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Market Leader

Intermediate
rd
3 Edition

General Teaching
Programme

___________________________

Area of Foreign Languages

English

1
General Teaching Programme – Market Leader Intermediate
Market Leader Intermediate Teaching Programme

Unit 1: Lifestyles

AIMS
- To use the present simple of the verbs
- To use the present continuous of the verbs
- To use the present simple and the present continuous
- To talk about their favourite brands
- To listen to an interview with a brand manager
- To read a text from the Financial Times about luxury brands
- To know words that go with brand, product and market.
- To know the expressions to take part in meetings.
- To write emails
- To know words about brand management.

CONTENTS

I. Communication skills
- Talking about their favourite brands
- Listening to an interview with a brand manager
- Reading a text from the Financial Times about luxury brands
- Writing emails

II. Language reflections


A. Language and grammar functions
- Present simple of the verbs
- Present continuous of the verbs

B. Vocabulary
- About brand management

III. Sociocultural aspects


- To take part in meetings
- To know about important brands
- To write emails properly

CROSS-CURRICULAR TOPICS
Moral and civic education
To talk about brands
Consumer education
To think about different brands
To debate about luxury brands
Education for sex equality
To think about non-discrimation when working

BASIC COMPETENCES

2
General Teaching Programme – Market Leader Intermediate
- Communication in the mother tongue and in foreign languages: to use the
verb to be; to greet someone; to ask someone’s name; to introduce themselves;
to express and interpret concepts, thoughts, feelings, facts and opinions in both
oral and written form (listening, speaking, reading and writing), and to interact
linguistically in an appropriate and creative way in a full range of societal and
cultural contexts;
- Mathematical competence: Mathematical competence is the ability to develop
and apply mathematical thinking in order to solve a range of problems in
everyday situations, with the emphasis being placed on process, activity and
knowledge.
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, page 32
II. Language reflections
- Revision, page 32
III. Sociocultural aspects
- Students’ Book. Working across cultures: socialising, page 30

Unit 2: Travel

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General Teaching Programme – Market Leader Intermediate
AIMS
- To talk about the future
- To use the future tenses.
- To talk about their travel experiences
- To listen to an interview with a sales director of a hotel chain
- To read a text from the Financial Times about what business travellers want
- To know British and American travel words
- To make arrangements on the phone
- To write an e-mail
- To know useful language to use on the phone

CONTENTS

I. Communication skills
- Talking about their travel experiences
- Listening to an interview with a sales director of a hotel chain
- Reading a text from the Financial Times about what business travellers want
- Writing an e-mail

II. Language reflections


A. Language and grammar functions
- Future tenses

B. Vocabulary
- Travel American wods
- Travel British words

III. Sociocultural aspects


- To speak about travelling
- To think about different experiences in life
- To use proper expressions when speaking on the phone

CROSS-CURRICULAR TOPICS
Moral and civic education
To respect different ways of living
Consumers education
To think about other ways of spending free time

BASIC COMPETENCES

- Communication in the mother tongue and in foreign languages: to use the


pronouns; to talk about the family; to express and interpret concepts, thoughts,
feelings, facts and opinions in both oral and written form (listening, speaking,
reading and writing), and to interact linguistically in an appropriate and creative
way in a full range of societal and cultural contexts;
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);

4
General Teaching Programme – Market Leader Intermediate
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, Page 32
II. Language reflections
- Revision, page 32
III. Sociocultural aspects
- Students’ Book. Working across cultures: socialising, page 30

5
General Teaching Programme – Market Leader Intermediate
Unit 3: Change

AIMS
- To use the past simple
- To use the present perfect
- To use the past simple and the present perfect
- To discuss attitudes to change in general and at work
- To read a text from the Financial Times about Mercedes
- To listen to an interview with a management consultant
- To know words for describing change
- To manage meetings
- To write action minutes for a given meeting
- To read a text about Asia entertainment
- To know expressions to manage meetings

CONTENTS

I. Communication skills
- Discussing attitudes to change in general and at work
- Reading a text from the Financial Times about Mercedes
- Listening to an interview with a management consultant
- Managing meetings
- Writing action minutes for a given meeting
- Reading a text about Asia entertainment

II. Language reflections


A. Language and grammar functions
- Past simple
- Past perfect

B. Vocabulary
- To describe change
- To manage meetings

III. Sociocultural aspects


- To discuss about TV
- To debate about jobs and responsibilities
- To think and discuss about changes in life and in general

CROSS-CURRICULAR TOPICS
Moral and civic education
To think about jobs and responsibilities
Consumers education
To think about programmes on TV

BASIC COMPETENCES

6
General Teaching Programme – Market Leader Intermediate
- Communication in the mother tongue and in foreign languages: the verb to
be; to make questions; to express and interpret concepts, thoughts, feelings, facts
and opinions in both oral and written form (listening, speaking, reading and
writing), and to interact linguistically in an appropriate and creative way in a full
range of societal and cultural contexts;
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, page 32
II. Language reflections
- Revision, page 32
III. Sociocultural aspects
- Students’ Book. Across cultures: socialising, page 30

7
General Teaching Programme – Market Leader Intermediate
Unit 4: Organisation

AIMS
- To know noun combinations
- To talk about status within an organisation
- To read a text from the Financial Times about a succesful organisation
- To listen to an interview with a management consultant
- To know words and expressions to describe company structure.
- To know introductions
- To know vocabulary about networking
- To write an email
- To read a site about shoe manufacturing

CONTENTS

I. Communication skills
- Talking about status within an organisation
- Reading a text from the Financial Times about a succesful organisation
- Listening to an interview with a management consultant
- Writing an email
- Reading a site about shoe manufacturing

II. Language reflections


A. Language and grammar functions
- Noun combinations

B. Vocabulary
- Words to describe company structure
- Expressions to describe company structure

III. Sociocultural aspects


- To show interest in the organisation of companies
- To think about job interviews

CROSS-CURRICULAR TOPICS
Moral and civic education
To show interest in the organisation of companies

BASIC COMPETENCES

- Communication in the mother tongue and in foreign languages which is the


ability to express and interpret concepts, thoughts, feelings, facts and opinions in
both oral and written form (listening, speaking, reading and writing), and to
interact linguistically in an appropriate and creative way in a full range of
societal and cultural contexts;
- Mathematical competence: Mathematical competence is the ability to develop
and apply mathematical thinking in order to solve a range of problems in

8
General Teaching Programme – Market Leader Intermediate
everyday situations, with the emphasis being placed on process, activity and
knowledge.
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, page 62
II. Language reflections
- Revision, page 62
III. Sociocultural aspects
- Students’ Book. Across cultures: international meetings, page 60

9
General Teaching Programme – Market Leader Intermediate
Unit 5: Advertising

AIMS
- To use the articles a/an, the, zero article.
- To know words and expressions for talking about advertising
- To discuss about authentic advertisements
- To read a text from the Financial Times about a new kind of campaign
- To listen to an interview with a marketing communications executive
- To start and structure a presentation
- To develop an advertising campaign
- To write a summary
- To know useful language and expressions to start and structure presentations

CONTENTS

I. Communication skills
- Speaking about authentic advertisements
- Reading a text from the Financial Times about succesful organisation
- Listening to an interview with a marketing communications executive
- Writing a summary

II. Language reflections


A. Language and grammar functions
- Articles a/an, the, zero article

B. Vocabulary
- Advertisement

III. Sociocultural aspects


- To debate about advertisements
- To think about marketing

CROSS-CURRICULAR TOPICS
Consumer Education
- To think about the influence of marketing and advertisements in society

BASIC COMPETENCES

- Communication in the mother tongue and in foreign languages which is the


ability to express and interpret concepts, thoughts, feelings, facts and opinions in
both oral and written form (listening, speaking, reading and writing), and to
interact linguistically in an appropriate and creative way in a full range of
societal and cultural contexts;
- Mathematical competence: Mathematical competence is the ability to develop
and apply mathematical thinking in order to solve a range of problems in
everyday situations, with the emphasis being placed on process, activity and
knowledge.

10
General Teaching Programme – Market Leader Intermediate
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students Book, Revision, page 62
II. Language reflections
- Revision, page 62
III. Sociocultural aspects
- Students Book, Across cultures: international meetings, page 60

11
General Teaching Programme – Market Leader Intermediate
Unit 6: Money

AIMS
- To describe trends
- To say figures
- To know the verbs of change
- To use prepositions
- To know and use different verb forms
- To discuss attitudes to money
- To listen to an interview with an investment director
- To read a text from the Sunday Times about and inspirational story
- To know words and expressions for talking about finance
- To make presentations of new ideas to investors
- To write an e-mail

CONTENTS

I. Communication skills
- Speaking about money
- Listening to an interview with an investment director
- Reading a text from the Sunday Times about and inspirational story
- Writing an e-mail

II. Language reflections


A. Language and grammar functions
- Verbs of change
- Prepositions
- Different verb forms

B. Vocabulary
- Figures
- Words for talking about finance
- Expressions for talking about finance
- Money

III. Sociocultural aspects


- To discuss about money
- To describe trends
- To debate about different attitudes to money

CROSS-CURRICULAR TOPICS
Moral and civic education
To think about different attitudes to money

BASIC COMPETENCES

12
General Teaching Programme – Market Leader Intermediate
- Communication in the mother tongue and in foreign languages: verb to be;
to ask and say where they are from; to express and interpret concepts, thoughts,
feelings, facts and opinions in both oral and written form (listening, speaking,
reading and writing), and to interact linguistically in an appropriate and creative
way in a full range of societal and cultural contexts;
- Mathematical competence: Mathematical competence is the ability to develop
and apply mathematical thinking in order to solve a range of problems in
everyday situations, with the emphasis being placed on process, activity and
knowledge.
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, page 62
II. Language reflections
- Revision, page 62
III. Sociocultural aspects
- Students’ Book. Across cultures: international meetings, page 60

13
General Teaching Programme – Market Leader Intermediate
Unit 7: Cultures

AIMS
- To express obligation, advice, necessity
- To use the modal verbs
- To know the form and use of the idioms used for talking about business
relationships
- To discuss the importance of cultural awareness in business
- To debate about cultural differences
- To listen to an interview with the manager of a cultural training centre
- To read a text from the Finance Week about culture shock
- To know social English
- To write a report
- To prepare and give a talk on business culture

CONTENTS

I. Communication skills
- Speaking about the importance of cultural awareness in business
- Listening to an interview with the manager of a cultural training centre
- Reading a text from the Finance Week about culture shock
- Writing a report
- Speaking about cultural differences
- Giving a talk on business culture

II. Language reflections


A. Language and grammar functions
- Modal verbs

B. Vocabulary
- Social English
- Idioms

III. Sociocultural aspects


- To think about different cultures
- To compare cultures
- To respect different cultures

CROSS-CURRICULAR TOPICS
Moral and civic education
To respect other cultures

BASIC COMPETENCES

14
General Teaching Programme – Market Leader Intermediate
- Communication in the mother tongue and in foreign languages: pronouns; to
say what something is; to say who things belong to; to express and interpret
concepts, thoughts, feelings, facts and opinions in both oral and written form
(listening, speaking, reading and writing), and to interact linguistically in an
appropriate and creative way in a full range of societal and cultural contexts;
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, page 92
II. Language reflections
- Revision, pages 92
III. Sociocultural aspects
- Students’ Book. Across cultures: doing business internationally, page 90

15
General Teaching Programme – Market Leader Intermediate
Unit 8: Human resources

AIMS
- To use ing forms
- To use the infinitives
- To talk about job interviews
- To read a text from the Thanh Nien News about women at work
- To listen to an interview with an international recruitment specialist
- To know and use expressions for talking about job applications
- To speak on the phone
- To write a letter

CONTENTS

I. Communication skills
- Talking about job interviews
- Reading a text from the Thanh Nien News about women at work
- Listening to an interview with an international recruitment specialist
- Speaking on the phone
- Writing a letter

II. Language reflections


A. Language and grammar functions
- Ing forms
- Infinitives

B. Vocabulary
- Job applications
- Health

III. Sociocultural aspects


- To think about human resources
- To think about the position of men and women at work
- To debate about jobs

CROSS-CURRICULAR TOPICS
Education for sex equality
To think about the position of women at work
Moral and Civic Education
To think about human resources when working

BASIC COMPETENCES

- Communication in the mother tongue and in foreign languages: to use the


pronouns; to use singular and plural; to say what things are; to express and
interpret concepts, thoughts, feelings, facts and opinions in both oral and written

16
General Teaching Programme – Market Leader Intermediate
form (listening, speaking, reading and writing), and to interact linguistically in
an appropriate and creative way in a full range of societal and cultural contexts;
- Mathematical competence: Mathematical competence is the ability to develop
and apply mathematical thinking in order to solve a range of problems in
everyday situations, with the emphasis being placed on process, activity and
knowledge.
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, page 92
II. Language reflections
- Revision, page p2
III. Sociocultural aspects
- Students’ Book. Across cultures: doing business internationally,, page 90

17
General Teaching Programme – Market Leader Intermediate
Unit 9: International Markets

AIMS
- To express conditions
- To use the first conditional
- To use the second conditional
- To discuss the development of international markets
- To read a text from the China Daily about trade between China and the US
- To debate about the trade between China and US
- To listen to an interview with an expert on negotiating
- To know words and expressions for talking about free trade
- To write an e-mail
- To negotiate a deal on leather goods
- To know useful expressions to negotiate a deal on leather goods

CONTENTS

I. Communication skills
- Reading a text from the China Daily about trade between China and the US
- Listening to an interview with an expert on negotiating
- Writing an e-mail
- Speaking about the development of international markets

II. Language reflections


A. Language and grammar functions
- First conditional
- Second conditional

B. Vocabulary
- Words to speak about free trade
- Words to speak about free trade

III. Sociocultural aspects


- To discuss about international markets
- To debate about China
- To debate about the US
- To think about trade between China and US

CROSS-CURRICULAR TOPICS
Moral and civic education
To show interest in international trades
Consumer education
To think about the trade between China and US

BASIC COMPETENCES

- Communication in the mother tongue and in foreign languages which is the


ability to express and interpret concepts, thoughts, feelings, facts and opinions in

18
General Teaching Programme – Market Leader Intermediate
both oral and written form (listening, speaking, reading and writing), and to
interact linguistically in an appropriate and creative way in a full range of
societal and cultural contexts;
- Mathematical competence: Mathematical competence is the ability to develop
and apply mathematical thinking in order to solve a range of problems in
everyday situations, with the emphasis being placed on process, activity and
knowledge.
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, page 92
II. Language reflections
- Revision, page 92
III. Sociocultural aspects
- Students’ Book. Across cultures: doing business internationally

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General Teaching Programme – Market Leader Intermediate
Unit 10: Ethics

AIMS
- To know the form and use of narrative tenses
- To use the past simple
- To use the past continuous
- To use the past perfect
- To use the present perfect
- To discuss questions of ethics at work
- To read a text from the Business Week about ethics
- To listen to an interview with the director of an environmental organisation
- To know words to describe ilegal activity or unethical behaviour
- To debate about environmental behaviour.
- To write a report
- To debate some ethical dilemmas facing a drugs company

CONTENTS

I. Communication skills
- Debating questions of ethics at work
- Reading a text from the Business Week about ethics
- Listening to an interview with the director of an environmental organisation
- Writing a report
- Speaking about ethical dilemmas facing a drugs company

II. Language reflections


A. Language and grammar functions
- Narrative tenses
- Past simple
- Past continuous
- Past perfect
- Present perfect

B. Vocabulary
- To describe ilegal activities
- To describe unethical behaviour

III. Sociocultural aspects


- To discuss about ilegal activities
- To debate about unethical behaviour
- To show interest in environmental behaviour

CROSS-CURRICULAR TOPICS
Moral and civic education
To think about ilegal activities
To debate about unethical behaviour

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General Teaching Programme – Market Leader Intermediate
Environment education
To show interest in environmental behaviour

BASIC COMPETENCES

- Communication in the mother tongue and in foreign languages which is the


ability to express and interpret concepts, thoughts, feelings, facts and opinions in
both oral and written form (listening, speaking, reading and writing), and to
interact linguistically in an appropriate and creative way in a full range of
societal and cultural contexts;
- Mathematical competence: Mathematical competence is the ability to develop
and apply mathematical thinking in order to solve a range of problems in
everyday situations, with the emphasis being placed on process, activity and
knowledge.
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, page 122
II. Language reflections
- Revision, page 122

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General Teaching Programme – Market Leader Intermediate
III. Sociocultural aspects
- Students’ Book. Across cultures: communication styles, page 120.
Unit 11: Leadership

AIMS
- To know the relative clauses
- To know words to describe character
- To discuss the qualities of good leadership
- To listen to an interview with the managing director of an executive
recruitment company.
- To read a text from the Financial Times about leading L’Oreal.
- To know how to make presentations
- To talk about sports
- To talk about a troubled sportswear manufacturer
- To write an e-mail
- To know adjectives to describe character
- To know the form and use of prepositions
- To know the words and expressions to ask for opinions, to refer to the
audience’s knowledge, to refer to visuals, to give background information, to
conclude, to end.

CONTENTS

I. Communication skills
- Speaking about the qualities of good leadership
- Listening to an interview with the managing director of an executive
recruitment company.
- Reading a text from the Financial Times about leading L’Oreal.
- Talking about sports
- Talking about a troubled sportswear manufacturer
- Writing an e-mail

II. Language reflections


A. Language and grammar functions
- Relative clauses

B. Vocabulary
- To ask for opinions,
- To refer to the audience’s knowledge.
- To refer to visuals
- To give background information.
- To conclude
- To end.

III. Sociocultural aspects


- To think about leadership
- To debate about people’s character

CROSS-CURRICULAR TOPICS
Moral and civic education

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General Teaching Programme – Market Leader Intermediate
To think about leadership
To show interest in people’s character.
BASIC COMPETENCES

- Communication in the mother tongue and in foreign languages: to use the


articles; to use the prepositions; to talk about animals; to express and interpret
concepts, thoughts, feelings, facts and opinions in both oral and written form
(listening, speaking, reading and writing), and to interact linguistically in an
appropriate and creative way in a full range of societal and cultural contexts;
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment: to talk about
animals; It is the foundation for acquiring more specific skills and knowledge
needed to interact with the world around. This should include awareness of
ethical values and promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, page 122
II. Language reflections
- Revision, page 122
III. Sociocultural aspects
- Students’ Book. Across cultures: communication styles, page 120

23
General Teaching Programme – Market Leader Intermediate
Unit 12: Money

AIMS
- To use the passive voice of verbs
- To know idioms from sport to describe competition
- To do a quiz on how cometitive they are
- To read a text from the Financial Times about competition and being
competitive
- To listen to an interview with a manager from the Competitive Commission
- To know how to negotiate new contracts with suppliers
- To write an e-mail
- To read a text about McDonald’s and Starbucks
- To read a text about a jewellery retailer

CONTENTS

I. Communication skills
- Reading a text from the Financial Times about competition and being
competitive
- Listening to an interview with a manager from the Competitive Commission
- Writing an e-mail
- Reading a text about McDonald’s and Starbucks
- Reading a text about a jewellery retailer

II. Language reflections


A. Language and grammar functions
- Passive voice

B. Vocabulary
- Idioms from sport to describe competition

III. Sociocultural aspects


- To debate about being competitive
- To think about competition and success in our society

CROSS-CURRICULAR TOPICS
Moral and civic education
To think about money
To discuss about success
To show interest in charity work
Consumer education
To debate about McDonald’s, Starbucks.
To discuss about jewellery

BASIC COMPETENCES

- Communication in the mother tongue and in foreign languages: to talk about


possessions; to express and interpret concepts, thoughts, feelings, facts and

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General Teaching Programme – Market Leader Intermediate
opinions in both oral and written form (listening, speaking, reading and writing),
and to interact linguistically in an appropriate and creative way in a full range of
societal and cultural contexts;
- Digital competence involves the confident and critical use of information
society technology (IST) and thus basic skills in information and communication
technology (ICT);
- Learning to learn is related to learning, the ability to pursue and organise one's
own learning, either individually or in groups, in accordance with one's own
needs, and awareness of methods and opportunities; to have an active
participation in the activities developed in the classroom. To listen to the rest of
the classmates and have a positive attitude towards them.
- Social and civic competences. Social competence refers to personal,
interpersonal and intercultural competence and all forms of behaviour that equip
individuals to participate in an effective and constructive way in social and
working life. It is linked to personal and social well-being. An understanding of
codes of conduct and customs in the different environments in which individuals
operate is essential. Civic competence, and particularly knowledge of social and
political concepts and structures (democracy, justice, equality, citizenship and
civil rights) equips individuals to engage in active and democratic participation;
- Knowledge and connection with the world and environment It is the
foundation for acquiring more specific skills and knowledge needed to interact
with the world around. This should include awareness of ethical values and
promote good governance.
- Cultural awareness and expression which involves appreciation of the
importance of the creative expression of ideas, experiences and emotions in a
range of media (music, performing arts, literature, and the visual arts).
- Being autonomous: is the ability to turn ideas into action. It involves creativity,
innovation and risk-taking, as well as the ability to plan and manage projects in
order to achieve objectives. To have a positive attitude towards the English
Language. To improve the four skills studied. To listen to the teacher’s
explanations with respect and interest.

ASSESSMENT
I. Communication skills
- Students’ Book. Revision, page 122
II. Language reflections
- Revision, page 122
III. Sociocultural aspects
- Students’ Book. Across Cultures: communication styles, page 120

25
General Teaching Programme – Market Leader Intermediate
26
General Teaching Programme – Market Leader Intermediate

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