Persuasion Reading List - Updated 1/18 - Dilbert Blog 6/2/18, 7:29 PM

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Posted January 24, 2018 Apple Climate Change Climate Science

Update: New Book added: Win Bigly – By Scott Adams Clinton Clinton2016 CNN

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Readers of this blog have been asking me to update my persuasion
reading list. If you wonder why people are asking a cartoonist about Gender General Nonsense Healthcare

persuasion, it is because I am a trained hypnotist, and mention that skill See More +

often in the context of blogging and Periscoping. I have also studied the
various tools of persuasion for years because they are helpful in my job
as a writer. In my New York Times best selling book Win Bigly I teach you
President Trump’s world-class persuasion techniques that you can use
for your work or personal life.

I recommend reading these books in the order listed. If you decide to

skip a few, I strongly recommend reading the first book on the list,
Influence, as a grounding for the rest.

Influence – by Robert B. Cialdini PhD

How to Fail at Almost Everything and Still Win Big: Kind of the Story of
My Life – by Scott Adams
Win Bigly – By Scott adams (Persuasion Tips based on the 2016 election)

Impossible to Ignore – Dr. Carmen Simon

Trump: The Art of the Deal – Donald J. Trump

What Every BODY is Saying – by Joe Navarro

The Power of Habit: Why We Do What We Do in Life and Business – by
Charles Duhigg

Thinking, Fast and Slow – by Daniel Kahneman

Salt Sugar Fat – by Michael Moss

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Pre-Suasion – By Robert B. Cialdini PhD

Win Your Case: How to Present, Persuade, and Prevail–Every Place,

Every Time – by Gerry Spence

How to Win Friends & Influence People – by Dale Carnegie

The Design of Everyday Things – by Don Norman

How to Write a Good Advertisement – by Victor O. Schwab

The Secret to Selling Anything – by Harry Browne

The One Sentence Persuasion Course – 27 Words to Make the World Do
Your Bidding – by Blair Warren

Note: I removed several books from earlier versions of the list to give it
some focus. I also removed the books about hypnosis because you can’t
effectively learn that sort of skill from books.

I started a Patreon account to fund — via micro-donations as low as one

dollar — the expansion of my Periscope content on the topic of
persuasion, usually about politics. Step One involves converting my
Periscope videos into audio-only podcast form for greater reach. That
work is in progress. I’ll work on topic indexes next, and perhaps topic
summaries in text form. YouTube is a lower priority because fans already
post my Periscopes there. At some point I might do that myself.
Patreon funding will motivate me to express my opinions as often as
practical without worrying about the sensibilities of sponsors,
advertisers, or corporate bosses. I appreciate all of you who are making
this happen.

" # $ % &

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Persuasion Reading List - Updated 1/18 - Dilbert Blog 6/2/18, 7:29 PM

' (
Older Post Newer Post

RECOMMENDED POSTS FROM SCOTT

1. Reframing Iran and the Middle East

2. All of the Dilbert Comics on Blockchain, Bitcoin, or Cryptocurrency

3. Why President Trump Deserves Credit for Progress in North Korea

4. Fact Checking the Media Claim I am “far right” or “ALT-RIGHT”

5. My North Korea Blog Posts – Indexed for Historians

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$ Recommend 73 ⤤ Share
Todayistheday • 4 months ago

30 △ ▽ • Share ›

Tom > Todayistheday • 4 months ago

He was generous with Trump's hair. LOL
6△ ▽ • Share ›

SteamTroller > Tom

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SteamTroller > Tom • 4 months ago

He always is; probably the funniest thing in Ben Garrison cartoons.

17 △ ▽ • Share ›

Michale > SteamTroller • 4 months ago

Nice.... And oh so factually accurate.. :D
6△ ▽ • Share ›

Akwekwe > Michale • 4 months ago

The left can't meme, thay suck at it! #schumershutdown
△ ▽ • Share ›

Akwekwe > SteamTroller • 4 months ago

Garrison is the best, and the left can't meme, FACT!
1△ ▽ • Share ›

Josh Burbank > SteamTroller • 4 months ago

Many of Ben's cartoons involve murder and or Trump murdering
something or someone. Also Ben draws Trump sexified. Why? Is
he unable to deal with Trump's flab?
△ ▽ • Share ›

JohnFornaro > Tom • 4 months ago

I wish I could draw like Ben Garrison. His stuff is hilarious... and well
drawn!
6△ ▽ • Share ›

Steve MacNeil > Tom • 4 months ago

And waistline.

And accomplishments.
2△ ▽ • Share ›

Steve MacNeil > Steve MacNeil • 4 months ago

And hands! (Rats, forgot that one.)
4△ ▽ • Share ›

Don Bishop > Tom • 4 months ago

What is the reason the latest post is January 24?
Is Scott on vacation?
△ ▽ • Share ›

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Tom > Don Bishop • 4 months ago

Scott seems to prefer his little videos he posts on the twitter and
otherwhere. I think he does these to placate those of us that have
no desire to listen to him ramble for 10-30 minutes...
△ ▽ • Share ›

Rot Adams > Todayistheday • 4 months ago

Master of perpetration.
3△ ▽ • Share ›

iblandekonomi > Todayistheday • 4 months ago

Makes sense that Trump looks younger than Obama in this picture.
1△ ▽ • Share ›

Ursula > Todayistheday • 4 months ago

Is that a parody cartoon, I can't tell.
1△ ▽ • Share ›

Steve MacNeil > Ursula • 4 months ago

A parody cartoon would be funny, though.

https://www.theonion.com/a-...
2△ ▽ • Share ›

Phillip Groff > Ursula • 4 months ago

That's the only way it makes sense.
1△ ▽ • Share ›

BKF > Ursula • 4 months ago

Ursula, is that a parody question? I can't tell.
△ ▽ • Share ›

Akwekwe • 4 months ago

7223 comments and 5k are from Timple/Ursula/Moulder/Kathleen/Marci etc.... :-(
3△ ▽ • Share ›

Lizard Wisdom (bob) • 4 months ago

Hey you Marxist Libs -- MAGA!
Get out of the basement and do your part today. Go help a neighbor, offer to paint your
mother's house, donate some money to the poor, hand out a couple of 10s to strangers
at the gas pump, make up with that family member you're pissed at, earn an extra $20
today, spend some money on something made in the USA, coach soccer.
I don't give a rip what you do. Just freaking do something for the country and your
neighbors and your family and quit your incessant, self-centered, cry baby whining.
We gotta a country to rebuild - Lead, follow or stfu.
3△ ▽ • Share ›

JohnFornaro > Lizard Wisdom (bob) • 4 months ago

Not bad bob
△ ▽ • Share ›

Lizard Wisdom (bob) > JohnFornaro • 4 months ago

I'm just here for the beer John and a slow day at the office.
1△ ▽ • Share ›

JohnFornaro > Lizard Wisdom (bob) • 4 months ago

Dang! You get beer at the office?
1△ ▽ • Share ›

Lizard Wisdom (bob) > JohnFornaro • 4 months ago

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Lizard Wisdom (bob) > JohnFornaro • 4 months ago

On Thursdays. Fridays are Martini days.
△ ▽ • Share ›

JohnFornaro > Lizard Wisdom (bob) • 4 months ago

Double dang!
1△ ▽ • Share ›

This comment was deleted.

Adam J. Blust > Guest • 4 months ago

They want everyone to LOVE AMERICA GODDAMNIT! but they think it's a
shithole. Makes as much sense as everything else they believe.
△ ▽ • Share ›

B Smith > Adam J. Blust • 4 months ago

Don't you just love all these morons telling us what we think?

When your entire argument rests on the assumption that you can
read someone's mind....you might be a liberal.
△ ▽ • Share ›

Adam J. Blust > B Smith • 4 months ago

It's not mind reading, idiot. It's READING WORDS YOU WROTE
and LISTENING TO WORDS THAT COME OUT OF YOUR
MOUTHS. God you people are so stupid.
△ ▽ • Share ›

Steve MacNeil > Adam J. Blust • 4 months ago

I'll eat my hat if bob does - heck, has ever done - any of the things
he's hectoring "Marxist Libs" to do, with the possible exception of
buying stuff.
△ ▽ • Share ›

This comment was deleted.

Steve MacNeil > Guest • 4 months ago

Charity begins at giving $130K hush money to porn stars you're
fucking on the side.
1△ ▽ • Share ›

Adam J. Blust > Steve MacNeil • 4 months ago

But God forgives!
△ ▽ • Share ›

Steve MacNeil > Adam J. Blust • 4 months ago

Just ask Franklin Graham, who proves there's no God every time
he appears on TV without being struck by a bolt of lightning or
turned into a pillar of salt.
△ ▽ • Share ›

JohnFornaro > Steve MacNeil • 4 months ago

"without being struck by a bolt of lightning"
harsh but true
△ ▽ • Share ›

Adam J. Blust > Steve MacNeil • 4 months ago

Right! I mean, God's up there going, "Hey, I forgive, but COME
ON." :-)

Reminds me of Maya Rudolph on "The Good Place," playing the

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Reminds me of Maya Rudolph on "The Good Place," playing the

judge of disputes between The Good Place and The Bad Place.
She's been passing time watching American TV.

"I've been watching Ken Burns' 'Vietnam.' I mean, I'm immortal,

but that thing is *long.*"
△ ▽ • Share ›

Adam J. Blust > Guest • 4 months ago

"I`ve always believed that if the poor want melons, let them steal
their own." -Mike Royko, channeling Ronald Reagan

http://articles.chicagotrib...
△ ▽ • Share ›

This comment was deleted.

Steve MacNeil > Guest • 4 months ago

Just once -- once! -- try posting something that isn't a conspiracy theory
wrapped around a lie.
6△ ▽ • Share ›

Matt > Steve MacNeil • 4 months ago

He is a stranger to objective reality
1△ ▽ • Share ›

CultOfReason > Steve MacNeil • 4 months ago

He's not worth the time. The mind of a conspiracy theorist (especially one
as invested as him in multiple conspiracies), is never going to respond to
logic and reason. And making fun of the mentally disabled is never a good
thing. Best to leave him be.
1△ ▽ • Share ›

Phillip Groff > Guest • 4 months ago

You are lying by meme again. There is no evidence Clinton said that. The most
recent quote came from disgraced former sheriff David A. Clarke Jr(the guy who
wears more medals that Generalisimo Franco)
.https://uploads.disquscdn.com/image... . If you are quoting him, you know you
are in trouble.

△ ▽ • Share ›

Akwekwe • 4 months ago

The Republican memo is not 'inaccurate', as Jake Tapper is purporting on CNN now,
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The Republican memo is not 'inaccurate', as Jake Tapper is purporting on CNN now,
lying sack of shit Jake is!
9△ ▽ • Share ›

B Smith > Akwekwe • 4 months ago

I do love the idea of watching them freak out, but seriously, life is so much better
when you turn the news off.

You might be younger than I and have more tolerance, but I stopped watching
and it's like cutting off the major source of negativity in your life.
1△ ▽ • Share ›

Kathleen Kennedy > B Smith • 4 months ago

and yet, you say you don't live in America, but here you are mired in this
grissly debate over whether trump is to be taken seriously or literally or at
all.
△ ▽ • Share ›

B Smith > Kathleen Kennedy • 4 months ago

Mired? Grissly (sic)?

President Trump is the most fascinating politician since Reagan.

People from all over the world are watching intently. You might
know that if you stepped out of your echo chamber.

If I was American I would be proud to say I campaigned and voted

for him, but I am not and I didn't.

Kind of strange that you are so obsessed over this. Who cares?

If this is really meaningful to your life, check my spellings of words

like 'labour' and 'favour', which I constantly have to correct in
spellcheck to proper English.

Like many following Scott, i started out much more interested in his
theories of persuasion and how Trump was using them than in
trump himself.

Only when I started to see the hysterical, violent reaction to his

see more

4△ ▽ • Share ›

Brian Bauld • 4 months ago

Reading Jordan Peterson's new book, "12 Rules for Life: an Antidote to Chaos" I come
across this concluding paragraph concerning the wisdom of lobsters, who, he points
out, have been around many millions of years before the dinosaurs.

He spends the first part of chapter one discussing lobsters as a species around many
millions of years before dinosaurs. He concludes the section with this:

“Back to the fractious shellfish; it doesn’t take that long before lobsters, testing each
other out, learn who can be messed with and who should be given a wide berth – and
once they have learned, the resultant hierarchy is exceedingly stable (think “very stable
genius”). All a victor needs to do, once he has won, is to wiggle his antennae in a
threatening manner, and a previous opponent will vanish in a puff of sand before him
(think 16 primary opponents, think Schumer, think FISA memo...). A weaker lobster will
quit trying, accept his lowly status, and keep his legs attached to his body. The top
lobster, by contrast – occupying the best shelter, getting some good rest, finishing a
good meal (big steaks as well as Big Macs) – parades his dominance around his territory
(SOTU guests, please stand up!), rousting subordinate lobsters from their shelters at
night (tweet tweet), just to remind them who’s their daddy.” (Winning!!!)
9△ ▽ • Share ›

MarciKiser > Brian Bauld • 4 months ago

Save that Peterson is woefully ignorant of the basic biology he tries to base his
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Save that Peterson is woefully ignorant of the basic biology he tries to base his
book on. He makes such fundamental errors as claiming arthropods (lobsters)
and chordates (humans) diverged 350 million years ago. These two had already
diverged by the Cambrian, some 550 million years ago. Estimates based on
molecular divergence put the date they split ~800 million years ago.

see more

1△ ▽ • Share ›

deplorable_despot > MarciKiser • 4 months ago

To be fair, JP being off about the timeline doesn't negate the point of his
analogy, the bit you mention would be pretty ancillary. I don't always agree
with JP, and sometimes I find his manner of presentation fairly annoying,
but he is generally speaking a pretty fair and level headed guy most of the
time from what I've observed. If you or anyone else pointed out that he
was incorrect about that particular fact, he would probably just double
check himself and if he found he was wrong he would probably just admit
it and promise to correct it with a footnote credit to the person who
corrected him in the next edition of the book (assuming there was one).

As far as analogies, you are correct, the human brain does learn new
information largely by analogy. However, and again to be fair, Scott Adams
never said this wasn't true anywhere I've ever seen. What he said was that
analogies are generally bad for persuasion when conversing with
someone because often using one just steers the conversation off course
and the discussion becomes about the analogy and/or it's accuracy as an
analogy for the original topic.

To Scott's credit, both of the last two times I've tried to use an analogy on
this blog that exact thing has happened (one discussing the new tax laws
with Spaceman and a few others, the other discussing net neutrality with
Michael). Also, even in your post here you are sort of doing exactly that to
JPs analogy with lobsters, discrediting his argument by attacking the
accuracy of statements made in his analogy.
3△ ▽ • Share ›

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