A SHLEY (N IKI ) D OYLE

2317 S. Memorial Parkway  Huntsville, Ala. 35801  256-532-2627

niki.doyle@htimes.com  www.nikidoyle.com

E DUCATION Auburn University Auburn, Ala.

Graduated in May 2007 – Bachelor of Arts
Major: Journalism Minor: Business
Overall GPA: 3.80 Honors: Summa Cum Laude

E XPERIENCE The Huntsville Times Huntsville, Ala.

March 2009 – Present Social Media Editor
 Train newsroom staff to use our content management system (Moveable
Type Enterprise 4.2), Twitter and Facebook to share news items and
information
 Establish best practices for using social media to disseminate news
 Monitor traffic to al.com and use analytics tools to determine popular
content and refine best practices
 Oversee content on the Huntsville section of al.com
 Coordinate with other editors and reporters to create online extras
July 2007 – March 2009 Crime and public safety reporter
 Covered breaking news and worked on long-term projects
 Served as city editor one weekend a month
 Led the award-winning coverage of the murder of Huntsville police officer
Eric Freeman, one of only eight officers here to die in the line of duty since
the department was founded.
 Established CrimeTrack, a blog dedicated to tracking crime in Huntsville
 Sent text alerts of breaking news events as one of only two reporters
allowed to use this feature
 Took photographs and shot and edited video for the Web
June 2007 – July 2007 Intern
 Hired within the first month of my internship

The Auburn Plainsman Auburn, Ala.

Aug. 2006 – May 2007 Editor-in-Chief
Jan. 2006 – May 2006 Copy Editor
Aug. 2005 – Dec. 2006 Associate Copy Editor
Dec. 2004 – May 2005 Assistant Photo Editor
Sept. 2004 – Nov. 2004 Campus, Sports and Photography volunteer
 The paper placed second in the Best College Newspaper category in the
Southeast Journalism Conference “Best of the South” competition while I
was editor
 Editor responsibilities included dictating the overall direction of a
weekly paper, overseeing a 27-person staff and serving as the final
say on content and budget decisions for a financially independent
college newspaper
  Other responsibilities: Wrote stories and columns, shot photos,
edited copy and paginated using QuarkXPress and InDesign

E XPERIENCE The Birmingham News Birmingham, Ala.

May 2006 – Aug. 2006 News Intern
 Worked as a general assignment reporter
 Responsibilities included reporting, writing and editing
 Wrote breaking news stories and worked on long-term projects

TimesDaily Florence, Ala.

May 2005 – June 2005 News Intern
May 2004 – Nov. 2004 Sports Intern
Oct. 2002 – March 2003 Staff Writer
 Worked as an unpaid intern in all editorial departments, including copy
 Wrote sports, features and news stories; shot most photos for stories
 Shot photos of Auburn football games after returning to college
 Wrote for the td extreme, the paper’s high school page

The Prep Sports Reporter Rogersville, Ala.

Sept. 2002 – Nov. 2002 Staff Writer
 Worked as reporter and photographer
 Featured reporter of the week for the first publication

The East Lauderdale News Rogersville, Ala.

April 2002 – May 2003 Photographer
 Shot photographs of local events
 Worked with one other photographer to shoot the 2002 and 2003
editions of the East Lauderdale News Vacation Guide

A CT IVITIES Society of Professional Journalists

Auburn Chapter President (2006-2007), Vice President (spring 2006)

A WARDS First place, Best Non-Deadline Reporting

2008 Alabama Associated Press Managing Editors (APME) Awards
First place, Best Deadline Reporting
2007 Alabama APME Awards
First place, Best News Reporter
2006 Southeast Journalism Conference “Best of the South” competition
First place in region, Online Reporting
2005 Society of Professional Journalists Mark of Excellence Awards
Overall Winner (best entry) – 2002 Alabama Scholastic Press Association contest
First place photography portfolio – 2002 ASPA contest
Third place photography portfolio– 2003 ASPA contest
2002 Special Merit Award in Layout & Design, Walsworth Publishing Company

S CHOLARSHIPS Full tuition freshman academic scholarship (2003-2007)

Boone Scholarship for Journalism Excellence, full tuition (2006-2007)
 Lynne Hopkins Memorial Scholarship (2006-2007)
Decatur Daily/Barrett C. Shelton full tuition journalism scholarship (2005-2006)

H ONORS Mortar Board honor society

Phi Kappa Phi honor society
Golden Key International Honour Society
National Society of Collegiate Scholars
Alpha Theta Chi honor society
University Honors College, 1 semester
The Chancellor’s List, 2 semesters
The National Dean’s List, 3 semesters

C OMPUTER Proficient in Adobe PageMaker, QuarkXPress, Microsoft Word, Comet,

S KILLS Microsoft Excel, Photoshop 7.0, Moveable Type, Wordpress, NewsEditPro
(Baseview)
Working knowledge in Adobe InDesign, Photoshop CS4 and Final Cut Pro
Working knowledge in HTML and CSS
Have used Twitter and Facebook to promote newspaper Web sites
Able to record, edit and upload video and audio to the Web

R E FERENCES Available on request