India Whisky Market Outlook, 2023 Page - 1/8

Publisher Bonafide Research Type Market Research Report

Product Code 180520271 Region Asia-Pacific
Pages 102 Country India
Published Date 23-05-2018 Category Food & Beverages

DESCRIPTION OF THE REPORT:

.
‘India Whisky Market Outlook 2023’ gives a comprehensive analysis on Indian whisky marketand
provides much relevant information relevant to the whisky market. India is the world’s largest whisky
consuming nation. The growing Indian whisky market is the result of the great economic development
achieved by India, which empowers Indian consumers with high purchasing power and to have better
quality products. The other forces leading to growing Indian whisky market are changing demographics,
increasing consumption with changing pattern, increasing global presence of Indian whisky in other
countries, etc.
Indian Whisky market haswitnessed a growth with CAGR of more than 7% from FY 2010-11 to FY
2016-17and is expected to reach new heights in near future. Although a large number of people from
rural India consume country liquor, the scenario is observed to be changing. With increasing
communication and commuting of rural and urban India the rural consumption is forecasted to increase.
With increasing slogans of women empowerment and providing quality education to females, women
are becoming more and more independent and are also trying to match man in case of achieving leisure
of life, this has led to increases of women whisky consumption in India. It was observed that the south
region of India consumes more than 1/3rd of total whisky consumption of India.
As any sort of advertisement for Alcoholic beverages is prohibited in India, a large section of Indian
population lacks brand awareness, most of the people only know about 3 or 4 liquor brands and their
variants. Many of the firms follow Surrogate advertising which has atlases created awareness of their
brand names.
Covered in the report:
• Indian Whisky
• Indian-made foreign liquor
• Malt whisky
• Grain whisky
• Single Malt whisky
‘India Whisky Market Outlook 2023’discusses the following aspects of Indian market Whisky:
• Indian Alcoholic Beverages Market Outlook by Value & Forecast
• Indian Alcoholic Beverages Market Outlook by Volume & Forecast
• Indian Whisky Market Outlook by Value & Forecast
• Indian Whisky Market Outlook by Volume & Forecast
• Indian prestige whisky market by value, by volume, by ASP and forecast
• Indian premium whisky market by value, by volume, by ASP and forecast
• Indian super premium whisky market by value, by volume, by ASP and forecast
How it will help solving your strategic decision-making process??
The report gives an in-depth understanding of the Indian Whisky market and provides you with many
facts, figures and visuals like graphs.
This report can be useful to Industry consultants, manufacturers and other stakeholders to align their
market-centric strategies. In addition to marketing & presentations, it will also increase competitive
knowledge about the industry.

India Whisky Market Outlook, 2023 Page - 2/8

 Report Methodology
The information contained in this report is based upon both primary and secondary research. Primary
research included interviews with various channel partners of Whisky in India. Secondary research
included an exhaustive search of relevant publications like company annual reports, financial reports
and proprietary databases.
Please get in touch with our sales team in order to find out more.
Keywords: India, Liquor, Country Liquor, Scotch, Research, Study, Market, Share, Whisky, prestige,
premium, super-premium, Pernod Ricard, United Spirit, Radico khaitan, Single malt, Allied Blenders,
Amrut, Bacardi,Tilaknagar, Jagatjit, John Distilleries, Officers Choice, McDowell, 8PM, Royal Stag,
Royal Challenge, Chivas Regal, Teachers, Jack Danial, Black Dog, Impherial Blue, Excise Duty.

India Whisky Market Outlook, 2023 Page - 3/8

 TABLE OF CONTENTS
.
TABLE OF CONTENT
1. Executive Summary
2. Indian Alcoholic Beverages Market Outlook
2.1. Market Size
2.1.1. By Value
2.1.2. By Volume
2.2. Market Share
2.2.1. By Region (Alcohol Consumption)
2.2.2. By Demographics
2.2.3. By Distribution Channels
3. Indian Whisky Market Outlook
3.1. Market Size
3.1.1. By Value
3.1.2. By Volume
3.1.3. By Average Selling Price
3.2. Market Share
3.2.1. By Segment (Prestige/Premium/ Super Premium)
3.2.2. By Product Type (Malt/Grain)
3.2.3. By Combined Type (Blended/Scotch whisky/Single Malt/Others)
3.2.4. By Region (Alcohol Consumption)
3.2.5. By Demographics
3.2.6. By Packaging Type
3.2.7. By Distribution Channels
3.2.8. By Company
3.2.9. By Brand
3.3. Prestige WhiskyMarket
3.3.1. Market Size
3.3.1.1. By Value
3.3.1.2. By Volume
3.3.1.3. By ASP
3.4. Premium Whisky Market
3.4.1. Market Size
3.4.1.1. By Value
3.4.1.2. By Volume
3.4.1.3. By ASP
3.5. Super premium Whisky Market
3.5.1. Market Size
3.5.1.1. By Value
3.5.1.2. By Volume
3.5.1.3. By ASP
4. Product Price Variant Analysis
5. PEST Analysis
6. Trade Dynamics
6.1. Export
6.2. Import
7. Market Dynamics
7.1. Key Drivers
7.2. Key Challenges
8. Market Trends & Development
8.1. Change in consumer preferences to premium products

India Whisky Market Outlook, 2023 Page - 4/8

 8.2. Changing packaging of products.
8.3. Change perception towards consumption of alcohol
8.4. Increasing Stress in Life
8.5. Increasing parties and presence of Alcoholic products in them.State wise Excise Duty Earning
9. Indian Economic Profile
10. Competitive Landscape
10.1. Porter Five Forces
10.2. Company Profile
10.2.1. Pernod Ricard India Private limited
10.2.2. United Spirit Limited (Diageo Group)
10.2.3. Radico khaitan Limited
10.2.4. Allied Blenders and Distillers Private Limited
10.2.5. Jagatjit Industries Limited
10.2.6. John Distilleries Private Limited
10.2.7. Tilaknagar Industries Limited
10.2.8. Amrut Distilleries Private Limited
10.2.9. Som Distilleries and Breweries Limited
10.2.10. Bacardi India Private Limited
11. Recommendations
12. Disclaimer

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 LIST OF FIGURES & TABLES
LIST OF FIGURES
Figure 1: India Alcoholic beverages Market – By Value 2011-12 to 2016-17 (In Crores)
Figure 2: India Alcoholic beverages Market Forecast– By Value 2017-18F to 2016-17F (In Crores)
Figure 3: India Alcoholic beverages Market – By Volume 2011-12 to 2016-17 (In Mn Cases)
Figure 4: India Alcoholic beverages Market Forecast– By Volume 2017-18F to 2016-17F (In Mn Cases)
Figure 5:: India Alcoholic beverages Market Share – By Region (Alcohol Consumption)
Figure 6: India Alcoholic beverages Market Share – By Demographics
Figure 7: India Alcoholic beverages Market Share – By Distribution Channels 2016-17 & 2022-23F
Figure 8: India Whisky Market – By Value 2011-12 to 2016-17 (In Crores)
Figure 9: India Whisky Market Forecast– By Value 2017-18F to 2016-17F (In Crores)
Figure 10: India Whisky Market – By Volume 2011-12 to 2016-17 (In Mn Cases)
Figure 11: India Whisky Market Forecast– By Volume 2017-18F to 2016-17F
Figure 12: India Whisky Market – By ASP 2011-12 to 2022-23F (In rupees)
Figure 13:: India Alcoholic beverages Market Share – By Segment 2016-17 & 2022-23F
Figure 14:: India Alcoholic beverages Market Share – By Product Type
Figure 15: India Alcoholic beverages Market Share – By Combined Type 2016-17 & 2022-23F
Figure 16: India Alcoholic beverages Market Share – By Region (Alcoholic Consumption)
Figure 17: India Alcoholic beverages Market Share – By Demographics 2016-17 & 2022-23F
Figure 18: India Alcoholic beverages Market Share – By Packaging Type 2016-17 & 2022-23F
Figure 19: India Alcoholic beverages Market Share – By Demographics 2016-17 & 2022-23F
Figure 20: India Alcoholic beverages Market Share – By Company (by volume ) 2016-17
Figure 21: India Alcoholic beverages Market Share – By Brand (By value) 2016-17
Figure 22: India Prestige Whisky Market – By Value 2011-12 to 2022-23F (In Crores)
Figure 23: India Prestige Whisky Market – By Volume 2011-12 to 2022-23F (In Mn Cases)
Figure 24: India Prestige Whisky Market – By ASP 2011-12 to 2022-23F (In rupees)
Figure 25: India Premium Whisky Market – By Value 2011-12 to 2022-23F (In Crores)
Figure 26: India Premium Whisky Market – By Volume 2011-12 to 2022-23F
Figure 27: IndiaPremium Whisky Market – By ASP 2011-12 to 2022-23 (In rupees)
Figure 28: India Super Premium Whisky Market – By Value 2011-12 to 2022-23F
Figure 29: IndiaSuper Premium Whisky Market – By Volume 2011-12 to 2022-23F
Figure 30: India Super premium Whisky Market – By ASP 2011-12 to 2022-23F

LIST OF TABLES
Table 1: Whisky prices in India (may 2018)
Table 2: Whisky prices in India (may 2018)
Table 3: Whisky prices in India (may 2018)
Table 4: Import Duty Structure for Diapers in India 2015-16
Table 5: HS code classification for Whisky in India 2016-17
Table 6: Import of Whisky in India from 2011-12 to 2016-17 (Value & Volume)
Table 7: Countries Exporting Whisky to India in 2016-17
Table 8: Countries Exporting Whisky to India in 2016-17
Table 9: Countries Exporting Whisky to India in 2016-17
Table 10: Countries Exporting Whisky to India in 2016-17
Table 11: Export of Whisky from India from 2011-12 to 2016-17 (Value & Volume)
Table 12: Countries Importing Whisky from India in 2016-17
Table 13: Countries Importing Whisky from India in 2016-17
Table 14: Countries Importing Whisky from India in 2016-17
Table 15: Countries Importing Whisky from India in 2016-17
Table 16: Top 10 States Earning from Liquor Excise Tax 2015-16
Table 17: Major States Earning from Liquor Excise Tax 2016-17

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Table 18: India Economic Profile – 2015
Table 19: Key Facts of Pernod Ricard India Private limited
Table 20: Key Facts of DIAGEO India Private Limited
Table 21: Key Facts of Radico khaitan Limited
Table 22: Key Facts of Allied Blenders and Distillers Private Limited
Table 23: Key Facts of Jagatjit Industries Limited
Table 24: Key Facts of John Distilleries Private Limited
Table 25: Key Facts of Tilaknagar Industries Limited
Table 26: Key Facts of Amrut Distilleries Private Limited
Table 27: Key Facts of SOM Distilleries and Breweries Limited
Table 28: Key Facts of Bacardi India Private Limited

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