Beruflich Dokumente
Kultur Dokumente
Writing Assignments
The title page should list the assignment question which has been set. It should
state the Module title, your name and student number. The following page should
be the table of contents.
The assignment should have an introduction, a body and then the conclusion. The
introduction should clearly state what your definition is of the topic and its
description. It should be written in a way that it arouses interest and should be
informative.
The body should contain the development of a particular point of view, your views
on the topic; you should compare and contrast different theories, opinions and
ideas, for example. Present you own arguments and beliefs about a topic.
Analyse, evaluate and give your own opinion and present evidence. You can
mention the discoveries that you have made whilst researching the topic. Has your
thinking changed as a result of this research? What is your standpoint now after
learning about the subject in detail?
The conclusion presents your findings of the study of a particular topic and you
may suggest how and what can be done to make improvements and conclude your
investigations.
Literature Review
1
A literature review surveys scholarly articles, books and other sources such as
dissertations, conference proceedings relevant to a particular issue, area of
research, or theory. It provides a description, summary and critical evaluation of
each work. The purpose is to offer an overview of significant literature published
on a topic.
Quantitative Data
This is based on meanings derived from numbers such as in tables, diagrams and
statistical methods. The emphasis is on measurement and testing and numbers are
involved.
Qualitative Data
The meaning is expressed in words and the collection of data uses a variety of
formats and is not standardised. This data is analysed by means of identification
of concepts and descriptions.
It can be through the use of a case study of an organisation, which may include
quantitative questionnaires in conjunction with descriptive evidence such as
interviews and observations.
Data Collection
Surveys carried out through questionnaires and interviews or both, and sampling.
Critical thinking is when you compare and contrast theories with each other, or
when you try to work out gaps or flaws in those theories.
2
You have to find information, analyse alternatives, evaluate the alternatives in
relation to your aims and requirements and reach some conclusion. All of these
processes are part of critical thinking; thus, critical thinking is an activity you are
familiar with from everyday life, it is not something isolated to your university
work. You have to question, identify trends and provide evidence to support your
thinking and ideas.
For example if you are choosing a holiday say to Tunisia, you look at websites of
the travel companies which offer special deals, you compare the fares that you
need to pay, you check if airport transfers are included, does the travel agent offer
insurance cover, are any excursions included in the price and so on and so forth.
Is it half-board, is the hotel located well for transport connections, does a tour
guide come in to give tips about the area etc. This is a form of critical thinking.
Interpretation – explain the meaning of the concept, the idea, the theory
Analysis – detailed examination of the topic, dissection, scrutiny
Evaluation – assess, appraise
Inference – draw a conclusion, deduce, surmise
Explanation – define, demonstrate, describe
Self-regulation – adapt to requirements
Using evidence impartially – be objective, unbiased, balanced
Conference Proceedings
A large number of conferences are held annually and the information given at
these is up-to-date and specialised.
Refer to:
Official Publications
3
Official Statistics
4
organisations in the United Kingdom.
Staff will answer questions about all aspects of intellectual property and any other
aspect of the work of the Office.
IPO is the official government body responsible for granting Intellectual Property
(IP) rights in the United Kingdom (UK). These rights include:
Patents
Designs
Trade marks
Copyright
Electronic Journals
City Business Library, 1 Brewers’ Hall Garden, London EC2V 5BX T 020
7332 1812 F 020 7332 1847
www.cityoflondon.gov.uk/citybusinesslibrary.
5
There are no membership requirements. You can just walk in to the Library and
start using it.
Company Information:
Fame
Detailed financial information on registered companies in the UK and Irish
Republic. You can search by company name, geographical areas (including
postcodes), business activity, turnover size or number of employees and create and
display lists in customised formats. A maximum of 2,000 companies may be
downloaded at any one time.
Kompass Online
Information on companies around the World. You can search by company name,
trade name, turnover, number of employees, location including postcode, and
business activities. It is useful for finding importers and exporters within a
country. It is not possible to download – it is only possible to PRINT (maximum
of 2,000 companies at a time)
Mergent Online
Detailed information on US and international companies, including company
financials, equities, history and annual reports. Also has country information.
6
Retail Analysis (IGD – the Institute of Grocery Distribution)
Current news, profiles (including SWOT analysis), and financial information on
major UK and international retail companies such as ASDA, Boots, Marks &
Spencer, Tesco, etc.
SCoRe
A live web link to the ScoRe online database which lists libraries’ holdings of
printed company annual reports. (Does not include text of reports).
UK Wire.com.
A live web link with company announcements.
Country information:
Mergent Online
Brief Demographic and economic statistics on specific countries. Also
covers company information.
Law:
Market Research:
Business Insights
Strategic analysis of consumer goods, energy, finance, healthcare & technology
sectors. You can search by sector or sub-sectors or use free text. A typical report
includes market position & overview, market shape & size, market directions, and
the position of leading products and their suppliers.
7
CCH Business Focus (CD-ROM updated every 2 months)
Especially useful for anyone wishing to start up a new business in the “high
street”, leisure, service and agricultural sectors, trades and professions. It includes
sector overviews and sections on start-up, legal issues, and performance.
NewsUK
Articles from 68 UK national and regional newspapers and magazines. NB
This database is also available remotely from our online catalogue via
www.cityoflondon.gov.uk/citybusinesslibrary (link to Online Resources).
Thomson Newsroom
News Research includes articles published in trade and business journals, local,
regional and national newspapers and magazines, corporate news releases and
industry newsletters (January 2000 - ).
Statistics:
8
Westminster Reference Library
35 St Martin’s Street
London WC2H 7HP
www.westminster.gov.uk/libraries/special/official/cfm
Opening Hours
Business
UK Official Publications
European Union
Art & Design
Performing Arts
Law
As well as these collections there are computers with access to both the Internet
and several in-house resources as well as Internet taster sessions to help you learn
how to use them. There are also three reading rooms available to read and study
in.
9
Newspapers
Marylebone Library
Marylebone Information Service
(entrance in Gloucester Place)
109-117 Marylebone Road, London NW1 5PS
Enquiries: (020) 7641 1300
Opening Hours
10
Monday 9.30am - 8.00pm
Tuesday 9.30am - 8.00pm
Wednesday 10.00am - 8.00pm
Thursday 9.30am - 8.00pm
Friday 9.30am - 8.00pm
Saturday 9.30am - 5.00pm
Sunday 1.30pm - 5.00pm
Barking Library
Email: reference@lbbd.gov.uk|
Opening Hours
Opening hours
Willesden Green Library Centre Monday 11am - 8pm
95 High Road Tuesday 9am - 8pm
Willesden Green Wednesday 9am - 6pm
London NW10 2SF Thursday 9am - 8pm
Friday 9am - 6pm
Tel: 020 8937 3400 Saturday 9am - 6pm
Fax: 020 8937 3401 Sunday 11am - 6pm
11
Southall Library
Southall Library
Osterley Pk Rd, Southall, UB2 4BL
Tel: 020 8574 3412
Telephone
020 8356 4358
Should you require any information about other London public libraries please ask a
member of staff at the Issue Desk in the Library.
[Please note that this Handout gives some guidelines and useful tips that can be used to do
assignments and dissertations but by no means can it be considered a fully comprehensive
guide. Please use additional sources as specified and recommended by your lecturers and
dissertation supervisors.]
Nina Gillani
Librarian
12