac-
ing it on a level with other cultural studies, your daughter will learn
to recognize and accept the dignity of housework and homemaking
as she would never have learned it in your own home kitchen." This,
in turn, would provide "a fine antidote against the unnatural crav-
ings for 'careers.' "49
Like Lillian Gilbreth, Christine Frederick had a major influence
on kitchen design. Insofar as that influence led to intelligent place-
ment of drainboards, the construction of counters at the optimum
height, and similar innovations, it was beneficial to women. But
unlike the nineteenth-century progenitors, Catharine Beecher and
Harriet Beecher Stowe, who argued for centrally located and cheerful
17° JUST A HOUSEWIFE
predisposed to sell out, but because the field had been misconceived
in the first place. Under the influence of the intellectual trends of
the late nineteenth and early twentieth century, such as the infatua-
tion with science and efficiency, the pioneer home economists ignored
most of .what had produced the esteem for domesticity in the early
nineteenth century and the concomitant esteem for the housewife,
and strove to make the home as much like a male workplace as pos-
sible. They thought that if this succeeded, it would not matter so
much if one sex was assigned the public world of work and the other
sex was consigned to the home. The idea that home can be a source
of redemptive values for other institutions was completely dis-
regarded.
Moreover, the field was misconceived because it is impossible to
"help" a housewife while systematically disparaging her life experi-
ences and judgment. Themselves women who were having to con-
tend with invidious stereotypes of female nature and female abilities
in the academy and the workplace, many of the pioneer home econ-
omists internalized the stereotypes and judged housewives accord-
ingly. All the professions of beneficent intent with respect to the
housewife—no doubt sincere—could not get around this difficulty.
Finally, when efficiency, expertise, and fidelity to the scientific
method become the highest values, the ability to resist a good offer
from an advertiser is greatly undermined. If the home is important
because it is outside the cash nexus, because it celebrates values in
opposition to marketplace values—the reason for its importance to
people like Harriet Beecher Stowe and Theodore Parker—then there
might be a reason to say no to General Foods or General Mills. In
parting company with this tradition, the home economists in essence
made ready to perform the role of Betty Crocker and the rest of her
sisterhood.54
SEVEN
& /wN 1918 AND 1920 TWO NOVELS appeared that are representative
of the changes in the American home—and consequently in the role
of the housewife—that came to fruition in the 19205. Willa Gather's
My Antonia celebrated the sturdy farm wife whose multifarious
abilities could keep her family afloat. In her heroic portrayal of
Antonia Shimerda, Gather looked back to the nineteenth century.
On the other hand, in creating Carol Kennicott, the restless heroine
of Main Street, Sinclair Lewis gave the first significant depiction
in an American novel of what Betty Friedan would call "the problem
that has no name," that is, the pervasive emptiness of the middle-class
housewife's life. That the two novels appeared nearly back to back
is not surprising because a number of long-term trends suddenly
became visible and identifiable in the years following the First World
War. Indeed, the prewar home seems to resemble closely the Vic-
torian domicile of some remote ancestor, while the servantless home
of the 19205, filled with electrical appliances and brand-name prod-
ucts, is nearly as familiar as the home next door. And yet the distance
between those two homes was traversed with remarkable speed, so
that by 1930 the "home of consumption" was firmly entrenched in
American culture.
172
DOMESTICITY AND THE CULTURE OF CONSUMPTION 173
Anna and Yelka showed me three small barrels; one full of dill
pickles, one full of chopped pickles, and one full of pickled
watermelon rinds.
"You wouldn't believe, Jim, what it takes to feed them all!"
their mother exclaimed. "You ought to see the bread we bake
on Wednesdays and Saturdays! It's no wonder their poor papa
can't get rich, he has to buy so much sugar for us to preserve
with. We have our own wheat ground for flour—but then
there's that much less to sell."
Nina and Jan and a little girl named Lucie, kept shyly point-
ing out to me the shelves of glass jars. They said nothing, but,
glancing at me, traced on the glass with their finger tips the
outlines of the cherries and strawberries and crabapples within,
trying by a blissful expression of countenance to give me some
idea of their deliciousness. "Show him the spiced plums,
mother. Americans don't have those," said one of the older
boys. "Mother uses them to make kolaches," he added.2
"How could people ever live with things like this?" she shud-
dered. She saw the furniture as a circle of elderly judges, con-
demning her to death by smothering. The tottering brocade
chair squealed, "Choke her—choke her—smother her." The old
linen smelled of the tomb. She was alone in this house, this
strange still house, among the shadows of dead thoughts and
haunting repressions. "I hate it!" she panted. "Why did I
ever—."3
Before very much time has elapsed, Carol has to confront the fact
that the dullness and provincialism of Gopher Prairie combined with
her circumscribed role as a doctor's wife make her life so boring as
to be nearly unendurable. She has fixed up their home to her satis-
faction and thereby exhausted the gratifications of housework.
Routine care was all she could devote to the house. Only by
such fussing as the Widow Bogart's could she make it fill her
time.
She could not have outside employment. To the village doc-
tor's wife it was taboo.
She was a woman with a working brain and no work.*
bolized the birth of a new era, an era that could not fail to have
enormous consequences for the status of domesticity.
Let us look at the four significant functions that the home had
gained by 1830 and assess their status one hundred years later in the
light of these developments. As we have seen, the political function
of the home had been eroded by changes in the late nineteenth cen-
tury, chiefly the emergence of an evolutionary perspective that saw
the home as irrelevant to human progress. The capacity for the home
to serve as an arena for the display of female prowess had been greatly
undermined by a combination of technological innovation and the
arrogation to themselves of domestic expertise by the home economics
profession. The religious function was unlikely to be especially salient
in an increasingly secular society. The Lynds, for example, inferred
the existence of "doubts and uneasiness" about Christian belief in
Muncie in 1925 and noted that Sunday was well on its way to be-
coming a day for recreation rather than for the solemn observation
of the Sabbath.
What was left, then, of the original foundation of the ideology
of domesticity was the heightened emotional role home had gained
by 1830. If anything, that role had become even more important by
the early twentieth century. Yet the importance was tied to a new
self-consciousness—not to say anxiety—about how well the women
in charge of the home could meet their families' emotional needs.
Moreover, home-centered values had so much competition from other
sources of cultural value by the 19205 that housewives in effect had
as much responsibility for the emotional well-being of the society as
ever, along with a diminished capacity to meet that responsibility.
In an astute analysis of the development of youth culture in the
twenties, Paula Pass argues that the trends in the Anglo-American
family of the late eighteenth century—democratization, companion-
ate norms, child-centeredness—had become even more full-blown by
the early twentieth century. Freedom and affection were seen as the
basis for child nurture, and a regiment of psychologists and other
social scientists set out to explain to women how this ideal could best
be achieved. Recognizing that the home was no longer a center of
182 JUST A HOUSEWIFE
wait for her husband, whose hours are extraordinarily irregular, and
listen to him whenever he needs her. Her only fault lies in contract-
ing a tropical disease, dying, and leaving her husband alone—or rather
leaving him to a much more assertive second wife.
Joyce is everything that Leora was not. She expects Martin to
attend dinner parties, she wants him to take an interest in their child,
and she insists that he shape his life to suit her needs as well as
his own. At one point, he groans, "Oh Lord, there's The Arranger-
wants me to come to tea with some high-minded hen." Finally, he
realizes that he will have to forsake his wife and child if he is to
serve science to the fullest extent possible. He moves to the Vermont
woods, where he and another researcher share facilities and devote
themselves to their work. Terry, the other scientist, proposes to
Martin that they bring in a few more researchers, lest in their
isolation the two of them should quarrel: "[T]he laboratory scheme
should be extended to include eight (but never more!) maverick and
undomestic researchers like themselves. . . ." Under this regimen,
Martin begins to hit his scientific stride: "[H]e became stronger and
surer and no doubt less human."24 Lewis makes it clear that becom-
ing less human is not too high a price to pay for the achievement
that lies within Martin's grasp. In effect, Lewis makes a virtue of
what people later in the century have called "workaholism" and in
so doing heaps disapproval on the wife who tries to assert the claims
of home.
Whether the competition for domesticity stemmed from the male-
oriented values centered in business and science or from the youth-
oriented hedonism associated with the Jazz Age, the home had been
sufficiently devalued so as to lose some of its ability to be an emo-
tional haven. Yet at the same time it was losing so many of its nine-
teenth-century functions, it was gaining a new one appropriate to
the new culture of consumption that, as we have seen, came of age
in the 19205: it was the place where sufficient consumer demand
must be generated to keep the economy afloat. And the supreme
social duty of the housewife—mostly unstated, but no less real-
became that of spending freely.
As awareness of gender-related issues has grown, a few economists
DOMESTICITY AND THE CULTURE OF CONSUMPTION 187
to use the new food substitutes wherever possible. Science had done
"wonderful things" for women, Mary D. Warren contended, yet
there were still housewives who clung to tradition and to the dead
past, "who pass by the scientific food substitutes excellent as they are,
for high-priced and scarce products." Why not use powdered milk,
canned milk, and oleo margarine? Warren queried. At more or less
the same time, an advertisement for Crisco read, "Why Make Such
Expensive Cakes?" The housewife could substitute Crisco for butter
and add a little salt. "It [Crisco] is always pure, fresh, colorless, taste-
less, and odorless."33
The new electrical appliances also received endorsement: "My
Favorite Coworker—Electricity" contained Clara Zillesen's enthusi-
astic praise of these products in the February 1927 issue. She enu-
merated as many types of small and large appliances as she could
envision, including, in addition to the range, the dishwasher, and the
washing wachine, such items as the electric "fan, electric sewing
machine, electric heater, electric clock, electric milk-bottle warmer,
electric heating pad, and electric hair curler. "There's something so
cuddly and comforting about an electric heating pad which helps any
ache or ill where the hot-water bottle is so impersonal. . . ."
An ambitious series of articles by Gove Hambidge late in the
decade proclaimed a new era in foods and housework. The food
industry had received the benefit of "creative genius," Hambidge
thought. "Poets and dreamers" had evolved new products and new
ways of packaging so that in 1928, 90 percent of the grocery business
was in packaged goods: "I talked with a man in the display room
of a modern wholesale grocery—a grocery fanatic, always dreaming
new packages, new ways of doing this, that and the other. For thirty
years his senses have been passionately alert for every reaction of
the consumer to the products of his firm." It was this kind of dedi-
cation that had produced such striking results. " 'Do you think we
could depend on taste alone in making our tomato soup?'" one man
said. Only chemists could produce a truly uniform flavor for each
can. " 'Can any home cook tie that one? And how many households
would take the trouble to make a vegetable soup, as this company
does, using over a dozen different vegetables?'" With respect to baked
ipo JUST A HOUSEWIFE
gerald's Mrs. Paxton, who never bored her family, let alone with all
the experts later in the decade who urged women not to cling to the
dead past. She would, however, have been exercising her judgment
by conserving rather than wasting all her materials, a housewifely
feat that operated at cross-purposes to maintaining maximum levels
of consumption.
What, then, was the significance for women of these rapid
changes? In the first place, one can discern a schizoid quality in
the advice to women about their proper sphere as reflected in the
pages of the Ladies Home Journal in the early twenties. An article
in the May 1919 issue by Emily Blair stated the issue succinctly:
"What Are Women Going To Do?" The author argued that Amer-
ican women had learned during the war that they had a margin
of spare time that they could employ for war work. With the war
over, how would that time be spent? Should women go back to
bridge, do useless things, fold their hands? Blair thought that the
answer lay in club work, especially work with activist clubs like the
National Consumers League. The woman not gainfully employed
would then be offering her leisure as her family's contribution to
the public good. This, of course, was an updated version of domestic
feminism, but it would founder as new priorities involving less so-
cially oriented uses for leisure time asserted their claims in the en-
suing decade.
Women should be publicly active, but only up to a point, and the
Journal tried to set limits in a "credo for the new woman" in August
1920 (simultaneous with the ratification of the Nineteenth Amend-
ment giving women the vote):
There is an uneasy sense being conveyed in this article that the old
verities are inadequate for the new age—no doubt the later decision
to publish Fitzgerald's piece stemmed from this sense—coupled with
reluctance to part entirely with traditional notions of woman's
sphere.38
While advice-givers debated as to the best use for woman's time
and the appropriate content of woman's sphere, women themselves
were reallocating their time in response to the new consumer goods,
with a further net loss both of craft and of human contact. As has
already been suggested in Chapter 4, the decade of the twenties was
the period when the housewife's job began to metamorphose into a
post-industrial one. Although production of basic commodities like
textiles and soap had left the home early in the nineteenth century
(except in frontier areas), women continued to be producers of cloth-
ing, skilled cookery and baking, and needlework for another hundred
years. But the culture of consumption militated against their being
producers of anything of substance. There were at least two reasons
for this. In the first place, brand-name processed foods were widely
available. In the second place, the tone of advice in the women's
magazines suggested that it would be almost atavistic to make one's
own soup, say, when canned soup was so much more scientifically
correct than the homemade variety. At the same time, the diffusion
of the automobile, the declining number of servants, and the new
types of merchandising put middle-class housewives squarely into
the service mode, whether chauffeuring children, running errands,
or shopping in a self-service market. Increasingly, after the twenties,
they would move from isolation in their homes via isolation in their
cars to the relatively impersonal supermarket, with its hygienically
packaged goods.37
Most significant for women, perhaps, was the fact that the home
of consumption conferred no special claims to cultural influence on
housewives. Because home was no longer a moral beacon, the woman
in charge of the home had little rationale for speaking out publicly
in its name. Those who did so were likely to be dismissed as silly
or sentimental. At least one scholar, Paula Baker, dealing with the
female political culture and seeking to explain women's failure to
DOMESTICITY AND THE CULTURE OF CONSUMPTION 193
form a separate voting bloc after 1920, singles out the devaluation
of domesticity as an important part of the story. By the 19205,
"Women [had] thus abandoned the home as a basis for a separate
political culture. . . . Their rejection of the woman's sphere as an
organizing principle discouraged women from acting as a separate
political bloc."38 It is, of course, the argument of this study that
women did not so much abandon the home as a basis for their
culture as have it so badly undermined as to be worthless for justify-
ing female political claims. Nonetheless, it is striking that one who
was studying female activism and not necessarily focusing on the
home came to this conclusion.
Yet another consequence of the culture of consumption concerned
the status of older women. The attack on traditional female expertise
and the authority of older women already mounted by home econo-
mists proved to be congruent with the purposes of the advertising
industry in promoting the sale of new products. For example, an
advertisement for Cannon sheets proclaimed: "I taught Aunt Sue a
lesson—She'd been living in the past!" The copy continued: "Bob
and I both are crazy about Aunt Sue. We try to do things right
when she visits. But when she saw the luxurious sheets on her bed,
she thought that we were living beyond our means. That's because
she didn't know about Cannon's sensibly priced percale . . ." The
point is that the culture of consumption enhanced the essential irrel-
evancy of older women to the rest of society. The message conveyed
by the advertising industry was that older women should be brushed
off, politely and kindly of course, should they have the temerity to
give advice.39
IF ONE COULD accurately pinpoint the exact time when the phrase
"Just a housewife," made its first appearance, it seems likely that
the period under discussion might have been that time. Certainly
the likelihood that domesticity could be a fully adequate prop for
female self-esteem had greatly diminished by 1930. The consumer
culture along with the hedonism it spawned sounded the death knell
194 JUST A HOUSEWIFE
collectors that their work is anything but disagreeable, and they are
better off for this honesty.
Myerson identified the isolation of the individual housewife as
well as the boring nature of the work as particularly acute problems:
"Work that is in the main lonely; and work that on the whole leaves
the mind free, leads almost inevitably to day dreaming and intro-
spection. These are essentials, in the housework—monotony, day-
dreaming, and introspection."44 Household efficiency experts such as
Christine Frederick had, of course, been urging women to work
toward the precise goal of standardizing and routinizing their tasks.
What no one had foreseen was the fact that routinized housework
would continue to fill women's time while it starved their brains.
This was because running errands and acting as general factotum
more than filled the time women saved by standardizing work prac-
tices or by the use of labor-saving devices.
Ten years later Myerson published an article in the Journal en-
titled "Remedies for the Housewife's Fatigue." In addition to the
factors eroding the possibility of contentment in the role of house-
wife that he had already identified, he brought up a new one—the
devaluation of motherhood. He spoke of the good old days when
"Freud had not yet corroded the delight of the infant's attachment
to the mother nor the mother's joy in the child, and [John B.]
Watson had not yet destroyed the self-esteem of the mother by
making her worse than worthless in her own eyes."45 That a clinician
singled out the de-skilling and devaluation of the housewife's job as
creating so much female misery suggests that the impact of the
changes on women was substantial. Only research in the letters and
diaries of women themselves can document the exact nature of that
impact.
Finally, one measure of the trivialization of domesticity that had
occurred by 1930 was an article that appeared that year in the soon-
to-be-defunct Woman's journal. Entitled "I Rebel at Rebellion," it
must have made the feminist founders of that periodical uneasy in
their graves. The author claimed to be tired of the new freedom. All
she wanted was to stay home. Happy to be supported by her husband,
she had no regrets about not supporting herself. The article had more
196 JUST A HOUSEWIFE
197
Ip8 JUST A HOUSEWIFE
sphere should this happen. Therefore, she thought that women might
well stay home and knit. When they attended their clubs, those
gatherings should not engage in "superficial" discussions of vast world
problems, she contended. In this way the solid achievements of wom-
en's clubs both in educating their members and in agitating for
change were dismissed.2
If housewives were being told to abjure any interest in changing
the world, they were also being told much more explicitly than ever
before to render personal service to their husbands and to be de-
pendent, especially if they happened to have jobs outside the home.
One expert, after advising working wives to be sure that their hus-
bands had received an adequate quota of small personal services,
addressed husbands as follows: "Make your wife as dependent on
you as you can in all matters relating to the management of your
home and life. There must be a greater percentage of dependence
on the part of a wife than a husband; if this isn't financial, it will
have to be in other matters."3
Given the tenor of these articles, it is not surprising to discover
that Nobel Prize laureate Pearl Buck was shocked by the low status
of American women when she arrived in the United States after
having spent most of her life in China. In a remarkable book pub-
lished in 1941, Of Men and Women, she described her reaction to
this situation and anticipated many of the points that Friedan would
make some twenty years later. That Buck's book appeared at a time
of international crisis is part of the explanation for the fact that it
failed to generate much discussion. More to the point, the changes
of the 19405 and 19505 would make "the problem that has no name"
much more acute, hence more likely to attract public attention. In
any event, Buck's dissection of the housewife's role was far in ad-
vance of the contemporary conventional wisdom.
She began by asserting that "woman's influence is almost totally
lacking in the centers of American national life." A woman's femi-
nine qualities were "despised," a phenomenon of which the woman
herself was quite well aware, so much so that she was the conduit
of these attitudes to the next generation. "What is one to think of
women who deliberately teach their sons to despise women?" That
200 JUST A HOUSEWIFE
Gertie takes pride in her own cooking, too, because when she serves
food to her family, she realizes that "everything, even the meal in
the bread, was a product of her farming."
Gertie's husband, Clovis, takes a job in Detroit, as did so many
rural men and women during the war, lured by the high salaries.
When Gertie arrives in Michigan with the five children, she is
horrified by the housing Clovis has arranged for them. Their apart-
NAMING THE PROBLEM 205
taining horror stories about the expedients that were being adopted
by desperate mothers. For example, an article in the Woman's Home
Companion quoted a social worker who had testified to a Senate
committee: "I have seen children locked in cars in parking lots in
my valley [the San Fernando Valley] and I have seen children
chained to trailers in San Diego."21 Despite the entry of six million
women into the labor force, many of whom were the mothers of
young children, the federal government's efforts to meet the need
for child care were pathetically inadequate.22 Given this and given
the suddenness of the demand, the private sector's ability to supply
that demand was inadequate as well. Grandmothers were pressed
into service, children lived with relatives other than their parents
in some instances, and most mothers doubtless found more humane
solutions to their problems than locking their children in a car.
Nonetheless, the toll on mothers and children both—in anxiety and
neglect respectively—was substantial.
Another grave difficulty for the woman war worker was the length
of her workday. The case histories of such women in national maga-
zines tell of grueling work schedules involving swing shifts and
seven-day work weeks combined with all of the domestic difficulties
imposed by rationing and shortages. The United Auto Workers sent
out a questionnaire to its women members, asking what would make
their lives easier. The respondents asked for help with child care,
better shopping hours, shorter work days, better transportation, and
better planned production.23 What women war workers actually
received was very little in the way of publicly supported services.
In Britain there were several types of special services for gainfully
employed housewives, such as one free afternoon a week for shop-
ping, central kitchens that served over three million meals a week
at cost, and welfare officers at war plants.24 In America, a gainfully
employed housewife was on her own.
Despite the pious proclamations that our boys were fighting to
protect the American home, the American home was not deemed
worthy of any genuine investment of societal resources. Both the
scarcity of supplies for domestic purposes and the paucity of services
for Rosie the Riveter conveyed this message. Given this, the woman
NAMING THE PROBLEM 207
role of women in the postwar years. "Moms" were blamed for the
high rate of emotional instability among inductees into the army, and
working mothers received the blame for juvenile delinquency. The
very health and survival of American society required women to
maintain their traditional roles in the eyes of many commentators.30
The most sophisticated presentation of this general argument ap-
peared in Modern Woman: The Lost Sex by Ferdinand Lundberg
and Marynia Farnham. Acknowledging that the changes of the past
century had removed many functions from the home and had left
housewives in increasing isolation, Lundberg and Farnham nonethe-
less insisted that the feminist response to these changes had been
inherently neurotic, based on "deep illness." In fact, they argued,
women have become so maladjusted that they have been responsible
for widespread unhappiness: "Throughout, it will be seen, women
are the principal transmitting media of the disordered emotions that
today are so widely spread throughout the world and are reflected
in the statistics of social disorder."31 Only if women were to reestab-
lish their essential dependence on men and stay home could they
and their families achieve contentment.
Yet as housewifery became increasingly de-skilled, staying home
became increasingly unsatisfying. An article in the April 1947 issue
of the Journal discussed the phenomenon of radio soap opera in this
context. In the eyes of the author, Aloise Buckley Heath, herself a
housewife, the housewife's day was something to be endured rather
than enjoyed because of the "many daily activities of a woman which
require utter mindlessness." Soap operas helped fill the fourteen hours
every day in which she had "work on her hands and nothing on her
mind." That the specific content of the soap opera may have mattered
less than its ready accessibility to a stay-at-home woman is suggested
by another article a few years later. In this, the plight of a family
newly arrived in a small city was discussed. With four small children
and few acquaintances, the woman in question could go for days
with hardly any adult conversation. Her method of filling the void
in her life was to read her way through a thirty-volume encyclopedia.
That way she could keep from being overwhelmed by loneliness.32
By the early 19505 the contours of what Betty Friedan would label
210 JUST A HOUSEWIFE
This was the way an article in Playboy satirized the housewife's job
in 1963. Again, the point must be made that the contrast with the
literature aimed at men in the antebellum years could not have been
greater. At that time, male readers had been cautioned that moral
striving would be required before they could be worthy of the angels
to whom they were wed. The tenor of advice to men after World
War II was that they had a right to be self-centered and self-
indulgent. The wife who would not accept this was, by implication
if not by explicit charge, a bitch.
Ehrenreich makes the further point that in the fifties the bread-
winner role to many commentators began to seem so onerous as to
be dangerous to men's health. In addition, then, to the other reasons
for catering to her husband and ministering to his ego, a wife began
to receive warnings in the pages of the women's magazines that fail-
ure to do her utmost to take care of her man might well result in
his early death by heart attack.40 Playboy told him to enjoy himself;
214 JUST A HOUSEWIFE
the Journal told her that she could not be too cautious about pro-
tecting his health.
By the 19505 domesticity was no longer capable of inspiring liter-
ary treatment by women other than as a source of pathology. And
no woman writer had more negative things to say about domesticity
than Anne Sexton—perhaps because no other major woman writer
of the period had been so thoroughly immersed in the housewife
role herself. Anne Gray Harvey eloped to marry Alfred Sexton in
August 1948, when she was nineteen years old. Having been too
rebellious a teenager to be a good student, she was launched into
the world of adult responsibilities without much in the way of an
education. She came, therefore, to her vocation of poet by a circui-
tous route—as a form of therapy after being hospitalized for suicidal
depression:
Until I was twenty-eight I had a kind of buried self who didn't
know she could do anything but make white sauce and diaper
babies. I didn't know I had any creative depths. I was a vic-
tim of the American Dream, the bourgeois, middle-class dream.
All I wanted was a litde piece of life, to be married, to have
children. I thought the nightmares, the visions, the demons
would go away if there was enough love to put them down. I
was trying my damnedest to lead a conventional life for that
was how I was brought up, and it was what my husband
wanted of me. But one can't build little white picket fences to
keep nightmares out. The surface cracked when I was about
twenty-eight. I had a psychotic break and tried to kill myself.41
In April 1960, Anne Sexton for the first time wrote "poet"
rather than "housewife" in the "occupation" block of her in-
NAMING THE PROBLEM 215
The evidence of the poetry suggests, however, that these moods were
rare. More often, home represented not so much solace as defeat and
denial of one's full humanity. And her long-term identity as a house-
wife inspired revulsion:
HOUSEWIFE
loses the ability to know her own mind enough to render opinions
on subjects of any consequence. When the Bridges go out for a
social evening, Mrs. Bridge is happiest if they are with another
couple, both members of which are predictable. Then she can tell
the husband what he wants to hear without needing to do much
guesswork. A telling episode is the suicide of one of Mrs. Bridge's
close friends, Grace Barren:
Unlike Wilson, Connell had figured out that starvation of the ego
was bad for the development of an adult personality.
There were, then, a few glimmerings of insight into female malaise
that went beyond blaming "neurotic" women for their illegitimate
aspirations that appeared before Friedan published her indictment
of the problem that has no name. For the most part, however, the
media paid little attention to them. The election of John F. Kennedy
in 1960 signaled the coming of a new, more vigorous generation into
power and the start of a new dispensation in American society. No
doubt this contributed to the reception accorded to Friedan's book
when it appeared in 1963.
In the 19805 The Feminine Mystique must be dealt with in two
ways: as a document and as an analysis. In the first instance, the
book is an invaluable source; in the second instance, its value is
undercut by the author's lack of historical perspective. Friedan was
angry about the developments of the 19505 and exaggerated the nov-
elty of the suburban housewife's plight relative to earlier decades.
Also, writing before the rebirth of women's history, she lacked any
insight into the nineteenth-century version of domesticity.
The genesis of the book came in Friedan's decision to survey some
218 JUST A HOUSEWIFE
Would the woman who could only find a menial job outside the
home be that much better off than the housewife? This, too, was an
issue that Friedan ignored. Finally, were there any components of the
housewife role that might be worth preserving? If there were, Friedan
did not mention them. Rather, she argued that women needed "some
higher purpose than housework and thing-buying." Moreover, she
claimed that "women have outgrown the housewife role" [emphasis
in the original]. Clearly, she herself had internalized the societal con-
tempt for housewifery that lay just beneath the pious surface. Like
Charlotte Perkins Gilman, she seriously undervalued the female con-
tribution to society.
Although the analysis might have been flawed, The Feminine
Mystique deserves to take its place as one of the most influential
books written by an American in the twentieth century. Friedan had
named the problem, and the public discourse about the housewife
was never again the same. Before she published her book, women
were most often blamed personally for their unhappiness. Afterwards,
there began to be an appreciation that social arrangements could re-
ceive some of the blame for female unhappiness.
As soon as the book appeared, Friedan found herself at the center
of a media blitz. The women's magazines, initially hostile to her ap-
proach, could no longer ignore her. Life, McCall's, Harper's, TV
Guide, and the Ladies Home Journal all ran articles by or about her.
Interviewed on television, alternately praised and vilified, she con-
sistently challenged the conventional wisdom about women. As a re-
sult, she began to receive letters from women all over the country,
many filled with outrage and many others with relief. These letters,
with the writers' names inked out for privacy, are now housed at the
Schlesinger Library at Radcliffe. A perusal of a small sample of them
confirms that Friedan had touched a responsive chord in the minds
of many women:
ing "just a housewife" had left their imprint. By the 19605, the
woman who was supposed to provide emotional support for her family
and in essence underwrite the psychological well-being of her society
was all too likely to be herself in a state of demoralization.
Thus the complex of social, political, and cultural factors that had
created the ideology of domesticity and an enhanced possibility for
self-respect on the part of the housewife had dissolved by the mid-
twentieth century. As we have seen, the rise of an urban-industrial
society in the late nineteenth century and the rapid conquest of edu-
cated opinion by evolutionary theory combined to make the home
seem ineffectual. The female craft tradition succumbed to de-skilling
and devaluation by experts who, ironically enough, were dedicated
to "helping" women. Moreover, where a nineteenth-century notable
housewife had been assumed to play an active role in promoting the
good society, the culture of consumption that took shape in the 19205
required her to play the passive role of spending freely. After World
War II the level of skill involved in cooking—no doubt that area of
housework with the most potential for inspiring job satisfaction—de-
clined to an all-time low. And in the 19505 millions of women found
themselves living in suburbs and therefore spending many hours each
week performing the service role of chauffeur, instead of engaged in
productive work.
The "problem" took generations to develop, but after Friedan
named it, the explosive pace of change within a relatively short time
demonstrates how many women were affected by it. As Pearl Buck
had written in 1941, they were "starving at the sources."
Afterwordd
223
224 JUST A HOUSEWIFE
other words, women have more access to social, economic, and politi-
cal power than ever before.
As is well known, the civil rights and student movements of the
19605 played critical roles in catalyzing the rebirth of feminism.
Young women who came together to fight for social justice or to pro-
test the war in Southeast Asia discovered that they shared "the bonds
of womanhood" (as had their sisters of the nineteenth century in the
abolitionist movement). Tragically, many of these young white
women felt alienated from the woman's culture represented by their
own mothers, whose lives were subject to the demoralizing influences
we have been discussing. It was, therefore, especially important for
young white women in the sixties to go south, as so many did, and
to encounter black women whose roles in their communities were
altogether different than those of middle-class white women in the
North.
Perhaps the only positive way in which domesticity played a role
in the formulation of modern feminism was in this encounter be-
tween southern black women and the young northerners to whom
they were inspirational figures. The southern black women belonged
to households in which the consumer goods of twentieth-century
America were relatively less available than they were in middle-class
strata of society. The black women's domestic skills were thus more
immediately apparent to their families and to outsiders. In fact, many
northerners wrote letters home in which they extolled the cooking of
the southerners. (Moreover, black women have always been gain-
fully employed outside the home at a greater rate than in the white
community, another way in which they could be seen as making a
material contribution to the welfare of their families.) For many rea-
sons, then, the black women seemed admirable to northern students.1
With this exception, modern feminism might be said to have been
born out of the repudiation of women's traditional roles and not out
of the desire both to glorify and to expand those roles as in the nine-
teenth century. In no other country in the world was there such a
contradiction between woman's nominal freedom to do anything and
the actual contempt for female capabilities, especially those mani-
fested in the housewife, as in the United States in 1963. Moreover,
AFTERWORD 225
Rather, there are certain important values that are generated in each
realm. A disproportionate emphasis on one realm at the expense of
the other impoverishes the whole of life.
We cannot go back—nor would we want to—to the nineteenth-
century home. But we can learn from history, and we can be sus-
tained by the heritage of women and men like Harriet Beecher
Stowe, Antoinette Brown Blackwell, and Samuel May. It seems to
me that the essence of what they have to teach us is as follows: the
good society and the good home are inextricably intertwined.
Notes
Introduction
i. The Schlesinger Library of Women's History at Radcliffe College,
Cambridge, Mass., has the Friedan papers, which include the letters re-
ceived by Friedan in response to the publication of The Feminine Mys-
tique.
227
228 NOTES
Wives: Image and Reality in the Lives of Women in Northern New En-
gland, 1650-1750 (New York: Alfred A. Knopf, 1982).
6. Carole Shammas, "The Domestic Environment in Early Modern
England and America," Journal of Social History 14 (Fall 1980): 4—24;
Lois Green Can and Lorena S. Walsh, "Inventories and the Analysis of
Wealth and Consumption Patterns in St. Mary's County, Maryland,
1658-1777," Historical Methods 13 (Spring 1980): 81-104.
7. Shammas, "The Domestic Environment," 14.
8. Cowan, More Work for Mother, 21-24.
9. Sally Smith Booth, Hung, Strung, & Potted: A History of Eating
in Colonial America (New York: Clarkson N. Potter, 1971)7 '74- On
the diet of New England see Sarah Frances McMahon, " 'A Comfortable
Subsistence': A History of Diet in New England," Ph.D. dissertation,
Brandeis Univ., 1982.
10. Norton, Liberty's Daughters, 155.
11. Linda K. Kerber, Women of the Republic: Intellect and Ideology
in Revolutionary America (Chapel Hill: Univ. of North Carolina Press,
1980), 28 3 f.
12. Amelia Simmons, American Cookery, a facsimile of the first edi-
tion, 1796, with an essay by Mary Tolford Wilson (New York: Oxford
Univ. Press, 1958). A paperback reprint (Boston: Rowan Tree Press,
1982) has helpful annotations, too. It should be pointed out that Amelia
Simmons borrowed freely from English sources. On the changing culi-
nary standards of the eighteenth century see Sarah Frances McMahon,
" 'A Comfortable Subsistence.' "
Though other approaches might be possible—using needlework, for
example—I will use cookbooks to document the ebb and flow of a craft
tradition among American housewives wherever appropriate because I
feel competent to generalize in this area. I have learned a great deal from
Joseph Carlin and the other Culinary Historians of Boston. Anthropolo-
gists, not the least of whom has been Claude Levi-Strauss, have been
aware of the cultural significance of food and cookery for quite some time.
It is high time for cultural historians to use this approach, too.
13. Fliegelman, Prodigals and Pilgrims, 2-13.
14. Carl Degler, At Odds: Women and the Family from the Revolu-
tion to the Present (New York: Oxford Univ. Press, 1980), 8.
15. Lawrence Stone, The Family, Sex and Marriage in England,
1500-1800 (New York: Harper & Row, 1977).
16. Degler, At Odds, 8. See also Jan Lewis, The Pursuit of Happiness:
NOTES 229
83. Eunice Beecher, All Around the House; or How to Make Homes
Happyy (New York: D. Appleton, 1879). For a discussion of Eunice
Beecher's health see Clifford E. Clark, Jr., Henry Ward Beecher: Spokes-
man for a Middle-Class America (Urbana: Univ. of Illinois Press, 1978).
84. Catharine Beecher, A Treatise on Domestic Economy (Boston:
Marsh, Capen, Lyon, and Webb, 1841), 18, 19.
85. Sklar, Catharine Beecher, 204.
86. See Dudden, Serving Women, on the difficulty of life for most
domestics.
87. Suzanne Lebsock, The Free Women of Petersburg: Status and
Culture in a Southern Town, 1784-1860 (New York: W. W. Norton,
1984), 24, 40-46.
88. See Mary Patricia Ryan, "American Society and the Cult of Do-
mesticity, 1830-1860," Ph.D. dissertation, Univ. of California at Santa
Barbara, 1971, for information on the social origins of the authors of the
advice manuals.
89. Sigourney, Letters to Young Ladies, 27 (emphasis added).
90. See Julie Roy Jeffrey, Frontier Women (New York: Hill & Wang,
1
979)> ant^ Faragher, Women and Men on the Overland Trail, for a dis-
cussion of this theme.
91. Clinton, The Plantation Mistress, 137.
36. Harriet Beecher Stowe, Uncle Tom's Cabin (New York: New
American Library, 1966), 156.
37. Ibid.
38. Alice C. Crozier, The Novels of Harriet Beecher Stowe (New
York: Oxford Univ. Press, 1969), 167-77.
39. Stowe, Uncle Tom's Cabin, 224$.
40. On the home of Simon Legree as an "anti-home" see the pioneer-
ing discussion in William Robert Taylor, Cavalier and Yankee: The Old
South and American National Character (New York: G. Braziller,
1961).
41. These articles are reprinted in Harriet Beecher Stowe, Household
Papers and Stories, vol. 8 of The Writings of Harriet Beecher Stowe
(Cambridge: Hough ton Mifflin, 1896).
42. Annie Fields, "Days with Mrs. Stowe," Atlantic Monthly (Aug.
1896), as reprinted in Elizabeth Ammons, ed., Critical Essays on Harriet
Beecher Stowe (Boston: G. K. Hall, 1980), 292.
43. On Stowe's conservative turn in her later life see Dorothy Berkson,
"Millennial Politics and the Feminine Fiction of Harriet Beecher Stowe,"
in Ammons, Critical Essays on Harriet Beecher Stowe.
44. Annie Fields, Life and Letters of Harriet Beecher Stowe (Boston:
Houghton Mifflin, 1897), 210, 211.
45. Theodore Parker, "Home Considered in Relation to Its Moral In-
fluence," Sins and Safeguards of Society, vol. 9 in The Works of Theo-
dore Parker (Boston: American Unitarian Association, 1908), 214; "The
Public Function of Women," in Sins and Safeguards of Society, ibid.,
204, 205.
46. Parker, "Home Considered in Relation to Its Moral Influence,"
213-
47. Parker was, for example, one of the "Secret Six" who advanced
help to John Brown prior to the raid on the arsenal at Harper's Ferry in
1859.
48. On Blackwell see Elizabeth Cazden, Antoinette Brown Blackwell:
A Biography (Old Westbury, N.Y.: Feminist Press, 1983); Blanche
Glassman Hersh, The Slavery of Sex: Feminist-Abolitionists in America
(Urbana: Univ. of Illinois Press, 1978); William Leach, True Love and
Perfect Union: The Feminist Reform of Sex and Society (New York:
Basic Books, 1980).
49. Blackwell to Lucy Stone, 1850, Blackwell Family Papers, Library
of Congress, Container 92.
238 NOTES
51. Says Ruth Bordin, the most recent student of the WCTU, "The
Woman's Christian Temperance Union was unquestionably the first
mass movement of American women." Bordin, Woman and Temperance,
156.
52. Twain, "The Temperance Crusade and Women's Rights," 29.
53. As quoted in Mari-Jo Buhle, Women and American Socialism,
1870-1920 (Urbana: Univ. of Illinois Press, 1981), 65.
54. Timothy Shay Arthur, Woman to the Rescue: A Story of the
New Crusade (Philadelphia: J. M. Stoddart, 1874), 2i8f.
55. Theodore Parker, "The Public Function of Women," Sins and
Safeguards of Society, vol. 9 of The Works of Theodore Parker (Boston:
American Unitarian Association, 1908), 200.
56. The Woman's Journal was the official publication of the American
Woman's Suffrage Association, founded by Lucy Stone, Henry Ward
Beecher, and others. AWSA, unlike NWSA, accepted the Reconstruc-
tion amendment that gave black men the vote.
57. Woman's Journal, Jan. 8, 1881.
58. Woman's Journal, Nov. 25, 1911.
59. Marion Talbot and Sophonisba P. Breckinridge, The Modern
Household (Boston: Whitcomb and Barrows, 1912), 86.
60. Jane Addams, "Why Women Should Vote," Ladies Home Journal
(Jan. 1910), 21.
61. On this subject see Marjorie Julian Spruill, "Sex, Science, and the
'Woman Question': The Woman's Journal on Woman's Nature and
Potential," unpublished M.A. thesis, Univ. of Virginia, 1980.
62. Blackwell Family Papers, Library of Congress, Container 85.
13. Stephen Jay Gould, "Evolution as Fact and Theory," Science and
Creationism, Ashley Montagu, ed. (New York: Oxford Univ. Press,
1984).
14. Hubbard, "Have Only Men Evolved?," 31. One could argue that
sexual selection gave females the dignified role of choosing mates, but
neither Darwin nor Spencer seems to have made much of this.
15. Edward J. Pfeifer, "United States," The Comparative Reception
of Darwinism, Thomas F. Click, ed. (Austin: Univ. of Texas Press,
i974)> 194-96-
16. Ibid., 198, 199.
17. Charles E. Rosenberg, No Other Gods: On Science and American
Social Thought (Baltimore: Johns Hopkins Univ. Press, 1976), 3.
18. Rosenberg argues that Darwinism has convinced educated minds
with such ease that the opposition to it has been class and regional in
origin. Ibid.
19. Russet, Darwin in America, 67.
20. As quoted in Carroll Smith-Rosenberg and Charles Rosenberg,
"The Female Animal: Medical and Biological Views of Women," No
Other Gods, 55. See also Lester Frank Ward, "Our Better Halves," The
Forum 6 (Nov. 1888): 266-75. Ward was reacting to a rash of articles
that had employed biology to keep women in their place.
21. Edward H. Clarke, Sex in Education; or, A Fair Chance for the
Girls (Boston: James R. Osgood, 1873), 39. See also the discussion of
Dr. Clarke in Rosalind Rosenberg, Beyond Separate Spheres, chapter i.
22. Julia Ward Howe, Sex and Education: A Reply to Dr. E. H.
Clarke's "Sex in Education" (Boston: Roberts Brothers, 1874), 19.
23. Antoinette Brown Blackwell, "Sex and Evolution," The Feminist
Papers: From Adams to de Beauvoir, Alice S, Rossi, ed. (New York: Co-
lumbia Univ. Press, 1973), 357.
24. Ibid., 367.
25. Antoinette Brown Blackwell, The Sexes Throughout Nature
(New York: G. P. Putnam's Sons, 1875), 135.
26. On Blackwell, see Rosalind Rosenberg, "In Search of Woman's
Nature," Feminist Studies 3 (Fall 1975): 141-54. See also Elizabeth
Cazden, Antoinette Brown Blackwell: A Biography (Old Westbury,
N.Y.: Feminist Press, 1983), and William Leach, True Love and Perfect
Union: The Feminist Reform of Sex and Society (New York: Basic
Books, 1980).
27. Bleier, Science and Gender, 22.
25° NOTES
49. Letter from Miriam O. Cole, Woman's Journal, Oct. 15, 1870.
50. Leach, True Love and Perfect Union, 198. As we saw in the pre-
ceding chapter, this discussion had ended by the last two decades of the
nineteenth century, perhaps because technology seemed to be promising
an easier solution to the housework problem than reorganizing gender
relations would be, and perhaps also because of the declining interest
taken in the home by intellectuals.
51. Gilman, Women and Economics: The Economic Factor between
Men and Women as a Factor in Social Evolution, Carl N. Degler, ed.
(New York: Harper & Row, 1966), 5.
52. Gilman, The Home: Its Work and Influence (New York: Mc-
Clure, Phillips, 1903), 83.
53. Gilman, Women and Economics, 69, 70, 74.
54. Ibid., 180.
55. Gilman, The Home, 32; Gilman, The Man-Made World or Our
Androcentric Culture, 3 ed. (New York: Charlton, 1914), 64.
56. Gilman, The Home, i35f.
57. For a discussion of the negative implications for women in the
formulation of the culture of professionalism see Joan Jacobs Brumberg
and Nancy Tomes, "Women in the Professions: A Research Agenda for
American Historians," Reviews in American History 10 (June 1982):
275-96, and Margaret Rossiter, Women Scientists in America: Struggles
and Strategies to 1940 (Baltimore: Johns Hopkins Univ. Press, 1982),
chapter 4, "A Manly Profession," passim,
58. Catt, "An Eight-Hour Day for the Housewife—Why Not?" Pic-
torial Review (Nov. 1928).
59. For brilliant insights into this dilemma—that is, the chasm between
reason and emotion in the wake of Darwin—see Fleming, "Charles Dar-
win, the Anaesthetic Man."
Present, and Future (Boston: Allyn and Bacon, 1980), 8-19. Indeed,
East lists at least four frameworks for home economics, all of which
showed up at the Lake Placid conferences: a) management of the house-
hold; b) the application of science towards improving the environment-
human ecology; c) learning by doing a la John Dewey applied to cook-
ing and sewing; d) the education of women for womanhood.
14. The syllabus can be found in the Elizabeth Boynton Harbert Col-
lection, Huntington Library, Box 11, Folder 154. See Mary A. Hill,
Charlotte Perkins Gilman: The Making of a Radical Feminist, 1860-
1896 (Philadelphia: Temple Univ. Press, 1980), 242 for information
about Campbell's career.
15. Marion Talbot and Sophonisba P. Breckinridge, The Modern
Household (Boston: Whitcomb and Barrows, 1912), 42f.
16. Ibid., 47.
17. Samuel Haber, Efficiency and Uplift: Scientific Management in
the Progressive Era, 1890-1920 (Chicago: Univ. of Chicago Press,
1964), ix.
18. Harry Braverman, Labor and Monopoly Capital: The Degradation
of Work in the Twentieth Century (New York: Monthly Review Press,
1974), chapter 4 passim.
19. Ibid., 102-6.
20. Helen Campbell, Household Economics (New York: G. P. Put-
nam's Sons, 1897), 182, i6f., 141.
21. Ibid., 120, 196, 145^
22. Isabel Bevier, The House: Its Plan, Decoration and Care, vol. I in
The Library of Home Economics (Chicago: American School of Home
Economics, 1907), 163.
23. Martha Bensley Bruere and Robert W. Bruere, Increasing Home
Efficiency (New York: Macmillan, 1914), 177.
24. Ibid., 291.
25. Lillian M. Gilbreth, The Home-Maker and Her Job (New York:
D. Appleton, 1929), chapter 5.
26. Frank B. Gilbreth, Time Out for Happiness (New York: Thomas
Y. Crowell, 1970), i.
27. Paul V. Betters, "The Bureau of Home Economics: Its History,
Activities and Organization," Service Monographs of the United States
Government, No. 62 (Washington, D.C.: Brookings Institution, 1930),
4-6.
28. Ibid., 10.
254 NOTES
The task faced by home economists was to change the focus of do-
mesticity from the past to the future, demolishing the rule of senti-
ment and establishing in its place the values manifest in American
business and industry. American business, in fact, was eager to em-
brace home economics, and the food industry became a prominent
ally in the assault on mother's cooking.
Shapiro, Perfection Salad: Women and Cooking at the Turn of the Cen-
tury (New York: Farrar, Straus and Giroux, 1986), 190.
31. It should be noted that Willa Gather, too, dealt with the limitations
of small-town life in some of her other works.
4. Ibid., 85.
5. According to Lewis's biographer, Lewis had been very impressed
by one of Oilman's articles. See Mark Schorer, Sinclair Lewis: An Ameri-
can Life (New York: McGraw-Hill, 1961), 112.
6. Lewis, Main Street, 319.
7. A brief survey of the critical discussions of Lewis's work before the
rebirth of feminism discloses a void insofar as sympathetic understanding
of Carol Kennicott's plight is concerned. She is discussed in terms of the
vacuousness of American idealism rather than in terms of the housewife's
dilemma.
8. Robert S. Lynd and Helen Merrell Lynd, Middletown (New
York: Harcourt, Brace and World, 1956), 98, 171. See Richard Wight-
man Fox, "Epitaph for Middletown: Robert S. Lynd and the Analysis of
Consumer Culture," in Richard Wightman Fox and T. J. Jackson Lears,
The Culture of Consumption: Critical Essays in American History, 1880—
1980 (New York: Pantheon, 1983), for an account of the genesis of the
study.
9. Ruth Schwartz Cowan, "Two Washes in the Morning and a Bridge
Party at Night: The American Housewife Between the Wars," Women
Studies 3 (1976): 147-72, p. 159.
10. David M. Katzman, Seven Days a Week: Women and Domestic
Service in Industrializing America (New York: Oxford Univ. Press,
1978), 95. 'So-
il. Siegfried Giedion, Mechanization Takes Command: A Contribu-
tion to Anonymous History (New York: Oxford Univ. Press, 1955),
604.
12. As quoted in Otis Pease, The Responsibilities of American Ad-
vertising: Private Control and Public Influence, 1920-1940 (New
Haven: Yale Univ. Press, 1958), 35.
13. Lynd and Lynd, Middletown, 46.
14. Edwin R. A. Seligman, The Economics of Installment Selling: A
Study in Consumers' Credit with Special Reference to the Automobile
(New York: Harper and Brothers, 1927), 118.
15. For a collection of brilliant essays dealing with this subject, see
Fox and Lears, The Culture of Consumption.
16. Warren I. Susman, "Scarcity vs. Abundance: A Dialectic of Two
Cultures," The Nation (Feb. 16, 1985).
NOTES 257
17. Paula S. Pass, The Damned and the Beautiful: American Youth
in the 19205 (New York: Oxford Univ. Press, 1977), 98.
18. John B. Watson, Psychological Care of Infant and Child (Lon-
don: George Allen and Unwin, 1928), 9.
19. Ibid., ii.
20. There is an excellent, balanced discussion of Watson in Pass, The
Damned and the Beautiful,l, 100-107. She insists that he never repre-
sented the "major tendency" of child-care thought in this country. One
reason that I am convinced that Watson did have a significant influence,
however, is the testimony of my mother, Alberta Ingles. Although she
has never mentioned Watson by name, she has described a child-care
orthodoxy that existed around the rime of my birth (1938) that placed so
much emphasis on rigid schedules and sternness that she felt guilty every
time that she picked me up.
21. Lynd and Lynd, Middletown, 266.
22. Ladies Home Journal (June 1923).
23. The contrast between Lewis's view of the legitimacy of a woman's
demands on her husband in Main Street and in Arrowsmith is quite dra-
matic. Evidently his own first marriage had gone sour in the intervening
years.
24. Sinclair Lewis, Arrowsmith (New York: New American Library,
1964), 419, 427, 428.
25. Marilyn Power Goldberg, "Housework as a Productive Activity:
Changes in the Content and Organization of Household Production,"
unpublished Ph.D. dissertation, Univ. of California, Berkeley, 1977,
p. 2of.
26. John Kenneth Galbraith, Economics and the Public Purpose (Bos-
ton: Houghton Mifflin, 1973), 33.
27. Christine Frederick, Selling Mrs. Consumer (New York: Business
Bourse, 1929), 23.
28. Ibid., 81.
29. Ibid., 177-80.
30. Carl A. Naether, Advertising to Women (New York: Prentice-
Hall, 1928), 27.
3 i . I should make it clear that I am not trying to argue that there was
any conspiratorial intent. The home economists no doubt believed that
they were acting in the best interests of women themselves as well as in
the interests of manufacturers.
32. Although I do not have the figures for the 1920$, I do have them
258 NOTES
for the modern period. In a book published in 1980, Marjorie East gives
the total of 225,000 home economists in the country; about 75,000 are
involved in education (teachers, extension home economists), 5,000 of
them "develop or promote or interpret products," and the rest work for
public agencies and the like. See East, Home Economics: Past, Present,
and Future (Boston: Allyn and Bacon, 1980), 4.
33. Ladies Home Journal (Jan. 1920). In her witty book about
women and cooking at the turn of the century, Laura Shapiro singles out
Crisco as the quintessential product symbolizing the attempt to alienate
consumers from their taste buds.
With the Crisco white sauce, scientific cookery arrived at a food sub-
stance from which virtually everything had been stripped except a
certain number of nutrients and the color white. Only a cuisine
molded by technology could prosper on such developments, and it
prospered very well. . . . Between World War I and the 19605,
generations of women were persuaded to leave the past behind when
they entered the kitchen, and to ignore what their senses told them
while they were there.
Shapiro, Perfection Salad: Women and Cooking at the Turn of the Cen-
tury (New York: Farrar, Straus and Giroux, 1986), 2i5f.
34. The articles were in the Nov. 1928, May 1929, June 1929, and
Dec. 1929 issues of the Journal.
35. "Science Serves the Homemaker" (April 1933).
36. See also Eleanor Gilbert, "Why I Hate My Independence," Ladies
Home Journal (March 1920); Eugene Davenport, "You Can Change the
World," Ladies Home Journal (Jan. 1922); Corra Harris, "The Happy
Woman," Ladies Home Journal (Nov. 1923).
37. Susan Strasser, Never Done: A History of American Housework
(New York: Pantheon, 1982), chapter 13 passim.
38. Paula Baker, "The Domestication of Politics: Women and Ameri-
can Political Society, 1780-1920," American Historical Review 89 (June
1984): 620-47, PP- 644, 645.
39. The advertisement was in the Ladies Home Journal of Feb. 1938,
p. 51. See the discussion of this theme in Stuart Ewen, "The Captains
of Consciousness: The Emergence of Mass Advertising and Mass Con-
sumption in the 19205," Ph.D. dissertation, State Univ. of New York at
Albany, 1974, pp. 181-85.
40. Waverly Root and Richard de Rochemont, Eating in America: A
History (New York: William Morrow, 1976), 225. These authors state
NOTES 259
that in 1900, 95 percent of all flour sold was for home use and by 1970
the figure was only 15 percent. Laura Shapiro points out that women
proved frustratingly (to the home economists) resistant to scientific ad-
vice at first. Shapiro, Perfection Salad, 172, 173.
41. For a brilliant discussion of the theoretical issues involved in ex-
plaining the ascendancy of modern advertising, see T. J. Jackson Lears,
"The Concept of Cultural Hegemony: Problems and Possibilities," Ameri-
can Historical Review 90 (June 1985): 567-93. According to Lears, "As
[Antonio] Gramsci understood, the hegemonic culture depends not on the
brainwashing of 'the masses' but on the tendency of public discourse
to make some forms of experience readily available to consciousness while
ignoring or suppressing others" (p. 577). As I see it, the public discourse
of the early twentieth century made nothing available to women that
would have given them the leverage to resist the persuasion of advertise-
ments—especially when the advertisements were echoed by the advice of
experts.
42. Abraham Myerson, The Nervous Housewife (Boston: Little,
Brown, 1920), 231.
43. Ibid., 77.
44. Ibid., 78.
45. Abraham Myerson, "Remedies for the Housewife's Fatigue," Ladies
Home Journal (March 1930).
46. Marian Castle, "I Rebel at Rebellion," Woman's Journal (July
193°)-
25. Karen Anderson concludes that the war was responsible for a
"relative decline in the status of homemaking." Anderson, Wartime
Women, 90, 91.
26. Philip Wylie, Generation of Vipers (New York: Rinehart and
Company, 1955), 199.
27. Ibid., 200.
28. Life (Jan. 29, 1945).
29. Life (June 16, 1947).
30. See the discussion in Chafe, The American Woman, chapters 8
and 9.
31. Ferdinand Lundberg and Marynia Farnham, Modern Woman:
The Lost Sex (New York: Harper and Brothers, 1947).
32. Eileen Sharpe, "Strangers in Town," Ladies Home Journal (Aug.
1956).
33. Clifford R. Adams, Ladies Home Journal (Sept. 1950).
34. The mention of Lucy Ricardo is a tantalizing reminder of how
rich the materials on depictions of housewives in the media must be.
That, however, would be another study.
35. Robert Coughlin, Life (Dec. 24, 1956).
36. Louella G. Shover, "Quick and Easys for Two," Ladies Home
Journal (Jan. 1948).
37. Peg Bracken, The 1 Hate To Cook Book (New York: Harcourt,
Brace and World, 1960).
38. "The Plight of the Young Mother," Ladies Home Journal (Feb.
1956).
39. "Love, Death and the Hubby Image," Playboy, 1963, as quoted
in Ehrenreich, The Hearts of Men, 48.
40. Ibid., chapter 6, "Reasons of the Heart," passim.
41. As quoted in Diane Middlebrook, "Becoming Anne Sexton," Den-
ver Quarterly iB (Winter 1984): 23-34, P- 23^
42. Diane Middlebrook, "Housewife into Poet: The Apprenticeship of
Anne Sexton," New England Quarterly (June 1984): 483-503, p. 483.
43. Anne Sexton to Anthony Hecht, May 24, 1961, in Anne Sexton:
A Self Portrait in Letters, Linda Gray Sexton and Lois Ames, eds. (Bos-
ton: Houghton Mifflin, 1977), 123.
44. "Housewife," in Anne Sexton: The Complete Poems (Boston:
Houghton Mifflin, 1981), 77.
45. Sloan Wilson, The Man in the Gray Flannel Suit (New York:
Simon and Schuster, 1955), 206.
262 NOTES
46. Evan S. Connell, Jr., Mrs. Bridge (New York: Viking, 1959),
238. I am indebted to Michael Morey for calling this book to my atten-
tion.
47. Betty Friedan, The Feminine Mystique (New York: Dell, 1963),
21, 27.
48. Betty Friedan Papers, Radcliffe Women's Archives, Schlesinger
Library, Box 10.
49. Phyllis McGinley, Sixpence in Her Shoe (New York: Macmillan,
1964), 41, 47.
50. Judith Lynn Abelew Birnbaum, "Life Patterns, Personality Style
and Self Esteem in Gifted Family Oriented and Career Committed
Women," unpublished Ph.D. dissertation, Univ. of Michigan, 1971,
p. 246. See Table 3, p. io6ff., for the statistical data on self-esteem
among the eighty-one women.
51. Birnbaum data, case #105, Henry Murray Center, Radcliffe Col-
lege.
Afterwordrd
i. See Sara Evans, Personal Politics: The Roots of Women's Libera-
tion in the Civil Rights Movement and the New Leftft (New York: Al-
fred A. Knopf, 1979), and Jacqueline Jones, Labor of Love, Labor of
Sorrow: Black Women, Work and the Family from Slavery to the Present
(New York: Basic Books, 1985), for information about the impression
made on white women by the southern black women.
Appendix;
Total Individuals
Population Households per
Year (Millions) (Millions) Household
1790 3-9 0.6 7.0
1800 5-3 —
—
1810 7.2 — —
1820 9.6
— —
1830 12.9
— —
1840 17.1
— —
1850 23-2 3-6 6.4
1860 3i-4 5.2 6.0
1870 38.6 7.6 5-i
1880 50.2 9-9 5.0
1890 62.9 12.7 5.0
1900 76.0 16.0 4-8
1910 92.0 20.3 4-5
1920 105.7 24.4 4-3
1930 122.8 29.9 4-i
1940 I3I-7 34-9 3-8
1950 150.7 43-6 3-5
1960 179-3 52.8 3-4
1970 203.2 63-4 3-2
263
264 APPENDIX
Housing Percent
Units Owner
Year (Millions) Occupied
1890 12.7 47-8
1900 1 6.0 46.7
1910 20.3 45-9
1920 24.4 45-6
193° 29.9 47-8
1940 34-9 43.6
1950 42.8 55.0
1960 53.0 61.9
1970 63.5 62.9
Domestic
Servants Servants
Households (Hundreds of per Ten
Year (Millions) Thousands)* Households
1800 0.4 —
—
1810 0.7
1820 — i.i —
— —
1830
—
1.6 —
1840 2.4 —
1850 —
3-6 3-5 I.O
1860 5.2 6.0 1.2
1870 7.6 IO.O i-3
1880 9-9 "•3 I.I
1890 12.7 15.8 1.2
1900 16.0 18.0 I.I
1910 20.3 20.9 I.O
1920 24.4 16.6 0.7
193° 29.9 22.7 0.8
1940 34-9 23.0 0.7
1950 43-6 20. o 0.5
1960 52.8 24.9 0.5
1970 63.4
Source: U.S. Census.
• Ten or more years old.
APPENDIX 267
Widowed or
Year Total Single Married Divorced
1890 3-7i 2-53 0.52 0.67
1900 5.00 3-31 0.77 0.92
1910* 7.64 4.60 1.89 1.15
1920 8-35 6-43b 1.92 —
193° 10.63 5-74 3-°7 1.83
1940 13.01 6.38 4.68 1.96
1950 16.55 5.27 8.64 2.64
1960 22.41 5.28 13.61 3-52
1970 30.76 6.94 19.18 4.64
Widowed or
Year Total Single Married Divorced
1890 18.9 40.5 4.6 29.9
1900 20. 6 43-5 5-6 32-5
1910' 25.4 51.1 10.7 34-i
1920 23-7 46.4" 9.0
—
1930 24.8 50.5 11.7 34-4
1940 25.8 45-5 15.6 30.2
1950 29.0 46.3 23.0 32-7
1960 34-5 42.9 31-7 36.1
1970 41.6 50.9 40.2 36.8
TABLE 7. Life Expectancy (t« Years) by Race and Sex: 1900 to 1970
Entire
Year Population Men Women White Non-White
1900 47-3 46.3 48.3 47.6 33-o
1910 50.0 48.4 51.8 5°-3 35-6
1920 54-i 53-6 54.6 54-9 45-3
193° 59-7 58.1 61.6 61.4 48.1
1940 62.9 60.8 65.2 64.2 S3-'
1950 68.2 65.6 71.1 69.1 60.8
1960 69.7 66.6 73-i 70.6 63.6
1970 70.9 67.1 74.8 71.7 65.3
Source: U.S. Census.
Index
269
270 INDEX
Hearth and Home, 44, 56, 97, 98, 171; impact of World War II
103, 138 on, 202—6; and industrializa-
Hedonism, 193-94 tion, 92-94, 100, 109; iso-
Hemingway, Ernest, 202 lates women, 154; kitchen
Higginson, Thomas Wentworth, design, 169-70; manufacture
44 of products, 3, n, 98, 181-
Hired help: 3, 5, 11-12, 14, 25, 82, 192; May on, 61-62;
3°. 3^.33.37.96, 178, 179. "moral sanctities," 144; as
220; domestic education of, nurturing environment, 9, i o;
97, in domestic novels, 25, vs. outside world, 26, 35-36,
32; in domestic novels, 96; 38, 65, no, 114, 121, 144;
history of, in America, 95- political role of, 7, 27, 34, 57,
96; for laundry, 103; reform 86-87, 181; privacy in, 5;
of domestic service, 97-98; religious role of, 17, 19, 21,
"servant problem," 95-97, 53; as social center, 5; as
103 symbol of integration, 10; and
Hofstadter, Richard, 116, 131-32 technology, 112; trivializa-
Holmes, Oliver Wendell, 43 tion of, 90, 114, 142, 162-63,
Home: architecture of, 5, 41-42, 195; transcendent role of, 94,
43, 97, 169-70; attacks on, 95, 114; urban, 5; values of,
131, 134, 140, 141, 155, in reforming society, 35, 62, 150
novels, 175-76; Beecher on, Home (Catharine Sedgwick), 25,
37-38, 41; Blackwell on, 59- 33.7i
61; business and, 184, 186; Home economics: 88, 142, 150,
Clemens on, 80; colonial, 152; beginning of, 145, 150;
3-9, 26, 57; commodification criticisms of, 162; and dignity
of, 112; and Darwinism, 117, of housework, 169; education
121—22; in domestic novel, in, 145, 148, 157-58; and
26, 67—68, in later novels, government, 166; link to rural
106—7, 108; economy in, 24, areas, 161—62, 166; sample
153; educational role of, 7, 9; courses in^ 152, 165—66
efficiency in, 24, 94, 153, Home economists: and advertising,
170; Emerson on, 37-38, 41; 170-71, 188; attacks on
emotional role of, 181; as en- housewives, 159, 163, on
tertainment, 184; Fitzgerald tradition, 163-64, 190; dis-
on, 184; Gilman on, 140-41; dain of older women, 165;
as haven, 10, 184-85, 186, goals of, 152, 153, 154; mis-
210; Hawthorne on, 39—41; trust of tastebuds, 164; and
hierarchy of power in, 4, 26, reform community, 160
27, 37,41,65, 68, 182, 185, Hooker, Isabella Beecher, 45
212; and history, 57; home Hospitality, Emerson on, 37-38,
economists' goal for, 166, 57
INDEX 275
The House of the Seven Gables those who perform, xiv; per-
(Nathaniel Hawthorne), 39- formance of, xv; profession-
41, 80 alization of, 98-100; rou-
Household appliances: 101, 180, tinized, 195; time spent on,
187-88, 203; home econo- i n . See also Domestic chores
mists' influence on, 157; in Housing: 212; shortage, during
novel, 205. See also Electrical World War II, 202, 203-4
appliances Howe, Julia Ward, 72-73, 126-
Housewives: against reform, 195- 27, 198
96; careers create "double Howe, Samuel Gridley, 72-73
burden," 23; as chauffeurs, Huckleberry Finn (Mark Twain),
xiv, 111, 192; as consumers, 78-81
153, 158, 159-60, 186-87, Hunt, Caroline, 160-61
Frederick on, 187; emulate
business world, 197; as equal
partners, xiv, 9-10, 32; vs.
experts, 156; Friedan on, I Hate to Cook Book (Peg
218-19; home economists' Bracken), 211
critique of, 154-56; home "1 Love Lucy," 210
economists distance them- Ike Partington (Benjamin
selves from, 150; leisure time Shillaber), 82
of, n, 14; loneliness of, 221; Immigrants: 32, 95, 149, 163,
middle-class, 10—11; moral 174; Irish, 25, 32, 37, 95, 96;
stature of, loss of, 200, ner- in novels, 173-75, 177
vousness of, Myerson on, Immigration, 10
194-95; New England, 33; In His Steps (Rev. Charles
predatory, in post-World War Sheldon), 107-9
I literature, 200-201; role Increasing Home Efficiency
of, Buck on, 199—200; sacri- (Martha and Robert Bruere),
fice of, for family, 196; self- 156-57
esteem of, 6, 29; social dimen- Industrialization: 4, 10, n, 36;
sion of, home economists on, effect on home, 109; and role
152; supervision of hired of women, 160
help, 12; training of, value for Infant mortality rate, home econo-
society, 156-57; twentieth- mists on, 155
century, xiii-xiv. See also
Women
Housework: and careers, 31, 143-
44, 169; dignity of, when a Jazz Age, hedonism of, 180—81,
science, 169; in domestic 183, 184, 186
novel, 25; economic analysis Jefferson, Thomas, 18
of, 187; inferior status of Jones, Nellie Kedzie, 161
276 INDEX
public and domestic roles of, Natural selection: 118, 123, 124,
60, 61—62; and reform, 57, 132; Spencer on, 122-23
73; responsible for advances Nature (Ralph Waldo Emerson),
in home, 141, 155; self- 36-37
sacrifice, practice of, 48; Needlework, 13, 17, 29, 43, 96.
sexual appetite of, 28, 29, See also Sewing
Ward on, 132; status of, re- "Neo-Lamarckianism," 124
garding age, 165; superiority The Nervous Housewife (Dr.
to women, Darwin on, 120- Abraham Myerson), 194-95
21, 122-23; women's distrust New England housewife, 33
of, 73 The New Housekeeping (Chris-
Of Men and Women (Pearl tine Frederick), 170
Buck), 199-200 Nineteenth Amendment, 159, 191
Mendel, Gregor, 124 Norwood (Henry Ward Beecher),
Middle class, xvi 19—20, 108—9
Middletown (Robert and Helen Novels: Age of Jackson, 6, 11;
Lynd), 177-78 "bachelor books," 85; "bad
Mill, John Stuart, in domestic boy" sub-genre, 81-83, 87;
novel, 70 and devaluation of domes-
Mitchell, Donald Grant (Ik ticity, 91; "domestic novel"
Marvel), 85 genre, n, 15, 21-22, 49, 51,
Mitchell, Maria, 146 64-65, 66, 67, 71, 106, 165,
Mobility, geographic, 63 166, 167; iSth-century, 6;
Modern Woman: The Lost Sex post-World War I, 200; tem-
(Ferdinand Lundberg and perance literature, 87. See
Marynia Farnham), 209, 210 also specific titles
Monopolization, 93 Nutrition: 162; scientific principles
Montagu, Ashley, 212 of, 149; value of tasteless
Morris, William, 152 food, 151
Motherhood: devaluation of, Gil-
man on, 141; Myerson on,
195 Oldtown Folks (Harriet Beecher
Movies, 183 Stowe), 15, 44
Mrs. Bridge (Evan Connell), 216- On the Origin of Species (Charles
17 Darwin), 117, 118, 123
My Antonia (Willa Gather), 172-
75, 177
Myerson, Dr. Abraham, 194—95 Parker, Theodore, 20, 45, 56-57,
65, 88, no, 123, 134, 171
Parloa, Maria, 145, 149
Naether, Carl, 188 Patriarchal authority, 4, 9, 32
Nationalism movement, 93 Peck, George, 82-83
278 INDEX
tion, 46, 48; education of, 21, role of, affected by World
22, 24, 27, 43, 47, 64, 148, War II, 205-9; rural vs.
damaging to reproductive sys- urban, 161; scientists, 148;
tems, 122, 126, 127; educa- segregation of, from men, 22;
tion of, Darwin on, 133, self-confidence of, 64-65;
Spencer on, 122, i33,Woll- self-denial, practice of, 48;
stonecraft on, 137; of elite self-esteem of, 6, 29, 30, 39,
class, 13; esteem of, 22, 27, 193, 211, 212, 221; self-
28; financial independence righteousness of, 90; sexual
of, Beecher on, 47; on the passion of, 28, 29; on slavery,
frontier, 12, 33, 101; idle- 57; in the South, xvi, 224;
ness of, 208; as inferior to sphere of activity of, 4, 3 5—
men, 120-23, 132-34, Ward 36, 59-60, Ward on, 133-
on, 132, Frederick on, 187; 34; unmarried, Anthony on,
in labor force, 223, 224, dur- 139; urban, 11; urged to
ing war, 202-4, 205-6; lack ignore outside world, 198—99,
of freedom in home, in novel, Buck on, 200; working-class,
176; lack of skills of, Gilman in novels, 177; working-class,
on, 142; leisure time of, 191; as servants, 32; writers, 83,
leverage of, 27-28, 67-68, 214; young, health of, 31.
69, 185; life expectancy of, See also Housewives
162; married, Anthony on, Women and Economics (Char-
139; married, rights of, 32, lotte Perkins Gilman), 136
43. 69, 73; and medicine, 43, Workplace, scientific management
71; mental health of, 39, in, 154
209; middle-class, 12, 17, 33; World outside home: 26, 34, 35-
moral authority of, 6, 28, 32, 36, 62, 6;; Emerson on, 38.
34, 46, 67, 90; and need to See also Home, vs. outside
organize, 47, 62, 212; in world
novels, 185-86, 216-17; World War I, 89, 158, 172, 191,
older, 165, 193, attacks on, 200, 202
208, in novels, 175, 208; World War II: 198, 202-10, 212;
political role of, 6, 43, 46, in novel, 204-5
57. 59-65. 73, 88, 89; prob- Wright, Henry Clarke, 27, 42
lems of, home economists on, Wright, Julia M., 110-11
162; and professionalism, Writers, women, 214, 220
166; public and domestic roles Wylie, Philip, 207
of, 60-62; qualities of, 90;
and reform, 57, 73, 137-38,
191, 224; reliance of, on "The Yellow Wallpaper" (Char-
customs and emotions, 169; lotte Perkins Gilman), 136