ID: OVERALL OBJECTIVES

ID1: The main goal of the business is to serve and provide a healthy snack for the

students suitable for them to be relaxed and well -conditioned before going back to

their classes. We will provide them products of superior quality than can improve

their lives.

ID2: The long term goal of the business is to make the products offered the best-

selling one, maintain the quality of the products, and to achieve high profit. We also

hope to fill customer’s expectation.

IE: SPECIFIC OBJECTIVES

IE1: REVENUE/ SALES

Number of Pesos per Earnings per Earnings per Earnings per Earnings in

Products per piece day week month a year

day

100 Php. 10.00 Php. 1000 Php. 5000 Php. 20, 000 Php. 200, 000

IE2: PROFITABILITY

YEAR 1 Php. 200, 000

YEAR 2 Php. 400, 000

YEAR 3 Php. 600, 000

IE3: MARKET SHARE/ MARKET STANDING

MANAGER 45 %

WORKERS 30 %

FOOD STALLS 25 %

IE4: PRODUCT QUALITY

Our product is healthy and clean because we are guided by our parents in

making our product and we will assure that the quality will never change. And we

will be remembered by our slogan: “Give in to the chocolate goodness”.

IE5: INNOVATION

We will make deeper research on how we can improve our product and to

construct a “instagrammable” food stalls.

IE6: EFFICIENCY/ PRODUCTIVITY

We will use appropriate kitchen tools and we’ll make sure that those were

clean so that our product and our customers will be free from dirt.
IE7: EMPLOYEE MORALE

Employees must be in a good situation and can do more than expected, they

should know how to interact with customers.

IE8: MANAGEMENT DEVELOPMENT

Seminars can help us improve our managing skills, organize and monitor our

team. We’ll make work fun by loving what we do and making our day positive.

IE9: SOCIAL CONCERN/ SOCIAL RESPONSIBILITY

We’ll conduct activities like livelihood programs to train and share our

knowledge in making our product by using our extra money. Convince some

interested people to franchise one of our food stalls.