Beruflich Dokumente
Kultur Dokumente
MORINGA SOAP
By:
Cañete, Raven M.
David, Justine N.
Lacap Elaine G.
This feasibility study is submitted in partial fulfillment of the requirements for the degree
of
Major in Marketing
October 2017
Approval Sheet
This feasibility study entitled “MORINGA SOAP”, prepared and submitted by
Cañete, Raven M., David, Justine N., Lacap, Elaine G., Ordoñez, Mary Ann C.and
Yabut, Charlene Joy T., in partial fulfillment of the requirements for the degree of
Bachelor of Business Administration major in Marketing , has been examined and hereby
MYLENE CANTA
Adviser
PANEL OF EXAMINERS
Approved and accepted in partial fulfillment of the requirements for the degree of
Acknowledgment
The researchers are indebted to the people who have suggested and shared their
ideas for the conceptualization of this study.
In making this feasibility study, this would not be possible without the guidance,
grace and faithfulness of our Almighty God for bestowing us the strength, knowledge,
wisdom to accomplish this paper. Indeed, in YOU ALL THINGS ARE POSSIBLE! May
You be glorified in everything we did. We lift Your name high. Thank You!
To our family, for their unwavering support to us. Providing financial needs, for
the encouragement to bring out the best in us and for their sympathy towards us.
To the Municipality of Apalit for giving us the requirements we need.To all who
devoted their effort, time and money to help us to accomplish this blessed project.
THANK YOU! A GREATFUL HEART BIDS TO YOU. MAY GOD BLESS YOU
MORE!
Executive Summary
Oleifera Company will produce a soap which will be located at San Vicente
Apalit Pampanga. It is a partnership that commits itself in producing quality and safe
product. An advocate for the preservation of harmonious healthy relation between
human and environment by planting more trees. Oleifera products will be distributed
to the leading groceries and drugstores in Apalit Pampanga. The Oleifera Company
introduces a new way of doing business when it comes in producing products by
innovating quality and safe products that bring satisfaction to consumers.
Market study reveals the target market’s awareness on the product. Survey
was conducted within the vicinity of Apalit Pampanga where the company would like
to establish their business. Based on the survey, there is a high percentage (83% or
208 out of 250) of the respondents who are willing to try the moringa soap.
The project site is located at San Vicente Apalit, Pampanga where the production will take
place. List of primary suppliers are also available for the smooth operation of production. There
Financial study shows the profitability of the proposed project through financial
Selling price would be Php25.00 and it will increase by 3% annually for the first five(5)
years. Cost of sales would also increase by 3% annually for raw materials. Inventories
will equal to one-month production of raw materials. Payback period is three(3) years
which means after 3 years, contributions of each partner are already recovered and can
Olifeira company will not live on its own, there are partner-establishments
who are essential for the realization of it’s vision-mission. The company will provide
job opportunites to the community. The company could be a big help to its local
suppliers by obtaining raw materials from them. Finally, Olifeira company will
promote the preservation of mother earth through proper disposal of waste and
encouraging the community to plant more trees.
Table of Contents
Title Page............................................................................................................................
Approval Sheet..................................................................................................................ii
Acknowledgement............................................................................................................iii
Executive Summary………………………………………………………………….….iv
Table of Contents…………………………………………………………………....….vi
List of Tablesviii
List of Appendices…………………………………………………………..………….ix
Chapter 1: INTRODUCTION
Introduction ………………………………………………………………...……1
History of Product……………………………………………………………….2
Product Conceptualization……………………………………………………….2
Health Benefits…………………………………………………………………..3
Company Description……………………………………………………………4
Company Logo…………………………………………………………………..4
Product Logo……………………………………………………………….……4
Tagline ………………………………………………………………………..…5
Article of Partnership…………………………………………………………...8
Project Proponent………………………………………………………….…....11
Organizational Structure……………………………………………………......11
Organizational Chart………………………………………………………...….13
Capitalization………………………………………………………………...…27
Flow chart……………………………………………………………….……...28
Raw Materials………………………………………………………….....……57
Production Schedule…………………………………………………………...64
Project site……………………………………………………………………..65
Floor plan………………………………………………………………..….....66
Preparation cost………………………………………………………...……..68
Production Equipmnet………………………………………………….…..…70
Office equipmnet………………………………………………………….......72
Office supplies…………………………………………………………..……75
Cleaning supplies…………………………………………………...………..77
Financial Assumptions………………………………………………...……..81
Financial Statements………………………………………………………....82
References…………………………………………………………………………....96
Appendices………………………………………………………………………..….97
List of Tables
Table Page
List of Appendices
Appendix Page
F. Curriculum Vitae………………………………………………………………......103
G. Certificate of Plagiarism………………………………………………………….
Chapter 1
Introduction
The moringa tree is grown mainly in tropical, and subtropical areas. While it grows best in
dry and sandy soil, it also tolerates poor soil. It is a fast-growing, drought-resistant tree. It is an
amazing tree that grows very well in the Philippines, that it why the proponents made used of the
resources that is abundant in this country.
HISTORY OF PRODUCT
An excavation of ancient Babylon revealed evidence that Babylonians were making soap
around 2800 B.C. Babylonians were the first one to master the art of soap making. They
made soap from fats boiled with ashes. Soap was used in cleaning wool and cotton used
in textile manufacture and was used medicinally for at least 5000 years.
Soap is a product for cleaning made from natural ingredients that may include both plant
and animal products, including items such as: animal fat, tallow or vegetable oil, castor,
olive, or coconut oil. Soap supposedly got its name from Mount Sapo in Rome. The word
sapo, is a Latin for soap.
The Ebers papyrus (Egypt, 1550 BC) reveals that the ancient Egyptians mixed animal and
vegetable oils with alkaline salts to produce a soap-like substance.
According to Pliny the Elder, the Phoenicians used goat's tallow and wood ashes to create
soap in 600BC. Early Romans made soaps in the first century A.D. from urine and soap
was widely known in the Roman Empire. The Celtsmade their soap from animal fat and
plant ashes and they named the product saipo, from which the word soap is derived.
PRODUCT CONCEPTUALIZATION
The proponents had search for related studies that showed the benefits of using
malunggay leaves or moringa leaves on the skin. According to research studies moringa
leaves contain about 30 antioxidants that contribute greatly towards healthy skin.
Moringa oil is highly adsorbable and hence helps in delivering these powerful
antioxidants to the skin cells.
The moringa leaves and seed extract can get rid of wrinkles, tighten loose skin, tighten
face skin and as a dark spot remover.
Another study also shows that malunggay leaves can also be used to treat some skin
diseases. Malunggay leavesprevent bacteria causing diseases when it is added as
ingredient in soap.Malunggay has a variety of uses and benefits that are useful and
significant to one’s skin.
The Moringa has been found to possess anti-aging properties. The moringa soap
improving health conditions and eradicating skin diseases because of it antibacterial
properties. The moringa has an excellent cleansing ability which aids the skin cells from
free radical and restoring the vitality and youthful complexion of the skin. Moringa
leaves also contain Sulphur, this mineral is present in every single cell of the body and is
the key ingredient for Collagen and Keratin, Collagen is an elastic substance that gives
flexibility and softness to the skin andKeratin is a rigid substance which gives the skin
rigidity and strength. These two substances form most of skin tissue and made up of
proteins.
Just like healthy hair, supply of proper nutrients is vital for the maintenance of
healthy skin. The seed extract of moringa herb is popular in the cosmetic industry due to
its therapeutic skin care benefits and skin purifying properties. It possesses the ability to
filter out impurities that are deeply rooted within the skin and has an amazing detoxifying
and rejuvenating properties. It enhances the fairness of skin by balancing the natural skin
color and tone. A paste made from moringa leaves beautifies and skin and can be used a
facemask.
Moringa seed extract is used as protective creams and can provide protection
against cigarette smoke and heavy metal pollution
Moringa Leaves is powerful cleaning agent and moringa seed powder is used as
an active ingredient in deep cleansing creams and lotion. It protects the skin from
adhering pollution and smog.
COMPANY DESCRIPTION
Oleifera is the chosen company name of the proponents. Oleifera is the scientific
word for malunggay. The proponents decided to use this as their company name because
this particular vegetable will be used as their main ingredient to their introductory
product, and looking forward to innovate another skin care product using its powerful
leaves and seeds.
COMPANY LOGO
The logo is represented by green color which the company had chosen because of
its main ingredient, the moringa. Round/circle represents the nature’s way of taking and
giving back life to earth and the leave of malunggay is herewith presented.
PRODUCT LOGO
As seen in the logo, it was presented with the image of malunggay leaves and
seeds that were use as two main ingredients of the product. The green circular form
represents nature that provides relaxation. The base that holds the image signifies the
pillar of the company which promises an eco-friendly material in preparing the product.
TAGLINE
“Serving individuals with high quality and safe skin care products”
VISION STATEMENT
MISSION STATEMENT
Oleifera commits itself to provide a high quality antibacterial soap for their
Cabalens. Providing the employees the opportunities for both personal and professional
growth, in order for them to offer superior value to delight customers.
Chapter II
MANAGEMENT STUDY
Advantages:
Theory Y explained as the participative management style that is decentralized. This
management style assumes that employees by their nature are willing to work, they
generally like work and gain satisfaction from doing job well, they are creative and
self-motivated. It assumes that employees:
Have imagination, ingenuity, creativity that can be applied to work.
Learns under proper condition not only to accept but to seek responsibility.
Exercise self-direction and self-control in the service of objectives to which he is
committed.
Endure responsibility and have a strong driving force to perform and fulfill the goals that
were given to them.
Disadvantages:
High position power but the subordinates are not that very supportive.
Oleifera commits itself for the personal and professional growth of it’s
employees, that is why the company will encourage each employee to share their
ideas and opinions in every issue or project that needs to be done.
PARTNERSHIP
Advantages:
Ease of Formation
Partnership is easy to form due to the requirements that are only needed to start
operating the business like the nature of the business, location, capitalization, and the like
that are embodied in a document called partnership agreement.
Since partnership composes of two or more persons they will be able to produce larger
amount of capital due to number of partners who will share either money or property in
the common fund. They will be able to make many investments in the business. Thus
brings greater financial capability to the enterprise to accomplish activities align in the
course of the business and it, perhaps, have more opportunities that the business may
engaged with.
In partnership, partners may contribute not only money or property but also
industry. Its work. It encompasses all the skills, the expertise and experience of the
partners that may be used in performing firm’s activity. All of these combined together
may establish a strong, good, stable, and effective business and efficiency in managing.
Disadvantages:
Unlimited Liability
He will be liable to the extent of its personal or private property, if the
firm failed to perform its obligation.
Risk of Dissolution
In partnership, there is no right of succession, unlike in corporation regardless of
death, withdrawal, insolvency and incapacity of its stockholders has the capacity of
continued existence. In partnership, it may be dissolved by the admission, death,
insolvency and withdrawal of a partner.
Article of Partnership
of
Oleifera Company
That we, the undersigned of legal age, citizens of the Philippines have this day
voluntarily binds ourselves for the purpose of forming General Partnership. Effective as
of this day under the terms and conditions herein after set forth and subject to the
requirements of existing laws of the Republic of the Philippines.
Article I
That the name of the partnership shall be “Oleifera Company” and shall operates
and transacts business under the firm’s name.
Article II
That the principal office of the partnership shall be located at Apalit, Pampanga.
The location may be changed from time to time by agreement of the partners.
Article III
That the names, surnames, and postal address of the partners of the general
partnership are as follows:
Article IV
That the term for which this partnership is to exist will be by the decision of the
partners beginning at the approval by the Securities and Exchange Commission
Article V
Article VI
Article VII
That the firm shall be under the management of the General Manager and as such
he/she shall be in charge of the management of the affairs of the partnership
Article VIII
That the co-partners shall divide the profit and losses equally.
In witness whereof, we have set our hands, this 9th day of October 2017 at Don
Honorio Ventura Technological State University, Sto.Tomas Campus, Moras dela paz
Sto.Tomas, Pampanga.
________________ _________________
___________________ _____________________
Witness Witness
Project Proponents
Organizational Structure
The proponents had chosen the line and staff organization because with
this particular organizational structure, there is a clear hierarchy with the managers
supervising their subordinates, in staff structure the managers are not within the direct
hierarchy and are mostly there to oversee specific areas of the business. Most medium to
large businesses have combined line and staff organization structure, with the staff
managers responsible for providing support to the line managers.
Advantages:
a.) The organization has within its reach – technical experts who would help the line
managers in decision making and solving processes.
b.) There is also improved oversight – because of the added information being provided the
staff managers to the line managers.
c.) There is the opportunity for the line managers to tap into the knowledge base of the staff
managers – this improves the quality of information provided and in turn increases the
chances of decision success across the organization.
d.) By handling the technical functions – staff managers provide the line managers an
opportunity to focus on their functions, such as organizing and motivating the
subordinates, which improves overall efficiency in the organization
Disadvantages:
1. Confusion: If the pattern of authority relationship between line and staff executives is not
clearly indicated, there may be considerable confusion throughout the organization.
2. Advice Ignored: As the staff officers lack authority to put their recommendations into
practice, their advice may be ignored by the line executives
3. Encourages Carelessness: As the staff officers is not concerned with the execution of the
plan, he may take proper precautions and care before he advises the line officer. Thus,
this system may encourage carelessness on the part of the staff officer.
4. Expensive: This type requires the appointment of a large number of experts involving
heavy expenditure. Hence, It is quite expensive and small and medium-sized concerns
cannot afford it.
5. Conflict between Line and Staff: One more important disadvantage is the conflict
between the line and staff officers.
OrganizationalChart
General Manager
On Call -Accountant
----- -----------
Production
Supervisor
Marketing Bookkeeper
staff
Cashier
Manpower Requirements
GENERAL MANAGER
a. Job descriptions
Manages, overview and control the operation inside and outside the company.
Maintains staff by recruiting, selecting, orienting and training employees.
Establishes strategic goals by gathering pertinent business, financial, service and
operations information.
Accomplishes financial objectives by forecasting requirements; preparing an annual
budget; scheduling expenditure; analyzing variances; initiating corrective actions.
b. Job specifications
Experienced in supervising and managing a professional staff.
Effective communicator.
Ability to lead in an environment of constant change.
With at least three (3) years of experience.
A graduate of Bachelor of Science in Business Administration or any business
related course.
PRODUCTION SUPERVISOR
a. Job descriptions
Understands the expectations associated with leading a production unit.
Maintains work flows by setting process variables, monitoring steps of the process
observing equipment and control points; monitoring resources and personnel.
Educates and direct employees on the use of equipment.
Provides manufacturing information by sorting, initiating compiling and analyzing
production data.
Contributes to team effort.
Checks quality of produced products.
b. Job specifications
Preferably 3 years of experience in the field.
Good in communication skills.
Ability to lead a group
MARKETING STAFF
a. Job descriptions
Exploring ways of improving existing products and services.
Developing effective strategies when it comes to promotion to increase sales.
Analyzing market trends.
Evaluating the effectiveness of all marketing efforts.
Responsible for overall marketing strategy and execution of plans for the existing
product.
b. Job Specifications
Male/Female, at least 24 years old.
Graduate of Business management major in Marketing or any business related
course.
At least 2 years professional employment in the field of marketing.
Having a knowledge of wide range of marketing techniques, tools, and concepts.
Excellent communication skills.
CASHIER
a. Job descriptions
Receives cash from the costumer.
Checks the amount of the product being sold.
Prepares daily inventory of the products sold against the stocks.
Greets costumer while offering quality costumer attention.
Reports to the marketing supervisor each and after the operating day of the business.
b. Job specifications
At least 2 years in college with a background of business or accounting or other
related courses.
Excellent oral communication in Filipino and Kapampangan languages.
Male/Female, at least 20 years old.
With pleasing personality.
An awareness of health and safety.
PRODUCTION WORKERS
a. Job descriptions
Maintains quality of the products being produced.
Facilitates inventory in a weekly basis
b. Job specifications
Must be 18 years old and above.
The ability to work quickly and methodically.
At least high school graduate.
The ability to concentrate while doing repetitive tasks.
The ability to follow instructions.
An awareness of health and safety.
Willingness to work flexibly.
Acceptable driving records with license.
Ability to work in all types of weather.
b. Job specifications
The ability to interpret and clearly explain complex statements.
Accountancy graduate and a Certified Public Accountant.
Problem solving skills.
Excellent written, verbal and presentation skills.
BOOKKEEPER
a. Job descriptions
Prepares assets, liability, and capital account entries by compiling and analyzing
account information.
Records the documents financial transactions by entering account transactions .
Recommends financial actions by analyzing accounts option.
b. Job Specification
A graduate of Accounting technology or any related course
Reporting skills
At least 2 years of experience in bookkeeping
CONDITION OF EMPLOYMENT
1:00-2:00
2:00-3:00
3:00-4:00
4:00-5:00
b. Overtime Pay
Overtime Pay is rendered beyond 8 hours of working. Every hour work in excess of 8
hours earns an additional pay of 25% and the rate is 30% if done on a rest day or
holiday.
On ordinary days
On a regular holiday
Any other day declared an official public holiday from time to time should also be
granted. If the employee works on a public holiday he/she shall be paid double the
normal day’s wage.
Every year the employees are entitled to have 13th month pay. Dividing all the total
salaries in their working hours for every year. The employee will have a equivalent of
his/her 1 month salary.
All regular employees who have worked in the company for at least 1 year are
entitled to have a 5-day vacation leave.
If not consumed within a year, it is convertible to cash equivalent to a 5-day salary.
Employees who did not exhausted sick leave shall be entitled to 5 day sick leave with
pay.
Workers are required to submit a medical certificate with the cause of the illness.
If the employees did not submit the requirements, the company has the right not to
give the benefits.
A female employee will be given 60 days for normal delivery and 78 days for
cesarean delivery for the first four delivery and miscarriage with pay.
Administrative and male employees will be given a paternity leave of 7 days with
full pay. It is only available for the first four (4) deliveries of the legitimate spouse.
F. Wages
The wages of employees are based on the department of labor and employment wage
rate.
POST – EMPLOYMENT
Fraud
Disobedience of the employee
Serious misconduct
Designated Uniform
Operation Policies
PARTNERSHIP
CAPITALIZATION
The total capital shared by the owners combined together is a total of One Million
Seven Hundred Fifty Thousand (1, 375,, 000) pesos in which every partner will have
equal contribution.
Job Posting
Submission of
Initial
Requirements
Initial
Interview Rejected
Exams
(Personality
test)
Rejected
F
Undergo on A
Hire
Training
Hiring Policy
Chapter 3
Introduction
They say, Marketing is not a mere department of the company rather it is the
whole business itself thus, in general business without marketing is totally pointless.
Marketing is one of the most crucial and important part of the feasibility study. It
includes different activities that are intended to meet human needs, wants and to deliver
the desired satisfaction of the customers. It will determine the future of the business, in
achieving its objectives. In order for the company to attain organizational objectives, the
firm must know how to improve itself, when it comes to the products it offers better than
its competitors. Marketers formulate strategies that are directly focused to increase
awareness about the products, its features, that makes its potential customers to attract
and influence in buying so.
Market comprises of the customers that have insatiable needs that could be
satisfied by the firm’s offering. These would only be possible if through gathering
analyzing and interpreting data that were gathered from different sources most
specifically to its target market itself. These data will somehow prove that there is a gap
existing in the market’s demand and supply caused by customer’s dissatisfaction with the
current businessesproducts and services similar to the proponent’s offering.
Yes No
This chart illustrates the economic status of the 250 respondents around the
vicinity of Apalit and other nearby barangays. Among the 250 participants in the
survey, 192 or 77% are already working while 58 or 23% are students.
This chart illustrates the percentage of each gender of the 250 respondents.
Among the 250 participants 180 or 72% were Female whereas 70 or 28% were Male.
This shows that the survey conducted were target to a specific gender but tried to have
an equal number of response from both males and females.
This pie chart illustrates the percentage of each age bracket of the 250
respondents. Among the 250 respondents in the survey, 31 or 12% were 7 to 15 years
of age; 60 or 24% were 16 to 25 years of age; 72 or 29% were 26 to 30 years of age; 87
or 35% were 31 years old and above. The result shows that majority of respondent are
adults where a majority of them are still working.
The pie chart shows the percentage of respondents that are usual users of
anti-bacterial. The survey discloses that out of 250 respondents 209 or 84% use
anti-bacterial soap whereas 41 or 16% do not use one. These samples and
percentages may represent the totality of population from the covered area.
The pie chart shows the percentage of respondents that are usual buyers of
anti-bacterial soap. The survey reveals that out of 209 participants who use anti-
bacterial soap, 49% or 102 respondents use safeguard; 14% or 29 respondents use
bioderm; 22% or 46 respondents use green cross; and 15% or 32 respondents they
choose others. These samples and percentages may represent the totality of
population from the covered area.
The pie chart shows the percentage on how often the respondents buyanti-
bacterial. The survey reveals that out of 209 respondents who use anti-bacterial soap,
49% or 103 respondents buy once a week; 31% or 65 respondents buy twice a
month; and 20% or 41 respondents buyonce a month. These samples and percentages
may represent the totality of population from the covered area.
The results show that among the 209 respondents, 36 or 17% respondents said yes
while 173 or 83% said no. These samples and percentages may represent the totality of
population from the covered area.
If we are going to offer you different type of anti-bacterial soap will you be willing to
try?
The pie chart shows the percentage of respondents that are willing to try
different type of anti-bacterial soap. The survey discloses that out of 209 respondents
who use anti-bacterial soap, there are 89% or 186 respondents who are willing to try
other type while 11% or 23 respondents prefer the existing anti-bacterial soap. These
samples and percentages may represent the totality of population from the covered
area.
The pie chart shows the percentage of respondents that are willing to try
different type of anti-bacterial soap. The survey discloses that out of 186 respondents
who use anti-bacterial soap, there are 83% or 154 respondents who are willing to try
other type while 17% or 32 respondents prefer the existing anti-bacterial soap. These
samples and percentages may represent the totality of population from the covered
area.
How much are you willing to spend for a pack of soap, 90g?
The pie chart shows the percentage of respondents’ willingness to spend for 90g
of Moringa Soap. The survey reveals that out of 154 respondents who are willing to try
Moringa soap, there are 49% or 75 respondents who are willing to buy a 90g of Moringa
soap foramount of ranging 20-25php; 35% or 54 respondents who are willing to buy a
90g of Moringa soap foramount of ranging 26-30; and 16% or 25 respondents who are
willing to buy a 90g of moringa soap for amount of ranging 31-35. These samples and
percentages may represent the totality of population from the covered area.
Market Description
Moringa soap will be available at Apalit, Pampanga. It is a must for the Oleifera
Company to identify the market to which the company will directly focus its effort to
serve them and achieve the organization’s vision. Thus, the company will be serving the
market of Apalit Pampanga and nearby barangays.
Market Segment
Moringa soap is applicable for consumers who want an alternative to the existing
soap. Students, professional, individuals who are health conscious as well as skin
conscious are the primary target market. Diverse products are provided for all skin types.
This product can be consumed by 7 years old and above who are being sent to school and
working. The product does not select status, profession, education, or social class. It can
be purchased and used by everyone. The proponents opt to distribute their product in the
Municipality of Apalit and nearby barangays due to the area has a lot of potential
consumers, since it has a number of schools and establishment that public usually go that
can be the product prospects.
Market Demand
Philip Kotler defined Market Demand as: “the total volume that would be bought
by a defined customer group in a defined geographical area, in a defined period, in a
defined marketing environment, under defined marketing program.
Target no. of
86,649 88,105 89,585 91,090 92,620
Population
Projected Target
71,919 73,127 74,355 75,605 76,875
Market
Monthly
Consumption 5 5 5 5 5
Rate
Demand per
359,593 365,635 371,777 378,023 384,374
Month
No. Months in a
12 12 12 12 12
Year
Historicalno. of
Year No. of Population
Population Growth Rate Population
(1.68%)
Monthly
Consumption Basis No. of Participants No. of Frequency
Consumption Rate
Once a month 41 1 41
Total no. of
Participants
209
Computing the projected demand is so essential due to it will determine your target
market share in the market.
Supply
Market supply is the total supply of every seller that is willing and able to sell a
good. It is also found by combining individual supply of every firm or producer willing
and able to sell a particular good.
List of
2017 2018 2019 2020 2021
Competitors
Projected Supplies of
Year Previous Year Supply Increase Per Year
Product
This gap is very essential in putting up the business because it will prescribe the
market feasibility of the business due to it will illustrate the target market percentage of
the business. The proponents computed the demand-supply gap analysis in order to find
out how many percent of market who are not being satisfied with the supply of soap
because there is low supply of it but it has high demand. This gap will be a source, as the
proponents view it as an opportunity to penetrate the market.
The proponent determines the number of market that are not being satisfied with
the supply of the product, the target market percentage of the business, the market share
of the business for the next five years and the quantity of Moringa Soap that is needed to
be produced by Oleifera Company.
Market Share
Percentage of Market
Historical Demand/Supply Gap Volume of Production
Share
Previous Year
Projected Percentage Increase of Total Volume of Proposed
Volume of
Year Increase Production Production for Moringa Soap
Production
The strategy will help the Moringa Production Unit in getting the right products
and services to the customer at right price, at right place and at right time. In line with
this, the 4p’s of the proposed business are as follows:
PRODUCT
The product moringa soap is a production of the malunggay leaves and seeds that
serve as the raw materials of the soap. Malunggay tree is abundant in the Philippines and
it is easy to propagate.
PRICE
The price of the product will depend on the cost of production particularly the
cost of raw materials and other indirect costs. However, the utmost care will be
considered to make the price competitive.
PLACE
PROMOTION
Chapter IV
INTRODUCTION
In this chapter, the proponents identify the process of producing the products and
its capability to produce at desired quality level with reasonable cost. Buildings and
facilities, project capacity, chart, plans, drawings and layouts, manpower, waste disposal,
requirements, and project utilities are cited to better understand the production process of
the company.
Product
a. Product Description
b. Product Logo
c. Competitive Advantage
The competitive advantage of Moringa Soap over other brand is the uniqueness of
the product. Moringa Soapcontains compound nutrients Just like healthy hair, supply of
proper nutrients is vital for the maintenance of healthy skin. Moringa is loaded with
nutrients like calcium, vitamin A, B, C, D, E; minerals like copper, iron, zinc,
magnesium, silica and manganese. The product concerned to the quality. It is affordable
over other brand. The Moringa Soap can give you 100% anti-bacterial for the skin.
Raw Materials
Glycerine
Lye
Malunggay Leaves
Seed of malunggay
Palm Oil
Supplier Address
Supplier Address
Supplier Address
Supplier Address
Supplier Address
Supplier Address
Supplier Address
Suppliers’ Analysis
business.Suppliers play an important role to the business. Suppliers touch on every part
of the business and to ensure a company can run as it should, it needs to ensure the
seamless flow of goods and products. The Proponents cannot come up with a finished
As for business, the proponents came up with a list of suppliers mentioned in the
previous table because of their lower cost in raw materials compared to other suppliers
without sacrificing the quality. They are not so far away to location of the production.
This can save time and money to the business. And this ensures that there is a continuous
supply of raw materials.The Proponents are also assured in the quality of the raw
materials and can receive the exact quantity and measurement of our raw materials. In
case of defect or damaged raw materials, the company can act fast to replace the raw
Production Process
The type of production process that the proponents selects is continuous manufacturing
where in Moringa Soap is produced continuously so that the retailers will not undergo
FLOWCHART DESCRIPTION
3 After heating it put the lye on the cup and mixed it.
Add the malunggay leaves
4.Add the main ingredients, Malunggay leaves and seeds
and Seeds
to the mixture
Place the produce 8. Wait atleast 24 hours before removing it on the molder.
product in the molder
9. Quality control they assures that the product Will
conform to its quality and achieve the expected outcome.
Wait until the product will
form 10. All the output attained conformance to quality and
pass the diagnosis will be put in the container.It also
include boxing the product.
Quality control
11. After it was to its container and boxed, put it in A
cool dry place.
Packaging
Storing
1. Put palm oil on the cooking pot and put it on the stove .
2. Put the lye on the cup and mixed after doing that put the mixed substance on the
cooking pot.
Production Schedule
12nn
1pm
2pm
3pm
4pm
5pm
8am
9am
10a
11a
m
to
Preparation
of the
materials
Heating the
palm oil
Adding the
malunggay
Leaves and
LUNCH BREAK
Seeds
Mixing the
color dye
Adding
essential oil
Mixing all
ingredients
every after
30 minutes
5.
Packaging
Project Site
The project site is located at San Vicente Apalit, Pampanga. This is where the
Preparation Costs
Production Equipment
TOTAL ₱284,310.00
OFFICE EQUIPMENT
SM Appliance
Cash Register ₱15,000.00 1 ₱15,000.00
Ace Hardware
Ceiling Fan ₱1,200.00 4 ₱4,800.00
Ace Hardware
Monoblock
Chairs(lobby) ₱320.00 10 ₱3,200.00
SM Appliance
Office Table ₱4,500.00 3 ₱13,500.00
SM Appliance
Office Chair ₱3,000.00 3 ₱9,000.00
SM Appliance
Sala Set ₱15,000.00 1 ₱15,000.00
SM Appliance
Water Dispenser ₱3,500.00 2 ₱7,000.00
TOTAL ₱91,100.00
OFFICE SUPPLIES
Quanity
Sub Heading Sources Unit Cost Total
Pandayan Book
Ball Pen Store ₱50 3 box ₱150.00
Pandayan Book
Bond Paper Store ₱160 1ream ₱160.00
Pandayan Book
Brown Envelope Store ₱45 1pack ₱45.00
Pandayan Book
Calculator Store ₱350 2pcs. ₱700.00
Pandayan Book
Folders Store ₱5 24pcs. ₱120.00
Pandayan Book
Journals Store ₱40 4pcs. ₱160.00
Pandayan Book
Log Book Store ₱110 2pcs. ₱220.00
Pandayan Book
Padlock Store ₱250 2pcs. ₱500.00
Pandayan Book
Receipt Store ₱350 10booklet ₱3,500.00
Pandayan Book
Scissors Store ₱30 1pc. ₱30.00
Pandayan Book
Scotch Tape Store ₱35 5pcs. ₱175.00
Pandayan Book
Stapler Store ₱50 2pcs. ₱100.00
Pandayan Book
Stapler Wire Store ₱12 3box ₱36.00
Pandayan Book
Time Card Store ₱0.5 420pack ₱210.00
Pandayan Book
Wall Clock Store ₱180 2pcs. ₱360.00
TOTAL ₱6,466.00
CLEANING SUPPLIES
Apalit Public
Apron Market ₱20 4pcs. ₱80.00
Manpower Requirements
On call 1 ₱4,000
Accountant
All disposed garbage will be collected according to the schedule of the Apalit,
Pampanga garbage collector truck.
Packaging
These could possibly include distorted tin cans, blurred printed stickers, and
cardboard boxes. Although we have quality monitoring standards, there are unavoidable
circumstances that may happen to the packaging supplies.
Chapter V
Introduction
This chapter aims to prove the profitability of the proposed project through
Financial Assumptions
Sales are based on the volume of production.
Selling price will increase by 3% yearly for the first 5 years.
Cost of sales per unit will increase by 3% yearly for raw materials.
Inventories will be equal to one-month production of raw materials.
There will be no salaries increase for the first 5 years.
13th month pays is equal to one month salaries.
Accountant will not receive any salary but a monthly professional fee of
P4,000.
Contributions are based on the table of SSS (Social Security System),
HDMF( Home Development Mutual Fund), PHIC (Philippine Health
Insurance Corporation).
Salaries of production head and production workers will be charge to
production. (Cost of Sales)
Rent is P20,000 monthly. Two month advance and one month deposit is
required.
Supplies will increase by 2% yearly.
Miscellaneous Expenses is estimated to be P2,500 monthly.
Utilities expense will increase by 3% yearly.
Depreciation for fixed assets is computed on 10 years estimated useful life
with no salvage value.
Income tax rate is 30% and it is payable on the next succeeding quarter.
Each partner withdrew 80% of their share in the net income yearly.
Current Liabilities
15 Accounts Payable 284,417.56 297,953.57 337,581.57 382,480.29 433,349.96
Contribution Payable 10,510.80 10,510.80 10,510.80 10,510.80 10,510.80
Utilities Payable 16,300.00 10,815.00 11,139.45 11,473.63 11,817.84
Taxes Payable 39,058.88 57,449.17 68,894.94 80,356.98 91,683.78
Total Liabilities - 350,287.24 376,728.54 428,126.76 484,821.71 547,362.38
Capital
Cañete, Raven 300,000.00 314,581.98 336,029.67 361,750.45 391,750.39 425,979.00
David, Justine 300,000.00 314,581.98 336,029.67 361,750.45 391,750.39 425,979.00
Lacap, Elaine 300,000.00 314,581.98 336,029.67 361,750.45 391,750.39 425,979.00
Ordoñez, Mary Ann 300,000.00 314,581.98 336,029.67 361,750.45 391,750.39 425,979.00
Yabut, Charlene Joy 300,000.00 314,581.98 336,029.67 361,750.45 391,750.39 425,979.00
Less Outflows:
Payment of Account Payable 3,128,593.15 3,561,906.79 4,011,350.88 4,544,864.81 5,149,329.86
540,000.00 540,000.00 540,000.00 540,000.00 540,000.00
Salaries 672,000.00 672,000.00 672,000.00 672,000.00 672,000.00
13th-Month Pay 101,000.00 101,000.00 101,000.00 101,000.00 101,000.00
Contributions 115,618.80 126,129.60 126,129.60 126,129.60 126,129.60
Supplies Expense 20,538.72 20,949.49 21,368.48 21,795.85 22,231.77
Rent Expense 180,000.00 180,000.00 180,000.00 180,000.00 180,000.00
Advertising Expense 14,000.00 8,000.00 8,000.00 8,000.00 8,000.00
Utilities Expenses 179,300.00 135,265.00 133,348.95 137,349.42 141,469.90
Professional Fees 36,000.00 36,000.00 36,000.00 36,000.00 36,000.00
Gasoline 24,000.00 24,000.00 24,000.00 24,000.00 24,000.00
Miscellaneous 24,000.00 24,000.00 24,000.00 24,000.00 24,000.00
Partners' Withdrawal 291,639.65 428,953.82 514,415.54 599,998.81 684,572.20
Income Tax 117,176.64 211,406.40 264,133.99 309,965.89 355,408.31
Total Outflows 5,443,866.96 6,069,611.10 6,655,747.44 7,325,104.38 8,064,141.64
Statement of Changes on Capital David, Justine Lacap, Elaine Ordoñez, Mary Ann
Yabut, Charlene JoyCañete, Raven
Original Investment 300,000.00 300,000.00 300,000.00 300,000.00 300,000.00
Share in Year 1 Net Income (net of withdrawal) 14,581.98 14,581.98 14,581.98 14,581.98 14,581.98
Year 1 Ending Capital Balance 314,581.98 314,581.98 314,581.98 314,581.98 314,581.98
Share in Year 2 Net Income (net of withdrawal) 21,447.69 21,447.69 21,447.69 21,447.69 21,447.69
Year 2 Ending Capital Balance 336,029.67 336,029.67 336,029.67 336,029.67 336,029.67
Share in Year 3 Net Income (net of withdrawal) 25,720.78 25,720.78 25,720.78 25,720.78 25,720.78
Year 3 Ending Capital Balance 361,750.45 361,750.45 361,750.45 361,750.45 361,750.45
Share in Year 4 Net Income (net of withdrawal) 29,999.94 29,999.94 29,999.94 29,999.94 29,999.94
Year 4 Ending Capital Balance 391,750.39 391,750.39 391,750.39 391,750.39 391,750.39
Share in Year 5 Net Income (net of withdrawal) 34,228.61 34,228.61 34,228.61 34,228.61 34,228.61
Year 5 Ending Capital Balance 425,979.00 425,979.00 425,979.00 425,979.00 425,979.00
Note 1: Inventories
Raw Materials
Cost of Sales (Materials) next year 3,087,301.56 3,497,905.64 3,963,128.54 4,490,230.60 5,087,428.20 5,764,056.15
Divided by 12 12 12 12 12 12
Raw Materials 257,275.13 291,492.14 330,260.71 374,185.88 423,952.35 480,338.01
Finished Goods
Cost of Sales (Materials) next year 3,497,905.64 3,963,128.54 4,490,230.60 5,087,428.20 5,764,056.15
Divided by 12 12 12 12 12
Finished Goods 291,492.14 330,260.71 374,185.88 423,952.35 480,338.01
Note 2: Supplies
Quantity Unit Price Total
Ball Pen box 3 50 150.00
Bond Paper ream 1 160 160.00
Brown Envelope pack 1 45 45.00
Calculator pcs. 2 350 700.00
Folders pc. 24 5 120.00
Journals pc. 4 40 160.00
Log Book pc. 2 110 220.00
Padlock pcs. 2 250 500.00
Receipt booklet 10 350 3,500.00
Scissors pc. 1 30 30.00
Scotch Tape pc. 5 35 175.00
Stapler pc. 2 50 100.00
Stapler Wire box 3 12 36.00
Time Card pack 420 0.5 210.00
Wall Clock pc 2 180 360.00
Apron pcs. 4 20 80.00
Brooms and Dustpan set 4 80 320.00
Dipper pc 4 50 200.00
Dishwashing Liquid bottle 10 80 800.00
Disposable Plastic Gloves box 5 45 225.00
Face mask pack 5 40 200.00
Garbage Bag pack 1 250 250.00
Hairnet pack 4 5 20.00
Mop pc 1 350 350.00
Pail pc 2 150 300.00
Soap box 5 13 65.00
Sponge pc 5 8 40.00
Laddel 4 75.00 300.00
Measuring Cups/Spoon 4 80.00 320.00
Molder 20 300.00 6,000.00
Potholder 10 4.00 40.00
Spoon 24 50.00 1,200.00
Trashcan 3 150.00 450.00
Tray 20 100.00 2,000.00
Trashcan pcs. 3 170 510.00
20,136.00
Total 15,397.00
Cost per batch (120 box, 90g) QTY. UNIT UNIT COST TOTAL
Color Dye 1/4 50ml 35.00 8.75
Essential Oil 1/4 90ml 195.00 48.75
Glycerine 1/2 90ml 100.00 50.00
Lye 2 150ml 45.00 90.00
Malunggay Leaves 2 kilo 50.00 100.00
Palm Oil 20 350ml 20.00 400.00
Seed of Malunggay 2 kilo 50.00 100.00
Total 797.50
Cost of Ingredients per bottle 6.65
Packaging 7.00
Cost per piece 13.65
Tarpaulines 3,000.00
Flyers 3,000.00
Promo: 3 soap 1 mug/towel 4,000.00 4,000.00 4,000.00 4,000.00 4,000.00
Promo: 3 soap 1 calendar 2,000.00 2,000.00 2,000.00 2,000.00 2,000.00
Promo: 5 soap save P10 2,000.00 2,000.00 2,000.00 2,000.00 2,000.00
Fixed Asset Cost Estimated Useful Life Annual Depreciation Charged to:
Financial Ratios
Inventory Turnover 1 2 3 4 5
Inventory Turnover 9 7 6 6 6
Asset Turnover 1 2 3 4 5
Debt Ratio 1 2 3 4 5
Return on Assets 1 2 3 4 5
Return on Capital 1 2 3 4 5
Payback Period 1 2 3 4 5
Break-Even point
Fixed Cost
Operating Expenses 1,480,638.35 1,390,430.39 1,394,772.28 1,399,242.95 1,403,846.45
Production Salaries (Direct Labor) 540,000.00 540,000.00 540,000.00 540,000.00 540,000.00
Depreciation Production Equipments (Factory Overhead)27,400.00 27,400.00 27,400.00 27,400.00 27,400.00
Total Fixed Cost 2,048,038.35 1,957,830.39 1,962,172.28 1,966,642.95 1,971,246.45
Income per unit (net of tax) 2.30 3.08 3.36 3.56 3.69
Percent of income over total cost 10.14% 14.04% 15.50% 16.59% 17.32%
Chapter VI
The chapter discusses the benefits of the company to the external environment. It
talks about the positive effect of the “Oleifera Company”to the government, the
environment and the society. It also talks how it affects lives of consumers aside from the
product itself.
Economic ripple effect concept is a theory that a certain change in an industry will
create a huge effect on the economy as well in its other sectors such as the government,
the environment, and the society.
Nowadays , there is a high unemployment rate which has a negative effect. There
are a lot of people who need a job to support their family . The company would be a big
help because it will be able to provide a job for them. The company will give a just
compensation to the employees, benefits, and incentives. Employment will give the
employees the capability to support their education, buy their basic needs; food, shelter,
clothing. This will promote growth in our economy and there will be a positive result in
their way of living.
Employees will have the health insurance and benefits like, SSS, PhilHealth, and
HDMF. On the SSS, the employee will have their pension after retirement. With
Philhealth, they can have assistance and discounts when it comes to hospitalization and
with the HDMF, employee can avail loan, This Means that employees will be able to
support their financial needs.
The benefits of the business will create a domino effect to the sector of economy.
The firm can help the society by giving some concrete response to many advocacies
because the main ingredient is malunggay leaves and seedsthat promote green
environment that they will conduct seminar and give them knowledge about the benefits
of malunggay to the body and healthy benefits of malunggay on skin. By that they will
encourage the community to plan moringa tree it can also reduce air pollution to the
environment.
Regarding the income opportunities, supplier would have another client and have
an increased on their income as the company will need a huge number of raw materials
for production, meaning, the company will buy raw material in bulk.
The government will be also benefited that was collected through taxes. The firm
can also help in increasing the employment rate by providing availability of work. This
will be a big factor that can affect the citizen’s well-being and their role in the society. As
the people incur salaries or wages, their preferences on their lifestyle may vary which can
affect the demand and supply of other industries.
Most importantly, the firm must consider the environment. From wasted material
converted in useful thing. And by engaging proper management, the firm can help to
protect the environment which can benefit the business in the long run as well as the
society as a whole.
As the company is located in Apalit, it will be an opportunity for the area. By this
privilege, it will provide a growth in the economy of the area where the business will
operate.
References:
http://www.uninvesthub.com/article/health-benefits-of-moringa#/
Tim Hindle 2003, Guide to Management Ideas and Gurus”, The Economist (Profile
Books; 322 pages; £20).
www.hrmars.com/admin/pics/1922.pdf
academlib.com/7776/management/advantages_line_staff_organisation
Appendices:
Reservation Notice:
This certifies that the name OLEIFERA COMPANY has been reserved from October 26,
2017 to November 25, 2017 by MARY ANN CARLOS ORDONEZ.
Reference Reservation Number (RRN): RRN20171026125628801
Important Reminders:
Please pay within 4 days (on or before October 30, 2017, except on Saturdays and Sundays) at
any SEC office or at selected UnionBank branches.
Please file your SEC Registration forms within the reservation period at SEC office.
You may also accomplish and print your SEC Registration forms online. For more details, please
visit the SEC i-Register site at iregister.sec.gov.ph. In case you don't have an internet access,
you may go to the nearest SECCCU Internet desk. You will be assisted by SECCCU staff during
your online registration.
Please do not pay for your Name Reservation and Extension WITHIN THE SAME DAY via Funds
Transfer.
If you have not completed your company registration within the reservation period, you may apply
for reservation extension online or at any SEC office.
If the reservation period has elapsed and you still have not completed your company registration,
your company name reservation will be forfeited. In this case, you should verify and reserve the
company name again.
NOTE: The fact that the name is available at the date verified, it is not to be regarded as an
approval of the registration of the company or any application for change of name. No expense
for printing of materials using a verified name should be incurred until registration takes effect. As
this is a computer printout, any erasure or alteration on this document nullifies verification.
The applicant undertakes to change the reserved name in case another person or firm has
acquired a prior right to the use of the said firm name or the same is deceptively or confusingly
similar to one already registered.
2004 SEC-iRegister
All rights Reserved
www.sec.gov.ph
Appendix _
Curriculum Vitae
Cañete Raven M.
Sta Monica, San Simon, Pampanga,
09758977357
ravencanete@yahoo.com
EDUCATIONALBACKGROUND
PERSONAL INFORMATION
Appendix _
Curriculum Vitae
David, Justine N.
San Vicente Apalit, Pampanga,
092678990733
davidjustine@yahoo.com
EDUCATIONALBACKGROUND
PERSONAL INFORMATION
Appendix _
Curriculum Vitae
Elaine G. Lacap
Tabuyuc, Apalit, Pampanga,
09275774787
elainelacap@yahoo.com
EDUCATIONALBACKGROUND
PERSONAL INFORMATION
Appendix _
Curriculum Vitae
EDUCATIONALBACKGROUND
PERSONAL INFORMATION
Appendix _
Curriculum Vitae
EDUCATIONALBACKGROUND
PERSONAL INFORMATION