TREATMENT/PROPOSAL MOVIÉ ÉNTERTAINMENT

Name: Matthew Pickett

What are you creating/or intending to make e.g (Magazine, Newspaper)?

In terms of what I intend to create is magazine brand entitled (MOVIÉ ÉNTERTAINMENT) it’s
primary focus will be on budget made films e.g amauter films/restricted budget films, the content
will focus on types of media made by these creators, stand out directors, accredited actors who
have been part of these types of media productions.

The content will then spread onto upcoming amauter films. Their production process, who other
people could be influenced on beginn to create such materials, also to reach out to my
consumers, due to the content not really being a stand out against other publications such as
(Empire Entertainment, Total Film), it then about how I get the publication out to my consumer, I
will obviously intend on creating a physical edition for people who either do not have access to
any such media device, or have lower income revenue to afford or subscribe a monthly or single
edition.

So editions via Internet, so the creation of a website where people could individually look up
content, an app (Empire) which people can then use while on the move and can be accessed
across multiple devices, also a e-magazine which will be available when downloading the app.

Also I would intend on creating a social media pages on (Instagram/Twitter/Facebook) this

covers all mass social networking sites, also this would include “Have your say” ranking ,
audience’s can have their say opinion on up and coming filmmakers, this content could then
extend to social media links to individuals sites, news.

To further elaborate on this point due to my consumer age ranging it is more accurate to guess
that many of consumers will be more inclined to access my product through a media device i.e
(Laptop, Mobile Phone, Computer, Tablet etc), so I need reasonably to make my magazine be
more interactive while also being informed and having an original feel, but also convey the
publication standards of previous companies, the way in which I intend to keep the product
individual to other companies are as follows:

Formatt:​ is of primary importance and is the most important as it decides or inclines the reader
to be part of your product readership, so in terms of how this will relay my consumer to the
product by subscribing/or weekly digital uploads I would maybe enclose Youtube Video of
trailers select topic individual is in or created, also maybe a revolving photo gallery this would
give the magazine more variety just through one single element, so the front cover could
change every so often on the digital copy of this makes it more interactive while allowing as
giving a mix of features but also giving a standard format.
 TREATMENT/PROPOSAL MOVIÉ ÉNTERTAINMENT

Name: Matthew Pickett

Content: ​in terms of the content to attract my audience I intend to have quite a cultural
protagonist but also making A-List star to be part of the publication, so the article or content will
be original with prominent texts, also maybe a weekly column or reader vote on the next
interviewee or content to be enclosed within the next publication and be repeated in further
publications, and for the physical copy their could be barcode that could guide individuals to the
voting site.

Font:
● Warnock Pro Text​ is clear and is easily presentable, it more sharp ended letter
makes/connotes pin point accuracy, and looks to be a more suitable font to a higher
socio-economic groups this would be my secondary choice of text.

● FF Kievit ​has an open and very clear appearance. Moreover, the slightly oblique line
ends, the clear traces of the humanist fonts in the design language, and a careful
contrast in weight make for a friendly and lively character. This would be more based for
a digital publication more displayed on Amazon Kindle Reads.

● In terms of the ​Felbridge Text​ I would intend for this to be used in for my heading due to
it clear bold text style, reads more clearly and is simple and directional for the display of
information.

● Calibri​ features subtly rounded stems and corners that are visible at larger sizes, Its
sloped form is a true italic with handwriting influences, which are common in modern
sans-serif. This would be used for the main body.

Video Feature ​in terms of a video feature being part of the magazine the amauter film makers
could give a guide tutorial as to how the prep the films giving examples of stylizing, maybe also
for actors attributed to the content of the publication there could be a linked live-streaming
advertised and people could ask actors specified questions.

Who is the Target Audience from your Print Base Material?

In terms of Target Audience, in relation of Demographics, it intends engage a broad range of
different consumers from all races, genders, and ages, through a variety of contents, genre,
materials, and special editions.

My publication will have a distinctive mix of contents, that will differ completely from other and
previous publications, who write or publish articles on these features. The Primary Audience for
the publication is between ages of 16-50+ years of age.

The content will then spread onto upcoming amauter films. Their production process, who other
people could be influenced on beginn to create such materials, also to reach out to my
consumers, due to the content not really being a stand out against other publications such as
(Empire Entertainment, Total Film), it then about how I get the publication out to my consumer
 TREATMENT/PROPOSAL MOVIÉ ÉNTERTAINMENT

Name: Matthew Pickett

I will obviously intend on creating a physical edition for people who either do not have access to
any such media device, or have lower income revenue to afford or subscribe a monthly or single
edition for the target audience.

The target audience will still be at the standards of other publications such as (Total Film,
Empire Entertainment) I will change have a format also a detailed interactive features available
with e-magazine, that allows you to see the features of a also I would intend to include either a
(Twitter, Snapchat, Facebook, Instagram) this again would identify to the consumers I am trying
to interest.

Elaboration

To open on this point how the target audience could be a protagonist to the positivity of the
product, they could influence the content and lead the magazine to reach further afield through
their opinion and voting poll, allowing my consumer to a context to be the editors of the product
it allows originality but gives the consumer a sense of being part of the publication and as well
as developing a relationship between both the publisher and the readers through the interactive
feature.

But also to address the physical edition relation to their consumer the way in which I would still
keep this original is by promoting on set tours, meet and greets, cameo appearance, etc this
keeps my younger demographic interacted with the publication due to the chance of winning
and competitiveness with other consumers, so this address the first bracket 16-25, I now need
to address how I will influence my consumers aged between 26-50 to become involved with my
product, after researching many people with the bracket of my secondary age rating are women,
so basing this content articles, and gossip as to events and goings on in the industry may be a
idea to enclose in the product.
 TREATMENT/PROPOSAL MOVIÉ ÉNTERTAINMENT

Name: Matthew Pickett

What is the Genre of your magazine/Print Based Material?

In terms of genre that I will intend for the publication to cover will be, horror, romance, historical,
Sci- Fi, etc. these would in turn follow the genre of amatuer made genre films, so from issue to
issue there would be a variation, the genre could enhance to biography of the given amautuer
director, actor, etc. By creating variation of genres this allows us as a consumer, but also as a
publication to explore multiple genres that may have not been heard of not been specifically
highlighted by other publications.

To extend the relatively unknown genres could also explore new and interesting opportunities
for multi-million pound production companies. That haven’t fully invested or seen the potential
in small production companies.

Elaboration
To expand on the genre of my product, I have chosen to do two things staying with the trend of
previous publications, but also organizing my product so it stands out against other publications.

Firstly, to bring across a sense originality I have moved across from multi-million pound movie
creations, instead I have tried to address the genre of lower and budget made films, as for
business not many or hardly any other publications have addressed or looked at the actors and
people part of low budget films so I thought my magazine could be a catalyst for other
publications to take more of a recognition to constraint budget films.

By addressing the films it may introduce and inform my consumers to unbefore or unheard of
genres or styles of film or actors who have not been addressed so this is my element of
originality.

However I still believe that the standard format of the previous publication should in an element
still apply to my publication, to what extent the genre following so still staying topical to relevant
issues and industry publications, so by applying relevant industry publications so following the
trends formatt, for example a mix of interviews, to gossip to film review, so by applying these to
my original format this will hopefully be a guide as well informing the decision I intend to enclose
within and on both physical and media formatt.

What is the focus/content you intend to place or use within your print based product?
In terms of what I intend to create is magazine brand entitled (MOVIÉ ÉNTERTAINMENT) it’s
primary focus will be on budget made films e.g amauter films/restricted budget films, the content
will focus on types of media made by these creators, stand out directors, accredited actors who
have been part of these types of media productions.

The content will then spread onto upcoming amauter films. Their production process, who other
people could be influenced on beginn to create such materials, also to reach out to my
consumers, due to the content not really being a stand out against other publications such as
(Empire Entertainment, Total Film), it then about how I get the publication out to my consumer, I
 TREATMENT/PROPOSAL MOVIÉ ÉNTERTAINMENT

Name: Matthew Pickett

will obviously intend on creating a physical edition for people who either do not have access to
any such media device, or have lower income revenue to afford or subscribe a monthly or single
edition.

I believe that the standard format of the previous publication should in an element still apply to
my publication, to what extent the genre following so still staying topical to relevant issues and
industry publications, so by applying relevant industry publications so following the trends
formatt, for example a mix of interviews, to gossip to film review, so by applying these to my
original format this will hopefully be a guide as well informing the decision I intend to enclose
within and on both physical and media formatt.

The target audience will still be at the standards of other publications such as (Total Film,
Empire Entertainment) I will change have a format also a detailed interactive features available
with e-magazine, that allows you to see the features of a also I would intend to include either a
(Twitter, Snapchat, Facebook, Instagram) this again would identify to the consumers I am trying
to interest.

the way in which I intend to keep the product individual to other companies are as follows:

Formatt:​ is of primary importance and is the most important as it decides or inclines the reader
to be part of your product readership, so in terms of how this will relay my consumer to the
product by subscribing/or weekly digital uploads I would maybe enclose Youtube Video of
trailers select topic individual is in or created, also maybe a revolving photo gallery this would
give the magazine more variety just through one single element, so the front cover could
change every so often on the digital copy of this makes it more interactive while allowing as
giving a mix of features but also giving a standard format.

Content: ​in terms of the content to attract my audience I intend to have quite a cultural
protagonist but also making A-List star to be part of the publication, so the article or content will
be original with prominent texts, also maybe a weekly column or reader vote on the next
interviewee or content to be enclosed within the next publication and be repeated in further
publications, and for the physical copy their could be barcode that could guide individuals to the
voting site.

 
 
 
 TREATMENT/PROPOSAL MOVIÉ ÉNTERTAINMENT

Name: Matthew Pickett

Formatt (Front Cover) 

Here you can see two these are the primary choice I have come down to be used for my
opening (Front cover).

In reference to Image (A), the gentle smile connotes

a welcoming and suttle feel to the magazine the
body positioning does look tense and not very
smart, and the over exposure (lighting) is making it
hard see.

In reference to Image B, this is my primary option as the

body seems more natural and relaxed with hair being more
scruffy but more contextually correct to the article I would
intend to write about.

Overall both Images both convey a seemingly presentable

and smart overview of the industry page, but my open option
being (B) has or seems more appropriate due to the context and presentation I plan to build
around this Image
 TREATMENT/PROPOSAL MOVIÉ ÉNTERTAINMENT

Name: Matthew Pickett

ALL CAPS​, draws the reader's attention directly towards this information, as block, lettering and is
different to other elements
The colours Black & White connote, peace, calm and intriguing, whereas Black connotes Secrecy, simple,
straight to the point.

Elements of my publication

Language register, the use of linguistic language to show that the information is both quick and
informative.
Subheading: ​Direct the audience to the information in short snappy sentences instead of of crammed
information

Logo, identifies the product to the audience/Consumer, the colours could connote the mood of the
interviewee.

Different Colour Scheme

Page sizing, every element is displayed within a format of an A4 Page, with an equal spread and
distribution of information (Text) to Graphic (Image)

Flick on the end of fonts show and connote and direct the pinpoint information displayed within the
publication

Text Styles: ​Shows an​ originality ​to the use and formatting of the product.​/Thick Lettering: s​ tands out
easily attracts the consumer.

The magazine has a big and Bold Graphicology, which attracts the consumer and simple the content,
instead of using lots of text and phrases.
 TREATMENT/PROPOSAL MOVIÉ ÉNTERTAINMENT

Name: Matthew Pickett

Background​ is simple and bland, keeps information clear with and even spread of elements spread
across the formatt outline.
Barcode, shows a professionalism to the product, it also identifies that this could be both physical and and
media of the publication.

Simple/Bold Font, this stands out to the audience. Also the caps lock text makes it stand-out as it’s
enlarged against small text and is easily visible against a clear background.

A: ​In this image I have tried to convey the feeling of secrecy the unknown between the audience
an the character.

B: ​In this Image I have tried to present less direct, directed toreaders or people who like skim
reading so this being the connotation of this image.

C: ​In this image I have tried to represent simplicity and direct with the eye line being more direct
to the reader instead of being off the direct line of the fourth wall.

D: ​In this Image I have tried to show an exclusive and only one kind of magazine being the
deeper meaning the finger being held up could also connote the addictiveness of my product.
 TREATMENT/PROPOSAL MOVIÉ ÉNTERTAINMENT

Name: Matthew Pickett

E:​ In this image I have tried to elaborate on the casual and relaxed style with my client hand
being limp this could suggest a hint as to the context of what my article may included.

F: ​In this image I have used both trends and body too impose two conventions, A: by using the
trend of the “DAB” this attracts or could attract my secondary audience (Teen/Minors),B by
using the direction of the hands this is going forward suggesting the consumer could look for
more info self efficiently.

● Designed by Robert Slimbach, it is inspired by late

Renaissance-era type and intended for body text and extended reading, this is my main
body text

● FF Kievit ​has an open and very clear appearance.

Moreover, the slightly oblique line ends, the clear traces of
the humanist fonts in the design language, and a careful
contrast in weight make for a friendly and lively character.
This would be more based for a digital publication more
displayed on Amazon Kindle Reads.

● In terms of the ​Felbridge Text​ I would intend for this to

be used in for my heading due to it clear bold text style, reads
more clearly and is simple and directional for the display of
information.

● Calibri​ features subtly rounded stems and corners that are visible
at larger sizes, Its sloped form is a true italic with handwriting influences,
which are common in modern sans-serif. This would be used for the main body