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ENTREPRENEURSHIP

HKIMSR | MMS | PGDM – Sem. II | January 02, 2018


OUT-OF-BOX THINKING:

Story of Konoshuke Matsushita


founder of Matsushita Electric in
1917
OUT-OF-BOX THINKING:

Akshay Mehra’s Village Laundry


Services takes on the dhobi
Who is an Entrepreneur?

 Risk-taking ability
 Ready to work in Non-comfort zone
 Road less travelled

3R Syndrome
Defining an Entrepreneur

 Initiative-taking
 Ability to organise and re-organise social and
economic mechanisms to turn resources and situations to
practical account
 Ability to accept risk or failure

Behavioural Perspective
Defining an Entrepreneur

 One who brings resources, labour, materials and other


assets in combinations and create greater value than
before
 One who introduces changes and innovations
 One who brings a new order to the society

Economics Perspective
Defining an Entrepreneur

A person driven by certain forces


 need to obtain or attain something

 to experiment and/or to accomplish

 simply to escape the authority of others

Psychological Perspective
Defining an Entrepreneur

 A threat to existing business


 Aggressive competitor
 An ally, a source of supply or a customer
 Creates wealth & produces jobs for others
 Finds better ways to utilize resources and reduce waste

Business Perspective
Defining an Entrepreneur

Wealth created by individuals who assume the major risks


in terms of
 Equity

 Time

 Career Commitment

providing value for some product or service.


(Product or Service could be NEW or EXISTING)

Wealth Creation Perspective


Common Characteristics in an Entrepreneur

 Newness (Innovation)
 Organizing Skills
 Wealth Creation
 Risk Taking
What is Entrepreneurship?

The process of creating something new with value by


devoting the necessary time and effort, assuming the
accompanying financial, psychic, and social risks, and
receiving the resulting rewards of monetary and
personal satisfaction and independence.
Decisions for a Potential Entrepreneur

Form New Enterprise


Change from present lifestyle DESIRABLE
Work Environment Cultural
Disruption Sub-cultural
Family
Teachers
Peers

POSSIBLE
Government
Background
Marketing
Financing
Role Models
Change from Present Lifestyle

Positive Force – WORK ENVIRONMENT


 New products ideas or processes

 Unfulfilled wants and needs in the market - identified


Change from Present Lifestyle

Negative Force - DISRUPTION


 Retirement

 Relocation

 Fired
Role of Entrepreneurship in Economic Development

 Product Evolution – developing and commercializing an


innovation
 Iterative Synthesis – intersection of knowledge and
social need that starts the product development process
 Technology Transfer – commercializing the technology in
the labs into new products
 Technological Innovation – New products with significant
technological advancement
 Government as an Innovator – inspiring entrepreneurship
Comparison:

 Entrepreneurship
 Intrapreneurship
Difference:

 Entrepreneurship
 Inheritance
Skills Required in Entrepreneurship

TECHNICAL SKILLS
 Writing

 Oral Communication

 Monitoring Environment

 Technical Business Management

 Technology

 Interpersonal

 Listening

 Ability to organize

 Network Building
Skills Required in Entrepreneurship

TECHNICAL SKILLS
 Management Style

 Coaching

 Being a Team Player


Skills Required in Entrepreneurship

BUSINESS MANAGEMENT SKILLS


 Planning and Goal Setting

 Decision Making

 Human Relations

 Marketing

 Finance

 Management Control

 Negotiation

 Venture Launch

 Managing Growth
Skills Required in Entrepreneurship

PERSONAL ENTREPRENEURIAL SKILLS


 Inner control/disciplined

 Risk taker

 Innovative

 Change oriented

 Persistent

 Visionary Leader

 Ability to manage change


ENTREPRENEURSHIP

THANK YOU!

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