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Marissa Peters

Briauna Driggers
Melissa Castillo
2O18 FESTIVALS
2 Pitch Letter

CONTENTS 3 Spring Bloom Fine Arts


Festival News Release

4 Sugar Creek Arts Festival


News Release

5 Spring Bloom Fine Arts


Festival PSA

6 Sugar Creek Arts Festival


PSA

7 McLean County Arts


Center Profile
McLean County Arts Center
8 Education Profile

9-10 Quarterly Newsletter

11-12 Application Brochure


Dan Craft
The Pantagraph
301 W Washington St.
Bloomington IL 61701
dcraft@pantagraph.com

Dear Dan,

I am contacting you with the hopes that you will report on the McLean County Arts Center’s
festivals happening in the Spring of 2018. The Spring Bloom Fine Arts Festival will be in the
Brown Ballroom inside the Bone Student Center on ISU’s campus on March 17 and the Sugar
Creek Arts Festival will be on the streets of Uptown July 14-15.

To help build awareness about the event, I have included a few of the many positive aspects of
this event to assist you in creating content for The Pantagraph.

Local Picassos: Both festivals take place in Normal and feature local artists. The Spring Bloom
Fine Arts Festival is indoors and will feature less artists, but there are expected to be over 70 this
year. The Sugar Creek Arts Festival will host over 130 artists which is an increase from last year.
Many forms of arts and crafts are accepted, including paintings, sculptures, glasswork, ceramics,
and jewelry. This means almost any artist in the Bloomington-Normal area will have a chance to
let their talent shine.

Art Appreciation: These festivals are a great way to teach art appreciation to the younger
generations. Art programs are becoming increasingly scarce as time goes on, but children can
still gain an understanding of the importance of art by attending these festivals. The Sugar Creek
Arts Festival will feature kid’s activities and fun booths to keep them engaged throughout their
whole visit.

Supporting the McLean County Arts Center: The McLean County Arts Center has been
hosting these festivals in Normal for many years. They are one of the oldest organizations in
Normal, Illinois and deserve to be recognized. Many people do not know much about the
McLean County Arts Center, so informing them of their involvement with these two awesome
events will bring more support to the organization in general.

Because you have covered local arts events such as the “Hear Me Out” exhibit in Milner Library
and the “Last Stand” performances at the Bloomington Center for the Performing Arts, I hope
you decide to cover these festivals! If you have any questions or would like more information,
please feel free to contact me by phone or email.

Thank you for your time,

Marissa Peters
Uptown Normal
(309) 354-1142
mmpete2@ilstu.edu

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Marissa Peters, Event Coordinator
Phone: (309) 354-1142
Email: mmpete2@ilstu.edu

January 1, 2018

Something is Blooming in Normal!

NORMAL, Ill.- There will be art blooming in Illinois State University’s Bone Student Center!
The McLean County Arts Center is hosting the Spring Bloom Fine Arts Festival on March 17,
2018 in the Bone Student Center at Illinois State University.

This indoor art festival will be held in the Brown Ballroom in Illinois State University’s Bone
Student Center. Artists will need to apply by Jan. 14, 2018 if they are interested in this event on
the McLean County Arts Center’s website. The application will have a $25 fee. The event will
have professional artists as paid jurors to help give out awards to qualifying artists. The Spring
Bloom Fine Arts Festival is a great way for artists to showcase their talents. The event will
display a variety of fine arts and crafts.

There is a $160 booth fee that includes specific meals. These meals include pizza and beverages
on the Friday night set-up, continental breakfast on Saturday morning and a boxed lunch
delivered to each artist booth. If an artist is interested in additional lunches they can purchase
them for an extra fee.

Mayor Chris Koos said, “The Spring Bloom Fine Arts Festival is a great event for artists to
display their work. It is amazing to see all the different art pieces and styles each artists use. The
event is also a great way for artists to meet each other. I love going to the Spring Bloom Fine
Arts Festival and seeing all of the incredible artwork!”

Attendees can expect live music in addition to the variety of art at the event. The Bone Student
Center offers parking for both artists and attendees. There is additional parking around Illinois
State University’s campus.

For more information about the event, contact Marissa Peters at (309) 354-1142.

###

The McLean County Arts Center started from Mrs. Horace Smith establishing a studio and
gathering students for an oil painting class in 1870. Over the years the organization evolved and
became the McLean County Arts Center. This organization was granted permission by the Town
of Normal to be an official agency in 1991. Today they host multiple events throughout the year
and have art classes, lectures and workshops available.

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Marissa Peters, Event Coordinator
Phone: (309) 354-1142
Email: mmpete2@ilstu.edu

January 1, 2018

Unleash Your Secret Talent

NORMAL, Ill.- It is time for the residents of Normal to show what secret talents they may have!
The McLean County Arts Center will be hosting the Sugar Creek Art Festival on July 14 and 15,
2018. The event will take place on Saturday from 10 to 4 p.m. and Sunday 11 to 4 p.m.

The festival will take place throughout the streets of Uptown Normal and is for artists that want
to display their work to the residents of Normal. Artists from around the country come to
showcase their art and crafts. If any artists are interested they must apply through the McLean
County Arts Center’s website by April 15, 2018. There is an application fee of $25. There is also
a booth fee that is due May 20, 2018 and will be priced from $175 to $300. The pricing depends
on the location and size of the booth. Artists are allowed to sell their artwork to the many visitors
they will encounter throughout the two days. Each year there is over 20,000 people that attend
this event. The Sugar Creek Arts Festival is a great way for artists to display their work and
talents to the many people that attend this event!

Mayor Chris Koos said, “The Sugar Creek Art Festival is one of my favorite events in the
summer. It’s amazing to see how many people come out and support our local artists and bands.
I always end up leaving with at least one art piece!”

The Sugar Creek Arts Festival is in need of bands to play live music throughout the two days.
Any bands that are interested need to apply through the McLean Country Arts Center’s website.

If anyone is interested in wanting to get involved with this event they should consider being a
volunteer. The Sugar Creek Arts Festival is in need of anyone that wants to help make sure the
event runs smoothly. The event will also need sponsors and there are benefits to being one.
Sponsors receive a complimentary T-shirt and will be recognized on each sign at the festival.

Free parking will be available but will not last long! There is also paid parking available
throughout Uptown Normal.

For more information about the event, contact Marissa Peters at (309) 354-1142.

###

The McLean County Arts Center started from Mrs. Horace Smith establishing a studio and
gathering students for an oil painting class in 1870. Over the years the organization evolved and
became the McLean County Arts Center. This organization was granted permission by the Town
of Normal to be an official agency in 1991. Today they host multiple events throughout the year
and have art classes, lectures and workshops available.

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Use: March 11-17
Time: 30 seconds
Organization: McLean County Arts Center
Title: Illinois State University to Host Spring Bloom Fine Arts Festival

THE SPRING BLOOM FINE ARTS FESTIVAL WILL TAKE PLACE IN ILLINOIS STATE

UNIVERSITY’S BROWN BALLROOM ON MARCH 17.

THE BROWN BALLROOM IS LOCATED IN THE ISU BONE STUDENT CENTER. IT

FEATURES ELECTRIC, HAS GREAT PUBLIC RECOGNITION, AMPLE PARKING FOR

ARTISTS AND ATTENDEES AND PUBLIC BATHROOMS. PARKING AT THE BONE

STUDENT CENTER IS LOCATED OFF OF LOCUST STREET. ENTRY TO THE EVENT

WILL BE FREE FOR THOSE ATTENDING.

THIS FESTIVAL IS PRESENTED BY THE MCCLEAN COUNTY ARTS CENTER, WHICH

IS ONE OF THE OLDEST COMMUNITY ART THIS JURIED SHOW OF FINE ARTS AND

CRAFTS WILL FEATURE OVER 70 EXHIBITORS FROM ACROSS THE NATION. THERE

WILL BE VARIETY OF DISCIPLINES INCLUDING, BUT NOT LIMITED TO,

PAINTINGS, SCULPUTURES, GLASSWORK, PHOTOGRAPHY, JEWELRY, AND

CERAMICS.

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Use: July 9-15
Time: 30 seconds
Organization: McLean County Arts Center
Title: Uptown Normal to Host Sugar Creek Arts Festival

UPTOWN NORMAL WILL HOST THE ANNUAL SUGAR CREEK ARTS FESTIVAL ON

SATURDAY, JULY 14 FROM 10 AM TO 5 PM AND SUNDAY, JULY 15 FROM 11 AM TO

4 PM.

THE FESTIVAL IS ONE OF THE MOST POPULAR JURIED ART AND CRAFT

FESTIVALS IN THE MIDWEST AND TAKES PLACE IN UPTOWN NORMAL EVERY

YEAR. THIS YEAR OVER 130 ARTISTS WILL BE FEATURED IN BOOTHS LINING THE

STREETS OF UPTOWN. THERE WILL BE LIVE MUSIC, KID ACTIVITIES, BOUNCE

HOUSES, A BIKE RODEO AND A BIKE SAFETY EVENT AMONG MANY OTHER FUN

AND ENGAGING ACTIVITIES.

THE COLLEGE STATION PARKING LOT WILL HAVE FREE PARKING AND ENTRY TO

THE EVENT IS FREE. STANDARD PARKING FEES APPLY TO OTHER LOTS IN THE

AREA. FOR MORE INFORMATION, VISIT THE MCCLEAN COUNTY ARTS CENTER

WEBSITE AND SEARCH FESTIVALS.

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McLean County Arts Center Profile

History
The McLean County Arts Center started in 1870 by Mrs. Horace Smith. She established a studio
and gathered students for an oil painting class. In 1888 one of her students and three other
members were chosen to organize the Bloomington Art Association. In 1922 the Bloomington
Art Association received a charter. Throughout the years the organization continued to show the
community the importance of art. In the summer of 1979 the organization moved to its current
location. The Town of Normal granted agency designation to the organization in 1991. The City
of Bloomington and McLean County shortly after the Town of Normal granted agency
designation in 1992.

Events and Services


The McLean County Arts Center provides many services to the community. They offer art
classes, artist lectures and art workshops for youth and adults. They also offer performing and
literary arts presentations to the community. The Mclean County Arts Center offers the
opportunity to purchase artwork through their Sales Gallery. They host approximately 12
exhibitions yearly and two art festivals annually. These festivals are the Spring Bloom Fine Arts
Festival and the Sugar Creek Arts Festival. The Spring Bloom Fine Arts Festival is in March and
located at Illinois State University’s Bone Student Center. This indoor art festival provides artist
with the opportunity to display their work to attendees. The Sugar Creek Arts Festival is in July
and located throughout the streets of Uptown Normal. This outdoor festival has around 20,000
attendees each year. The McLean County Arts Center has a partnership with the City of
Bloomington and the Downtown Bloomington Association. Through this partnership they have
created the Bloomington Mural Project, which is supposed to promote the creativity of local
artists and attract residents and visitors.

Sponsors
Sponsors for the McLean County Arts Center are a huge part of their support system. They need
sponsors to support them so they can keep providing their services for the community. Without
their sponsors the McLean County Arts Center would not be able to have the impact on the
community that it does. There are also many benefits to becoming a sponsor. A sponsor’s
support allows them to be able to exhibit the work of local and well-known artists. A company’s
decision to sponsor the McLean County Arts Center has many benefits. This sponsorship will
give the company exposure to the public from press releases, exhibit signage and they will be
displayed on the McLean County Arts Center’s website and member newsletter.

McLean County Arts Center Education Profile

History
The McLean County Arts Center started in 1870 by Mrs. Horace Smith when she established a
studio and began teaching an oil painting class. Today we know the organization to host
exhibitions, festivals and lectures but their roots still reside in the education of the arts.

Adult Classes
Classes are offered for adults (age 17+) as well as youth (age 7-16). Materials required for any
course are always included in the course fee. They believe in small class sizes and quality
instruction. This insures that each student gets the same level of attention and receives the finest
education possible. Adults can decide between weekly classes or a one-time workshop that is
more specialized in watercolor, acrylic, pastels, and ceramics. Some watercolor classes will be
taught by Dale Evans, who received his BFA in painting from Indiana University in 1970.
Ceramics classes will be taught by Erin Furimsky, who received her BFA from Pennsylvania
State University and her MFA from the Ohio State University. Her ceramic work has been
featured in books and catalogs internationally.

Youth Classes
Youth classes focus more on fun than details and techniques. Kids can choose from ceramics
classes, drawing/painting, and they will even be offering a Valentine’s printmaking class this
February. Those who are scouts looking to fulfill their art badge may also host private groups at
the McLean County Arts Center for either ceramics, painting or drawing. Fees are included and
group sizes are limited. K-12 school groups may tour the Arts Center and they will also host
private birthday parties for kids of all ages.

Scheduling
The classes and workshops are available on different days making it easy to fit them into your
schedule. Those interested in taking classes at the McLean County Arts Center should visit the
website to see the most up-to-date schedule for Spring 2018. There are fees and a registration
process associated with each class which will need to be completed prior to the attending of a
class. Registration for a class may be cancelled up to 7 days in advance with a full refund. They
also allow one transfer of a class registration 7 days in advance if you wish to give your spot to
someone else. Small class sizes are a priority at the Arts Center, so registering for classes early is
encouraged to ensure you get a seat in all the classes you’d like to take.

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THE QUARTERLY NEWS LETTER

THE PAINT BRUSH


A SNAPSHOT INTO AVERY RAINWATER
By: Melissa Castillo
JANUARY 2018
This is Rainwaters second year input-
Not all art starts off with an empty can- ting her work into the festivals and
vas and uses a paint brush, sometimes getting them featured. These festivals
it’s simpler and the creativity can flow are not only important for showing all
with just a click of the the artwork that flourishes from the
camera. McLean county, but
This year at the Spring also is a huge way
Bloom Art Festival and to help students like
the Sugar Creek Art Rainwater advance in
Festival don’t overlook her photography ca-
the photography booths reer.
and artwork that you’ll Rainwater said,
see placed throughout “These opportunities
the venue. Especially are so important for
one Illinois State Stu- artists like me who
dent’s artwork. really want the com-
Avery Rainwater has munity to see all that
made her mark as pho- we can do. I always
tographer on campus, attempt to get my
with all the perfectly artwork seen, not only
imperfect shots she on social media out-
aims to capture and lets but there’s some-
moments she wants thing about seeing a
people to relive again. photo in person, and
“My obsession for printed out. It not only
photography came from helps me, but other
me simply wanting to people enjoy looking
be able to reminisce all Avery Rainwater: Photographer
at it.”
the memories like me and my mother In many cases while you’re heading
did over our old photos. So, I simply through the crowd at both festivals,
invested in a camera other than the lens you will see lots of canvas and ceram-
on the back of my iPhone and fell in ic but make sure to give a look to the
love with the many moments I could booths who worked so hard to capture
catch with my eye and a Cannon cam- a moment and tell a story in a snap-
era” said Rainwater. shot.
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THE FLOWER THAT BLOOMED THE MCLEAN was the beginning of all things imagin-
COUNTY ARTS CENTER able, and that all you needed was some
By: Melissa Castillo oil pants and a blank canvas to create
A teacher and students with some oil something that would change your
paints gathered into a studio in 1870, view on your ability to do art.
what do you think happened? I’ll give Executive Director of MCAC, Doug
you a hint, this is not a punch line. Johnson always felt inspired by her
Almost 20 years after the meeting in work as an influencer in the art the
1870, Horace Smith and 3 of her stu- community and continues to uphold
dents were appointed to organize the her tradition.
Johnson said, “I read about Mrs.
Horace Smith and how she would al-
ways stress the idea of spring colors
in oil paintings because it was her fa-
vorite season. Of course, every year
we will help to bloom the artists of
McLean County at our Spring Bloom
Festival in honor of all that she did for
the art community.”
The Spring Bloom Fine Arts Festival
Charlotte Potashnik Painting
brings back the traditions that Smith
beginning of one of the oldest, but always wanted for her students, besides
most talented community art organiza- the variety of pastel in an oil painting,
tions, in the Midwest. All they needed you can never stop an imagination
was a teacher with a creative mind and from blooming to its fullest artistic
students who only brought out the best element.
creative elements in a teacher.
Thanks to Mrs. Horace Smith, today
the McLean Country Arts Center oper-
ates as the arts agency for all creative
sculptors, painters, photographers and
so many other talented artists in the
Midwest.
Smith lived in Normal Ill. her entire
life and always spoke as an inspira-
tion to students who she taught, and to
peers she worked with that creativity
McLean County Arts Center

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